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The Saltaire Review
BY
Eat|Drink Bradford
BROCHURE 2015/16
introduction
why choose print? We take a selective approach to both content and advertising, so your business can benefit from positive association with other local businesses, community groups, cultural organisations and charities. As a content-led group of publications, we believe that the reader comes first and strive to produce products that people actually use. This has helped us to build a strong readership who value our editorial integrity and look forward to each new issue. Print advertising provides a level of trust and credibility that isn’t always achievable through digital marketing alone. Our high standards in design and production help provide a more lasting imprint, with many readers keeping hold of past issues for months and even years. What’s More, user-friendly features such as our comprehensive event listings give our magazines a lasting shelf life, meaning your advert gets more than just a fleeting glance. Good distribution is key to any successful print product and through our partnership with FACEwy, we are able to guarantee our publications reach the right audience and have a strong visual presence. A pick up rate of over 95% on our magazine publications is testament to both the quality of the products and the effectiveness of our distribution.
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Since the inception of the Bradford Review, we in the City Centre Management Team have worked with the team at The Bradford Review to promote the City Centre Growth Scheme, City Centre Events and other marketing campaigns. The publication is very well received by members of the public, retailers and businesses and is a great tool for cross campaigning and letting people know of the fantastic regeneration developments across the City Centre. Jonny Noble, City Centre Operations Manager ISSUE ONE | OCTOBER 2014
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British Science Festival
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Event listings
the Bradford Review The Bradford Review is a monthly free-to-pick up events magazine, providing a concise and insightful guide to cultural happenings in Bradford. The magazine is distributed to over 300 venues in Bradford city centre and includes in-depth interviews, event previews, reviews, profiles and more than eight pages of event listings.
the saltaire Review The Saltaire Review is a free magazine distributed to households and public venues in Saltaire, Shipley, Bingley and Baildon. The magazine is published every second month and includes reader-generated content covering community events, local organisations and interesting personalities.
the bingley review The Bingley Review is a free magazine distributed throughout Bingley, Eldwick, Cullingworth, Harden, Wilsden and Saltaire. The magazine is published every second month and includes reader-generated content covering community events, local organisations and interesting personalities.
eat|drink bradford Eat|Drink Bradford is a brand new product set for launch in spring 2016. The publication will offer a carefully curated guide to the best places to eat and drink in the Bradford district. This will be an annual product and will be presented on high quality, perfect bound paper.
CUSTOM publications Festival Publications are also producers of custom publications, brochures and programmes. We offer a full spectrum of services from consultation and planning through to distribution and evaluation, as well as quality design and print expertise.
the
Bradford Review
ing comon! so
Eat Drink Bradford
THE BRADFORD REVIEW
benefits ▪ Distributed to over 300 locations around Bradford ▪ Only 40% of the magazine is given to advertising, making sure you stand out ▪ Reach over 18,000 readers monthly ▪ Support Bradford’s cultural community ▪ Free online advert with 1,000s of hits each month ▪ Free advert design service ▪ Positive association with local organisations, businesses and charities ▪ Extended shelf-life thanks to our comprehensive listings service
features ▪ Stunning photography ▪ Reader-led content - written by Bradfordians for Bradfordians ▪ No cheap or tacky adverts - all our ads are designed to high standards ▪ Over eight pages of events listings ▪ High quality print on uncoated recycled stock ▪ Unrivalled coverage of arts, music, film and culture in Bradford ▪ Also published as an online magazine
“
The Bradford Review is a very professional organisation that provides an amazing platform for local Bradford business to be seen & heard – our major issues before the magazine were all about awareness and knowing where to promote our business, this is something the magazine has helped change. Marc Philpott, Forsters Bistro
“
the
Bradford Review where do we distribute?
Advertising in the Bradford and Saltaire Reviews always brings us in new customers. It’s also great because we know we’ll be advertising alongside other good quality businesses and great editorial content. Matthew Halliday, Bradford Brewery
The Bradford Review is a city centre magazine providing comprehensive coverage throughout BD1, BD5 and BD7. This includes city centre offices (Bradford Council, Santander, Provident and Anchor Housing) every hotel in Bradford city centre, City Library, University of Bradford, Bradford College, plus over 300 public venues including bars, cafes, galleries, museums, shops and theatres.
when do we publish? The Bradford Review is published on or before the first of every month and our deadline for submissions or bookings is the third Friday of the month prior to publication.
how much does it cost? We are keen to encourage local independent trade and as such our prices are affordable and we offer a range of options to suit any business.
SALE LENGTH 1 ISSUE
3 ISSUES
6 ISSUES
FULL PAGE
£189
£149
£129
HALF PAGE
£109
£89
£69
QUARTER PAGE
£59
£49
£39
All advert prices are per month and do not include VAT. On longer sale lengths the balance must be paid in full to receive the discount. Adverts come with a free design service where required.
