![](https://assets.isu.pub/document-structure/240916065205-6f05227493726bf13107f1368ed4cb58/v1/3aa5f2d4b9a75cc5d8e1d1fdd36bebc6.jpeg)
![](https://assets.isu.pub/document-structure/240916065205-6f05227493726bf13107f1368ed4cb58/v1/3aa5f2d4b9a75cc5d8e1d1fdd36bebc6.jpeg)
Get to know Our Brand!
![](https://assets.isu.pub/document-structure/240916065205-6f05227493726bf13107f1368ed4cb58/v1/42eef72ceb47846140f0650032ac6f08.jpeg)
![](https://assets.isu.pub/document-structure/240916065205-6f05227493726bf13107f1368ed4cb58/v1/42eef72ceb47846140f0650032ac6f08.jpeg)
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A guide as simple as our brand
![](https://assets.isu.pub/document-structure/240916065205-6f05227493726bf13107f1368ed4cb58/v1/0253a0a0d03817bd7bb2fc174005ff48.jpeg)
Our Brand
![](https://assets.isu.pub/document-structure/240916065205-6f05227493726bf13107f1368ed4cb58/v1/9eb1271f8b79f1a2d2210f3ec5ac8ed4.jpeg)
![](https://assets.isu.pub/document-structure/240916065205-6f05227493726bf13107f1368ed4cb58/v1/5ac69f482a4bb42280847c1edc6f7b68.jpeg)
Brand Position
Our Brand is more than a logo. It is everything we are and we do, Our Brand is - Our Name - Our Color - The way we speak - The services we provide “ Believer Provides freedom to Access today’s word market And shop remotely in a simple And happy way” We are Trusted. An enjoyable Online Shopping Experience differentiate us from competitors. We’re
![](https://assets.isu.pub/document-structure/240916065205-6f05227493726bf13107f1368ed4cb58/v1/6951dd553493117f4b71148d03a47dba.jpeg)
![](https://assets.isu.pub/document-structure/240916065205-6f05227493726bf13107f1368ed4cb58/v1/6fd2951453cc03bc10e0cc27b4905172.jpeg)
![](https://assets.isu.pub/document-structure/240916065205-6f05227493726bf13107f1368ed4cb58/v1/fd8ff70043bcc83c194f6f706f7e1ebe.jpeg)
![](https://assets.isu.pub/document-structure/240916065205-6f05227493726bf13107f1368ed4cb58/v1/ca2ba7e8b965fd6cc12bff15a9579d1d.jpeg)
NOTHING
is more inspiring 1in our BRAND than Client’s happiness and trustfullness.
![](https://assets.isu.pub/document-structure/240916065205-6f05227493726bf13107f1368ed4cb58/v1/5ca5c437f5ecf9bad8994812d9121b15.jpeg)
So as soon as we started wondering How our LOGO should look like, we could not anything else. Believer should look like a person
![](https://assets.isu.pub/document-structure/240916065205-6f05227493726bf13107f1368ed4cb58/v1/db6f531d330b14da2fcbd3e9351f0d9f.jpeg)
Don’t You Like My Smile?
Pick one!
Believer’s Logo can be used both in its orange verson
(Always over blue background), Blue version (overorange background) and blue version(over white). Our favourite and the one we use more is blue logo over white bckground but also you can use any other depending on what suits the occasion,
![](https://assets.isu.pub/document-structure/240916065205-6f05227493726bf13107f1368ed4cb58/v1/c0b20013d1cd87bff25f4d503a792a69.jpeg)
That’s not my brand!
To guide you on further applications, here are some incorrect usages of our logotype.If you see any of these, Shout as loud as you can (and then fix it).
