Saigon Socialite Reincarnated Soles
4 Freedom
Fashion
believes design is a process in problem solving and a creation of solutions to shape a better society and future.
Fashion4Freedom is a group of design innovators. We interweave beauty of products with a mission for social good & cultural preservation. The art of ancient pagoda woodcraft once sustained livelihoods and defined cultural identities. After enduring centuries of transformation, the craft is quickly and quietly becoming extinct; as are the villages and artisans that rely on its economy. Fashion4Freedom pays homage to the heritage that built these traditions. With great respect, we pay tribute to the process that connects design with form and function to create beautiful products with solutions for social and economic change. We delicately revitalize cottage industries of artisan craft by instilling modern ingenuity within ancient art to create objects of desire. Our novel design touch preserves cultural identity, sustains communities and reinvigorates the modern day supply chain.
SS
aigon
ocialite
Reincarnated Soles By
4 freedom
fashion
The idea to resurrect Vietnam’s lost craft of Imperial & Pagoda wood art was inspired by the fading number of hands that carve the spiritual soul of Vietnam. Fashion4Freedom takes liberty in translating the timeless beauty of ancient Vietnamese wood art through the lens of modern luxury. After 18 days incubated in the hands of artisans, our reincarnated soles are born. Under the brand, Saigon Socialite, FASHION4FREEDOM’S 1st collection of reincarnated soles imbue a sense of regality. It is a fusion of ancient symbols found in traditional art with a modern sensibility for comfort. The overall aesthetics achieve a style that percolates wit, joy, and desire of an owner with uncompromising function and unparalleled style
Woodcraft is an expression of Art between
Nature & Man
From trees passed their time
A block of wood
ReincarnateS
into
Art
18 After
days
cultivated in the
hands of heritage
purest Expression of Creation We seek the possible
using minimal resources
French Colonialism in Vietnam
Leathercraft & Cobblery
Brought a different
dimension to
}
Each portion is hand sketched, handcut & handsewn
We worked with engineers to
Comfort from
re-design
the sole out
Our
Reincarnated Soles
are designs that go beyond the mastery of shape, form or function
&
They are part of a
Process
Solution
Unraveled
Put a spring in your step. The Unraveled swirls beneath your heel, elevating your every move.
tsunami
Lets waves of emotion & desire come crashing Just as wood is never completely motionless, contracting & expanding with changes in moisture & temperature, so too is the human heart that ebbs & flows of love
the triad The Triad Thoughfully carved with textured scales & detailed dragon’s head
The Triad is a gracious interpretation of legendary power
Inhale the splendor of hand carved mango wood sourced from villages whose ancestors engraved imperial pagodas for centuries.
dragons breath
A deep breath is all you need to walk in the footsteps of royalty.
Bitten
The design was inspired by the French fusion of historical architecture & art deco design that echo throughout modern day Vietnam
tiger Lily
Tiger Lily pays homage to the colonial period of Indochina.
Take a bite out of life and spit fire with every luxurious stride. BITTEN is hand carved using lychee wood, the tropical fruit tree reowned for its strawberry fruity scent
What to wear with dragons...
4 freedom
fashion
The globalized economy has propelled the production of fashion goods to the southern hemisphere. As the world of ‘Cheap & Chic’ fashion continues to demand cheaper products, the effects can be the degradation of wages, labor standards and higher pollution in the environment. An industry built on designs and creative functionality has become one of questionable ethics. In response to a need, Fashion4Freedom was created to redefine design in a way that not only account for the purity of products, but also the purity of process. Our designs economically rejuvenate the invisible and voiceless artisans too often exploited due to economic circumstance. We provide a voice while delicately resurrecting dying crafts and villages. Our artisans imbue ancestral heritage into each hand-carved miniature representation of pagoda art.
SS
aigon
ocialite
Reincarnated Soles By
4 freedom
fashion
The Saigon Socialite collection of reincarnated soles represents a change within the fashion industry. Our soles provide a mobilization of emotions throughout the entire value chain. For the consumers, every step is a movement forward, transitioning from extraneous to conscientiousness of consumption. For the producer, Saigon Socialite signifies a reincarnation of an artisan craft long forgotten and a re-building of a future. A traditional artisan village can no longer sustain itself without redefining their craft to include the modern marketplace. We incubate our artisans with investments in capital, tools, and product development. Profit from continued sales is shared among all and contribute to help our villages rebuild their heritage, culture, and dignity.
4 freedom
fashion
Sales Inquiry
Lanvy@Fashion4Freedom.com
S S Reincarnated Soles aigon
ocialite
By fashion freedom
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