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Trade Information

CARTIER: THE TANK WATCH

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Franco Cologni

A timeless piece of modern watchmaking, Cartier’s Tank watch is an icon that never ceases to renew itself.

Designed by Louis Cartier in 1917, the Tank watch is an icon of modern watchmaking. The functionality and refi ned design of this wristwatch, combining geometry and harmony, defi nes its strong identity. Immediately recognizable and always in step with the times, the Tank watch has been reinterpreted for more than a century through multiple variations that are forever faithful to the spirit of the original design: Tank Cintrée, Tank Chinoise, Tank Américaine, Tank Française and, more recently, the relaunch of the Tank Must. Augmented with a chapter on new models created since 2017, this new, fourth edition of an essential reference on the Tank watch offers a journey into the heart of the myth. Thanks to numerous archival documents and some previously unpublished photographs, the book explores, through the passionate pen of a true connoisseur, the most signifi cant Tank watches and their technical characteristics, while drawing portraits of famous clients who, over time, have been seduced by this timeless timepiece.

Franco Cologni is a writer specialized in the jewelry and luxury industries. He is the author of numerous books on the history of watchmaking and jewelry.

Fashion / Jewelry HC w/jacket 232 pages 200 color illustrations 9¾ × 11¼ in. (24.7 × 28.5 cm) ISBN: 978-2-08-028188-3 US $85 / Can. $115 / £65 / 75 € Publication: October 2022

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