Web Promotion

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4 Unmissable Web Promotion Techniques: Take Your Site to the Next Level Do you have your own website with a product, service, and/or brand to offer? If you do, then you are likely to be interested in web promotion. I know I would be, because it’s all fine and good to create your own stellar website, but if you’re the only one who knows about it, then that isn’t going to do you any good, unless, of course, your goal is to not make any money or get any exposure. But, if your goal is to be financially successful and earn a decent income, then you are definitely going to want to learn more about web promotion because the only way that people are going to invest in what you have to offer is if they know you exist. Therefore, stay tuned, because in this article, you will learn several valuable tactics to put your website on the map and get you making money. Keyword­Rich Titles If you have your own website, then you’ve probably at least heard of SEO, or search engine optimization. Well, the same way that you want to make your posts and articles SEO­friendly that goes double for your titles. The reason for this is because when your pages are found by search engines, their titles appear hyperlinked. Therefore, you want each of your titles to be descriptive and keyword­rich so that search engines are more likely to find them during their algorithm net crawls. You also want to try to keep each of your titles between 7 and 12 words and refrain from using “filler” words (like “the,” “and,” etc.) as much as you can. Additionally, it’s helpful to make your titles enticing or a little provocative to your readers so that you grab their attention and make them stop what they’re doing to see what you have to say. Don’t Neglect the ALT Attribute Anytime you include an image on your website, make sure to take the extra step to incorporate a couple of descriptive keywords into the Alternate Text bar. Taking the additional 5 seconds to complete this step can help your images to rank higher in image searches. Directory Submissions Getting links from directories can work wonders at helping your website with its search engine ranking and at getting you more traffic. It’s important to note that directories are not to be confused with search engines. Rather, directories are hierarchical listings of websites which are organized by categories and sub­categories. A few high­quality directories that you ought to submit your site to include the Open Directory Project (free), Yahoo! Directory (paid), About.com (paid), and Business.com (paid).

Social Media Promoting your website via the four types of social media (blogs, social bookmarking sites, social networking sites, and forums) can be a hugely successful way of getting the word out about all of the great things that you have to offer. There are hoards of social media outlets available on the web today, so don’t let yourself become too overwhelmed; start with the biggies


and then go from there. The two, not­to­be­missed social media sites are Twitter and Facebook. So, you definitely want to set up both a Twitter account (free) and a Facebook Fan Page (free) to promote your business. For more in­depth information about how to maximize your profits from a Facebook Fan Page, check out the Facebook Fan Page Formula. So, with these four highly effective techniques, you now have a solid foundation for spreading the word about your website and all that you have to offer. But before I go, one final thing that I’d like to mention is an amazing report called Non­Stop Viral Traffic. This report is completely free and will teach you 21 proven ways to attract a flood of viral traffic to your website; check it out!


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