THE saltaire REVIEW
benefits ▪ Distributed to over 100 locations around Shipley and Airedale ▪ Only 40% of the magazine is given to advertising, making sure you stand out ▪ Reach over 18,000 engaged readers ▪ Support local community organisations and independent trade ▪ Free online advert with 1,000s of hits each month ▪ Free advert design service ▪ Delivered to over 1,500 households in Saltaire and Baildon ▪ Extended shelf-life thanks to our comprehensive listings service
features ▪ Original front cover artwork curated by Saltaire Inspired ▪ Reader-led content - written by our readers for our readers ▪ No cheap or tacky adverts - all our ads are designed to high standards ▪ Over five pages of events listings ▪ High quality print on uncoated recycled stock ▪ Fantastic interviews with inspiring locals ▪ Also published as an online magazine ▪ Interesting and informative profiles on local organisations & culture in Bradford ▪ Also published as an online magazine
“
The Saltaire Review is a great initiative. Many customers say they look at it to find listings and what’s on in the village. I find that a high proportion of the people who come to events at our bookshop, whether book clubs or author events, have seen the event advertised in the Review. At last Saltaire has a really good and widely read listings and comment magazine. David Ford, Saltaire Bookshop
“
where do we distribute?
The Saltaire Review offers a lively, positive mix of articles, news and local events all wrapped up in great design and production. We always receive a good supply of copies to give to students, staff and visitors. Alison Coles, Shipley College
The Saltaire Review is hand delivered to every house in Saltaire village as well as every apartment in the Victoria Mills complex - a total of over 1,500 households. The remaining copies are distributed to over 100 public venues including Salts Mill, Victoria Hall, Bradford Libraries, medical centres, local schools and a selected range of bars, restaurants, shops and cafes.
when do we publish? The Saltaire Review is now a bi-monthly publication and is published in December, February, April, June, August and October.
how much does it cost? We offer a range of options to suit any business, with discounts offered to those who commit to longer sale lengths. We also offer the option to advertise alternately between the Saltaire Review and Bingley Review.
SALE LENGTH 1 ISSUE
3 ISSUES
6 ISSUES
FULL PAGE
£169
£139
£119
HALF PAGE
£99
£79
£69
QUARTER PAGE
£59
£49
£39
All advert prices are per month and do not include VAT. On longer sale lengths the balance must be paid in full to receive the discount. Adverts come with a free design service where required.
“
The Bingley Review will offer an engaging and informative reading experience through quality content and considered design. Our aim is to produce a communityled publication that people actually pick up and read, rather than just printing a series of glossy advertorials. The success of the Saltaire and Bradford magazines is testament to this approach and we look forward to building on that in Bingley. Haigh Simpson, Producer/Editor
where will we distribute? The Bingley Review will be distributed to over 200 high footfall locations in Bingley, Bingley, Eldwick, Gilstead, East Morton, Harden, Cottingley, Saltaire and Crossflatts. Over 1,000 copies will also be handed out to commuters at Bingley Train Station on the morning of publication. Additional copies will be distributed to nearby hotels, golf courses and schools, offering a varied and desirable readership.
when will we publish? The Bingley Review will be a bi-monthly publication, running on alternate months to the Saltaire Review. Issue One is published in November with subsequent issues planned for January, March, May, July and September.
how much will it cost? We offer a range of options to suit any business, with discounts offered to those who commit to longer sale lengths. We also offer the option to advertise alternately between the Saltaire Review and Bingley Review.
SALE LENGTH 1 ISSUE
3 ISSUES
6 ISSUES
FULL PAGE
£169
£139
£119
HALF PAGE
£99
£79
£69
QUARTER PAGE
£59
£49
£39
All advert prices are per month and do not include VAT. On longer sale lengths the balance must be paid in full to receive the discount. Adverts come with a free design service where required.
annual packages
annual packages
For those looking for maximum impact with minimum hassle, our annual packages offer fantastic value across our fulll range of magazine products. This allows you to reach a large audience while still maintaining a local, targeted approach. Whether you want to focus on a particular area or target the wider district, our three magazine titles have Bradford covered.
bradford
saltaire
bingley
saltaire & bingley
bradford & saltaire
bradford & bingley
bradford, bingley & saltaire
14,000
14,000
14,000
28,000
28,000
28,000
42,000
Issues (per annum)
12
6
6
12
18
18
24
half page (per issue)
£79
£79
£79
£69
£69
£69
£59
full page (per issue)
£119
£119
£119
£109
£109
£109
£99
inside front (per issue)
£189
£189
£189
£179
£169
£169
£159
inside back (per issue)
£159
£159
£159
£149
£139
£139
£129
back page (per issue)
£299
£299
£299
£269
£259
£259
£249
readership
Estimated readership based on minimum print run of 4,000 per title. This may be increased on certain issues so the readership given is a minimum estimate. These discouned packages are only available on a 12 month contract with the price per issue multiplied by the number of issues.
