May 2010 Florida Pharmacy Journal May 2010 by Florida Pharmacy Today

MAY 2010

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florida PHARMACY TODAY Departments 4 Calendar 4 Advertisers 5 President’s Viewpoint 7 Executive Insight 27 Buyer’s Guide

VOL. 73 | NO. 5 MAY 2010 the official publication of the florida pharmacy association

Features

10 13 23

Walkway of Recognition Dedicated – An Historical Event Florida's Colleges of Pharmacy FPA 119th Meeting and Convention

MAY 2 0 1 0

FPA Calendar 2010

MAY 19

Advisory Council on Pharmacy Practice - Florida Pharmacy Council post session conference call

26 - 28 ASCP Midyear Clinical Conference Phoenix, Arizona 31 Memorial Day, FPA Office Closed

JULY 5

10 - 14 AACP Annual Meeting Seattle, Washington

8-9

FPA Leadership Retreat Renaissance Hotel Orlando Airport Florida Board of Pharmacy Meeting Tampa, Florida

30 - 4 FPA Annual Meeting and Convention, Marco Island Marriott

of the Florida Pharmacy Today Journal

The Florida Pharmacy Today Journal is a

peer reviewed journal which serves as a medium through which the Florida Pharmacy Association

FPA Legislative Committee Meeting Orlando, Florida

can communicate with the profession on advances

30-1

FSHP Annual meeting Southeast Officer's Conference New Orleans, LA

of interest to the profession. As a self-supported

JUNE 5

FPA Office Closed

Mission Statements:

AUGUST 8-11

27th Annual Southeastern Gatherin Hilton Sandestin Beach

10-11 Board of Pharmacy Meeting Crowne Plaza, Orlando 28-29 FPA Committee and Council Meetings Airport Marriott, Orlando

in the sciences of pharmacy, socio-economic is-

sues bearing on pharmacy and newsworthy items

journal, it solicits and accepts advertising congruent with its expressed mission.

of the Florida Pharmacy Today Board of Directors

The mission of the Florida Pharmacy Today

Board of Directors is to serve in an advisory capacity to the managing editor and executive editor of

the Florida Pharmacy Today Journal in the establishment and interpretation of the Journal’s

policies and the management of the Journal’s

fiscal responsibilities. The Board of Directors also serves to motivate the Florida Pharmacy Associa-

tion members to secure appropriate advertising to

For a complete calendar of events go to www.pharmview.com CE CREDITS (CE cycle) The Florida Board of Pharmacy requires 10 hours LIVE Continuing Education as part of the required 30 hours general education needed every license renewal period. Pharmacists should have satisfied all continuing education requirements for this biennial period by September 30, 2011 or prior to licensure renewal. *For Pharmacy Technician Certification Board Application, Exam Information and Study materials, please contact Ranada Simmons in the FPA office. For More Information on CE Programs or Events: Contact the Florida Pharmacy Association at (850) 222-2400 or visit our Web site at www. pharmview.com CONTACTS FPA — Michael Jackson (850) 222-2400 FSHP — Michael McQuone (850) 906-9333 U/F — Dan Robinson (352) 273-6240 FAMU — Leola Cleveland (850) 599-3301 NSU — Carsten Evans (954) 262-1300 DISCLAIMER Articles in this publication are designed to provide accurate and authoritative information with respect to the subject matter covered. This information is provided with the understanding that neither Florida Pharmacy Today nor the Florida Pharmacy Association are engaged in rendering legal or other professional services through this publication. If expert assistance or legal advice is required, the services of a competent professional should be sought. The use of all medications or other pharmaceutical products should be used according to the recommendations of the manufacturers. Information provided by the maker of the product should always be consulted before use.

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assist the Journal in its goal of self-support.

Advertisers CVS...................................................................... 28 Dr. OJO................................................................. 2 Healthcare consultants........................ 3 Kahan ◆ SHIR, P.L............................................ 9

Mckesson........................................................ 22 MARRIOTT........................................................... 2 PPSC.................................................................... 19 philadelphia college................................ 9 Rx RElief............................................................ 9

E-mail your suggestions/ideas to dave@fiorecommunications.com

The President’s Viewpoint GUEST COLUMNIST THERESA TOLLE, PAST FPA PRESIDENT

We Are All in This Together

“An Independent Pharmacy Perspective on Florida Pharmacy Issues”

would like to thank President Karen Whalen for the opportunity to serve as a guest columnist in The President’s Viewpoint this month. As I write, our Florida Legislature has just concluded one of its more interesting sessions in recent history. The state budget was the focus of most of the 2010 session and our profession and our patients were at the heart of many of the discussions. It is an understatement to label this session as brutal. I am proud of the way that pharmacists and students rallied and took up the call this year. Our annual Legislative Days at the Capitol and Pharmacists Health Fair was the most well attended that we have had with over 200 pharmacists and students. Our members have also been called upon time after time over the past two months to try to bring our Legislature back to reality. Issues affecting Medicaid patients and pharmacists such as mandatory mail order, closed pharmacy networks and reimbursements AT cost were some of the more ludicrous being considered! As an independent pharmacy owner, these issues are very concerning, both for our patients and for our businesses. There were numerous other issues considered this session, so please refer to Michael Jackson’s Executive Insight for a complete wrap-up. Other current issues that are facing independent pharmacy owners in particular this year include but are not limited to implementation of the prescription origin code, Fraud, Waste & Abuse mandates by Medicare, non-matched NDC list, DMEPOS mandatory accreditation and competitive bidding, AMP (average manufacturers price) upcoming

implementation, and new HIPAA regulations. In addition, NCPA has pushed for an investigation by the Federal Trade Commission (FTC) into the business practices of CVS/Caremark and its move to force many patients into mandatory and exclusive use of retail CVS stores or Caremark mail order.

