VOLUME 18, NO. 3
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Realty-Builder CONNECTING NORTHEAST FLORIDA’S REAL ESTATE PROFESSIONALS & HOMEBUILDERS
GET READY FOR SPRING SELLING SEASON The improvements that are critical for home selling success PAGE 6
INSIDE
Turning a dream into reality Audrey Lackie wanted to own multiple offices, and now she’s done it with The Legends of Real Estate.
Building relationships Realtors, homebuilders gather with message: “We’re all in this together.”
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Industry news
New homes that fit the character of the Riverside neighborhood.
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Builder News N o r t h e a s t F l o r i d a B u i l d e r s a s s o c i at i o N
NEFBA in Tallahassee Members visit 12 state lawmakers to share industry concerns.
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Spring selling season a busy one for Realtors
ANDREW WARFIELD ASSOCIATE EDITOR RESIDENTIAL REAL ESTATE
The approaching spring selling season. I don’t have to tell you Realtors out there that the hot sales time of year is near. For you, it’s like Christmas in March. And April. And May. I know a little about this subject, having just last year gone through this process myself. As a seller. And simultaneously as a buyer. That means I also can tell you firsthand, and with a fresh memory, what it’s like to be in your clients’ shoes. Maybe they’re just planning to move across town and downsize. Or perhaps they have growing families and need more space, different amenities or a location that better fits their needs. They may be selling in order to buy a home in another state. The last one was me in February 2017. Regardless of the circumstances, for the seller there is no shortage of anxiety. What improvements should I make? How much stuff should I stash
Special to Realty-Builder
Andrew Warfield’s home near Charlotte, North Carolina sold two hours after it was listed.
off-site? How many problems is the inspector going to find that I will have to fix? Am I going to be able to have enough capital from the sale to make a decent down payment on the next place? Toss in a wife who is temporarily working at home and has no choice but to keep a makeshift home office space filled with paperwork and a teenager understandably resistant to the whole idea and there are plenty of things to worry about. And don’t even think about that fact that the house was built atop a sandstone boulder with only a few inches of soil above it rendering an acceptable lawn past May nearly impossible to
maintain. Through it all, Realtors — who know their business better than we sellers — press for pristine presentation in the same environment in which we’re cooking, eating, showering, doing laundry, packing to move and, once in a while, relaxing. Folks, it’s not easy on us. Fortunately, our home was a 6-year-old builder’s model we owned for four years. It included every upgrade feature the builder offered at that time and was in a high-visibility location. We purchased all the contents as well, which meant nearly all the touches imagined by an interior designer, whose primary
objective is to create an emotional response with customers, remained in place and withstood the test of time. Confidence that our home showed like a model — because it essentially was — did little to diminish the anxiety that pressure to sell can bring, exacerbated by trying to determine what was the best time to begin showing. We needed to remain in the home until midsummer while recognizing the peak sales months in the Charlotte, North Carolina, area were March and April. We prepared the home for sale — paint touch-ups, carpet cleaning, pressure washing,
window cleaning, moving boxes and containers to off-site storage and more. A “coming soon” sign stood in the front yard for nearly two months as we waited — much to our Realtor’s chagrin — for the home-selling sweet spot. We weren’t asking for much: Sell the house in April, close in May, vacate at the end of July. Simple. Remarkably, that’s exactly how it played out. The teaser sign drew the attention of an agent who followed our Realtor’s listings in the neighborhood. His client was the first — and as it turns out, only — showing, just two hours after the listing went live. An immediate full-price offer was made and accepted, with the proviso that we closed the last business day in May and we rented back for two months. Yes, we were fairly high-maintenance clients, but in the end, it was a win for everyone, including the Realtors involved. Although we got lucky, it was one of the most stressful times of our lives. I can only imagine how difficult a more typical home-selling process must be. Heading into the spring, thousands of home sellers will endure that process. Selling those homes is your business, Realtors, but for the homeowners, be ever mindful that it is their lives. AWARFIELD@ JAXDAILYRECORD.COM @ANDREWFWARFIELD (904) 356-2466
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Realtor realizes goal of multiple offices The Legends of Real Estate is merged under the ownership of Realtor Audrey Lackie and her husband, Ray. BY MAGGIE FITZROY CONTRIBUTING WRITER
Audrey Lackie knew at an early age that real estate was the career for her. She was an agent for Coldwell Banker when she was 20, and only three years later was managing an office. She later moved to Prudential Network Realty where the Hidden Hills branch she managed enjoyed such success that she won the company’s Chairman’s Cup Award. She went on to become a recruiter for Watson Realty, a position she enjoyed for 17 years. While at Watson, she said she realized she wanted to start her own business, not as a franchise, and not in the usual way. Today, she and her husband, Ray, own The Legends of Real Estate. In November, The Legends of Real Estate on San Jose Boulevard, founded in 2006 by identical twin Realtors Selby Kaiser and Linda McMorrow, and The Legends of Real Estate East Coast in Jacksonville Beach, which the Lackies opened in 2014, merged when the Lackies purchased the sisters’ company. The ownership transition was completed in February. The Lackies also purchased and renovated a building in Arlington, which they plan to open as a third location this spring.
“We will have a nice little triangle happening,” Audrey Lackie said of the three branches. Her goal is to keep growing, not necessarily by adding even more offices, but by hiring agents. The Jacksonville Beach office has 43 agents, and 37 at the San Jose branch — including Kaiser and McMorrow, who are staying on in that capacity. “At this phase in our lives, we wanted to travel more and spend time with family,” Kaiser said. “However we do love the real estate business. We have wonderful long-term friends and customers, so this is a wonderful way to restructure our business.” LEGENDS, THE SEQUEL
With the sisters’ support, The Lackies opened their Legends of Real Estate East Coast office four years ago with a partner, Realtor Millie Kanyar. The deal gave the twins a minor partnership role in exchange for the use of the company’s name and brand, which Audrey Lackie admired. She had known Kaiser and McMorrow for years and said she knew their “stellar reputations for integrity and fairness.” “It was a good deal for us,” Lackie said. “They were very selfless. They wanted to help me, and help me realize a dream. It was an honor that they would do that.” “As far as we know, it was a unique arrangement,” Kaiser said. And it worked. For the past four years, Lackie said, the two offices have operated as sister companies, “Which I think made for a very positive and easy transition.” Kanyar left the business at the end of 2014. Owning multiple offices is
Photo by Maggie FitzRoy
Audrey Lackie with her constant companion, a rescued Chihuahua-dachshund mix, Pee Wee.
the realization of Lackie’s goals. And because agents are the key to growth, she said her years in management and recruiting provided the skills to recognize people who have personalities suited for the industry. She also knows what agents want and need to succeed, and that requires training and an office that functions as a home base, even though they don’t spend much time there. “Agents are mobile today,” she said. “Their office is their car and everybody has a home office. Agents want higher splits, not to have to pay for bricks and mortar.” As a recruiter, she saw firsthand how real estate suits certain personality types, but she also saw the degree of success agents desire is what matters most. “If you truly want to do something, you end up learning the skill set,” she said. STILL FAMILY-FOCUSED
Special to Realty-Builder
Twins Selby Kaiser and Linda McMorrow sold The Legends of Real Estate on San Jose Boulevard to Audrey and Ray Lackie.
Lackie’s career in real estate was inspired by a mall kiosk. As a 16-year-old student at
Terry Parker High School, she landed a part-time job at Sears in Regency Square Mall, where she cut keys and engraved jewelry. That’s where she met her first husband, Ron Richie, who was working as an Allstate agent in a booth near hers. Sears owned Coldwell Banker Real Estate at the time. Richie encouraged Lackie to go into real estate, and two days after they married in 1984, she started real estate school. At 26, she was branch manager of the Coldwell Banker Baymeadows office, and a year later was recruited by Prudential, where she became a licensed broker. Throughout her career, Lackie said she was blessed to work with many wonderful people, including some who became “great mentors along the way.” She set goals for her personal growth and development, which included learning to be a confident public speaker. In 2016 she became president of the Florida Women’s Council of Realtors, rising through
the ranks of the organization she joined in 2003. As technology changed the real estate industry, Lackie worked to stay ahead of the curve. When she decided to start her own office, she wanted her own company, rather than a franchise, giving her total control. The Legends of Real Estate — the “East Coast” portion of the name was dropped as a result of the merger — remains a family affair. Ray Lackie is an artist, but he makes the rounds of the offices and provides support services. Audrey’s children, Erica Davis and Jonathan Richie, work in the business. Her lap dog, Pee Wee, a rescued Chihuahua-dachshund mix, is her constant companion. After all these years, Lackie still embraces the business, even though she now works 85 hours a week. “You can’t be afraid of work,” she said. “I’ve never worked these kinds of hours, but I love it.”
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SPRING SELLING SEASON
SPRUCE IT UP RIGHT AND GET IT SOLD
Focus efforts on decorating and renovation projects that make the most impact, Realtor advises. BY ANDREW WARFIELD ASSOCIATE EDITOR
It’s no secret that spring is prime time for home sales. But should sellers consider home spruce-ups specific to the season? While few can argue that appropriate staging is critical to home-selling success, springtime offers opportunities for those extra measures that make listings stand out. The National Association of Realtors recommends focusing on improvements to landscaping, kitchens and master baths, tips seconded by Lisa Barton, broker associate of Berkshire Hathaway HomeServices at Ponte Vedra Beach. “Our activity level increases in February and goes strong all the way Barton through mid-July,” said Barton. “What I emphasize to my sellers is the first impression is the only impression you get, so curb appeal is critical. We work with a professional stager and her approach is you have about 8 seconds to get a buyer’s attention.”
BOOST THE CURB APPEAL
Replace tired old plants and bushes in the landscaping, paint the front door and powerwash the exterior and clean gutters and windows.
LANDSCAPING
In those few seconds, potential buyers size up the home based on the appearance of the landscaping and even the color of the front door. In older homes, plants may need to be replaced to present a bettermaintained appearance. “A family that has been in their home for 20 years, those bushes around the house are 20 years old and they have a limited life expectancy,” said Barton. “They have been trimmed and cropped for 20 years. They may be leafy on the edges but bare inside. When you step back and look at the house, the landscaping needs to be addressed. Putting money into that curb appeal to make it look lush and not so worn out and tired can make a big difference.” That curb appeal includes exterior cleaning of all surfaces including windows, guttering and walls. Investing $200 in pressure
Photos by Andrew Warfield
washing can make a significant difference in the home’s appearance, Barton said. With a focus on the Ponte Vedra Beach area, Barton said many of her clients are original or longtime owners who might have considered selling their homes just before the downturn. As home values have nearly or fully recovered, she said many of those homeowners — who often are now empty nesters — are preparing their homes for market. The interiors can be dated in terms of colors
and surfaces, and while seasonal appeal in decor is important to capture the attention of potential buyers, traditional remodeling techniques are tried-and-true. For sellers who have limited time or budgets for home staging, Barton recommends addressing the priorities. “Once you get past the front door, we start in the kitchen,” she said. “So much real estate is done via the internet now, people are looking online and the first place a buyer goes when they are looking are pic-
tures of the kitchen. The kitchen has to be scrubbed clean with the counters as clear as possible. “We have had several of our sellers with high-quality cabinets, but they are a color that is out of favor now. Those quality cabinets can be painted. It refreshes the kitchen and instead of spending significantly on new cabinets, they can spend $4,000 or $5,000 and have them looking new.” The next most important room, Barton said, is the master bathroom. Many home-
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SPRING SELLING SEASON
GRAY BRINGS THE GREEN
Light and medium gray color palettes tend to sell for more money. Neutral colors help homebuyers imagine themselves in those spaces.
owners have remodeled secondary bathrooms over the years, but neglected the one in the master bedroom. “It’s just the opposite of what you should do,” said Barton. “If you are going to put in a granite or even a quartz countertop, you can check on remnants from a big job and find a beautiful piece that is smaller and less costly but makes a major impact. And by changing out old faucets and fixtures, you can refresh a bathroom without spending a huge amount of money.” UPDATE COLORS
Beyond those significant room refreshers, Barton said paint and carpet are inexpensive ways to make a big impression. And certain color palettes, said Barton, can mean more money. “Homes that are being painted with grays — between light gray and medium — tend to sell for more money,” she said. “It’s a color that’s easy on the eyes, it goes with everything so people in their mind’s eye envisioning furniture in a room see those soft, neutral colors and that makes it easier for them to imagine themselves in those spaces. A fresh coat of paint makes a house smell better and look better, especially in those first couple of rooms.” The all-white kitchen is also beginning to give way to more color. While white cabinets and other surfaces remain popular, Barton said she is seeing more homes, especially model homes, with cabinets of muted grays and blues. Contrasting the colors of the wall cabinets and an island is also trending. “Even though I know white is on the way out, there are still a lot of buyers looking at that,” said Barton. “Cream-colored cabinets are still popular. Granite is no longer
in vogue. People are opting for other types of solid surfaces, and they are lighter in color. If somebody has the money, changing the dark granite counters that were so popular in the early 2000s to a lightercolor synthetic quartz gives the kitchen a big refresh.” Lightening, brightening and cleaning up; adding pops of brighter springlike colors inside and out; painting the front door and addressing landscaping are generally simple projects, but Barton said some sellers resist making improvements to market their homes. With design trends that are dominant in model homes prospective buyers also visit, those reticent sellers are at a disadvantage. “They may have renovated when they moved in 20 years ago, so it’s time again. Everything is 15 years old or 20 years old and it’s not keeping up the current trends,” said Barton. “There is so much new construction out there a lot of our buyers are spending time in model homes that are tricked out,” she said. “That’s a challenge because many of these sellers don’t want to do the work and don’t see the value,” she said. “When we are competing with Nocatee, many clients coming from out of state don’t necessarily appreciate being three blocks from the beach when Nocatee is only 4 miles from the beach. I have found the older communities were losing out to new ones, even if the location isn’t as great.” AWARFIELD@ JAXDAILYRECORD.COM @ANDREWFWARFIELD (904) 356-2466
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After the kitchen, the master bath is the secondmost important room for home sales. Small touches, like new faucets, can have a big impact.
