Fabrics & Furnishings - Autumn 2012 Issue by Fabrics & Furnishings International

Autumn 2012

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The Global Home & Contract Furnishings Newspaper

The Four Czarinas of Russian Fabrics Shop MoOD

Sipco News Network

Maria Filatova

Olga Tokareva

Gennady Noskov Kado

Page 28

Elvira Smirnova

Moran’s Marcovaldo, Brooks Target $100 Million Annual Sales, USA, World Markets Sipco News Network

Mikhail Nazarov Fifth Avenue

Page 35

Archie Tchernov Big Plans

Page 10

Dasha Zelenova

OS ANGELES, California — The China made Marcovaldo line is using a branded strategy to build sales in what has been an industry wide ‘no name’ China import business in the USA, according to the principal Joseph Moran. The 100 man company is looking at $100 million in sales within five years and Moran expects to market the Marcovaldo brand worldwide after he and his wife Shani finish the rollout in the USA. “We’re selling in Germany and we expect the 10-15 percent annual growth in this business to continue. We’re too big to stay under the radar any longer,” he said. Marcovaldo and Brooks are owned by Joseph and Shani Moran who married in 2008. He is originally from Tehran and then settled in Israel where he established the Renby wholesale/retail

brand on Herzl Street in the 40’s. Moran’s father had a high end fabric store in Tehran, which sold top European brands. “The Shah was his customer,” Joseph said. The family left Iran in 1962. Joseph moved to the States after spending time in Europe. Shani is from Johannesburg where her father is in the diamond mining industry. She learned her marketing skills from dad in his dealings with the global jewelry trade in Africa, Antwerp and Israel. Moran has always searched out the best values in the world for fabrics but right now it is still China, he said. However, “the prices are moving up in China and we’re now looking for other sources in other countries right now,” he explained. The Moran’s are making extensive use of the web for the Marcovaldo marketing which is promoting worldwide sales, they said. “Marcovaldo is (continued on page 31)

w w w. F a b r i c s A n d F u r n i s h i n g s . c o m

OSCOW, Russia — Russia is a leading economy in the world today. Upholstery wholesalers Amethyst, Flandria and Arben Textile and high end curtaining specialist Galleria Arben will be looking for innovative fabrics with a big order book to fill at MoOD this year. These wholesalers report sales growth of up to 15 percent in their business in 2012 as they expand to new markets in ex-Russian republics like Belorussia and Ukraine. Belorussia is becoming an important furniture manufacturing country which is now supplying the European market much in the way that Poland emerged as a furniture player. For more information on these outstanding wholesalers, see pages 12, 16, 17 and 18.

Shani and Joseph Moran

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Innovation and creativity have always been our credo... and our new offerings is but a testament to this. Dâ&#x20AC;&#x2122;Decor introduces 8 refreshing, co-ordinated color concepts, designed to give your homes a touch of magic. Co-create coordinated collections across a wide range of technologies, combining lush velvets, high density jacquards, fascinating plains, enchanting digital prints and intricately embroidered fabric in every imaginable color. Welcome to a world of home furnishing, beyond the technology horizon, where imagination is closer than ever to reality.

F&FI L E T T E R S

Brunswick et Fils Buys Intellectual Assets of Henri-Robert Sipco News Network

RUSSELS—Brunswick et Fils, a producer of readymades and fabric wholesaler purchased the intellectual assets of Henri Robert, a Belgian fabric converter. A previous article incorrectly stated that “late in 2011, M. Olivier Duchange purchased the assets of Henri Robert Textiles, a Belgian converter that went bankrupt.” “The company is not bankrupt and was not sold to M. Olivier Duchange,” according to Henri Robert, principal of Henri Robert SA. “Only the intellectual assets of that company were sold to Brunswick of Paris, France,” he said.

Henri went on to say the following: “Only the know-how of Henri Robert SA has been sold. M. Olivier Duchange is not the owner of Henri Robert SA and has nothing to do with my company. Henri Robert SA is not bankrupt but a wealthy company which decided a year ago to move on to the family real estate business. Henri Robert SA never worked with any bank, always paid cash on all invoices with private money and is still worth over ten million Euro.” Henri Robert was founded in 1929 and was an exhibitor at Heimtextil in Frankfurt. F&FI

The Global Home & Contract Furnishings Newspaper

3 Island Avenue, Suite 6i, Miami Beach, FL 33139 USA Website: www.fabricsandfurnishings.com Telephone 001.917.251.9922 | ISSN: 1523-7303

Publisher & Editor | Eric S. Schneider Associate Editor | Marc Weinreich Art Director | Roxanne Clapp, RoxC LLC Corporate Secretary | Gail Goldman, PhD.

CORPORATE CONSULTANTS Printing/Distribution | Interprint Web Printing Web Design | Synthovation E.U. Legal Counsel | Herman Nayaert

Table of Contents F&FI Autumn 2012 | Vol. 22, No. 4

SIPCO NEWS NETWORK

7 Woznicki, Asch See Market Flat. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 7 Tchernov Has Big Plans Beyond Fabrics, Furniture. . . . . . . . . . . . . . . . . . . . . . . . . . . 10 Surtex Again Quenches The Thirst For Home Furnishings Design. . . . . . . . . . . . . . . . . 10 Mort Shapiro, 78, Former Covington Exec VP Succumbs to Cancer. . . . . . . . . . . . . . . . 10 Zynna Furnishings & Interiors, India Offers Western Furnishings to Indian Market.. . . . . . 13 Galleria Arben Emphasizes High End Decorative Fabrics. . . . . . . . . . . . . . . . . . . . . . . 12 Brunschwig & Fils, Michael S. Smith Join Creative Forces . . . . . . . . . . . . . . . . . . . . . . 14 Amethyst, A Major Player in Upholstery . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 16 Togas Expands Retail, Wholesale Divisions. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 16 Flandria Sales Up 15 Percent, Unveils Karim Rashid Collection. . . . . . . . . . . . . . . . . . . 17 Arben Textiles Gets Belorussian Sales Boost. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 18 Valley Forge Taps Andrew Mahoney Executive Vice President, New Post . . . . . . . . . . . . 18 Rice Straw Fabric Helps China Eliminate Major Waste Stream.. . . . . . . . . . . . . . . . . . . 24 LA Mills Prospers.. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 24 Carillo Opened Russia on Fast Track, But Five years Later, it’s Fifth Place. . . . . . . . . . . . 24 Decolux Reports Solid Growth. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 27 Pindler Turns Fabrics into Heavy Metal Let’s Take a Tour of Curt’s Garage!. . . . . . . . . . . 30 Fifth Avenue Sees Business Uptick in 2012. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 35 Mood Fabrics Expands Home Business. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Contract/HospitalityNews

India | S. Vishwanath U.K. | Geoff Fisher Belgium | Jan Hoffman USA | Marc Weinreich

E ditorial & P ublishing

EDITOR & PUBLISHER USA, EUROPE & CHINA Eric Schneider Tel: 001.917.251.9922 E-Mail: eric@sipco.net

Art Director Roxanne Clapp Tel: 001.813.991.1860 E-Mail: rox@sipco.net

A d v ertising S ales

TURKEY Sevim Keskinci Tel: 90.532.236.25.24 Fax: 90.216.390.20.27 E-Mail: skeskinci@gmail.com

INDIA Rekha V. Tel: 91.80.26685821 Cell: 91.93.42821379 Fax: 91.80.26684670 E-mail: s_wishwanath@hotmail.com

22 DIOLEN SAFE Adds Taslan Yarn Qualities. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 22 Richloom India Opens, Serves Hotel Industry. . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Global Marketplace Russia’s KADO Develops Top Editeur Sales . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Departments

. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 19 Photo Gallery - Fabrics & Furnishings Takes You to Russia. . . . . . . . . . . . . . . . . . . . . . 34 Photo Gallery - Evteks . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 36 Photo Gallery - Showtime . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 37 Calendar. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 38 Advertiser Index. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 38

Italy, Germany, Spain, France Isa Hofmann Tel: +49 611.890.59640 Fax: +49 611.87086 Email: info@ihofmann.com

Complete MoOD 2012 Exhibitor Listings

www.fabricsandfurnishings.com

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Mood Fabrics Expands Home Business, Sees Big Opportunities LA Store Nearly Doubles to 20,000 Feet, No Pressure From F&S, Diamond Foam By Marc Weinreich

OS ANGELES, California — In spite of competition from the likes of F&S Fabrics and Diamond Foam in Los Angeles, Mood Designer Fabrics will expand its 12,000 squarefoot store here to 20,000-squarefeet in December to make room

for the home furnishings fabric department. Eric Sauma, vice president of Mood Designer Fabrics, said he’s encouraged by the 30-percent sales growth the company experienced in home last year, despite the struggling economy. The Sauma family, Eric, 30; Jack, his father and founder (now semi retired)and his brother Philip,34 at the helm, estimates that home

already accounts for nearly half of the company’s overall revenue. (Exact revenue figures are private.) The expansion in what some retailers say is a flat fabric market in California, is part of an effort to address what company executives believe to be a lack of home fabric suppliers on the West Coast compared to the New York market.

With home product on the rise for Mood, the 80-employee company will look to specifically do more upholstery and drapery including a line of custom pillows and the manufacturing of dining room chairs. Mood-the retailer (not to be confused with MoOD, the fabric exhibition in Belgium) will be split evenly between home furnishings and apparel fabrics. The company

originally began selling only apparel fabrics in the early 1990’s but started with home fabrics in 2007. Currently, its 40,000-squarefoot facility on 39th Street in the Manhattan garment district dedicates 12,000-square-feet to residential home fabrics, with the balance used for cutting, sewing and trimming for the fashion industry. (continued on page 25)

Eric Sauma, vice president, Mood Desginer Fabrics

Woznicki, Asch See Market Flat Sipco News Network

OS ANGELES, California — No fabric sales trip to California is complete without meeting Jason Asch, principal of Diamond Foam & Fabric and Lou Woznicki, principal of F&S Fabrics, two of the largest fabric specialty operators in the USA based in downtown LA. F&S Fabrics on West Pico Boulevard has been decorating Hollywood celebrity homes since 1956 and is contemplating its third generation of family ownership once Louis Woznicki’s daughter Jamie takes hold next year. (continues on page 32)

Lou Woznicki of F&S

Autumn 2012

www.fabricsandfurnishings.com 7

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Tchernov Has Big Plans Beyond Fabrics, Furniture Sipco News Network

OSCOW, Russia — At 42, Archie Tchernov is considered one of the pioneers of the fabrics industry in Russia and now he is turning to building whole cities using prefab construction techniques. “Moscow is a magnet where more than 15 million people live today. There will be three times more people than now in 20 years time,” he said. “I want to be involved in building state of the art housing for this expanding population that is superior to what is being offered today.” He’s the common denominator in several companies which specialize in the wholesaling

of upholstery fabrics, decorative fabrics and furniture under the Svet Divanov, Natuzzi and Darso retail brands but these days he is looking beyond the furniture and fabric industries. He has a bigger vision. As a developer, he is involved with MOD, a design center here which is reeling in high end tenants like Missoni Home and Rolf Benz—one at a time and most recently, he has signed a deal to bring a full service restaurant to MOD. He always takes a piece of his deals but he is never the sole owner. He also believes in independent management of each company so that his associates are calling the shots—not him. He has built a group of young

managers who are successfully guiding their companies to new heights so that Archie can turn his attention to new business opportunities which challenge his entrepreneurial abilities. Beyond that, he is involved in the leasing of three Family Room centers which specialize in the sale of furniture and home furnishings to consumers usually next to a large supermarket. More of these shopping center locations are planned where Archie will participate in the construction and ownership as opposed to being a leasee. He is looking for investors in these one million (continued on page 16)

Surtex Again Quenches The Thirst For Home Furnishings Design, More International Participation Noted By Marc Weinreich

