Fueling Dreams on Wheels

Tassei Trailers Supports Others’ Goals

photos courtesy Evanna Monarrez

Inspired by the Japanese word for achievement, Tassei Trailers’ name is a fitting one for the business that helps other business owners achieve their dreams, whether it’s a restaurant owner looking to expand its reach with a mobile food trailer or an entrepreneur just starting out.

That goal is especially meaningful for Evanna and Daniel Monarrez, who quietly kicked off a small venture selling trailers last year and later expanded into a full-fledged dealership in Jarrell, Texas.

Community Hub

“It definitely wasn’t in the plans for us,” Evanna says about the business she and her husband started out of their home on the line between Georgetown and Jarrell. But when Daniel’s childhood friend shared that he had launched a trailer manufacturing company, they decided to start a business selling custom-made trailers from his friend’s company. They started with just one food trailer, suggesting, “let’s test the waters.” Remarkably, it sold within a week, prompting them to swiftly build and sell another trailer the following month. “It just so happened that everything fell into place, presenting us with an opportunity we’re truly thankful for,” Evanna says.

With Evanna originally from Arlington, Texas and Daniel from Mexico, the couple found their way to the Jarrell area and opened a location just off I-35 in Jarrell in October, not just because everything they do is in Jarrell but because it is an easily accessible location between Austin and Waco, she says. In addition to getting more involved in the community, they hope to put Jarrell on the map, not only as a trailer dealership destination but as a friendly, growing town they love to call home. Evanna says, “A lot of people come to the dealership from DFW, New Mexico, Utah, California, and even as far as Oregon to pick up trailers and don’t know that Jarrell is here or funny enough, how to even pronounce it. I always tell visitors it’s a great spot to be.”

Building Success

Tassei Trail ers specializes in creating cus tom, built-fromthe-ground-up trailers, offering everything from businesses on wheels to mobile offices and restroom trailers for events. Seeing a business success story like Keith Sheffield’s and Javier Vargas’ has been one of Evanna and Daniel’s favorite parts of owning Tassei Trailers. Keith, a resident of Jarrell, and his friend Javier started El Grandpa Mexican BBQ in Keith’s backyard. Javier’s authentic barbacoa dishes went viral on social media, attracting long lines of customers—and soon the health department to shut them down. During this temporary shutdown, Keith happened to drive by Tassei Trailers, decided to check it out, and left with a functional layout and plans to start building their custom trailer that same day. He now continues to run his popular restaurant in Georgetown. “We’re glad that we got to play a small part in their success,” Evanna says.

Her and Daniel’s goal to help other business owners realize their dreams is driven by their faith, she adds. “We’re grateful for how everything came together, allowing us to help so many other small business owners just starting out. We strive to demonstrate care, honesty, and transparency through our customer service and use our resources to support other small businesses in getting their business on wheels started.”

15141 N I-35, Jarrell • 254-268-7317 • TasseiTrailers.com