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SPRING SELLING SEASON
Open-air living not restricted to new homes Adding outdoor living space appeals to homeowners, buyers of existing homes. BY ANDREW WARFIELD ASSOCIATE EDITOR
Homeowners are finding creative outdoor living spaces are a welcomed addition to their lifestyles, a fact not lost on those who are shopping for their next home. Whether new construction or resale, the option of bringing the outdoors in — and the indoors out — open-air living is having a positive affect on the real estate sales industry. Homebuilders are designing the concept — or at least the option to include it — in many of their floor plans. But homeowners with the opportunity to add open-air living space can enjoy it now and enhance resale later. “I can tell you that outdoor living space can greatly increase the appeal and value of the home and also provide an area where people can relax and entertain friends and family, and that's something buyers are looking for,” said Realtor Kim Worbington, a member of the Christina Welch Team with Keller Williams Realty Atlantic Partners Southside. Worbington is a buyers’ representative who shows her clients both new construction and resales.
She has noticed homebuilders paying greater attention to outdoor living options and a growth in that feature in resales. And her customers are paying attention. “I think more people are thinking about how they live and areas of the home they would actually use and they don't want wasted space,” said Worbington. “It's not anything new that homeowners are getting away from the formal living spaces and wanting more of the open concept, so when you can utilize your outdoor space and have that summer kitchen and fire pits with seating areas, you can take advantage of space that would normally go unused in your back yard. It is now seen as usable space you can take advantage of and not just something pretty to look at,” she said. Remodeling contractors are benefiting from the trend as well as owners of existing homes are also wanting to capitalize on their underutilized outdoor space. “From the design side, we have seen a lot of customers looking for a practical extension to the indoor living space,” said David Hacker, owner of Construction Specialties of Northeast Florida. “They are looking for outdoor spaces that are cost-effective, easy to maintain and have a practical application.” Popular products, Hacker said, include secondary cooking accessories to complement the grill, including griddles, ceramic cook-
Homebuyers are looking for living areas that extend the indoor living space outdoors. Photo by Andrew Warfield
ers, side burners and more. Outdoor cabinets made of materials to withstand the elements are on the increase and bar centers and ice chests are popular additions for families seeking to entertain. “We have seen an increasing demand for linear outdoor fireplaces and gas fire pits in lieu of the traditional wood-burning pits,” Hacker said. “The typical finishes we see are a subtle contrast from the existing finish of the home. They still complement the existing home, but make the new features a focal point, which they should be. These are the fun additions to your back yard.” Fun, said Jason Duggar, owner and lead designer of Scapes in Orange Park, because, depending upon topography, designing out-
door space without the encumbrance of walls provides virtually limitless options. “The coolest thing is you can create whatever shape outdoor paver patio with multiple layers, add different textures like a cedar pergola, and uplighting,” said Duggar. “Of course you have your fire pits and fireplace and built-in seating walls. A lot of people are going high-end on appliances for the outdoor kitchens. We have installed a Sub-Zero ice maker that makes specialty-shaped ice,” he said. When adding open-air living, homeowners should always consider how it would impact resale. Like other improvements, there won’t always be a return on the
investment depending upon the neighborhood’s prevailing price point. But if lifestyle trumps eventual resale, Worbington has encouraging words about marketability. “I don't think it's necessarily on most people’s must-have list, but when you have outdoor living areas it becomes a huge selling point,” she said. Either way, Duggar is happy to take advantage of the outdoor living trend. “It’s cool to see how many people value outdoor living,” he said. “It keeps us in business.” AWARFIELD@ JAXDAILYRECORD.COM @ANDREWFWARFIELD (904) 356-2466
BETTER IS BETTER
THE LITTLE LABEL WITH A BIG MESSAGE. At first glance, it may seem like a small thing. Your new home’s ENERGY STAR® label measures just three by five inches. But what it stands for is really big. The ENERGY STAR label means that your new home has been designed and built to standards well above most other homes on the market today. It means better quality, better comfort, and better durability. It also means that your new home is a better value for today, and a better investment for tomorrow. And it means that your home has undergone a better process of inspections, testing, and verification to ensure that it meets strict requirements set by the U.S. Environmental Protection Agency (EPA). New homes that earn the ENERGY STAR label deliver energy efficiency savings of up to 30 percent when compared to typical new homes—and the difference is even more striking when put side-by-side with most resale homes. ENERGY STAR. It’s the little label with a big message: Better is Better.
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L I N DA L A K E S
Small projects can add value, attract buyers Home sellers don’t necessarily need to invest heavily in preparing their homes for sale, and they can handle most small projects by themselves, or inexpensively by hiring professionals. Spring cleaning: Remove most personalizing items such as photos, clean windows inside and out, remove the clutter and store it off-site. Packing items into closets will convey the image your home has inadequate storage. Pressure wash: Dirty or mildewy walls, soffits and gutters can turn away potential buyers, or can have a negative influence on perceived value. Professional pressure washing is an inexpensive way to add value. Clean the surfaces: Hire a carpet cleaner and buff the hardwoods. Clean any grout discoloration in tile areas. Wash cabinets and remove nonessentials from countertops and buff them to a shine. Then, keep it all clean. Brighten up: Remove winter items such as heavy throws and put away the dark, but wintertime comforting, pillows. Invest in some inexpensive bright and cheery towels, throw pillows, candles and table-setting items.
Bring in the sunlight: Raise, don’t just open, blinds and draw back curtains. For showings, turn on all the lights. Add spring-like aromas: Infuse the home with lighter, floral or other natural scents that impart fresh and clean. Consider cotton, sand, linen or similar scented candles or oil diffusers. The front door: Nothing turns off prospective buyers faster than a faded, dated, dull entryway. Clean up the door and any glass surfaces, hang a spring wreath, put down a cheery welcome mat and add a real or artificial plant. Change the paint: If there is time before listing, consider painting over walls of dark or unique colors. While they may be pleasing to you, buyers want to know they won’t have to paint right away. Use neutral tones or light grays to allow potential buyers to envision their own possessions in your home.
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10,000 in FREE Options of your choice, plus
$
7,000 toward total closing costs, plus
$
the following free options:
From the upper $200’s
(valued at $5,000*)
(904) 573-6026 Directions: South on Blanding Blvd, west on Old Jennings Rd., 3.5 miles on the left
STUFF THE ATTIC Adding attic insulation produces the most return on investment, according to Remodeling Magazine. It’s also one of the least expensive.
• Pendant lights • Upgraded dishwasher • Upgraded disposal • Ceiling fan • Cabinet hardware • Rollout trash can cabinet • Raised vanities in secondary baths • Wifi thermostat • Arbor pull-out kitchen faucet Remodeling projects produce varying degrees of return on investment, the $2,000 Design card least return best suited for •homeowners who Center intend togift keep their homes
• Pendant lights • Upgraded dishwasher • Upgraded disposal • Ceiling fan • Cabinet hardware • Rollout trash can cabinet • Raised vanities in secondary baths • Wifi thermostat • Arbor pull-out kitchen faucet • $2,000 Design Center gift card
www.SEDAnewhomes.com SEDA Construction Company-CGC020880 *See agent for details-$22,000 special offer applies to homes to be built in Linda Lakes only and does not apply to spec/ inventory homes. *SEDA pays up to $7,000 toward total Closing Costs with SEDA approved lender. $10,000 must be used toward free options and can not be taken off of the sales price. See agent for exact product number for items listed in the $5,000 in free options- items can not be substituted. Applies to full priced contracts only written between 3/1/18-3/31/18. This offer is for a limited time only & cannot be combined with any other specials. Price & availability subject to change without notice.
Floridian Enclave
Remodeling return on investment for many years. According to Remodeling Magazine, here are the five home remodeling projects that yield the most return on investment, and the five projects that yield the least return on investment.
Most return on investment Project Cost
Retail Cost value recouped
Attic insulation
$1,268
$1,482
116.0%
Stone veneer
$7.519
$6,988
92.9%
Basic garage door
$1,652
$1,512
91.5%
Steel entry door
$1,335
$1,217
91.1%
Upscale garage door
$3,140
$2,830
90.1%
Least return on investment Project Cost
Retail Cost value recouped
Basic bathroom addition
$42,233
$23,727
56.2%
Upscale bathroom addition
$79,380
$45,006
56.7%
Upscale master suite addition $245,474
$140,488
57.2%
Upscale bathroom remodel
$57,411
$32,998
57.5%
Upscale deck addition
$37,943
$21,877
57.7%
Spring Into Savings
SALES EVENT Build Now & Save Up To
22,000*
$
Build now & receive $5,000 in Builder selected options,* 10,000 in FREE OPTIONS of your choice, choice,* plus up to $7,000 toward total Closing Costs* • Builder Closeout-few homesites remain! • Homes from the low $300’s • Private, gated community • Lawn care provided by the HOA • Luxurious features • Close to Amelia Island on Amelia Concourse (904) 696-3483 • No CDD fees www.SEDAnewhomes.com $
SEDA Construction Company-CGC020880 *See agent for details-$22,000 special offer applies to homes to be built in Floridian Enclave only and does not apply to spec/ inventory homes. *SEDA pays up to $7,000 toward total Closing Costs with SEDA approved lender. $10,000 must be used toward free options and can not be taken off of the sales price. See agent for exact product number for items listed in the $5,000 in free options- items can not be substituted. Applies to full priced contracts only written between 3/1/18-3/31/18. This offer is for a limited time only & cannot be combined with any other specials. Price & availability subject to change without notice.
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SMC New Year Social at Moxie
I
t was a packed house at the Northeast Florida Builders Association Sales and Marketing Council’s New Year Social at Moxie Kitchen + Cocktails at St. Johns Town Center in January. The event, open only to SMC members, was sponsored by Glenn Layton Homes and marked the first social event of the year for the organization. Attendees munched on appetizers, enjoyed cocktails and became reacquainted following the busy holiday season.
Photos by Andrew Warfield
Conversation and cocktails were flowing at the Northeast Florida Builders Association Sales and Marketing Council’s New Year Social at Moxie Kitchen + Cocktails in January.
From left, SMC Board of Directors members Catherine Lee of The Florida Times-Union, Jenn Kjellman of Dream Finders Homes and Christina Welch of the Welch Team Keller Williams Atlantic Partners Southside Realty. Custom homebuilder Glenn Layton (center) greets members at the social. Glenn Layton Homes was the event sponsor.
Realtor CC Underwood of Sellin’ With CC chats with Steve Brogdon of Brogdon Builders.
New North Jacksonville Community
Brand New Vilano Model Home
NOW OPEN!
PINE LAKES
New Homes From The Mid $200's*
No CDD Fees – Low HOA Fees!
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on (3% Commissi !) us on B PLUS 2% k On Select Quic ! Move-In Homes
• Future amenities to include pool, covered pavilion, fitness room and playground. • Minutes from shopping, dining & entertainment at the River City Marketplace!
Open 7 days a week! (904) 683-4772 Mon – Sat 10 am – 6 pm • Sun 12 pm – 6 pm 175 Northside Drive South - Jacksonville, Florida 32218 Directions: From I-95 take exit 366 for Pecan Park Rd and travel east approximately .07 mile, then turn left onto US-17 (Main St). Continue ahead approximately .4 mile then turn right into community at Northside Drive South. Model home will be just ahead on the left.
www.drhorton.com/nfl *Home and community information, including pricing, included features, terms, availability and amenities are subject to change and prior sale at any time without notice or obligation. See your new home consultant for details. **4% (3% commission plus 1% bonus) available on select inventory homes only in D.R. Horton North Florida communities. Offer valid for new buyers only on new contracts written on 1/1/18 through 02/16/18 and must close. Total commission paid is subject to limitations, if any, on total broker compensation imposed by homebuyer’s lender. Real estate agent must be present on first visit. Total commission/bonus earned and paid at closing. See a sales representative for a complete listing of qualifying homes. Pictures, elevations, features, sizes and colors are approximate for illustration purposes only and will vary from the homes as built. CBC058997 ©2018 D.R. Horton, Inc. All rights reserved. MAR 2018
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MARCH 2018
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©2018 Coldwell Banker Real Estate LLC. A Realogy Company. All Rights Reserved. Coldwell Banker Real Estate LLC fully supports the principles of the Fair Housing Act and the Equal Opportunity Act. Each Office Is Independently Owned And Operated. Coldwell Banker, the Coldwell Banker Logo and “We Never Stop Moving” are registered service marks owned by Coldwell Banker Real Estate LLC.
Realty Builder Ad - MARCH 2018.indd 1
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Realty-Builder.com
Realtors, site agents: We’re in this together SMC education panel discusses mutual benefits of cooperation. BY ANDREW WARFIELD ASSOCIATE EDITOR
A panel comprising real estate agents and homebuilders’ site agents had a message for a gathering of their peers: We’re all in this together. Realtors Daniel Lewis and CC Underwood joined homebuilder representatives Victoria Hartwell and Jocylyne Corlew at the Sales and Marketing Council Education Panel on Jan. 25 at the Northeast Florida Builders Association office. The four fielded questions from the audience and moderator Aaron Bacus of First Guarantee Mortgage Corp., largely focusing on the importance of mutually beneficial relationships, and how to achieve them. PREDICTIONS AND ADVICE
Lewis began the discussion by saying as strong as home sales were last year, he expects an even better 2018. “Yeah, we have an inventory shortage, but I think builders are picking up the slack,” he said. Added Bacus, “Builders are where it’s at.” It’s also where the site agents are, and Hartwell, sales and marketing manager with MasterCraft Builder Group, said there remains some slack to be pulled in order to reach the potential for builders and the Realtors who bring them customers. “Prices are where they need to be, but the number of permits are behind where we think they need to be,” she said. According to NEFBA, the number of building permits issued in 2017 in the four-county area is the highest since 2007 at 8,870. That’s just shy of half of the high of 17,753 permits pulled in 2005, and Bacus said he doesn’t see another housing bubble. “What I see this time around is you have real borrowers putting real money down and tighter restrictions on the mortgages, so I am optimistic the bubble won’t be bursting on our heads,” said Bacus. That’s good news for Realtors and builders alike, but Corlew and Hartwell said in order to take advantage of the favorable market conditions, Realtors should take the time to educate their clients on what to expect from the builders, and in return site agents must work to ensure buyers’ agents aren’t circumvented in the sales process. “Do your homework ahead of time,” advised Hartwell. “Every buyer is going to be different and every agent will handle things differently. Feed off how the sales presentation is going and if you see something that needs to be spoken about with the buyer, go ahead and speak up. But when it comes to the presentation, let us handle it because we are the experts.” Corlew, sales manager of ICI Homes, advised agents to brief their customers in advance about individual builders’ incentives, and the importance of making realistic offers. Site agents typically are juggling multiple customers at one time and their attention could easily be turned away by those they don’t consider to be serious. “It’s an instant turnoff when
Photos by Andrew Warfield
From left, Daniel Lewis, Victoria Hartwell, CC Underwood and Jocylyne Corlew spoke to buyers’ agents and site agents about how to better communicate with customers and each other.
