BUILT ON TRAINING

BY MELANIE ROBITAILLE, SR. STAFF WRITER AND GRAPHIC DESIGNER

There has never been a more crucial time in real estate to learn and be in the know so you can grow.

It’s a well-known and trusted belief that continuing education and learning make for a better individual and that’s why at EXIT Realty there’s a strong belief that good agents are born, but great agents are trained. As an organization built on human potential, training and coaching opportunities have been threaded into the very fiber of EXIT’s operation and have been sewn into their most successful franchises. Among EXIT’s corporately offered courses are training in dealing with different personalities, authenticity and connection in public speaking, personal and positive development, marketing and advertising, becoming a real estate influencer, leadership and innovation coaching, topped off with Buffini & Company’s Peak Producers coaching programs.

Julie Jenkins, Franchisee of EXIT Realty Twin Bridges, Brokerage as well as Mike and Debbie Murdock, Owners of EXIT Realty Pro, all subscribe to the same belief as 67% of real estate offices surveyed by the National Association of REALTORS® (NAR) in their 2019 Profile of Real Estate Firm Report, who encourage staff to take additional training classes.

Real estate is a fast-moving business. Rules and regulations are always changing and every deal that you do is different in some way. With ongoing, consistent training, you can stay on top of your game, learn new techniques and different ways of doing things.

It’s all about doing things differently these days, as real estate undergoes one of the largest shifts it has seen in years, to which EXIT responded with its own stimulus package for offices and agents to turn to. Over $50 million in total value, this free package was loaded with everything from higher membership level technology perks, a daily activity webinar series, learning sessions from six of EXIT’s MIND-SET trainers, and the introduction of EasyKnock, the latest Premier Partner to join EXIT’s Ancillary Network, providing sale-leaseback programs for buyers to rent-to-own their new homes. With a trifecta of successful brokerages in the Sarnia, ON area, Julie embraced the package to help her and her agents fortify their business within their communities during times of uncertainty, saying, “Our office took full advantage of what EXIT Realty Corp. generously provided for us. We loved that there were a wide variety of different trainers and we also used it as an opportunity to see their different presentation styles.”

For Mike and Debbie, ensuring their agents have access to the best training is of vital importance and an investment that they say comes back to them again and again.

We believe that the smartest agent is the best agent and allowing our professionals to gain the confidence needed to be the best and smartest they can be is our goal,” Mike admits proudly of their Canton, TX office operation. “We strongly encourage each of them to take advantage of all the webinars, techinars, Zoom and online training provided by corporate. We’ve achieved a dominant market share in our area and attribute much of that success to the training provided.

The Murdocks truly built their office on a training foundation, augmenting EXIT’s already robust offerings by hosting other successful EXIT franchisees and local B2B companies to share their knowledge, by providing proprietary training in their paperless business solution, by employing an eight-week success plan for onboarding agents, and by offering several mandatory continuing education (MCE) courses from state real estate board instructors as well as title company attorneys. If you’re like Julie and the Murdocks, and believe knowledge is power, there has never been a more crucial time to learn and be in the know so you can grow. Grow with the help of any one of EXIT’s exclusive and industry-experienced MIND-SET trainers. Learn more at joinexitrealty.com.