EW YORK, New York — Business is up over the last

fiscal year for art buyers, interior designers and 300 other exhibitors at the 26th annual Surtex exhibi-

Linda McDonald booth: Ashley Morgan, left; Tom Mirabile, Art Buyer; Hugh Biber, Design/Creative Director and two representatives from Lifetime Brands.

tion, an annual trade show for the surface design industry held each year at the Jacob K. Javits Center in New York City. Nearly 6,000 manufacturers, retailers and marketers walked the floor over the three-day event, a 30-percent increase over last year. The attendees were part of a larger, global retail market worth an estimated $147 billion, according to EPM Communications. Penny Sikalis, vice president of GLM Shows, which hosted the event, reported a more noticeable thirst this year for three points of interest: information on licensing, the business of product development and how to best negotiate with manufacturers. “People wanted to have a much better understanding for how art is sourced and turned into a product, from start to finish, and how the process is looked at from a global perspective,” she said. (continued on page 13)

Mort Shapiro, 78, Former Covington Exec VP Succumbs to Cancer Sipco News Network

IX HILLS, New York — Mort Shapiro, former executive vice president of sales for Covington Fabrics died June 18 at the age of 78 after a 6 ½ year battle with cancer. He was born August 14, 1933. He is survived by Joyce, his wife of 54 years, and three sons; Larry, 48; Doug, 52 and Josh, 38; also five grandchildren Sam, Jack, Enzo, Ella and Jordyn. Mort started his career at Charles Bloom in 1954. In 1956 he moved on to Covington as a salesman for the metropolitan New York area and was named Executive Vice President in 1981. Shapiro was with Covington for 37 years, from 1956 until his retirement in 1993. He saw the company grow from $30 million in sales to $140 million when goods were $1.25 a yard. He was responsible for sales and the design studio and helped make Covington one of the largest fabric converters of its time. Shapiro will be remembered as a quintessential salesman

whom everyone trusted and admired. He was like a son to Ben Gilmore, the founder of Covington and worked closely with Abby Gilmore, who followed her father in management. “Dad liked Mickey Mantle, the Yankees and the Giants,” his son Larry remembers. “He also liked fishing, nature, punctual people, a crisp white shirt, a good shine, self respect, and respect for others.” After he retired in 1993, he helped Kravet establish Portfolio, its converted fabrics division and in 1995, helped David Li establish ADF, a China based mill. “My father loved nature and always had chickens, ducks and rabbits behind our house when we were growing up,” said Larry Shapiro, one of Mort’s three sons. Mort’s last days included his attendance at his grandson Sam’s bar mitzvah June 9. “That was something dad vowed he would do, the day he found out he had cancer,” Larry said. F&FI

Mort Shapiro

The new Trend Theater at Surtex

Archie Tchernov (Arben)

www.fabricsandfurnishings.com

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Galleria Arben Emphasizes High End Decorative Fabrics Sipco News Network

OSCOW, Russia — Galleria Arben represents the high end range of window and upholstery fabrics and is a sister company to Arben Textiles and Flandria. Elvira Smirnova is the director of Galleria Arben. “Our major suppliers include Bru, P/ Kaufmann, Vanelli and J. Queen. We do not work with Chinese suppliers.” The three sisters do about

$120 million worth of business a year and is at the top of the Russian wholesaler sales volume list. Other major suppliers to the Russian furniture fabric trade include Instroy, Soyuz-M, Ametyst, Egida, FIT, Klean & Bros. and Leathertouch. In terms of decorative fabric wholesalers in Russia today, Galleria Arben, Decolux, Fifth Avenue and Rosstyle and Decocity are on the list. Goldtextil is the Vanelli distributor in Russia and is Turkish owned. Galleria Arben has seven showrooms in Russia, Ukraine, Kazakstan and Belorussia. Its main Moscow showroom is housed at MOD, a designer showroom building developed by Archie Tchernov that will soon house a full service restaurant overlooking the U.S. Embassy. Tchernov is one of the principals of the wholesale companies. Galleria Arben carries sheers to upholstery and fea-

tures editeur brands like KOBE, Clark & Clark and Fischbacher. “We have 150 collections and

exclusive pieces with one-two rolls each—our VIP Collection,” Smirnova said. F&FI

Elvira Smirnova, director Galleria Arben

Galleria Arben memo sample wall

Galleria Arben presentation

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2700 Greens Rd, Bldg. J, Suite 102, Houston, TX 77032 TEL 1(281) 590-4500 • FAX 1(281) 590-4501

LAS VEGAS Office: 6375 S. Pecos Rd., Suite 106, Las Vegas, NV 89120 TEL 1(702) 307-3809 • FAX 1(702) 638-9000

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Zynna Furnishings & Interiors, India Offers Western Furnishings to Indian Market European colors and velvets are new favorites eclipsing chenille and curtains bring major volume business by Vishwanath.S

URGAON, India — Zynna Furnishings & Interiors, India Offers Western Furnishings to Indian Market. European colors and velvets are new favorites eclipsing chenille and curtains bring major volume business. Zynna Furnishings & Interiors, India a 3 year old company (a part of the 40 year old parent company Deepak Agencies) is engaged in importing & distribution of home furnishings mainly from Europe and America. Retesh Sharma and Devesh Sharma the partners identified that western fabrics need a proper representation to reach the high end Indian consumers deserve access to trendy, life style products that are distinctively different than home

furnishings that are produced in India. Today, Zynna represents brands from America & Europe such as Duralee, New Line Fabrics, Russel & Harvey, Fabricut, Casadeco, Micro Fiber, Ashley Wilde and others to satisfy both residential and contract segments. “Baptizing the name as Zyanna (Persian origin) reflects and expresses our serious business aspirations, which actually means the urge to understand, draw attention that causes an emotional intensity and sensitivity that is hard to control”, recalled Retesh Sharma and Devesh Shrama, partners of Zynna Furnishings & Interiors, India. “During my brief design studies in National Institute of Design, I visualized a platform to bring in the best

fabric, wallpaper or any form of an aesthetic interior accessory from Western suppliers that provides Indian customers a wider option”, he said. Meanwhile, Devesh Sharma who is academically qualified in International Trade was the brain behind setting up logistics, sourcing operations and the suppliers with the Indian customers. Scouting for opportunities to expand, the partners joined to attend the Italian Trade Commission that had organized a trip to Italy & Zynna tied up with an Italian furnishing supplier. “Imported collections of niche segment, though expensive is but different from domestic brands and we have been able to make a mark”, he said. Zynna has built a net work of 70 retailers spread all over India and hopes

Retesh and Devesh Sharma to add more in due course. Zynna offers cut-length services too and holds a wide range of collections while new orders are executed

with 6-10 days to its retailers. Its retailers meet demands from homes, offices and hotels in India. “We supply (continued on page 18)

(Continued from page 10)

Surtex Again Quenches The Thirst For Home Furnishings Design, More International Participation Noted She also pointed out that although the show brought in attendees from virtually every State in the USA, there were also 49 countries represented at the expo, which accounted for over a fifth of the exhibitors. The growing list of countries, she said, is “an indicator of the need for more product development, innovation and artwork globally.” To that end, Surtex debuted a trend theatre this year, giving attendees the opportunity to hear seventeen half-hour talks from nine trend experts throughout the United States and Europe. Nicki Gondell, principal of Trend House, gave a seminar on styling

Neil Breslau, president of Design International

Autumn 2012

home décor with the latest fabrics and colors. Emmanuelle Linard, executive director of Edelkoort, spoke about ways to identify trends before they’re spotted by the mainstream. One of the exhibitors, Nancy Fire, co-founded New York-based Design Works International with her husband, Neil Breslau and attended the show to broaden their services. They currently provide corporations with trend forecasting reports as well as hand painted and CAD designs for surface and packaging. “We find that a lot of large corporations have PR and advertising but we are in the middle to help them with design, suggest product categories, subscribe them to trend services and help them shop the market domestically and internationally,” said Breslau. “The companies that are doing well now are the ones that are investing money again in design and product. People don’t want to buy the same thing year after year.” Fire said she launched a collection with PK Lifestyles in February, has product in Joanne Fabrics stores and recently launched a line of rugs with HGTV. “Once you farm out the product, there’s a lot that’s lost in both service and design,” Fire said. “We want to keep the love at home as much as possible.”

“We’d love to keep everything in the good ol’ U.S. but a lot of times that’s not realistic,” Breslau added. “The main reason is cost, but if you ask the bulk of our clientele, they’d prefer to stay local, too.” The company has ten designers in New York as well as a team of five salespeople. They work from a 10,000-square-foot loft in midtown New York. The couple also have a 70,000 square-foot production facility in Vernon, Calif. for the sister company, First-to-Print, which prints digitally on fabric. Over her three days at the show, Fire said there’s “definitely an appetite to buy again and people are savvier than ever.” Her husband, Neil, handles the business side of the company. He said there have been years where apparel is strong, but in recent years home product has accounted for 65-percent of the company’s annual revenue. He estimates a 15-percent growth for the company over the last fiscal year. Sandra Nunes, a Brit in Brooklyn, operates a much smaller shop, Collecting Colour, and attended Surtex for the first time this year. Her company, comprised of eight freelance designers and an intern, specializes in concept, pattern and embellishment design for a number of applications including home furnishings.

She launched Collecting Colour this past year and said she’s generating “just over $100 thousand” this year. Previously, she had designed for years in the fashion industry, having worked on everything from apparel for Victoria’s Secret to packaging for Bath & Body Works. “I met a lot of home furnishings clients through fashion who were looking for bedding and I noticed a whole untapped market,” she said. “There’s really no studio in the market that does fabric manipulation and embellishment. They’re desperate for it. The fashion world understands it. It’s an easy market. The home fashion industry is trying to make things more special and new.” In fashion, she said, there’s a high turnover of prints and you can charge a lot for less product. In home furnishings, she noticed by comparison, you can charge twice as much and the product, though slower to catch on with buyers at first, is much more stable in the long run. Nunes said she sells the copyright, not the yardage. All of her designs are digitally printed, so that when the buyer purchases it from her studio, the buyer owns the rights to it. “It’s a fashion mentality,” she said. “It’s my roots.” F&FI

Penny Sikalis

Verbeekdesigns from The Netherlands. Chris Verbeek, Owner; and Jill Moonen, Studio Manager & Senior Designer.

www.fabricsandfurnishings.com 13

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Brunschwig & Fils, Michael S. Smith Join Creative Forces Sipco News Network

EW YORK, New York — Brunschwig & Fils has tapped interior designer Michael S. Smith to help guide the brand’s future direction and product development through an exclusive consulting agreement as Creative Director. Kravet, parent company to Brunschwig said it hopes this collaboration will catapult Brunschwig & Fils to the top of the high-end, luxury home décor market, a space the company has occupied since the 1960s, and reinforce its position as

the most prestigious brand in the industry. Smith will work closely with both Stephen Elrod, Executive Vice President and Chief Creative Director for Brunschwig & Fils and Lee Jofa, and with the entire Brunschwig team. His influence will be evident as early as 2013, Kravet said. For Brunschwig, often noted as the pinnacle of fine fabric design in the interior design industry, retaining Smith, one of the most influential and prolific designers working

today, is a natural fit. “Michael Smith’s experience and advice will be invaluable to the product and merchandising teams,” expressed Cary Kravet, President and CEO of Kravet Inc., which acquired Brunschwig & Fils in 2011. “I look forward to his fresh approach to this brand, which I am confident will help to present new collections that match the brand image and equity with the discerning palette of our customers. Michael will be an integral part of the Brunschwig & Fils team.”

Smith, known for his multi-layered take on traditional interiors, has redefined American design for a new generation. His influence appears throughout the country, from his classic design for the Oval Office in the White House to the cover of Architectural Digest and many fine residences in between. His first memories as a young designer are of the iconic rooms created by Billy Baldwin, Geoffrey Beene, Parish Hadley and others that featured floor to ceiling Brunschwig fabrics.

