Why take part in the Startup Innovation Challenge 2022?

The Startup Innovation Challenge has played a pivotal role in accelerating the businesses of many startups - as previous participants in the Challenge testify.

Dr Ilan Samish,

founder and CEO of Amai Proteins and 2019 Challenge winner, says:

“The Startup Innovation Challenge is the world’s leading competition in the field of ingredients, a major component of our food and beverage system, which is often B2B and, as such, receives less of a spotlight compared to consumer-packaged goods applications. Numerous ingredient and food and beverage companies approached us after the win.”

Ricky Cassini,

CEO and co-founder of Michroma, which won the most innovative ingredient in 2020, agrees.

“The first advice I have for startups is to apply: don't miss the chance to experience this great Challenge. The feedback from the jury was very personalized and extremely wise. Winning the prize was also extremely helpful not only to be contacted by new investors and potential customers but also to reactivate some conversations we had in the past.”

Ofir Daube,

product manager of Sufresca, which won the award for the most innovative processing technology in 2020, says:

“Winning the Fi Global Startup Innovation Challenge 2020 has truly opened up new opportunities for Sufresca. The Fi Global team is highly professional and a pleasure to work with, which made the whole experience particularly worthwhile, especially when facing the challenges of a world pandemic.”