Exertis Future Gaming Magazine by ExertisMarketing

The essential gifts for you to stock this festive season

Make more margin as thermostats heat up the smart home market

AUTUMN issue 6.

THERMOSTATS ARE HEATING UP THE SMART HOME MARKET

G A M I N G A N D E N T E R T A I N M E N T

WHAT WILL MAKE IT UNDER THE TREE THIS CHRISTMAS?

FUTURE

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company

G752VY-GC480T Intel® Core™ i7 6700HQ Processor 17.3” FHD IPS Display Windows 10 Home NVIDIA® GeForce® GTX 980M Part code: ASUSG752VY-GC480T

Step 1

Step 2

Step 3

Purchase an eligible product before 26th December 2016, or whilst stocks last

Apply and upload your invoice documents at http://asus-promotion.co.uk/forza3/ before 17th December 2017, or whilst stocks last

After successful verification, you will receive the FORZA HORIZON 3 game code by e-mail

For a list of the eligible products, please visit:

http://exertis.co.uk/go/asusROGseries *On selected models. Purchase a promotional product before 26th December 2016

THE

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BRING THE GAMING EXPERIENCE TO LIFE

FUTURE

THERMOSTATS ARE HEATING UP THE SMART HOME MARKET

LIGHTING TO ENHANCE THE GAMING EXPERIENCE

CONTENTS 05 EXERTIS COMMENT

30 THERMOSTATS ARE HEATING UP THE SMART HOME MARKET

Alex Croft introduces the autumn edition of Future Gaming

Help customers keep their homes cosy and cost efficient with Smart Thermostats this winter

06 NEWS IN BRIEF A quick look at what’s happening in the technology market

35 HOW TO MAKE THE MOST OF BLACK FRIDAY 2016

08 MARKET STATUS UPDATE We look at the current technology trends you should be aware of

09 OMNI-SHOPPERS NEED AN OMNI-CHANNEL APPROACH The changing retail landscape provides challenges and opportunities; find out what you need to know today to take advantage

14 WHAT WILL MAKE IT UNDER THE TREE THIS CHRISTMAS? A guide to the hottest tech products customers will be looking for this holiday season

18 BRINGING THE GAMING EXPERIENCE TO LIFE We highlight the best gaming peripherals and accessories that take gaming to the next level

Black Friday is predicted to be bigger than ever this year; here’s how to maximise the opportunity

24 THE SMART ‘WORKS WITH’ TECH GIFTS FOR CHRISTMAS Help customers build up their Smart Home systems with these compatible products

28 HOT PICKS A range of best-selling products designed to make you more margin

39 FOCUSING IN ON THE DRONES OPPORTUNITY We explain why these magnificent flying machines are such a hit with consumers

41 LIGHTING TO ENHANCE THE GAMING EXPERIENCE Create immersive atmospheres at home with Smart Lighting

46 MUST-HAVE ACCESSORIES Our top 10 recommended accessory products for business

THE

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FUTURE

Publisher Exertis Editor Nerissa Tong Design Sophie Hammond

Harlow Reception: 01279 822 822

WELCOME FROM EXERTIS Welcome to the Christmas 2016 issue of The Future. With the holiday rush almost upon us, the Exertis team has been hard at work preparing this fine collection of articles, gift guides and tips. We’re confident that within these pages you’ll find everything you need to ensure that your stores are stocked with all the musthave products this yuletide, and that your tills will keep ringing until the New Year.

Address: St George House Parkway Harlow Business Park Harlow Essex CM19 5QF To place an order please call 01279 822 822 between 9am – 5.30pm Monday to Friday we also explain how a wide range of Smart products can now seamlessly ‘Work With’ each other around the home, and the benefits this brings for unique gift ideas this Christmas. Gaming is always a popular area of technology at Christmas, so we’ve put together a guide of the best peripherals that can deepen the experience, as well as clever lighting products that provide the kind of immersion never seen before on home systems. Black Friday is predicted to be bigger than ever this year, and you can be sure to maximise the opportunities on offer with our helpful tips. We also take a look at why Drones are becoming one of the most desirable tech gifts, plus there’s a roundup of the hottest products consumers will be hoping to put under the tree in December. From all at Exertis, we wish you a merry Christmas, and look forward to working with you in 2017.

As the winter chill begins, we highlight the best Smart Thermostats available, and how they can not only make customers’ homes more comfortable, but also save them money on their energy bill. To accompany this,

Basingstoke Sales: 01256 707 070 Address: Ashwood Chineham Business Park Chineham Basingstoke Hampshire RG24 8EH To place an order please call 01256 707 070 between 9am – 6pm Monday to Friday To buy online visit store.exertis.co.uk

Alex Croft Commercial Director

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Nintendo fans will be certain to have a happy Christmas, as the legendary Japanese company prepares to launch a number of new AAA titles. Following on from the huge global smash that was Pokémon Go, two new Nintendo 3DS games are set to emerge on the 23rd November. Pokémon Sun and Pokémon Moon will feature a number of new evolutions for certain creatures, include two new trainers and be available in either standard or Steel case variants. With interest in Pokémon now at record levels thanks to Pokémon Go, there’s no doubt that the new titles will be high on the Christmas lists of many of the franchise’s huge following.

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The popularity of VR Headsets seems to have been underestimated by analysts, who are revising their expectations for the year. CCS Insights now forecasts that, due to the increased demand for Smartphone headsets, such as Google Cardboard and Samsung Gear VR Headset, this sector of the market will be worth over £400m by the end of 2016, with 14.5m units being sold.

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‘VR Headsets have clearly captured consumers’ imagination,’ stated Ben Woods, CCS Insights’ Chief of Research. ‘The affordability of basic cardboard headsets makes virtual reality easily accessible to smartphone owners, and the explosion of 360-degree content is taking awareness to new levels.’

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These 360-degree cameras, such as the Kaiser Baas 360, allow users to create their own content which others can explore through VR Headsets. Some are speculating that this could become a significant driving factor in the adoption of the technology as social media moves from ‘selfie’ to ‘surroundie’ video and images. CCS Insights also states that it expects the VR Headset market as a whole to be worth around £1.2bn by the end of 2016, rising to £9bn by 2020.

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Pokémon isn’t the only fan favourite due before the end of the year though, with Super Mario Maker (2nd Dec), Animal Crossing: New Leaf (25th Nov), Disney Magical World 2 (out now), and Picross 3D Round 2 (2nd Dec), among the highlights that will be dominating the charts this December. The eagerly anticipated Nintendo NX console is also expected to be released in the first quarter of 2017, so it seems that the classic brand is the one to watch in the months ahead.

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Recently released figures show that sales across the IT retail market saw a 6% drop in Q2 2016, when compared to the same period in 2015. According to industry analyst GfK, this reduction is attributed mainly to slower sales for PCs and tablets, alongside storage and networking solutions. One area to buck this trend was that of gaming peripherals, which not only held its own but actually increased across the second quarter of the year.

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The biggest improvements in sales came from gaming keyboards and mice, the former of which grew by 27% with the latter eclipsing it with a 34% increase. Interestingly in-store sales saw a marginally superior growth rate, which GfK suggests could be down to the ergonomic nature of the devices meaning that customers prefer to be hands-on before they buy.

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Another area to see improvements was that of monitors. Even though sales of PCs declined, monitors increased by 31% overall, with speciality gaming models seeing a massive 143% rise. This will be reassuring for retailers as gaming variants were, on average, 88% more expensive than standard models, showing that gamers were still happily prepared to invest in premium lines.

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fans in the US that don’t watch the NBA, NHL, NFL, or MLB at all, nearly 10m basketball fans were avid eSports enthusiasts.

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Possibly the most important finding though was the disparity in age between fans. While 53% of American football supporters were over 35 years old, a massive 73% of eSports fans were below that age. This includes nearly 25% of all male millennials whose eSports consumption was revealed to be higher than ice hockey and on par with baseball.

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This has highlighted the potential value of eSports to sponsors, media, merchandise vendors, advertisers and others who see the current £400m revenue stream as just the tip of the iceberg. With a young audience, global access, increasing levels of online interest, attendances of over 100,000 at live tournaments, and 76% of fans saying that eSports is now replacing some of the time they spend watching traditional sports, the rise looks set to accelerate significantly in the next few years.

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With an increasing number of people listening to music on smartphones, either through ripping their CDs or using streaming services such as Spotify, Apple Music, or Google Play Music, sales of wireless speakers are on the rise. Latest figures predict that over 42m bluetooth speakers will be sold worldwide in 2016, raising the market value to around £3bn. This 23% increase is being strongly linked to smartphones due to the specific features customers are requesting.

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The outdoor segment of the speaker market is seeing the biggest growth as consumers look for devices that are water resistant and shockproof. This suggests the intentions to take speakers to parties, beaches, gardens, and other environments where they can stream music from their smartphones without the encumbrance of power supplies or bulky units. Another growing area is that of stereo pairing speakers that allow users to sync a couple of devices together and play their music in rich stereo. To find out more details about the wide range of wireless and bluetooth speakers available, please contact your Exertis account manager.