“It is a great testament to the longevity and beauty of Brunschwig fabrics that when I look through the archives, so many designs from decades past are still relevant. Brunschwig fabrics remain a symbol of absolute elegance and the iconic prints used throughout the years are always present, always Brunschwig, and still resonate today. Many of the classic Brunschwig patterns are go-tos in my own work,” said Smith. “My goal for Brunschwig is to marry its incredible archives with the talent of the brand’s artists, and create a new era of design inspiration based on the beauty of the past.” About Brunschwig & Fils Founded in 1900 as a tapestry-weaving mill in Aubusson and Bohain, France, Brunschwig & Fils has evolved into one of the industry’s most prestigious names in fabric and furnishings. The company, iconic in the interior design industry, is best known for its chic, colorful archival-based patterns and its legacy of iconic French design. In 2011, Brunschwig was acquired by Kravet Inc., which also owns Lee Jofa and GP & J Baker. For more on the brand, please visit www. brunschwig.com.<http://www. brunschwig.com/> About Michael S. Smith Michael S. Smith is considered one of the design industry’s most respected talents. Over the course of his career, Smith has mastered a style that has been characterized as a delicate blend of “European tradition and American modernism.” His work is celebrated in several best-selling books from Rizzoli, including ‘Elements of Style’ (2007), ‘Houses’ (2008), and ‘Kitchens and Baths’ (2011). Smith is the recipient of many prestigious awards, including Architectural Digest’s “The AD 100,” ELLE DECOR’s Designer of the Year, and the Pacific Design Center’s West Week ‘Stars of Design.’ In February of 2010, Mr. Smith was appointed by President Obama to the Committee for the Preservation of the White House. F&FI

Photo credit: Joao Canziani

Michael Smith

www.fabricsandfurnishings.com

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Amethyst, A Major Player in Upholstery Sipco News Network

OSCOW, Russia — Amethyst is one of the largest wholesalers of upholstery fabrics in Russia today combined with a furniture component business. This year is the company’s 20th anniversary as an upholstery wholesaler with a special emphasis on leather, artificial leather and polyester fabrics made by Boyteks of Turkey, according to Olga Tokareva, import manager for Amethyst. She visits Hemitextil Germany, Evteks, iSaloni and Maison Objet. She is also a visitor to ZOW, Proposte and MoOD. “It’s easy to work with Turkish suppliers in Russia. In one week, you can develop a new design in Turkey,” Tokareva said. She is buying product in the $5-$10 range while in Europe, she buys five to 15 Euros per meter. “Europe is more specialized in finishing and natural fibers,” she said. Aside from Boyteks, she is doing business with Aydin and Guleser in Turkey. Through her representative office in Shanghai, Amethyst is buying product from China; Europe, specifically Italy, Belgium and Spain is

also supplying Amethyst. “Originally, we were mostly with European suppliers but that has shifted to Turkey and China.” Amethyst exhibits at Mebel in the Expocenter in Moscow in November. F&FI

Amethyst headquarters and warehouse

(Continued from page 10)

Tchernov Has Big Plans Beyond Fabrics, Furniture square foot centers and eventual partners who will put in a half billion dollars in his planned communities. He is talking to an Italian company which makes prefab building components. His

View of MOD, Moscow

Archie Tchernov interview at MOD

dream is to build new towns using the workers in the prefab housing factory to build their own homes. He is also thinking about opening Home Depot type stores for building materials and he is

also helping investors produce turnkey apartments in Moscow, including the decoration which is always a complicated process. F&FI

Family Room stores

Olga Tokareva

Togas Expands Retail, Wholesale Divisions Sipco News Network

OSCOW, Russia — Togas Company, a major retailer of readymade and custom home furnishings in Russia is expanding its retail operation by four more stores by year-end in Moscow, its primary business base. “This will bring Togas’ total to 25 shops in Moscow,” said Anna Mitina, general import manager of Togas who who is also responsible for the readymade collection of Togas Interior. At the moment the collection is represented in 21 company owned Togas brand shops in Moscow and in the regions of Saint Petersburg (three shops); Yekaterinburg, Sochi, Kazan’, Kaliningrad and Nizhnij Novgorod. Togas Company began life in 1996, starting from one shop in the Center of Moscow. Trade sources reported that Togas will expand its fabric

purchasing by three million Euros in 2012/2013 but this could not be verified. In addition, Togas plans to further develop the wholesale part of its business with more than 150 distributors that now work with its readymade collection. “We are planning to attract more clients by participating in all main exhibitions in our region,” Mitina said. “We have two main directions at Togas; ready products, (www. togas.ru) , where you will find the list of stores that we have as our own and franchise about 90 shops and sales points,” Mitina explained. “This is a collection of readymade curtains and bedcovers, bed linens, terry items, quilts and pillows; Design Studios Togas Interior (www. togasinterior.ru) is where we make bespoke curtains and bedcovers, cushions and other items for textile (continued on page 35)

Archie Tchernov and Piero Agnetta

Togas Leninskiy prospect shop

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Flandria Sales Up 15 Percent, Unveils Karim Rashid Collection World Distribution of Globalove Collections Starts January, 2013 Sipco News Network

OSCOW, Russia — Flandria, a medium to high end Russian wholesaler reports that business is up 15 percent this year with more to come based on its new collection from Karim Rashid, said Maria Filatova, general manager of this sister division to Arben Textiles. Karim Rashid, the charismatic international designer has teamed up with Flandria in order to produce a diverse collection of 20 designs in six color ways, a total of 120 sku’s. Another licensed collection by Zagato of Italy is also in the wings for Flandria in 2013. Zagato is well known for customized redesign of high end automobiles like Ferarri and BMW. Flandria expects to build on both brands. As a wholesaler, Flandria specializes in the middle to high product range, complementing its sister division Arben Textile, which specializes in the low to middle price range,” Filatova said. “Velvet is in demand at the high end of our collection and the middle end requires jacquards without chenilles,” she said. “Two to three years ago, it was chenilles that dominated our middle end offering but now its jacquard.” The ‘Globalove’ collection designed by the flamboyant and well known Rashid is initially being sold to Russian furniture manufacturers but Flandria aims to make its mark with global wholesalers, retailers and other home furnishings manufacturers according to Filatova. “We started to make our impression on the market

three years ago, when Flandria was five years old. This new world collection will be sold to the furniture and bedding manufacturer; jobber and retailer worldwide,” she said. “It’s not the brand that makes the product; it’s the product that makes the brand,” she said, quoting Rashid himself. “The initial response to ‘Globalove’ was positive because

Russian furniture makers did not want to pass up the bright colors that came alive through Rashid’s unique handwriting,” she said. “The market is ready for something new and special. The customer bought the collection immediately, saying it was weird, but they wanted it anyway.” “’Globalove’ is priced from $15-25 to the wholesaler. It will be available with a large range of

plains, selected from the 300 provided by Bru Textiles of Kontich, Belgium. Bru is also providing some small designs to coordinate with the collection. Three Printed velvets from Depoortere are also in the collection (continued on page 26)

Karim Rashid

Maria Filatova (Flandria)

Autumn 2012

www.fabricsandfurnishings.com 17

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Arben Textiles Gets Belorussian Sales Boost Sipco News Netowrk

OSCOW, Russia — “At Arben Textiles, we want to grow faster than the overall market so we always have an aggressive sales effort,” said Dasha Zelenova, commercial director. She noted that Belorussia is now producing upholstered furniture for export to Europe in the same way that Poland does. Arben is supplying the Belorussian market, she said. This is providing a sales boost to Arben this year which sells about one million meters a month together with the sister division, Flandria, an upscale

upholstery wholesaler. “Arben Textiles caters to the Russian customer who likes to create their own sofa on a personal basis,” said Dasha Zelenova, commercial director. “Even before we come to MoOD, we have an idea of our collection and exactly what we are looking for,” she said. “We make our own selection of suppliers and then make designs in-house,” she said. “The customer wants a choice and we try to give them a wide selection,” she said. Arben Textiles, was founded in 1994 by Archie Tchernov and his late partner, Benno Schmidt. “We tell our suppliers what

Valley Forge Taps Andrew Mahoney Executive Vice President, New Post Sipco News Network

ort Lauderdale, Florida — Valley Forge Fabrics, has chosen to seek management help outside the fabrics industry with the hiring of Andrew Mahoney as executive vice president, a new position reporting to co-presidents and sister and brother, Diana and Michael Dobin. Mahoney was previously sole principal and founder of Commodore Consulting, a management consulting firm he started in November, 2009 to challenge “conventional in-house thinking,” he said. Commodore specialized, now closed, and was a general business which specialized in companies with volume in the $35$100 million plus range. Mahoney helped these companies develop new business plans and business turnarounds. He Andrew Mahoney specialized in the CEO, COO and CFO functions and business process optimization, VF said. As a consultant, Mahoney reportedly developed production solutions, improved profitability and drove business development most notably at JM Family Enterprises, a Deerfield, FL. automotive distributor and financial services firm. “As Valley Forge continues to grow, we will look to Andy to bring a fresh outside approach and apply his unique perspective to our organization,” said Diana Dobin. “Andy’s experience will enhance our business while his unique energy and drive will both challenge our existing team and compliment our company culture,” according to Michael Dobin. F&FI

we want and when we want it,” said Zelenova, who has an economics degree. “We do rely on their design team to make sure we get exactly what we want. We are less dependent on Europe for suppliers today. Everything we sell is put in stock. We have 1,500 items; 100 meters-10,000 meters for each item depending on the selling price. Arben Textile is a volume oriented upholstery wholesaler which specializes in leather, artificial leather and jacquards in the $2 - $10 a meter price range. It specifies commodity oriented product from China at the lower end

of the price range and depends on Turkish suppliers for more creative offerings. In the case of the United States of America, Arben Textiles is one of two exclusive suppliers of Microfibres® in Russia. (The other supplier of Microfibres is Leathertouch, an important wholesaler in St. Petersburg.) F&FI Dasha Zelenova

(Continued from page 13)

Zynna Furnishings & Interiors, India Offers Western Furnishings to Indian Market. Distribution Network

curtains, upholstery, wallpapers, chandeliers, floorings, rods, channels, automation systems, blinds & rollers, furniture and accessories to our retail partners: And is well backed by a in-house design team that are backed up by offering attractive deals that improve profit margins to its partners and change the lives of the consumer too”, claimed Retesh. Zynna provides decorating solutions with all possible co-ordinate options and detailed attention in final execution to meet the taste of its residential and contract clients. To specific question whether importing furnishing fabrics in to India is still a hassle, Retesh observed that if the paper work is proper importing is smooth but there may be some glitches and the Indian government is leaned towards supporting domestic textile manufacturers. Indian import duty almost adds up to 40% excluding courier and other service charges and stiff mark up by retailers adds to final price tags that seem expensive but the market for western home furnishings are steadily inching up. According to Retesh’s observations, markets prefer European colors and velvets are new favorites eclipsing chenille and curtains bring major volume business. Zynna Showroom F&FI

www.fabricsandfurnishings.com

1 - Jalandhar 2 - Ludhana 3 - Jaipur 4 - Surat 5 - Bhavnagar 6 - Varodara 7 - Ahmedabad 8 - Mumbai 9 - Bangalore

10 - Bhopal 11 - Delhi 12 - Danpur 13 - Hyderabad 14 - Chennai 15 - Patna 16 - Guwahati 17 - Ranchi 18 - Kolkatta

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MoOD Exhibitor Listing, September 11-13, 2012 Name

