ANNUAL REPORT 2009
Contents
2
Message of the President
4
Highlights of year 2008–2009
6
Who’s who at the French Chamber President and Executive Committee Board Members Committees Permanent Staff
10-
Membership Profile in 2008/2009
14
Committees’ Activities Asia Committee Energy/Environment Committee Club of HR Directors Finance Committee IT Committee Tax and Legal Committee Professional Services & Entrepreneurs Committee Selective Retail Committee FCCS 30th Anniversary Gala dinner Business Club and FCCS Events Joint Events
26
Publications/Communication
28
Business Support Activities and Services Commercial Support Trade Shows Company Set Up Additional Services
34
Recruitment Service
36
External Relations Partners in Singapore Partners in France
FCCS Annual Report 2009
1
Message of the President
2008-2009 saw our Chamber achieve unprecedented results, with more members, more activities and more services despite the economic downturn. Representing a platform of more than 300 company members, the FCCS is a dynamic, visible and influential organisation, which is actively contributing to the development of the Franco-Singaporean economic relations.
2008 was a year of exciting achievements for our Chamber. The French business presence has never been so dense and active in Singapore, allowing the FCCS to act as its business platform, promoting its members’ interests and offering them visibility and great networking opportunities. Allow me to comment briefly on the 2008/2009 Board Year: My first thoughts go to all our company members: thanks to you, our Chamber has managed to navigate through the economic turmoil of the first 2009 semester. I would like to take this opportunity to express my deepest thanks for your ongoing support, your trust in our action and your loyalty in these difficult times. By continuing to sponsor and participate in our events, you have shown solidarity and expressed once again your trust and satisfaction. For this, we are particularly grateful. Allow me to highlight that none of our 18 Patron Members have withdrawn in 2009, which is a fantastic illustration of your commitment in our Chamber – without mentioning the crucial support this represents for a self-financed organisation like ours. On my side, I can ensure you of the continuous dedicated and enthusiastic efforts of all FCCS board members and permanent staff.
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The year was full of enriching events: the FCCS organised 57 conferences, talks, meetings and events from June 2008 to end May 2009, with the help of our 11 committees. The active contribution and participation of all our members, from very large companies to SMEs, proved to be a key success factor for our events which grouped a total of 2500 participants. • The highlight of the year was our recent prestigious Gala dinner celebrating our 30th anniversary under the glamorous theme of Opera and Fashion: a perfect celebration of French Style and “Art de Vivre” supported by all our business community. • Thanks to the combined efforts of our Ambassador Pierre Buhler and many French companies, the FCCS had the pleasure to see its Voilah! French Festival back in Singapore, as part of the European Season. • With the time and efforts spent by staff and members of the FCCS, a lot of interesting talks and conferences took place this year. Let me just highlight 3 committees which in my views, have been particularly representative of the dynamism of our Chamber: - Our new Energy/Environment Committee allowed our
Be Informed! Be Connected! Be Visible!
members to be better informed on trends and hot topics linked to renewable energies, energy efficiency, water and waste treatment, carbon market perspectives and climate change implications for companies. Without mentioning the fascinating presentation on the future of oil by the Worldwide Strategy Director from Total. The committee also collaborated in our FOCUS magazine which last two cover stories were focused on water & environment and energy. - Our Finance Committee organised interesting talks centered on the current crisis, discussing risks and threats for companies…but also opportunities! - Our Selective Retail Committee was also very active in organising networking events and information talks on Singapore retail trends. I am particularly pleased with the projects planned for the months ahead: an important seminar on Intellectual Property and the 2nd edition of our VIP event for luxury brands: “the Promenade on Orchard”. The Committee also contributed actively in the Spring 2009 edition of the FOCUS magazine: “Reinventing Selective Retailing”.
Our recruitment service has been particularly active, helping companies to recruit 68 candidates in 2008. The number of job offers advertised (135 in 2008) has of course decreased in the last few months as a consequence of the downturn but assisting French nationals in their job search in Singapore remains for our Chamber an important mission, and a mission much appreciated by our members. Besides, the new training sessions we launched have also generated great interest. Our Business Support Department has again significantly increased its activity in 2008/2009, helping French SMEs find distributors or partners or establishing a company in Singapore. This buoyant activity emphasises if needed the extreme dynamism of the France and Singapore economic relations. You will find in the report an exhaustive presentation of the support in the form of business missions and business setups that has been provided to 209 companies this year. Our business offer has been reinforced and extended since January 2009 with the completion of 2 additional office spaces in the FCCS premises, bringing us more flexibility to better support newly set up companies in their devel-
opment process. This also includes commercial representation if and when needed. I take this opportunity to thank our institutional partners. Cooperation has actively been pursued with our French network of Chambers of Commerce in France and in the Asean region; and our long term partnership with the Regional Council of Burgundy has proved again its efficiency in helping its companies prospect the Singapore market. I also want to mention the excellent relations we maintain with the French Embassy in Singapore and the great support our Chamber receives from EDB which recognises us as an incubator and gives us a grant for helping French companies set up a business in Singapore To conclude, I would say that together, as a team, we have the responsibility to actively prepare and manage the challenges lying ahead. The economic downturn will continue to affect the whole business community and solidarity will be paramount; but I am sure that our solid network will continue to mobilise collectively, as it has proved in the last year. On our side, we will keep on providing our members with the best possible organisational platform for business exposure, access to people, activities and business services.
FCCS Annual Report 2009
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Highlights of 2008/2009 Our mission is to develop relations between our members and the Singaporean business community, and to encourage economic, commercial and investment relations between France and Singapore. To achieve this, we provide a comprehensive business platform to address regional issues; we promote our members’ interests to key decision-makers, and provide an extensive range of communication tools and services. Our membership benefits: • Business exposure / promotion of interests • Access to People and Information • Networking and Sharing Experiences • Access to an extensive range of activities, events and business services
French Pavilion at CommunicAsia/BroadcastAsia The FCCS organises in collaboration with Ubifrance a French Pavilion at this major annual exhibition. In June 2008, 35 companies exhibited under the Pavilion.