Armed with $500 allocated by the Association members, the Legislative Committee pursued legislation and the Florida Legislature passed a bill in 1889 creating the Florida Board of Pharmacy. I do recognize that these issues are not exclusively independent pharmacy issues. In fact, I believe it is important that as pharmacists we set aside our workplace biases to do what is best for the profession and our patients. We need not lose sight of the fact that we are “all in this together” and when we fight for the best interests of our pa-

Theresa Tolle, Pharmacist/Owner, Bay Street Pharmacy, Sebastian, FL (Theresa is a Past FPA President and current Treasurer of the FP-PACCE)

tients, we are fighting for the best interest of our profession! One year ago, Michael Jackson called for us to have a Pharmacist Tea Party. As we have watched the nationwide tea party movement grow with average citizens getting fed up with what they are seeing from our elected officials, I agree that it is time for us as pharmacists to get fed up! I believe that we now have the momentum and we should organize like never before to let our legislature and forces outside our profession know that we WILL stand for what we believe. Our state associations (FPA, FSHP, and FIPN) are working together in a coordinated effort. So, the next step is that all of our members who have spoken up this year keep that going and more get involved! I challenge you to work toward this Pharmacist Tea Party movement. MAY 2 0 1 0

2009/2010 FPA Board of Directors The Florida Pharmacy Association gratefully acknowledges the hard work and dedication of the following members of the FPA leadership who work deligently all year long on behalf of our members.

Norman Tomaka.....................................Chairman of the Board of Directors Karen Whalen...............................................................................................FPA President Don Bergemann.....................................................................................................Treasurer Alexander Pytlarz..................................Speaker of the House of Delegates Dean William Riffee...................Vice Speaker of the House of Delegates Preston McDonald, Director............................................................................ Region 1 Marcus Dodd-o, Director .................................................................................Region 2 Al Tower, Director ..................................................................................................Region 3 Raul N. Correa, Interim Director ................................................................Region 4 John Noriega, Director ......................................................................................Region 5 Chris Lent, Director...............................................................................................Region 6 Kim Murray, Director............................................................................................ Region 7 Joy Marcus, Director...........................................................................................Region 8 Ayala Fishel, Director...........................................................................................Region 9 Peter Iafrate............................................................................................. President FSHP Michael Jackson........................................Executive Vice President and CEO

Florida Pharmacy Today Journal Board Chair Designate....................................... Betty Harris, beejpharm@gmail.com Treasurer....................Stephen Grabowski, sgrabowski@seniormmc.com Secretary...................................................................Stuart Ulrich, Stuarx@aol.com Member............................................................. Don Bergemann, don@bceinfo.com Member.................................................Joseph Koptowsky, docjik1215@aol.com Member...............................................Jennifer Pytlarz, jlc_rxdoc@hotmail.com Executive Editor................Michael Jackson, mjackson@pharmview.com Managing Editor...................Dave Fiore, dave@fiorecommunications.com

Some ways to do that are to get involved in this critical election season and elect “friends” to the Legislature, and better yet, get rid of those officials who would not listen to us. Some ways to do that are to get involved in this critical election season and elect “friends” to the Legislature, and better yet, get rid of those officials who would not listen to us. Another way to make an impact is to give money to the FP-PACCE. Our members have rallied like never before with contributions, and during the last week of legislative session FP-PACCE had our biggest single week EVER. And, a very important way is to find a PHARMACIST who wants to run for the Florida Legislature and get them elected. Finally, if we can stick together and be fed up enough, we can make an impact on the direction that our profession takes in the future. We are all in this together, and I can’t wait to see what a difference we all will make! n

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Executive Insight By Michael Jackson, FPA Executive by michael jackson,Vice RPhPresident/CEO

Pharmacists, Pharmacy Students and Pharmacist Technicians Can Move the Policy Needle

s I was preparing to write this article, I leafed through the May 2009 issue of Florida Pharmacy Today just to see what I was talking about 12 months ago. It is interesting that I shared with you the actions of the colonistsâ&#x20AC;&#x2122; revolt against the British Empire through the Boston Tea Party. I never would have dreamed that such an innocent reference to a historical event would suddenly find its way into todayâ&#x20AC;&#x2122;s political debate and media headlines. Some are suggesting that the Tea Party movement is very much alive and that a full-scale revolution is underway, partly because of the discontent that voters have with both parties and the frustration with the economy. The election this fall will be monumental, with many seasoned career politicians on both sides of the aisle in Washington, D.C., and in Tallahassee having pink slips tossed their way by the electorate. On the health care side, pharmacists are troubled with their designated role on the health care team as it is being defined under the newly created health care reform proposals. There is evidence even here in Florida, where the FPA attempted to insert pharmacist-provided medication management services into statute only to meet considerable resistance. Still, there are tremendous opportunities that are ahead, but only if all of us are willing to change our practices to be more patient- focused. It is clear that change is needed, but change is possible in only one of two ways. You either have to get someone elected into office or get someone unelected. To do that you have to have the ability to influence voters in your

community or you have to find a way to financially support candidates who would be friendly to your issues. We are encouraged that the new excitement being generated by the Florida Pharmacy Political Action Committee of Continuous Existence board of directors is contagious. Our sincere

Since the beginning of March of this year, we delivered over 94,000 encounter messages to our membership database on health care policy proposals being considered by the Florida Legislature.

Michael Jackson, B.Pharm

thanks go out to the many pharmacists and members who answered the call to support their fundraising campaign. You can support the PACCE this summer by attending the annual con-

MAY 2 0 1 0 |

FPA Staff Executive Vice President/CEO Michael Jackson (850) 222-2400, ext. 200

Director of Continuing Education Tian Merren-Owens, ext. 120 Controller Wanda Hall , ext. 211

Membership Coordinator Ranada Simmons , ext. 110

Educational Services Office Assistant Stacey Brooks , ext. 210 Florida Pharmacy Today Board Chair Designate........Betty Harris, Lighthouse Point Treasurer...............................Stephen Grabowski, Tampa Secretary.........................Stuart Ulrich, Boynton Beach Member................. Don Bergemann, don@bceinfo.com Member..................................... Joseph Koptowsky, Miami Member...................................... Jennifer Pytlarz, Brandon Executive Editor.........Michael Jackson, Tallahassee Managing Editor.........................Dave Fiore, Tallahassee

This is a peer reviewed publication. ©2010, FLORIDA PHARMACY JOURNAL, INC. ARTICLE ACCEPTANCE: The Florida Pharmacy Today is a publication that welcomes articles that have a direct pertinence to the current practice of pharmacy. All articles are subject to review by the Publication Review Committee, editors and other outside referees. Submitted articles are received with the understanding that they are not being considered by another publication. All articles become the property of the Florida Pharmacy Today and may not be published without written permission from both the author and the Florida Pharmacy Today. The Florida Pharmacy Association assumes no responsibility for the statements and opinions made by the authors to the Florida Pharmacy Today. The Journal of the Florida Pharmacy Association does not accept for publication articles or letters concerning religion, politics or any other subject the editors/ publishers deem unsuitable for the readership of this journal. In addition, The Journal does not accept advertising material from persons who are running for office in the association. The editors reserve the right to edit all materials submitted for publication. Letters and materials submitted for consideration for publication may be subject to review by the Editorial Review Board. FLORIDA PHARMACY TODAY, Annual subscription - United States and foreign, Individual $36; Institution $70/year; $5.00 single copies. Florida residents add 7% sales tax. Florida Pharmacy Association