FREE advert design All adverts sold into our magazines are entitled to a free advert design. This ensures consistently high quality and represents a significant saving for smaller businesses who may not have access to their own design team. For those who would prefer to submit their own artwork please refer to the advert specifications below.
WWW.MAMMAMIABRADFORD.CO.UK Wharf House, Wharf Street, Shipley
Tel: 01274 533 988
Exclusive Offer for Saltaire Review Readers!
Buy One Get One Free! On All Tapas*
Valid from Sunday - Thursday How to Claim Your Discount This offer is on bookings only. Customers must quote this advert when they book and bring it with them to make sure they receive their discount. *Cheapest Tapas free.
Only redeemable at Tapas Tree Restaurant, Wharf House, Wharf Street, Shipley, BD17 7DW. Only One voucher per party. Cannot be used in conjunction with any other offer. Management have the right to cancel this offer at any time. Voucher does not have any cash value. Offer subject to change without prior notice.
The oldest classic Italian restaurant in Bradford
3 UPPER PICCADILLY BRADFORD WEST YORKSHIRE BD1 3PE
SERVING THE FINEST ITALIAN FOOD FOR 30 YEARS
THE ORIGINAL EMMERDALE PUB
01274 733834
BRAND-NEW REFURBISHMENT Great food • hand pulled ales • warm welcome
EARLY BIRD
LUNCH TIME OFFER
Sunday to Friday 5 till 7 • £11.95 for two courses or • £14.95 for three courses
Tuesday to Saturday 12 till 2 • Selected Pizza and Pasta just £5
Open seven days a week Quiz night and Play Your Cards Right – Thurs starting at 9pm • Live bands visit www.thewoolpackesholt.com for menus, events & food times Follow us on facebook 20 Main Street, Esholt, BD17 7QZ • Tel 01274 809495
*Voucher Valid until 30th October 2015
advert specs When designing your advert, especially when designing one with bleed, keep all details clear from the edge. Simple, bold designs work best. Make sure your design is at 300 dpi. Your advert and images used should be set to CMYK colour and sent to us as a press quality PDF.
FULL PAGE
half PAGE
quarter PAGE
210 X 148MM 3mm bleed
105 X 148MM NO bleed
105 X 74MM NO bleed
eat:drink bradford
ing comon! so
Eat Drink Bradford
eat|drink bradford 2016 Eat|Drink Bradford is a brand new product set for launch in spring 2016. The publication will offer a carefully curated guide to the best places to eat and drink in the Bradford district, presented on high quality paper in a perfect bound magazine. We believe Eat|Drink Bradford will be a useful companion to food and drink lovers across the district and offer fantastic benefits to those featured in it. The publication will be distributed to over 100 restaurants, bars and pubs across the district. We plan to publish 10,000 copies, with top up runs throughout the year, ensuring your profile is seen by 1,000s of diners. We intend that the guide will become an annual publication and are aiming to build a reputation of trust and good taste that will serve the city and its leisure industry for many years to come.
REGISTER YOUR INTEREST... If you would like to be included in Eat|Drink Bradford or would like to know more about our plans, please email us at enquiries@festivalpublications.co.uk or call 07887244898.
what will it look like?
YOUR RESTAURANT
Featured restaurants will each have a single page profile in the guide that includes their logo, address, contact details, a short write up and a recommended dish or drink. This will be stylishly presented alongside high quality photography of your venue or cuisine. To the right is a mockup of what a typical profile might look like. Restaurants and bars will be arranged according to their location within the Bradford district, with title pages to provide readers with interesting information about that area. We believe the guide will be a practical and informative way to help people decide where to eat and enjoy an evening out or a spot of lunch. The cover designs will be subtle and stylish, ensuring the product is something participating businesses will be proud to display and share with their customers. This is a product that will naturally reach its intended audience and our high standards will ensure it gives your business the praise it deserves.