Welcome to Singapore This September event gives newcomers to Singapore an opportunity to gather with the French Business Community and get information on the French presence in Singapore. A record of 200 people attended the 2008 presentation and the cocktail dinner.
Formula 1 Networking Event The 2008 Formula 1 Singapore Grand Prix was the first in Singapore and the first ever to take place at night. Two French companies, Renault and Partex International, accepted to share with our members what happened “behind the scene”…
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FCCS Annual Report 2009
Highlights of 2008/2009 The French Chamber Facts and Figures: • 315 company and individual members • 9 permanent staff • 11 Committees • 57 events organised with 2500 participants • 69 direct and 80 indirect placements by our Recruitment Department • 17 company setups • 50 companies exhibiting under French Pavilions • 18 business missions… The Peak Oil Debate A fascinating presentation of the Challenges facing the oil industry by Jean-Jacques Mosconi, Worldwide Strategy Director from TOTAL.
Trends for 2009: Economic, Financial & Political Our annual forecasting event grouped a panel of prestigious leading experts in their fields and reached a record of attendance this year, showing the eagerness of our members to understand more about the risks and impacts of the global downturn on the region.
Casinos at Marina Bay and Sentosa An exciting presentation on the two Integrated Resorts that will very soon change Singapore landscape: Marina Bay Sands and Resorts World at Sentosa.
30th Anniversary Gala Dinner “A Night at the Opera de Paris”: a fabulous night where the best of Singapore met the most refined of French creativity for celebrating our Chamber’s 30th anniversary.
FCCS Annual Report 2009
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Who’s who at the FCCS
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FCCS Annual Report 2009
Who’s who at the FCCS President and Executive Committee
President Pierre Verdière (Hermès South East Asia)
Vice-President Olivier Camus (Linkop)
Vice-President Bertrand Stoltz (STMicroelectronics Asia Pacific)
Vice-President Jacques Pickering (Pickering Pacific)
Treasurer Jean-Philippe Launay (Essilor Asia Pacific)
General Secretary Philippe Taverne (Cotty Vivant Marchisio & Lauzeral Law Firm)
FCCS Annual Report 2009
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Who’s who at the FCCS Board Members Sandrine Bionda (BNP Paribas Private Bank) Bernard Buisson (EADS International SEA) Christian Cabrol (Total Oil Asia Pacific) Oliver Camus (Linkop) Jean-Marc Deromedi (Aprim Far East) Cyril Dumon (SDV Asia Pacific Corporate) Christine Etcheparre (Technip Singapore) Gilles Fratacci (Crédit Agricole (Suisse) Private Bank) Hervé Guinebert (Banque Transatlantique) Jean-Philippe Launay (Essilor Asia Pacific) Alain Mahillon (Hilton Singapore) Patrick Oszczeda (Thales International Singapore) Jacques Pickering (Pickering Pacific) Marc Ribas (Gemalto) Catherine Rideller (Diot Asia Pacific) Eric Saux (Société Générale, Corporate & Investment Banking) Bertrand Stoltz (STMicroelectronics Asia Pacific) Philippe Taverne (Cotty Vivant Marchisio & Lauzeral Law Firm) Hélène Toury (Veolia Water Solutions & Technologies) Pierre Verdière (Hermès South East Asia)
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FCCS Annual Report 2009
Who’s who at the FCCS Committees Asia Committee Patrick Oszczeda (Thales International); Philippe Taverne (CVML); Frederic Regottaz (Groupe Seb) Club of Human Resource Directors: Fabienne Langlet (Alstom); Marc Ribas (Gemalto); Philippe Van Den Berch (Total Oil AP) Energy/Environment Committee Christian Cabrol (Total Oil AP); Benjamin Dupal (NRGEngineering); Franck Labarrere (Elyo SEA); Hélène Toury (Veolia Water Solutions & Technologies); Finance Committee Jacques Pickering (Pickering Pacific); Amélie Rémond (Aberdeen Asset Management); Eric Saux (Société Générale Corporate & Investment Banking); Bertrand Stoltz (STMicroelectronics) IT Committee Jean Garez (Asia Technical Services); Olivier Gochard (Air Liquide); Gregory Mermet (Clasquin) Tax and Legal Committee Ingrid Coinquet (Baker & McKenzie - Wong Leow) Professional Services and Entrepreneurs Committee Valérie Bonin (Alpana Advisory Services); Marie-Laure Caille (Pickering Pacific) Selective Retail Committee Olivier Hui-Bon-Hoa (Bethe1); Delphine Leon (D’Après Nous); Valérie Marin (EurAsia); Emmanuel Tisseyre (Fendi); Guillaume Wilk-Fabia (Van Cleef & Arpels) Business Club Olivier Camus (Linkop); Jean-Marc Deromedi (Aprim Far East); Delphine Leon (D’après Nous); Catherine Rideller (Diot Asia Pacific) Communication Committee Hélène Toury (Veolia Water Solutions and Technologies) External Relations Gilles Fratacci (Credit Agricole Suisse); Pierre Verdière (Hermes SEA) Business Support Committee Olivier Camus (Linkop); Cyril Dumon (SDV); Christine Etcheparre (Technip); Hervé Guinebert (Banque Transatlantique); Alain Mahillon (Hilton); Jean-Philippe Launay (Essilor AP)
FCCS Annual Report 2009
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Who’s who at the FCCS Permanent Staff
Executive Director Carine Lespayandel
Communication & PR Gina Moulay
Publications & Design Florence Baret
Recruitment & HR Sandrine Deschatrettes
Business Support Unit Birgitta Cruanes
Business Development Sylvie Berne
Trade Shows Constance Laparra
Business Support Administration Philomena Waung
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FCCS Annual Report 2009
Admin & Accounts Debbie Monteiro
Membership Profile in 2008/2009
FCCS Annual Report 2009
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Membership Profile in 2008/2009 A Wide and Diversified Business Platform More than 300 company members: - French and Non-French - MNCs, SMEs, Entrepreneurs - All sectors represented
At the end of May 2009, the French Chamber of Commerce in Singapore has 315 members, an increase of 5.7% compared to the previous year. The number of members has been growing constantly since 2003. This growth is the result of a conjunction of the following factors: - Singapore’s economy in 2007 and 2008; - the growing number of French companies established in Singapore; - A spontaneous interest in our Chamber, thanks to its visibility in the business community and the pro-active approach of some of our members to promoting the FCCS.
