Film bazaar to help promote Kannada movies abroad
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Film bazaar to help promote Kannada movies abroad Vijesh Kamath Bengaluru, Nov 13, 2016, DHNS
It will create market for co-production with int'l producers For the first time, the Karnataka Chalanachitra Academy is working towards opening a “film bazaar” to provide a business platform for Kannada films and for their promotion abroad. The academy, a government-appointed panel, also intends to create a market for co-production of Kannada films with international producers. To begin with, the film bazaar, a place that connects filmmakers, producers and distributors is planned to be organised alongside the 9th edition of Bengaluru International Film Festival (BIFFes) scheduled to be held in Bengaluru and Mysuru in February next year. “At present, film bazaars are held at the International Film Festival of India in Goa every year. We felt that holding a film bazaar at BIFFes will help in giving more focus for Kannada films. We are in talks with the National Film Development Corporation (NFDC) in this regard,” KCA chairman S V Rajendra Singh Babu told DH. The NFDC will be coordinating the event. The Kannada film industry produces over 100 movies every year. “There is a lack of networking in marketing our films in other states and aboard. The film bazaar will make available such a platform - to exchange ideas and do business. Producers, directors interested in showcasing their films can participate,” Babu said. Recognition for BIFFes BIFFes is also likely to get recognition of the International Federation of Film Producers’ Association in the coming weeks, which will help in bringing international producers and distributors to the festival. The academy is working out the modalities of creating a co-production market to help Kannada filmmakers jointly produce films with other countries. “Several Bollywood producers have tie-ups with other countries for joint production of films. Kannada producers too have expressed their wish that they would like to pool in their creative, technical and marketing resources to co-produce films,” Babu said. He said the academy would keep ready a repository of scripts penned by both professional and amateur writers for the perusal of producers from abroad. Producers - especially from Britain, Russia, China and South Africa - are looking at India for joint collaborations and the Kannada film industry should not lose out on the opportunity for international tie-ups to co-produce films, Babu said.
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