Country Hall Booth

Acotex NV Belgium 11 C02-D03 Adoksan Tekstil San.Ve Tic.AS Turkey 7 E14 Albatros International Bv The Netherlands 7 D54 Algemene AFW nv Belgium 11 D30-E31 Amaravathi Textiles India 7 A53 Annabel Textiles NV Belgium 7 B50-C51 Antecuir S.L. Spain 7 B34-C35 Antonio Ferre SA Spain 7 B43 Ateval - Home Textiles from Spain Spain 9 A16 Textiles Athenea S.L. Spain 9 A22 Audejas Lithuania 7 E53 Aydin Tekstil Tic. Ve Pazarlama A.S. Turkey 7 B28-C29 Aznar Textil S.L. Spain 9 A05-B06 Création Baumann Ag Switzerland 9 TRE06 B & C Fabrics, S.L. Spain 7 B18-C19 Beaulieu Fabrics NV Belgium 11 E02 Beirlaen Textiles bvba Belgium 11 A27 Belvedere Books Inc. Italy 11 D50 Bersan Tekstil San. Ve Tic.A.S. Turkey 7 A13 Berteks Pazarlama A.S. Turkey 7 B05 Bezmez Ev Tekstil San. Tic. Ltd. STI Turkey 7 A05 Bezz Turkey 11 C42-D43 Industrias Bitex S.A. Spain 7 C28 Boyteks Tekstil San. Ve Tic. A.S. Turkey 7 A46-B47 Bruvatex - Sagaert & Speyer NV Belgium 9 A21-B22 B & T Textilia NV Belgium 11 B30-C31 Burkay Tekstil San.Ve.Tic. A.S. Turkey 7 B17 Calcutta NV Belgium 9 A33-B34 Manifattura Tessile Calusiese snc Italy 7 F54 Cañete SA Spain 9 B15-C16 Carbi.Pel S.r.l. Italy 11 E17 Textil Casa-Moda, S.L. Spain 9 A09-B10 Castilla Textil 2 S.L. Spain 9 B27-C28 CEGI Tekstil San.Tic.LTD.STI. Turkey 9 C09 Close UpE46 Belgium 11 E46 Covington Fabric & Design LLC USA 7 D34-E35 Crevin SA Spain 11 A42-B43 Curtidos Gracia, S.A. Spain 11 E38 D’Decor Exports India 9 A06 Dekora - Jenicek a.s. Czech Republic 11 A21 Deltracon bvba Belgium 7 E40 Deniz Brode Tekstil ve Gida San.Tic. Ltd. Sti Turkey 7 A18 Depar Deri Pls. San. Ve Tic. A.S. Turkey 11 B36-C37 De Poortere Frères sa Belgium 11 C10-D11 Devantex NV Belgium 7 E34-F35 Dev Home Textile Turkey 11 A17 DFT Textil AB Sweden 7 E48 Dickson Constant Sunbrella France 9 C35 Doleda Tekstil San. ve Tic. A.S. Turkey 9 C27 Donare-Selbi Tekstil San. Tic. Ltd. Sti Turkey 11 A01 Duralee by The Piece Goods Factory USA 9 C05 EAT GmbH “The Designscope Company” Germany 11 E50 Edinburgh Weavers United Kingdom 7 D48-E49 Edmund Bell & Co. Ltd United Kingdom 9 A35-B36 Eijffinger BV The Netherlands 9 C31 Engelbert E. Stieger AG Switzerland 11 D21 Englisch Dekor GmbH & C°. KG Austria 9 B33-C34 Epengle Tekstil Endustri Ve Tic. A.S. Turkey 7 E56-F57 Erteks Tekstil San.Tic.A.S. Turkey 7 A03 Escolys Textiles NV Belgium 11 D24-E25 Espiole Nursultan Tekstil San. Tic. Ltd Turkey 7 B21 Essegomma SPA Italy 7 E57 ETG Tekstil San. Ve Tic. Ltd STI Turkey 7 B07 Etun Ltd. Israel 11 A45 Evimteks Tekstil Ins.Tur. San. Ve Tic. A.S. Turkey 7 C34-D35 Fair World Home Textile Magazine Turkey 11 Press Fibertex N.V. Belgium 11 C08-D09 Fidivi Tessitura Vergnano SpA Italy 9 TRE01 Filatura Astro S.R.L. Italy 7 y01 Fil Man Made Group srl Italy 7 y06 Flocart NV Belgium 9 B35-C36 Flocktex Industries Ltd. Israel 7 D44-E45 Foga Tekstil San. Tic. Ltd. Sti. Turkey 7 A07 Francisco Jover S.A. Spain 11 C16-D17 Froca S.L. Spain 11 A46-B47 Deco Design Fürus GmbH Germany 11 A14-B15 Futura Leathers SPA Italy 11 C34-D35

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Name

Country Hall Booth

Gemini Padana srl Italy 11 C20 Ghezzi SPA Italy 7 y03 Gierlings Velpor SA Portugal 11 D16 Global Color Research United Kingdom 7 Disc. Zone Globe (India) Ltd. India 7 E59 G.M. Fabrics PVT. Ltd India 7 C22-D23 Gonzalez Llado, SA Spain 7 D58 Gonzalo Ferri SA Spain 7 C18-D19 Greatex Mills Inc. Canada 7 A34-B35 Griffine Enduction France 11 E43 Güleser Tekstil San. Tic. Ltd Turkey 7 C48-D49 Gurle Suni Deri A.S Turkey 7 E28 Hangzhou Chinasia Textile C° Ltd. China 9 C15 Hartex N.V. Belgium 11 A11 Hield Brothers Ltd United Kingdom 7 F59 Hof Garn GmbH Germany 7 y05 Hogeschool Gent - TO2C Belgium 11 E48 Hohmann GmbH & C° Germany 7 E18 Home - Rifiniture d’Interni Italy 11 Press Hometextile Tetsiad Turkey 11 Press Konrad Hornschuch AG Germany 11 D14-E15 Huatex International (Hangzhou) C° Ltd.ri China 7 D08-E09 Ihlas Magazine Group Turkey 11 Press Imatex S.P.A. Italy 11 B16-C17 Indetex NV Belgium 9 C33 Inside Communications Belgium 11 A53 Interfabrics S.L. Spain 7 B40-C41 Italvelluti SPA Italy 11 B08-C09 J.B. Martin C°. Inc. United States of America 11 B31 Kaçar Textile A.S. Turkey 7 A28 KASK (Koninklijke Academie voor Schone Kunsten) Belgium 11 E54 Kets Tekstil Turizm Ticaret A.S. Turkey 7 D18-E19 Kücükçalik Tekstil San ve Tic. AS Turkey 7 A27 Küçükerler Tekstil Sanayi Ve Tic. Ltd. Sti Turkey 7 A35 La Cambre - Ecole nationale supérieure des arts visuels Belgium 11 E54 Lenzing AG Austria 7 y10 Libeco - Lagae NV Belgium 7 E50-F51 Living China 11 Press Lodetex SpA Italy 9 TRE04 Lucchesi Giuseppe SRL Italy 7 y02 Luilor SPA Italy 11 A31 Lüks Kadife Tic. Ve San. A.S. Turkey 7 A22 Manifattura Tessile di Nole M.T. S.P.A. Italy 11 B42-C43 Mario Cavelli SPA Italy 11 B02-C03 Marsteks Tekstil San. Tic. AS Turkey 7 A48-B49 Marteks Marmara Tekstil San.Ve.Tic. A.S. Turkey 9 C02 CELC Masters of Linen - Promotion SA France 7 E48B-F49B&Disc. Zone Material + Technik Möbel Germany 11 Press matériO Belgium Belgium 7 Disc. Zone Matisse Tissage France 7 D56 Megaplast Dis Tic.Ve Paz. LTD STI Turkey 7 F45 Mersem Tekstil San. Tic. Ltd STI Turkey 9 C29 M.F.T.A. France 9 B09-C10 Microfibres Europe N.V. Belgium 7 E02 Milou Ket Styling & Design The Netherlands 11 D48 Mode Information Belgium Bvba Belgium 11 E46 Monteiro, Ribas-Revestimentos, SA Portugal 11 B14 Monti Napoleone SRL Italy 11 B06-C07 Movelta NV Belgium 11 E20 Mueble Tapizado Spain 11 Press Müller Zell GmbH Germany 9 TRE09 Gebr. Munzert GmbH & Co. KG Germany 7 D28-E29 Muvantex NV - Bekaert-Depla Belgium 11 A10-B11 Nachik Ltd. Israel 7 D14-E15 Neckebroeck Passementerie Belgium 11 C11 Nelen & Delbeke NV Belgium 7 F49 Neutex Home Deco GmbH Germany 9 A15-B16 Objekt- Hans Fonk Publications BV The Netherlands 11 E45 Omexco NV Belgium 9 A34 On-Em Tekstil San. Tic. Ihr. A.S. Turkey 11 B46-C47 Outdura Corp United States of America 7 F56 Para’ SPA Italy 7 D50-E51 Penelope Turkey 11 A30-B37 P/Kaufmann Inc. United States of America 7 D02-E03 Plastibert NV Belgium 11 D42 Plasticos Elche S.A. Spain 11 E34 Polyteks Tekstil San. Arastirma ve Egitim AS Turkey 7 B13

Name

F FI NE W S Country Hall Booth

Pozzi Arturo SPA Italy 11 C38-D39 Pozzi Electa SpA Italy 7 y11 Pozzi S.p.A. - Industria Tessile Italy 11 A20-B21 Prestij Mensucat A.S. Turkey 7 F34 Proquinal S.A. Colombia 11 C46 Publica S.L. - Textiles para el hogar Spain 11 Press Pugi R.G. s.r.l. Italy 9 TRE08 Ragolle NV Belgium 11 E30 Raymakers B.V. The Netherlands 11 C30-D31 Reig Marti S.A. Spain 9 A28 Reisoglu Iplik Mensucat San. Tic. AS Turkey 7 A17 Rekor Dokumacilik San. ve Tic. A.S. Turkey 11 D10-E11 Rioma S.A. Spain 9 A31-B32 Rockland Industries Inc United States of America 7 B60 Rohleder Möbelstoffweberei GmbH Germany 9 TRE07 Schoeller Technologies AG Switzerland 7 F46 Selvafil SA Spain 7 y08 Silk & Beyond S.R.L. Italy 7 D40 Somtex International N.V. Belgium 11 C15 Spandauer Velours GmbH & Co.KG Germany 9 TRE10 Spradling International GmbH Germany 11 C46 Startex (Seongan Co., Ltd) South Korea 9 A32 Stoeckel & Grimmler GmbH & Co.KG Germany 9 B31-C32 Stof SA France 9 B05-C06 Svensson Markspelle Sweden 9 TRE05 Swan Silk (P) Ltd. India 7 F48 Symphony Mills N.V. Belgium 7 B48-C49 Tabetex Ltd Ireland 7 D29 Ta Li S.R.L. Italy 11 D20-E21 Tavelmo NV Belgium 11 E14 Tecniche Nuove SPA Italy 11 Press Tedesvan S.A. Spain 7 B44-C45 Teksko Tekstil Ltd. Sti. Turkey 7 B27 Ter Molst International NV Belgium 7 A50-B51 Texao S.p.A. Italy 7 C58 Textiles Frau Perez S.L. Spain 11 B03 Textiles Joyper, S.L. Spain 9 A27-B28 Textiles Vilber Spain 9 B21-C22 Texzone India 11 Press Olivier Thévenon Sélection - Clair Fonce France 9 C23 Thistle Mills United Kingdom 7 F58 Tissage de Kalken NV Belgium 11 C14-D15 TissatDeslee Interior Fabrics N.V. Belgium 11 B24-C25 Torcitura Fibre Sintetiche spa Italy 7 y04 Torcitura Lei Tsu s.r.l. Italy 7 y09 Torcitura Padana Spa Italy 7 y07 Torri Lana 1885 srl Italy 11 A47 Tosunoglu Tekstil San. Tic. AS Turkey 11 A02 Trendease International U.S.A. 11 D47&7/Disc. Zone Trevira GmbH Marketing & Sales Germany 9 Trevira Turkish Home Textile UTIB Turkey 7 A01 Turkuaz Tekstil Dis. Tic. Ltd. Sti Turkey 7 B03 Tuva Textil SL Spain 7 E39 Ulster Weavers Furnishings United Kingdom 7 F39 Unicraft International India 7 A44 Universal Textile Mills India 9 C21 Vancraeynest - Textiles nv Belgium 11 A25 Dina/ Vanelli Tekstil San. Tic.AS Turkey 9 A01 Dina/ Vanelli Tekstil San. Tic.AS Turkey 9 TRE11 Vanico, S.A. Spain 7 D57 Weverij Van Neder NV Belgium 11 A24-B25 Velours Blafo S.A. France 9 TRE02 Verbatex NV Belgium 11 C24-D25 Verotex AG Germany 9 TRE03 Verstraete & Verbauwede NV Belgium 11 D02-E03 Vigano’ S.p.A. Italy 11 A16-B17 Viggo Holm Design Textil Denmark 7 C56 Villateks Tekstil San. ve Tic. Ltd. Sti Turkey 7 A21 Vino Kadife San ve. Tic. Ltd. Sti Turkey 7 A51 Viuda de Rafael Gandia SA Spain 7 C50 Vowalon Beschichtung GmbH Germany 11 E42 Vrijesh corporation India 11 A05 Waesland N.V. Belgium 11 E24 Wind nv Belgium 9 B02 Wittek Design Weberei GmbH Austria 11 B10 Yakar Tekstil San. ve Tic. Ltd. Sti Turkey 7 A04 Zenith Exports Limited India 9 B03