Membership Categories Our 315 members represent 300 companies and 15 individual members. The structure of our membership 2009 is the following: - 18 Patron Members (Corporate Company Members that specially support our Chamber by paying double membership) - 196 Corporate companies - 46 Entrepreneur Companies - 40 Associate companies - 15 Individual members
Members’ Nationality - 53% French subsidiaries - 21% Singaporean companies with French interests - 16% Singaporean companies - 6% Other European companies - 4% Non European/Non Singaporean companies
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FCCS Annual Report 2009
Strong Representation of SMEs We proudly count among our members the great majority of the large French Companies in Singapore, though for the past several years the number of SMEs has grown, reaching more than 60% of our members. We are also particularly proud of the growing number of French entrepreneurs joining our Chamber, highlighting the dynamism of our business community. These different types of members obviously have different needs and we constantly adapt our services to suit the entire spectrum of our membership base.
Sectors of Activity The French Chamber’s members’ sectors of activity are representative of the Singapore economy leading sectors Predominant sectors are: - Banking & Financial services - Electronics - ITC Services - Petrochemicals - Healthcare - Logistics - Transportation & Engineering - Construction - Fashion and cosmetics - Food & Beverage
Membership Profile in 2008/2009
100
200
June 2003
300 232
June 2004
235
June 2005
234
June 2006
255
June 2007
273
June 2008
298
June 2009
315
2003
2004
2005
2006
2007
2008
2009
New members
46
30
32
48
53
57
63
Cancellation
40
27
33
27
35
32
46
Total members
232
235
234
255
273
298
315
Index progression
100
101
101
110
118
130
136
FCCS Annual Report 2009
13
Committees’ Activities
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FCCS Annual Report 2009
Committees’ Activities Asia Committee Philippe Taverne (CVML) Patrick Oszczeda (Thales International) Frédéric Régottaz (Groupe Seb)
Objectives The Asia Committee organises conferences, seminars and roundtables on topics related to the economy, the social and political situation in various Asian countries. They also organise site visits in Singapore.
2 additional talks were organised jointly with the Tax & Legal Committee: - Singapore New Transfer Pricing Guidelines for Services and Loans, 11 November 2008 - Singapore Proposed New Tax Framework for the Restructuring of Companies, 17 March 2008
Actions The following events and talks were organised by the Asia Committee during the year 2008/2009: - Visit of Marina Barrage, 4 December 2008 - Casinos at Marina Bay and Sentosa, Talk on 12 February 2009
Outlook - A breakfast talk on “Indonesia Overview: Economical, Political, Legal and HR”, 2 June 2009 - Focus on Thailand and Vietnam - Site visit: Jurong Island
FCCS Annual Report 2009
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Committees’ Activities Energy/Environment Committee Christian Cabrol (Total Oil AP) Benjamin Dupal (NRGEngineering) Franck Labarrere (Elyo SEA) Hélène Toury (Veolia Water Solutions & Technologies)
Objectives
Actions
Singapore has identified “Clean Energy” as a strategic growth area and aims at becoming Asia’s Clean Energy Capital. In Singapore and in the APAC region, French companies (multinationals and SMEs) have been active for a long time in the energy and environment sectors. Many of their innovative technologies and solutions have being introduced and adopted in the region, testifying to their vitality and international successes.
During the year 2008/2009, the Energy/Environment Committee met several times and organised the following talks: - Trends of Oil and Energy in the Global Market, 15 October 2008 - Recycling: Challenges & Strategies, 25 November 2009 - Future Perspectives on the Global carbon Market, 15 January 2009 - Changing Climate, Changing Opportunities, 10 February 2009
As a consequence, some of these companies decided in June 2008 to set up an Energy/Environment committee to promote French expertise in this sector, develop co-operation between Singaporean and French companies, exchange information and encourage synergies and business opportunities in the region. This committee was thus created as a platform for discussion among members in sectors linked to energy. This includes oil & gas, commodities, renewable energy, energy efficiency, building/construction, power generation/electricity, transportation, water and waste management. It is hoped that it will help raising the standards of discussions, analysis, and evaluations relating to energy and environment programs, by acting through various channels: committee meetings for specific topics; breakfast talks, seminars, luncheons talks for a wider audience, articles for the FCCS publications.The committee also aims at providing a forum for information on innovation, research, development and demonstration in the areas of energy, the optimal use of energy resources, analysis and optimisation of energy processes, the environment, and sustainable energy systems.
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FCCS Annual Report 2009
The Committee actively contributed to the winter 2008 edition of the FCCS FOCUS magazine, which covered the “Energy sector” and to the summer 2008 edition on “Water and Environment”. The Committee also developed active relations with Singapore organisations such as: Singapore Business Federation (contribution to the 2008/2009 Singapore Sustainable Development Industry Directory); and the two national agencies of Singapore Ministry of Environment: National Environment Agency of Singapore (NEA) and Public Utility Board (PUB).
Outlook The Committee is organising a Seminar on Energy Efficiency on 21 May 2009. During 2nd semester of 2009, the Committee will also focus on the Petrochemical industry.
Committees’ Activities Club of Human Resources Directors Fabienne Langlet (Alstom) Marc Ribas (Gemalto) Philippe Van Den Berch (Total Oil AP)
Objectives The HR Directors Club groups HR Directors from multinational companies who meet every two months to exchange best practices and discuss HR trends and issues in the Asia Pacific region. The role of the club is also to provide company leaders and human resources managers with information on the employment situation in Singapore and on the evolution of employment schemes or remuneration strategies.