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DETACHABLES EXPECTED TO BOOST TABLET

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People Tablet Peripherals Technology Print Office People Networks Security Professional Services Peripherals Technology Print Television This trend will also have (VAD) wider implications on the tablet market as a Office People whole. Throughout 2016 the largest segment was that of devices 9” Peripherals Servers Book or smaller, which accountedB.I.G for 55%Red of all sales; IDC © nowExertis estimates Professional Services that by 2020 this will diminish to 40%. Retailers should be heartened Print Television Public Sector UC Devices by this news, as smaller units tend to be low cost items, whereas (VAD) detachables and those with larger displays occupy the premium end People Peripherals Print Servers Software of the market where the margins are more favourable. Professional Services While it’s true that the slate style of tablet, such as the iPad, remains Public Sector Retail (VAD) the most popular at the moment,Services IDC is predicting that the current Professional market share of 85% will be reduced to 68% over the next four Peripherals Print Software Specialist Software years. To find(VAD) out more about the latest 2-in-1 detachable tablets

While the tablet market continues to drop in 2016, with forecasts predicting an all-time low of -11.35% growth by the end of the year, there is hope on the horizon. A new report from IDC expects annual sales to rise from 183.4m to 194.2m by 2020, driven mainly through the adoption of detachable PC tablets.

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Exertis recently announced the launch of two new tablets from its Linx range - the 820 and 1020 - both of which are compatible with an exclusive, ground-breaking display station. The 820 features an 8” display, 64-bit Intel Quad Core processor, 1GB RAM, a USB port, and runs Windows 10. While its bigger brother, the 1020, boasts a 10” screen, the same Quad Core CPU, 2GB RAM, and includes two standard USB ports for Windows compatible peripherals and accessories. The 1020 also has the option of an attachable keyboard dock.

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While the two products offer perfect solutions for customers who want low-cost, high quality computing on the go, the addition of the optional display station transforms them into powerful media and work devices. The station allows users to affix any standard TV or monitor and connect it to the tablet through an HDMI cable, making it a superbly versatile platform.

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‘The combination of a Linx tablet and display station gives you endless options,’ stated Simon Woodman, Exertis Mobile Director. ‘In the home or office, you can seamlessly continue your personal or business projects by adding a keyboard and mouse using the extended display for the perfect desktop environment. Or turn your tablet into a gaming machine with gamepad support.’

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Be sure to contact your Exertis account manager for more details on the Linx tablets and display station.

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OMNI-SHOPPERS

NEED AN OMNI-CHANNEL

APPROACH THE STORE EXPERIENCE IS CHANGING Technology has certainly changed consumer behaviour. More and more of us do our shopping online, but that doesn’t mean the retail store is dead, it’s just undergoing change. Experts believe we have moved from a multi-channel approach with website, social and store to an omni-channel approach that requires a more integrated customer experience based on interactions with the company. Consumers now expect to get information whenever they need it, to be able to purchase the product when they want it, to be able to pay for it seamlessly and decide how they want to receive it. They will use retailers that add convenience and physical stores that add value to their purchase. Indeed, just because more people shop online, it doesn’t mean they’ll stop visiting a physical store. For most retail sectors, it still offers a fundamentally different function, giving consumers the ability to see, taste and touch the products in a way that is impossible online. Analysts believe that the challenge for store retailers is to incorporate new technology that provides a different experience for the consumer. Many retailers have already added to the in store experience with internet-enabled kiosks to enable consumers to further research products or check stock availability, made Wi-Fi available, enabled mobile cashless payments and leveraged the opportunity to touch and see the product prior to purchase. Some have extended the latter in order to make the store more of a destination than a visit. Indeed, the more entrepreneurial brands have changed the store into a place of learning and inspiration, inviting customers to experience and bond with the company in a way that is unachievable through e-commerce alone. Of course, once in store they use the opportunity to personally promote an offer through beacon technology and gain further insight through data collection.

STORE ASSISTANTS REMAIN AN IMPORTANT PART OF THE CUSTOMER EXPERIENCE Furthermore, some retailers are also equipping staff to add even more value by using tablets that can potentially handle customer queries about range, specification, real-time stock levels, place out of stock orders and with mobile POS, enable payments to be made anywhere in the store. This cuts out queues and adds further to a personalised customer experience. According to Deloitte “Retailers that narrowly focus on digital commerce – rather than the full journey that leads to a purchase – often fail to recognise how their customers shop and make decisions in the store”. Although consumers can use their mobile phones and applications like Red Laser to look up a product by scanning it or typing in the bar code whilst in the store (the app then returns a list of prices for the same item at nearby stores or through online retailers). A Retail Perceptions report by Interactions, a retail services and experiential marketing firm, stated that 56% of women and 60% of men would prefer to communicate with a retailer through a store assistant rather than with a mobile device. That said, it reported that 80% of women and 77% of men who download retailer apps use them while they shop in the store.

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Professional Services Public Sector Home Entertainment Retail Heating & Cooling Lighting (VAD) However, does this approach have a positive effect on sales as well as create a better understanding of customer behaviour? According to Steve Sadove, Saks Fifth Avenue CEO “The consumer who shops across multiple channels buys three to four times as much as the customer who buys in only one channel”. Their value increases even more when a mobile channel is added. That view is shared by Peter Fitzgerald, head of UK retail for Google, “The store and online shopper is four times more valuable than just a store shopper online. But if you add mobile, they’re eight times more valuable.”

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A BEACON OF OPPORTUNITY

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Beacon technology has enabled stores to send personalised offers and promotions through mobile apps based on the in store location of the customer. On the face of it, they are a great addition to the retailers’ marketing weaponry as well as being inexpensive and inconspicuous. But the beacon relies on a Bluetooth connection to an app to trigger the action, and most importantly, the customer needs to have that installed on their phone. However, Google’s Eddystone BLE beacon using a URL frame type broadcasts information that can be natively used by a phone even if it doesn’t have a brand app installed. These beacons work with the existing Google chrome widget or the physical web app. This has considerable benefits in terms of cost and will undoubtedly lead to more brands participating in proximity based customer engagement.

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According to a retail technology trend report from CSC, retailers will focus on a mobile first strategy. Previously, retailers invested in traditional digital content for desktop and laptop users, and added functionality for mobile and tablets. CSC believes that over 30% of all commerce will be conducted on mobile devices and that 80% of consumers will use their mobile device in the purchasing decision process. Therefore, investments are more likely to be made in building purpose built content for mobile devices as opposed to websites optimised for viewing on a mobile device.

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Companies like Starbucks are replacing paper based loyalty cards with a digital alternative that combines the opportunity to pay using a mobile wallet and scanning a QR code on your phone to record the purchase.

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Whatever your current strategy, an omni-channel looks like the way of the future for retailers to compete and retain customers.

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Sources and acknowledgements: CSC, Business Wire, IGD, McKinsey, passkit, smallbiztrends

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UNDER THE TREE THIS CHRISTMAS? DVDs and DVDs and Channel Business Gadgets Digital Digital Consumables Consumer Clearance Exertis Entertainment Entertainment

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crucial. For this reason, our team of experts at Exertis has put together a guide to the essential technology items retailers should be stocking, so that your tills will keep ringing all the way to New Year.

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GIFTS FOR CONSOLE GAMERS Easily one of the most in demand products for gamers this year is that of the new Xbox One S console. Microsoft has taken the already impressive standard Xbox and slimmed it down by 40%, all while adding 4K UHD Blu-Ray and streaming capabilities and High Dynamic Range visuals to ensure that graphics really come alive. Plus with the increased maximum storage capacity of 2TB, gamers can store up to 100 additional games on their internal hard drives. To entice potential buyers there are a number of excellent bundle deals on offer. One of the most tempting pairs an Xbox One S console

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with football mega-title FIFA 17, while another huge combination is the Xbox One S and Minecraft bundle, which not only includes the original game but also a number of favourite skins, texture packs, the builders edition, and even a Windows 10 version. These bundles present an opportunity to upsell Xbox Live memberships so customers can enjoy the online modes, but for gamers who want to play FIFA 17 with friends on the sofa there’s the option of a second controller. Microsoft offers a wide range of new colour variants this year, as well as game tie-in models for Gears of War 4, Call of Duty: Infinite Warfare and Forza Horizon 3. Of course games are always the big sellers and with a number of AAA titles recently released we expect 2016 to be a bumper year. FIFA 17 is set to continue the impressive sales history of its predecessors, while premium driving sim Forza Horizon 3 is also assured a place at the top of the charts. Gears of War 4 sees the return of a major Xbox exclusive, one that’s already causing great excitement among gamers as it reboots the immensely popular combat franchise. For customers moving to the new Xbox One S there is also the opportunity to recommend a new 4K UHD TV, such as the 65” LG OLED TV B6, so that they get the most from the upgraded graphical capabilities of the console.