TIPS FROM THE SMC PANEL Tips from the SMC education panel to make the most out of relationships between buyers’ agents and site agents. Know what your buyers want: “It’s important to call ahead and talk to the site agents, build a relationship and ask what they have seen their builder give on incentives and what are they seeing being denied so when we talk to the buyer we can say what the builder is giving. Now, you’re working together. Knowing what our buyers want is very important. Bringing a buyer to a builder not knowing what they want is a waste of both of your time.” CC Underwood
Aaron Bacus of event sponsor First Guarantee Mortgage Corp. moderated the forum.
someone says, ‘Here’s our offer,’ and it’s $60,000 off the price of the home. We’re in the business to sell homes, but we’re not in the business to give away our homes.” Corlew said. “We had an offer of $65,000 off the price plus a screened-in lanai plus a fenced back yard. We can’t do that. If you give your client the right information up front we can work together and make that transaction happen,” she said. “If you educate your buyer just a little bit, I think you will find you can sell more homes with a builder,” Corlew said. Conversely, buyers’ agents can be on a tight schedule, showing several homes in different neighborhoods in a day, Lewis said. It’s imperative that site agents respect their time as well. “When I let them know up front we have this amount of time to spend and when a (site agent) doesn’t respect that and they try to steal more time, it gets me off schedule,” he said. “If a customer loves the house and wants to spend more time there, I will do that.”
AVOID SIDESTEPPING BUYERS AGENTS
There is a misperception, Hartwell said, that buyers can pay less if they’re not working with a Realtor, even if they are. Often potential buyers, who have worked with an agent previously, visit a model home on their own and do not indicate that prior relationship. Not all builders take measures to prevent that, Lewis said, and some might even encourage it. “There are a couple of practices by builders who want to incentivize the customer to not use a Realtor,” Lewis said. “We’re all partners in this and we have relationships, so those types of practices, when I hear about them, I remember them. As the market gets stronger, I think some builders don’t always think they need that relationship as much. But it’s cyclical, so when the market gets tough again and you need Realtors to sell your product, this can create some challenges,” he said. Both Corlew and Hartwell said their respective builders value
Discourage overbuilding a home: “I see a lot of pushback from builders toward people who want to over improve a home because you get into appraisal issues. I can see the builders’ position on that, and I have to educate my customers that there may be some things they need to do after the fact.” Daniel Lewis How to best communicate with site agents: “To me, nothing beats a phone call, but it depends on what you are trying to communicate. In person or a conversation over the phone will get you a lot further than sending emails back and forth.” Victoria Hartwell Effectiveness of emailed inventory listings: “The click-through rate is 2 percent. What would cause you to want to click on that?” Jocylyne Corlew “Realtor bonus!” The consensus answer from the audience
that relationship and take extra steps to ensure, to the extent possible, that buyers’ agents are not left out of the process. “We never want to burn those bridges because Realtors bring us 75 percent of our business,” said Hartwell. “I have heard practices where Realtors were getting cut out. We have customers come in and say, ‘We’re not working with a Realtor, can you give us a better deal?’ We say, ‘absolutely not.’ If someone comes in with a card and says they are working with a Realtor, we will honor that,” she said. Underwood said she recently
experienced that level of cooperation firsthand with a builder. “Two weeks ago, we had a buyer walk in to a community without us,” she said. “We were with them the first time and they walked in the next time alone. We got a call from the site agent who said, ‘we want you to know we had your buyer walk in and sign a contract without you.’ “Of course, we sent them a big box of strawberries.” AWARFIELD@ JAXDAILYRECORD.COM @ANDREWFWARFIELD (904) 356-2466
REALTY-BUILDER
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River Club Grand Opening Event This April!
MADE-TO-MOVE
SAVINGS EVENT
$5,000
Realtor® Bonus on Quick Move-In Homes*!
For a limited time, your clients can enjoy ZERO closing costs, a savings up to $16,500**, with purchase of eligible Quick Move-In Homes in RiverTown!
RiverTown is unlike any other master-planned community in
Northeast Florida. It’s a whole new town along the scenic St. Johns River.
Spectacular Resort-Style Amenities Olympic Lap Pool
Corkscrew Slide
Nature Preserves
Riverfront Park
River Club
Dog Park
Kayak Launch
River House
Fitness Center
Miles of Riverfront Trails
Amenity Center
Tennis Courts Community Parks
Zero-Entry Pool
New Homes from the $200s to over $1 Million Just minutes to I-95, shopping & dining
904.337.4773 | 90 Lanier Street, St. Johns, FL 32259 | RiverTownFL.com
6 Models Open Daily
*This offer is available on new purchase agreements for select Quick Move-In Homes that are accepted by Mattamy Homes Jacksonville that contract 3/31/18 and close by 5/31/18. Not valid on contract re-writes, transfers, or for buyers who have had a previous contract with Mattamy Homes cancelled for any reason. **Buyers participating in the Made to Move program must obtain financing through Mattamy Home Funding to receive a credit at closing in an amount that is up to but does not exceed $16,500 for the payment of approved closing costs and prepaids and may be restricted by loan program limits. Buyer is responsible for paying closing costs, prepaids or design options that exceed the incentive amount. Offer is subject to change or withdrawal at any time without notice. Offer may not be redeemed for cash or equivalent. Promotion, bonus and incentive subject to change without notice. Valid on new contracts authorized from 3/31/18-5/31/18. Not valid with any other offer or commission over 3%. E.&O.E. Prices, homesites and plan availability subject to change or revocation without prior notice or obligation. For more information on available homes and incentives, see sales associate for details. ©2017 Mattamy Homes. All rights reserved. Builder Lic #CBC1261993 and #CBC1260748.
MARCH 2018
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MARCH 2018
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INDUSTRY NEWS
David Weekley Homes buys 111 acres at E-Town the first floor, wood stairs, crown molding in the main living areas, 15 color schemes and custom options. Homes on Green Street will have a homeowners association to maintain professionally landscaped yards. New Homes in Riverside is a member of Riverside Avondale Preservation. For more information on New Homes in Riverside, visit newhomesriversidejax. com. For more information about John Merrill Homes, visit johnmerrillhomes. com.
FROM STAFF
David Weekley Homes, the first builder to stake a claim for development at E-Town in South Jacksonville, bought property in the emerging mixed-use community off Florida 9B. The Houstonbased homebuilder bought land Jan. 31 for $6 million from Eastland Timber LLC, led by members of the Davis family. The Duval County Property Appraiser calculates the purchased acreage at 111.28 acres. Keith Donnelly, land acquisition manager with David Weekley Homes, said the parcel will be a gated community of 143 homesites that are 50 feet wide and 79 that will be 60 feet wide. He said the land will be developed as a joint venture between David Weekley Homes and ICI Homes. “We expect to have David Weekley model homes under construction before the end of the year,” he said in a statement. Donnelly said 36 acres of the parcel will be preserved as conservation area and parks will be included in the community development. A conceptual site plan filed with the city shows that David Weekley Homes wants to develop a 222-home subdivision east of Interstate 295 and Florida 9B in the E-Town development. The site plan shows the single-family lots, buffers, three ponds and two parks. Roger O’Steen, chairman and founder of The PARC Group, which develops Davis family property, said previously that several builders are working on preliminary plans and permits for neighborhoods within E-Town. O’Steen said a master community plan
Watson Relocation agent earns top service award
Special to Realty-Builder
The floor plans offered by John Merrill Homes fit the Riverside neighborhood character.
is under development to include parks, amenities, electric-cart paths, walking trails, neighborhood shops, restaurants and job centers.
John Merrill Homes building in Riverside Builder John Merrill Homes has begun construction on 17 homes on Green Street and six homes on Ernest Street in Riverside. The Green Street homesites are two blocks west of King Street, and the Ernest Street site is at the intersection with Stockton Street. “Our various unique floor plans blend perfectly into Riverside,” said New Homes
in Riverside Partner/Builder Adam Merrill. “We are very proud to be part of this beautiful Jacksonville neighborhood. It’s a great community and our homes are made with the Riverside buyer in mind. ” Homes will be 1,802 square feet to 2,414 square feet. Each design offers entrances across a veranda or covered porch. The homes will have three or four bedrooms and 2½ or three bathrooms. Prices will start at $350,000. The highest-priced home is $442,000, but early buyers have the opportunity to personalize and upgrade. A model home is expected to be completed in March. Features include hardwood floors on
Tammy Vlah, vice president and director of Watson Relocation Services, is the recipient of the Leading Real Estate Companies of the World President’s Service Award, a top individual award from Leading Real Estate Companies of the World, an organization of independent real estate firms. The award was presented during the Leading Real Estate Companies of the World Conference Week, which drew 3,000 real estate professionals from 24 countries. The award recognizes Vlah’s dedication, commitment and expertise in relocation services, and her contributions to the network of affiliates. This is the third time Watson Relocation Services has been recognized with the award. “I am honored and humbled to receive this award and to join the past recipients who I have long admired and respected,” said Vlah. “Our community is built
Fidelity Bank Mortgage
Offers Solutions to Fit Your Client’s Needs Fidelity Bank Mortgage is one of the leading mortgage lenders in Jacksonville with in-house processing, underwriting, and closing. We are committed to providing the Realtors and builders of Jacksonville with a variety of financing options and a history of excellent service. Featured Mortgage Programs: ∙ Lender Paid Closing Cost Program ∙ Construction-to-Permanent Financing with a Single Close ∙ Conventional Loan with 5% Down Payment Minimum ∙ The Doctor Loan with up to 100% Financing ∙ Jumbo Loans with 5% Down Payment Minimum ∙ Portfolio Loan Programs ∙ VA, FHA, and USDA Loans ∙ Renovation Loans ∙ Florida Bond Programs
LionBank.com/Mortgage ∙ (904) 996-1020 Loans subject to normal credit approval criteria. Certain program restrictions may apply.
Special to Realty-Builder
The honorees from the Berkshire Hathaway HomeServices Florida Network Realty Beaches office.
Berkshire Hathaway honors top agents at Cummer Museum celebration FROM STAFF
Berkshire Hathaway HomeServices Florida Network Realty honored its top producers with a celebration at the Cummer Museum of Art & Gardens. The event honored more than 80 Berkshire Hathaway HomeServices sales associates and their guests from the company’s branch offices throughout Northeast Florida. Here are the honorees by office: Avondale/San Marco: Leighton Tesche, Josh Cohen, Josh Nugent, Allison Steilberg, Julia Fattahi, Sarah Leuthold, Linda Maxwell, Christy Budnick, Lisa Ly Nguyen and Terri Rigdon. Beaches: Scott Allen, Don Cline, Linda
Sherrer, Jennifer Sexton, Lynne Lupole Allen, Tansy Moon, Donna Warpool, Lea Underwood, Beverly Hecht, Myrna Brannon, Victoria Troupe, Cathy Bade, John Bade, Dawn Niermann, Joe Collerd, Christy Budnick and Lee Elmore. Ponte Vedra/Nocatee: Linda Sherrer, Tina Webster, Priscilla Johnson, Kevin Waugaman, Tonya O’Quinn, Deb Pettry, Lisa Barton, Marsha Keller and Christy Budnick. St. Augustine/Murabella: Rebecca Romaine, Micah Johnson, Ann King, Kevin Fallon, Paula Fallon, Tracy Glochau, Tammy Moorefield, Donna Matthew, Dylan Rigdon, Stacey Scanlan and Debbie da Silva.
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People on the move
Angelo
Special to Realty-Builder
From left, Sherry Davidson with award recipients Candy Gil and Jennifer Todd.
upon the generous contributions of our members who share their talent, time and expertise to support the success of their fellow members, as well as our collective network.”
Davidson Realty holds awards event Davidson Realty honored its top performing agents and staff at the firm’s annual awards event, “The Davies,” in January at its headquarters in World Golf Village. Realtor Mirtha Barzaga earned the company’s Triple Crown, which includes top producer, top listing agent and top seller. She finished the year with Barzaga more than $11 million in production. Suzy Evans took second place with $7 million and Shelley Nemethy, Candy Gil and Margherite Myers each finished 2017 with $5.5 million.
The President’s Award went to graphic designer and marketing assistant Matt Burkhart. Agents Matt Roberts and Rebecca Schaffer each took Rookie of the Year honors. Team Davies honors went to Top Agent Team of Ann Kuss and Jeanie Oehrle, and Top Rookie Team of Dana Usrey and Burkhart Vern Shadowen. Davidson Property Management’s Davies went to Terri Apodaca (most rentals), Kevin Karn (rookie with most rentals) and Jennifer Todd (most properties referred from Davidson Realty).
Luxor Club apartments approved by the city Luxor Club apartments in Flagler Center in South Jacksonville received city approval. Abe Fort, director of development for project owner Fort Family Investments, said in December that clear-
GRAND RAVINE
Mediterranean style condominium homes, featuring preserve & lake views. Savor Minutes to beach, golf or historic St. Augustine.