Actions During the year 2008/2009, the Club of HR Directors met several times to exchange on various topics and issues such as impacts of the crisis on recruitment, turnover, salary variation and bonus policy among others. A roundtable also took place on service providers for recruitment, training, coaching and outplacement In addition, several talks were organised this year: - The changing face of Interim Management in Asia, 9 September 2008 - Career development through International assignment , 7 October 2008 - Code of good human relationships and well-being at work, 3 December 2008 - How to Find a Job, 26 February 2009
- Enhance, Develop and Retail your Human Capital, 10 March 2009 - Reinventing Leadership, 26 March 2009 - Code of well-being at work, 12 May 2009 1 breakfast talk was organised jointly with the Tax & Legal Committee: - Labour Law in Singapore, Thailand and Vietnam, 13 November 2008 1 talk was organised jointly with the Professional Services Committee: - How to Keep Control of your Professional Life, 19 March 2009 1 talk was given for the French Association of Singapore (AFS) on “Creation d'entreprise et recherche d'emploi”, 28 September 2008 Last but not least, the HR Club developed a Training program for new expatriates with two sessions: - A seminar on “The Keys to your Successful Integration in South-East Asia”, 16 January 2009 - A training session, 15 April 2009
Outlook - Intercultural leadership in Southeast Asia, 18 June 2009
FCCS Annual Report 2009
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Committees’ Activities Finance Committee Jacques Pickering (Pickering Pacific) Amélie Rémond (Aberdeen Asset Management) Eric Saux (Société Générale Corporate & Investment Banking) Bertrand Stoltz (STMicroelectronics) Objectives The Finance Committee groups CFOs, bankers and advisors in the financial sector, to discuss topics of interest to the financial world.
Actions During the year 2008/2009, the Finance Committee organised several talks and events: - Trends for 2009: Economic, Financial & Political Forecasts, 6 November 2008 - How Can Asia Benefit from the Financial Crisis?, 6 February 2009 - French Wealth Tax (I.S.F) for French Expatriates & Immigrants, 16 February 2009 1 event was organised jointly with the Legal Committee: - When Financial Crisis No Longer Means Adversity but Opportunities, 12 March 2009 A new formula was tested with great success by our Finance Committee this year: it consists in organising networking events dedicated to Finance specialists, to discuss topics of
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FCCS Annual Report 2009
interest in a casual and relaxed environment. After a short initial presentation and a Q&A session, the participants and the speaker(s) are free to further discuss their concerns, views and solutions, while making useful business contacts. Two networking events took place with discussions on the following topics: - Finding and Retaining Finance specialists, 2 October 2008 - Recession in Singapore, 25 February 2009
Outlook - Joint event with BLBG on M&A, 04 june 2009 - Focus on « Cutting Edge in Finance » in collaboration with other Chambers in Singapore, 2/3 meetings for the year 2009/2010 - Focus on Property prices in Singapore - Economic, Financial and Political Trends for 2010, November 2009
Committees’ Activities IT Committee Jean Garez (Asia Technical Services) Gregory Mermet (Clasquin) Olivier Gochard (Air Liquide) Gilles Depardieu (NRG)
Objectives
- Enhancing your IT Communication across the organisation, 18 November 2008 - Business Intelligence Solutions, 3 February 2009
The IT committee organises roundtables to tackle different IT topics, develop exchanges between FCCS IT companies and IT people in order to increase business in the region and share technological knowledge. It also organises regular breakfast talks and presentations where guest speakers address members on technology trends and issues that have an impact on business in Asia.
The IT Committee also organised a joint event with the Selective Retail Committee: - How to Optimise your Marketing Budgets with Collaborative Platforms?, 24 March 2009
Actions
Outlook
During the year 2008/2009, the following meetings and talks took place: - Mobility Transformation: Trends & Developments, 9 October 2008
- Focus on HR recruitment software, June 2009 - Focus on Open source software - Focus on Google Apps
FCCS Annual Report 2009
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Committees’ Activities Tax & Legal Committee Ingrid Coinquet (Baker & McKenzie - Wong Leow)
Objectives The Tax & Legal Committee gathers professionals with tax and legal background and expertise, aims at exchanging information and providing our members with updates on legal topics and issues affecting business in the region.
- Singapore Proposed New Tax Framework for the Restructuring of Companies, 17 March 2008 1 event was organised jointly with the HR Club of Directors - Labour Law in Singapore, Thailand and Vietnam, Breakfast Talk 13 November 2008
Actions During the year 2008/2009, the Legal Committee organised a Breakfast Talk on: - Latest Developments in the Indian Legal Environment, 22 January 2009
1 event was organised jointly with the Finance Committee - When Financial Crisis No Longer Means Adversity but Opportunities, 12 March 2009
Outlook The Committee also organised 2 joint talks with the Asia Committee: - Singapore New Transfer Pricing Guidelines for Services and Loans, 11 November 2008
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FCCS Annual Report 2009
The Legal Committee aims at organising events jointly with other Chambers of commerce located in Singapore.
Committees’ Activities Professional Services & Entrepreneurs Committee Valerie Bonin (Alpana Advisory Services) Marie-Laure Caille (Pickering Pacific)
Objectives
Actions
This committee regroups Independent Professionals with a specific technical and professional expertise who provide consulting and training services to address the business needs of their corporate clients. The expertise represented in the committee covers the following topics: Finance, Business Development & Market Analysis, Product and Project Development & Management, Executive Coaching, Human Resources Management, People and Organisation Development, etc.
During the year 2008/2009, the Committee organised 3 conferences: - 2010: Discover a Whole New Singapore, 18 September 2008 - Creating Long Term and Sustainable Savings through Spend Management Program, 3 April 2009
The committee organises regular breakfast talks to share the expertise of its members and deliver useful insights to the audience
1 talk was organised jointly with the Club of Human Resources Directors: - How to Keep Control of your Professional Life, 19 March 2009 The Committee also organised 2 networking events: - Cultivating entrepreneurship, 23 June 2008 - Formula 1 networking event, 16 October 2008
FCCS Annual Report 2009
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Committees’ Activities Selective Retail Committee Olivier Hui-Bon-Hoa (BeThe1) Delphine Leon (D’Après Nous) Valérie Marin (EurAsia) Emmanuel Tisseyre (Fendi) Guillaume Wilk-Fabia (Van Cleef & Arpels)
Objectives The Selective Retail Committee deals mainly with all matters of interest to retailers and distributors in Singapore, from property market and real estate developments, to protection of intellectual property rights and counterfeiting.
Actions
Last but not least, the Committee was heavily involved in the last edition of our FOCUS magazine “Reinventing Selective Retailing”.