PC GAMING TREATS PC gaming continues to be an enormous source of potential revenue for retail, with the global value of the market in 2015 reported to be worth £31bn. Dedicated gaming PCs are essential items to stock and the ASUS ROG Gaming desktop is a great device for customers on a budget, as it boasts an Intel® Core™ i5-6400 CPU, matched with 8GB RAM and an NVIDIA GTX750 GPU all for £549.99. Gamers who prefer to keep their adventures mobile will find the Medion P6667 laptop, £549.99, with its 15.6” full HD display, Intel® Core™ i5 chip, and an NVIDIA GTX940MX, an excellent travelling companion. This can be improved further with the addition of an Archer T4U wireless dual-band USB adapter, which provides ultra-fast 1300mps wireless speeds for gaming on the go. Those searching for blisteringly fast, high-end performance will find an end to their quest in MSI’s Vortex G65 (£3,599.99). This desktop comes loaded with an Intel® Core™ i7 CPU, 16GB RAM, a 1TB HD and 256GB SSD for super-fast data access, and the NVIDIA GTX 980 GPU which makes light work of even the most graphically intensive game.

GAMING ACCESSORIES Many gamers already have their core rig in place, but this can be enhanced through great accessories. The Linx Vision tablet (£149) is a perfect example as not only is it a full Windows 10 tablet, thanks to the included controller case it also allows Xbox One owners to stream their games directly to the device so they can play anywhere in the house. Headsets, like the Monster Fatal1ty FXM 100, are always a favourite as they enable not only late night gaming, but also clear communication during frantic multiplayer action. Driving game fans will instantly fall in love with the Thrustmaster T500RS and TMX racing wheel, which offer precision control, tactile feedback, and an increased sense of being out there on the track.

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To buy online: store.exertis.co.uk

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VIRTUAL REALITY One of the fastest growing areas of consumer technology is Virtual Reality. Leading the way is the Facebook owned Oculus Rift headset, which offers incredible immersive gaming thanks to its low latency design. Customers who want the ultimate experience will also require a powerful PC to accompany the Oculus. We recommend the ASUS ROG Gaming desktop (£1,599) that comes with an Intel® Core™ i7 CPU, 16GB RAM, 2TB of storage, and an NVIDIA GTX1070 GPU which will render these new worlds in exquisite detail. Those looking to dip their toes in the virtual waters should be guided to the Zeiss One VR or Trust Exos 3D headsets. Both of these costeffective VR experiences act as a secure housing for a smartphone, which in turn creates the visuals - perfect for customers with smaller budgets who still want to explore the VR phenomena.

GLORIOUS GADGETS Drones have become hugely popular in the last year and make excellent presents for tech fans. The Parrot Mambo Minidrone (£99) is an easy to fly unit that can fire soft balls via an onboard cannon and pick up light objects with its grabber - handy for tabletop rescue missions. At the premium end of the market there’s the Parrot Bebop FPV pack (£599), which features the highly manoeuvrable Bebop 2 minidrone and a headset that displays video sent directly from the Bebop’s HD camera. With a range of 1.24 miles, it offers a spectacular, bird’s-eye view of the world. Exertis has just launched the new Star Wars collector’s edition of high performance, laser battling quadcopter drones, including the Star Wars Tie Fighter, X Wing Star Fighter, Speeder Bike and Millennium Falcon, which are all available now. Please have a look at page 39 for more information. Of course some people prefer their viewing to involve the latest movies, TV, and music, which is why the Roku range of media streaming devices is so popular. From the Streaming Stick (£39.99), to the Roku 3 (£79.99), each unit offers a wide choice of HD content from Netflix, NowTV, YouTube and many more. Those who want to create content of their own can use the revolutionary LG 360 Cam, which records video in a 360o radius and puts viewers right at the heart of the action. Audiophiles on the other hand will revel in the sumptuous tones of the Naim Mu-so Qb wireless music system. This multi-award winning device can stream music from a number of other devices, supports Spotify, and has a beautiful design to match its phenomenal sound quality.

MOBILE MARVELS There’s no doubt that smartphones have become one of the most desired products in technology, and none more so than the Samsung S7 and S7 Edge. Both of these devices have received five star reviews from all corners of the press, and are simply the finest handsets you can buy right now. A newly released rival for the throne though is Sony’s Xperia XZ, which features a waterproof design, excellent camera, and the legendary Sony build quality. Clever retailers will also keep a large stock of power banks, such as the TP-Link PB10400, near the tills as they make the perfect impulse buy for anyone with a smartphone or tablet. So there you have it, a whistle-stop tour of the products customers will be shopping for this Christmas. Be sure to contact your Exertis representative for more details and order early to ensure that this Christmas is one to remember for your customers and their families.

The Mission Our mission is to make gaming experiences the best they can be. Continuously pushing technology to the limit, we create perfectly engineered products for true gamers.

The Range The Predator line-up includes rapid notebooks, superior desktops, stunning 4K curved monitors, formidable tablets for gaming on-the-go and jaw-dropping home projectors, which take total immersion to another level.

The Tech Predator delivers that all important competitive edge thanks to innovative technology: NVIDIA® graphics, latest generation rapid Intel® processing, progressive design, vanguard cooling systems and smooth frame rates which, accompanied by monstrous sound, gives you the power to conquer new worlds.

Emotion When you’re into a game, the rest of the world falls away. You’re sucked in. You’re focused. Your palms sweat, your heart races, your body leans forward. You lose yourself for a moment. You become something else. You become a Predator.

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• 17.3” FHD Display

• Intel® Core™ i5-6400 Processor

• 1920 x 1080 Resolution

• 27” FHD Curved LED Monitor

• 8GB RAM

• Contrast Ratio: 20,000:1

• 1920 x 1080 Resolution

• 2200 ANSI Lumens

• 100,000,000:1 Contrast Ratio

• Intel Core™ i7-6700HQ Processor ®

• 16GB RAM

• 1TB HDD

• 1TB HDD + 128GB SSD

• NVIDIA® GeForce® GTX 950M

• NVIDIA GeForce GTX 1070M

• Windows 10 Home

• 6 x USB 3.0, 1 x HDMI

Part Code: ACENHQ17EK002

Part Code: ACEDGB1PEK002

• 3 x HDMI • 3000 Hours • Max Range: 4.6m

• 4ms Response Time • 1 x HDMI 1.4, 1 x USB 3.0 HUB

• Bluetooth

• 300cd/m2 Brightness

Part code: ACEZ650

Part code: ACEZ271BMIPHZX

For more information, please contact your Exertis account manager today

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GAMING AND ENTERTAINMENT

BRINGING THE GAMING

EXPERIENCE TO LIFE Since the advent of home computing back in the 1980s, gaming peripherals have been an integral part of any player’s rig. In fact, this sector amounted to £4.2bn in UK sales across 2015 and the experts are forecasting the global gaming peripheral market to grow at a CAGR of 13.33% between 2016 and 2020. From additional controllers that enable gamers to play against friends, to steering wheels for driving sims or fast response monitors which ensure they never miss that vital shot, peripherals are an essential addition to the shelves of any store. Exertis understands the importance of gaming accessories like no one else, which is why we’ve carefully assembled the finest catalogue of products currently available. So, whether your customers are battle hardened elite players who demand the ultimate in performance and reliability, or humble entry-level gamers just beginning to explore the advantages that peripherals offer, we have something to meet their needs and help you level-up their experience.

A SIGHT FOR SORE EYES One of the most important parts of any setup is that of the display. After all, players will spend their entire gaming sessions staring directly at the monitor, so it needs to deliver pin-sharp graphics. For the smoothest performance customers should be advised to pair a G-SYNC compatible monitor with an NVIDIA GPU. G-SYNC is a ground-breaking new display technology that actually synchronizes the display’s refresh rates to the GPU. The result is stutter and lag free graphics that eliminate screen tearing and ensure games look ultradefined no matter how much is going on.

The two leading manufacturers in G-SYNC monitors are Acer and Asus, who account for nearly 85% of the market, most of which is in the high-end. This illustrates how serious gamers are happy to spend out on premium products if it affords them the performance advantages they seek. Acer’s Predator range of monitors is an excellent example, with the XB1 offering a 27” IPS display, 144Hz native refresh rate (essential for tear-free graphics), NVIDIA’s Ultra Low Motion Blur technology, alongside a futuristic aluminium frame design with a bezel-free screen so no space is wasted. G-SYNC models are not solely reserved for the elite level though, with AOC recently having introduced a mid-price collection for enthusiasts, while BenQ offers an affordable entry-level range.

HEARING IS BELIEVING Headsets are one of the most popular products in the accessories category and accounted for £15m of the PC gaming market in 2015. According to analysts GfK, this was an increase of 40% on the previous year. Part of the growth in the market can be attributed to the continued rise in popularity of eSports, with fans attempting to emulate their favourite stars (or become professionals themselves) by investing in high quality equipment. As the eSports market is now expected to be worth nearly £1.5bn by 2018, it should continue to provide a rich vein of sales opportunities for retail over the next few years. The Plantronics RIG® 500 range has been purpose built to cater for this sector, with the 500E eSports Edition headset featuring 7.1 Dolby technology, 24-bit audio, 40mm drivers, plus both vented and

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offers force feedback and latency free performance. Add to this a Playseat Forza Motorsport racing seat, plus a Corsair Vengeance 1500 gaming headset, and it will feel almost like you’re really out there, hurtling around the track.

