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The First Auction Event First Commercial Realty has achieved unprecedented sales success in some of the toughest market conditions through our ‘First Auction Events’. There is no doubt that market conditions will continue to improve in 2013. Already, we are selling quality properties at premium prices and expect to achieve far greater successful results throughout the coming months . If the time is right for you to sell, then we invite you to be part of the next ‘First Auction Event’. Our aim is to achieve a successful outcome for you and to have your property sold on the day. Our experience is proven and our marketing strategies will ensure your property will be targeted to all potential buyers currently in the market. We look forward to achieving an outstanding outcome for you. Angelo Efstathis Managing Director
Our Results... speak for themselves LD
LD
SO
LD
SO
WOOLLOONGABBA
LD
SO
NEWSTEAD
WOOLLOONGABBA
SLACKS CREEK
SO ROBERTSON
GREENSLOPES
ORMEAU
LD
SO
SO
SO
LOGAN CENTRAL
LD
LD
LD
LD
COORPAROO
SO
SO SLACKS CREEK
SO
LD
LD
SO
LD
SO LOGAN CENTRAL
SPRING HILL
our team = results
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auctioneer Jason Andrew 2012 REIQ Auctioneer of the Year 2010 Australasian Auctioneer of the Year 2009 REIQ Auctioneer of the Year
Jason Andrew is a master of his craft and one of the most respected and sought after auctioneers, speakers and real estate trainers in the country. His energy is contagious and a trademark of his business. Jason has personally conducted more than 5000 auctions during his career, achieving impressive results as high as one million dollars above reserve.
Jason launched his namesake business in 2008. Quickly growing in size and reputation, the team at JA now calls over 2500 auctions a year, which represents more than 20% of all auctions in South East Queensland. In 2010, Jason was awarded the Australasian Auctioneering Champion, the highest honour bestowed within the auctioneering fraternity. He was also named by the Real Estate Institute of Queensland as Auctioneer of the Year both in 2009 and 2012, making him one of only three people in the history of the award to have won more than once.
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Marketing Our commitment is to give you a cost effective marketing campaign that is delivered in a prompt and professional manner. At the same time our marketing campaign will give your property high exposure across a range of marketing mediums. Our approach is detailed below. It will ensure your property is seen by potential buyers in the critical period prior to your auction.
photography & video With the increasing influence of the internet and local media, high quality photographs have never been more important. Balancing a creative flair with practical marketing concerns, First Commercial Realty will ensure your property is displayed at its best. Whether it’s a vacant block of land or a highrise commercial block we are marketing, we have a photography package to suit. All images are digitally enhanced, ensuring brightness and clarity that will catch the eye of potential buyers.
Internal & External Photography Internal and external images, digitally enhanced & edited to maximise your property’s selling points.
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Dusk Photography
Aerial Photography
Internal and external images including one external dusk shot to make your property stand out from the rest.
Multiple aerial shots showing your property’s location and surrounding services.
Video & Professional Images HD video up to 30 seconds with 10 professional images and an elevated shot. Includes professional voice over.
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press first sites advertising auction
underwood
We’ve developed an effective marketing strategy that’s designed to reach your optimum target market without the hefty outlay. By advertising in “first sites” in the Courier Mail’s Prime Site on Friday, your property will be seen by 592,000 readers. Of these, an impressive 142,000 are AB’s, which means your property is being seen, not only by people interested in commercial property, but by those who can afford to invest.
Value Add Industrial Opportunity
2 Module
• 3 Industrial sheds (677m2, 922m2 & 1,493m2) • On one title with 8542m2 of GI land • Situated off busy Kingston Road • Holding income in place • Plenty of upside for the astute investor Under instruction from Receiver & Manager
Onsite: Thursday 11th October 2012 @ 12pm
462,000 readers aged 35+ 142,000 readers who are AB Quintile
Michael Hedger 0414 888 659 Jim Wicks 0416 126 353
auction
Advertisement Sizes Platinum Premium Budget
beenleigh Realistic Vendors
• Freehold Investment with security in place • 3x3 yr lease-EFAB P/L • $101,673 Net p.a.+gst • 1002m2 Building on 1881m2 of GI land
2 Module Ad 1 Module Ad 1 Module Ad
1 Module
Onsite: Thursday 11th October 2012 @ 10am
Frequency Five (5) consecutive weeks
Michael Hedger 0414 888 659
auction
coorparoo
Enquiry Levels
Secure, Safe, Inner City Investment
• 442m2 NLA over 2 levels • Onsite car parking at rear • Plenty of upside available • Situated on busy Old Cleveland Road • Fully leased secure commercial investment • Approx annual net return of $108,000 + gst Onsite: Thursday 11th October 2012 @ 2pm
Michael Hedger 0414 888 659
Phone: (07) 3391 9500 don’t settle for second best. * Source: Roy Morgan Research Jan-Dec 2010
visit our new website:- www.firstcommercial.com.au
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the first edition don’t settle for second best.
Issue 14 - Spring Edition
Full Page
WOOLLOONGABBA
Half Page
AUCTION Wednesday 24th October 2012 at 11.00am Gambaro’s Convention Centre
the first edition don’t settle for second best.