During the year 2008/2009, the Committee was very active through numerous meetings, talks and events:
Outlook
2 talks were organised with CEOs from European Luxury brands: - La Perla – The Role of Private Equity Funds in the Luxury Industry - Joint event with Italian Chamber, 26 September 2008. - Hermès: The Future of a Family owned Company in a Luxury Sector increasingly dominated by a few Major Players - 20 October 2008 Conferences were organised to tackle the following topics: - Design: The Key to Innovation, 20 November 2008 - Trends on Singapore Property market, 21 April 2009 For the first time, a specific networking event dedicated to Selective Retailers took place on 14 April 2009, allowing our members to discuss and exchange on: - Current Challenges in Singapore and ASEAN retail Market.
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The FCCS supported a Symposium organised by its partner the French Chamber in Hong Kong on “Brand Protection: Voices of Experience”
FCCS Annual Report 2009
In the second semester 2009, the FCCS will be organising two major events: - a seminar on Intellectual Property in Asean - the 2nd edition of “Promenade on Orchard”, a VIP event organised with European Luxury brands The Committee will focus on: - Training, recruitment trends and challenges in the retail sector - Aligning the staff image and the brand image for retail environment - How to improve the perception of retail function among local University Graduates - Increasing importance of digital media in advertisement and marketing - Challenges for the retail industry - Marketing products & brand in new creative ways - New consumer trends and expectations.
Committees’ Activities FCCS’ 30th Anniversary Gala Dinner Olivier Camus (Linkop) David Desbordes (Visionnaire) Jean-Marc Deromedi (Aprim Far East) Delphine Léon (D’Après Nous) Catherine Rideller (Diot Asia Pacific) Maud Tolédano (World’s Talents) Pierre Verdiere (Hermes SEA)
An exceptional Gala Dinner was organised on May 16th to celebrate the 30th Anniversary of our Chamber, under the glamorous theme of Opera and Fashion. This annual prestigious Gala dinner celebrates French style and “Art of Living” and is recognised in Singapore for its exquisite refinement and special “French Touch”.
This year, the evening was a fabulous night where the best of Singapore met the most refined of French creativity. More than 400 guests attended this event, which was the perfect opportunity for our business community to show its cohesion and strong mobilisation to reinforce the links between France and Singapore.
FCCS Annual Report 2009
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Committees’ Activities Business Club Olivier Camus (LinkOp) Jean-Marc Deromedi (Aprim Far East) Delphine Léon (D’après nous D&B) Catherine Rideller (Diot Asia Pacific) Objectives This committee aims at providing the French business community with “get together” functions and happenings in order to encourage networking among French, Singaporean or foreign businessmen. The committee organises formal and informal events throughout the year.
success. We are very grateful to our 4 official sponsors for their great support: Aprim, RBS, SDV and K.C.Dat. And of course, pétanque would not be pétanque without a few glasses of Pastis thanks to Pernod Ricard. With snacks and drinks all day long, the nice buffet lunch and the delicious coffee by Nespresso, our players kept their strength during the whole day!
Actions Welcome to Singapore, 12 September 2008: our traditional September event, aimed at giving newcomers an opportunity to participate in their first gathering with the French Business Community and at providing them with basic information about French Institutions in Singapore. A record of 200 people attended the presentation and the cocktail dinner which took place at “The Pod” on top of the National Library, offering a great panoramic view all over Singapore. We would like to thank particularly AGS Four Winds, CIC Banque Transatlantique, and Renault for their high valuable support to our event. Our annual Pétanque Tournament took place on Saturday 18 October on the soccer field of the Swiss Club. 156 players (52 “triplettes”) competed in a friendly and relaxed atmosphere, on a hot, sunny and also (sometimes) rainy day… Despite the “quite” muddy fields, the tournament was a real
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FCCS Annual Report 2009
The Galette des Rois, our first networking event of the year was one more time a real success. Held at Julien Bompard @ Ascott Raffles Place on 12 January 2009, it was a great opportunity for our 65 guests to mingle in a relaxed networking atmosphere while sipping a glass of wine, testing fine cheese and enjoying a delicious “Kings’ pie”. Our Tennis Tournament gathered 57 players (Men & Ladies) this year and lasted 3 months. The final 16 February 2009 took place on a sunny day at the Hollandse Club. The event would not be possible without the support of our sponsor Santa Fe, which we deeply thank for the massive support throughout the tournament.
Outlook - Golf Tournament, 12 June 2009 - Welcome to Singapore, 18 September 2009
Committees’ Activities Joint Events Additional events were organised jointly with other Chambers of Commerce and/or other partners.
1 networking event was organised with the Australian Chamber: - Austcham & FCCS Wine & Cheese night, 20 March 2009
With other Chambers 2 networking events were organised together with the Italian Chamber of Commerce: - Inter-Chamber Networking Event, 4 November 2008 - A Passion for Champagne by Wines2U, 17 February 2009
With the French Embassy: Voilah! French Festival Singapore 2009
1 event was organised with the Dutch Chamber of Commerce: - Singapore, Leader or Follower in Landscape Architecture Spatial Planning?, 9 December 2008
With the Regional Council of Burgundy
1 talk was organised with the Belgium Luxembourg Business Group: - Carbon Credit, 15 January 2009
Outlook
The FCCS Board allowed the French Embassy to use the Voilah! French Festival logo and visual identity in 2009 as part of Encore! European Season 2009.
Co-organising a Training Session on Wine with the Regional Council of Burgundy, 14-16 May 2009.
A Joint Event with be organised on Mergers &Acquisitions with the Belgium Luxembourg Business Group - on 04 June 2009. The FCCS is willing to support EuroCham in various events of its ICI project
FCCS Annual Report 2009
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Publications & Communication Communication Committee Hélène Toury (Veolia Water Solutions and Technologies)
In charge of developing the FCCS and the image and awareness of the French Business community, this committee is responsible for our communication tools: The FCCS “Weekly Link” This letter of information is e-mailed every week to all our members. It allows us to keep them informed on upcoming events, new members, general information on French business in the region… It is the main internal communication tool between the Chamber and its members. It reaches over 1400 people.
