Collagen Supplements Industry Analysis: Top Brands & Market Share
The global collagen supplements market is rapidly expanding, driven by the increasing focus on health, wellness, and beauty. With a projected CAGR of 6.8% from 2024 to 2031, the market is expected to reach US$3.96 billion by 2031 from US$2.5 billion in 2024. This growth is fueled by the rising demand for anti-aging solutions, joint health support, and functional food applications
Market Share and Industry Leaders
1. Dominance of North America
North America remains the largest market, accounting for 35% of the total market share. The region benefits from high consumer awareness, strong disposable incomes, and a robust e-commerce and retail distribution network.
2. Asia Pacific: The Fastest-Growing Region
Asia Pacific is emerging as the fastest-growing market, expected to grow at a CAGR of 6.8% through 2031. Factors such as:
• Rising disposable incomes in China, India, and South Korea
• Aging populations in Japan and China
• Expanding e-commerce platforms
• Cultural emphasis on skincare and wellness are driving growth in the region.
Key Market Segments
1. Product Format Breakdown
• Pills and Gummies: Dominating with a 60% market share, due to their convenience and ease of consumption.
• Powders & Ready-to-Drink Beverages: Gaining popularity, particularly in fitness and beauty applications
2. Source-Based Market Segmentation
• Bovine Collagen: Leading with 34% market share, commonly used in joint health and fitness supplements.
• Marine & Plant-Based Collagen: Rising in popularity due to ethical and environmental concerns, catering to vegan and sustainable markets.
Top Brands in the Collagen Supplements Industry
The collagen supplements market is highly competitive, with key players investing in innovation, partnerships, and sustainability initiatives to maintain market leadership. The top brands in the industry include:
1. Vital Proteins LLC
• Market leader known for premium collagen powders and functional beverages
• Strong presence in North America and Europe.
2. NeoCell
• Pioneering brand focusing on beauty collagen supplements
• Expanding footprint in Asia Pacific and e-commerce platforms.
3. Nature’s Bounty Co.
• Offers a diverse range of collagen-based health and wellness products.
• Strong retail distribution across pharmacies and online stores.
4. Shiseido Company Limited
• Japanese leader in collagen-based skincare and beauty supplements.
• Dominates Asia Pacific’s beauty-conscious market.
5. Amorepacific Corporation
• South Korean powerhouse leveraging skincare innovation and collagenenhanced products
• Significant presence in K-beauty and anti-aging markets.
6. The Bountiful Company
• Strong research-driven collagen formulations.
• Well-established in functional foods and dietary supplements.
7. Hunter & Gather Foods Ltd.
• Focuses on clean-label, sustainably sourced collagen supplements.
• Appeals to eco-conscious consumers.
8. The Clorox Company
• Expanding into collagen-infused wellness drinks and fortified health solutions.
• Diversified product portfolio with strong retail presence.
Innovation & Market Trends
1. Expansion of Functional Foods and Beverages
Brands are introducing collagen-infused waters, protein bars, and RTD (ready-todrink) beverages to attract health-conscious consumers
2. Growth of Vegan and Plant-Based Collagen Alternatives
With increasing demand for sustainable and cruelty-free options, biotech firms are developing plant-based collagen peptides through fermentation and bioengineering.
3. Digital Transformation and E-Commerce Growth
• Direct-to-consumer (DTC) sales are surging.
• Influencer marketing and social media promotions are shaping consumer behavior.
Get Sample Copy of Report at: https://www.fairfieldmarketresearch.com/report/collagen-supplements-market