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Contract/HospitalityNews C/HNEWS I Richloom India Opens, Serves Hotel Industry Richloom Veteran Glenda Spangler Commutes from Shanghai to India Sipco News Network

NEW YORK—Richloom Fabrics Group has established a third division in India to serve the burgeoning hospitality business there according to John Ringer, vice president, sales and marketing. “The Indian hotel business is a brand new business for Richloom and is giving us an increase in overall sales this year even though the USA is flat,” he said. Glenda Spangler, who spearheaded the development of Richloom Shanghai Trading Ltd. several years ago, is heading up the Indian operation as vice president of global sourcing. Spangler has logged six years in Shanghai and is now commuting to India four times a year. She is working with an

India based staff of five people. Richloom Fabrics India was officially formed in May, 2012. It has an office and showroom in Gurgaon, India, a new tech development area in the suburbs of south Delhi. Kamal Bhardwaj, with 15 years experience in the hospitality and fabric industries is heading up the new Richloom operation. Special development and project management is headed up by Megan Morgan, who has worked with Richloom Shanghai for the past two years. “Fairfield is opening a ton of new hotels for the Indian market just to meet the needs of the business traveler—not tourists. Other chains involved in India include Hilton, Marriott, IHG and Starwood. others. “In

order to keep with the growth in the Indian market and for all of Richloom Contract, we have just launched Richloomcontract.com which contains our full fabric library to be used by the designer,” Ringer said. “The designer doesn’t have to sign in to use the site,” he added. “Richloom is supplying the Indian hotel projects market with products mostly made in China especially the furniture,” Ringer explained. Products supplied include R-Bed, Richloom bedding program for hotels. “Our focus in India is 100 percent hospitality. The fabric specified by many of the European and American based hotel chains opening in India

require 30,000-50,000 double rubs and seam slippage requirements comparable to American standards. Normally, the Indian made fabrics do not meet the FR standards required and when you do find Indian product which meets the FR standard, they are more expensive than what we can source in China. Delivery is 10-12 weeks from China, same as it is from Indian locals,” he said. Ringer said Richloom does buy from Indian mills for the residential side of its business. About 90 percent of what Richloom sells in the USA is made outside of the USA today,

Glenda Spangler he said. “We’re doing more business than ever in China.” F&FI

C/HNEWS I DIOLEN SAFE Adds Taslan Yarn Qualities Sipco News Network

FRANKFURT -— Due to a reported increased demand, FR Safety Yarns GmbH & Co. KG has expanded the DIOLEN®SAFE portfolio of air spun taslan yarns by adding ten different taslan qualities. DIOLEN SAFE taslan yarns are produced exclusively

by TWD Fibres GmbH and are available in the yarn count range from 167 Dtex to Dtex 3.000 in semi-dull round and bright trilobal as well as in raw white or dyed. DIOLEN®SAFE taslan yarns that reportedly are produced with the most modern air texturing machines in the

production facilities of TWD Fibres GmbH are significantly more voluminous and soft compared to other filament yarns. Thanks to a modified fibre structure fabrics with taslan yarns show a higher abrasion resistance and a softer touch. Taslan fabrics are used in the furnishing fabrics industry for

indoor and outdoor applications and not least for manufacturing technical textiles. The DIOLEN®SAFE yarn portfolio includes the reportedly most important standard yarn counts in ring yarn, air spun and filament yarn qualities as well as chenille and fancy yarns. DIOLEN®SAFE yarns

www.fabricsandfurnishings.com

are produced according to the Cradle-to-Cradle® principles and set the highest standards with regard to the application of environmentally safe and reusable materials. DIOLEN®SAFE yarns are extremely skin friendly, free from heavy metals and halogen free. F&FI

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Rice Straw Fabric Helps China Eliminate Major Waste Stream

LA Mills Prospers

The Formary’s solution of blending straw with wool has created a hard wearing but ELLINGTON, New beautiful fabric that not only Zealand — The Formary, provides a valuable solution to a the company which transformed key waste stream within China, Starbucks® coffee sacks into but also takes New Zealand upholstery fabric, has unveiled strong wool into the rapidly its latest work, a rice straw fabric expanding sustainable market,” made from Chinese waste. she continued. This fabric was developed with “With the world’s population funding from Beef and Lamb New predicted to swell by another two Zealand and with the assistance billion in the next forty years, of Massey University Textiles it is anticipated that farmers will need to grow fifty percent more food to meet population demand. Our concept of creating a range of fabrics as a bi-product of food crops reduces reliance on crops grown for their fiber alone, freeing up precious arable land for food production. This increases the value of the crop as well as the productivity Photographer: Matthew Plummer of the land,” she said. “Our meeting The Formary™ team on Savile Row: Peter Thompson, Bernadette Casey, Sally with the Ministry Shanks, Doug Trotter of Agriculture in Beijing was very successful with “Converting the waste straw target commercialisation of our Department in New Zealand. The Formary has created a new into textiles fits with the Chinese fabric at the next rice harvest in fabric from a blend of waste rice Government’s current Five Year October,” “We work with multinational straw and strong wool according Plan, specifically their target to to Bernadette Casey, one of the reuse seventy five percent of rice companies and government straw generated,” Casey said. company directors. (continued on page 29)

OS ANGELES, California — “Why are American buyers standing on their heads to find new global fabric sources when the best fabric is made right here in Los Angeles,” asks Michael Koch, principal of LA Mills with his partner Andrew Kohler. They see a $15 million business for LA Mills when the American economy turns around. “We believe in American manufacturing. When LA Mills came up for sale in 2004, we saw it as a major opportunity for us,” Koch said. They turned the mill around based on Koch’s design expertise and Kohler’s administrative skills. Today, LA Mills supplies the jobber with fabrics in the $20 a yard range. “At our prices, jobbers don’t keep inventory so they depend on us for quick delivery. The mill based in downtown Los Angeles continues to prosper under their direction since they bought the equipment and leased back the rambling factory from Bill Meyer. A dog named Sammie also keeps an eye on the business and is part of the family. Prior to owning LA Mills, Koch designed for Wearbest, Weave and Larson. He is a Rhode Island School of Design graduate (1987) and has developed the current lines of beefy

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The Formary is a sustainable textile design company specializing in the redesign of large volume industrial and agricultural fibers. “China produces approximately two hundred million tons of rice per year resulting in vast amounts of waste rice straw from the harvest,” she said.Burning the unused straw not only affects air quality in China but also impacts on individual health and wellbeing,” she explained.

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dobbies and jacquards. Koch and Kohler were legally married in 2008 and have put all of their sweat and passion for textiles into the business. “We sell all of the major uptown jobbers like Donghia, Holly Hunt, Knoll, Kravet, Beacon Hill and Scalamandre in the USA. We source unusual novelty yarns in the USA, Italy, Belgium, Thailand and Taiwan in order to bring fresh designs to the USA. It does yarn dying in Philadelphia and in the South and makes some yarn internally. We do not export our line,” Koch said. About 60 percent of the collection is geared to upholstery and the balance is designed for drapery. LA Mills is a supplier to Hickory Chair, Baker, TRS and Hancock & Moore among other top end furniture lines. When the pair bought LA Mills, there was no drapery line, Koch pointed out. In addition to the dobby looms which came with the purchase, the pair has bought several Dornier jacquard looms with Staubli heads. All the design work is done in house on a Pointcarre CAD system. Recently, the pair did well enough in the business to be able to take back their Manhattan loft after renting it out for eight years so they can live on both Coasts. F&FI

Carillo Opened Russia on Fast Track, But Five years Later, it’s Fifth Place Sipco News Network

APOLI, Italy — Carillo Group faces a clear downturn in business from Russia after a sensational take off five years ago, according to Alessandro Carillo, managing director and third generation family owner of this Napolitano based drapery, bedding and upholstery converter. Carillo’s current major international markets are Turkey, Greece, Cyprus, France and China – Russia presently ranking fifth, he said. “We are able to deliver customized finished products in 24 hours. Corporate sales are in the 20 million Euro range, he said. Early enough, Carillo management recognized the signs

of change in European production and gained a foothold in the Chinese market. Some of the products are produced in China, but the major task of the Shanghai office with 19 staff members is sale and distribution of the four brands Via Roma.60, Maé, Scudo and Dormirè. Carillo’s international success started five years ago with the presentations at the international fairs; Heimtextil in Frankfurt, Germany; MoOD in Brussels, Belgium and Evteks in Istanbul, Turkey. “Italy is still 85 per cent of our business but international sales are steadily growing,” Carillo pointed out. The Carillo business is split

between 80 per cent draperies and 20 per cent upholstery and decorative fabrics. In the 16,000 square meter warehouse in Naples, more than 5.000 different designs and colors are available and orders for as little as ½ meter are executed. “This enormous flexibility and customer orientation is an important key to our success,” he said. Via Roma 60 is entirely produced in Italy. With the brand Dormirè, Carillo is offering high technology standards and innovative materials to optimize the customers’ sleeping comfort. Antimicrobial technologies using Aegis™ by Devan Chemicals and thermoregulation with Outlast are two examples.” F&FI

www.fabricsandfurnishings.com

Michael Koch and partner Andrew Kohler

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Mood Fabrics Expands Home Business Inside this location is a 15,000 square foot fashion manufacturing company that custom makes any print or solid, from 100 yards to 10,000 yards, he said. It also has a converting and manufacturing plant inside as well as a 60,000 square foot warehouse in New Jersey with “every fabric imaginable.” Eric reported more spending on larger home products over the past year, a trend he said was absent from the market because of the recession in 2008. Eric said the company lost ten percent of its revenue in 2008 but “ever since then it’s been really good.” “People are less afraid to spend

on bigger items,” he said. “People are spending $15,000 for drapes instead of just small money on

Heidi Klum, supermodel stars on Project Runway and is sponsored by Mood Designer Fabrics. Photo by Lifetime.