The FCCS “Focus” Magazine: 4000 copies three times a year This magazine is a tool of external communication towards various business communities. It aims at: - Promoting the image of the French Business Community in Singapore - Highlighting key sectors where French companies play or could play a role. - Providing our members with information written by professionals on regional topics. - Reflecting the FCCS Activities through reports of events.
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FCCS Annual Report 2009
The FOCUS is delivered free through direct mail and made available to targeted venues: - Members of the FCCS are automatically considered as subscribers. - Representatives of Singaporean organisations and main leaders of Singaporean groups get a copy. - It is mailed to our main partners in France and in the region. - Businessmen can get it in most of the international hotels in Singapore and in the Air France VIP lounge.
The FCCS Directory This Directory, registering members of the FCCS, is a very precious tool to all our members but also to every French person passing by Singapore or working with this country from overseas. Every member received a copy of the latest 2008 issue and other copies are being sold.
“Singapour Actualités” This bimestrial electronic newsletter IN FRENCH provides information on what is happening in Singapore. It reaches more than 2500 French executives and managers based in France and in Singapore.
Publications & Communication The FCCS Website The main purpose of our website is to present an up-to-date panorama of the Chamber’s activities and to give information on the French business network. Allowing you to give a wide exposure to your firm, this media is a very efficient tool for your potential clients and/or suppliers. Advertising on the FCCS Website is also possible.
www.fccsingapore.com
May 14, 2008 - May 14, 2009
Visitors Overview
Comparing to: May 14, 2007 - May 13, 2008 Previous: Visitors
Visitors
5,000
5,000
2,500
2,500
May 14, 2008 - May 31, 2008
Aug 1, 2008 - Aug 31, 2008
Nov 1, 2008 - Nov 30, 2008
Feb 1, 2009 - Feb 28, 2009
May 1, 2009 - May 14, 2009
44,425 people visited this site 75, 258
V is its
Previous: 61,586 (22.20%)
44, 425
A bs olute U nique V is itors
Previous: 37,653 (17.99%)
538, 668
P a ge vie ws
Previous: 481,096 (11.97%)
7. 16
A ve ra ge P a ge vie ws
Previous: 7.81 (-8.37%)
00: 04: 35
T ime on S ite
Previous: 00:04:34 (0.41%)
44. 09% Previous: 43.23%
57. 53%
B ounc e R a te (1.99%)
N e w V is its
Previous: 60.73% (-5.27%)
FCCS Annual Report 2009
27
Business Support Activities & Services Business Support Unit
The Business Support Department of the French Chamber continues its efforts to support French business development in Singapore and to attract French exporters into the Singaporean market. We assist companies in a wide variety of services ranging from commercial and marketing support to support in setting up a business or company. Partnering, scheduling appointments, visiting sites, approaching the market, commercial representation, tradeshow participation, company creation and administration services represent concretely what the FCCS can provide on a shoestring. With an intricate business network at hand, FCCS collaborates with other professional organisations. The FCCS can also provide assistance to those Singaporean companies searching for contacts and business partners in France linking their specific request to the established network of National Chambers.
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FCCS Annual Report 2009
In January 2006, a partnership agreement was signed between the Regional Council of Burgundy (CRB) and the FCCS. Through this agreement, the FCCS hosts the representative of the CRB, Anne-Marie Oleksy in its offices, and have privileged relationships with this region. The objectives of the representative office of the Regional council of Burgundy are: 1. Help Burgundian firms to export into Singapore 2. Promote Singaporean investments in Burgundy 3. Promote tourism in Burgundy 4. Encourage cultural, educational, research partnerships between Burgundy and Singapore.
Business Support Activities & Services Commercial Support
During year 2008-2009, the Business Support Team has continued its efforts taking on and organising trade missions for companies in search of local partners, clients and distributors, as well as supporting French companies wishing to establish or set up a commercial presence in Singapore. The following 18 two-days missions, listings and events have been carried out from June 2008 in collaboration with our partners in France or through direct contact with the Business Support Services, representing companies from the following sectors and following profiles. From June 2008 - Information Technology: Mobile banking solutions provider - Industrial Sector: special tools and equipment for metal forming (dies, punches, mandrels...) manufacturer - Industrial sector: Process engineering automation solutions provider enhancing NC machining processes. - Consumer product: Manufacturer and supplier of personal notebooks - Consumer products: Manufacturer and supplier of golf apparel - Consumer products: Manufacturer of food and health complements - Electronics sector: Developer of electronics design automation modelisation software - Service sector: Provider of asset development and investment solutions - Industrial products: Special metal supplier - Service sector: Provider of educational software
To June 2009 - Industrial sector: Machining manufacturer setting up factory in Malaysia and looking for local investors - Media/consumer sector: Television channel provider - Industrial sector: Process engineering software solutions provider for automation and enhancement of NC machining processes and designing and building of machining tool fixtures - Industrial sector: Stockholder of special metal with large storage facility - Industrial sector: Light beaconing manufacturer searching for clients - Industrial sector: Dielectric oil treatment manufacturer and supplier - Industrial sector: Simulation software for material forming developer and provider - Electronic sector: Electronic products buyer and integrator sourcing innovative electronic products
FCCS Annual Report 2009
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Business Support Activities & Services Trade Shows As Singapore is an important trade exhibition hub, the FCCS facilitates the participation of French companies in Singaporean Exhibitions offering fit-to-measure and ready-touse solutions including:
cation and information technology - and BroadcastAsia – digital multimedia and entertainment sector - has been hosted, handled and organised by the Business Support Unit of the FCCS since 2002.
ß Financial support: subsidy given to each exhibitor thanks to the support of UbiFrance; ß Administrative and Logistics assistance: Fully equipped "ready-to-exhibit" booths, registration of companies and handling of technical and publicity documents; ß Printing and handout of the French Pavilion exhibitors catalogue, additional public relations campaigns (Press Releases) to the media, professional organisations and regional companies; ß Organisation of Networking events with regional partners and professional organisations; ß On-site dedicated contact during the exhibition ensuring administrative & logistics support
In 2008, under the French Pavilion, 23 companies exhibited in Communic’Asia whereas Broadcast Asia attracted 12 companies, bringing the total of French exhibiting countries under the French banner to 35 companies – a record high of participants! (2007: 30 companies and 2006: 34).
