2010
Calendar of Events
U.S. Army Installation Management Command Korea Family and Morale, Welfare & Recreation IMCOM-K, FMWR
C O N T E N T S Morale, Welfare and Recreation (FMWR) • • •
Commercial Sponsorship Program FMWR and You – A partnership at work Demographics
IMCOM-K Special Events • • • • • • • •
Army Community Service (ACS) Better Opportunities for Single and Unaccompanied Soldiers (B.O.S.S.) Child, Youth and School Services (CYSS) Business Programs (Clubs, Bowling, Golf and Restaurants) Community Recreation Division Entertainment Heritage Month Sports
USAG Red Cloud Special Events • • • •
Better Opportunities for Single and Unaccompanied Soldiers (B.O.S.S.) Child, Youth and School Services (CYSS) Business Programs (Clubs, Bowling, Golf and Restaurants) Community Recreation Division/Sports
USAG Yongsan Special Events • • • • •
ACS Better Opportunities for Single and Unaccompanied Soldiers (B.O.S.S.) Child, Youth and School Services (CYSS) Business Programs (Clubs, Bowling, Golf and Restaurants) Community Recreation Division/Sports
USAG Humphreys Special Events • • •
Child, Youth and School Services (CYSS) Business Programs (Clubs, Bowling, Golf and Restaurants) Community Recreation Division/Sports
USAG Daegu Special Events • • • • •
ACS Better Opportunities for Single and Unaccompanied Soldiers (B.O.S.S.) Child, Youth and School Services (CYSS) Business Programs (Clubs, Bowling, Golf and Restaurants) Community Recreation Division/Sports
Additional Information :
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FMWR and You Welcome‌
to the US Army Family and Morale, Welfare and Recreation (FMWR) 2010
Commercial Sponsorship Calendar of Events!!!
As we enter 2010, the IMCOM-K FMWR Commercial Sponsorship Program celebrates it twenty first year of serving our loyal sponsors and the USFK military community throughout the Korean Peninsula.
We ask that you review this calendar, select the events you wish to sponsor, and forward your proposed 2010 sponsorship schedule to the IMCOM-Korea FMWR Division, Marketing Branch. For each event you propose to sponsor, the submission should include your cash sponsorship commitment, the estimated retail value of promotional items you wish to provide, and any special requirements you may have. Please note that we will use all promotional items included in your proposal at the event. Do not include any promotional items you wish to give away during the event in this proposal.
The first few pages feature FMWR and sponsorship information, multiple and special
year-long events and then monthly geographic listings. Included is a description of the event, date and location, estimated attendance and the requested amount of sponsorship funding that we are seeking. Please keep in mind that our listed amounts are guidelines only – please feel free to submit a proposed amount that suits your organization. Please forward your proposed 2010 sponsorship selections to our office 90 days prior to the established event date. We will evaluate all sponsorship proposals received by established event date, select the winning proposals for each event and prepare a sponsorship agreement for approval. This evaluation period will allow us to complete our required paperwork and provide you with approvals for events occurring in early 2010.
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Many of you have been great supporters of our FMWR Commercial Sponsorship Program for several years. For newcomers, your participation marks the beginning of a mutually beneficial relationship. Together we can make 2010 another “Banner Year.� For more information, please contact: US Army Installation Management Command Korea, FMWR Division Attn: Commercial Sponsorship Coordinator Unit #15742
APO, AP 96205-5742 Phone: (DSN) 723-3730 Commercial: 011-82-2-7913-3730 Fax: (DSN) 725-5420 Commercial: 011-82-2-796-4984
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U.S. ARMY FAMILY,MORALE, WELFARE AND RECREATION (FMWR) FMWR mission is to honor the soldiers who protect our freedom by providing them and their
families with the same quality of life as given to the society they are pledge to defend. Keeping an Army ready to be an effective military force takes more then hard work and training – soldiers need a balance of work and play. FMWR programs have a renowned reputation for their contribution to the Army Family’s quality of life. FMWR leisure programs provide active-duty, reserve, civilian government
employees, related contractors, retirees, and their families with sports and physical fitness activities, child development and youth programs, and a variety of food and beverage service. FMWR strives to provide quality support and recreation services that contribute to the
retention, readiness, and mental, physical and emotional well being of all our service members. FMWR operates its programs with the following tenets in mind: ♦ COMMUNITY – FMWR plans activities, events and celebrations that bring people together.
♦ GROWTH – There are a variety of FMWR programs available for personal growth, selfenrichment, and learning.
♦ PEACE OF MIND – FMWR offers professional resources that promote personal and family stability. ♦ RENEWAL – There are multiple FMWR programs that promote relaxation and rejuvenations of spirit and morale.
♦ SELF-RELIANCE – From financial counseling to preparedness for deployment, FMWR helps teach and encourage families to be self-reliant.
FMWR PROGRAMS AND ACTIVITIES AVAILABLE IN KOREA IMCOM-Korea FMWR offers several programs and activities that promote community, growth, peace of mind, renewal, and self reliance. Some of the programs/facilities include: Bowling, Golf, Fitness, Dining, Library, Education Programs, Recreation, Arts and Crafts, Auto Skills,
Child Development and Youth Services, Army Community Services, and Better Opportunities for Single and Unaccompanied Soldiers (BOSS).
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WHY DO SPONSORS INVEST? Studies have shown that passive media, like advertising, no longer make us sit up and notice…it takes more. Corporate sponsorship finally gives companies an effective way to stand out from the pack.
Companies now supplying goods and services, as well as those who wish to expand their
market to the United States Army consumer, can increase their visibility; build sales, and brand loyalty through sponsorship of FMWR events. There are many different ways that a company can sponsor, or become a partner, in FMWR
events and programs. Providing a direct monetary contribution underwriting event-related costs such as entertainment, transportation, trophies, and event programs, athletic uniforms/equipment, fixed assets, etc is one way. Companies may also directly provide products or services, i.e. food and beverages for resale by activities or for banquets/recognition ceremonies, travel tickets, sports supplies/shirts, etc.; prizes/other items that would encourage event participation.
ADVANTAGES AND BENEFITS TO THE SPONSORS
By partnering with U.S. Army FMWR, sponsors will gain access to a vast market of welleducated, financially stable consumers. Other opportunities include: ♦ BRAND RECOGNITION -Brand recognition involves the product name and packaging design working together to create positive memorable image. A more memorable image helps increase recognition when buyers return to repurchase your product. They seek the familiar package that has become an icon in their mind – building loyalty. Successful companies invest a lot of time and energy into managing how they are seen by the world.
