Real Estate Presentation By Rachael Eberle Realtor® LIc. # S.183991 Tel: 775-762-4118
Rachael Eberle Realtor®
About Rachael: As a resident of Reno for over twenty years, I have all the experience and resources to guide you towards finding your ideal home. Having relocated from California, I also appreciate the daunting task of settling into a new city and lifestyle. Reno offers a wide range of opportunities for home buyers from brand new home developments to cozy neighborhoods to ranches with land to develop. If you are selling your home, I will aggressively represent and market your property with state of the art virtual tours and photography to effectively reach all your potential buyers. Personal: I was born in Detroit but raised in the Bay Area. I returned back to Michigan to attend Michigan State University where I received my B.A. with a dual major in Philosophy and Liberal Arts. The year prior to college I had an opportunity to study abroad and lived in Geneva for one year to continue my studies in French. My professional background includes working in Procurement for Lawrence Livermore National Laboratory, Department of Energy. I also managed two law firms for over 6 years in California as well as Nevada. My experience also includes bookkeeping for the Economic Authority of Western Nevada (EDAWN) and Assistant to the Controller of the Reno Gazette Journal. I have also been a small business owner for over 10 years in Reno. My family and I are passionate about being outdoors and are avid skiers. The Reno/Tahoe life syle has been an amazing experience for us. My husband has been a commerical real estate agent for over 20 years specializing in commercial and industrial properties. We are thrilled to call Reno home and to have raised our two children here. Reno has so much to offer and moving here from California was the best decision we could have made!
Areas We Serve
Marketing Plan Marketing your home correctly can make all the difference in a fast sale. Our marketing system includes luxury broker evaluation/price opinion tour, professional photographs, video tours, and aerial drone footage. We take an aggressive marketing approach through print and digital advertising to maximize exposure locally, regionally and globally. Bi-monthly ads in regional real estate magazines such as Homes & Land distributed throughout Northern Nevada and California. One time cover photo (when available) with varying, full, half and Your Home Could Be Here
quarter page interior page layouts. Rotating ads in the Reno Gazette Journal Homefinder section.
Eflyers regularly distributed to all local Realtors (Just Listed, Broker Open House, Open Houses), surrounding neighborhood just listed postcards.
24 hour exposure on multiple websites including: Luxury Real Estate, Zillow.com, Realtor.com, Redfin.com, Trulia.com. RGJ.com, Facebook, Instagram, LinkedIn, Twitter, Ferrari-Lund.com, SierraNevadaRealtors.com, and 160+ other reciprocal real estate websites.
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FOR PROPERTY PRICE RANGES When conducting a comparative market
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analysis (CMA) for a real estate client, it is essential to provide a comprehensive assessment of the property's value based on current market conditions. The analysis involves researching and evaluating comparable properties in the same area that have recently sold or are currently on the market. By examining factors such as location, size, amenities, and condition, the CMA helps determine an accurate price range for the client's property. This valuable information enables clients to make informed decisions about pricing their home competitively or making strategic offers when purchasing. Additionally, the CMA provides insight into market trends and fluctuations, allowing clients to gauge the demand and supply dynamics of the real estate market in their area. I will provide you with the data and we based on your needs we will price your home appropiately.
Benefits of Proper Pricing Faster sale When your home sells faster, you save carrying costs, mortgage payments and other ownership costs. A quicker sale creates less inconvenience for you. If you've moved before, you know the energy it takes to prepare for showings: keeping the home clean, making child care arrangements and altering your lifestyle. Proper pricing reduces these demands on you, by helping your home sell faster. At market value your home will gain exposure to more prospects who can afford the price. Sellers who list at a high price are looking for that one buyer who will pay it. Sellers often do not realize that they have discouraged many potential buyers who could have afforded the home. Sellers many times accept a much lower price at a much later date since that one buyer willing to pay the higher price never comes.
Increased salesperson response When salespeople are excited about a home and its price, they make special efforts to contact all of their potential buyers. Knowing that it is priced properly for its market, they expect it to sell soon and encourage their prospects to act quickly.