Theykey aretechnology used toDVDs help visu and The icons represent areas, LIVE STREAMING Accessories Digital Consumables Consumer With gamers now able to watch and stream gameplay live on services such as Twitch and YouTube Gaming, the demand for streaming accessories is growing fast. Of course clear audio is extremely important for broadcasters wanting to be recognised and build a following, which is why Turtle Beach has introduced the Stream Mic. It’s the first professional quality desktop microphone designed specifically for livestreaming from the Xbox One, PS4, PC or Mac, and connects via a standard USB port. The Stream Mic features a builtin headphone amp for zero-latency monitoring, and offers fantastic audio quality at a pocket friendly price.

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Gears of War 4 is another title sure to have players battling for hours in the online arenas, and creating an optimised bundle is very easy. The AOC AGON AG271QG 27” G-SYNC monitor is built to respond to the manic speeds of modern combat games, all of which can be expertly controlled via a Corsair CG Raptor K30 gaming keyboard and the Corsair KATAR 8000DPI ambidextrous mouse. Adding a Turtle Beach Recon 50X or X01 to the fray means commands to teammates can be heard and understood, so the opposition will never know what hit them.

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PC gamers looking to capture their adventures in full HD will find the Elgato HD60S just the thing. As the name suggests, it records 1080p video at 60fps, but thanks to a high performance USB 3.0 connection it can also livestream in the same resolution, so every playthrough looks amazing.

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Research has shown that the typical peripheral user owns an average of three different gaming accessories, and is likely to upgrade or replace them on a regular basis. At Exertis we’ve used our considerable experience in this area to create a three tiered range that covers the main budget areas of Elite, Enthusiast, and Essential. This means we’re in a prime position to help our retail partners stock products that will meet the needs of their customers, as well as their wallets.

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Each year there are a handful of titles that can dominate the playing lives of gamers for hundreds of hours. Often these comprise competitive multiplayer modes that extend the life of the game well beyond the main campaign. In these cases, retailers have an excellent opportunity to provide accessories tailor made to enhance the gameplay and create truly immersive experiences.

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Forza 3 Horizon is one such opportunity. Gamers can now put themselves at the heart of spectacular driving action by upgrading to an Asus PG348Q ROG Swift monitor, which boasts a 34” curved HD display with vibrant colours and G-SYNC technology that ensures seamless high speed graphics. Obviously a driving game needs a steering wheel, and customers can choose from the entry level Ferrari 458 Spider, up to the Thrustmaster TX Racing Wheel which

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Be sure to contact your Exertis account manager today to see how we can work together to ensure that Christmas will not just be a happy one for those receiving presents, but also those who sell them.

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Thunderbolt technology is Go with LG monitors LG monitors featuring Thunderbolt Technology Thunderbolt™ 2 is a revolutionary cable technology that simultaneously supports high-resolution displays and high-performance data devices through a single, compact port. Take advantage of transfer speeds up to 20Gbps, and easily expand computing capability by connecting up to six devices via a simple daisy-chain configuration.

The gaming monitor we’ve been waiting for

38” Curved 21:9 UltraWide™

The 21:9 UltraWide IPS Curved Display of the 34UC79G offers the utmost field of view whilst playing, and enhances fluid gaming graphics with the 144Hz refresh rate of high-end gaming. Added with 1ms Motion Blur Reduction feature, you can enjoy fluid motion without any after image.

The 3840 x 1600 QHD+ resolution is three times that of a 16:9 Full HD space and 24% larger than a 34” 21:9 QHD real estate, making it ideal for viewing and processing more information. The enriched sound of 2 x 10W bluetooth stereo speakers, featuring rich bass, adds to a deeper and wider sound experience. USB Type-C ™ means that you can transfer data and charge your device all at the same time.

Part code: LG34UC79G

Part code: LG38UC99W

Please contact your Exertis account manager to find out more

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HEAR EVERYTHING. DEFEAT EVERYONE.

Call your Exertis Account Manager today to learn more about the Turtle BeachHarlow: product 01279 822 range 822 | Basingstoke: 01256 707 070 | store.exertis.co.uk

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The innovative GPUs were created to meet the demands of next-generation displays, including VR, ultra-high resolution, and multiple monitors. NVIDIA® GameWorks™ technologies give you extremely smooth, cinematic gameplay, plus revolutionary NVIDIA® Ansel™ that lets you capture 360-degree in-game images and view them in VR. Discover next-generation VR performance on GeForce® GTX 1080 / GTX 1070 / GTX 1060 , the lowest latency, and plug-and-play compatibility with leading headsets - driven by NVIDIA® VRWorks™ technologies. VR audio, physics, and haptics let you hear and feel every moment.

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SMART ‘WORKS WITH’ GIFTS FOR CHRISTMAS Smart Home technology has evolved to the point where many of the best Smart products available today happily interact with each other to provide a completely integrated experience. The benefits of this ‘Works With’ approach means that customers can arrive home on a cold day to find the heating has been automatically adjusted to the temperature they like, the hot water’s ready for a nice warm bath, the lights are on, the kettle is coming to the boil in the kitchen and the kids are in bed… ok maybe not the last one. All of this has been achieved due to the Smart Tech in their pocket, and homes working together to ensure that their owner arrives home to a warm inviting house. Until recently this would have been the preserve of science fiction, but now it’s a reality that people can buy on the high street.

CURATED SMART TECH COLLECTIONS

Device will allow a branded Digital Voice Assisted Smart Home to be created for these markets and simplify the Curated. The cooperative nature of ‘Works With’ also opens up exciting new potential for retailers as it helps to demystify which Smart Tech products ‘Work With’ others. The best way retailers can help consumers is to group and categorise products that work together into curated portfolios that take away the complexity and mystery, making them easy to find, understand and buy for consumers. It’s also key to highlight the advantages of interactive, intelligent devices that can take care of everyday tasks without the need for complicated apps, setups or maintenance. As a primer we’ve put together three example Curated Works With collections, each one focussing on a system with which UK consumers are already very familiar.

‘WORKS WITH’ NEST

In response to the rapidly growing consumer interest in Smart Home technology, many of the tech industry’s biggest players are introducing impressive new products and systems that ‘Work With’ each other. Amazon has just launched Echo that offers voice control for a huge number of tasks and compatible products, Apple’s HomeKit is another major release that is available, but not gaining much traction with the greater consumer customer base, while Google’s Home system will also be making its way over to the UK very soon. With Voice a key driver in this category, Exertis will also be the first in the UK with a commercial Alexa clone. Designed for ODM and specialist markets, such as service providers and property developers, The Echo

The Nest Smart Thermostat is easily one of the most recognisable Smart devices around, and because of this, it has an excellent range of compatible products. Alongside the Nest system, looking after central heating and reducing running costs with its clever monitoring, customers can also add Energenie Thermostatic Radiator Valves (TRVs) to individually control temperatures in different rooms. There’s also a choice between LIFX and Philips Hue smart lightbulbs, which allow users to set the times they come on and what colours they display. A Myfox security alarm, as well as protecting the home, tells the Nest when everyone is out, so that the heating is switched off, and adding a Logitech Harmony Remote control means customers can easily adjust all of these settings from a physical remote that controls many different devices.

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The newly released Amazon Echo is a Digital Voice Assistant that can operate a wide range of other products. This seems to be the most sophisticated device we’ve seen so far. When paired with Smart thermostats such as Nest or Hive by British Gas, it allows users to raise or lower temperatures just by speaking to the Echo. Smart lighting systems, such as LIFX and Philips Hue offer a real Star Trek moment when customers say ‘Lights on’ only to see a room immediately illuminated. Echo also works with the popular music streaming service Spotify (as well as Amazon’s own Prime Music). The new voice control feature is an added incentive for consumers to invest in Smart Tech and we’ve data supporting this. Alexa is typically purchased with at least one device, most commonly Philips Hue or a Smart Plug. Exertis has the largest range of Smart Tech products that work with Amazon Alexa devices, including leading brands such as Nest, Hive, Yale, Philips Hue and Honeywell.

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For those in the Apple ecosystem, HomeKit is an app on the iPhone or iPad that gives customers a highly curated, simple to set-up and use, Smart Tech interface for Siri or app control of connected devices. Homes feel safer when monitored with HomeKit with the Canary security camera, which has various motion and heat detectors, plus the ability to send reports and live video streams to the owner’s iOS device. Heating is of course another mainstay in HomeKit, with both the Honeywell Lyric and British Gas Hive systems fully compatible. Customers can also control Philips Hue lightbulbs remotely or simply change the colour to one more soothing. The real advantage of HomeKit though is many customers will already have it in their pocket, thanks to Home icon recently added in the latest IOS Update.

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Exertis are leading the way in helping our customers understand the next opportunities in Smart Tech. If you or your customers are looking for innovative and cutting edge technology products this Christmas, please speak to your Exertis account manager today to find out more about any of the above products or ‘Works With’ ecosystems.