♦ HEIGHTENED VISIBILITY - FMWR events and venues offer a wide exposure to a broad range of consumers. This type of visibility builds the number of overall impressions, which has value. Sponsors logos are included in all event program, advertising and collateral materials. In many instances, the cost of purchasing print and electronic advertising would be much more costly. 5
♦ COMMUNICATE A COMMITMENT TO THE MILITARY LIFESYLE - On-post events offers sponsors the opportunity to hone in on a niche market – the military market. Impacting this specific group results in increased market share of the narrow military segment. It also creates goodwill and builds brand loyalty. ♦ SHOWCASE PRODUCT ATTRIBUTES - Every sponsor is authorized a display space for the event. This allows companies to interact face-to-face with current and potential
customers. Demonstrating your product in action or calling attention to your company/product is possible through couponing and sampling.
♦ DRIVE SALES - As a sponsor, you have many opportunities to increase sales both directly and indirectly. Every FMWR venue is open to executing promotions to sell more of your product!
♦ OTHER BENEFITS
Creating goodwill
Exposure to Army leadership
Positioning to the civilian market
Positive publicity
Positive word-of-mouth advertising
Public address recognition
TO THE MILITARY
♦ Defray costs of events
♦ Enhances interest of the event ♦ Promotes military and service images ♦ Increases participation and promotes a feeling of community
♦ Provides the opportunity for the community to host events that might otherwise be cost prohibitive.
WHO CAN THE SPONSOR REACH?
IMCOM-Korea, comprised of approximately 42,050 military personnel, civilian government employees, related contractors, retirees and their families. Military and civilian person and their families are organized into four US Army Garrisons.
FOR MORE INFORMATION Please contact FMWR Commercial Sponsorship Coordinator by calling (DSN) 723-3730 or (Commercial) 02-7913-3730
- A partnership that works! 6
IMCOM - KOREA WIDE ANNUAL EVENTS Army Family Action Plan (AFAP) Conferences
Date: January – December (multiple dates throughout the year) Participation: 1,000 Military, Civilians and Family Members
AFAP is a vehicle for providing input from the people of the Army to Army leadership. It’s a process that lets Soldiers and Families say what’s working, and what isn’t – and
what they think will fix it. It alerts commanders and Army leaders to areas of concerns that need their attention, and it gives them the opportunity to quickly put plans into place to work toward resolving the issues.
Sponsorship Opportunities:
$20,000
Supply of funding needed to offset the cost of the luncheons, refreshments, incentives
(bags, t-shirt, pens) and building/equipment rentals.
Army Family Team Building (AFTB) Workshops
Date: January – December (multiple dates throughout the year) Participation: 800 Military and Family Members
The goal of AFTB workshops are to improve overall growth by promoting personal and family readiness, helping families become self-reliant and informed, assisting in
developing professional skills and adapting to change. AFTB workshops, which consist of information on recourses, benefits, leadership and interpersonal skills, are progressive and sequential and are taught by volunteer family members.
Sponsorship Opportunities: $4,000
Supply of funding needed to offset the cost of the refreshments, t-shirts and in-kind sponsorship of prizes available.
Army Community Service (ACS) Volunteer Recognition Ceremonies Date: January – December (multiple dates throughout the year) Participation: 4,000 Community Members and Volunteers
Every year, volunteers give their time and energy to improve the quality of life for members in the military communities. The Volunteer Recognition Ceremonies will take the time to acknowledge those accomplishments of the volunteers who have consistently sacrificed their time from their personal lives to serve others.
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Sponsorship Opportunities: $10,000
Supply of funding needed to offset the cost of the reception and prizes.
Child Abuse & Sexual Assault Awareness & Prevention Month Date: April (multiple dates)
Participation: 4,000 Military, Civilians and Family Members April is Child Abuse and Sexual Assault Awareness and Prevention Month. In an effort to raise awareness, promote prevention and break the cycle of violence and assault,
ACS will take the initiative to encourage healthy, non-violent relationships through a series of educational events. Events include family fun days, ceremonies, walkathons, dinners and prayer breakfasts.
Sponsorship Opportunities: $4,000
Supply of funding needed to offset the cost of the events.
Army Community Service Birthday Bashes Date: Late July
Participation: 2,000 Military, Civilians and Family Members
In July, ACS will be celebrating 43 years of service! To commemorate this important day, all US Military communities will be invited to stop by their local ACS building for a slice of birthday cake, barbeque, prizes and some valuable information about their services.
Sponsorship Opportunities: $7,000
Supply of funding needed to offset the cost of BBQ, cake, decorations, utensils and inkind sponsorship of prizes available.
National Domestic Violence Awareness & Prevention Month Date: October (multiple dates)
Participation: 4,000 Military, Civilians and Family Members
All over the Korean Peninsula, battered victims’ advocates, government officials and faith-based groups will participate in activities and events to raise the national
consciences about domestic violence throughout the month of October. Events include workshops, dinners, ceremonies, symposiums and walkathons.
Sponsorship Opportunities: $4,000
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Supply of funding needed to offset the cost of refreshments, t-shirts, gift certificates and in-kind sponsorship of prizes available.
B.O.S.S. Winter Games Date: Mid February
Participation: 120 Military Service Members
The Winter Games was developed to increase esprit-de-corps and morals among single and unaccompanied Soldiers during the long holiday weekend. Soldier participating in the event will attend “Under the Oak Tree Counseling,” compete in snowboarding/skiing competitions and attend an evening banquet.
Sponsorship Opportunities: $8,000
Supply of funding needed to offset the cost of incentives (ski caps, t-shirts, sweat suits, sweaters, coffee mugs) and prizes.
B.O.S.S. Forum
Date: End of January (3 Day Event) Participation: 200 Military Service Members
The Annual B.O.S.S. Forum is designed to train B.O.S.S. Representative Soldiers on the core component of the B.O.S.S. program – recreation and leisure, community service,
and well-being - through interaction and information sharing.
Sponsorship Opportunities: $5,000
Supply of funding needed to offset the cost of food, awards/certificates and training materials.
