Cooler Innovation | 2010 Mediapack

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COOLER innovation

cooler innovation

The future of the water cooler industry

2010

media kit

*

6

Issues a year

4,042 2009 circulation *

14,149 2009 readership *

Circulation and Readership: Publisher’s statement 2009


foodbev com

COOLER innovation

The future of the water cooler industry

cooler innovation

A world of food and drink

cooler innovation is the only INTERNATIONAL magazine UNITING both THE bottled and MAINS FED water cooler communities by collating their news and views into one magazine. Combining two previous successful titles H2O Europe and The Point, in 2006 cooler innovation became the world’s first global water cooler magazine. Today, the bi-monthly publication showcases the very best the industry has to offer. Published by FoodBev Media Ltd, cooler innovation is a subscription based magazine read by senior industry executives, entrepreneurs, facilities managers, industry analysts and senior executives, private equity funds, government departments, universities and non-government organisations in all continents. Suppliers to the industry are another key part of the audience, from packaging manufacturers to brand consultants and communications experts.

BUSINESS TYPE 1% Consultancy / Financial Services / Media 8% Association / Government

38% Supplier / Manufacturer

cooler innovation is: 3The fastest growing international water cooler publication 3The only international publication dedicated to bottled water coolers and mains fed water coolers 3Opinion forming – reaching entrepreneurs, manufacturers and facilities managers 3Best for new technology

cooler innovation reports news from: 3EBWA and EPDWA

3% Production 52% Bottler / Distributor / Installer

Willie McCaskill, Regional Sales and Marketing Manager, Oasis

cooler innovation readers are: 3Decision makers and budget holders 3Senior executives, entrepreneurs and innovators

JOB FUNCTION 1% Other

cooler innovation helps us see the bigger picture on both sides of the industry and in each of our key markets.

2% Quality Assurance 3% Distribution / Logistics 3% Finance / Purchasing 9% Sales / Business Development 12% Technical / R&D 12% Facilities Management

international readership 1% Other 22% CEO / Business Owner

3% North America

2% Australasia / Middle East / Other

14% East Europe / Scandinavia

47% Continental West Europe

15% New Product Development 34% UK & Ireland 18% Senior Executive / Management

bottled water coolers · mains fed water coolers · vending · hydration · sanitisation · filtration · association news · chill & dispense technology · bag-in-box · accessories · packaging · mains water

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foodbev com

COOLER innOvatiOn

Features, events and supplements 2010

cooler innovation

A world of food and drink

Editorial programme 2010 February-March 25

April-May 26

June-July 27

August-September 28

October-November 29

December- January 2011 30

Special report

Filtration

mains-fed manufacturing

Coolers in horeca sector

Packaging

Bottled water cooler manufacturing

Coolers in the home

Focus

Coolers in high risk areas

Bottling and storage

Water cooler design – the cooler as a household appliance

Water cooler technology – reservoir, direct chill, RO

vending and coolers

logistics and the environment

Insight

Customer service

Business insight: rentals versus sales, online sales

Route optimisation

Building a business – acquisitions, exit strategies, etc

Added functionality and added value accessories

membrane filtration

Market profile

USA and Canada

East Europe hot spots

middle East

Asia, Australasia and Pacific

major markets - West Europe

UK

Event preview

The Cooler Show

Event review

BWCA

WQA Aquatech

Editorial deadline

5 February

6 April

3 June

Advertising closing dates

18 February

16 April

18 June

Events

WQA / Aquatech USA 9-12 march, Orlando

ecwatech 1-4 June, moscow

iBWA

The Cooler Show

3 August

21 September

1 December

13 August

1 October

10 December

IBWA / InterBev 22-24 September, Orlando

vending Paris 27-29 October, Paris ebWa Prague 7th Global bottled Water congress 1-3 november gleneagles, Scotland

Global Bottled Water Congress

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foodbev com

COOLER innovation

cooler innovation

A world of food and drink

Display advertising rates Rates 2009 Standard*

Ad size

One insertion

Six series insertion

Double page

€2,730 / $3,867 / £2,275 €2,274 / $3,221 / £1,895

Full page

€1,716 / $2,431 / £1,430 €1,428 / $2,023 / £1,190

Supplement

€4,440 / $6,290 / £3,700

Special report

€2,160 / $3,060 / £1,800

€888 / $1,258 / £740

Focus

€1,320 / $1,870 / £1,100

1/2 page vertical

€1,176 / $1,666 / £980

€978 / $1,385 / £815

Insight

€1,320 / $1,870 / £1,100

€672 / $952 / £560

€558 / $790 / £465

€732 / $1,037 / £610

€612 / $867 / £510

1/8 page

€420 / $595 / £350

€348 / $493 / £290

1/8 page strip

€468 / $663 / £390

€384 / $544 / £320

1st double page

€3,000 / $4,250 / £2,500 €2,502 / $3,544 / £2,085

Inside front cover

€2,058 / $2,915 / £1,715 €1,716 / $2,431 / £1,430

Inside back cover

€1,890 / $2,677 / £1,575 €1,572 / $2,227 / £1,310

Back cover

€2,058 / $2,915 / £1,715 €1,716 / $2,431 / £1,430

1st right hand

€1,890 / $2,677 / £1,575 €1,572 / $2,227 / £1,310

Inserts (per issue)

Loose**

€1,725 / $2,475 / £1,500

Bound

€2,300 / $3,300 / £2,000

Marketplace

Mini-display

€696 / $986 / £580*

Classified + logo

€498 / $705 / £415*

* Annual rate. One off payment for advert to appear within six consecutive issues.

Recruitment

Magazine sponsorship rates

2010 rates

€1,068 / $1,513 / £890

1/4 page strip

Special positions

Type

1/2 page horizontal 1/4 page

2010 rate card

Magazine sponsorship rates

Full page

Regular section – innovations, news, etc

€1,020 / $1,445 / £850

Contacts EDITORIAL

ADVERTISING

Rachel Delahaye, Editor Tel: +44 (0)1225 327861 rachel.delahaye@foodbev.com

Jo Shilton, Senior Sales Executive Tel: +44 (0)1225 327855 jo.shilton@foodbev.com

Medina Bailey, Deputy Editor Tel: +44 (0)1225 327856 medina.bailey@foodbev.com

PRODUCTION

Bill Bruce, Group Editorial Director Tel: +44 (0)1225 327857 bill.bruce@foodbev.com

Jane Harris, Production Manager Tel: +44 (0)1225 327865 jane.harris@foodbev.com For technical specifications and other information, please visit www.foodbev.com

€1,890 / $2,677 / £1,575 €1,572 / $2,227 / £1,310

1/2 page

€1,176 / $1,666 / £980

€978 / $1,385 / £815

1/4 page

€732 / $1,037 / £610

€612 / $867 / £510

* Rates quoted are for any position within the magazine determined by the publisher. An additional 10% will be added for guaranteed postions. ** Price per issue for inserts under 20g: prices vary depending on weight and/or type of insertion and include equivalent presence in digital version of the magazine determined by the publisher. Euro and dollar exchange rates are shown for comparative purposes only. FoodBev Media Ltd reserves the right to amend dollar and euro rates without notice in the event of a significant variation of the exchange rate against Sterling.

FoodBev Media Ltd 7 Kingsmead Square Bath BA1 2AB United Kingdom www.foodbev.com

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