610 N. Adams St. • Tallahassee, FL 32301 850/222-2400 • FAX 850/561-6758 Web Address: http://www.pharmview.com 8 |

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vention in Marco Island and playing in the PACCE golf tournament. We also are seeing tremendous and exciting new interest in the policy making process. Since the beginning of March of this year, we delivered over 94,000 encounter messages to our membership database on health care policy proposals being considered by the Florida Legislature. FPA members, including pharmacists, pharmacy students and technicians are heavily weighing in on the decisions that establish patient care standards and reimbursement for our profession and our business model. The pharmacists’ Legislative Days and Health Fair at the Florida Capitol saw an unusually large contingent of FPA member advocates. Numerous visits took place between March 23 –

25, 2010, with members of the Florida House and Senate and their staff. Our profession was even recognized on the floor of both the House and Senate for the services that we provide to patients. It is encouraging to see so much interest now in the issues. Some of this likely stems from the host of changes happening within the practice of pharmacy and the continued marginalization of our business model. We are hoping that next year’s Legislative Day activities will be even bigger. Our plans are for either the second or third week of March, depending on the available space. Check your calendars for March of 2011 and make plans to join our crusade. A sea of white coats moving through the halls at the Florida Capitol is a formidable site. n

GAPCOM_PHARMJour-12-09:Layout 1 12/17/09 10:27 AM Page 1

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Walkway of Recognition Dedicated – An Historical Event by PATSEY J. POWERS FOUNDATION EXECUTIVE VICE PRESIDENT

PATSEY J. POWERS

With more than 100 students and pharmacists looking on, Ken Norfleet, president of the Florida Pharmacy Foundation, dedicated The Walkway of Recognition “in honor of all the pharmacists past and present who have worked diligently and tirelessly to make our profession what it is today. It is also dedicated in honor of the Florida Pharmacy Association, which works diligently to make sure the best interests of Florida pharmacists are kept paramount in all issues affecting the profession.” Ken then spoke directly to the many students saying, “I want to see your names on the Walkway in the near future.” At that being said, Ken cut the ribbon. A number of the bricks were engraved “In Memory Of” a loved one, “In Honor Of,” a special person, while others had fun sayings such as Go Gators and Go Tar Heels. There were many FPA past presidents as well as family bricks and individual bricks engraved. Supervising the entire project was Rod Presnell, Trustee, who is a licensed contractor and former executive vice president of the Florida Pharmacy Association. Without Rod’s expertise, the Walkway could not have been a work of art in the planning and supervising of the crew laying the bricks. A big thank you goes out to Rod and his crew. Also, the Trustees want to give a big thank you to all of you who purchased a brick or bricks. There will be a second order of bricks placed on July 15, 2010, so it is not too late to place your order/s. See The Walkway of Recognition order form on page 12 or visit our exhibit booth during FPA Convention in Marco Island, June 30 – July 4, to place your order.

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J U N E 3 0 - J U LY 4 2 0 1 0

1 The red brick and black engraving is a standout listing all the Trustees involved in the fundraising project. The center brick states “The Walkway of Recognition Funded Through The Efforts of the Florida Pharmacy Foundation 2009.” This section is located at the head of the first step up onto the porch of the FPA office.

2 Jim Kaufman, contractor, and Rod Presnell, Trustee, study how the layout of the bricks are to be placed in the Walkway.

3 An old saying “a new broom sweeps clean.” Pat Powers, executive vice president, Florida Pharmacy Foundation, swept the Walkway preparing for the reception and dedication ceremony.

4 The front yard of the FPA was filled to capacity with more than 100 students and pharmacists attending the ribbon cutting ceremony. Ken Norfleet, president, Florida Pharmacy Foundation, cut the ribbon as Trustees (l-r) Al Tower, Clearwater; and Bill Mincy, Tallahassee, viewed this historical event.

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D eadline Ju ly 15 :

THE WALKWAY OF RECOGNITION

FPA OFFICE

YOUR NAME HERE

Have you been searching for just the right gift or thought of placing your name in perpetuity? If so, then consider purchasing an engraved brick for you or someone else. The main sidewalk at the Florida Pharmacy Association needs replacing. The Florida Pharmacy Foundation has undertaken the project to repair and beautify the sidewalk with engraved personal bricks purchased by pharmacists or friends of pharmacy. Engraved 4x8 bricks can be purchased for $250.00 each with the donor’s name engraved (3 lines available) or you could also purchase an engraved brick for someone you feel should be honored or remembered. The monies earned from this project will be used to fulfill the goals and future of the Foundation. There are a limited number of bricks available – so, it is first come first served.

ORDER FORM

The Walkway of Recognition

❑ YES, I want to order _______ concrete brick/s at $250.00 each. (Please copy form for additional inscriptions). PLEASE PRINT INSCRIPTION

The concrete bricks are 4x8 and can be engraved with up to 14 characters per line, three lines available, spaces and punctuation count as one character. Please find enclosed my check for $_________ for _________ bricks. PLEASE PRINT: Please charge my

❑ Master Card

CARD #

Contributions to the Florida Pharmacy Foundation are tax deductible as a charitable contribution for federal income tax purposes. Consult your CPA for complete details. Fed Emp. I.D. #59-2190074

❑ Visa EXP. DATE

AUTHORIZED SIGNATURE NAME ADDRESS CITY

STATE

PHONE (W)

(H)

Send to Florida Pharmacy Foundation, 610 N. Adams St., Tallahassee, FL 32301, or fax to (850) 561-6758.

ZIP

A COPY OF THE OFFICIAL REGISTRATION AND FINANCIAL INFORMATION MAY BE OBTAINED FROM THE DIVISION OF CONSUMER SERVICES BY CALLING TOLL-FREE 1-800-435-7352 WITHIN THE STATE. REGISTRATION DOES NOT IMPLY ENDORSEMENT, APPROVAL OR RECOMMENDATION BY THE STATE.