![](https://assets.isu.pub/document-structure/240916065205-6f05227493726bf13107f1368ed4cb58/v1/41aa9bbd3d4af31231267bea5a9cac00.jpeg)
Blue over White Background PREFFERED VERSION
![](https://assets.isu.pub/document-structure/240916065205-6f05227493726bf13107f1368ed4cb58/v1/bfd68b7ded6b0ff042183d6c04fcbb8f.jpeg)
Blue over Orange Background
OPTIONAL VERSION
![](https://assets.isu.pub/document-structure/240916065205-6f05227493726bf13107f1368ed4cb58/v1/316c7aa32c73ce9da6faa4fa7f24d117.jpeg)
Orange over blue Background
OPTIONAL VERSION
![](https://assets.isu.pub/document-structure/240916065205-6f05227493726bf13107f1368ed4cb58/v1/ad83070a21334059df97cdcb73e88b16.jpeg)
0. The logo has a customized B shaped like cart shop tray and the customized letters. and a smile stroke.
1. Don’t change any element Location or removing it.
2. Respect element relations.
3. Always respect typography
4. Don’t condense stretch or distort the brand.
5. Don’t use any color apart from the brand color.
OUR PRIMARY LOGO
The believers Primary logo falls under three landscape logo versions, Blue logo lanscape, (Always over blue background), Blue version (overorange background) and blue version(over white). Our favourite and the one we use more is blue logo over white bckground but also you can use any other depending on what suits the occasion,
![](https://assets.isu.pub/document-structure/240916065205-6f05227493726bf13107f1368ed4cb58/v1/c60197212f200ce4e809a76bddf75c51.jpeg)
![](https://assets.isu.pub/document-structure/240916065205-6f05227493726bf13107f1368ed4cb58/v1/b08776c76504797fdac7e80435a448a1.jpeg)
![](https://assets.isu.pub/document-structure/240916065205-6f05227493726bf13107f1368ed4cb58/v1/04e5d9d94b04a13c40e9d8a277dd54e8.jpeg)
![](https://assets.isu.pub/document-structure/240916065205-6f05227493726bf13107f1368ed4cb58/v1/c0b20013d1cd87bff25f4d503a792a69.jpeg)
OUR SECONDARY LOGO
The Secondary Logo is of potrait version, it’s used on the ocassions where the brand logo should be in potrait.
![](https://assets.isu.pub/document-structure/240916065205-6f05227493726bf13107f1368ed4cb58/v1/ad83070a21334059df97cdcb73e88b16.jpeg)
![](https://assets.isu.pub/document-structure/240916065205-6f05227493726bf13107f1368ed4cb58/v1/04e5d9d94b04a13c40e9d8a277dd54e8.jpeg)
![](https://assets.isu.pub/document-structure/240916065205-6f05227493726bf13107f1368ed4cb58/v1/c0b20013d1cd87bff25f4d503a792a69.jpeg)
OUR WORDMARK LOGO
A wordmark logo is a type of logo that uses only the brand name in a stylized font. It's a clean and straightforward representation of your brand, relying entirely on typography to communicate identity.
Our Wordmark logo is made by customizing Montiserrat Black italic.
![](https://assets.isu.pub/document-structure/240916065205-6f05227493726bf13107f1368ed4cb58/v1/3afa4ef5c93bf05288ccfd219e756a61.jpeg)
![](https://assets.isu.pub/document-structure/240916065205-6f05227493726bf13107f1368ed4cb58/v1/3afa4ef5c93bf05288ccfd219e756a61.jpeg)
![](https://assets.isu.pub/document-structure/240916065205-6f05227493726bf13107f1368ed4cb58/v1/b73ec175a84cc265ec5f6dc1414997be.jpeg)
![](https://assets.isu.pub/document-structure/240916065205-6f05227493726bf13107f1368ed4cb58/v1/ad83070a21334059df97cdcb73e88b16.jpeg)
LOGOMARK (icon/symbol)
A standalone icon or symbol that represents the brand without any text. It’s typically used for social media avatars, app icons, or instances where the brand name is not necessary.