Autumn 2012

“People want eco-friendly stuff and we’re trying to source domestically but with cotton and linen, clients understand it’s going to come at an increase in cost.” Bonebrake said the company raises prices every six to eight months and estimates that there has been a five to 10-percent increase in prices over the past six months. Generally speaking, she said, the average price of a yard ranges $18 – $45, or about $30 per yard. In the next two quarters, however, the focus is on launching the store in Los Angeles to establish Mood as a name brand for home furnishing retailers on the West Coast. “We’ve been able to succeed in part because while other stores go to middlemen to get product from the mill and do a double markup, we go directly to the mill and offer better prices,” Sauma said. The company buys from European mills from Italy, Belgium and India as well as converters in England, Germany, Sweden, Columbia, Brazil and Mexico. J a c k S a u m a , migrated to the U.S. in 1976 and began collecting and selling clothes to department stores and boutique s h o p s , doing the Swatch, mascot to Mood Designer o c c a s i o n a l cutting and Fabrics and Project Runway

pillows.” He also said the appetite to spend is now being met by a fashion trend towards simpler product. “People used to have fringes, trimming, all kinds of tassels on drapes, for example, but now they want to do simple drapes,” he said. “It’s no longer classic like it was five years ago.” D a n y c e Bonebrake, h o m e decorations manager, said the company does its best to purchase domestically but it’s not always possible with certain materials.

sewing as well. He sold only apparel fabrics for the f a s h i o n Danyce Bonebrake, i n d u s t r y ; home decorations his biggest manager, Mood client was Designer Fabrics Oscar de la Renta. Still, it was a tough start-up. “My dad really struggled for almost two decades,” Sauma said. “He had no problem selling the clothing, but he just couldn’t make a lot of money doing it,” Eric explained. He said his father’s struggles got to a point in the early 1990s when he simply wanted to get out of the fashion industry. From that decision, however, a light bulb went on. “He made a lot of money selling off all of his fabrics trying to get out of the industry, so he decided to enter into selling the actual fabric for the fashion industry.” He bought a 5,000 square-foot facility in the garment district and turned it into a cutting room.He said it’s amazing to think back to where the company was in the 1990s and compare it to where it is now. For the past 10 years, the 40,000 square foot N.Y.facility has hosted Project Runway, a ‘Lifetime Network’ show hosted by supermodel Heidi Klum. Sauma’s midtown facility is used for the part of the show where the contestants shop for fabric to later present as wardrobes to Michael Kors and Nina Garcia, the show’s judges. F&FI

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F FI G L O B A L M A R K E T P L A C E (Continued from page 17)

Flandria Sales Up 15 Percent, Unveils Karim Rashid Collection World Distribution of Glabalove Collections Starts January, 2013 along with embossed velvets from Microfibers and cut/uncut velvets finished in Italy from Bruvatex, she explained. All of the designs and colors were styled by Rashid. Artificial printed leather from Arti; jacquards from Adoksan and tapestries from Seba, all Turkish mills, complete the collection. Flandria expects to show the new collection at its stand at Heimtextil 2013. F&FI

Karim Rashid graphic

‘Float’ sofa recently designed by Karim Rashid for Sancal

Hospitality’s hottest trade fair is boutique in every way. Intimate—just 240 exhibitor spaces. Trendsetting—fresh designs from both established and emerging suppliers. Unique—an edited mix of upscale product you won’t see anywhere else. And inspiring—a light-filled show with a European feel, and installations, seminars and events created by and for designers.

TO LEARN MORE ABOUT THE 2012 FAIR & GET A COMPLETE LIST OF EXHIBITORS, VISIT BDNY.COM.

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Karim Rashid fabric collection

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Decolux Reports Solid Growth Sipco News Network

OSCOW, Russia — Decolux has shown consistent growth of 10 percent each year since 2009, according to Igor Khaikin, commercial director. “The big difference between Decolux and some other Russian wholesalers is that Decolux works on its own money and controls its structure by itself, according to Khaikin, who reports to Dimitriy Bakhtin. There is another partner named Alexander Lagnitskiy. “We have credit with most suppliers because they know we pay our bills on time,” he said. “Suppliers are safe doing business with Decolux. We’ve been in the market for 15 years. Decolux is also a manufacturer of its own hardware line and assembles controls for electronic openers of curtains. In fact, the hardware business drives the fabric business for Decolux. It recently installed all the controllers in the Ritz Carlton Moscow project using G-Rails from Goelst in Holland. Decolux is also an official dealer of Swarovski crystals. Most of the business is cut length residential but it does about 20 percent of its revenues in projects. A sister division, Decoprint started a line of flame retardant fabrics working with Firex of Korea. The new line is called Firetex. It meets the special ministry fire code in

Detail of wooden cornice made by Decolux

Igor Chaikin and Dmitriy Bakhtin Russia which soon will be standard for all project work, Khaikin said. Fabric suppliers are from Italy, Spain, Germany and Belgium in that order at the high end range and from India and China in the lower range. Decolux buys product from 10 Euros to 90 Euros and owns 13 shops in Moscow under the Decolux brand. It owns other shops in partnership in Yaroslavl, Ryazan, Nizhniy Novgorod and Tomsk, Russia. There are 3,000 other independent shops which Decolux curtain rods buy product from Decolux on a steady basis in Russia and Belorussia, Khaikin explained. (continued on page 32)

(Continued from page 26)

Rice Straw Fabric Helps China Eliminate Major Waste Stream. organizations worldwide providing textile solutions for large volume textile waste streams. We license our technology to manufacturers around the world. Our products are currently being manufactured in Germany, Italy and New Zealand with the commercialization of our rice straw fabric project is underway in China.” WoJo® is The Formary’s reportedly high performing recycled coffee sack and wool upholstery fabric developed for Starbucks. It is a blend of 30 percent jute from the 300,000 coffee sacks used by Starbucks annually and 70 percent New Zealand wool. The fabric is used on seating in Starbucks stores in the UK and Europe but now, this product is also available for the domestic market, Casey said. F&FI

Rice straw fabric developed by The Formary and Massey University for China

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F FI G L O B A L M A R K E T P L A C E

Russia’s KADO Develops Top Editeur Sales Sipco News Network

OSCOW, Russia — KADO will open a new showroom in Moscow on the Moscow River in the Savvinskaya Building, taking a page from its successful St. Petersburg showroom on the Neva River. KADO is the largest importer of top end editeur brands in Russia today with well over 20 brands in its fabric stable. It chooses to

divide up the brands into KADO, Daylight and AHT divisions with separate brands within each division. The new Moscow showroom like St. Petersburg will house all of the divisions in one showroom but divided up in three separate sections. The traffic is so difficult in Moscow today that designers find it hard to cover three separate buildings to see all of our brands,”

said Gennady Noskov, KADO’s general manager. He works closely with Regina Maller, marketing manager and Vladimir Alexander, deputy director. Noskov covers the U.S. brands while Alexander tends to the Euro brands. The brands represented include Kravet and the Kravet brands of Lee Jofa, KravetSmart, KravetBasic, KravetCouture, hardware and

Carpets; Fabricut and Fabricut brands of Stroheim, S. Harris, Vervain and Trend. Lizzo; Chivasso, Carlucci; Casamance; Duralee and Highland Court; Schumacher; Prestigious and Prestigious Exclusive; Kinnasand and many others. Here’s an idea of what the new showroom will look like based on photos:

Oleg Tuboltsev. Manager Daylight showroom, St. Petersburg

KADO showroom building, St. Petersburg Vladimir Alexander, Regina Maller and Gennady Noskov (KADO)

Entrance to KADO showroom building

Houles at KADO St. Petersburg

KADO/Fabricut in St. Petersburg

KADO St. Petersburg

New site of KADO Moscow

KADO St. Petersburg on the Neva River

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KADO St. Petersburg

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Pindler Turns Fabrics into Heavy Metal Let’s Take a Tour of Curt’s Garage! by Eric Schneider

OORPARK, California—Since 1947, Pindler & Pindler is best known as a mid to upper price point West Coast fabrics jobber, considered one of the 25 largest sales producers in the USA. Lesser known is the fact that principal Curt R. Pindler is also the ‘Evel Knievel’ of the fabrics world as well as a major collector of vintage automobiles and motorcycles. Growing up, he tried many devilish feats on his motorcycles which got him to where he is today, with several pins in his arms and legs. He’d settle just to swing a golf club painlessly again, he said. Curt worked his way through college, leaving and then returning to his family business as the third generation owner. It’s a toss-up what he likes more, his cars or his textiles! His meticulous

attention to detail is present every- vate tour of his collection. He’s waitwhere in his cars, just like his fabric ing to surf the next wave of the fabric selection. He stays with his fabric lines business uptick—when it comes. In a long time, knows what he likes and the meantime, he likes to drive those doesn’t go off road too often either with California roads real fast. All of his cars are ready to roll at a moment’s notice. his cars or his fabrics. Curt’s Garage is housed in a spe- What follows is a sampler of his babies cial area attached to his warehouse in and their exact vintages: Moorpark. His two warehouse/office complexes are located in the same office park, a total of 110,000 square feet with his approximately 20 car stable taking up a major amount of that space in one building. “Putting my money in vintage autos and motorcycles has actually been a good investment,” 1955 Mercedes 300SL “Gull Wing” interior Pindler said, during a pri-

Curt Pindler in his Vintage Gas Station

1955 Mercedes 300SL “Gull Wing”

1950 Triumph “Thunderbird”

1962 Porsche Carrera 2000GS

1936 Ford Pheaton

1967 Ferrari 275GTB4

356 Porsches

1967 Jaguar E-Type OTS

1956 Ferrari 250GT TDF

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1948 Cadillac Series 62 Convertible

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F FI NE W S (Continued from Front Cover)

Moran’s Marcovaldo, Brooks Target $100 Million Annual Sales, USA, World Markets; Half Piece Minimums Offered shipping sample books worldwide from the inquiries developed by the website. Each fabric collection is backed by 500-1,000 sample books for the two collections per year in December and June.” Showtime in High Point is their current exhibition format but they expect to be showing the line in European shows in the near future. The Marcovaldo line was established in 2005 and is priced from $5-$15 in middle to upper price points with an average selling price of $8. It serves the jobber, retailer, better manufacturer and the hospitality and government market. Brooks predated Marcovaldo in 1998. Brooks, at $2-$6 per yard, with an average selling price of $3-$4 a yard is a higher turnover line less sku’s more depth than Brooks. Marcovaldo also includes an extensive line of trim, with 10,000 sku’s, also from China, Joseph said. For Brooks, trimming lines are simpler in their design with only four to five collections. The fabrics are primarily microsuedes, chenilles and vinyls. “We’re moving into polyester linen looks with Brooks,” Shani said. The line is well entrenched with the North Carolina and Tupelo, Miss. Furniture industry, she said. Shani is developing the Marcovaldo image with a series of advertisements pitching the latest African Dawn inspired collections with a European designed, ‘French Revolution’ collection to follow this December. The second collection of African inspired fabrics, ‘African Earth’ in linen polyester and rayon will feature linen looks and velvets, ‘Monarch 40%poly 60% cotton and Royalty’ velvets in 100 percent cotton is $11-1$14. There is also a reversible linen and chenille line named ‘Sahara’ and a ‘Twilight’ velvet chenille mix. The new trim line is called ‘Kimberly’ and features crystal embellishments, like jewelry. “There is something

for everyone in the Marcovaldo line,” Joseph says. Both lines are backed up by a 12 man office in China which handles administration and quality control for both companies. Ribenks is the parent company which was started in 1986 by Joseph Moran for container distribution of fabrics. He started to purchase

from Germany and later he bought goods from Belgium and shipped these to Poland, Ukraine and Russia under the Molino Company, his European distribution arm. He also worked through home weavers where he bought the yarn and sold fabric as a wholesaler into Eastern Europe. When Eastern Europe collapsed in 1998, he

started distribution into the USA through Brooks. There is a 70,000 square foot warehouse in Commerce, CA. Both lines offer ½ piece minimums per color with an up charge but most of the business is piece driven. Brooks, the more commercial brand, is primarily for the furniture and pillow trade in the US, Canada and Mexico,

while Marcovaldo is important for fabric stores in major metro markets, Joseph said. Both lines are stocked in the warehouse for immediate delivery FOB Los Angeles. Ribenks, Moran’s oldest company, was established in 1986 and sells containers only to Central and South America, Eastern and Western Europe. F&FI

Marcovaldo’s next generation, Gavriel Moran and his daddy.