Olson
n Berkshire Hathaway HomeServices Florida Network Realty has named the following to its Jacksonville-area agencies. Charlene Angelo joined the St. Augustine office. Kip LaMaison joined the Fleming Island/Orange Park office. Sarah Olson joined the Ponte Vedra/ Nocatee office. Courtney Bell and David Dahne joined the Beaches/Intracoastal West and Southside office. Russell Russ joined the Metropolitan
ing had begun toward construction of the 464 apartments and the first should be ready in January 2019. Permits show a construction cost of almost $34.6 million for the 25 apartment buildings on 39.82 acres at 13800 Egrets Nest Drive. Flagler Center is south of Old St. Augustine Road between Philips Highway and Interstate 95. It is just north of St. Johns County. Fort said Luxor Club will comprise one-bedroom, two-bedroom and threebedroom units. He said there will be 15 three-story buildings of 28 units; two three-story buildings of 18 units; and eight two-story carriage houses in which the first floor comprises four garage spaces and the top floor is a single two-bedroom, 2½-bath apartment. In the carriage houses, one of the garage spaces will be dedicated to the upstairs tenant and the other three will be leased
Bell
Russ
office with locations in Avondale and San Marco. n Lisa Chester has joined the sales team at Davidson Realty. She works out of Davidson’s World Golf Chester Village office. n Robin Rawald joined Coldwell Banker Vanguard Realty as an independent real estate agent in the St. Johns office in St. Augustine.
to other apartment renters. Those total 24 garage spaces. There also will be 60 garage spaces — four each — on the ground floor of the 15 larger apartment buildings. There will be a clubhouse, pool pavilion, tennis court, playground, lawn, dog park and pool, pet spa, bike storage facility, car care center and other amenities.
Wells Creek receives mobility fee certificate The developer of a residential neighborhood off Philips Highway in southern Duval County has received its mobility fee calculation certificate from the city. Mattamy Homes will pay $325,629 to mitigate the traffic impact of the first phase of Wells Creek, which will comprise 140 single-family homes on 142.2 acres just south of Florida 9B and north of Racetrack Road.
SAN SAVINO
LATERRA LINKS
Augustine. Miles of hiking/ biking trails, tennis,
King & Bear golf course in World Golf Village. Luxury coach-style condominiums, abundant amenities. Golf membership initiation fee included with purchase.
Luxury single family villas featuring large screened outdoor living rooms, summer kitchens, and gas
From the mid $200,000s
From the Low $300,000s
(904) 797-4126
(904) 797-6565
190 Grand Ravine Drive, St. Augustine, FL
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400 Venecia Way, St. Augustine, FL
Onsite Sales Centers Open Monday-Saturday: 10 am to 6 pm • Sunday: Noon to 6 pm
From the high $300,000s
198 Laterra Links Cir #202, St. Augustine, FL (904) 940-5388
HomesbyDeltona.com
CBC1261181
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TOP PRODUCERS
Brag about your firm’s top agents Let everyone know who your top producers are. Submit names by 3 p.m. on the fifth of the month by email, editorial@realty-builder.com, fax: (904) 353-2628 or mail, 10 N. Newnan St., Jacksonville, FL 32202.
Sponsored by:
WATSON REALTY CORP. Top salesperson and lister for North region: Jan Shields, Atlantic Beach Top sales and listing team for North region: Debbie Shagnea Group, Mandarin South Top salesperson for North Central region: David Neves, St. Johns Top lister for North Central region: Jonathan Colon, Gainesville Top sales and listing team for North Central region: Menton-Ballou Group, St. Johns Intracoastal: Angie Clausen (top sales), Lori Loving (top lister); Teams: Sandy Miller (top sales and lister) Atlantic Beach: Jan Shields (top sales and lister); Teams: Kennedy Team (top sales and lister) Hodges: Sharon and Danny McMullen (top sales), Sue Holt (top lister) Mandarin South: Kim Brown (top sales), Joanie Heighes (top lister); Teams: Debbie Shagnea Group (top sales and lister) Ponte Vedra: Barbara Maple (top sales), Missi Howell (top lister); Teams: Luxury Leaders Team (top sales and lister) Mandarin North: Linda Hurlbert (top sales), Julie Bentley (top lister); Teams: WalkerVergales Team (top sales), David and Clair Team (top lister) Fleming Island: Bryan Kallam (top sales), Ron Braatz (top lister); Teams: Pat LeRoy Team (top lister) Baymeadows/Sunbeam: Juliette Vaughn (top sales), Shelba Williams (top lister); Teams: The Get Smart Team (top sales and lister) Hidden Hills: Colleen Bording (top sales), Pam Hodges (top lister); Teams: DeCastro/ Erickson Team (top sales and lister) OP Blanding: Mark Feagle (top sales), Andrenia Green (top lister) Fort Caroline: Sara Conrad (top lister); Team: Foster/Nelson Team (top lister) Duval Station: Patti Center (top sales and lister)
Avondale/Ortega: Jessica Jenkins (top sales), Tammy McKinley (top lister) St. Johns: David Neves (top sales), Gina Sharp (top lister); Teams: Menton-Ballou Group (top sales and lister) Southside: Joni Stout (top sales), Cindy DeOsca (top lister); Teams: Carlson Team (top sales and lister) San Marco/San Jose: Joseph Poletto (top sales), Erik Kaldor (top lister); Teams: David and Clair Team (top sales), Charles & Lorna Anno Team (top lister) West/Chaffee Road: Wanda Taylor (top sales), Shirley Dugger (top lister); Teams: Krawczyk Team (top sales and lister) North Jacksonville: Toneesha Singleton (top sales), Don Oxley (top lister) OP OakLeaf: Jason Hartley (top sales), Shelby Holmes (top lister) South Beach: David Gatto (top sales), Rick Mehaffey (top lister); Team: Impact Team (top sales) Middleburg: Deborah Hatcher (top sales), Idy Rodriguez (top lister); Teams: Your Holm Team (top lister) Keystone Heights: Melissa Pellerito (top sales), Becky Massey (top lister) Putnam County: Whitney Redford (top sales), Jenifer Smith (top lister) St. Augustine: Debby Duenow (top sales and lister); Teams: Dawn Gaffney Team (top sales and lister) St. Augustine Beach: Elaine Wallace (top sales), Ali Burchfield (top lister); Team: Crum-Gachet Team (top sales and lister) Amelia Island: Leslee Andree (top sales), Charlie Duke (top lister); Teams: Coastal Home Team (top sales), McEwen Team (top lister) St. Marys: Rita Hall (top sales and lister) Palm Coast: Betty Payne (top sales), Carmen Bongiovanni (top lister); Teams Team Green (top lister) Hammock: Teams: Johanson Team (top sales), Megan Farrell Team (top lister) Gainesville: Jorge Vera DuBois (top sales), Jonathan Colon (top lister)
Tioga: Morgan Stefanelli (top sales), Jean Calderwood (top lister) Nocatee: Misty Phillips (top sales), Christina McIntosh (top lister); Teams: Ash and Rose Team (top sales), James Taylor Team (top lister) COLDWELL BANKER PREMIER PROPERTIES WORLD GOLF VILLAGE Vince Fattizzi (top lister), Crickett Huff (top sales); Guy Kindig (top producer) CENTURY 21 LIGHTHOUSE REALTY Melissa Lenertz (top lister), May Yao (top sales) REMAX WATERMARKE Lee Ford (top transaction sides), Robin Abraham (top sales volume), Annette Boender and Maggie Haynes (top new listings) ERA DAVIS & LINN Jane Bracken (top producer), Nani Hassell (top agent and top sales), Mary Walker Miller, (top lister). NORVILLE REALTY Winfield Duss (February sales leader) BERKSHIRE HATHAWAY HOME SERVICES Avondale: Liz Bobeck (top listings, sales and transactions), Beverley Brooke (top production) Beaches Intracoastal: Wes Mock (top listings and production), Tansy Moon (top sales), Donna Warpool (top transactions) Fleming Island: Sharon Crain (top listings); Roxane Felder (top sales), Kathy Coletti (top transactions and production) Mandarin: Mary Freeman (top listings), Charlie Hillyer (top sales and transactions), Michelle Wilkerson (top production) . Ponte Vedra: Top Listings: Lisa Barton Team; Top Sales and Transactions: Holly Hayes, Elizabeth Hudgins (top production) San Marco: Anita Vining (top listings, sales, transactions, and production)
St. Augustine/Murabella: Stefanie Bernstein (top listings), Stacey Scanlan (top sales), Debbie da Silva (top transactions), Carol Brown (top production) THE LEGENDS OF REAL ESTATE Jacksonville Beach: Patrick Nealon (top lister), Hallie Satkoff (top sales agent), Dustin Van Antwerp (top producer) San Jose: Holly McMurry (top lister), Beverly Smith (top sales agent), Tim Fennell (top producer) COLDWELL BANKER VANGUARD Beaches: Kim Martin-Fisher (top lister and producer); Teams: Jeanie Leapley & Daryl Atkins (top lister and producer) Town Center: Bobbie Jean Demunck (top lister), Tam Nolan, (top producer); Teams: Orange Group (top lister), David Elian Team (top producer) Mandarin: Cyndi Marler (top lister), Lynn Brier-De La Cruz (top producer); Small team: Stacey Burkins Team (top lister and producer); Large team: Susan Kennedy Team (top lister and producer) St. Johns: Gabriella Marichal (top lister and producer); teams: The Fletcher Group (top producer) Avondale: Tony Caribaltes (top lister); Anne Rain (top producer) Fleming Island: Rhiannon Myers (top lister), Shelton Scaife (top producer); Small team: Eden Jordan Team (top lister and producer); Large team: Team Knapp (top lister and producer) OakLeaf: Marilyn Evans (top lister), Lana Hicks (top producer) START PACKIN’ REALTY Bill Collins (top producer) LMH REALTY Top producers: Mark DeRubeis ,Carri McGregor, Jim Euliss, Wendi Miller, Ross Fanti and Portland Swan
60+ HOME DESIGNS DREAM IT. BUILD IT. LIVE IT. Homes from the mid $200s to $700s | ShearwaterLiving.com | 100 Kayak Way, St. Augustine, FL 32092 Dav i d We e k l e y H o m e s • L e n n a r • R i c h m o n d A m e r i c a n H o m e s • M a st e r C r a f t B u i l d e r G r o u p D. S . Wa r e H o m e s • D r e e s H o m e s • D r e a m F i n d e r s H o m e s Materials are protected by copyright, trademark, and other intellectual property laws. All rights in these materials are reserved. All products and company names marked as trademarked (™) or registered (®) are trademarks of their respective holders. Copying, reproduction and distribution of materials without prior written consent of Freehold Communities is strictly prohibited. All information, plans, and pricing are subject to change without notice. This information does not represent a specific offer of sale or solicitation to purchase property within Shearwater. Models do not reflect racial preference.
find yourself AT SHEARWATER
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GRAND OPENING APR
HOME SALES BY THE NUMBERS
IL 2018
Amenities such as Nocatee’s Splash Water Park along with a reputation for high-quality schools have helped power subdivision growth in St. Johns County.
THE COMMUNITY YOUR BUYERS HAVE BEEN WAITING FOR!
Active new subdivisions in Northeast Florida By Scott Sailer • Editorial Research Director
Led by master-planned communities such as Nocatee, Palencia, Shearwater and RiverTown, St. Johns County leads the region in active new construction subdivisions. St. Johns has more subdivisions under development and more lots than Clay, Duval and Nassau counties combined. Average Total lots
Lots sold
Remaining lots
home square feet
176
15,304
8,646
6,658
2,681
$366,246
Duval
77
7,487
4,586
2,901
2,384
$328,150
Nassau
33
2,682
1,888
794
2,428
$333,214
Clay
24
2,669
1,669
1,000
2,575
$287,079
Total
310
28,142
16,789
11,353
2,579
$345,122
Subdivisions
St. Johns
Average sales price
THEY’LL
LIVING HERE !
COASTAL INSPIRED HOMES FROM 1,600 – 4,400 SQ. FT.
PRICED FROM THE MID $200s 5 MODELS UNDER CONSTRUCTION! PRE-SALES ARE UNDERWAY! Anchored by a paddle-friendly 43-acre lake and surrounded by nature preserve, Beacon Lake will offer today’s most sought after lifestyle amenities and architecturally distinctive homes in a prime location with top-ranked St. Johns County public schools and easy access to business centers, shopping, beaches and more. For information on New Home Sales Contact our Exclusive Builders
Source: Zonda by Meyers Research, Feb. 16
904-679-4312
Subdivisions by county Of the 310 new subdivisions in Northeast Florida, the majority are in St. Johns County.
Clay
R DE ION UN RUCT T NS CO
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33
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DG
RI
. VD BL
1 95
210 TO ST. AUGUSTINE
CR
10
2
210
St. Johns Duval
77
176
EXIT 329
TO BEACHES
Be sure to join our VIP List for announcements and updates! For information about our community visit
www.BeaconLake.com BEACON LAKE IS A MASTER-PLANNED COMMUNITY FROM BBX CAPITAL REAL ESTATE All maps, (including concept plans and floor plans), all other renderings and drawings, home and property specifications and prices, special offers and promotional incentives, timeline, amenity listings and descriptions and other data and information are based on current expectations and are furnished to provide general information about Beacon Lake, and are subject to change without notice. The inclusion or presentation of this information does not constitute a representation or warranty, express or implied, by BBX Capital Real Estate, Beacon Lake or any of their affiliates, and may not be relied upon by any person or entity. Nothing contained or referenced in this advertisement constitutes an offer or solicitation of any kind to residents in any jurisdiction where prior registration is required, including, but not limited to, New York, New Jersey and Connecticut. No federal, state or local government agency has judged the merits or value, if any, of any property within Beacon Lake. Dream Finders Homes - CGC1521832, Mattamy Jacksonville LLC - CBC1261993 and CBC1260748
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PAGE Sponsored by:
Did you know? Women’s Council has the most extensive network presence in the National Association of Realtors and they are the largest percent of RPAC donations of any NAR network or council.
www.WCRJax.org
March Member Spotlight Tiea Vincent, RoundTable Realty Property Management A little known or unknown fact (past or present) about yourself. despite my age i have over a decade in real estate and i hold the MPM (Master Property Manager) designation which is only held by approximately 180 people in the world. What is your passion in the office? Outside the office? Tiea Vincent MPM RMP i keep an open door policy at the office. i want Broker/Owner other realtors whether with my brokerage, a RoundTable Realty sister brokerage, or a competing brokerage to Property Management feel welcome to come in and chat. i take pride in helping others make the knowledgable decisions to keep themselves and their owners out of trouble.