B.O.S.S. Beach Blast
Date: Early June (3 day event) Participation: 1,200 Military
Come out and enjoy a day soaking up the sun at Daechon Beach. Activities include mud pit, mud slid, hoola hoop/dance contests, watermelon/jalapeno eating competitions, people’s pyramid, limbo, relay races, sand castle competition and beach
volleyball.
Sponsorship Opportunities: $15,000
Supply of funding needed to offset the cost of food, towels, t-shirts and prizes.
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B.O.S.S. Han River Casino Cruise Date: Early September
Participation: 320 Military
The Han River Casino Cruise provides Soldiers with a fun night of live music, dancing, eating, and “just for fun” gambling. Each participant is given $500 worth of “fun money;” and, at the end of the evening prizes are auctioned off to the highest bidder.
Sponsorship Opportunities: $5,000
Supply of funding needed to offset the cost of transportation and auction/door prizes.
Boys’ & Girls’ Clubs of America National Photography & National Fine Arts Exhibits
Date: Late January and Early December (3-5 day exhibits) Participation: 2,000 Students and Community Members
Photo competitions encouraging boys and girls to learn and practice black-and-white, color and digital photography. Art competition encouraging artistic expression
through drawing, paint making, collage and mixed media. Photos/Artwork will be displayed at local exhibits.
Sponsorship Opportunities: $4,000
Supply of funding needed to offset the cost of the refreshments and awards.
Month of the Military Child Date: April (multiple dates)
Participation: 10,000 Children and Parents April has been declared as a special time to demonstrate our ongoing gratitude and appreciation for the many sacrifices our military children make as their parent(s) serve our country.
Sponsorship Opportunities: $20,000
Supply of funding needed to offset the cost of the events.
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Summer Reading Programs Date: Mid June (6 – 8 weeks)
Participation: 4,000 Children and Parents
The program is held to encourage children to read for enjoyment throughout the summer and to introduce children and parents to their post library. Children who participate in the reading program receive a goody bag surprise.
Sponsorship Opportunities: $8,000
Supply of funding needed to offset the cost of supplies, certificates, awards and refreshments.
America’s Day for Kids Date: 15 September
Participation: 4,000 Children and Parents There’s Mother’s Day, there’s Father’s Day, and now America celebrates America’s Day
for Kids! America’s Day for Kids was established as a day to celebrate and honor
children through the gift of meaningful time. “’Stuff’ comes and goes, but meaningful time together is forever!”
Sponsorship Opportunities: $8,000
Supply of funding needed to offset the cost of decorations, refreshment, t-shirts and children prizes.
IMCOM-K Entertainment
Date: January – December (multiple dates)
Participation: 50,000 Valid USFK ID card holder FMWR Entertainment brings top-notch American celebrities, athletes and musical entertainment to perform in FMWR facilities and at community special events
throughout the year. Shows are essential to Soldiers stationed overseas because it brings a part of home to them; plus it an essential morale booster.
Sponsorship Opportunities: $50,000
Supply of funding needed to offset the cost of the publicity and promotion.
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Texas Hold ‘Em Tournaments
Date: January – December (multiple dates) Participation: 4,000 Military and Civilians
Texas Hold ‘Em is a game of both skill and chance. By participating in the tournaments, players will win prizes, sharpen their game skills and just have a good time.
Sponsorship Opportunities: $20,000 Supply of funding needed to offset the cost of refreshments and prizes.
Super Bowl Super Parties Date: February
Participation: 2,000 Look on the bright side – you may not have tickets to the event but unlike the fans in
the stadium, (thanks to FMWR) you’ll be able to watch the games on a jumbo television screen, have an opportunity to win BIG prizes, enjoy free breakfast, and watch live cheerleaders perform on stage during halftime.
Sponsorship Opportunities: $8,000
Supply of funding needed to offset the cost of the breakfast, entertainment, t-shirts and prizes.
New Year’s Eve Celebrations Date: 31 December
Participation: 2,000 Military, Civilians and their Family Members
Resolutions, champagne, great company, delicious food and music are all part of the feeling of “bringing in the New Year.” Not to mention the games and door prizes! So come out and join FMWR in saying farewell to 2008 and welcoming 2009!
Sponsorship Opportunities: $5,000
Supply of funding needed to offset the cost of the refreshments and in-kind sponsorship of prizes available.
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Easter Eggstravaganzas Date: Easter Weekend
Participation: 2,000 Children and Parents
What’s hatching this spring? Hop on over to Eggstravaganza and discover a world of blooming fun! Dig around; enjoy live entertainment, family-friendly food, and kidcentric crafts and activities. Don’t miss one of the most cleverly designed egg hunts.
Sponsorship Opportunities: $4,000
Supply of funding needed to offset the cost of plastic eggs, candies and prizes.
Independence Day Celebrations Date: 4 July
Participation: 20,000 Open to the Public
“On the 4th of July, we pause to remember and celebrate the values of liberty and
justice that make our country great, and to be thankful for the remarkable freedoms that we enjoy in the United State of America.” It is a time picnics, parades, marching
bands, BBQ, outdoor concerts and “bombs bursting in air.” So come out and join FMWR for a birthday celebration you won’t want to miss.
Sponsorship Opportunities: $40,000
Supply of funding needed to offset the cost of the event.
African American Heritage Month Date: February
Participation: 5,000 FMWR is pleased to promote awareness of and appreciation for the historical accomplishments of African Americans. As part of the celebration, commemoration activities and talent shows will commemorate the month to help illustrate African America’s contributions to American history.
Sponsorship Opportunities: $4,000
Supply of funding needed to offset the cost of refreshments and certificates.
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Asian Pacific American Heritage Month Date: May
Participation: 5,000
May is Asian Pacific American Heritage Month – a celebration of Asian/Pacific Americans in the United States, or in this case, Asian/Pacific Soldiers stationed throughout Korea. To celebrate Asian/Pacific Heritage Month, FMWR will host luaus
and seminars to celebrate and educate the Soldiers about the history of Asian/Pacific American and their many contributions to our Nation.
Sponsorship Opportunities: $8,000
Supply of funding needed to offset the cost of the luaus.
Hispanic Heritage Month
Date: 15 September – 15 October Participation: 4,000
FMWR is pleased to help foster the general public’s awareness, understanding and appreciation for Hispanic culture. As part of the celebration, FMWR planned ceremonies that deal directly with the ingenuity, creativity and cultural experience of Hispanic Americans.