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(Continued from page 27)

Decolux Reports Solid Growth Most of the business, about 70 percent of the business comes from Moscow. “Moscow is where the money is,” Khaikin said. Order size is about 5,000100,000 rubles or $150-$3,000.00 with big orders harder to find, he said. Decolux, which started in

fabrics in 2002, makes a line of decorative cornices in wood since 1997 with gold leaf overlay that it is looking for export to the USA. Decolux is also a big customer for Hunter Douglas. Everything is in stock and the company plans to enter the European market in the near future. There is currently,

production in Slovenia under the name ‘Decorusse’ a sister division which makes the wooden cornices. Decorusse has already exhibited at Heimtextil Frankfurt through its hardware lines made of copper and stainless steel. F&FI

Samples of cornices made by Decolux

(Continued from page 7)

Woznicki, Asch See Market Flat Lou worked for his dad after school on his way to a law degree which turned out to be a journalism degree. “After working 16 hour days, seven days a week, F&S looked like a great way to be my own boss and that’s the same conclusion my daughter has come to,” Woznicki said. “My dad didn’t understand fashion but I had an eye for Hawaiian shirt print patterns which flew out the door. Dad understood basic apparel patterns but I had a knack for home fashion goods. I doubled his best year in business when I took over in 1983. The 2,000 square foot original store on West Pico Blvd is now 40,000 square feet in four locations, all on the same block. Woznicki carries all major domestic goods. “We used to have a lot from Europe but it got too expensive. Price doesn’t scare me if it is a value.” He steers clear of cheap Chinese goods however.”They have to look like European goods if I buy them at all. Prints continue to be strong in California even when they are supposedly down.” Asch of Diamond Foam Jason Asch’s story is pretty similar to Lou’s. Asch was also going to be a lawyer but got hooked on Diamond Foam on La Brea Avenue working there after school. He’s also a regular at Proposte in May but isn’t able to buy much from exhibitors. “All of those lines are confined so unless I want to buy closeouts, there’s not much for

a retailer there. So who wants to work that hard at Proposte?” Still, if you look around Diamond Foam, you’ll find a nice selection of Italian goods. Somehow, Asch is able to buy those lines. Asch also goes to Showtime in January, once a year and seems to feel that’s enough for him. He has a real love for old fabrics. If you have time, take Jason Asch of Diamond Foam

Diamond Foam interior

F&S Storefront

a trip upstairs in the historically significant Julia Morgan designed building. It was once a DeSoto automobile showroom. She also designed the Getty Museum. Asch keeps unusual fabric items upstairs including silk Fortuny opera coats that collectors must die for. On another note, Asch is a real foodie so if you hang with him, bring your stomach along for a sensational eating experience in LA. He is just fun, fun, fun! F&FI

Sunbrella at F&S Diamond Foam Corp.

The latest of four stores on one block

Jason Asch collects these original, rare opera robes by Fortuny

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ZHEJIANG BABEI TEXTILE CO., LTD Babei is a weaver, jointly invested by Babei Group Ltd. and Art Touch Investment(H.K.) Co. Ltd .,with a total investment of USD20,000,000.00. We are handling four main categories: a) high end silk jacquard fabrics double widths for bedding; b) high end silk jacquard fabrics for drapery and upholstery; c) fire retardant jacquard fabrics for contract ;d) jacquard fabrics for high end ladies’ bags. Babei is a vertical company well equipped with most advanced dyeing ,weaving and finishing facilities and is one of the few companies in China approved by Testex Zurich and awarded certificate for all our woven fabrics to meet Oeko-Tex standard 100. Babei is also approved and awarded certificate of ISO9001-2000 for quality management, ISO14001-2004 for working environment and OHSAS18001-1999 for occupational and safety management Babei’s vision is to create the most value to our customers and has adhered to this vision from the very beginning. Babei is transforming herself to be an interior fabric resolution supplier. To meet this goal, we have installed 82 most sophisticated Dornier and Sulzer looms with different hooks Staubli jacquard machines which enable us to produce a variety of jacquard fabrics with different design repeats and constructions (86 ends/inch, 173 ends/inch, 203 ends/ inch, 244 ends/inch and 300 ends./inch). we have also installed Dobby looms for weaving plain fabric or fabric with small repeats. We are able to produce different widths, including 140cm ,150cm, 280cm and 300cm,which are suitable for different customers. Besides silk fabrics, Babei has also developed a rich collection of multi-functional fabric for contract purpose. Babei has attached great importance to the creation and development of our products. We have our fully owned office in Como who serves as sourcing and designing and we also work closely with other designing studios in Como and Japan. We have our own intellectual copyrights for all our products. Babei has invested heavily on designing software German EAT and has adopted the ERP computerized management system specially designed for Babei .The system carries out the task of scientific management which coordinates and supervises all flows in production and operation ,and this will not only improve our working efficiency and reduce the chances of mistakemaking , but also provide good conditions for operating the whole company at high efficiency. Babei will debut our new collections at Intertextile Shanghai every year. Please send your enquiry to e-mail: yak@babei.com.

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F FI p h o t o g a l l e r y

Фэбрикс + Фёнишингз Интернешенал

A scene in Red Square, Moscow

Peter the Great is memorialized with many busts and statues in St. Petersburg.

Catherine the Great is the other best known royal in the nearly nine hundred years of Czarist control. The Russian Royals left an unbelievable number of palaces and artworks in their path for all to enjoy.

High speed Russian trains leave Leninstrad Station in Moscow for the under four hour trip to St. Petersburg. Very pleasant way to travel!

GUM Department Store in Moscow is highly ornate, typical of the high level Russian architecture. Many up market brands are located here including Louis Vuitton. The rich Russian uppercrust loves the designer label.

Natalya Makarova-former director of Leathertouch, who has joined forces with Furniture Maker magazine to educate Russian manufacturers

Irina Sivkova, publisher of Furniture Maker magazine works with Natalya Makarova, formerly Leathertouch manager (left)

Peterhof was the summer palace of Peter the Great with gravity fed fountains and goldleaf statues. Here’s the publisher Eric Schneider with his guide Irina Kravchenko and a couple in 17th Century period dress.

This is a scene on Arbat Street, Moscow, an urban pedestrian mall which featured a bus that was turned into a restaurant with live music.

Denis Sidorovnin. Manager of Tapestria. Nine ‘Tapestry Club’ stores in Moscow and seven franchised plus 300 independent retail customers

Eric Schneider in Moscow’s Bolshoi. The recently renovated icon features Rubelli’s lampasse fabric in all seating.

Moscow’s Bolshoi

Vladimir Putin’s favorite St. Petersburg restaurant is a recreated log cabin. The mushroom soup and pike-perch is divine.

Piero Agnetta is a consultant with Ambrosetti, a well known Milan based consultancy. Piero represents several Italian fabric producers in Russia and helped set up the Russian itinerary for Fabrics & Furnishings International. He is well known to the Russian wholesalers.

Moscow home of Flandria, Arben Textiles and Tapestria is an old mill building.

www.fabricsandfurnishings.com

There are 42 bridges and 65 canals in St. Petersburg. It’s the Venice of Russia.

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Fifth Avenue Sees Business Uptick in 2012 Sipco News Network

OSCOW, Russia — Fifth Avenue is a well known decorative fabrics brand in Russia with 100 collections all in stock and business is up substantially this year, according to Mikhail Nazarov, principal. The lines carried are primarily dual purpose and window treatments represent a status symbol to the Russian consumer in sharp contrast to upholstery which is treated as a utilitarian product. Fifth Avenue carries product in the 10-40 Euro price range with many Italian brands including Casalegno Tendaggi and Giber window sheers. Fifth Avenue buys from 15-20 mills in Turkey, Italy and Spain. About 80 percent of its business is window related. The company started as a blinds importer in 1992.

Mikhail Nazarov, principal of Fifth Avenue Fifth Avenue operates in Ukraine through two agents and more recently in Kazakhstan through a sole agent, Nazarov said. The company participates in Heimtextil Russia in September and in Mosbuild in April. Nazarov attends Heimtextil Frankfurt and Proposte and relies heavily on his buying team headed by Olga Fimushkina, deputy chief of

Olga Fimushkina (center) with team members Elena Checherina and Nadezhda Murzina advanced procurement planning on classical designs and luxury department and her associates, which is reflected in the type Nadezha Murzina and Elena of books offered in the market. These books are made in Italy to Checherina. “Quality is most important to exacting specifications. In room Fifth Avenue. Delivery takes one setting with lavish photography month from Europe by truck but is a must. “The cost of delivery is high it can take one-three months total depending on production time in Russia because we have nine and customs clearance in Russia,” time zones. From Moscow to Fimushkina explained. “We Vladistock will take you ten hours operate on trust. We pay our bills by airplane, “ Nazarov pointed in 30-60-90 days depending on out. “The product must be perfect the vendor terms,” Nazarov said. when it is shipped to the customer We will never let our suppliers and they want it always yesterday. down. We need time to distribute If it’s not perfect, we have to pay our catalogs though. That could double freight to get it there and F&FI take three to six months. We back.” have problems if the supplier discontinues its lines. We need that support.” (Piero Agnetta, a supplier to Fifth Avenue said that Nazarov pays his bills like a Swiss clock.) Fifth Avenue prefers wide width designs in 280-330 cm. and colors in gentle pastels. Typical samplebook for Fifth Avenue The emphasis is

(Continued from page 16)

Togas Expands Retail, Wholesale Divisions decoration; also we sell cut length fabrics, curtain systems and accessories.” “The collection consists of more than 2000 items that we keep in stock and sell under our own Togas Interior brand. We make purchases all over Europe including France, Italy,

Autumn 2012

Spain, Netherlands, Belgium, Germany, and the United Kingdom as well as India, Turkey and Morocco. We work with the suppliers with design exclusivity.” She also said that Togas owns three factories devoted to the confection of the items.

“Our target customers are retail customers of mediumhigh and high income and professional customers like architects and interior designers. We decorate private apartments, private houses, hotels, restaurants.” F&FI

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F FI p h o t o g a l l e r y

Evteks

Evteks Proves Itself As the World’s Bazaar, Something for Everyone ISTANBUL—For centuries, Istanbul has been located at the crossroads for the world and Evteks is no different. This year, there were buyers from near and far; local Turkish and South American; Gulf country buyers were there including Syria. European and Russian buyers were in evidence but American buyers were a little lighter than usual. “Turkey is still a growing country and textiles is one of our largest exports,” According to Erol Turkun, owner of Vanelli in Bursa and the big man on the Turkish textiles campus. He recently joined a Turkish delegation to High Point for Showtime. “We have become more innovative, more service and quality oriented. Turkey is for Europe while China is for America,” he said. He himself is looking at the USA, South America, Brazil, Chile and Uruguay for growth. At Evteks, one could see a selection of top European suppliers; also European designs made by European converters in China and sold in China and Turkish suppliers selling Chinese products—a real Bazaar if not bizarre at times! You need a scorecard to see who the team is. --Eric Schneider

Necla Pektas, marketing director (sister) and Ibrahim Pektas, (brother) president of Pektas Textile Co., drapery fabric mill in Corlu, Turkey

Torill Slettvoll, concept manager for Stetvoll Mobler AS, Stranda, Norway a nd Sylvana Furlan, export manager for Enzo degli Angiuoni, Birago, Italy

Ebru Ucyaz, sales manager for Penelope, Bursa based Turkish mill producing better goods with Mebelliery buyers Shalimova Svetlana, Komarova Eleonora and Lobachevskaya Liliya, general director, based in Moscow.