INDUSTRY EVENT
Women’s Council of Realtors Luncheon Thursday, April 19 11:15 a.m.-1:00 p.m. ~ Deercreek Country Club Guest Speaker: Reginald M. Carter, SRA 2018 Appraisal Institute Insurance Trust; Trustee 2018 Northeast Florida Chapter; Executive Director 2018 Northeast Florida Chapter; Education Chair
My home life is priority one for me, spending time with my husband and daughter. We love to travel and experience the different cultures of the world. We are foodies and are constantly looking for the next best kept secret. We drag our daughter along with us every chance we get. i believe it’s important for her to understand the differences in culture and history and why and how we have become what we are now. How has WCR benefited you personally and professionally? Wcr Jacksonville has an amazing group of realtors and strategic partners. i have been able to expand my knowledge base and referral network through the new relationships that i have created with the Wcr membership. this is a great group of women, and men, that genuinely care about one another. they strive to build each other up rather than tear each other down. it’s great to be surrounded by other like-minded people you can call friends.
2018 Calendar of Events MARCH 28
Women’s Council of Realtors Golf Tournament Hidden Hills Country Club
APRIL 11
APRIL 19
Industry Event (Luncheon)
11:15 a.m.-1:00 p.m. Deercreek Country Club
Governing Board Meeting 9:00-10:00 a.m. ~ NEFAR
We have secured Reginald Carter, ASA SRA Appraiser and currently the President of Carter Appraisals, Inc. which is a privately held company in Jacksonville, FL. Reggie’s focus is on VA and Relocation appraisals. He will also bring an appraiser whose main focus of appraisal is FHA and Conventional programs. Reggie would like to give an informal discussion of what appraisers are seeing in the current marketplace and then open up the discussion to a question and answer format.
COACHING Who’s helping guide your path?
Growth is a critical component to success. Even after you’ve established yourself, continuing to expand your professional knowledge and abilities will keep you at the top of your game. Associates at Watson Realty Corp. experience tremendous support whether they’re a first-timer or a seasoned professional. If you feel like you’ve hit a wall in your career, maybe you should ask yourself: Who’s guiding my path?
844.448.7495 | JoinWatson.com
Business Resource Meeting Reservations MUST BE MADE by the Friday before the event due to final count needed for the venue.
Visit www.wcrjax.org to register.
Or contact Wanda McReynolds at (904) 894-8980.
facebook.com/ groups/wcrjax/
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Parade of Homes expands, adds features Event grows from two weekends to three, new app will bring voting to the palm of visitors’ hands. BY ANDREW WARFIELD ASSOCIATE EDITOR
Extended hours, the addition of a third weekend and expanded promotional efforts are some of the changes coming to the 64th annual Northeast Florida Builders Association Parade of Homes. This year’s Parade will be weekends April 14-29. The opening weekend is Saturday and Sunday only, the successive two weekends Thursday to Sunday. The Parade of Homes provides Realtors with an opportunity to plan tours for clients. The extra weekend and extended hours from noon to 6 p.m. are aimed at providing flexibility for agents and home shoppers. “As a builder, the Parade of Homes is the annual opportunity to put your very best and newest product on display for the public, and the public very much looks forward to it, so it’s the best of both worlds,” said 2018 NEFBA President Chris Dostie. “People who just like to look at pretty houses become acquainted with your product, and builders are excited to have their newest models and design trends on display. It’s just a really great time right in the peak of the sales season,” he said. For this year’s Parade, NEFBA is
Special to Realty-Builder
CalAtlantic Homes won six gold medals in the 2017 Northeast Florida Builders Association Parade of Homes. This a model from The Island at Twenty Mile neighborhood in Nocatee.
launching a new app and website. The app will feature every entry in the Parade and help house hunters to plan their day and navigate their preferred course from among more than 100 entries throughout the region. Each entry will include a builder profile with builder log, picture and description. There will be a gallery of floor plans along with exterior and interior photos. “We have as an association made what I think are some fantastic changes to benefit the con-
sumer. The magazine is the bestquality one we’ve done yet and the app will be beneficial to help people navigate the day,” said Dostie. “They can chart a course from their phone and get directions.” A ratings page also will be available through the app, which is how the public will judge: n Best Kitchen; n Best Master Bathroom; n Best Outdoor Living; n Best Interior Design; and n Best Floor Plan. The app also will feature a map
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*All lender closing costs such as origination, processing, underwriting, and closing will be waived, borrower is still responsible for third party fees such as VA funding fee, title, and appraisal etc. Down payment waiver is based on VA eligibility. This offer is valid 2/1/2017 - 6/30/18. Savings only applies to direct originations made by PrimeLending for first mortgage purchase or refinance transactions, and is not available on loans obtained through mortgage brokers. Only one offer per loan transaction is available, and savings cannot be combined with any other offer. Savings will reflect on Closing Disclosure at closing. Borrower must lock their loan before 6/30/18. All loans subject to credit approval. Rates and fees subject to change. Mortgage financing provided by PrimeLending, a PlainsCapital Company. Equal Housing Lender. © 2018 PrimeLending, a PlainsCapital Company (NMLS: 13649). PrimeLending is a wholly owned subsidiary of a state-chartered bank and is an exempt lender in FL. V010918
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WJXT Channel 4, detailing the logistics of the Parade and featuring model homes from across the price point spectrum. Social media marketing for the Parade will be expanded with a presence on Pinterest, Instagram and Facebook. “I can’t thank Nocatee enough for stepping up and being our title sponsor,” added Dostie.
Powering Homes With The Sun
HOME LOANS FOR HEROES Save Thousands with a VA Home Loan
Qualified military veterans and active-duty service members deserve significant savings and benefits with their VA home loan, and that’s just what you’ll get at PrimeLending. Our Home Loans for Heroes program offers numerous benefits that make the home buying process more affordable, while removing any hassles along the way.
of all homes located by their latitude and longitude, and will have a directory of NEFBA members specializing in constructionrelated fields. The website will offer the same features as the mobile app at paradeofhomesjax.com. Judging has been moved to a Saturday — this year on March 31 — which, according to NEFBA, will provide an opportunity to recruit more skilled judges. An hourlong television special will be produced by and aired on
Be the first to sell in our new neighborhood on the Trout River! Models Open Daily Homes from low $200s TerraWiseHomes.com 904.800.WISE Fl CBC 057118
All homes include Going Green Warranty.
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CalAtlantic Joins Lennar to Create the Nation’s Leading Homebuilder CalAtlantic Homes and Lennar have come together to create a larger, stronger homebuilding company. With a combined 100+ years of experience, we share traditions of delivering quality and value; doing the right thing; and exceeding the expectations of our customers. Our united vision guides us forward as we help families move into the next stage of their lives with a new home.
We invite you to visit all of our communities in the Jacksonville area:
1
295
1
95
Jacksonville
10
3
90
8
2
4
5 6
9 295
Orange Park 14
17 220
7
Nocatee
18
209
13
11 12 10
St. Johns
13
Nocatee
St Augustine
1 Osprey Landing 2 Mill Creek North 3 Red Hawk 4 Terra Costa 5 Longleaf 6 Carter Hall 7 Montevilla
10 Villas at Noctee 11 Artisan Lakes 12 Twenty Mile 13 Crosswater
18 Shearwater 19 Arbor Mill at Mill Creek 20 Bannon Lakes 21 Palencia 22 Windward Ranch
Orange Park
1
St.Johns River
21
Jacksonville
15
16 17
8 Arbor Mill at Oakleaf Plantation 9 Greyhawk
St Johns 14 Celestina 15 Dorado at Beachwalk 16 The Reef at Beachwalk 17 Creekside at Twin Creeks
21
20
739
19
95
22
Visit Lennar.com or see a Lennar New Home Consultant for further details and important legal disclaimers. This is not an offer in states where prior registration is required. Void where prohibited by law. Copyright Š 2018 Lennar Corporation Lennar, the Lennar logo are U.S. registered service marks or service marks of Lennar Corporation and/or its subsidiaries. CBC1257529 3/2018 CAJAX227
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NORTHEAST FLORIDA BUILDERS ASSOCIATION
MARCH 2018
BUILDER NEWS
Realty-Builder.com
FROM THE PRESIDENT April shaping up as busy month. Page 22
The NEFBA contingent meeting with Florida Sen. Audrey Gibson (center): Bill Garrison, Jessie Spradley, Curtis Hart, Chet Skinner, Harlan Bost, Chris Dostie, Nate Day, Gene Rover, Tim Atkinson, George Leone, Doug Wenzel and Janet Herrick.
NEFBA makes strong showing at FHBA conference BY NEFBA STAFF
Fourteen NEFBA members and staff spent three days in Tallahassee participating in the Florida Home Builders Association Spring Legislative Conference. NEFBA members and staff visited
12 state representatives and senators, sharing concerns about issues including changes to wetland review process, workforce development, impact fee and funding for affordable housing. One of FHBA’s and NEFBA’s primary areas of interest is Senate Bill 1402, which would require the Florida
Department of Environment Protection to enter into negotiations with the U.S. Army Corps of Engineers to assume its 404 permitting authority. By the state taking over 404 permitting, it would allow developers to go through one agency, the Water Management District, when reviewing
wetland impacts. Government Affairs Committee Chair Nate Day led the group that included NEFBA President Chris Dostie, FHBA President/Past NEFBA President Greg Matovina and Past SEE CONFERENCE, PAGE 28
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THE BEACH YOU CAN AFFORD Private Gated Entry 3, 4 & 5 Bedroom Coastal-Style Homes 1st Phase Now 50% SOLD OUT! Direct Sales Inquiries: 904.241.8687 Call 24/7 For Plans & Pricing: 800.728.1934 x5003 VA Buyers: $0 Downpayment* | $0 Closing Costs
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Model Hours: Sunday–Monday 1-5:30, Tuesday–Thursday & Saturday 11-5:30 SOLD
Direct Sales Inquiries: 904.241.8687 Call 24/7 For Plans & Pricing: 800.728.1934 x1184 MLS#s 911150, 911149, & 911147
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NORTHEAST FLORIDA BUILDERS ASSOCIATION
MARCH 2018
Members are partners, too
FROM THE PRESIDENT
Busy first quarter heralds busier spring
CHRIS DOSTIE DOSTIE HOMES
Dear Members: Last month, a group from NEFBA attended the FHBA Legislative Conference in Tallahassee. There’s nothing quite like a few days in the state Capitol, interacting with associations from other areas of Florida and our state lawmakers, to help put issues into perspective. I was proud of our group, our association and our reputation. I was reminded again of the responsibility we have as leaders in the industry. We are the largest homebuilders association in Florida and the fifth largest in the nation. NEFBA officers, members and staff should be applauded for the fine jobs they do not only in Northeast Florida, but throughout the state and the nation. April is shaping up to be one of the busiest months on our annual calendar. The Parade of Homes will be held
Realty-Builder.com
BY NEFBA STAFF
April 14-29. Fundraisers on the schedule include the St. Johns Fishing Tournament on April 14 and the Nassau Builders Council clay shoot April 27. Other opportunities to network and strengthen business ties are the Young Professional Group/Professional Women in Building Beachside Mixer April 12 and Clay Builders Council’s Thirsty Thursday at the Jumbo Shrimp game on April 26. Along with all the exciting and fun activities, members will be getting down to business when the membership drive begins. The kickoff party is May 1, and you’ll be hearing much more about that in the coming weeks. Friendly competition and increased membership: there is a lot of work involved, and I know I can count on you for both. As we close out the first quarter, thank all of you for your enthusiasm, increased participation and help with the business of NEFBA. I am especially proud of the progress we are making on our new building and your support to the ALL IN! Campaign. Keep up the good work. Sincerely,
NEFBA members enjoy great benefits. For starters, every NEFBA member is also a member of the Florida Home Builders Association and the National Association of Home Builders. There are many more. You’ve probably heard the list: education opportunities, networking and socializing, government advocacy, business development, reputation enhancement and direct discounts. One benefit many members tell us is very important to them is the ability to reach potential customers. In fact, that may be the primary reason many of our associate members join. NEFBA stresses an operating principle that encourages members to do business with other members. One example of this is the annual Builders & Remodelers Showcase, formerly called the Construction Trade Expo. In a new, larger location, the event is “a whole new ballgame.” New, improved, bigger, better. The concept is that associate members are able
LOCAL EVENTS ARE LISTED FIRST, THEN NEFBA EVENTS. COUNCIL AND COMMITTEE EVENTS ARE LISTED IN ALPHABETICAL ORDER BY EVENT NAME FOR CONVENIENCE IN TRACKING YOUR AREA OF INTEREST. NEFBA PARADE OF HOMES
April 14-29 Contact: Corey Hacker, CHacker@nefba. com
April 18 Time: 8:15 a.m. Location: NEFBA Office Sponsor: Wells Fargo Mortgage RSVP: Michelle Glass, MGlass@nefba.com NEFBA LUNCH & LEARN WITH REGIONS MORTGAGE
March 28 Time: 11:30 a.m. Location: NEFBA Office Topic: TBD RSVP: Michelle Glass, MGlass@nefba.com NEFBA MEMBERSHIP COMMITTEE
Custom homes in Duval, Clay, and St. Johns counties or building on private lots.