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If a creature does stir, Microsoft Mobile you’ll be the first to know. This Christmas, give security to the entire family.

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Protect what matters most with Canary – all-in-one security with HD camera, siren, and air monitor.

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Superior HD Video + Audio Watch live or record video in true 1080p HD from your phone. Anytime. Anywhere.

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Motion + HomeHealth Alerts

6WX RH1K £159.99

Get instant mobile alerts when unfamiliar motion or air quality issues are detected.

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Emergency Response Sound a 90 dB siren or contact local authorities directly from the app.

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D-Link has announced a new line of EXO Routers with high speeds guaranteed from Wireless AC technology, high-power amplifiers optimise wireless range, and gigabit ports offer the option of wired connectivity, ensuring that people can get whole-home coverage for multiple connected devices.

DIR-869 EXO AC1750 WI-FI ROUTER

DIR-879 EXO AC1900 WI-FI ROUTER

The EXO DIR-869 AC1750 Wi-Fi Router brings a host of new technologies to create the best wireless networking experience to date. Gigabit wireless connectivity of up to 1750 Mbps allowing you to create a fast home network that connects all of your computers, game consoles, 3D/4K video capable set top boxes, smart TVs and mobile devices to your broadband Internet connection.

The EXO DIR-879 AC1900 Wi-Fi Router brings Gigabit wireless connectivity of up to 1900 Mbps allowing you to create a fast home network that connects all of your computers, game consoles, 3D/4K video capable set top boxes, smart TVs and mobile devices to your broadband Internet connection. Plus, with AC SmartBeam technology you donâ&#x20AC;&#x2122;t have to worry about your existing devices limiting performance.

Dual Band

Latest Antenna Technology

Gigabit Ethernet

Dual Core

Latest Antenna Technology

Smart Connect

Gigabit Ethernet

Dual Core

Advanced AC SmartBeam

FOR MORE INFORMATION ON THE D-LINK EXO WI-FI ROUTERS, CONTACT YOUR ACCOUNT MANAGER TODAY Harlow: 01279 822 822 | Basingstoke: 01256 707 070 | store.exertis.co.uk

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RIG® 600

HIGH FIDELITY AUDIO THAT GOES BEYOND GAMING. RIG® 600 delivers a balanced soundstage with distortion-free bass that drops you in the action without masking the subtle audio cues that keep you in the game. The slim, lightweight design and swappable mic make it easy to go mobile and bring the same high fidelity detail to your streaming music and media.

FEATURES • High-fidelity audio for games and music • Balanced soundstage with distortion-free bass • Sound-isolating earcups block out noise • Noise-cancelling boom mic with inline controls • Inline mic for mobile games and music control • Cushioned, breathable materials for comfort • Earcups fold flat for travel or storage

CALL YOUR EXERTIS MANAGER TO LEARN MORE ABOUT THE PLANTRONICS PRODUCT RANGE

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HOT PICKS

TOP 5 SOFTWARE 1

FORZA HORIZON 3

GEARS OF WAR 4 Publisher Microsoft Studios Format Xbox One Out Now

Publisher Microsoft Studios Format Xbox One Release date 27th September 2016

AVAILABLE NOW

A new saga begins for one of the most acclaimed video game franchises in history. After narrowly escaping an attack on their village, JD Fenix and his friends, Kait and Del, must rescue the ones they love and discover the source of a monstrous new enemy.

MAFIA III Publisher 2K Format Xbox One, PS4 & PC Release date 7th October 2016

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ARE YOU STOCKING?

XBOX ONE FIFA 17 CONSOLE Publisher Microsoft Format Xbox One

XBOX ONE WIRELESS CONTROLLER BLUE Publisher Microsoft Format Xbox One

Experience the enhanced comfort of the new Xbox Wireless Controller, featuring a sleeker, more streamlined design. Get up to twice the wireless range. Plug in any compatible headset with the 3.5mm stereo headset jack, and with BluetoothÂ® technology, your customers can play their favourite games on Windows 10 PCs and tablets.

PARROT BEBOP 2 FPV Publisher Parrot Format Universal

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TOP 5 GAMING ACCESSORIES 1 TURTLE BEACH™ EAR FORCE® RECON 50X Publisher Turtle Beach Format Universal

AVAILABLE NOW Take comfort, and gaming experiences, to the next level with the lightweight Turtle Beach® Recon 50X headset. Beyond the comfortable over-ear fit and ear-cups that rotate flat, the large 40mm speakers deliver incredibly crisp sound. In line controls allow you to adjust volume or mute the mic with a finger and removable mic makes it easy to go radio silent, listen to music or watch a movie instead.

THRUSTMASTER TMX FORCE FEEDBACK RACING WHEEL

WWE 2K17 Publisher 2K Format Xbox One, PS4 & PS3 Release date 11th October 2016

Publisher Thrustmaster Format Universal

AVAILABLE NOW XBOX ONE ELITE CONTROLLER

WATCHDOGS 2 Publisher Ubisoft Format Xbox One & PS4 Release date 15th November 2016

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Publisher Microsoft Format Xbox One

PLAYSEAT CHALLENGE Publisher Microsoft Format Xbox One

YUNEEC BREEZE DRONE Publisher Yuneec Format Universal

LUCID SOUND LS20 WIRED Publisher Lucid Sound Format Universal

TURTLE BEACH™ EAR FORCE® STEALTH 350VR Publisher Microsoft Format Universal

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THERMOSTATS

ARE HEATING UP THE SMART HOME MARKET

As the warm nights of summer gently fade, replaced instead by the bite of an approaching winter, people across the UK are beginning to awaken their boilers once more. This presents a timely opportunity for retailers to offer Smart Thermostats, as they can highlight to customers the convenience, versatility, and economical advantage of fitting these intelligent systems to control their heating. Up until very recently, the only way to automate the central heating of a property was to set a timer. Now, with Smart Thermostats, consumers have the ability to adjust the temperature of their home via a smartphone, tablet or PC. If they’re stuck late at work and don’t want the heating to be burning money in an empty house, they can simply open the app and turn it off. Some products even monitor the home in order to learn its owner’s preferred patterns, or can automatically reduce the heating if it detects the house is empty. Financially the advantages of fitting a Smart Thermostat are obvious, as the refined nature of the system means customers will make significant savings each winter. Modern units also support MultiZone heating (which provides different temperatures for different areas of the home) and Thermostatic Radiator Valves (TRVs), both of which are now a legislated requirement in UK properties. Perhaps one of the most interesting selling points of Smart Thermostats is how they interact with other devices around the home. From the Smartwatch on a customer’s wrist, to the Amazon Echo voice control system, this new ‘Works With’ compatibility is a

true glimpse of the future, as devices work together to automatically enhance the home environment. For more details on this exciting new retail avenue be sure to read our ‘Works With’ feature on page 24.

THE SMART GUIDE TO SMART THERMOSTATS While it’s true that 70% of the Smart Thermostat market is concentrated in North America, and dominated by just a handful of manufacturers, Europe has seen strong growth across the last couple of years, with a more diverse range of products being adopted by consumers. To demystify the choices on offer, we’ve gathered together the best Smart Thermostat systems to recommend to your customers, so they’ll be warm and cosy long after the cold nights draw in.

NEST LABS SMART THERMOSTAT When people think of Smart Thermostats, Nest is the brand that usually comes to mind. This is hardly surprising as the small circular unit was the first product to package the idea of an intelligent thermostat into an elegant and easy to use device. This led to Google acquiring the company for around £2.7bn in 2014, and Nest continues to be one of the market leading products in this rapidly growing area.

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The key to Nest’s appeal is simplicity. It’s small, easy to install, and works with most boilers, even older analogue models. An outer ring on the device rotates to let users select the temperature, while the central panel is a clear digital display showing the current settings. Underneath the hood though, there is a lot more going on.

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Sensors detect how long it takes to heat a home, so the Nest can ensure that the environment is at the right temperature for the time users specify, rather than just turning on at that point. Nest also monitors the weather outside, so if a sudden winter heatwave occurs it will turn down the temperature, and vice versa for cold snaps in the middle of summer. The device even has environmental indicators to let users know when they are using energy saving settings.

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are available to download from the brand hub at www.exertisb TheConsumer Exertis Security icons have be Mobile Networks MobileServices Computing Consumables Of course no modern Smart Thermostat would be complete without a mobile app that lets owners control every element of the device, and Nest is no exception. iPhone and Android users can access Nest from anywhere via WiFi, and if customers buy the additional Nest Cam unit they can even see a live video feed of their property within the app. At £199 the Nest Smart Thermostat is an affordable and desirable option for any home, with Nest Pro installers available UK wide to carry out installation at the customer’s convenience.

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HIVE Office People Accessories Audio Hive is an innovative system from British Gas, which offers many of the same benefits as Nest. Users can control their heating via apps on Android, iOS and Windows Phone, while a clever Geolocation feature senses where their smartphone is so it can remind them to turn off the heating if they’ve gone out, or begin to heat the house as they draw near.