Between June 2008 and June 2009 three tradeshows have been hosted and organised by the Business Support Unit of the FCCS: Communic’Asia and Broadcast Asia 17-20 June 2008 and Hospimedica 17-19 September attracting a total of 50 exhibiting companies.
CommunicAsia and BroadcastAsia The French participation at the two regional tradeshows Communic’Asia –solutions and products for the communi-
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FCCS Annual Report 2009
The FCCS encouraged networking between French and foreign companies throughout the show. With the support of the IDA, the MDA and SiTF and other national pavilions, several occasions were created for companies to network with one another and other exhibitors and organisations.
Hospimedica 2008 Hospimedica aims to attract product and solution providers as well as equipment manufacturers targeting the hospital, diagnostic, pharmaceutical, medical and rehabilitation market. It serves as a platform for medical suppliers, industry professionals, government bodies, hospital administrators, doctors, nurses and other healthcare professionals. The French Pavilion at the Hospimedica 2008 edition registered 8 companies.
Business Support Activities & Services Company Set Up The French Chamber supports businesses and companies wishing to set up a business or company in Singapore by helping registering their business or company from scratch, be it in the form of a simple market representation to an active economic entity on the market. The FCCS provides companies with legal and administrative information needed and processes the request with the authorities in the best possible way in order to acquire registration as easily and smoothly as possible. From June 2008 to end May 2009, a total of 209 companies have been met and possible development and business set up discussed and proposed. 17 companies have actually set up an office in Singapore of which 14 Private Limited and 4 Representative offices.
Incorporation of Private Limited Package: including the coordination and assistance on the full process of the incorporation up to the point of obtaining the certificate of incorporation. 13 Private Limited Companies covering sectors ranging from high tech consumer items to industrial precision engineering solution: - Health and Wellness promoting appliances, - Technical and quality control services for the pharmaceutical industry and cosmetics industry, - Ion implantation products and services provider
- Corporate ERP value chain, software and service solutions, - Corporate social responsibility, public affairs and public relations software, - Information Systems Security consulting - Yoga lessons (young and adults) - Business dash board services software.. - Information technologies software - Electronic display and digital signage - Railway systems, services and products (sliding platform doors) - Champagne house - Environment and sustainability Consultancy
Set Up and Registration of Singapore Representative Office including: liaison, advice and drafting of sponsor letter, preparation of the required documents included the translated documents, submission and monitoring with the local institutions (IES, MOM, ‌). 4 Representative Offices in the following sectors: - Food specialist, - Lawyer firm, - Wine domain and producer; Kitchen furnishing structural supplies. The Singapore Economic Development Board supports the efforts of the FCCS Business Support Unit providing financial support provided a given number of company registrations done through the services of the FCCS, under the Locally-based Enterprise Advancement Programme (LEAP).
FCCS Annual Report 2009
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Business Support Activities & Services New Services Further to market introduction through listings, missions and partner searches, the Business Support Unit has engaged in developing its services such as administrative and commercial representation, paired with office space availability, conjugating the current services into more fit to measure or custom made services and fanning the possibility available to the client communicating the idea: We can help you in what ever way possibly to bring your business agenda forward‌
Commercial and administrative representation - For companies having been introduced to the market during a first visit and who would like a follow up - For companies that have a need to boost their administrative tasks in Singapore due to time and manpower related issues and wish to use the employees of the Business Support unit part time - For companies who wish to boost the performance of a junior employee mandated to develop the commercial positioning of the company in Singapore and the region and need an employee of the FCCS for supervision and introduction to the FCCS network
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FCCS Annual Report 2009
Actions taken In December 2008, office space was created through open space optimisation. This resulted in the creation of 4 new office spaces with the aim of renting this space to: - New companies setting up and providing a plug and play prior to finding a more long term solution and work space - New companies wanting to commence business in Singapore and the region with the help of a young professional - Existing companies wanting to move into a more business oriented environment (away from home office) or downsize remaining in a networked environment
Results since December 2008 - Two administrative representations were signed and executed. These representations consisted of phoning and administrative tasks performed part time by a member of the staff at the FCCS. Temporary office space was included in the proposal - Currently one commercial representation is taking place as a follow up service resulting from a previously organised mission - Office space propositions have been made
Business Support Activities & Services Logistics Support Application of Employment Pass/ Dependent Pass/Long term social visit Pass/ Student Pass/Entrepreneurs pass Application includes preparation of required documents, translation of qualification papers, advice on how to fill in duties and justifications in order to get approval, submission to the Ministry of Manpower and collection. Between July 1 2008 and May 1 2009, 55 passes have been processed.
quently, can benefit from the convenience of our permanent local address for forwarding all correspondences. During the year from June 2008 to June 2009 35 companies have used our domiciliation services of which 18 on a long term and 17 on a short term basis (<6 months).
Translations Translation of official documents from French to English and visa versa by a certified translator: 287 documents have been translated since June 2008.
Domiciliation Clients who stay overseas most of the time, or travel fre-
Overview results Business Support in numbers Between June 2008 and 1st of June 2009, the numbers of events and clients counted: Contacts / information - 209 company contacts have been made of which: â&#x20AC;˘ 98 regarding company set up and â&#x20AC;˘ 111 regarding market information + mission proposals & FCCS services Missions - 18 companies on mission to Singapore - 2 listings Set Up - 17 companies have been set up Administration - 287 documents translated - 55 passes of which 34 EP, 4 Ent Pass, 13 DP, 2 LTSVP, 2 TVP
FCCS Annual Report 2009
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Recruitment Service During year 2008-2009, our Recruitment Service continued its development by increasing its services for companies and French nationals looking for career developments in Singapore. Our Recruitment Service was created in September 2004 with a Convention being signed with the French Embassy. This convention allows FCCS to operate an “Employment and Professional Training Committees” (CCPEFP) to assist French nationals looking for job opportunities in foreign countries. Recruitment Service reports once a year (January) to a Steering Committee composed by French Embassy, French Consulate, representatives from French institutions and majors business partners. Reports are then evaluated by a National Committee in France for the yearly subsidy attribution.