LABRADOR, 134 Brisbane Road
auction
Issue 14 - Spring Edition
CHASING HIGH EXPOSURE? • • • •
Brand New Showroom Investment - Fully Leased Secure leases (5 x 3 x 3) - strong guarantees in place Net annual rental approx $210,000 per annum + GST Neighbours include Supercheap, Carpet Call,Clive Anthonys and Harbour Town Shopping Centre • Excellent depreciati on benefi ts available • Approximately 60,000 cars pass this site daily excellent exposure to Brisbane Road
WOOLLOONGABBA
logan central
SOLID, SAFE, SECURE INVESTMENT! • Fully leased Freehold commercial investment with strong Government tenants - all on secure leases. • In the heart of the Logan Central Business District. • Development opportunities exist - exciting new Logan Central draft master plan has just been released subject to Logan City Council. • Rare opportunity in tightly held precinct. • Net annual rental $260,172 + out goings + GST
click to view online
Agent Contact:Michael Hedger - 0414 888 659 michaelh@firstcommercial.com.au AUCTION: 11am Wednesday 24th October 2012
auction
Mitchell Stewart M: 0414 888 936 P: 07 3391 9500 E: mitchells@firstcommercial.com.au
(07) 3391 9500
WOOLLOONGABBA
hemmant
STRATEGIC INVESTMENT! • • • • • •
Prime location in the Australia Tradecoast 6,134sqm total land area General Industry zoning with 24/7 operations 3,045sqm Buildings Wide tenancy spread 60m Frontage to Lytton Road
Agent Contact:Ben Bowen - 0414 889 978 benb@firstcommercial.com.au AUCTION: 11am Wednesday 24th October 2012
(07) 3391 9500
the first edition magazine First Edition is our e-property magazine. It is targeted at qualified commercial, industrial and retail property owners in South East Queensland and is sent electronically via our comprehensive up-to-date database. First Edition is distributed twice during each property campaign. We also mail First Edition to qualified buyers who we believe may be interested in your property.
Enquiry Levels
Advertisement Sizes Full Page (210 x 250mm) Half Page (210 x 125mm)
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signage We never underestimate the importance and effectiveness of a prominent and professionally produced onsite sign. Signs act as silent salespeople to give prospective buyers all the salient details, such as size, price and sales information. Sizes 1.8m x 1.2m Budget Sign 2.4m x 1.8m Text Sign 3.6m x 2.4m Custom Sign Enquiry Levels
Brisbane’s Premier Opportunity Brand new retail investment-fully leased Secure lease in place (5x3x3)-with guarntees Net annual rental approx $200,000 per annum
2.4m x 1.8m Text Sign 3.6m x 2.4m Custom Sign
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the first alert
e-property update We have an active and up-to-date e-mail database in excess of 10,000 targeted purchasers/tenants both locally and nationally which will provide details of the property free of charge within the second and third week of the campaign. Frequency Weekly Format HTML with SMS tracking to notify your agent of potential buyers Enquiry Levels
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real commercial website
Realcommercial.com.au is Australia’s No. 1 commercial real estate listing website with over 198,000 unique visitors every month. Both the Elite Plus and Elite listings are designed to make your property stand out from the others. With their larger photos, bolder borders and higher ranking in the search results than an enhanced or basic listing, they generate far more enquiries over a longer period of time. Frequency Both an Elite Plus and Elite listing last for a period of 90 days. Elite Plus listings rotate back to the top of the search results every seven days; Elite listings rotate back to the top every 14 days.
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first commercial website Enquiry Levels
Your property will be promoted through our state-of-the art website; our web address is clearly and prominently displayed on all of our marketing materials. This promotion, our platinum level SEO program and our partnership with websites including www.realcommercial.com.au, www. commercialrealestate.com.au and www. google.com.au drives traffic to our site. As part of your campaign your property will also be featured on our homepage in our feature property banner. Feature properties rotate on a per visitor basis during the life of their campaign. Frequency Your property will rotate on our home page throughout the entire campaign.
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information memorandum An Information Memorandum will be prepared, which serves as a ‘due dilligence’ package and will be distributed to all interested parties. Incorporating site details, title details, registered plans etc. It is a valuable tool for purchasers to make an informed decision.
Distribution To all qualified email and telephone enquiries plus to all interested parties who personally inspect the property.
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marketing packages Budget
Premium
Platinum
Photography Professional Images 5 Images 10 Images HD Property Video Included Aerial Shot
The First Edition Magazine
Half Page
10 Images Included Included
Full Page
Full Page
Signage 1.8m x 1.2m Budget Sign Included 2.4m x 1.8m Text Sign Included 3.6m x 2.4m Custom Sign
Courier Mail - 5 weeks
1 Module
Realcommercial.com.au Elite Listing (Based on Tier 1 pricing)
Included
1 Module
2 Module
Elite Listing
Elite Plus Listing
The First Alert Email
Included
Included
Included
firstcommercial.com.au website
Included
Included
Included
Information Memorandum
Included
Included
Included
Auctioneer
Included
Included
Included
Searches
Included
Included
Included
Venue Hire
Included
Included
Included
$6,500.00
$7,950.00
$12,950.00
Property Address Marketing Package Platinum Package $12,950 (GST inc)
Premium Package $7,950 (GST inc)
Budget Package $6,500 (GST inc)
Other Marketing $
Client Details Contact Name:
Billing Address:
Company:
Property Address:
Payment Details By EFT:
By Credit Card: (Please note 2% surcharge)
Account Name: First Realty Group Trust Account No. 2 Bank: National Australia Bank BSB: 084 447 Account: 18 404 5093
Card Type: Mastercard Visa Card Number ________________________________________ Expiry Date _________ / _________ Security Code _________ Card Name ________________________________________
By Cheque: Payable to:
First Commercial Realty Trust Account
Mail to:
PO Box 7129, East Brisbane QLD 4169
I hearby authorise First Commercial Realty to charge the above credit card with the amount stated in the “Grand Total� with an additional 2% credit card surcharge.
Signature:
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Web: www.firstcommercial.com.au : facebook/firstcommercial Email: info@firstcommercial.com.au Phone: 1300 618 855
Brisbane Suite 2 125 Wellington Road EAST BRISBANE QLD 4169 Phone: 07 3391 9500