Media Pack
2009
520 Bradgate Road, Newtown Linford, Leicester LE6 0HB 3 +44 (0)1530 242232 4 +44 (0)7957 637537 U www.productandimagesecurity.com ! dwillis@productandimagesecurity.com
Unique publications for security print and packaging We thank you for your support you have given to our magazines Product & Image Security and Package Print and Converting International in the past year. In 2009 we will be incorporating the best parts of both publications in order to provide one single product the market is keen to read. Last year we received an increasing number of enquiries from Package Print and Converting International regarding the areas of Narrow Web Security and Luxury Packaging - articles and the topics we have covered have become of interest to both set of readers. So we thought that we would widen the scope and deliver one magazine to both readerships covering the best topics from each! The readership of each will receive a copy – widening greatly the opportunity for Advertisers and contributors. Product & Image Security Magazine - incorporating Package Print and Converting International - will continue to be published bi-monthly The magazine is specifically targeted at the printers and converters that supply into the growing security and non security print, security labelling and other packaging markets. With brand protection becoming a topic of major importance to brand owners the need to design, print and finish high quality customer facing print is paramount. Our new publication will carry news and articles about the very latest developments in this important market, illustrating how printers and their clients can benefit from new innovative print initiatives and solutions to securing product without compromising the important aspects of design and functionality. This media pack includes our planned forward feature programme details so you can identify any features that will be of interest to your PR department. We will of course welcome your press releases and pictures as well and include these in our news sections where appropriate. We are again planning to support a number of important industry events this year such as seminars and exhibitions with reviews and previews of what’s happening in this exciting industry. Thank you for your support in 2008 and we look forward to working closely with you in 2009 to meet your corporate promotional objectives. We very much believe our new look and focus will be extremely successful in 2009 and look forward to a great year ahead
520 Bradgate Road, Newtown Linford, Leicester LE6 0HB 3 +44 (0)1530 242232 4 +44 (0)7957 637537 U www.productandimagesecurity.com ! dwillis@productandimagesecurity.com
Jeremy Plimmer Director WillisPlimmer Publishing Limited 520 Bradgate Road, Newtown Linford, Leicester LE6 0HB +44 (0)1530 242232 +44 (0)7957 637537
Introduction... Product & Image Security was launched to meet the growing international demand for information concerning the problems of counterfeiting, forgery, product piracy, substitution and diversion as well as retail theft and product tampering. At the start of 2009 the magazine was joined by its sister publication to become ‘Product and Image Security incorporating Package Print and Converting’. The New magazine was created as a response to market needs where subjects in both have become increasingly of interest to both sets of readers. The publication discusses the solutions and technology available to combat worldwide Brand Protection problems without compromising the security of the technologies reviewed. The magazine also features articles and news relating to high security documents such as currency, identity cards, passports, smart cards and travel tokens. Other areas of coverage are product identification authentication, traceability, brand image protection and security labels and including tags, tickets and packaging seals. We also cover packaging issues where security and Brand Protection is becoming a significant issue - labels, containers and products - from cartons to bags and sacks, corrugated to flexibles, and pots and tubs to metal cans, especially where tamper evidence is needed. We examine production equipment such as narrow web machinery, security die cutting and U-V drying systems and services. The magazine is targeted towards the retail packaging and high security printing sectors of the market and is distributed to Government Departments, Banks and Financial Institutions as well as end users in manufacturing together with Retailers and Brand Owners. Read by top decision-makers across the world of Security Printing and Packaging - and many more leading brand owners and packaging development technologists the magazine conitues to offer a unique channel to these increasingly import secots of the market. With a highly developed reader enquiry service the publication offers a direct response medium to advertisers and news providers.