Activities Recruitment service has 2 core missions: • Assist companies hiring in Singapore in their search for French or local talents. We offer support and advice in the recruitment process by defining positions, referring candidates matching requirements after interview and establishing a short list of candidates. Recruitment service is also giving advises on HR issues and participate in animating the HR Directors club. • Assist French nationals in their job search and career developments on the local market. We maintain an active database, give information and advice on employment issues, labour market, and refer job seekers to companies on a prospective way.
Results June 2008-May 2009 FCCS applied for an Employment Agency License, which was granted by Singapore Ministry of Manpower end of 2005. This License, renewable each year, allows FCCS to continue developing its recruitment activities and services for any companies and candidates.
In the whole year 2008, the FCCS recruitment service registered 136 job offers. The service received 740 applications, 272 candidates being in Singapore, 145 from the Apac region and 323 from Europe. 69 offers were satisfied. In 2009 as of end May, 50 offers have been registered and 16 have been satisfied.
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FCCS Annual Report 2009
Recruitment Service Training
At the request of some of our Board members, the FCCS Recruitment service has started looking at the opportunity of developing a comprehensive training offer for our members. The whole project is still under study and modalities have yet to be defined but some themes and topics have already been identified and generated a great interest from our members. Cross-cultural issues are one of these topics. This year, the FCCS organised 2 integration seminars to provide information and pragmatic support to our members companiesâ&#x20AC;&#x2DC; newcomers. The main objective of these seminars is to accelerate their integration in both professional and every-day personal life: give accurate information about Singapore and the culture of its people while providing useful tips for foreigners just settling in this country. The FCCS is now willing to widen the training offer to additional themes that are very much in demand, such as cross-cultural negotiation skills and work relationships.
FCCS Annual Report 2009
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External Relations Partners in Singapore and in ASEAN French Institutions in Singapore French Embassy The FCCS is proud of its collaboration with all the departments of the French Embassy in Singapore. Several events and meetings have been organised throughout the year with the active participation of the French Ambassador himself, the Economic and Cultural Departments and the Consulate. We also collaborate on a regular basis with the following partners and organisations: - French Trade Advisers - Alliance Francaise - Association Francaise de Singapour - Lycée Français French Alumni The FCCS and the French Alumni have long term relationships. To reinforce our collaboration and encourage common actions, a collaboration agreement was signed in 2005.
Singapore authorities and institutions Singapore Economic Development Board (EDB) This strong organisation is very supportive of the FCCS actions and recognises our Chamber as an incubator of French SMEs willing to settle in Singapore. Singapore Business Federation (SBF) The apex business chamber champions the interests of the Singapore business community in trade, investment and industrial relations, representing more than 15,000 companies as well as the local and foreign business chambers and key national and industry associations. The FCCS collaborates regularly with SBF whether on events or publications. Singapore International Chamber of Commerce (SICC) The FCCS is also a partner of this significant Chamber of Commerce.
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FCCS Annual Report 2009
We also collaborate on ad-hoc projects with the following organisations: - IE Singapore - Spring Singapore - Singapore National Employer Federation (SNEF) - Singapore Tourism Board (STB) - A*Star, Media Development Authority of Singapore (MDA), Infocomm Development Authority of Singapore (IDA), MAS, URA, BCA, LTA, PSA, MPA, AVA… - The professional Federations and Associations: SiTF, SMA, SEAS, WMRAS - The universities: NUS, NTU, SMU,…
EuroCham and European National Business Groups in Singapore The FCCS is an active member of EuroCham, founded by the European National Business Groups in Singapore, to speak with a common and stronger voice on European issues. EuroCham’s mission is to lobby the Singapore and EU authorities on industry issues raised by both EuroCham and European National Business Groups and to facilitate trade between Singapore, the Asia-Pacific Region and Europe.
Other Chambers of Commerce in Singapore The FCCS participated in a discussion initiated by Amcham Singapore, with Presidents of different national business groups. It has been agreed that quarterly meeting will take place.
External Relations In France Union of the French Chambers of Commerce Abroad (UCCIFE) The French Chamber is a member of UCCIFE. Founded in 1907, UCCIFE brings together 114 French Chambers in 78 countries, which represent the largest private network of French companies in the world. Its mission is to act as a network coordinator circulating information, cooperation and know-how, promoting its members to the business networks in France and providing some specific services. This network represents more than 25,000 companies around the world of which 50% are non-French. Belonging to this network gives us the opportunity to share experiences and to help our members doing business in the region by collaborating with other French Chambers in Asia Pacific.
and overseas local chambers, as well as the 21 regional chambers, thus representing 1,800,000 French companies.
The FCCS participates twice a year in UCCIFE seminars, once with all the Directors of all international French Chambers and once with the Directors of the French Chambers in Asia, for experience-sharing.
Burgundy Region Since January 2006, the FCCS has been working very closely with the Regional Council of Burgundy through a partnership agreement. We are delighted to host the representative of the RCB, Anne-Marie Oleksy, in our offices and to collaborate with her on many missions.
ACFCI and CCIs Our Chamber has strong relations with the ACFCI (Assembly of French Chambers of Commerce and Industry), the national public establishment responsible for the direction and amalgamation of the French Chambers of Commerce and Industry (CCIs). The AFCI groups together 148 metropolitan
The FCCS collaborates on a regular basis with a number of CCIs in France and is proud to be part of this network, helping French SMEs to internationalise. Thanks to this great partnership, the FCCS can play an active role and be more efficient in supporting French companies willing to develop business with Singapore. French Ministry of Foreign Affairs The FCCS continues its mission of assistance to French citizens willing to find a job in Singapore and benefits again this year from a financial support for fulfilling this mission.
Other Partners in France The FCCS collaborates on a regular basis with numerous other partners in France: the French regions of course, but also the professional associations and business confederations.
FCCS Annual Report 2009
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THE FRENCH CHAMBER OF COMMERCE IN SINGAPORE 541 Orchard Road #09-01 Liat Towers Singapore 238881 Tel: +65 6735 5523 Fax: +65 6735 5394 info@fccsingapore.com www.fccsingapore.com