THAI FUSION 28 YOUR STREET BD18 4PP 01274 123456
TRY THIS... Lorem ipsum dolor sit amet, consectetuer adipiscing elit. Aenean commodo ligula eget dolor. Aenean massa. Cum sociis natoque penatibus et magnis dis parturient montes, nascetur ridiculus mus. Donec quam felis, ultricies nec, pellentesque eu, pretium quis, sem. Nulla consequat massa quis enim. Donec pede justo, fringilla vel, aliquet nec,
ASIAN WITH A TWIST... Lorem ipsum dolor sit amet, consectetuer adipiscing elit. Aenean commodo ligula eget dolor. Aenean massa. Cum sociis natoque penatibus et magnis dis parturient montes, nascetur ridiculus mus. Donec quam felis, ultricies nec, pellentesque eu, pretium quis, sem. Nulla consequat massa quis enim. Donec pede justo, fringilla vel, aliquet nec, vulputate eget, arcu. In enim justo, rhoncus ut, imperdiet a, venenatis vitae, justo. Nullam dictum felis eu pede mollis pretium. Integer tincidunt. Cras dapibus. Vivamus elementum semper nisi. Aenean vulputate eleifend tellus. Aenean leo ligula, porttitor eu, consequat vitae, eleifend ac, enim. Aliquam lorem ante, dapibus in, viverra quis, feugiat a, tellus. Phasellus viverra nulla ut metus varius laoreet. Quisque rutrum. Aenean imperdiet. Etiam ultricies nisi vel augue. Curabitur ullamcorper ultricies nisi. Nam eget dui. Etiam rhoncus. Maecenas tempus, tellus eget condimentum rhoncus, sem quam semper libero, sit amet adipiscing sem neque sed ipsum.
how much will it cost? We are offering three packages that each offer fantastic value and impressive potential returns thanks to an estimated readership of over 35,000. That’s just 4p per reader on a standard package!
economy
standard
premium
Directory listing
directory listing & profile page
directory listing, profile page & full page advert
£49
£149
£449
Prices do not include VAT.
custom publications
event programmes Festival Publications are specialist producers of events-based media, including programmes, guides, pamphlets and event magazines. We offer a fully tailored service from initial consultation right through to distribution and are able to work with our clients to save them time, money and effort while delivering eyecatchingly effective marketing product.
Right: Ignite Magazine for the British Science Festival 2015
pullout features Our four page pullout features let you take centre stage in our regular magazine products. Pullout features are designed independently from the rest of the publication, creating a mini-magazine within a magazine. These are exclusive to festivals and other events in order to maintain the integrity and focus of the magazines and offer a cost effective and high impact marketing solution.
Right: British Science Festival pullout feature in the September 2015 issue of the Bradford Review
MARKETING BROCHURES Like what you see? We can help you produce your own marketing brochure, helping your business make an immediate impression. Brochures form an integral part of the traditional marketing collateral and can offer needed support to existing online marketing initiatives. A well-designed brochure is an incredibly effective item, not only for its captivating visual representation of your business, but for the product-specific information featured in it.
Right: Le Tour Addingham festival brochure, summer 2014
British Science Festival
FREE MAGAZINE
Bradford 7–10 September
Bradford: a city of science
Science in popular culture
HOSTED BY
Event listings
SUPPORTED BY
The British Science Association is a registered charity: 212479 and SC039236
Ignite Cover G.indd 1
ADVERTISEMENT BROCHURE JOIN US FOR THE 2014 TOUR CELEBRATIONS...
04/08/2015 17:20:01
COPYWRITING
“
Chapel Street Studio and Festival Publications are the absolute dream team. They take the pressure off the individual and provide a one-stop-shop for promotion, advertising, marketing, design and distribution requirements for any business or event in the West Yorkshire region. I would happily work with them again and gladly recommend them to anyone! Kate Sinclair, British Science Association
CHAPEL STREET STUDIO Festival Publications are proud members of Chapel Street Studio, a consortium of creative businesses providing a one stop shop for communication services. This association gives us unique access to established talent in areas of marketing, design, digital solutions, distribution and print.
DESIGN Chapel Street Studio offer a professional design service that includes custom artwork, brand design, brochure design and web design. All our projects are well researched, crafted and delivered on time.
DISTRIBUTION Whether you are looking for a targeted local campaign or district-wide delivery, Chapel Street Studio can offer a fully tailored distribution package to reach your target market.
PRINT Chapel Street Studio are experts in print management and have working relationships with a range of print providers across the UK. This enables us to find the best possible solutions to a client’s needs and offer a reliable and efficient service with minimal hassle.
COPYWRITING We offer a professional copywriting service provided by qualified journalists and writers who understand how to make words stand out on the page or on screen.
digital solutions Chapel Street Studio offer creative digital solutions including web tools and applications, web development, digital systems integration and digital support and training.
our products... the
Bradford Review
ing comon! so
Eat Drink Bradford
regular clients include...
contact us... enquiries@festivalpublications.co.uk Festival Publications LTD | Company Registration Number: 09017770 | 28 Rhodes Street, Saltaire, BD18 3JJ | Registered in England