520 Bradgate Road, Newtown Linford, Leicester LE6 0HB 3 +44 (0)1530 242232 4 +44 (0)7957 637537 U www.productandimagesecurity.com ! dwillis@productandimagesecurity.com
Features 2009 Product and Image Security Magazine Incorporating Package Print and Converting International Regular features//... Asian Perspective, One-to-one, Smart Card Centre, People Page and Court Cases (here comes the judge)
Jan/Feb 2009 Security Papers and substrates Digital Protection – Glyphs and Matrix Codes Print and data security in ID Systems The importance of Investigation and legislation in the fight against Counterfieting Phonecards –security developments – changing brand owner demands Security dies /machines for security print Security Materials – What’s New? Holographic embossing, track & trace, security inks, tear tapes etc Brand Image – Getting Noticed (Implementing a good design, colour/colour control, And adding decorative finishes, etc). Mar/Apr 2009 Authentication systems in document protection Developments in holographic and OVD security Negotiable document protection Security Packaging- embedding ‘in substrate’ devices Voucher market – the role of security print The Future Is Small – Nano-Materials in packaging. Coating – Decorative/Industrial & Packaging Drying and Curing – Hot air, Infrared, UV & EB Litho Lam - Coated face sheets – where Luxury meets Security May/Jun 2009 Smart labels for Intelligent Packaging Tamper evidence in product protection Developments in Smart Cards Security Inks for document protection Pharmaceutical markets – protect the product or the packaging? Die Cutting in the Spotlight Spotlight on the Paper Makers PISEC 09 preview In line and off line die cutting Web Control – web cleaning/inspection/tension Tear tapes as tamper evidence devices Jul/Aug 2009 Tapes and threads in authentication systems Optically variable materials Piracy in the clothing and footwear sectors Developments in RFID ticketing and tokens Brand protection – top ten questions a brand owner should ask in a world of many solutions Label Expo Europe - Preview issue Where Now For Print ? Innovations in the pipeline which are set to have an impact on the way a printer/converter works. Presses – Ultra-Narrow/Narrow/Mid and Wide Authentication in Packaging Sep/Oct 2009 Fighting Internet Fraud Low cost RFID and Chipless systems Forensic markers and taggants Security Materials for packaging applications Mass serialisation v. surface authentication Label Expo Europe - Review issue Tapes & Adhesives Flow-wrapping review – Protecting the Brand
520 Bradgate Road, Newtown Linford, Leicester LE6 0HB 3 +44 (0)1530 242232 4 +44 (0)7957 637537 U www.productandimagesecurity.com ! dwillis@productandimagesecurity.com
Nov/Dec 2009 Labels to prevent packaging fraud Tracking and tracing systems Designing security backgrounds and overlays Security inks for product protection Flexo Spotlight -Technology Printing For the Feel Good Factor – Adding Value Processes for Cosmetics/Confectionery – i.e. printing, foil stamping, etc Digital in Print
Why Advertise? • To ensure that your product is known and appreciated by Decision makers and Brand owners • To provide stimulation and the ability for a potential customer to find out more about your product
What Advertising offers you • Recognition and gaining of attention • Supports News PR with detailed visual and factual contact Information
What type of Advertising? • Display adverts – High impact especially when repeated as a series for repeated recognition • Buyers Guide Classifieds - effective • Address sheet sponsorship – Promote your event or product on the address leaf itself • Referal service – For all series advertisers provide 20 of your top prospects and we will add them to our mailing list. You can send them a message printed on the address leaf personalized to your product. Even tell them which page your advert will appear on! • Inserts – loose or bound- Very effective where substrates, Inks or foils are displayed where visual impact is necessary • Cover Mounts- CDS, product samples etc • Book marks • Belly bands • Web site Banner Headline with Hyperlink to your website.
Media Partnerships Product & Image Security Magazine is a media partner at these events in 2009: • Security Document World • PISEC 09 • The Brand Protection World Our publication will be widely distributed at these events and at: LabelExpo ‘09 and Graphics of the America’s.