Sponsorship Opportunities: $4,000
Supply of funding needed to offset the cost of refreshments and certificates.
Native American Indian Heritage Month Date: November
Participation: 5,000
During November, we honor the generations of American Indians and Alaska Natives who have added to the character of our Nation. This month is an opportunity to celebrate their many accomplishments and their rich ancestry and traditions.
Sponsorship Opportunities: $4,000
Supply of funding needed to offset the cost of refreshments and certificates.
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Korea Region Gamers Extravaganza Date: Early December
Participation: 1,000 Military, KATUSA, Civilians and Family Members
The concept of the Gamers Extravaganza is to expand the scope of our “Video Gamers Tournaments” and consolidate three popular gaming activities – FRAG Fest, X-Box 360 and Texas Hold’em - into a fun-packed weekend of gaming heaven. Winning
participants will have the number one bragging rights as the best player in Korea, a
title worth earning!
Sponsorship Opportunities: $5,000
Supply of funding needed to offset the event.
Tree Lighting Ceremonies Date: Mid December Participation: 2,000
This traditional holiday event is a fun way to begin the holiday season. Community members will gather in front of the community tree to witness the lighting of the tree, sing carols, sip cider and have an opportunity to win prize.
Sponsorship Opportunities: $4,000
Supply of funding needed to offset the cost of refreshments and Christmas gifts.
Bowling Tournaments
Date: January – December (multiple dates throughout the year) Participation: 2,000 Military, Civilians and their Family Members
Forget squash, crew or croquet. The sign of a true academic mind lies in bowling skills. Roll up your sleeves, polish your bowling ball and get ready for the Bowling Tournaments hosted by FMWR. It’s the most fun that you can have in other people’s
shoes. Tournaments include USBC Master’s, KIBA/Alibai, King of the Hill, Friendship holiday tournaments; and, National Bowling Week.
Sponsorship Opportunities: $10,000
Supply of funding needed to offset the cost of competition prizes and refreshments.
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5K, 10K & 15K Fun Run Series
Date: January – December (multiple dates throughout the year) Participation: 4,000 Military, Civilians and their Family Members
Many fun runs are scheduled on installations throughout the Korea Region. Participants range from the marathon-style competitors to the daily joggers.
Sponsorship Opportunities: $30,000
Supply of funding needed to offset the cost of t-shirts.
Biathlons, Marathons & Triathlons
Date: January – December (multiple dates throughout the year) Participation: 4,000 Military and Civilians
The Army Biathlons, Marathons and Triathlons have been established to showcase Army athletes as positive role models and to promote competitive sport and healthful exercise. The objective of the biathlons, marathon and triathlons are to provide a
challenging and creative opportunity for optimum health and fitness for the Soldiers.
Sponsorship Opportunities: $30,000
Supply of funding needed to offset the cost of t-shirts.
Sporting Tournaments
Date: January – December (multiple dates throughout the year) Participation: 4,000 Military and Civilians Sporting Tournaments enhance group morale, assists in the development of a high
state of mental and physical well being, developments the vital assets of teamwork, create the will to win, build confidence and aggressiveness required by physical training program. Sports include: Softball, Basketball, Wrestling, Volleyball, Cross Country, Swimming and Soccer.
Sponsorship Opportunities: $40,000
Supply of funding needed to offset the cost of tournaments.
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USAG-RC EVENTS Volunteer Recognition Ceremony (4 per year)
FMWR Department: USAG-RC Army Community Service Division
Location: Camp Casey Warrior’s Club Date: One Ceremony Each Quarter Scope: Major Community Wide Special Event Concept: This awards recognition program honors all those who have volunteered their time, talent and energy to serving Soldiers and their families throughout the USAG-RC/Area 1 community.
Expected Attendance/Participation: 600 (over the course of the calendar year) Sponsorship Opportunities: Underwrite the costs of food, prizes and decorations. Promotional Opportunities: Sponsors name and logo on flyers, posters and banners and other event-related print material. Name and logo to appear in weekly FMWR publication “Warrior’s Compass” and in the monthly FMWR magazine “In The Zone.’ Sponsor name mentioned during AFN radio announcements promoting the event. Sponsor may display/demonstrate company products/services at the event, if desired.
Sponsorship Amount Requested: $4,000 ($1,000 per quarter)
Super Bowl Party
FMWR Department: USAG-RC Business Operations Division
Location: Various installations and clubs throughout USAG-RC Date: January (exact date TBD) Scope: Community Wide Special Event Concept: Free time is always awarded to Soldiers so they can participate and enjoy the annual
Super Bowl events. Super Bowl parties will be held at three USAG-RC/Area 1 clubs (Reggie’s at Camp Stanley, the Gateway Club at Camp Casey and Mitchell’s at Camp Red Cloud).
Expected Attendance/Participation: 1,000 (all clubs combined) Sponsorship Opportunities: Underwrite the costs of food, prizes, entertainment and decorations. Grand prize drawing for trip or cash.
Promotional Opportunities: Sponsors name and logo on flyers, posters and banners and other event-related print material. Name and logo to appear in weekly FMWR publication “Warrior’s Compass” and in the monthly FMWR magazine “In The Zone.’ Sponsor name mentioned during
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AFN radio announcements promoting the event. Sponsor may display/demonstrate company products/services at the event, if desired.
Sponsorship Amount Requested: $3,000
Warrior Country Unit Level Basketball Championship FMWR Department: USAG-RC Sports Division
Location: Carey Fitness Center (Camp Casey) Date: January 20-22 Scope: Community Wide Special Event Concept: This is a 6-team double elimination event where the Casey & Red Cloud Enclaves
compete for the top two places. Top teams gon on to represent Warrior Country (Area I) in the 8th Army Unit Level Basketball Championships.
Expected Attendance/Participation: 500 Sponsorship Opportunities: Underwrite the costs of 200 T-Shirts, food 7 beverage, banners, posters & flyers.
Promotional Opportunities: Sponsors name and logo on flyers, posters and banners and other event-related print material. Name and logo to appear in weekly FMWR publication “Warrior’s Compass” and in the monthly FMWR magazine “In The Zone.’ Sponsor name mentioned during AFN radio announcements promoting the event. Sponsor may display/demonstrate company products/services at the event, if desired.