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The system can have different settings for each day, so customers can tailor the heating around their schedule, and there’s also a holiday mode where users let Hive know the dates they’re away and it reacts accordingly. One invaluable feature that could save consumers not only money but considerable hassle is Frost Protection. Hive monitors the temperature of the home and will automatically turn the heating on if it drops below 7ºC, thus drastically minimising the chances of the pipes freezing. The system, at £249 which includes installation by a British Gas engineer, also supports multi-zone heating, has an advanced package that also controls hot water, and is compatible with Hive lighting products that can be controlled remotely. This allows customers to make it look as if they’re at home when they’re away and put off any potential intruders.

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Professional Services Drayton are the market leading manufacturer of heating controls Channel in the UK. Recently launching their MiGenie range as the first Business Public Sector Retail Clearance thermostat for UK customers that doesn’t require any wiring. Using (VAD) the industry standard back plate fitted to most modern UK Homes, Drayton MiGenie thermostats can be self-installed by the customer in minutes. With models available for combi, traditional and multi zone systems, MiGenie can support up to ten heating zones with the simple addition of another MiGenie Thermostat. With packages starting from £149.99, for a single channel room thermostat kit ideal for combination boilers, or alternatively £159.99 for conventional boilers which enables customers to be able to control their heating and hot water via app or the control pad, Drayton is a good option for affordable smart heating this winter.

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While Nest may be the most recognisable brand, Honeywell is the most established manufacturer in this field. Evo shows how those years of experience have been distilled into a simple, modular system that is easy to install and expand. Customers can choose from three different systems, each of which is individually designed to work with either combination boilers, conventional models, or the latter but in large properties. The system also offers the ability to fit wireless temperature sensing devices and wireless radiator controllers, so the existing pipework doesn’t have to be altered, with Honeywell’s extensive network of installers on call to install the thermostat for UK customers.

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Evo can create up to twelve heating zones, all of which can be independently controlled via the touchscreen controller or mobile app. It’s a robust, tried and tested solution that customers know they can rely on.

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WARMUP 4IE SMART WI-FI THERMOSTAT

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Warmup’s 4iE has many of the benefits customers would expect to find in a Smart Thermostat - geolocation sensors that let the system adjust the heating automatically, controllable via a mobile app, small modern design, and easily installed - but it also boasts one very special feature.

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EasySwitch analyses the home’s energy tariff and recommends the best value service currently available. This is due to the fact that consumers often sign up to an energy supplier and get an introductory rate for the first year. The rate then increases once the 12 months are over. Warmup’s system will advise customers about this and can even be set to automatically switch to a better supplier if so desired. It’s an interesting idea that Government figures say could save consumers over £210 a year. Add that to the already considerable financial advantages of a smart thermostat at just £199.92 per unit, and it will pay for itself in no time at all.

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NOW IS THE WINTER

As the colder weather arrives, customers will be paying a lot more attention to their heating systems and the bills they generate. Be sure to talk to your Exertis account manager today so you can be ready with the solutions they need to make this a winter that’s very content, while also making you additional new revenue streams.

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Playseat® Challenge, the real driving simulator, is a fantastic entry level Playseat® racing seat for new racers. The Playseat® Challenge driving simulator combines comfort, performance and stability allowing for an extremely comfortable Replica blow moulded racing seat.

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Black Friday is now usually accompanied in the UK by Cyber Monday, which is when the online offerings appear. Of course there’s no need to restrict the deals to just the Monday, as customers tend to be checking listings online once the press coverage of Black Friday begins. Website traffic can be notoriously high though, with so many people accessing your servers at the same time, so be sure to talk to your IT department about the expected increase in visitors so they can make provisions to ensure the site stays up at all times.

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Computing Consumables Channel Services Business ConsumerMobile Microsoft Mobile Clearance MOBILE IS KEY IN 2016 On 25th November, retailers and customers alike will once again plunge into the frantic mayhem of Black Friday. For the past few years this day of big reductions has grown to become one both recognised and anticipated by British shoppers, with many large retailers using it to boost pre-Christmas sales.

The latest research from e-commerce consultants Salmon states that a large majority of online sales in 2016 will come via smartphones and tablets. This makes it essential that your website is optimised for these devices. Product information should be clear and accompanied by a high definition image, plus all the navigation around the site needs to be simple, easy, and offer no frustrations that would cause customers to close the tab and move on to a competitor.

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In 2015, UK customers spent a massive £3.3bn across the Black Friday/ Cyber Monday weekend, which was an increase of around 35% on the previous year. Research from Gartner also reported that 31% of all Christmas shopping took place over the Black Friday weekend, and that only 37% of all yuletide gifts were purchased in December.

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With such huge figures at stake it’s now more important than ever that retail is prepared for the onrushing crowds. So, to ensure that you make the most of the sales opportunities presented by Black Friday this year, we’ve put together some hints and tips on how to grab consumers’ attention amidst the madness.

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While the name Black Friday may well imply that everything happens on the one day, that’s not necessarily the case. In the last couple of years some retailers have spread the reductions on offer across a few days or even a week. Adopting this Black Five-Day model (running from Thursday 24th - Monday 28th November) allows customers to circumvent the ruck and maul of a sale day scrum, whilst also creating the chance for multiple visits if they see other offers that tempt them. It can also be used to stagger offers across different days, thus giving customers a legitimate reason to keep coming back.

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For many UK consumers the first port of call when considering a purchase is to check out a company’s website. Retailers wanting to make the most of the Black Friday weekend need to quickly provide potential customers with all the information they need, while still in the browsing mode. This includes highlighting the deals on offer, which stores have them in stock, plus directions, contact details and opening times to the stores themselves.

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PLAN AHEAD TO GET THE BEST DEALS

People Peripherals Home Entertainm Many of the top items in electronic entertainment, such asMarketing TVs, Print Lighting smartphones, consoles, laptops, PCs, games, and gaming accessories, will be high on the shopping list of customers this year. This increased demand can put tremendous strain on the supply chain, so it’s a very good idea to get orders in early before stocks begin to run low. 2016 is estimated to see sales in the region of £5bn over the Black Friday weekend, which is a tremendous opportunity for retailers. Be sure then to speak to your Exertis account manager as soon as possible to see what great deals and bundles are available.

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Contact your Exertis account manager today for more information

CASH IN ON GAMING WITH OUT OF THIS WORLD PERFORMANCE. The recent FIFA 17 release resulted in a 380% increase in gaming related spending equating to £58.8m in a week. This was before the hotly anticipated PS4 Pro launches which is sure to be at the top of many Christmas lists. It will be the ﬁrst console to embrace the high performance wireless AC standard so gamers beneﬁt from faster connection speeds and lower ping rates. For serious gamers, Ethernet is the connection type of choice. With the advances in powerline technology, the AV2 standard ensures an interruption free stable connection. eSports professionals like Team Dignitas use powerline to minimise lag and latency to ensure they have the fastest connection speeds possible to maximise performance. As entertainment and communication continues to move into the digital realm, the importance of networking and the availability of high speed wireless cannot be underestimated. With a 2+1 year warranty on all TP-Link SOHO products plus generous margins, can you afford to miss out on networking as an easy attach sell?

Speak to your Exertis Account Manager about the current TP-Link gaming ready range TPLink_FutureGaming_Ad.indd 1

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Bring the magic of flight to a whole new dimension with Star Wars high performance laser battling Quads. Pilot your favourite Star Wars ships at speeds above 35mph with the ability to engage in exciting multiplayer laser battles. Each Star Wars battle Quad is hand crafted and presented in a collectible display box with lights and official music from the films.

COLLECTORS DELUXE EDITION STAR WARS 74-Z SPEEDER BIKE BATTLING QUADCOPTER

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ons in designs, the colour should remain consistent across the w Drones have proven to be one of the true breakout tech products of the last few years. From the basic models aimed at children, up to the HD camera loaded, sophisticated devices that can be controlled from miles away, these flying wonders have garnered tremendous interest among consumers, and that seems set to continue in the year ahead. The worldwide market for drones was estimated to be worth around £450m in 2014, but PricewaterhouseCoopers LLP is now predicting that this will expand at a fantastic rate to hit the £100bn mark by 2020. These extraordinary numbers are due to the fact that various industries - such as farming, Hollywood movies, and even insurance - have begun adopting the use of drones as part of their business.

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A BIRD’S-EYE VIEW Components Computing Consumables One of the best features of drones is the option to pair it with a VR headset. This instantly transforms it from a remote control device to a bird’s-eye view of the world. Most drones with a camera installed can send video back to a smartphone, and these can be placed in enclosures like the Kaiser Baas VR-X headset to make an immersive VR flying experience.