520 Bradgate Road, Newtown Linford, Leicester LE6 0HB 3 +44 (0)1530 242232 4 +44 (0)7957 637537 U www.productandimagesecurity.com ! dwillis@productandimagesecurity.com
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Other Marketing opportunities... Other opportunities?
Your Voice Has Been Heard Inline printing has taken a quantum leap into the future...
By utilising an in depth, proprietary program known as Voice of the Customer (VOC), our engineers were able to pinpoint unique technical and machine design needs.
• •
The result‌ The COMCO C2. Find out how Comco has combined servo technology with I-DriveTM (Intelligent Drive System) to create the world’s most innovative inline press. Stop by to see the European debut of the new Comco C2 at Labelexpo Brussels 26th – 29th September, 2007 on the Mark Andy stand C10 in Hall 5.
•
To learn more about these and other C2 breakthroughs, contact Mark Andy, or visit us at www.comcoc2.com.
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Reprints - your articles reprinted for use at trade shows or mailings to prospects. Direct mail - an opportunity to send a promotional piece about your company to companies on our mailing list. Publishing - We will advertise your own articles or technical white papers in the magazine, publish them and handle revenue collection and distribution on your behalf.
Who advertises?
Mark Andy Inc Mark Andy France Mark Andy Europe Mark Andy UK T: +1 636 532 4433 T: +44 1625 500964 T: +33 1 64 60 39 90 T: +41 61 487 9666 F: +1 636 532 1510 F: +44 1625 501334 F: +33 1 64 60 39 98 F: +41 61 487 9665 www.markandy.com E: paul@markandy.co.uk E: ma-ag@markandy.com E: markandyfr@wanadoo.fr
%VERY ONE OF US IS BORN WITH OUR OWN UNIQUE CODE
• • •
What if we could do the same with your products? &RACTURE#ODE IS A POWERFUL SOLUTION FOR THE AUTHENTICATION AND TRACKING OF INDIVIDUAL PRODUCTS REGARDLESS OF THE VOLUMES INVOLVED 4HE &RACTURE#ODE TECHNOLOGY CAN SIGNIFICANTLY HELP WITH IDENTIFYING AND CONTROLLING GREY MARKET CHANNELS COUNTERFEITING AND REPACKING %ACH PRODUCT THAT CARRIES A &RACTURE#ODE IS GUARANTEED TO BE DIFFERENT &RACTURE#ODE AS UNIQUE AS YOU ARE
!MAGER 3TRANDVEJ ETAGE +ASTRUP $ENMARK 0HONE &AX WWW FRACTURECODE COM INFO FRACTURECODE COM
520 Bradgate Road, Newtown Linford, Leicester LE6 0HB 3 +44 (0)1530 242232 4 +44 (0)7957 637537 U www.productandimagesecurity.com ! dwillis@productandimagesecurity.com
Product owners, IP property developers, Security Consultants. Employment Agencies: Vacancies for specific related Employment opportunities. Print sales and Auction Companies.