Sponsorship Amount Requested: $2,350
Black History Month Banquets
FMWR Department: USAG-RC Community Recreation Division
Location: Various installations and clubs throughout USAG-RC Date: Throughout the month of February Scope: Program/Special Event Multiple Activities/Multiple Facilities Concept: Banquets honoring black history month will be held at various FMWR Establishments throughout the month. Guest speakers, presentations, movies and special entertainment. Several Clubs/CACs will participate.
Expected Attendance/Participation: 1,000 divided by 3 to 4 different locations Sponsorship Opportunities: Underwrite the costs of food and prizes, guest speakers and entertainment
Promotional Opportunities: Sponsors name and logo on flyers, posters and banners and other event-related print material. Name and logo to appear in weekly FMWR publication “Warrior’s 18
Compass” and in the monthly FMWR magazine “In The Zone.’ Sponsor name mentioned during AFN radio announcements promoting the event. Sponsor may display/demonstrate company products/services at the event, if desired
Sponsorship Amount Requested: $2,500
Mardi Gras Celebration FMWR Department: USAG-RC Community Recreation Division
Location: TBD Date: Month of February 2010. “Fat Tuesday” Scope: Major Community Wide Special Event Concept: Celebration of “Fat Tuesday” New Orleans Mardi Gras style with Mardi Gras-style
themes, colors, food and décor, to include beads and a parade. Event will be held indoors except for the parade. Audience participation contests, music, entertainment, Jazz Band, dancing.
Expected Attendance/Participation: 1,000 Sponsorship Opportunities: Underwrite the costs of prizes, entertainment, and decorations Promotional Opportunities: Sponsors name and logo on flyers, posters and banners and other event related print material. Name and logo to appear in weekly FMWR publication “Warriors Compass” and in the monthly FMWR magazine “In the Zone.” Sponsor name mentioned during AFN radio announcements promoting the event. Sponsor may display/demonstrate company products/services at the event, if desired
Sponsorship Amount Requested: $4,000
Annual Camp Casey Easter Egg Hunt
FMWR Department: USAG-RC Army Community Recreation Division
Location: Camp Casey, Stewart Field Date: March (exact date TBD) Scope: FMWR Special Event Concept: Our annual community-wide event where Soldiers, spouses, children enjoy BBQ,
games, contests, sports competition, music and entertainment, with the annual Easter Egg Hunt event.
Expected Attendance/Participation: 600 Sponsorship Opportunities: Underwrite funds for prizes and entertainment for young children in the USAG-RC community.
Promotional Opportunities: Sponsors name and logo on flyers, posters and banners and other event-related print material. Name and logo to appear in weekly FMWR publication “Warrior’s 19
Compass” and in the monthly FMWR magazine “In The Zone.’ Sponsor name mentioned during AFN radio announcements promoting the event. Sponsor may display/demonstrate company products/services at the event, if desired.
Sponsorship Amount Requested: $2,000
Warrior Country Obstacle Course Challenge FMWR Department: USAG-RC Sports Division
Location: Camp Hovey Air Assault Obstacle Course Date: April 24 Scope: Major Community Wide Special Event Concept: This competition is conducted in individual and team categories. Competition will be
a relay race; teams with the lowest finish times will be declared the winner (s). Each participant must complete all five stations in order to be eligible for prizes.
Expected Attendance/Participation: 500 Sponsorship Opportunities: Underwrite the costs over 500 T-shirts, food & beverage costs and banners, posters & flyers for Area I wide advertisement (perhaps even peninsula wide advertisement).
Promotional Opportunities: Sponsors name and logo on flyers, posters and banners and other event-related print material. Name and logo to appear in weekly FMWR publication “Warrior’s Compass” and in the monthly FMWR magazine “In The Zone.’ Sponsor name mentioned during AFN radio announcements promoting the event. Sponsor may display/demonstrate company products/services at the event, if desired.
Sponsorship Amount Requested: $6,500
Mother’s Day & Military Spouse Appreciation Month FMWR Department: USAG-RC Marketing & Special Events Division
Location: Camp Casey Warrior’s Club Date: May – Mother’s Day Scope: Major Community Wide Special Event Concept: A huge success in 2009 with over 300 in attendance. This very special event
included an extravagant buffet brunch, free 8x10 color photos with frame, a strolling violinist,
live piano music, nail decorating demonstrations, hair salon exhibits, prize drawings for Mom’s only and of course a rose for every Mom.
Expected Attendance/Participation: 400
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Sponsorship Opportunities: Underwrite the costs of color photos, flowers and entertainment. Promotional Opportunities: Sponsors name and logo on flyers, posters and banners and other event-related print material. Name and logo to appear in weekly FMWR publication “Warrior’s Compass” and in the monthly FMWR magazine “In The Zone.’ Sponsor name mentioned during AFN radio announcements promoting the event. Sponsor may display/demonstrate company products/services at the event, if desired. Sponsorship Amount Requested: $2,000
Memorial Day Open House Festival
FMWR Department: USAG-RC Marketing & Special Events Division
Location: Camp Mobile Fairgrounds Date: Memorial Day Weekend Scope: Major Community Wide Special Event Concept: A huge success in 2009 with over 10,000 Soldiers, families & people from the local
community in attendance. The 2-day festival will include a variety of family-related activities and entertainment, carnival rides & games, live stage entertainment, displays, exhibits, food & beverage booths and much more.
Expected Attendance/Participation: 10-15,000 Sponsorship Opportunities: Underwrite the costs of entertainment, game booths, contests & raffle/prize drawings.
Promotional Opportunities: As the “Presenting Sponsor,” Sponsors name will appear in the Event name, (i.e. “2010 Memorial Day Open House Festival, presented by Kim’s Custom
Clothing, Inc.”), and name and logo on all flyers, posters and banners and other event-related print material. Name and logo to appear in weekly FMWR publication “Warrior’s Compass”
and in the monthly FMWR magazine “In The Zone.’ Sponsor name mentioned during AFN radio announcements promoting the event. Sponsor may display/demonstrate company
products/services at the event, if desired. Sponsor recognized at Opening Ceremony and a
minimum of five (5) times each day on the Main Entertainment Stage. Sponsor representative invited to participate in Event Planning Committee meetings.
Sponsorship Amount Requested: $15,000
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Warrior Country Track & Field Championship FMWR Department: USAG-RC Sports Division
Location: Schoonover Bowl (Camp Casey) Date: May 22 Scope: Major Community Wide Special Event Concept: This is event is conducted by age categories in both men & women divisions. Each
participant may enter three individual running events, two relays and unlimited field events. Prizes will be awarded to top three places.