FLORIDAâ&#x20AC;&#x2122;S

Colleges of Pharmacy 14

FAMU College of Pharmacy and Pharmaceutical Sciences

Lake Erie College of Osteopathic Medicine School of Pharmacy

18 20

Pharmacists, Your Community Needs You

A New Choice in Pharmacy Education

Palm Beach Atlantic University Demonstrating a Heart for Service

University of Florida Pursuit of Excellence Reveals New Opportunities

F lorida ' s C olle g e s of P h armac y

FAMU College of Pharmacy and Pharmaceutical Sciences Pharmacists, Your Community Needs You.

Since 1951, the Florida A&M University College of Pharmacy and Pharmaceutical Sciences has believed in giving back to our community in more ways than one. Florida A&M University (FAMU) College of Pharmacy and Pharmaceutical Sciences (COPPS) has been named to the 2009 President’s Higher Education Community Service Honor Roll, the highest federal recognition a college or university can receive for its commitment to volunteering, service-learning and civic engagement. The Corporation for National and Community Service, which administers the annual Honor Roll award, recognized more than 700 colleges and universities for their impact on issues from poverty and homelessness to environmental justice. On campuses across the country, thousands of students 14

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joined their faculty to develop innovative programs and projects to meet local needs using the skills gained in their classrooms. Pharmacy students served as consultants to budgetstrapped nonprofits and businesses, worked with the United Way of the Big Bend, Habitat for Humanity, American Cancer Society, local elementary and high schools and many other organizations. One may ask, “Why is community service important?” Community service is important because it gives our students the opportunity to work with others, provides services to underrepresented communities, and it provides us with new ideas regarding how to better deliver our services, as well as how to educate the community regarding making informed decisions about their health practices. Community service is giving back to those that have given so much to us. When you partner with others, you accomplish more. Our community provides us with so many things, and when our students and faculty are involved in community service in Tallahassee and at our four instructional sites (Jacksonville, Kissimmee, Tampa, and Miami, ) we’re giving back to the community to show our appreciation. This year’s community service represents more than 25,000 student-driven community service hours, that which equates to $1.4 million in pro bono services by students at a pharmacist salary. In addition, through the 11 College operated Pharmaceutical Care Centers, we provided over 160,000 prescriptions to low income or indigent patients through various patient assistance programs and governmental funding. Henry Lewis III, Dean and Professor of COPPS said, “Being recognized by President Obama’s Higher Education Community Service Honor Roll is the most significant validation of the role community service plays in our College curriculum. We are extremely grateful and proud.” There were a number of additional successes that we shared this year among our students, faculty, and alumni:

F lorida ' s C olle g e s of P h armac y

STUDENTS ■■ Sharika Denson was elected as Treasurer of American Public Health Association’s Student Assembly. ■■ 591 students at FAMU were immunized under the leadership of P-2 student Laura Bradshaw. ALUMNI ■■ Dr. LeAndra Higginbotham, a 1998 PhD graduate, received the Top Forensic Scientist in Florida Award from Governor Crist. ■■ Col. Michael A. Calhoun, R.Ph., FAMU College of Pharmacy and Pharmaceutical Sciences (COPPS) graduate of the class of 1976 with a Bachelor of Science Degree in Pharmacy, has been selected to command the 50th Area Support Group (ASG) of the Florida National Guard, headquartered in Homestead, Florida. PROGRAMS ■■ The College of Pharmacy and Pharmaceutical Sciences joined with the School of Business and Industry to develop a joint PharmD/MBA Program. It is scheduled to begin fall 2010 with 10 students. ■■ The faculty voted and approved a new B.S. program in Pharmaceutical Sciences. Pending approval by FAMU Board of Trustees, it will begin in fall 2011.

FACULTY AND STAFF ■■ Dr. Tanise Jackson, Assistant Professor and Director, Animal Laboratory Programs, was appointed to the Association for Assessment and Accreditation of Laboratory Animal Care International Board of Directors and was successful in the Re-Accredition of our Animal Care Facility. FAMU is one of only four HBCUs with accredited animal facilities. ■■ Dr. Ellen Campell was appointed to the Medicaid Pharmaceutical & Theraphy Committee by Governor Crist. ■■ Four new patents were received this year by Drs. K.F.A. Soliman, Elizabeth Mazzio, John Cooperwood, and Seth Ablodeppey. ■■ Dr. James L. Moran, Jr., received Florida A&M University National Alumni Association Inc. Distinguished Alumni Award in the field of Community Service.

JOIN TODAY! Florida Pharmacy Association MAY 2 0 1 0

F lorida ' s C olle g e s of P h armac y

Lake Erie College of Osteopathic Medicine School of Pharmacy A New Choice in Pharmacy Education It is a commitment to excellence and professionalism that motivates students, faculty and staff at the Lake Erie College of Osteopathic Medicine School of Pharmacy. The commitment starts with teaching excellence and ends with the students’ commitment to becoming leaders in the pharmaceutical industry. “We are committed to developing leaders in the field of pharmacy,” says Heather Petrelli, Director of Pharmacy Admissions and Student Services at LECOM’s Bradenton, FL campus. “We know that future employers are getting the very best students.” Students at campuses in Erie, Pennsylvania, and Bradenton, Florida, have developed a close-knit, family atmosphere. Current students are laying the foundation for future generations of pharmacists. The strong bonds are evident with the inaugural class of 78 students at the Bradenton campus, which is scheduled to receive their doctorate of Pharmacy degrees (Pharm.D) in June of 2011. “The class of 2011 is a very tight-knit group,” says fourthyear pharmacy student Michael Riner. “The Class of 2011 has made incredible strides academically and within the Sarasota/Bradenton community to help put the LECOM School of Pharmacy on the map. The professional nature with which the Class of 2011 members have conducted themselves has opened doors for rotation sites, residencies, and future employment upon graduation.” “On behalf of our superb faculty and staff, I can share that it is a great honor to be able to lead the School of Pharmacy at this time in its history,” says Hershey S. Bell, M.D., M.S., F.A.A.F.P., dean of LECOM’s School of Pharmacy. “Due to the tremendous dedication of our talented students, I have no doubt that LECOM School of Pharmacy graduates from both Bradenton and Erie, will assume a central role in delivering high quality health care for our nation.” LECOM’s mission is to prepare students to become osteopathic physicians and pharmacy practitioners through programs of excellence in education, research, clinical care and 16