April 5 Time: 11:30 a.m. Location: NEFBA Office RSVP: Hans Krieg, HKrieg@nefba.com NEFBA LUNCH & LEARN WITH NORTHWESTERN MUTUAL
April 11 Time: 11:30 a.m. Location: NEFBA Office Topic: Protect employees, business and reduce workers comp claims RSVP: Michelle Glass, MGlass@nefba.com BUILDERS CARE BOARD MEETING
Arbor Mill at Mill Creek New Homes starting in the mid $300’s Arbor Mill, a beautiful new community in St. Johns County, is ideally located between Jacksonville and St. Augustine and just miles from the ocean. Ashley Homes is proud to offer home sites with no CDD fees in this highly sought-after location. For more information, please call 904-838-2226.
Arbor Mill at Oakleaf Plantation New Homes starting in the mid $200’s Arbor Mill at Oakleaf Plantation is a new Ashley Homes neighborhood that will feature all that Oakleaf has to offer, but without the CDD fees. Large home sites and new floor plans are available with $10,000 in free upgrades. For more information, please call 904-861-6110.
Osprey Landing Ashley Homes’ newest planned community is currently under construction on Jacksonville’s Northside. This new community will offer a variety of floorplans with many home sites situated along the Trout River with marsh views. For more information, please call 904-861-6110.
WE BUILD ON YOUR LOT! Visit us online at ashleyhomesjax.com
April 10 Time: Noon Location: NEFBA Office RSVP: Justin Brown, JBrown@builderscare.org
CRC# 1330797
Contact: Jessie Spradley, JSpradley@nefba.com REMODELERS COUNCIL LUNCHEON
April 19 Time: 11:30 a.m. Location: NEFBA Office Topic: TBD RSVP: Corey Hacker, CHacker@nefba.com SALES & MARKETING COUNCIL BREAKFAST
April 20 Time: 8 a.m. Location: UNF University Center, 12000 Alumni Drive Speaker: Tim Forson, St. Johns County Schools Sponsors: BBX Capital/Heartwood 23 & Jet Home Loans Cost: $15 in advance for SMC members, $20 at the door Contact: Corey Hacker, CHacker@nefba. com/Michelle Glass, MGlass@nefba.com SALES & MARKETING COUNCIL MODEL MEET UP
April 19 Time: 9:30 a.m. Location: TBD Contact: Corey Hacker, CHacker@nefba. com or MGlass@nefba.com ST. JOHNS BUILDERS COUNCIL FISHING TOURNAMENT
April 14 Location: Northeast Florida Marlin Association at Camachee Cove, 3030 Harbor Drive, St. Augustine Contact: Leona Brown, SJBCouncil2@aol. com ST. JOHNS BUILDERS COUNCIL SOCIAL
CLAY BUILDERS COUNCIL BREAKFAST
April 4 Time: 8:30 a.m. Location: Holiday Inn, 620 Wells Road, Orange Park Cost: $15 Contact: Jessie Spradley, JSpradley@nefba.com
March 20 Time: 5:30 p.m. Location: Reunion Bank of Florida, 2198 Florida A1A S., St. Augustine Sponsor: Reunion Bank of Florida Contact: Leona Brown, SJBCouncil2@aol. com ST. JOHNS BUILDERS COUNCIL SOCIAL
GOVERNMENT AFFAIRS COMMITTEE
March 22 Time: 8:30 a.m. Location: NEFBA Office Contact: Jessie Spradley, JSpradley@nefba.com NASSAU BUILDERS CLYDE GOODBREAD CLAY SHOOT
Coming Soon
Contact Michelle Glass (904 721-1153, MGlass@nefba.com) or Corey Hacker (904 421-0292, CHacker@nefba.com) for more information or to request a copy of the Smart Partners Guide.
Upcoming events
NEFBA GENERAL MEMBERSHIP/BOD MEETING
Chris Dostie
to showcase their products and services to their potential market targets—builders and remodelers—all under one roof. Another way to maximize the potential for new business relationships is to become a Smart Partner. And we have made it easy for you to become a Smart Partner. We have published a guide to sponsorships for our main events. The guide serves as a calendar of NEFBA’s fundraisers, awards programs, Parade of Homes and other popular events. Sponsorship levels begin at $5,000 and increase to $25,000. Your donation becomes “NEFBA bucks,” and you can select the amount you want to dedicate to each of the events at which you wish to advertise your company. You can choose one event or spread your NEFBA bucks to more than one.
April 27 Time: 1:30 p.m. registration & lunch/ 2:30 p.m. shotgun start Location: Amelia Shotgun Sports Cost: $150 single shooter/$500 foursome
April 17 Time: 5:30 p.m. Location: TBD Sponsor: TBD Contact: Leona Brown, SJBCouncil2@aol. com YPG & PWB BEACHSIDE MIXER
April 12 Time: 5-8 p.m. Location: Surfer the Bar, 200 N. First St., Jacksonville Beach Contact: Jessie Spradley, JSpradley@ nefba.com
Call the NEFBA office at 725-4355 to confirm details of any NEFBA calendar event, or contact the event coordinator by email. Visit the NEFBA website calendar at nefba. com/events
NORTHEAST FLORIDA BUILDERS ASSOCIATION
Realty-Builder.com
REALTY-BUILDER
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MARCH 2018
Homes BUILDING
NOT HOUSES
Find your dream here in these fine Florida communities: Amelia National Country Club - 200’s Amelia Island, FL
(904) 716-1872 or (904) 710-3636
Gran Lake - 200’s St. Johns, FL
(904) 503-7055
Oyster Bay - 400’s Fernandina, FL
(904) 503-7055
Markland - 400’s
The Surf - 500’s
(904) 503-7055
(904) 716-1872 or (904) 710-3636
St. Johns, FL
Madeira - 300’s St. Augustine, FL
(904) 591-9121
Atlantic Beach Country Club - 600’s
Atlantic Beach, FL
(904) 476-4236
Amelia Island, FL
Ocean Ridge - 500’s St. Augustine Beach, FL
(904) 591-9121
Amelia Park - 400’s Amelia Island, FL
(904) 624-0047
NOW SELLING! Crosswater at Nocatee (904) 504-8883
From the time you walk in our door to the day you move in and beyond, we will make sure all the details are correct.
When it comes to purchasing your new home, do not settle for anything less.
(904) 503-7055 • www.myriversidehome.com
CBC1254135
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NORTHEAST FLORIDA BUILDERS ASSOCIATION
MARCH 2018
Realty-Builder.com
New member spotlight Blossman Gas, Melissa Tienter For more than 60 years, Blossman Gas has provided the comforts of gas. It is the place to shop for new fireplaces, stoves, refrigerators, grills and other appliances. Blossman Gas specializes in high-quality, gas-powered appliances and will help you make the right choice for your home and budget. Bossman Gas offers the competitive pricing and reliability of a large corporation, but maintains the dedicated customer service and family values of a small company. You can schedule installation and gas connection as well all in one stop. Trust their family to bring the best to yours. Call Melissa Tienter at (904) 764-0065 or visit blossmangas.com.
Taking first place at the annual SJBC Charity Golf Tournament was the team from A Lasting Impression.
Golf, anyone? BY NEFBA STAFF
February’s fickle weather provided a day in the low 80s for the 140 golfers who participated in the St. Johns Builders Council annual golf tournament at Marsh Creek Country Club. Taking first place was the team from A Lasting Impression, and second place went to the Sherwin-Williams team. Golfers included NEFBA, SJBC members and staff, guests and local officials. The annual event is a fundraiser for a local nonprofit organization. This year’s
Nimnicht Chevrolet, Tim Howe
beneficiary is Port in the Storm, a program designed to assist unaccompanied, homeless youth. Affiliated with St. Francis House, a program of St. Augustine Society, Port in the Storm will offer a day drop-in center staffed by professional case managers experienced in youth crisis. In addition, it will provide access to food, a shower, clean clothes and a safe, caring environment founded on the principles of Positive Youth Development. When the youth center is complete, shelter beds will be available for as many as 16 youths.
SJBC extends a thank you to each of our sponsors: Corporate Sponsor CORPORATE SPONSOR GOLD Sponsor Sherwin-Williams team captures the secondplace trophy.
Welcome, new members THE FOLLOWING COMPANIES BECAME NEFBA BUILDER AND ASSOCIATE MEMBERS IN JANUARY. 101 MOBILITY KC PETROLEUM BOB SOK CINDY MITCHELL BDO USA DOUG BENEFIELD
MULTIVISTA NICK ROGERS
BLOSSMAN GAS MELISSA TIENTER
PAUL’S TERMITE AND PEST CONTROL JASON HOLLISTER
BURNHAM CONSTRUCTION Corporate Sponsor DAVID BURNHAM
RJ ATLANTIC BUILDERS ROBBIE JOHNSON
Corporate Corporate Sponsor Sponsor Sponsor CHEROKEE Corporate BRICK & TILE COMPANY Contest! CHASE CRABTREE
SOLARIS HOMES KURT VON DER OSTEN
Contest! CLASSIC FLOORS FERRAZZANO Contest! 1st Contest! Place Team Contest! 1st Place Team Longest Drive 1st Place Team 1st Place Team 2nd Place Team JASON LUCAS Contest! 2nd Place Team Men
SPECIALTY FREIGHT & COURIER BOB YOUNGER
Corporate Sponsor
GOLD Sponsor Contest! GOLD SPONSOR
1st PlaceSponsor Team GOLD GOLD Sponsor GOLD Sponsor 2nd Place Team
V I P Green Sponsor
GOLD Sponsor
V I Longest P Green Sponsor Drive GOLD Sponsor
Putting Contest
Closest to Pin
Men
I P Green Sponsor Closets toVPin Men Contest! Women
1st Place Team 2nd Place Team Longest Drive Men Women
Raffle Closest to Pin
SJBC Chairman Mike BoxDavis Lunchesis playing golf for fun, prizes and charity.
Corporate Sponsor
Women VVGREEN II PP Green Sponsor VIP SPONSOR Green Sponsor V I P Green V I Sponsor P Green Sponsor
V I P Green Sponsor Longest Drive
Family-owned and operated, Nimnicht has been your Jacksonville Chevrolet dealer since 1941. It is their pleasure to serve their neighbors in Jacksonville, Orange Park and St. Augustine, as well as all other surrounding areas, with an excellent selection of new and pre-owned Chevrolets, a diverse selection of quality used vehicles, and first-rate maintenance and repairs. Nimnicht offers a discount through your NAHB Member Program. Visit Nimnicht’s state-of-the-art facility today and experience the confidence that comes with being a part of the Nimnicht family. Call Tim Howe at (904) 425-6339 or visit nimnichtchevy.com.
Corporate Sponsor
GOLD Sponsor
Closest to Pin
Sponsor spotlight
Longest Drive
Putting Contest Closets to Pin
Closest to Pin 1st tickets Longest Drive Putting Contest CLOSEST PIN LONGEST DRIVE Closest to TO Pin Closest Longest Drive to Pindrawn Longest Putting Drive Contest Men Putting Contest Women Round of Golf Closest to Pinfor 4 from Longest Drive Putting Contest
Closest to Pin
Longest Drive
Palencia
Putting Contest
Box Lunches Box Lunches Lunches Box Lunches Golf Box Course Longest Drive PuttingCONTEST Contest PUTTING BOXBox LUNCHES Lunches Raffle
And many prizes!!!! Boxother Lunches
Hole Sponsor Construction Debris Removal, Dominion Title Corp, Duval Ford Gator Door East, St. Augustine Record, Sundancer Sign Graphics Stephens Advertising
Box Lunches
1st tickets drawn
Round of Golf for 4 from Hole Sponsor Hole Sponsor Hole Sponsor Hole Sponsor Construction Debris Removal, Dominion Title Corp,Corp, Duval FordTitle Hole Sponsor HOLE SPONSORS Construction Debris Removal, Dominion Title Duval FordCorp, Construction Debris Removal, Dominion Duval Ford Palencia Gator Door East, St. Augustine Record, Sundancer Sign Graphics
Gator Door East, St. Augustine Record, Sundancer Sign Graphics Gator DoorDominion East, St. Augustine Record, Sundancer Graphics Construction Debris Removal, Title Corp, Duval Ford GolfSign Course Stephens Advertising Construction Debris Stephens Removal, Dominion Title Corp, Duval Ford Stephens Advertising Advertising Gator Door East, St. Augustine Record, Sign Graphics Gator Door East, St.Sundancer Augustine Record, Sundancer Sign Graphics Stephens Advertising Stephens Advertising And many other prizes!!!!
Hole Sponsor
Hole Sponsor
Construction Debris Removal, Dominion Title Corp, Duval Ford For more information aboutSignthe Graphics St. Johns Builders Council, visit new.stjohnsbuilderscouncil.com. For more information about Port in the Storm, visit online at stfrancisshelter.org/port-in-the-stormyouth-program.
Construction Debris Removal, Dominion Title Corp, Duval Ford DoorSign East, St. Augustine Record, Sundancer Gator Door East, St. Augustine Record,Gator Sundancer Graphics Stephens Advertising Stephens Advertising
Howard White, a local building official, enjoys a day in the sunshine, helping a good cause.
1st Place Team 2nd Place Team
2nd Place Team 2nd 1st Place Place Team Team Women 2nd Place Team Longest DriveLongest Drive Longest Longest Drive Men Drive FBC MORTGAGE Men Men Closets Men Longest toDrive Pin Women Women Women Women Men Men LEE UTLEY Women Closets to Pin Women Closets Closets to Pin Men to Pin to Pin Men Closets Mento Closets Pin Women Men Women Women Men FLORIDA TEL-CON Women Women
ED ROCK
Raffle Raffle
Raffle Raffle
TOP QUALITY CONCRETE RONALD MIXON TRADEMARK HOMES GENE MARTINELLO
1st tickets Raffledrawn GOLDEN DOG TITLE & TRUST 1st1st tickets drawn tickets drawn 1st tickets drawn Raffle Round Golf for 4 from Round of of Golf forfor 4of from Round Golf 4of from Round Golf for 4 from ANDREI KOROTKOV 1st tickets drawn
TURNER PLUMBING COMPANY CARLA TURNER
Palencia tickets Palencia 1st Palencia Palencia drawn GolfGolf Course Course Golf GolfPalencia Coursefor 4 from Course Round of Golf HAGAN PARTNERS Golf Course AndAnd many other prizes!!!! many other prizes!!!! And manyother other prizes!!!! And many prizes!!!! Palencia CHRIS HAGAN And many other prizes!!!!