Expected Attendance/Participation: 300 Sponsorship Opportunities: Underwrite the costs over 300 T-shirts, food & beverage costs and banners, posters & flyers for Area I wide advertisement.
Promotional Opportunities: Sponsors name and logo on flyers, posters and banners and other event-related print material. Name and logo to appear in weekly FMWR publication “Warrior’s Compass” and in the monthly FMWR magazine “In The Zone.’ Sponsor name mentioned during AFN radio announcements promoting the event. Sponsor may display/demonstrate company products/services at the event, if desired.
Sponsorship Amount Requested: $5,000
Father’s Day
FMWR Department: USAG-RC Marketing & Special Events Division
Location: Camp Casey Warrior’s Club Date: June 21 (Father’s Day) Scope: Major Community Wide Special Event Concept: . This very special event includes an extravagant meal, gifts & surprises for Dad and various other entertainment activites.
Expected Attendance/Participation: 400 Sponsorship Opportunities: Underwrite the costs of color photos, flowers and entertainment. Promotional Opportunities: Sponsors name and logo on flyers, posters and banners and other event-related print material. Name and logo to appear in weekly FMWR publication “Warrior’s Compass” and in the monthly FMWR magazine “In The Zone.’ Sponsor name mentioned during AFN radio announcements promoting the event. Sponsor may display/demonstrate company products/services at the event, if desired.
Sponsorship Amount Requested: $2,000
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Warrior Country Swimming Championship FMWR Department: USAG-RC Sports Division
Location: Hanson Swimming Pool (Camp Casey) Date: June 19 Scope: Major Community Wide Special Event Concept: This is a team and an individual competition where participants will compete in12 different events. Prizes are awarded to the first three places in each category.
Expected Attendance/Participation: 150 Sponsorship Opportunities: Underwrite the costs T-Shirts, food & beverages, banners, flyers
and brochures..
Promotional Opportunities: Sponsors name and logo on flyers, posters and banners and other event-related print material. Name and logo to appear in weekly FMWR publication “Warrior’s Compass” and in the monthly FMWR magazine “In The Zone.’ Sponsor name mentioned during AFN radio announcements promoting the event. Sponsor may display/demonstrate company products/services at the event, if desired.
Sponsorship Amount Requested: $1,750
Independence Day Celebration FMWR Department: USAG-RC Special Events Division
Location: Casey, Gateway Club Outdoor Patio, CRC, Mitchell’s for Block Party. Concurrent sports and recreation activities will be taking place at all facilities in USAG-RC
Date: July 4 Scope: Major Community Wide Special Event Concept: This is an annual community celebration of our country’s freedom and to remember those who fought for our nation’s freedom and independence. The celebration includes free
entertainment and great family fun with stage performances from clowns, magicians, bands and a spectacular Aerial Fireworks Display in the evening.
Expected Attendance/Participation: 2,000 Sponsorship Opportunities: Assist in underwriting the cost of the event. Promotional Opportunities: Sponsors name and logo on event T-shirts, flyers, posters and
banners and other event-related print material. Name and logo to appear in weekly FMWR
publication “Warrior’s Compass” and in the monthly FMWR magazine “In The Zone.’ Sponsor
name mentioned during AFN radio announcements promoting the event. Sponsor may display, demonstrate or distribute company products/services at the event, if desired.
Sponsorship Amount Requested: $7,000
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Warrior Country Team Triathlon Championship FMWR Department: USAG-RC Sports Division
Location: Hanson Field House (Camp Casey) Date: July 31 Scope: Major Community Wide Special Event Concept: The Team Triathlon Relay will consist of three person teams with three categories (men’s, women’s & mixed teams). Each team member will compete and complete on the
following: 500m swim, 30K bike & a 10K run. The team with the lowest combined time for all three events will be the champions. Prizes will be awarded to the top three teams in each category.
Expected Attendance/Participation: 200 Sponsorship Opportunities: Underwrite the costs over 500 T-shirts, food & beverage costs and banners, posters & flyers for Area I wide advertisement (perhaps even peninsula wide advertisement).
Promotional Opportunities: Sponsors name and logo on flyers, posters and banners and other event-related print material. Name and logo to appear in weekly FMWR publication “Warrior’s Compass” and in the monthly FMWR magazine “In The Zone.’ Sponsor name mentioned during AFN radio announcements promoting the event. Sponsor may display/demonstrate company products/services at the event, if desired. Sponsorship Amount Requested: $4,750
Warrior Country Rucksack Challenge FMWR Department: USAG-RC Sports Division
Location: Carey Fitness Center (Camp Casey) Date: November 20 Scope: Major Community Wide Special Event Concept: This competition will include individual (men & women) and team events that
require teams to carry a 35 pound rucksack during an 8-mile march. Prizes will be awarded to the top five places in the men’s& women’s and top two places in the team events.
Expected Attendance/Participation: 350 Sponsorship Opportunities: Underwrite the costs of 350 T-shirts, food & beverages, posters, banners & flyers.
Promotional Opportunities: Sponsors name and logo on flyers, posters and banners and other event-related print material. Name and logo to appear in weekly FMWR publication “Warrior’s Compass” and in the monthly FMWR magazine “In The Zone.’ Sponsor name mentioned during
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AFN radio announcements promoting the event. Sponsor may display/demonstrate company products/services at the event, if desired.
Sponsorship Amount Requested: $3,800
Christmas Celebration
FMWR Department: USAG-RC Marketing & Special Events Division
Location: TBD Date: December (exact dates TBD) Scope: Major Community Wide Special Event Concept: This program helps Soldiers, Civilians and their families celebrate Christmas in a meaningful way even though they are away from home for the holidays.
Expected Attendance/Participation: 1,000 Sponsorship Opportunities: Underwrite the costs of food, prizes and decorations. Promotional Opportunities: Sponsors name and logo on flyers, posters and banners and other event-related print material. Name and logo to appear in weekly FMWR publication “Warrior’s Compass” and in the monthly FMWR magazine “In The Zone.’ Sponsor name mentioned during AFN radio announcements promoting the event. Sponsor may display/demonstrate company products/services at the event, if desired.