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community service to enhance the quality of life through improved health for all humanity. APhA Collaboration LECOM School of Pharmacy students and administrators in Erie and Bradenton were well represented at the American Pharmacists Association (APhA) conference in Washington, D.C., to learn more about the practice of pharmacy and to collaborate with other APhA student chapters from across the country. Students Jennifer Kilanowski-Chromik (Erie) and Nathaly Grullon (Bradenton) participated in the National Patient Counseling Competition, representing both LECOM campuses. Additionally, Abby Kahaleh, M.S., M.P.H., Ph.D, Associate Professor of Pharmacy Practice, and Fallon Enfinger, Pharm.D, each participated in the conference. Dr. Kahaleh completed the Pharmacy-Based Immunization Delivery Certificate program, judged poster presentations and served as a Pennsylvania representative at the House of Delegates. Dr. Enfinger participated in the item writer/reviewer workshop for the Board of Pharmaceutical Specialties’ new Ambulatory Care Specialty examination, which will be given for the first time in October 2011. Additionally, she spoke at the Florida Pharmacy Association reception. Janene Madras, Pharm.D, Associate Professor of Pharmacy Practice and Director of Admissions and Student Services, and Kim Burns, R.Ph., J.D., Associate Professor in the Department of Pharmaceutical Sciences, were key conference contributors. Dr. Burns co-presented two-hour continuing education lectures on medication errors and liability and “Hot Topics in Pharmacy Law.” In addition, Dr. Burns attended the American Society for Pharmacy Law Board Meeting and was inducted as ASPL President, having previous held the title of President-Elect for the organization. Dr. Madras’ contributions to the APhA meeting includ-

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ed evaluating posters and obtaining an APhA certificate of achievement titled “Pharmaceutical Care for Patients with Diabetes.” In addition, she was certified by the APhA Train the Trainer course to teach other pharmacists or students about immunizations. The Community Is Our Campus The School of Pharmacy has heartily adopted the core value of community service. Whether it’s building a home with Habitat for Humanity or conducting bone density screenings at the neighborhood supermarket, students have made the community their campus. In 2009, LECOM was named to the President’s Higher Education Community Service Honor Roll. Pharmacy and medical students in Erie and Bradenton contributed more than 20,000 hours of service to local community-service organizations. LECOM’s pharmacy and medical students have participated in health and wellness fairs, along with raising funds for numerous non-profit organizations including: the American Cancer Society, Juvenile Diabetes Foundation, Manatee County YMCA and Big Brothers/Big Sisters. Students are also very active in tobacco cessation programming to elementary and middle school students in Manatee and Sarasota counties. The program - which has reached over 1,200 students - is a collaborative effort between LECOM and the Gulf Coast South Area Health Education Center. Faculty members also find time to give back. Associate Dean at the Bradenton campus Julie Wilkinson, Pharm.D, BCPS, volunteers at the Sarasota Community Pharmacy, which provides free medication and professional pharmaceutical care to the uninsured and working poor. The agency has dispensed and advocated for over $1.5 million worth of prescription medication, over-the-counter medications and medical supplies. Student Organizations “For future students, an incredible amount of extracurricular, leadership, and community service opportunities are available. LECOM has sent fantastic student leaders to various conferences across the nation,” says fourth-year pharmacy student Michael Riner. Students have the ability to join several pharmaceutical clubs and organizations including: Phi Lambda Sigma: The mission of Phi Lambda Sigma, also known as the national Pharmacy Leadership Society, is to promote the development of leadership qualities, especially among pharmacy students. By peer recognition, the Society encourages participation in all pharmacy activities. The American Pharmacists Association Academy of Student Pharmacists (APhA-ASP): The student section of the American Pharmacists Association (APhA), represents over 24,500 pharmacy students at all schools in the United States

and Puerto Rico. It is the largest student pharmacy organization nationwide. The mission of APhA-ASP is to be the collective voice of student pharmacists, to provide opportunities for professional growth, and to envision and actively promote the future of pharmacy. Other student clubs available include: Kappa Psi Pharmaceutical Fraternity, Florida Society of Health System Pharmacists, Habitat for Humanity and Christian Pharmacists Fellowship International. Choice Of Pathways LECOM School of Pharmacy students have the choice of either a three-year, year-round pathway at the Erie campus, or the traditional four-year pathway in Bradenton. Students at the Bradenton campus are preparing for their first venture into Advanced Pharmacy Practice Experience (APPE). Students are required to complete nine APPE rotations (two in acute care, two in ambulatory care, one in institutional care, one in community care, plus three electives). “We have affiliation agreements with hundreds of different sites,” says Bradenton campus Director of Experiential Education Laura Stevenson, Pharm.D. The College has also established a Master’s Degree program designed for clinician educators. The Master of Science in Medical Education courses impart the knowledge, skills and attitudes incumbent in effective teaching, administration, and leadership to students who desire advanced training in medical education. The MS in Medical Education program currently enrolls D.O.s, Pharm.D.s, M.D.s and D.P.M.s. “My work in the Master of Science in Medical Education program has enhanced my understanding of the guiding theories and best practices for adult education,” says Dr. Wilkinson. “It has also allowed me to study and apply new information about academic leadership.” The campus is located in the master-planned community of Lakewood Ranch between Bradenton and Sarasota. This part of the Gulf Coast is known for great recreational opportunities and a center for art and culture. Curriculum & requirements for LECOM School of Pharmacy can be found online at www.lecom.edu. MAY 2 0 1 0

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Palm Beach Atlantic University Demonstrating a Heart for Service Medical Missions Miracle 2010 The Gregory School of Pharmacy (GSOP) would like to recognize a special group of students who gave up their welldeserved Spring Break to reach out to the people of Haiti on a last minute medical mission trip. The group consisted of two Pharmacist leaders, six Pharmacy students and six Nursing students. The team provided medical supplies and medical care to hundreds of patients in rural areas of Haiti during their Spring Break, and the team reported back to the school with life changing-stories. The students and faculty at GSOP are also grateful to the Gregory family who gifted over $110,000 through the Lazarus Foundation to help support over 80 students and alumni who will be participating in medical mission trips this summer. Teams will be sent out to Belize, Taiwan, Zambia, Costa Rica and the Amazon River. The Gregory School of Pharmacy continues to support medical mission trips through the leadership of its faculty and alumni. Medical mission trips have become an integral part of our college culture, and involvement continues to expand as students return from their trips explaining how their lives had been impacted in many unique ways.