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AudioBusiness Accessories EARNING THEIR WINGS Automation This rapidly expanding marketplace brings with it the need for qualified drone pilots, which means that a parent buying their child a drone today could be setting them on the path to a fascinating career in the future. Of course the chances are that the real draw for young people (and quite a few mature ones too) will be stoked primarily by the emergence of Drone Racing, which the Financial Times recently dubbed ‘the sport of the future’. Much like e-Sports, which has seen a meteoric rise in popularity and inspired fans to buy high-end PCs and peripherals to emulate their heroes, Drone Racing is fast developing a dedicated audience. The races are seen through the cameras of drones as they career around intricate courses at breakneck speed. It’s a thrilling spectacle and one that consumers can easily take part in without breaking the bank. Models like the Parrot Swing can give a taste of the speed and exhilaration of Drone Racing thanks to its ultra-responsive controls, boost mode for increased acceleration, and precision vertical landing capabilities. There’s even an auto pilot mode for those moments when things get a little tricky. Kaiser Baas also has an excellent collection of drones, including the Gamma and Theta models, which match spectacular aerial abilities with HD video recording. This makes it easier than ever for users to create amazing mini-movies that will wow viewers on YouTube, Facebook, or Twitter.

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As the devices are independent of each other, customers can be tempted back into stores to upgrade their drone setup at a later date, or retailers can offer bundle deals. The latter could also include 360o cameras, such as the Kaiser Baas X360, that enable users to create their own ‘surroundie’ films or images. Of course the VR headsets will work with smartphones to play standard VR games too, so customers will have multiple added value for each product.

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Those looking for the ultimate in first-person drone flying though will want to see the Parrot Disco FPV drone pack. This contains the beautiful Disco drone which can reach speeds of nearly 50mph and be controlled from over a mile away. A twin joystick controller makes flying the unit a real joy, and the Parrot Cockpitglasses headset streams 1080p video for views that are as close to soaring through the air as you can get while safely on the ground.

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With Christmas fast approaching, drones will be appearing on many people’s wish lists, so be sure to stock up on the units themselves, VR headsets and 360 cameras so you can make many of your customers’ dreams a virtual reality. For more information on the mentioned drones please speak to your Exertis account manager today.

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Smart Lighting systems are designed to be standalone products in People HomeMarketing Entertainment Gaming Tablet Growth Lighting Games Technology Print themselves, offering users the ability to easily set the colour Peripherals and strength of lights around the home via a smartphone or tablet app, but they also work seamlessly with other Smart products. Link the LIFX bulbs to a Nest Protect, and if the latter detects smoke it can tell the LIFX bulbs to flash red as a warning. Amazon’s new Echo device can also be used to dim Smart Lights to present levels simply by speaking commands to the unit and of course the gaming compatibility is growing all the time. As everything is connected via WiFi and controlled by dedicated apps, the installation and setup is very simple, so customers don’t have to be technically minded to gain the benefits of Smart Lighting.

Profe Peripherals Print (VAD While modern gaming setups often involve large HD displays, or multiple ones in some cases, this still limits B.I.G Red Book © Exertis Ve the immersion to the flat screen in front of a player. Professiona New developments in Smart Lighting systems, such as CHRISTMAS LIGHTS Marketing Growth Print Publi Heating &areCooling Microsoft Television the Philips Hue or LIFXHome range, nowEntertainment breakingMobile down UC Devices this barrier and extending the game experience into the whole room. The modular nature of Smart Lighting means that customers (VAD) can Growth Gaming Marketing Lighting Technology Microsoft Television

Gamers will soon find the walls themselves becoming part of the action as red glowing lights indicate the health of their character, or pulsing darker tones ramp up the tension in scary scenes.

Home Entertainment Heating & Mobile Cooling Microsoft Lighting ILLUMINATED GAMING Xbox One owners have already started enjoying this phenomena, by pairing Philips Hue bulbs with the platform game Chariot, which automatically adjusts the colour of the lighting in a room to match that of the backgrounds in each section of the game. PC gaming also works with the platform, via a clever screenshot-based method called Epic Game Lighting for Hue, and the Hue Camera app uses a smartphone camera to analyse the colours it sees when pointed at something (a TV or display for example) and matches the dominant colours on the fly.

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AAA game integration is also expected in the very near future, with Philips confirming to the media that it’s working with developers to bring the platform into wide use across new titles. In the meantime, there is still plenty of appeal to UK consumers, as Smart Lighting solutions not only add depth and atmosphere to games at an affordable price, but also have uses once the gamepads have been put away.

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build their systems one piece at a time. A pack like the Philips Hue White and Colour Ambience starter kit is ideal, as it contains the WiFi Hub that allows users to control the Hue bulbs, plus three of the bulbs themselves which can be used in any standard lamp or light fitting. Additional bulbs can be bought separately, with the Hub being able to simultaneously support up to fifty lights.

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The new Philips Hue Lightstrips are another excellent choice, as they can be curved around surfaces or secured to the rear of a display. The latter creates a wonderfully deep gaming atmosphere as the matching colours light up the wall behind the screen. There’s even a range of Hue lamps available, including the portable Hue Go, which offers the same great flexibility and colour options.

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LIFX offers a wide range of white or colour bulbs and strips that can be matched to the music gamers listen to during their play sessions, as well as syncing to the action itself. Gamers looking to expand their systems could look to the Yeelight and Belkin Wemo ranges for more ideas.

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Smart Lighting is fast becoming a regular fixture in UK homes, and the gaming compatibility will only make the systems more popular. As Christmas approaches, customers should be introduced to the delights of augmenting their console adventures with matching colours on the walls and ceilings. It could be the best Christmas lights they’ve ever known! To find out more about Smart Lighting from Philips Hue or LIFX, please speak to your Exertis account manager today.

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SELLING HIGH-END PLATFORMS TO ENTHUSIAST GAMERS PC GAMING FORECAST STRONG Unlike the broader PC market, which continues to shrink, gaming PC sales show promising growth: The PC gaming market produced $21.5 billion in hardware sales last year, 1 more than double the revenues derived from console sales. By the end of 2016, PC game sales are expected to reach $29 billion around the world compared with $28 billion in sales for the console market.2 “The PC won’t just be the technology on which players spend the most money playing games, but it will soon become one of the key battlegrounds of new technologies as well.”1

TARGETING THE GAMING ENTHUSIAST Today’s gamers make up a very diverse audience – both male and female, and a variety of age ranges. But a recent study3 identifies two distinct gamer types and key characteristics on how they like to play on and purchase technology.

Spec-literate gamers*:

Spec-unaware gamers*:

GROWING YOUR BUSINESS IN THE GAMING MARKET Building your enthusiast gaming business means offering a platform based on Intel’s high-end processor families. Here’s how selling enthusiast PCs can help grow your business: Sell more configuration options to provide a broader set of gaming and entertainment platforms. Offer extreme gamers up to 10 cores and 20 threads of mega-tasking processing power. Expand revenue streams with peripherals to support a new era in VR and 4K gaming experience

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Both play an average of 14 hours a week Want to play games on highest settings

Not concerned with playing games at highest settings

Very knowledgeable about computer components like graphics cards, processors, and performance spec

Know little about components or specs

Strongly prefer gaming on DESKTOPS

Satisfied gaming on DESKTOPS or LAPTOPS

Strongly prefer to build their own computers

Prefer to buy pre-packaged and branded computers

Gaming today extends beyond gameplay. It’s about you and the community. Share your experience by live-streaming, recording, editing and uploading your greatest highlights online. To be at your best, you need the best performance PC, powered by the Intel® Core™ i7 processor that lets you live the ultimate gaming experience. Performance Leadership - You play your best. Demand high-performance from your PC. Get it with an Intel® Core™i7 processor for the ultimate gaming experience PCs deliver better gaming performance than ever with the latest Intel® Core™ i7 processors. Unlocked processors provide higher frequency on demand to maximize performance.

* Note: These are general characteristics, not rigid rules. There is individual variation across groups 1 Source: Jon Peddie Research, http://www.theverge.com/2015/9/7/9271463/lenovo-asus-acer-intel-pc-industry-ifa-2015 2 Playing games on the PC is making a comeback, 6/2015, http://www.cnet.com/news/playing-games-on-the-pc-is-making-a-comeback/ 3 Intel Insights, Market Research and Analytics, Enthusiast Gamer Study, June 2015. © 2016 Intel Corporation. Intel, Intel Core, the Intel logo, Intel. Experience What’s Inside, Intel. Experience What’s Inside logo, Intel Inside, and the Intel Inside logo are trademarks of Intel Corporation in the U.S. and/or other countries.

Mega-Tasking - Immerse yourself in the action and mega-task fast with a powerful [unlocked] Intel® Core™ i7 processor. Intel® Core™ i7 (quad core) delivers smoother frame rates during gameplay when multiple real-time workloads are stacked. Gameplay + Intel® Core™ i7 (quad core) takes advantage of multithreaded DCC (digital content creation) apps for faster/smoother editing and converting to smaller file size for easier uploading. Future of Gaming is Now - Revolutionize your gaming experience with the Intel® Core™ i7 processor Optimize Oculus Rift & HTC Vive with a PC powered by the Intel® Core™ i7 processor. Get fully immersed into virtual reality fast with an unlocked Intel® Core™ i7 where another world awaits you. Surround yourself with three 4K monitors for full immersive action and live the game with an unlocked Intel® Core™ i7 processor.