YGRENE ENERGY FUND FLORIDA TERRANCE FREEMAN
Round of Golf for 4 from
Golf Course
And many other prizes!!!! JET HOMELOANS DIANA DILALLO TARZIA
Thanks to these members for recruiting and sponsoring a new member: Chet Skinner, Doug Davis, Harlan Bost, Katrina Watkins, Mike Bianchi, Nathan Day, Patrick Zalupski, Sean Junker and
Tim Howe. For more information about the benefits of membership and how to become a NEFBA member, call Hans Krieg at (904) 725-4355 or email him at HKrieg@nefba.com
NEW HOMES + RV/BOAT GARAGES Beautiful St. Augustine homes from the mid $200s Resort-style amenities and a great location make Arbor Mill at Mill Creek the perfect choice for your clients. Discover all this beautiful community has to offer! Ranch and two-story options | 3 – 5 bedrooms | Approx. 1,810 – 2,930 sq. ft. Standard 3-car garages* | New floor plans with RV/boat garages | Community pool, playground, 15-acre pond, dog park and more | No CDD fees** | Close to popular schools, beaches, shopping, dining and I-95
Call 904.541.2555 or visit RichmondAmerican.com/JAXRealty to learn more about this community and sign up for an agent account. Address: 55 Lansing Court, St. Augustine, FL 32092
The Deacon
*Standard items, available upgrades, price, specifications, included features and availability are subject to change without notice. Homebuyers may be limited in the options and upgrades which can be made to homes that are finished or already under construction. Upgrades are available at additional cost. **At this time, the Richmond American Homes lots at Arbor Mill at Mill Creek are not in a community development district. Notwithstanding the foregoing, a purchaser of a lot remains subject to regular “ad valorem” property taxes and all other charges, fees and special taxes assessments for the property, which amounts may increase from year to year. Richmond American Homes makes no representation and hereby disclaims any liability with regards to the amount of regular “ad valorem” property taxes and all other charges, fees, special taxes, and benefit assessments associated with the property now or in the future. In addition, community development districts could be established in the future and Richmond American Homes makes no representation with regards to any community development district taxes that homeowners may become subject to in the future. Prices, specifications and availability are subject to change without notice. Square footage is approximate. Actual homes as constructed may not contain the features and layouts depicted and may vary from image(s). ©2018 Richmond American Homes; Richmond American Homes of Florida, LP, CBC1257429.
NORTHEAST FLORIDA BUILDERS ASSOCIATION
Realty-Builder.com
REALTY-BUILDER
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MARCH 2018
TRMK-17001 TRAILMARK_REALTY-BUILDER_GAS CARD AD_10.375x16_RVS 2_FEB2018.qxp_Layout 1 2/20/18 2:03 PM Page 1
Come for a tour,
WE’LL BUY YOUR GAS!
$10.00
D GAS CAR
BRING YOUR BUYERS TO TRAILMARK, VISIT OUR MODELS, TOUR THE AMENITY CENTER AND RECEIVE A GAS GIFT CARD*.
NEW HOMES FROM THE $200s – $500s MORE THAN 50 FLOOR PLANS TO CHOOSE FROM
In t G ern ol a f P tio kw na y. l
Pac etti Rd.
World Golf Village
ONLY 20 MINUTES FROM JACKSONVILLE! 95
I-95 | INTERNATIONAL GOLF PKWY EXIT 5 MILES WEST | OFF PACETTI ROAD
Trai lMar k Dr.
13A
CR208
805 TRAILMARK DRIVE | ST. AUGUSTINE, FLORIDA
Visit TrailMarkLiving.com.
Site plans, community maps, photos and depictions are for illustration purposes only, are conceptual in nature, and should not be relied upon. GreenPointe Communities, LLC reserves the right to make changes to the foregoing at any time without notice. Home design, pricing, terms and offers are subject to change. See Home Builders’ Sales Consultant for details. * Gas card is for licensed realtors only. Gas card will be provided at the TrailMark Welcome Center upon departure from TrailMark, after visiting one or more model homes.
TRAILMARK / REALTY-BUILDER “GAS CARD” AD
SIZE: 10.375” x 16”
cmyk
JAN 19 2018
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NORTHEAST FLORIDA BUILDERS ASSOCIATION
Realty-Builder.com
‘Caring Members’ change lives BY JUSTIN BROWN BUILDERS CARE EXECUTIVE DIRECTOR
It’s been said that a nonprofit construction company cannot exist on donations alone. Fortunately, NEFBA has proven otherwise. The majority of Builders Care funding comes from private donations of NEFBA members. Builders Care also receives some private grants from within the community for work associated with NEFBA’s membership, but for seven years it has received no
government funding. In 2016, the Builders Care board created the Caring Member campaign. The goal was to cover overhead on an annual basis. Those choosing to sponsor Builders Care are publicized in the weekly NEFBA newsletter, announced at NEFBA board meetings, recognized in Builder News and are given a backlink on the Builders Care website. Most importantly, they’re helping further Builders Care’s mission to aid many of Jacksonville’s most
vulnerable citizens. With 10 percent of NEFBA’s membership donating only $100 a month, the overhead expenses of Builders Care are covered completely, and there is enough
money to repair approximately 24 roofs and build 12 wheelchair ramps in a year. That again demonstrates the power of NEFBA’s membership. MasterCraft Builder Group is a longtime supporter of Builders Care. Many years ago it put in place a policy of donating $100 to Builders Care from every closing. The money comes directly from the title insurance company and serves as a reliable source of funding. Last year, New Leaf Construction committed to the
same, and this year two more builders — Dostie Homes and Tidewater Homes — have made identical commitments. Builders Care cannot thank Providence Homes enough for the 2017 Home from the Heart donation. This significant donation allowed Builders Care to increase the amount and depth of the assistance provided. To all our contributors and volunteers, thank you for being part of the effort to change lives in our community.
CARING MEMBERS: • Providence Homes • LENNAR • Wells Fargo • McAneny Builders • MasterCraft Builder Group • Wood Development • Dostie Homes • Miranda Contracting • Matovina & Co. • First Coast News • CSX • BMC Building Supplies • Tidewater Homes
Helping make modifications to a home to accommodate medical and mobility needs is a typical type of issue Builders Care addresses. Pictured are Joe, a stroke victim; Justin Brown, Builders Care executive director; Lawrence Jones; and Alonzo.
• New Leaf Construction • LGI Homes • First Coast Supply • B&G Plumbing • Insuramerica • CSNF • Lendry Homes • Davidson Realty • LP Building Products • Aurora Custom Homes • Doug Wenzel • Polished Properties • Cornerstone Home Lending
• The Cole Slate Team at EXIT Real Estate Gallery • Pro-Tile & Marble • Corner Lot Properties • TD Bank • Beson4 Media • Ian MacDonald, Regions Mortgage • Garmon Trucking • Judith Sisler Johnston • Mike Williams, CPA • The Silverfield Group • John Owen, Movement Mortgage
All of the Caring Members appear on the website at builderscare.org. Also, like the Facebook page, which is listed under Builders Care, and follow the Instagram page @Builders_Care. Builders Care is enabled to help so many people in the community because of the donations it receives from NEFBA membership. In-kind donations, as well as volunteers donating their time, help Builders Care stretch the money in its stewardship and positively impact more families in need. To join, donate or participate, contact Justin Brown at jbrown@builderscare. org for more information.
N ew Model. N ow Open!
Freedom Homes at AZALEA RIDGE Fully decorated model home NOW OPEN daily! Homes From The Low $200's*
New
• Distinctively designed 3 & 4 bedroom homes ranging from 1,604 – 1,986 sq. ft.+
55+
Community!
• Conveniently located just off Blanding Blvd just south of Branan Field Road in Clay County, minutes from great golf courses, dining, music and entertainment! • Amenities include gated entrance, lifestyle director, cabana with outdoor fireplace, bocce ball courts as well as a dog park.
For more information please call (904) 214-3726
Your Lifestyle Destination
3816 Great Falls Loop - Middleburg, Florida 32068 From I-295 take exit 12 for Blanding Blvd South. Travel approximately 11 miles and turn right into community at Azalea Ridge Blvd, then take the first right onto Great Falls Loop. Model home will be just ahead on the right.
Gated Community • Low Maintenance Great Amenities • Lifestyle Director
*Home and community information, including pricing, included features, terms, availability and amenities, are subject to change and prior sale at any time without notice or obligation. Pictures, photographs, floor plans, elevations, features, colors and sizes are approximate for illustration purposes only and will vary from the homes as built. CBC058997 ©2018 D.R.Horton, Inc. All rights reserved.
www.drhorton.com/nfl
NORTHEAST FLORIDA BUILDERS ASSOCIATION
Realty-Builder.com
REALTY-BUILDER
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MARCH 2018
LAUREL AWARDS TOMORROW! EverBank Stadium Cocktails at 6:30
Join us for the
2018 Upcoming Calendar of Events
APRIL SMC BREAKFAST April 20
8:00-9:30am UNF/University Center Sponsored by:
Guest Speaker:
Mr. Tim Forson, Superintendent of Schools: St. Johns County School
Prior to being named Superintendent, Forson held various leadership roles throughout his career of 36 years including Deputy Superintendent for Operations.
Mar. 16
SMC Laurel Awards
FRIDAY
6:30pm Cocktails & 7:30pm Dinner • EverBank Field
Apr. 12
SMC Education Round Table
THURSDAY
9:30-10:30am • NEFBA Topic: “Increasing Sales in a Shifting Market”
Apr. 19
SMC Model Meet Up
THURSDAY
Apr. 20 FRIDAY
9:30-10:30am • TBD
SMC Breakfast
8:00-9:30am • UNF/University Center Speaker: Mr. Forson, Superintendent - St. Johns County School Sponsored by: Jet Home Loans & BBX Capital Real Estate
Please prepay for all events on our website
web.nefba.com/events
Contact Michelle Glass at mglass@nefba.com or Corey Hacker at chacker@nefba.com for Information on involvement and sponsorship opportunities!
#ICYMI (In Case You Missed It) February SMC Breakfast Program
SMC New Year Social, Moxie
MISSION
To enlighten, motivate and educate NEFBA members through dynamic programs and networking opportunities so more new homes are sold.
VISION
To be the most effective resource for selling and marketing new homes in Northeast Florida.
1515 County Road 210 W, Suite 103 Jacksonville, FL 32259 904-823-3699 Donna.Bavier@brightway.com Jaime.Bavier@brightway.com
Give your customers 100% confidence that they have the best possible insurance coverage for the best possible price. “I can’t speak highly enough of the level of service provided by Brightway Insurance and the Bavier’s. They have always been extremely responsive to our clients and sensitive to their unique situations. Sometimes working with the right insurance agent can make or break a deal!” –David Wakefield, PrimeLending
GOAL
Bring members and guests together in fun, informative, rewarding events and activities to stimulate networking and business relationship building opportunities.
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NORTHEAST FLORIDA BUILDERS ASSOCIATION
MARCH 2018
Realty-Builder.com
MEET THE STAFF
Hans Krieg, Member Services Director
HANS KRIEG
Hans Krieg joined NEFBA as its member services director in 2014. Uniquely qualified for this key position, Krieg brought to the role a degree in business, more than 15 years of experience in responsible positions and goal-oriented enthusiasm for challenges. Krieg earned an associate degree in business administration at Abraham Baldwin Agricultural College in Tifton, Georgia, and a bachelor’s degree in business administration with a major in management from the Terry College of Business at the University of Georgia. “We have made a concerted effort to help members obtain maximum value from their membership,” he said. “Retaining and gaining membership is all about perceived value. We have to prove and communicate why it is advantageous to be an active member of NEFBA.” Krieg said an active membership means being involved, participating and contributing to the association’s committees, projects and decision-making process.
“Getting to meet and help connect so many great people in this hard-working industry is my favorite part of the job,” he said. “It is an absolute blessing to be surrounded by so many thoughtful and driven individuals on a daily basis.” Krieg has deep roots in Northeast Florida. His maternal great-grandfather founded S. Ben Skinner Dairy on Bowden Road in the 1920s. Krieg points out the new NEFBA building under construction will stand on land that was once a cow pasture directly behind the Skinner barns and processing facility. His paternal grandparents purchased a dairy farm on the west side of Jacksonville in the 1960s. His parents, Ingo and Dorothy S. Krieg, bought that operation in the 1980s expanding it from 600 cows to 2,400, milking them over the following 25 years. As he grew up, Krieg helped manage the operations of his family’s dairy business. He met his wife, Leeann, at a Christmas party hosted by his parents, marrying in 2013. Leeann is the executive council assistant for Jacksonville City Councilman Greg Anderson. In his spare time Krieg, who grew up waterskiing on McGirts Creek and sailing the St. Johns, said being on the water is his favorite leisure activity, but he seldom has time to do that these days. “I do miss it, dearly,” he said. “Today, you will find me in self-help books, discovering nearby destinations with Leeann, helping out on a friend’s farm and spending as much time as I can with family and friends.” For membership-related questions, call Krieg at (904) 421-0295 or email him at HKrieg@nefba.com.
NEFBA Past Presidents Curtis Hart, Michael Bourré, Jerry Linder and Greg Matovina meet with Sen. Travis Hutson (center) at the FHBA Social.
Conference CONTINUED FROM PAGE 21
NEFBA Presidents Chet Skinner, Michael Bourré and Curtis Hart. NEFBA Vice President Gene Rover – along with Tim Adkinson, Janet Herrick, Doug Wenzel, George Leone, Harlan Bost and staff members Executive Officer Bill Garrison and Government Affairs Director Jessie Spradley – were also in attendance.
