8 minute read
Reasons why you need Digital Signage for Retail
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74% of all purchase decisions aremade in store.
Source: Visual Logistix, 2016 - 10 Signage Statistics Every Marketer Must Know
4 times as many customers would rather watcha video about a product than read about it.
Source: Animoto, 2015 - The 2015 Video Marketing Cheat Sheet
The brain processes images 60,000 timesfaster than it does text.
Source: Visual Marketing: A Picture’s Worth 60,000 Words
Digital displays capture 400% moreviews than static displays.
Source: Embed Signage, 2014 - Why Digital Signage?
Digital Signage has a higher recall rate (52%)than television ads (32%), radio ads (27%),magazines (21%), and billboard (30%).
Source: Global Industry Analysts, Inc, 2014 - Digital Signage Vs.
Digital displays can potentially doubleaudience information retention.
Source: Embed Signage, 2014 - Why Digital Signage?
1 in 5 people made an unplanned purchaseafter seeing an ad via Digital Signage.
Source: Visual Logistix, 2016 - 10 Signage Statistics Every Marketer Must Know
4 out of 5 brands noticed up to a 33% increase insales through the use of Digital Signage.
Source: Visual Logistix, 2016 - 10 Signage Statistics Every Marketer Must Know
Consumers overestimate how long they havebeen waiting by 36 percent.
Source: Digital Signage Today, 2015 - How Digital Signage Can Reduce Perceived Wait Times Over The Holidays
68% of American consumers havemade a purchase because a digitalsign caught their interest.
Source: Visual Logistix, 2016 - 10 Signage Statistics Every Marketer Must Know
On average, one additional on premisesign results in an increase in annualsales revenue of 4.75%.
Source: Visual Logistix, 2016 - 10 Signage Statistics Every Marketer Must Know
Digital Signage reduces perceived waittimes by as much as 35 percent.
Source: Digital Signage Today, 2015 - How Digital Signage Can Reduce Perceived Wait Times Over The Holidays
4 out of 5 shoppers say a video showing how aproduct or service works is important.
Source: Animoto, 2015 - The 2015 Video Marketing Cheat Sheet
84% of all consumers said they’ve liked acompany video in their newsfeed.
What does this have to do with Digital Signage? Click here to find out.
Source: Animoto, 2015 - The 2015 Video Marketing Cheat Sheet
63% of people report that Digital Signagecatches their attention.
Source: SignStix, 2015 - 10 Key Stats That Are Accelerating The Adoption of Digital Signage
59% of people who see Digital Signage wantto learn more about an advertised topic.
Source: Mvix, 2016 - Digital Signage Statistics