Local Health Fair in West Palm Beach GSOP also supports local outreach. The 2nd annual Health Fair was held on Saturday, October 2, from 9 a.m. – 3 p.m. at City Place. The students set up booths focusing on the following healthcare topics with the assistance of the respective faculty/staff: COPD - Dr. Krull, Heartburn - Dr. Wahba, Poison prevention - Dr. Scott, Diabetes - Dr. Santamarina, Smoking cessation - Dr. Haines, Veterinary - Dr. Haines, Children’s health - Dean Robertson, Weight loss - Dr. Joseph / Dr. Grace, Immunizations - Dr. Chahine, Brown bag - Dr. Dorval, Phar18

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macy - Dr. Bryant, Alternative meds - Dean Brown / Dean Ferrill, Dermatology - Dr. Ashley Townsend, Medication disposal - Dr. Krull, Women’s/Men’s health - Dr. Coffman. Continuing Education Kicks Off with Immunization Training The Office of Continuing Pharmacy Education in the Gregory School of Pharmacy submitted a self-study to ACPE for approval to provide continuing education for pharmacists throughout the country and was approved for offering continuing pharmacy education (CPE). The first continuing pharmacy education (CPE) event was held in conjunction with the American Pharmacist Association (APhA), a Pharmacy Based Immunization Delivery Certification Program on September 19, 2009. Pharmacists from Miami to Vero Beach attended the event. The training and the lectures were provided by PBA’s Dr. Elias Chahine, an expert in Infectious Disease, and by Dr. Marile Santamarina, an expert in Pharmacy Practice, who holds a Master’s degree in Immunology. Due to the success of the program, Drs. Chahine and Santamarina were invited to Regional Memorial Hospital in Hollywood where they trained 20 additional pharmacists. 2010 Annual Basketball “Rumble with Chains!” The CVS and Walgreen chains fought to a draw. After 15 exciting minutes of basketball, all 10 players on the Rubin Arena’s hardwood were fighting for the winning bucket; it just wouldn’t go, and the game ended in a 16-16 tie. Publix participated this year along with CVS and Walgreens. Everyone played well and played hard. It was a great show and all the players seemed to have a good time. Scoring honors and dual MVP awards go to Dan Falmlen (CVS) and Jay “Bobby” Jackson (Walgreens) with 8 points each. For CVS, Jeff Godin had 4 points, Chad Rhode and Ryan Goodkin (Class of 2009) scored 2 each. For Walgreens, other scorers included Dan Hahm (3), George Phelan (3) and Wes Rohn (Class of 2005) with 2. Players voted unanimously before tipoff to name the game after Dr. Wagdy Wahba. Thus, the game’s perpetual championship trophy is now known as the Wahba Trophy. The new Wahba Trophy was presented to both teams at the GSOP All-School Assembly in April. New Academic Scholarships to Attract Top Talent The President of Palm Beach Atlantic University, the Gregory Leadership Advisory Board and the Executive Committee of the Gregory School of Pharmacy have approved the request of Dean Brown to offer $75,000 in scholarships to the

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upcoming class of 2014. For this fall, up to 10 scholarships could be awarded ranging from $5,000 to $10,000 per recipient. The following year, the amount of scholarship will increase to $150,000 and the following year up to $225,000. The recipients of the scholarships will—in turn—provide 180 service hours to the Gregory School of Pharmacy as research, academic scholarship or administrative assistance. The faculty at GSOP is striving for academic excellence, and the leadership at GSOP fully supports the goal of becoming one of the top pharmacy schools in the nation. Faculty Seena L. Haines is an Associate Professor of Pharmacy Practice and Administration at Palm Beach Atlantic University’s (PBA) Lloyd L. Gregory School of Pharmacy School of Pharmacy. At PBA, Haines teaches disease prevention and health promotion, which includes immunization certificate training through APhA and case studies in therapeutics. She received a three-year grant from the Palm Healthcare Foundation for the creation of a pharmacist run, primary care, indigent clinic for the underserved in Palm Beach County. She has also received two cultural competency grants through Palm Healthcare Foundation and Allegany in 2005 and 2006 for the development of culturally specific patient education.

Haines has received funding from Procter and Gamble for a c l i n ic a l trial to assess the incidence and prevalence of osteoporosis in Haitian women. More recently, she has received a $500,000, three-year grant from Quantum Foundation for site replication of the pharmacotherapy model Integrated Pharmacotherapy Services™ developed by Dr. Haines. She also serves as Director of Pharmacy Services at four Community Health Centers and as the Administrator of Medication Data Services prescription assistance program for Palm Beach County. Dr. Haines has implemented pharmacy services in the area of tobacco cessation through the PBAU wellness center to assist faculty, staff and students in achieving abstinence from tobacco.

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University of Florida Pursuit of Excellence Reveals New Opportunities Like other Florida colleges, the University of Florida has experienced legislative budget cuts over the past three years. On a positive note this year, however, the Legislature has made an initial $20-million appropriation for the University of Florida Research and Academic Center at Lake Nona, Fla. As part of the project, the UF College of Pharmacy is hoping to expand the research and graduate programs in Pharmacometrics and a new academic home for its Orlando-based Pharm.D. students. The college is finding many exciting new opportunities to expand its mission of pursuing excellence in teaching, research and service in the state of Florida. Here is a look at just a few innovative programs UF faculty and students have been working on over the past year.

UF MTM Call Center Lends it Knowledge and Ears This spring, in a partnership with national health-plan company WellCare Health Plans Inc., UF is receiving $2.5 million to establish a medication therapy management call center to assist Medicare and Medicaid patients. The call center satisfies a government requirement for health-plan providers of the Medicare prescription drug benefit to provide once-a-year comprehensive medication review with quarterly follow-ups, called Medication Therapy Management. The importance of the MTM center is to see if patients are following their medication plans and to identify any nonprescribed drugs the patient could be taking that may react dangerously with other medications or cause them to be ineffective, said David Angaran, M.S., a clinical professor at the 20