UNLOCKED AND OVERCLOCKED INTEL® CORE™ PROCESSORS FOR GAMING Find the sweet spot for optimal gaming potential by overclocking your processor, RAM, and motherboard beyond their rated specifications.2 Unlocked Intel® Core™ processors offer an overclocking toolkit for tuning your system the way you want with a powerful feature that - together with other settings - changes the multiplier of the processor core. For ultimate, flexible overclocking, the sky is now the limit.

INTEL® SOLID-STATE DRIVE 750 SERIES UNCOMPROMISED PERFORMANCE Maximize your computing experience with the Intel® Solid-State Drive 750 Series. By combining four lanes of PCIe* 3.0 with state-of-the-art NVMe* interface, the Intel® Solid-State Drive 750 series delivers exceptional throughput performance and latency. Add-In-Card (AIC) and 2.5-inch form factors enable performance not currently possible in form factors restricted by size or power. NVM Express™ Industry Leading Storage Interface Introducing Intel’s first client-focused NVMe SSD. NVM Express is a standard specification architected from the ground up for Non-Volatile Memory (NVM). NVMe significantly improves both random and sequential performance over SATA-based drives by reducing latency, enabling high levels of parallelism, and streamlining the storage command set. NVMe provides a standards-based approach, enabling broad ecosystem adoption for PCIe SSD interoperability.

WHY VR MATTERS TO INTEL® • CPU is integral to the VR experience – significant compute required for game physics processing and simulation, sensor imaging, spatial audio, real-time haptics, and more • The Oculus Rift and HTC Vive, two premium VR headsets that require a powerful PC to run, will be released in 2016, bringing with them significant PC upsell and refresh opportunities • In addition to taking the c. $30Bn PC gaming industry by storm, VR technology has tremendous potential to disrupt or be integrated into numerous other industries including live events, video entertainment, real estate, healthcare, and military, creating a potential $40Bn market by 2020.

INTEL’S FIRST 10 CORE DESKTOP PROCESSOR! With the new Intel® Core™ i7 processor Extreme Edition for the X-series platform, Intel delivers the power of 10! This family of processors enables simultaneous, compute intensive, multi-threaded workloads, powered by up to 10 cores and 20 threads. They deliver platform scalability to meet exacting demands with up to 40 PCIe 3.0 lanes and support for high speed storage, up to 4 discrete graphics cards, and Thunderbolt™ technology. These Intel® Core™ i7 processors support quad channel DDR4 memory, boast up to 25MB of Intel® Smart Cache, and are fully unlocked for unleashed performance. Finally, this processor family is the first to feature the NEW Intel® Turbo Boost Max Technology 3.0 which delivers more than 15% better single-threaded performance. Mega-Tasking - Immerse yourself in the action and mega-task fast with a powerful overclocked Intel® Core™ i7 processor Extreme Edition The Intel® Core™ i7-69xx/68xx processor family with 10, 8, or 6 cores deliver uninterrupted gaming when multiple real-time workloads are stacked. (gameplay + broadcasting + background removal). Without a Core i7 frame rates in game could vary wildly causing slowdowns in the most crucial parts of the game. For gamers who record gameplay and want to share via VOD sites like You Tube* the Intel Core i7-69xx/68xx processor family (10, 8, or 6 cores) takes advantage of multithreaded DCC apps for faster/smoother editing and uploading. Ultimate Platform – In order to live the ultimate gaming experience you need an Intel® Core™ i7 processor Extreme Edition for the ultimate gaming platform The Intel® Core™ i7-69xx/68xx processor family has 40 PCIe lanes and supports up to 4 discrete GFX cards delivering smoother gameplay at 4K. Add the Intel® RealSense™ camera to your gaming rig and remove your background so you are fully immersed in the scene for a customized live streaming or YouTube* video experience. Get plenty of high speed ports and I/O to attach all your gaming peripherals, including the latest VR head mounted displays.

INTEL® INSIDE. AMAZING VIRTUAL REALITY OUTSIDE. Intel technology powers some of the most exciting developments in virtual reality, and enables your PC to deliver amazing experiences to you. Today's virtual reality technology allows you to experience vivid interactivity like never before. Immerse yourself in a 360-degree cinematic experience, take control in an expansive virtual gaming world, or marvel at amazing live performances and sporting events as if you were there.

“VR is a very intense visual experience and having the most powerful PC is the only way to deliver certain experiences” – Mark Zuckerberg, Founder of Facebook.”

PC system meets “VR Ready” recommended technical specifications: VR Ready Desktop Notebook CPU Intel® Core™ i5-4590 or greater Intel® Core™ i7-6700HQ or greater GPU NVIDIA GTX 970 / AMD R9 290 equivalent or greater NVIDIA GeForce GTX 980 or greater RAM At least 8GB OS Windows 7 SP1 (64-bit) or higher Ports 3x USB 3.0, 1x USB 2.0, 1x HDMI 1.3 www.intel.com/VR. *Other names and brands may be claimed as the property of others.

Part code: AOCAG271QX

The AOC AGON AG271QX brings gaming to a new level with a high-speed, 27” display. 144Hz and 1ms response time gives you the edge when gaming. This combination guarantees crystal-clear and ultra-smooth images.

AG241QX 23.8” QHD Display 2560 x 1440 Resolution 1000:1 Contrast Ratio 1ms Response Time Adaptive-Sync Technology Part Code: AOCAG241QX

AG241QG 23.8” QHD Display 2560 x 1440 Resolution 1000:1 Contrast Ratio 1ms Response Time NVIDIA G-Sync Technology ®

Part Code: AOCAG241QX

For more information, please contact your Exertis account manager today!

FUTURE

TRUST GXT 720 VIRTUAL REALITY GLASSES

GAMING AND ENTERTAINMENT

SBS SMART WATCH TRACKER

PARROT MINI DRONE - MAMBO

RRP: £44.99 Insert a smartphone into the glasses case and enjoy immersive VR games, movies and videos in astonishing 3D reality.

RRP: £55.99 Link the SBS Smart Watch to the SBS app, Go Life, and users become their very own personal trainer!

RRP: £99.99 Highly robust and easy to handle, the Parrot minidrone gives up to 9 minutes of flight time to test your speed, skill and tricks. Attach the Cannon or Grabber and let the games begin.

PLAYSEAT® GEARSHIFT HOLDER PRO

RRP: £39.99 Improve driving performance with the new Playseat® Gearshift Holder Pro. Built with a rigid steelcoated structure, it’s suitable for right or left mounting position and has superior build quality and stability. Compatible with Evolutiion, Revolution, Gran Turismo, WRC, Forza and Nascar seats.

SKULPT CHISEL

RRP: £89.99 This portable, lightweight device tracks the result of exercise and fitness progress, by providing a measure of fat percentage and muscle quality for individual muscles or the whole body. A great addition for fitness attach sales!

ROKU STREAMING STICK

LOGITECH® MX MASTER

RRP: £79.99 MX Master wireless mouse offers a comfortable hand-sculpted contour, stunning design and a rechargeable battery, and is optimised for Windows and Mac. MX Master is equipped with a smart speed-adaptive scroll wheel, a unique thumbwheel for side-to-side scrolling and the Darkfield laser sensor for flawless tracking.

RRP: £31.99 The SBS Beat Sleep Fitness tracker measures physical activity, checks sleep quality, calculates calories burned and so much more!

RRP: £149.99 The Kaiser Baas Gamma Drone has live FPV with a smartphone app, altitude hold, obstacle avoidance and a 720p HD video/photo camera. It also can do 360° flips, has a 90° adjustable camera pivot and a one-key take-off and landing feature.

SBS BEAT SLEEP FITNESS TRACKER

RRP: £39.99 No wires, no fuss. The small size of the streaming stick means users can easily plug it into just about any TV with HDMI. Rich, vibrant video streaming with up to 1080p HD; perfect for wall-mounted TVs.

KAISER BAAS GAMMA DRONE

TOP 10 ATTACH

THE

THRUSTMASTER T3PA PRO PEDAL

RRP: £129.99 Realistic, high-end 3-pedal pedal set. This unique design allows for 2 different user positions - floor mounted and suspended. Made from 100% metal, this is the perfect addition to any Thrustmaster T-series racing wheel.

Harlow: 01279 822 822 | Basingstoke: 01256 707 070 | store.exertis.co.uk

The ultimate games and 4K entertainment system. Over 100 console exclusives and a growing library of Xbox 360 games

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Games and entertainment for everyone

Games sold separately. HDR functionality available with supported games and TVs. Xbox One Backward Compatibility feature works with select Xbox 360 games, see http://www.xbox.com/backcompat. Xbox Live and broadband internet required for initial download of game to console. Xbox Live Gold required for online multiplayer (sold separately). PC hardware requirements may vary for games on Windows 10. 4K streaming with select apps, see Xbox.com. Some apps require app provider-specific subscriptions and/or other requirements. See xbox.com/live. Fastest, most reliable network claim: Independent IHS Market study, June/July 2016. Tested on Xbox One v. PlayStation 4 on top 5 selling games with matchmaking; results may vary, not an endorsement. Visit xbox.com/betternetwork.

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