Sponsorship Amount Requested: $7,000
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USAG-Yongsan Events Promotional Opportunities: Sponsors name and logo on flyers, posters and banners and other event-related print material. Name and logo to appear in Weekly and Monthyly FMWR
publications and weekly email distribution. Sponsor name mentioned during AFN radio announcements and Command Channel promoting the event. Sponsor may
display/demonstrate company products/services at the event, if desired.
Yongsan Exceptional Family Member Program (EFMP) Annual June Jamboree Date: 2 June
Participation: 460 Military/Civilians Children and Volunteers June Jamboree is designed to help special-needs children enjoy a day of fun.
Volunteers will be pair off “one-on-one” with the kids throughout the festivities to let the children enjoy themselves with safety. Activities include swimming, bowling, tugof-war, water balloon tosses, frisbee, face painting, and three-legged races.
Sponsorship Opportunities: $4,600
Supply of funding needed to offset the cost of refreshments, trophies, medallions, face painting kits, banners, t-shirts and bowling fees.
Retiree Appreciation Night at Harveys Date: Late May
Participation: 500 Retirees and Family Members
“Military Appreciation Night” - a tribute to all those who have made sacrifices to
protect and served our nation. The event will feature a live Pilipino band, free food, door prizes and informational booths.
Sponsorship Opportunities: $2,000
Supply of funding needed to offset the cost of refreshments and prizes.
Yongsan Auto & Motorcycle Show Date: Mid May
Participation: 1,000 Military, Civilians and their Family Members Once your car is fully loaded, you can proudly show it off to your friends, neighbors
and other car enthusiasts at the Yongsan Auto and Motorcycle Show. Vehicles will be judge in five separate categories: best overall, wheel and tires, sound system, engine compartment, and hooptie.
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Sponsorship Opportunities: $2,000
Supply of funding needed to offset the cost of awards.
Block Parties
Date: 26 May and 1 September Participation: 4,000
Spend some time catching up, eating and having fun with the entire community by joining in the Yongsan Block Parties’ festivities. Activities you won't want to miss include live entertainment, bouncy games, hula hoop contest, sporting competitions and much more!
Sponsorship Opportunities: $8,000
Supply of funding needed to offset t-shirts, entertainment and prizes.
Dog Show
Date: Mid August Participation: 600 Military, Civilians and Family Members Dog shows is a great sport where the thrill of competition is combined with the joy of
seeing a wide variety of dogs. Dogs will be judged in the following categories: best look alike, best dressed, best obedience, best looking, cutest and ugliest.
Sponsorship Opportunities: $1,000
Supply of funding needed to offset the cost of the giveaways, prizes and refreshments.
Fall Festivals
Date: End of September or 1ST week in October Participation: 10,000
Come out and join the community members in the 2008 Fall Festivals. Event includes kid’s land, live American/Korean entertainment, contest, parades, Korean traditional performance and much more! Festivals include Hannam Village Fall Festival and Yongsan Fall Festival and Parade.
Sponsorship Opportunities: $10,000
Supply of funding needed to offset the cost of the festivals.
American & Korean Friendship Hole in One Competitions & Putt-Putt Championships
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Date:
May, September and October
Participation: 1,200 Golfers
Fore! Well, not exactly. Participants will have their game face on trying to get their hands in on the grand prize – cold hard cash - during this miniature golfing tournament. No participants will not walk away empty-handed so come out, have fun and join FMWR in playing a round of golf!
Sponsorship Opportunities: $2,000
Supply of funding needed to offset the cost of the refreshments, t-shirts and prize.
Yongsan National Library Week Date: 13 - 18 April
Participation: Over 7000 Valid USFK ID card holder and KATUSA If you think of a library as a gloomy place full of dusty old books, then you haven’t
been to the library in quit some time. Today, Yongsan library is more than a physical “bricks and mortar” library; it is a “bricks and clicks” resources for the community. So come and join the Yongsan Library, which is gearing up to be loud and proud, in festivities schedule throughout the week.
Sponsorship Opportunities: $1,500
Supply of funding needed to offset the cost of refreshments, incentives and gift cards.
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USAG-Humphreys Events Promotional Opportunities: Sponsors name and logo on flyers, posters and banners and other event-related print material. Name and logo to appear in weekly and Monthyly FMWR
publications. Sponsor name mentioned during AFN radio announcements and Command Channel promoting the event. Sponsor may display/demonstrate company products/services at the event, if desired.
Army Community Service Employment & Volunteer Seminar Date: Mid September
Participation: 100 Military, Civilians and Spouses
Seminar designed to educate the community on volunteer and educational opportunities. Seminar topics include SOFA and legal issues, resume and resumix, deferral job search, application process, interview techniques, dress for success and salary negotiation.
Sponsorship Opportunities: $1,000
Supply of funding needed to offset the cost of refreshments, office supplies and gift certificates.
Biggest Loser Contest Date: January – April Participation:
100
Just like the reality show, “The Biggest Loser,” the contest will gather couples with fitness trainers join with top health experts to help contestants transform their bodies, health and ultimately, their lives. In the end, the biggest loser becomes the biggest winner, walking away with a healthier body and the grand prize.
Sponsorship Opportunities: $1,000
Supply of funding needed to offset the fitness materials, fitness equipment and prizes.
Christmas in July Date: July
Participation: 500 There’s snow in the forecast and a Christmas feast on the table as Camp Humphreys celebrates Christmas half way through the year. Activities include a community walk, turkey with all the trimmings and visit from the Jolly Saint Nick himself.
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Sponsorship Opportunities: $2,000
Supply of funding needed to offset the cost of the event.
Jethro Bodine Fishing Derby Date: Mid June and October
Participation: 400 Military, Civilians and Family Members
The Derby is an opportunity to introduce and educate the community members about fishing techniques, safety and caring for the environment. Catfish will be purchased from a Mount Sorak fish farm and will be seeded into Jethro’s Run Cement Pont.
Sponsorship Opportunities: $4,000
Supply of funding needed to offset the cost of refreshments, catfishes and in-kind sponsorship of prizes available.
Splish & Splash Olympics
Date: August
Participation: 1,000 Valid USFK ID card holders Come join FMWR for an evening of swimming and family fun at Splish and Splash, the first water park built on a military installation in Korea. Splish & Splash Water Park
features an Olympic-size 50-meter swimming pool, a diving well with three and one meter diving boards, a hot tub, zero-entry children’s pool, waterslides, spouting mushrooms and a water-breathing dragon. We hope to see you there!