NEFBA President Chris Dostie explains the importance of not sweeping trust fund dollars from affordable housing with Florida Rep. Jason Fischer.
ALL IN! Update DONOR: DEL-AIR HEATING AND AIR CONDITIONING
LEVEL OF CONTRIBUTION: LEGACY / IN-KIND DONATION Del-Air Heating and Air Conditioning pledged an in-kind donation to NEFBA’s ALL IN! Campaign in the Legacy Category for air conditioning and heating for the new building. The project will include a donation of equipment from Carrier. The value of the equipment and services is more than $70,000. Bob Dello Russo founded Del-Air Heating and Air Conditioning in 1983, and it has since become the largest residential heating and air conditioning company in Florida. Dello Russo has been a NEFBA member since 2011. “Our involvement in NEFBA has been very important and beneficial to Del-Air,” he said. “We meet and communicate with all the builders and the associate members in NEFBA to build a better future.” The new facilities and location will boost NEFBA’s ability to attract and maintain new members. “The reason we decided to get involved in the new building for NEFBA is because we believe we need to give back to our building industry,” Dello Russo said. “I believe NEFBA should not have to pay full price for a building that supports our industry. They do many things for our industry that we don’t even know about, and many members volunteer their precious time.” Del-Air serves customers throughout most of the state and has offices in Jacksonville, Sanford, Kissimmee, Clermont, Melbourne, Tampa, Fort Myers and Bradenton. Del-Air is a 100 percent employee-owned company, so every employee is a member of the ownership team with a personal and professional interest in every project. Visit the company’s website, delair.com, or call (888) 831-2665 for more information.
Yes, my company would like to become a _______________ sponsor Contact Person: ___________________________________________________________ Company: ________________________________________________________________ Phone: _______________________ Email: _____________________________________ Payment Options: Check or Visa / MC / DS / AmEx Enclosed is $_____________ Visa/MasterCar # _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ Exp. _ _/_ _ Code: ___________ Name as seen on card: _____________________ Signature: _______________________ Checks should be made payable to Northeast Florida Builders Association Email to: sjbcouncil2@aol.com or Mail to: NEFBA, 1535 SR207, Ste 304, St. Augustine, FL 32086 All credit card transactions will be charged a 2% processing fee. For more information call Leona Brown at (904) 540-8151 or email sjbcouncil2@aol.com
ALL IN! support grows NEFBA is proud to add these names to the ALL IN! donors who are sharing in our future.
Leader ($10,000-$25,000) Thomas May Construction
ALL IN! Donors ($1,000-$5,000) American Import Lighting
The complete list of donors is available at nefba.com. Join them in building on the legacy of 74 years of service to the industry and the community. Contact Corey Hacker at 725-4355 or CHacker@nefba.com.
NORTHEAST FLORIDA BUILDERS ASSOCIATION
Realty-Builder.com
REALTY-BUILDER
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MARCH 2018
THE VALUE OF CONNECTION Connecting Borrowers to a New Homebuying Expierence
EDDIE O’KEEFE
We know how important a homebuying experience is to
SWBC MORTGAGE CORPORATION SR. LOAN OFFICER NMLS #257483
borrowers—and to you—so we’ve combined our one-on-one
7807 Baymeadows Rd., E #405 Jacksonville, FL 32256
mobile optimized process.
OFFICE: 904.641.5100 CELL: 904.813.2945 EMAIL: eokeefe@swbc.com
service and our competitive loan programs with a digital application that allows borrowers to apply for a mortgage in a fast, convenient,
Let’s create a positive and memorable homebuying expierence your borrowers will thank you for.
Visit swb.us/ed-okeefe today.
© 2018 SWBC. All rights reserved. Loans are subject to credit and property approval. Other restrictions and conditions may apply. Programs and guidelines are subject to change without notice. Rates are subject to change daily. Corporate office located at 9311 San Pedro Avenue, Suite 100, San Antonio, TX 78216. SWBC Mortgage Corporation, NMLS #9741 (www.nmlsconsumeraccess.org). 1060-A1077 01/18
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NORTHEAST FLORIDA BUILDERS ASSOCIATION
Realty-Builder.com
Optimism supported by upward trend In the four-county area of Clay, Duval, Nassau and St. Johns counties, permits issued in January were up over
December by a total of 170. Clay and Nassau counties nearly doubled their December permits, Duval was down
by six and St. Johns was up by 64. Compared to January 2017, permits in the four counties were up by 306 permits.
CLAY COUNTY PERMITS 2016-18
DUVAL COUNTY PERMITS 2016-18
NASSAU COUNTY PERMITS 2016-18
ST. JOHNS COUNTY PERMITS 2016-18
TOTAL PERMITS 2016-18
*The NAHB/Wells Fargo Housing Market Index is strictly the product of NAHB Economics and is not seen or influenced by any outside party prior to being released to the public. HMI tables can be found at nahb.org/hmi. More information on housing statistics also is available at housingeconomics.com.
Source: Permit data provided by Wolfe Jackson, The Resource Group LLC
FROM THE DESK OF NEFBA EXECUTIVE OFFICER BILL GARRISON
Tallahassee delegation showed NEFBA’s influence
BILL GARRISON
The mission of NEFBA is to support and promote the building industry, our members and their businesses. We focus on four key areas: Advocate for members and the industry to local, state and federal governments and agencies. Provide regular, effective educational opportunities that help our members improve their industry and general business knowledge. Host networking events that enable our members to make beneficial professional connections. Support service projects that leverage our members’ resources to give back to the community. In February, NEFBA representatives traveled to Tallahassee for the annual Florida Home Builders Association Legislative Conference. We met with 13 state
representatives and senators. NEFBA’s powerful showing was a demonstration of our commitment to the industry and our intention to be a strong voice in government policy. Government Affairs Director Jessie Spradley scheduled the day to maximize our effectiveness. The group included five NEFBA past presidents and Chris Dostie, our 2018 president. Each legislator we met expressed appreciation for our involvement and committed to listen to our positions with an open mind. The building industry is heavily regulated. It provides a huge revenue stream through a variety of fees to support government budgets. We can only imagine what additional bureaucracy and fees would be imposed if not for NEFBA’s proactive and diligent advocacy efforts. We owe special thanks to those members who volunteer their time and travel at their own expense to Tallahassee to remind our elected officials how important the building industry is to the overall economy. I invite you to join us at the next Government Affairs meeting, 8:30 a.m., March 22, here at NEFBA. It’s a great way to become more involved with your association. In the coming months, we’ll use this space to discuss education, networking and outreach–our other three key focus areas.
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Government advocacy update DUVAL
ST. JOHNS
NEFBA Government Affairs Committee meeting is 8:30 a.m., Thursday, March 22, at the NEFBA offices.
per single-family unit. Levels are subject to change as the group continues to meet through April.
Mobility Fee Working Group is working on an update to the plan that would add $300-plus million of bicycle and pedestrian projects, eliminate several roadway expansion projects and increase the cost of road construction due to new standards. The plan divides the city into 10 zones, each with its own fee. Under the new proposal, Zone 10 (Downtown) would have the lowest fee at $22.42 per vehicle mile traveled, or $1,940 per single-family unit. The highest fee would be in Zone 3 (Northeast) with a VMT of $38.72, or a $4,523 fee
Solid Waste Committee is considering a recommendation to impose a 10 percent surcharge on building and roofing permits and eliminate the current solid waste host fee. Councilman Bill Gulliford requested the city adopt another payment collection approach to generate revenue from construction debris produced in Duval County and hauled to out-of-county dumps and recycling facilities. The committee’s previous recommendation was a franchise fee on waste haulers, but the council president asked for other funding alternatives.
NASSAU School Impact Fee Increase was unanimously approved by the Nassau County School Board and County Commission. The flat-rate increase on school impact
fees changes the current rate, $3,268, to $5,430.60 on April 23. Neither the school board nor commission members considered funding alternatives or a tiered fee.
NEFBA special interest councils liaisons (904) 725-4355
Land Development Code changes were discussed in a public meeting last month. Proposed amendments to the St. Johns County Land Development Code covered topics outlined in Articles II, IV and VI of the LDC and relate to environmental, tech-
nical and planning items in the code. The suggestions included a list of proposed changes from NEFBA and a more punitive tree ordinance update from Citizens for a New Tree Ordinance.
CLAY First Coast Expressway Phase 3 funding cleared a major hurdle recently when the Florida Department of Transportation included the project in its five-year plan. Florida legislators, who will have the final funding approval, approved the two previous funding allocations after reaching the five-year plan. Construction on Phase 1
began in 2013. When done, it will stretch more than 46 miles, from Interstate 10 in Duval County, over the St. Johns River near Green Cove Springs, to I-95 in St. Johns County. Phases 1 and 2 cost an estimated $715 million. No cost estimate has been announced for the final phase.
BAKER Baker County issues: Jessie Spradley, JSpradley@nefba.com and (904) 725-4355
Sales & Marketing Council Michelle Glass, MGlass@nefba.com
Young Professionals Group Jessie Spradley, JSpradley@nefba.com
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Professional Women in Building Remodelers Council Corey Hacker, CHacker@nefba.com
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*Home and community information, including pricing, included features, terms, availability and amenities are subject to change and prior sale at any time without notice or obligation. See your new home consultant for details. **6% (3% commission plus 3% bonus) available on select inventory homes only in D.R. Horton North Florida communities. Offer valid for new buyers only on new contracts written on 1/1/18 through 3/31/18 and must close. Total commission paid is subject to limitations, if any, on total broker compensation imposed by homebuyer’s lender. Real estate agent must be present on first visit. Total commission/bonus earned and paid at closing. See a sales representative for a complete listing of qualifying homes. Pictures, elevations, features, sizes and colors are approximate for illustration purposes only and will vary from the homes as built. CBC058997 ©2018 D.R. Horton, Inc. All rights reserved.
1919 Catlyn Court Green Cove Springs, FL 32043 Directions: From US-17 just south of Black Creek take Russell Rd west approximately .6 mile and turn right into community at Southern Oaks Drive.
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American Electrical Contracting captured the top spot, and team member Phillip Teague was the top male shooter.
NEFBA Apprenticeship 2018 Clay Shoot BY NEFBA STAFF
VYSTARCU.ORG 904-777-6000 · 1-800-445-6289 Certain restrictions and limitations apply. All loans are subject to credit approval. No Closing Costs offer available only when obtaining a VyStar Credit Union First Mortgage Loan and is not available on VA and FHA Mortgages. Available for purchase or refinance. VyStar will pay borrower closing costs up to a maximum amount of $5,000 excluding origination fee, discount points, private mortgage insurance, prepaid interest or funds to establish the member’s escrow account. If the borrower pays off the mortgage within the first 36 months, they will be required to reimburse VyStar for a portion of the closing costs paid by VyStar. Offer available for a limited time and subject to change without notice.
The sixth annual NEFBA Apprenticeship Clay Shoot saw a record turnout last month at its annual apprenticeship awareness event at Bradford Sportsmen’s Farm in Bradford County. More than 200 shooters from 59 teams gathered for a day of fun and fellowship to show support for the association’s long-term workforce development program. NEFBA Executive Officer Bill Garrison had a special reason for enjoying participation in this year’s event. “I had the honor of shooting with both my grandson and also Lifetime Achievement winner John Griffin,” Garrison said. “It was a great way to support our apprenticeship program.” Top sponsors were A/C Systems of Jacksonville, Air Solutions Heating & Cooling, American Electrical Contracting, Auld & White Constructors, B&G Plumbing, Bender & Modlin Fire Sprinklers, DeBerry Electric Company, Duval Ford, Florida
Comfort, Haskell, LP Building Products, Magnum Painting Services, People Ready, Sherwin-Williams, Thomas May Construction, B&H Interiors and Coastal Electric Company of Florida. American Electrical Contracting won the Top Team prize and team member Phillip Teague earned the Top Male Shooter title. Anita Prewitt of Dixie Contracting was the Top Female Shooter. Good sports (but low scoring) Johnny Lloyd and Christine Creveling accepted the honors for lowest scores, each receiving a commode trophy. The event is held each year to bring awareness to the efforts NEFBA is making to train the next generation of skilled craftsmen and craftswomen. Proceeds aid in the department’s recruiting and public relations efforts in the high school and young adult communities in Northeast Florida. For more information about NEFBA’s Apprenticeship Program, call (904) 4210926.
WE’D LIKE TO REMOVE THE WORD ‘STRESS’ FROM YOUR VOCABULARY. VyStar Title Agency* knows that closings can be tense. So, whether you’re a buyer, broker, Realtor, or lender, we’ll be there step-by-step to help make the process as fast and easy as possible. You’ll get the personal attention you deserve from the moment the file is opened until the last document is signed and delivered. So relax, and rely on VyStar Title Agency for precise, prompt, and professional service.
phone: 904-908-2874 • vystarcu.org Gene Rover takes aim from one of the shooting stands at the Apprenticeship Clay Shoot at Bradford Sportsmen’s Farm.
NEFBA YPG & PWB Beachside Mixer
April 12th, 5:00PM - 8:00 pm
200 1st St N, Jacksonville Beach, FL 32250
Like to RSVP? web.nefba.com/events
* VyStar Title Agency, a division of VyStar Financial Group LLC; a wholly owned subsidiary of VyStar Credit Union. Not federally insured and not underwritten or guaranteed by the credit union.
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David Weekley Homeowners Nedra & Jace’que Powell with Elyse, Melinda & Gene Neves
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Learn about our Showcase Homes by contacting 904-201-6475 See a David Weekley Homes Sales Consultant for details. Prices, plans, dimensions, features, specifications, materials, and availability of homes or communities are subject to change without notice or obligation. Illustrations are artist’s depictions only and may differ from completed improvements. Copyright © 2018 David Weekley Homes - All Rights Reserved. CBC1257289 Weekley Homes, LLC. Jacksonville, FL (JACA93550)