Our Wordmark logo is made by combining Shopping cart + “B” + Cursor icon
![](https://assets.isu.pub/document-structure/240916065205-6f05227493726bf13107f1368ed4cb58/v1/029a248d102bfdf919a183fc3e072175.jpeg)
![](https://assets.isu.pub/document-structure/240916065205-6f05227493726bf13107f1368ed4cb58/v1/9c17a39238b3b33a5923942e48c439c9.jpeg)
![](https://assets.isu.pub/document-structure/240916065205-6f05227493726bf13107f1368ed4cb58/v1/d4666cb8649b530ad18ea34935fab428.jpeg)
TYPOGRAPHY
Although our logo has a customized typeface but montserrat Black italic and Montiserrat
Bold were used As the pemitive fonts used to create our logo
![](https://assets.isu.pub/document-structure/240916065205-6f05227493726bf13107f1368ed4cb58/v1/3afa4ef5c93bf05288ccfd219e756a61.jpeg)
![](https://assets.isu.pub/document-structure/240916065205-6f05227493726bf13107f1368ed4cb58/v1/3afa4ef5c93bf05288ccfd219e756a61.jpeg)
![](https://assets.isu.pub/document-structure/240916065205-6f05227493726bf13107f1368ed4cb58/v1/3afa4ef5c93bf05288ccfd219e756a61.jpeg)
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![](https://assets.isu.pub/document-structure/240916065205-6f05227493726bf13107f1368ed4cb58/v1/3afa4ef5c93bf05288ccfd219e756a61.jpeg)
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![](https://assets.isu.pub/document-structure/240916065205-6f05227493726bf13107f1368ed4cb58/v1/b73ec175a84cc265ec5f6dc1414997be.jpeg)
![](https://assets.isu.pub/document-structure/240916065205-6f05227493726bf13107f1368ed4cb58/v1/b73ec175a84cc265ec5f6dc1414997be.jpeg)
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![](https://assets.isu.pub/document-structure/240916065205-6f05227493726bf13107f1368ed4cb58/v1/b73ec175a84cc265ec5f6dc1414997be.jpeg)
COLOR PALETTE
![](https://assets.isu.pub/document-structure/240916065205-6f05227493726bf13107f1368ed4cb58/v1/8baa5efaf81ce64442b5dbec6f37fb50.jpeg)
PANTONE ORANGE
HEX: #F7991F
RGB: 247 | 153 | 31
CMYK: 0 | 47 | 98 | 0
![](https://assets.isu.pub/document-structure/240916065205-6f05227493726bf13107f1368ed4cb58/v1/bf7459a3c3e8326e1df3c84fe8f607d6.jpeg)
![](https://assets.isu.pub/document-structure/240916065205-6f05227493726bf13107f1368ed4cb58/v1/bf7459a3c3e8326e1df3c84fe8f607d6.jpeg)
PANTONE BLUE
HEX: #125EAA
RGB: 18 | 94 | 170 CMYK: 93 | 67 | 1 | 0
![](https://assets.isu.pub/document-structure/240916065205-6f05227493726bf13107f1368ed4cb58/v1/bf7459a3c3e8326e1df3c84fe8f607d6.jpeg)
HEX: #FFFFFF
RGB: 255 | 255 | 255
CMYK: 0 | 0 | 0 | 0 WHITE
![](https://assets.isu.pub/document-structure/240916065205-6f05227493726bf13107f1368ed4cb58/v1/f5de9cb5ff7434c30d42c9eb644f78e9.jpeg)
![](https://assets.isu.pub/document-structure/240916065205-6f05227493726bf13107f1368ed4cb58/v1/df81473755d1e5e9a79fa480c84bec14.jpeg)
A stylized Shop Cart like Small letter “B” represents Store |Shopping|Buying
![](https://assets.isu.pub/document-structure/240916065205-6f05227493726bf13107f1368ed4cb58/v1/3355b467d8304cbc8b4490fe5e4a38cc.jpeg)
Heavy customized font symbolism strength and power the core factore to maintain perfect servinces to our customers
![](https://assets.isu.pub/document-structure/240916065205-6f05227493726bf13107f1368ed4cb58/v1/4d56d8407a3101fb5b0d80f9d546b81c.jpeg)
The square shaped was used to emphasis the logo icon or symbol to increase its Contrast
Cursoriconwasusedtosymbolism anonlineexistence|Plarfoemthrough wichthestoreoriginates A smile line made of stroke was used to symbolism happiness and trust from our Customers
![](https://assets.isu.pub/document-structure/240916065205-6f05227493726bf13107f1368ed4cb58/v1/d16730c4d49068c91a6b49b0f6572e4c.jpeg)
How the Logo Ideation and inspirations Comes
Frome
![](https://assets.isu.pub/document-structure/240916065205-6f05227493726bf13107f1368ed4cb58/v1/d16730c4d49068c91a6b49b0f6572e4c.jpeg)
![](https://assets.isu.pub/document-structure/240916065205-6f05227493726bf13107f1368ed4cb58/v1/e190fba5b0f403988e90defa505319d9.jpeg)
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