Better response from advertising and sign calls Ad calls and sign calls to Realtors turn into showings when price is not a deterrent. Most serious prospects are well educated about asking prices in the areas they are seeking. They will not waste their time on a home they consider overpriced.
Higher offers attracted Buyers fear they might lose out on a good home when it is priced right. They are less likely to make "low ball offers." Better pricing attracts multiple offers, too!
Means more money to sellers If a home is priced right, the excitement of the market produces higher sale prices. You net more both in terms of actual sale price and in less carrying costs presentations are tools that can be used as lectures, speeches, reports, and more.
Home Selling Tips Small investments in your home can generate big returns. We work diligently to get you the most on your bottom line. The Internet, magazines, newspapers, post cards, and open houses and are all current forms of real estate advertising. However, when you are ready to sell your home, we know the strategies that will work best in your neighborhood. "Curb Appeal" is critical in selling your home. Buyers form a lasting impression about your home from the moment they see your driveway. Plant flowers, mow the lawn or add a fresh coat of paint to create curb appeal that turns lookers into buyers. We can advise you about ensuring an inviting first impression. Make your home look and feel like a builder's model home. Everything should look like it belongs even if it means storing some things until your home is sold. Let us help you create a feeling that makes potential buyers want to move in. Phone calls, messages, scheduling, broken appointments, and even more phone calls are all hassles you will experience in attempting to sell your home without the right support. We help screen potential buyers and manage the home selling process for you. Open the doors between rooms, turn on all the lights, raise the shades, bake cookies and turn on soothing music. These are some of the things that will give your home an inviting feeling.
Moving Checklist Send change of address to: Post Office, Charge Accounts, and Credit Card Accounts, Friends & Relatives, and Subscriptions (notice requires several weeks for magazines).
And, don't forget to: Empty freezer; plan use of foods. Defrost freezer-refrigerator. (Place charcoal to dispel odors.)
Notify: Bank: Transfer funds, arrange check cashing in new city. Insurance: Notify new location for coverage (life, health, fire, auto, homeowner's.) Automobile: Transfer car title, car registration, car tags, driver's license, state windshield sticker, and motor club membership.
Clean rugs or clothing, before moving; have them "movingwrapped." Check with your moving counselor: insurance coverage, packing and unpacking labor, arrival day, various shipping papers, method and time of expected payment. Plan for special care needs of infants.
Utilities: Gas, light, cable TV, water, telephone get refund of any Plan garage sale deposits made. Arrange for immediate service in new town. And on moving day: Arrange final reading and change of name for billing. Delivery People: Cancel laundry, newspaper and School: Ask for copies or transfer of children's records. Ask For:
Carry currency, jewelry, and documents yourself; or use registered mail. Plan for transporting pets. Make sure you can be found if they become lost.
Medical records of family and pets.
Carry traveler's checks for quick available funds.
Drug and Eye Contact or Glasses Prescriptions to be transferred.
Tell close friends or relatives your route and schedule (including overnight stops). Use them as "message headquarters."
Doctor and Pharmacist recommendations. Letters of Introduction to transfer memberships. Pet requirements in new city.
Double check closets, drawers, shelves (to be sure they are empty). Arrange to leave keys with new tenant, owner or agent.
RECOMMENDED LISTING PRICE AND EXPECTED PROCEEDS RANGE Comparables reflect a proceeds range of $636,000 - $658,000. I would like to have further dialogue explaining comps in this area. It is my recommendation to list the house for $647,500 given its condition.
FULL COMPARATIVE MARKET ANALYSIS REPORT SENT IN SEPARATE EMAIL
Contact Details RACHAEL EBERLE REALTOR® Ferrari Lund Real Estate License# S.183991 3700 Lakeside Dr. Ste. 100 Reno, NV 89509 MOBILE: (775) 762-4118 OFFICE: (775) 688-4000 EMAIL: RACHAELEBERLE@FERRARI-LUND.COM WEBSITE: RACHAELEBERLE.FERRARI-LUND.COM