Sponsorship Opportunities: $3,000
Supply of funding needed to offset the cost of entry fees.
Return to Spooky Hollow Date: Late October
Participation: 1,000 Military, Civilians and Family Members Explore the graveyard… The Return to Spooky Hallow is a community Halloween festival that includes trick or treating, costume contest, live music, haunted houses, unit booths and other Halloween activities.
Sponsorship Opportunities: $5,000
Supply of funding needed to offset the cost of bags, bracelets, t-shirts and entertainment.
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Passport to Fun & Discovery Date: November
Participation: 1,000 All valid USFK ID Card Holders
The summer rotation period is done, and it’s time for our newcomers to discover firsthand what FMWR has to offer. USAG Humphreys hopes that the newcomers will enjoy the “lighter side” of the area during their stay. So get on out there and discover what is waiting for you!
Sponsorship Opportunities: In-kind sponsorship of airline ticket to any destination in the US available.
Holiday Shopping Spree Contest Date: November – December Participation: 1,000 Just in time for the holidays! Here’s your chance to win the FMWR Holiday Shopping
Spree, which includes AAFES gift certificates ranging from $1,000 to $10. So stop on by a FMWR facility near you to register for the contest.
Sponsorship Opportunities: $2,000
Supply of funding needed to offset the cost of the gift certificates.
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USAG Daegu Events Promotional Opportunities: Sponsors name and logo on flyers, posters and banners and other event-related print material. Name and logo to appear in weekly and Monthly FMWR
publications.. Sponsor name mentioned during AFN radio announcements and Command Channel promoting the event. Sponsor may display/demonstrate company products/services at the event, if desired.
Hip Hop Dance Nights
Date: January - December Participation: 800 Dancers and Community Members
Daegu does a booming business courting young hipsters looking to show off their dance moves. Live music and expert DJs keep the volume pumped up, much to the delight of eager club-goers. The DJ will challenge dancer one by one by playing a variety of music.
Sponsorship Opportunities: $1,000
Supply of funding to offset the cost of the prizes.
Touchdown Tuesdays
Date: National Football League (NFL) Season Participation:
4,000
The clubs will host Monday NFL games (aired on Tuesday) with free snacks, giveaways, team jackets and a chance to win the Armchair Quarterback Recliner of the week.
Registration forms will be handed out at every game for a chance to win the Grand Prize.
Sponsorship Opportunities: $4,000
Supply of funding to offset the cost of the snacks, recliner, team jackets and prizes.
Play Ball!
Date: Major League Baseball (MLB) Season Participation:
2,000 Military, Civilian and Family Members
When customer purchases a meal, they will receive a “Play Ball� card. The objective of the card is to get a stamp on first through home plate. Once the customer receives a homerun, he/she will be entered into a random drawing for a prize.
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Sponsorship Opportunities: $2,000
Supply of funding to offset the cost of the “Play Ball” cards and prizes.
Army Spouses Appreciation Week Date: Mid May Participation:
60 Military Spouses
Spouses keep the home fire burning; supporting their spouse, the kids, the pets, and especially, their extended Army family. Let FMWR honor the sacrifices, big and small, that they make every day as a military spouse. We’ll commemorate the week with a free bus trip to Busan International Market and other special activities.
Sponsorship Opportunities: $500
Supply of funding to offset the cost of the refreshments and incentives.
Block Parties
Date: January - December Participation: 7,000
Daegu delivers a rockin’ great time like no other. If you like to meeting/greeting new people or just like to boogie-oogie on the dance floor, then FMWR is the place to be.
Parties include Mardi Gras, Valentine, Saint Patrick, April Fool, Back to School, Halloween and Christmas.
Sponsorship Opportunities: $7,000
Supply for funding to offset the cost of the parties.
Bass Tournaments
Date: Early April and October
Participation: 400 Military, Civilians and Family Members Fishing tournaments allowing participants a chance to show off their skills and talent in catching one of the most sophisticated fish. Prizes will be awarded to 1st 2nd, and 3rd place along with individual plaques.
Sponsorship Opportunities: $2,000
Supply for funding to offset the cost of the refreshments and plaques.
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Youth Sports
Date: January – December Participation:
5,000 Youth Participations and Family Members
Sponsor Youth Sports and help steer children away from television and video games, channel their boundless energy and teach lessons in cooperation and determination .Youth Sports operates year round with football, soccer, basketball, volleyball and baseball.
Sponsorship Opportunities: $5,000
Supply for funding to offset the cost of the t-shirts and trophies.
Military Family Appreciation Week Date: November
Participation: 1,000 Military and Family Members
They’re often called the “Silent Rank” – the spouses, children and extended family of our men and women in uniform. You worry when their loved one is down range. You carry
on in the face of missed birthdays, anniversaries and holidays. You’re “on call” 24/7/365. FMWR salutes you with a variety of activities and programs planned just for them.
Sponsorship Opportunities: $3,000
Supply for funding to offset the cost of the events and in-kind sponsorship of prizes available.
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Commercial Sponsorship Program Sponsorship Reply Form Please fax the completed form to: 02-796-4984 If you have any questions, please call
Yes! My organization is interested in receiving additional information in the following categories: Check all that apply Army Community Service (ACS)
Better Opportunities for Single and Unaccompanied Soldiers (B.O.S.S.)
Child & Youth (CYS)
Clubs
Bowling & Sports
USAG Red Cloud
Community Activities USAG Yongsan
Name:
Entertainment USAG Humphreys
Heritage Month USAG Daegu
Title:
Organization Name: Address: Telephone:
Cell Phone:
Fax:
E-mail:
We look forward to working with you and developing a mutually beneficial sponsorship plan. For additional information please contact:
US Address
Korea Address
IMCOM-Korea Region FMWR Division Attn: Commercial Sponsorship Unit #15742 APO, AP 96205-5742
IMCOM-Korea Region FMWR Unit #15742 APO, AP 96205-5742 Seoul 140-766, Korea
Phone
Fax
(DSN) 723.3730 (Commercial) 02.7913.3730 (From US) 011.822.7913.3730
(DSN) 725.5420 (Commercial) 02.796.4984 (From US) 011.82.2.796.4984
http://mwr.korea.army.mil/ SUPPORT THOSE WHO PROTECT AND DEFEND FREEDOM!
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2010 CALENDAR January
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