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college and director of the center. The UF call center has begun contacting patients among WellCare’s 800,000 members who have three or more chronic diseases and take eight or more medications that exceed $3,000 in total costs annually. WellCare provides the center a record of all the prescribed medications each patient takes, how they should be using them, and their disease states, Angaran said. Besides patient care, the call center brings academic and research opportunities to the college, too. Teresa Roane, Heather Hardin and Anna Hall, all doctors of pharmacy and clinical assistant professors, will supervise the student pharmacists and gather data to publish research findings about the effectiveness of the center’s patient outreach efforts. Michele Lawson, an MTM trainer, teaches the students how to be empathetic pharmacy-care consultants, often offering these words of advice: “You can hear a smile through the phone, so always smile,” she said. “When you’re on the phone you should feel like you’re holding their hand.” Graduate Opportunity: Enlisting a Few Good Men and Women The founding class of five students in a unique graduate scholarship program is completing their first academic year, as 10 new students are readied for fall 2010 admission. The graduate program in the college’s department of pharmaceutical outcomes and policy work collaboratively and cooperatively with industry, academia and other partners to improve the drug development and review process vital to improving the public health of the nation. The curriculum is built on pharmacoeconomics, pharmacoepidemiology and patient safety. In addition to meeting UF graduate admission requirements, students must be commissioned as officers in the U.S. Public Health Service Commissioned Corps. They follow military customs and wear the same service khaki uniform as the U.S. Navy, with a special Commissioned Corps insignia, while attending class and during all program-related events. They must also be full-time students and agree to work for CDER/ FDA for two years in return for each year of paid tuition. Danielle Smith graduated with a Doctor of Pharmacy degree from Florida A&M University earlier this year and learned she was one of five students accepted into the program within days of graduation. To Smith, the partnership places her firmly on her career ladder of choice. “It will allow me to further my education and will guaran-

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also community pharmacies, to reach black men in their own neighborhoods.

Photo by Russ Bryant

tee a job with the organization that I want to work with upon graduation,” said Smith. “It’s a win-win situation.” Smith and the other four founding-class members — all commissioned officers in the U.S. Public Health Service — participated in a one-week FDA orientation in Silver Spring, Md., before attending two weeks of officer basic course training in Lansdowne, Va. Jonas Santiago, a student from the Washington, D.C., area, learned of the program while working for the FDA during a student rotation to complete his Doctor of Pharmacy degree at Howard University. “The FDA team highly recommended the UF program as a way to train future leaders within the CDER,” said Santiago, who looks forward to a public health career with the USPHS Commissioned Corps. This fall, 10 new students will be admitted to the program. Almut Winterstein, Ph.D., director of the UF FDA/CDER Scholarship Program, is encouraging qualified students to visit the college’s website at www.cop.ufl.edu for application information under the department of pharmaceutical outcomes and policy. Changing the Face of Health-Care Disparity A UF professor of pharmaceutical outcomes and policy received the inaugural Association of Black Health-System Pharmacists and American Society of Health-System Pharmacists Leadership Award for her global efforts in prostate cancer prevention in black men. The ABHP-ASHP award recognized Folakemi Odedina, Ph.D., for her exemplary efforts to reduce racial and ethnic disparities in health care. Odedina emphasized the importance of finding out the community needs first, before a researcher begins seeking grants, funding or publication. She challenged her colleagues to “change the face” of their efforts to improve health-care disparities by making the community an equal partner in their work. As the director of community outreach at the newly established UF Prostate Disease Center, she continues her commitment to eliminating health disparities throughout Florida. Her goal is to promote prostate cancer risk reduction and early detection behaviors among black men. Odedina looks to the support of black businesses such as barber shops, and

UF Pharmacy Using Apps for Education Beginning last fall, UF pharmacy students found more in iTunes than just their favorite musical artists and TV shows. Through iTunes U, a free service offered by Apple to educational institutions, they found video lectures and media files related to their pharmacy courses. The college has implemented a requirement that in addition to a laptop computer, all new students in the fall of 2009 must own an iPod Touch or iPhone. The devices will allow students to access numerous programs to help them through pharmacy school, said Dean William Riffee, Ph.D., an advocate of learning technologies. They also can be used as classroom clickers, enabling students to provide answers to pop-quiz questions and participate in other interactive learning activities while in class, he said. In addition to iTunes U, they also can use Epocrates Rx, an iPod/iPhone application that features a searchable database of pharmaceutical drugs sorted into categories based on appearance. Students will be able to search for all blue pills with an oblong shape, for example. There’s also Allscripts, a company that’s working with the college to create a database of fictional medical records to help students learn to use electronic medical records. “There’s a growing body of research that revealed that by using that type of teaching approach you can improve learning outcomes and prolong retention of material,” said Andy Kellenberger, educational media coordinator in the college. But Riffee said the point of all this is not just to have students access nifty programs. It’s to prepare them for jobs in pharmacy, where he sees these kinds of portable devices as the future in pharmacy practice. The college has earned an excellent reputation for preparing its students for real-life practice, he said. Service through Aid & Education UF pharmacy students have faculty mentors who help them offer health-care service to help the local community and also countries in need that have very limited resources. This spring is the third year that “Generation Rx” pharmacy students have visited area high schools to educate their younger peers about the risks of prescription drug abuse. Interacting with the class, they share what they are learning as student pharmacists about how drugs affect the body, and exactly what happens when they are carelessly mixed. The student pharmacists also volunteered their time during spring break to join a team of UF health sciences students and faculty travelling to Nicaragua and the Dominican Republic. They worked with UF medical, nursing, dental and health professions students to bring medicines and sustain health-care services to remote villages.

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Florida Pharmacy Association

n o i t a r o b a oll

120th Annual Meeting and Convention Marco Island Marriott Resort, Golf Club & Spa Marco Island, FL

June 30 - July 4, 2010

Mark Your Calendar!

Collaboration is a process where two or more people or organizations work together in an intersection of common goals. Pharmacists collaborate with healthcare professionals in order to provide optimal patient care. Pharmacists are an integral part of the healthcare delivery system and make a powerful impact on improving patient’s quality of life. FPA would like to educate, equip and enhance pharmacists’ therapeutic knowledge with practical tools as they collaborate with other healthcare professionals and make a diﬀerence in patient care. FPA’s mission is to “serve, represent and assist pharmacists and pharmacy technicians to advance the profession and practice of pharmacy.” This year’s convention will offer a variety of important topics that will be applicable to your pharmacy practice setting. We are offering consultant and general continuing education hours, in addition to a pre-convention conference on Current Trends in Medication Therapy Management. Come and Collaborate at FPA’s 120th Annual Meeting and Convention!

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General Information General Information Room Rates

$149 (rate cut oﬀ date is Friday, June 11, 2010) The special Florida Pharmacy Association Group room rate is $149 single/double occupancy plus tax per night. Please be sure to ask for the Florida Pharmacy Association group rate. The check-in time is after 4:00pm and the checkout time is before 11:00am. Room reservations can be made by calling (800) 438-4373 or calling (239) 394-2511. Valet parking is $18 per car per day. Guest self parking is $12 per car per day.

