HISTORY OUR LIFE OUR INSPIRATION OUR CUSTOMER OUR PRODUCT MARKETING DISTRIBUTION BRAND GUIDELINES CONTACTS
Religion’s blend of anarchic graphics and commercial attributes has pushed the brand to the forefront of the fashion and media spotlight. It’s ‘no fear policy’ of experimenting with design techniques, washes and trends has given the brand its diverse appeal; distressed garments with a rock star edge.
HISTORY
Established in the early 90’s Religion firmly rooted itself to early club culture; when music was chemically inspired and beliefs were publicly expressed on statement tees. Initially developed as a niche t-shirt range,
2006 - WOMEN’S-WEAR WAS THE FASTEST GROWING SELL-THROUGH IN SELFRIGES 2007 - COLLABORATE WITH DESIGNER ZAKEE SHARIFF 2008 - ”SHOP WITH ASOS” PARTNERSHIP COMMENCES 2009 - CLUBBED TO DEATH CALLABORATION LAUNCHED 2009 - SHOREDITCH, BRICK LANE AND OBEROY, BALI STORES 2010 - LAUNCHED LICENSED EYEWEAR
OUR LIFE
1989 - BRAND LAUNCH
OUR INSPIRATION
Religion is a label for men and women with an unrivaled mix of style, innovation and attitude. Religion clothing started as an alternative to the main stream brands creating clothes that exude a sense of irreverence and attitude with a subversive elements of sex, drugs and rock & roll. Religion inspiration is from the early punks ideas and its base in edgy Shoreditch in east London that translates into trendsetting appeal for today’s consumer. With its underground cult following Religion is pursued with conscientious devotion. Religion arouses passion and causes controversy; it controls and transforms clothing.
OUR CUSTOMER
RELIGION IS YOU
Tom 23 London Stylist “I................. ...............”
Tom 23 London Drummer “Religion roks”
Emma 20 London Stylist “Religion represents myself ”
OUR PRODUCT
TOPS
DRESSES
JACKETS
BOTTOMS
T-SHIRTS
SHIRTS
JACKETS
ACCESSSORIES
COLABORATIONS Religion has collaborations with major clubs and DJ's across Europe, Religion strive to remain innovative and diverse with a 'rockstar edge' Religion have released an exclusive range of t-shirts under the label Clubbed To Death, collaborating with top clubs and DJ's such as Ministry of Sound, Wonky Pop, Creamed, Space, Circus, Defected, Carl Cox and Mixmag.
MARKETING
Religion Clothing designates state-of-the-art fashion by continuously offering creative styles and original collections. With trademark patriotism has resulted in some quirky, unique dresses and tees, with the skulls and pinstripes well loved by the fashion aficionados. Catapulted into the media spotlight with sightings of well know style icons wearing the brand, it has become the must-have label for celebrity fashion fanatics and now features prominently in Press and is regularly used for Fashion Editorials.
CELEBERTIES
EDITORIALS
PRESS
DISTRIBUTION
STORES For the first time consumers will be able to appreciate the full Religion experience as never before with both men's and women's collections and a range of limited accessories created exclusively for the store. Shoreditch: 128 Shoreditch High St, London E1 6JE 0207 6130 606 Spitalfields: 154 Brick Lane, London E1 6RU 0207 092 9802
CONCESSIONS
WHOLESALE
INTERNET http://www.asos.com/Men/A-To-Z-Of-Brands/Religion/Cat/pgecategory. aspx?cid=1607&affid=1259 http://www.religionclothing.co.uk http://www.clubbedtodeath.co.uk http://www.facebook.com/pages/Religion-Clothing-UK/50737519556 http://twitter.com/ReligionRetail
USED ON MENS T-SHIRTS & SWEATSHIRTS, ON THE LEFT HAND SIDE CHEST AREA
USED ON BRAND LITERATURE, ON LOOKBOOKS, THE WEBSITE
USED ON THE CLOTHES TAGGING OTHER INFORMATION
BRAND GUIDLINES
USED ON MENSWEAR RANGE, ON BACK OF T-SHIRTS
CUSTOMER SERVICE & WHOLESALE ENQUIRIES: T: +44 (0) 1323 441 777 F: +44 (0) 1323 441 666 E: sales@religionclothing.co.uk
CONTACTS
PRESS ENQUIRIES: T: +44 (0) 207 729 5005 F: +44 (0) 207 729 1659 E: pr@religionclothing.co.uk