Readership Distribution
Product and Image Security incorporating Package Print and Converting International - Distribution by Sector Transport & Ticketing Telecoms 10%
Retail & Distribution 9%
Brand Owners 19%
Financial Services & Insurance 7%
GOVT/Police/ Borde 10%
Legal/Consult 3%
Security Feature Suppliers 11%
Security Machinery/Material Suppliers 15%
Packaging/Label Converters 10%
Security Printers 6%
• Product and Images Security attracts a key readership of 7300 in over 120 countries. • We are a key media partner with LabelExpo in Europe and the Americas and PISEC
Technical Manager 3.0%
Brand Manager 11.2%
Chairman/ Owner/CEO 2.0%
Developement Manager 14.1%
Director/ Manager 31.3%
Managing Director/VP 38.4%
• Our subscriber list is constantly researched and updated to reflect the best possible mix of brand owners and industry specialists the world over • Based on a survey of readers undertaken in 2006 Asia 4.8%
Australia 0.8%
520 Bradgate Road, Newtown Linford, Leicester LE6 0HB 3 +44 (0)1530 242232 4 +44 (0)7957 637537 U www.productandimagesecurity.com ! dwillis@productandimagesecurity.com
UK 20.7%
Africa 0.4%
Europe 23.3%
South America 6.3%
Middle East 0.4%
North America 42.4%
Far East 0.9%
Production
2009 January/February 2009 Mailing date Final Ad copy date Final editorial copy date
January 25th January 16th January 9th
March/April 2009 (Intergraf 13-15 May 2009- Preview issue) Mailing date Final Ad copy date Final editorial copy date
March 28th March 21st March 12th
May/June 2009 (Intergraf 13-15 May 2009- Review issue) (PISEC 22-24 June 2009 - Preview issue) Mailing date Final Ad copy date Final editorial date
June 3rd May 27th May 20th
July/August 2009 (PISEC 22-24 June 2009 - Review issue) (Label Expo Europe 23-26th September 2009 - Preview issue) Mailing Date July 18th Final Ad copy date July 8th Final editorial date July 2nd
September/October 2009 (Label Expo Europe 23-26th September 2009 - Review issue) Mailing Date October 10th Final Ad copy date October 3rd Final editorial date September 29th
November/December 2009 Mailing date Final Ad copy date Final editorial copy date
520 Bradgate Road, Newtown Linford, Leicester LE6 0HB 3 +44 (0)1530 242232 4 +44 (0)7957 637537 U www.productandimagesecurity.com ! dwillis@productandimagesecurity.com
December 8th November 28th November 20th
Advertising Rates Dimensions
2009
Standard Rate
Series Rate (2+)
UK£
US$
Euro
UKS
USD
Euro
Full page 4 colour (297mm x 210mm)
£1550
$2200
€1850
£1350
$1900
€1620
Half page 4 colour (130mm x 179mm)
£1150
$1600
€1925
£950
$1325
€1600
Qtr page 4 colour (130mm x 87mm)
£950
$1325
€1600
£650
$900
€775
Front Cover
£2000
$2800
€2400
Back Cover
£1800
$2500
€2150
20mm x 57mm (4 col)
£380
$530
€450
40mm x 57mm (4 col)
£485
$675
€815
60mm x 57mm (4 col)
£585
$820
€700
Classified Buyers Guide per year
(To repeat the same copy in a second section of the Buyers Guide add £100) Subscription rates per year
Your Voice Has Been Heard Inline printing has taken a quantum leap into the future...
UK Europe (Euro Zone) All Others Website Banner per year Link Up to your website
£95 €140 $240
By utilising an in depth, proprietary program known as Voice of the Customer (VOC), our engineers were able to pinpoint unique technical and machine design needs. The result… The COMCO C2. Find out how Comco has combined servo technology with I-DriveTM (Intelligent Drive System) to create the world’s most innovative inline press.
£400
$550
Stop by to see the European debut of the new Comco C2 at Labelexpo Brussels 26th – 29th September, 2007 on the Mark Andy stand C10 in Hall 5.
€475
To learn more about these and other C2 breakthroughs, contact Mark Andy, or visit us at www.comcoc2.com.
Additional services – Prices on Request Carrier Sheet messaging Tip Ons Cover mounts Bound Inserts Non bound Inserts Bookmarks Prospect target marketing Database Mailings Classified Appointments Auctions Packages - please contact us for details
Mark Andy Inc Mark Andy France Mark Andy Europe Mark Andy UK T: +1 636 532 4433 T: +44 1625 500964 T: +33 1 64 60 39 90 T: +41 61 487 9666 F: +1 636 532 1510 F: +44 1625 501334 F: +33 1 64 60 39 98 F: +41 61 487 9665 www.markandy.com E: paul@markandy.co.uk E: ma-ag@markandy.com E: markandyfr@wanadoo.fr