Mehmet Emin Kish, export manager for Persan, the Turkish wholesaler based in Istanbul with Yael Anav of Serena Home Studio, Chapultepec, Mexico; Vanina Mizrahi, chief designer and Fernando Weinschelbaum, both from Tetramon, S.A., Buenos Aires, Argentina

Dirl Gieselmann, president, and Cem Avci (end) of Wemafa upholstered furniture manufacturer, Kirchlengern, Germany with Luc Callens, marketing manager of Algemene, Belgian weaver

Orhan Yigen, Fatih Filiz, (sales) with Murat Zumbulyuva, president, of Akarca Tekstil, Bursa with customer Yousef Sharif, Hussain General Trading, Dubai

Elena Vasilescu and Ileana Raslan, principals of Maison de Reve, Romania with Nimish Arora, principal of Dicitex Furnishings Pvt., Mumbai Oren Topel, project manager, Renby Home Couture, Tel Aviv with Osman Nuri Canik, general manager, Elvin, Bursa, Turkey curtain fabric producer

Erol Turkun, owner of Vanelli, considered by many to be the best weaver in Turkey today with wholesaler Pascal De Zutter, owner, Wind, Waregem, Belgium

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Ashton Speegle, merchandising/marketing assistant and Kathy Moreland, merchandise manager, Carole Fabrics, a Hunter Douglas Company, Augusta, GA with Cenk Narin, president of Broderi Narin, Istanbul curtain fabric producer.

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F FI p h o t o g a l l e r y

Spring Showtime Welcomes International Pavilion First Time

Showtime

International Pavilion’s first run at Showtime included a dozen Turkish suppliers, many who had just participated in Evteks in Istanbul as well as several Chinese mills looking for more business in the USA. Many veterans wondered why companies with agents in America were also showing their wares at Showtime. Other suppliers without agents in the US were just trying to see ‘who’s on first,’ getting a feel for the market in America. Here were some of the players. This is still an American market but the whole world is selling in the USA today!

Tisha Zagaroli, creative director and Leslie Brown, sales, both Valdese Weavers with customer Jennifer McConnell, vice president, design, Clyde Pearson Company, High Point and Mike Shelton, president, Valdese Weavers

Amy Hayman with Eden; grandma Elizabeth Law, all with Lady Rosedale, and Valdese Weavers sales agent Teresa Kruze, at the Wesley Mancini space

UTP of Mexico’s Enrique Gabayet Ortega and Enrique Gabayet with Jeff France of Renaissance, Canada (center)

Travis Hamilton, principal of U-Fab upholstery & Fabric Stores, Richmond VA with Timothy Notor sales, Covington Fabric & Design

Caroline Hipple and Dixon Bartlett of Norwalk Furniture, Norwalk, OH with Cathy Smith, sales manager DeLeo (center)

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Barbara Scraggs, assistant manager, Home Decor and Toby Haberman, Haberman Fabrics, 18,000 square feet in Detroit with Stuart Gans, principal of Classical Elements, Morrisville, NC

Dian Austin, principal and Tina Hagen, designer, Dian Austin Couture Home, Oceanside, CA with Luc Callens, Lucratif Creative martketing, Ledegem, Belgium

Craig DeLeo and dad, Edward, on DeLeo’s 50th Anniversary

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F FI c a l e n d a r August

direction of Eastern Europe.

28-30 Intertextile Shanghai Intertextile Shanghai Home Textiles is one of the most eagerly anticipated home textile sector trade events in China. The show is held over a period of three days and brings together several renowned industry experts from this field. As many as 1159 professional exhibitors, that too from 27 different countries, participate in the event and different types of home textiles and other related accessories are showcased here. The networking opportunities available at the show are extensive too. Intertextile Shanghai Home Textiles boasts of more than 41018 trade visitors, who attend the show on a regular basis. Informative seminars and business forums are also held here. An exclusive brand launching event is hosted at the special Trends area that is set up at the show, which takes up a total exhibition space of 126500 square meters. Venue: Shanghai New International Expo Centre Address: 2345 Longyang Road, Pudong New Area Shanghai P.R.C. City : Shanghai Country : China www.messefrankfurt.com.hk/

September 1 – 3 Comfortex Comfortex, an exhibition related to the home furnishings industry of Germany. Setting up national focal themes at COMFORTEX opens up new perspectives: collective stands and get-together events provide our exhibitors and visitors with completely new inspiration and interesting business contacts in the

Profile of exhibitors include those in decoration fabrics, Curtains, Blinds and awnings, Wallpapers, Interior design, Home accessories, Bedding, Bed linen, Blankets and pillows, Bed systems of all kinds, Water beds,Sleeping and wellness furniture, Bathroom supplies and towel goods, Bedroom accessories, Lighting and wellness products. Leipzig Exhibition Centre Leipzig, Germany Leipziger Messe, GmbH Messe-Allee 1, Postfach 100720 Leipzig, Germany Tel: +(49)-(341)-6780000 Fax: +(49)-(341)-6788762 Contact Organizer Contact Person: Event Manager Tel: +49-341-6788270 Fax: +49-341-6788272

7 – 11 Maison & Objet MAISON&OBJET show will take place at the Paris-Nord Villepinte Exhibition Centre in sept 2012. The trade show will be targeting professionals from the field of Home fashion and design. The trade show will be attracting trade visitors from across the world. MAISON&OBJET show is not open to general public. It will serve as a unique opportunity for buyers and suppliers to establish foundations for new business contacts. Venue Information: Paris Nord Villepinte Address: Parc d expositions et Centre de Conventions, Roissy Charles de Gaulle, Paris, France http://www.maison-objet.com/ Conact: Safi 4, Passage

Advertiser Index For more information about one of our advertisers, see the page number listed: Babei. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 32 & 33 Boutique Design New York. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 26 Boyteks. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 17 Classical Elements . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 1 Covington. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 27 D’Decor. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 4 & 5 Dolan. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 31 Express Air Freight. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 12 GM Fabrics. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 8 & 9 Heimtextile . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 35 High Five Textiles. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 15 Imperfix/Di Nole. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 25 ITMA Showtime. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 29 Kravet. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 40 Nachik . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 7 Richloom Fabrics Group. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 20 & 21 Rockland Mills. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 2, 3 Textirama/MoOD. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 11 Valdese Weavers. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 23 ZW Fabrics . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 39

Paris, France Tel: +(33)-(1)-44290200 Fax: +(33)-(1)-44290201 Contact Person: Event Manager Tel: +33-1-811092009 Fax: +33-1-30714695

Tel: +(33)-(4)-72606500 Fax: +(33)-(4)-72606509Contact Organizer Contact Person: Event Manager Tel: +33-170-387010 Fax: +33-170-387011

11 – 12 HD Boutique

19 – 21 Direction by Indigo Paris

An event that defies the rules of a traditional trade show, HD Boutique is an open, collaborative forum where your ideas are not constrained. Your dreams become your potential and lead you to the unexpected.

Direction by Indigo Paris is a leading international exhibition specialized in textile design and creation. With three editions per year, two for the fashion market and one for the furnishing one, Indigo offers to its exhibitors and visitors events to be inspired and prepare collections, get information on trends, and carry business between professionals. Paris Nord Villepinte Paris, France Premiere Vision 20, Boulevard Eugene Deruelle, 69432 Lyon Cedex 3, France Tel: +(33)-(4)-72606500 Fax: +(33)-(4)-72606509Contact Organizer Contact Person: Mr. Stephanie BINOIST Tel: +33-1-70387012 Fax: +33-1-70387011

HD Boutique, the chic, smart-sized show exclusively for designers, architects, owners, operators and buyers involved with restaurants, cruise ships, condominium-hotels, vacation ownership venues, resorts, hotels, senior living facilities, nightclubs and golf and country clubs. Miami Beach Convention Center Miami, Fl, United States Of America http://www.hdboutique.com/hdb/ Nielsen Expositions 770 Broadway New York, United States Of America Tel: +(1)-(646)-6545000 / 4934100 Contact Organizer Contact Person: Mr. Jeff Brown Tel: +1-770-2915435 Fax: +1-770-7778776

11 – 13 MoOD MoOD Brussels Residential & Contract, worldwide the most important upholstery event, equals quality and professionalism. The exhibitors provide a superior presentation of internationally representative and carefully selected products from their own collections, with quality and added-value as a focus. All -participating companies are export oriented, a fact that gives an extra dimension to the global character of DECOSIT BRUSSELS Residential & Contract. Venue: Brussels Exhibition Centre Address : Place de Belgique 1 BE City : Brussels Country : Belgium http://www.moodbrussels.com/

11- 13 Direction by Indigo Brussels Brussels Exhibition Centre will emerge as a venue of Direction by Indigo Brussels where varied products/services will be exhibited which are imperative for Fabrics & Textiles sector. Being hosted by Premiere Vision, it is an annual show which will offer opportunities for viewing emerging techniques and comparing latest items. Venue: Brussels Exhibition Centre, Brussels, Belgium Brussels Exhibition Centre Brussels, Belgium 20, Boulevard Eugene Deruelle, 69432 Lyon Cedex 3, France

www.fabricsandfurnishings.com

26 – 28 Heimtextil Russia Organized by Messe Frankfurt GmbH, the Heimtextil Rossija is 4 days event for textile industry. Held at Crocus Expo International Exhibition Center, 143400, Moscow area., Krasnogorsk, Box office Krasnogorsk-4, Moscow, Moskva, Russia, the event is directed towards exploring various avenues of the trading sector in all over world. Trade Visitors - importers & exporters from all sectors of the textile machinery industry, including spinning, nonwovens, weaving, knitting, dyeing and finishing, garment making, testing, software as well as dyestuffs and chemicals & General Public. Crocus Expo International Exhibition Center Address : Krasnogorsk area, Box office Krasnogorsk-4 Moscow, Russia Messe Frankfurt Exhibition GmbH Ludwig-Erhard-Anlage, 1 Frankfurt, Germany Tel: +(49)-(69)-7575000 Fax: +(49)-(69)-7575643 Contact Organizer Contact Person: Event Manager Tel: +7-495-7211057 Fax: +7-495-7832326

October 13 – 18 Highpoint Market High Point Market is the largest furnishings industry trade show in the world, bringing more than 85,000 people to High Point every six months. Serious retail home furnishings buyers can be found in High Point twice a year because if you can’t find it in High

Point, it probably doesn’t exist. http://www.highpointmarket.org/ High Point Market Authority PO BOX 5243, High Point Nc, United States Of America Tel: +(1)-(800)-8746492 Contact Organizer Contact Person: Mr. Dawn Smith Tel: +180-087-46492

November 13 – 15 SoFab SOFAB is an excellent initiative for the industry representatives and members of upholstery fabrics and components to meet and share expertise and business base for a better networked performance, especially in Poland and the Central Eastern European regions. Also known as the International Trade Fair of Upholstery Fabrics and Components for Upholstered Furniture, it will provide the manufacturers with a platform to showcase their offerings to a large number of prospective clients. SOFAB is the first edition of the International Trade Fair of Upholstery Fabrics and Components for Upholstered Furniture to be held in Poznan will be a 3 day affair and will give an opportunity to display their products as well as expand their market reach by way of promoting through advertising campaigns, which is also a part of this event. Poznan International Fair Grounds Poznan, Poland Poznan International Fair Limited Glogowska Street 14 Poznan, Poland Tel: +(48)-(61)-8692000 Fax: +(48)-(61)-8665827Contact Organizer Contact Person: Mr. Hanna Ochnik-Pawłowska Tel: +48-61-8692264

December 2 – 5 Showtime Showtime™, High Point’s Semi-Annual Fabric Market, is produced by and for the members of the International Textile Market Association (ITMA). Twice a year, ITMA brings all segments of the home furnishings industry together, in one place, at one time. Held in June and December, this market offers the most thorough fabric, leather and trimmings presentations in the western hemisphere. At Showtime, ITMA member companies host more than 800 buying companies during each event. On average, exhibitors schedule 70 to 110 appointments for the week, making this market a cost-effective venue to show and view thousands of fabrics. Appointments can be made online, but walk-in traffic is also welcome. Email: info@itmashowtime.com Phone: (336) 885-6842 Website: http://www.itma-showtime. com

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