3 minute read

LEVELING UP YOUR EFFECTIVENESS

BY JOHN PACKES, CHIEF TECHNOLOGY OFFICER

I always speak about “Effective Technology,” and EXIT Realty’s one word for 2022 - #effective - is the perfect congruence, because this will be a landmark year regarding new technology to push your capabilities – and effectiveness – to all new heights.

Our EXIT Realty Connect app continually proves to be a crucially effective tool. So many of you have shared stories about being able to send out presentations to prospects while getting an oil change or sitting on a train, wowing listing leads by sending contact information and a presentation within a minute, and warming up sponsoring leads with instant information and follow ups – all from the palm of your hand(s).

EXIT EDGe is simplifying data entry and speed for tools like the Expert Marketing Suite™, leads generated through the new Agent/Office website platform, EXIT Ad Center, and so much more. A recent addition focused on efficiency, EDGe takes listings from the MLS ® straight into MEMO and the Resource Center (RC), removing duplicate entry and shortening the time between listing and the applying of EXIT tools to the listing.

I could go on, but instead let’s look forward a bit to some new additions to our already robust technology offering, which will truly be game changers for all of you…and we can’t wait to get these into your hands! This will be a year to add fuel to the ongoing shift of our technology toward greater effectiveness, and your success.

HERE’S WHAT WE’RE LAUNCHING IN THE NEXT FEW MONTHS:

- An entirely overhauled RC, with a clearer path to tools & partners, action items, notifications, a global chat feature, access to key data metrics, and more

- A completely redesigned, faster App with enhanced client experience, and toolsets mirroring our new RC

- My Smart Sign™, your one-to-many lead generation powerhouse for listings, advertising, and more

The products above represent years of planning and well over a year of development. Your technology team works tirelessly to ensure you have the best possible tools, however technology only works if you use and engage with it. You have a world of technology at your fingertips (literally) at no cost to you as a benefit of being part of the EXIT Nation, so I urge you to attend techinars, connect with Engagement Leaders, watch videos, and ‘play’ with every tool. Send your friend your Mobile Business Card™, send yourself a Quick Lead through the App so you know what your clients receive, build a presentation, create a website. And, most of all, keep an eye out for some major announcements in the coming months as we’re ALL about to level up.

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