Keynote Speaker

Tom E. Menighan, is Executive Vice President and Chief Executive Oﬃcer of APhA, a position he assumed July 2009. Mr. Menighan received his Bachelor of Science in Pharmacy from West Virginia University School of Pharmacy and a Masters in Business from Averett College. He represents and is the chief spokesman for the American Pharmacists Association. Throughout his career, Menighan has served volunteer roles within the profession of pharmacy, including president of APhA from 2001 to 2002 and a member of the APhA Board of Trustees between 1995 and 2003. Also, he was a senior staﬀ member of APhA from 1987 to 1992.

General Education Track

Thursday - Sunday The general education track will offer courses designed to educate pharmacists on a wide variety of important topics pertaining to the profession of pharmacy practice. Specific courses being offered are Reducing Medication Errors, Third Party audits, and a Board of Pharmacy Update as well as the always-popular offerings of Florida Regulatory and Legislative Update.

Consultant Education Track

Thursday- Sunday The consultant education track will provide pharmacists with the most current information available on various disease states and focus on collaboration with other healthcare professionals. Some speciﬁc therapeutic topics being oﬀered include Diabetes Management, HIV/AIDS, Cardiovascular Disease, Neurological Disorders, and Oncology. There are 18 hours available for consultant pharmacists.

Student and Technician Track

Thursday – Sunday Students and Technicians will benefit from interacting with practicing pharmacists and attending student and technician focused continuing education programs. The technician track offers several hours of continuing education on a variety of topics, including a course on What Technicians Can and Cannot Do in Pharmacy. The student track consists of 10 hours of fun and exciting continuing education. Some specific courses being offered include Pharmacy Law, The Career Forum, and the NASPA/NMA Game Show.

Pre-Convention Education

Wednesday Only Our traditional Wednesday program will discuss current trends in Medication Therapy Management (MTM). This outstanding MTM Program will oﬀer 6 hours of live continuing education credit. Register for these programs and walk away with valuable information for your pharmacy practice. A separate registration fee is required for the pre-convention program.

Special Events

Exhibits: Participate in our grand opening reception in the exhibit hall! Poster Presentations: Browse submissions from students. Contact Tian Merren Owens in the FPA oﬃce for more information if you would like to submit a poster presentation. Awards Ceremony Reception entitled An

Evening in Margaritaville: Honor outstanding practitioners during the awards presentation. The dress code is resort wear casual or evening beach attire. President’s Breakfast: Attend the Sunday morning installation of new officers. Receptions: Enjoy catching up with your colleagues as the Universities entertain their alumni and friends, and as the FPA Foundation thank their supporters at a reception. House of Delegates: Be a delegate or observer and see how important member participation is to the direction of the Association. Student Events: Students will benefit from interacting with practicing pharmacists, attending student focused continuing education programs and learning first hand about the FPA and how involvement can improve their chosen profession. Call the FPA office and offer to mentor or sponsor a student. PharmPACCE Wine and Cheese Reception: Purchase a ticket to this reception to support your Political Action Committee. Golf Tournament: Join us Friday morning for the PACCE Golf Tournament. Please register early to save your space.

Waiver of Liability

Each individual attending FPA’s Annual Meeting assumes all risks associated with his/her attendance and participation in all on-and oﬀ-site activities that occur during this time. By registering for this meeting, you agree to indemnify and hold harmless, FPA and its governing bodies, oﬃcers and employees from all loss, damage or liability arising out of or related to your attendance and participation at FPA’s Annual Meeting.

Cancellation Policy

If cancellation is made in writing 30 days prior to the program a refund will be made less a $10 service charge. If cancellation is made 29-10 days prior to the program, a refund will be made, less a $50 service charge. Cancellation requested in writing after that date will result in credit for another FPA CE program or service valid for one year. MAY 2 0 1 0

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Buyer’s Guide florida PHARMACY TODAY

ADVERTISERS: This is a special section designed to give your company more exposure and to act as an easy reference for the pharmacist.

Support Our Advertisers! Use the “Buyer’s Guide” PHARMACY RESOURCES

PHarmaceutical WHOLESALER

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McKesson Drug Company Jim Springer (800) 804-4590 FAX: (863) 616-2953

PHARMACY CONSULTANTS HCC Pharmacy Business Solutions Dean Pedalino (800) 642-1652 Mobile: (727) 460-1855

TEMPORARY PHARMACISTs – STAFFING

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Medical Staffing Network (800) 359-1234

Meadowbrook Workers Comp Insurance Endorsed by FPA (800) 825-9489

HealthCare Consultants Pharmacy Staffing Bob Miller (800) 642-1652

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LEGAL ASSISTANCE Kahan ◆ Shir, P.L. Brian A. Kahan, R.Ph., and Attorney at Law (561) 999-5999

FREQUENTLY CALLED NUMBERS AHCA MEDICAID PHARMACY SERVICES 2727 Mahan Drive Tallahassee, FL 32308 (850) 487-4441 www.fdhc.state.fl.us/medicaid/ pharmacy AMERICAN PHARMACISTS ASSOCIATION (APhA) Washington, D.C. (800) 237-2742 www.pharmacist.com AMERICAN SOCIETY OF HEALTH SYSTEM PHARMACISTS Bethesda, MD (301) 657-3000 www.ashp.com/main.htm Drug Information Center Palm Beach Atlantic University (561) 803-2728 druginfocenter@pba.edu FLORIDA BOARD OF PHARMACY 4052 Bald Cypress Way Bin #C04 Tallahassee, FL 32399-3254 (850) 245-4292 www.doh.state.fl.us/mqa FLORIDA POISON INFORMATION CENTER NETWORK 1-800-282-3171 http://ora.umc.ufl.edu/ pcc/fpicjax.htm National Community Pharmacists Association 100 Daingerfield Road Alexandria, VA 22314 703.683.8200 703.683.3619 fax info@ncpanet.org Recovering Pharmacists Network of Florida (407) 257-6606 “Pharmacists Helping Pharmacists”

Advertising in Florida Pharmacy Today Display Advertising: please call (850) 264-5111 for a media kit and rate sheet. Buyers’ Guide: A signed insertion of at least 3X per year, 1/3 page or larger display ad, earns a placement in the Buyers’ Guide. A screened ad is furnished at additional cost to the advertiser. Professional Referral Ads: FPA Members: $50 per 50 words; Non‑members: $100 per 50 words; No discounts for advertising agencies. All Professional Referral ads must be paid in advance, at the time of ad receipt. MAY 2 0 1 0

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