InnoBev 7th Global Beverages Summit

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InnoBev

7th Global Beverages Summit 29-31 March 2011, Washington DC

Organised by zenithinternational in co-operation with in association with

FoodBev com A world of food and drink

Gold sponsor

Also sponsored by

Š Yellowcorn | Dreamstime.com

Conference: Healthy industry for a healthy society Insight workshops Beverage Innovation functionaldrinks Awards Gala Industry Dinner


2011 InnoBev Global Beverages Summit Tuesday 29 March Four Seasons

Optional sightseeing tour

10.30

Coach departs from outside Four Seasons Hotel

Tour provides a brief but comprehensive look at Washington DC’s major landmarks including the Federal Triangle, Lafayette Park, the White House, the inaugural parade route, the FBI Building, the landmark Old Post Office, the Washington Monument and the US Capitol building, making stops at the Lincoln Memorial, Vietnam Veterans Memorial and the Korean War Memorial.

12.30

Coach returns to Four Seasons Hotel

US beverage retail store checks

13.30

Coach departs from outside Four Seasons Hotel

Guided tour covers selected retail outlets in the health and wellness, immediate consumption and grocery retail channels in the suburban Washington DC area. Guides will include Seth Goldman of Honest Tea and representatives of other key brand owners. Limited capacity - please book early.

16.30

Coach returns to Four Seasons Hotel

Welcome reception

18.45 - 19.45

Welcome drinks reception

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Registration opens

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10.00

Douglass Room


CONFERENCE: HEALTHY INDUSTRY FOR A HEALTHY SOCIETY Wednesday 30 March

09.00

Global and US market developments

Corcoran Ballroom

Global beverage market trends and growth outlook Richard Hall, Chairman of Zenith International Ltd

09.20

Sustaining US market growth: a research and development perspective David Thomas PhD, Executive Vice President for Research and Development at Dr Pepper Snapple Group Inc

09.40

Keynote address: Social responsibility leadership Doros Constantinou, Chief Executive Officer of Coca-Cola Hellenic Bottling Company

10.10

Questions and discussions

10.30

Refreshment break

Addressing the challenge of obesity

11.15

Keynote address: The Obama Administration’s approach to ending obesity in a generation Dora L Hughes MD, MPH, FACP, Counselor for Science & Public Health in Office of the Secretary at US Government Department of Health and Human Services

11.35

Panel discussion: How can public policy help reduce childhood obesity? The panel will discuss the impact of obesity in the US and how government, the public health community and industry should tackle it.

Kate Coler, Professional Staff Member for US Senate Agriculture, Nutrition and Forestry Committee Margo G Wootan, DSc, Director of Nutrition Policy for Center for Science in the Public Interest

Moderator: Susan Neely, President and Chief Executive Officer of American Beverage Association

12.30

The European approach Alain Beaumont, Secretary General of UNESDA, Union of European Beverages Associations

12.45

Lunch

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Seasons Restaurant


R TE EN W NO

The only awards scheme dedicated to the global functional drinks industry functionaldrinks

6 categories – 24 awards Open to products launched since September 2009, the awards will be presented at the InnoBev Global Beverages Summit in Washington DC on 30 March 2011 7th InnoBev Global Beverages Summit in co-operation with

Beverage Innovation functionaldrinks Awards in partnership with

Scenes from the 2009 Beverage Innovation Awards and InterBev 2010 Beverage Innovation Awards

www.beverageawards.com

FoodBev com A world of food and drink


CONFERENCE: HEALTHY INDUSTRY FOR A HEALTHY SOCIETY Wednesday 30 March (continued)

Key industry opportunities

14.00

Latest innovation themes Claire Phoenix, Editor of Beverage Innovation and Director of FoodBev Media Ltd

14.20

Keynote address: A fresh perspective from a new beverage player Peter Unsworth, Chief Executive Officer of Tata Global Beverages

14.40

A new angle on energy Alistair Gosling, Founder and Chief Executive Officer of Extreme Drinks Ltd

15.00

Questions and discussion

15.30

Refreshment break

Growth prospects

16.00

Central Europe: International themes with local flavour Jaroslav Barták, Chief Executive Officer of Kofola as

16.15

Japan: Staying ahead in a sophisticated and saturated market Steve Galloway, Consulting Director at Beverage Japan

16.30

Portugal: Maximising portfolio choice and reach José Jordão, Board Member and Chief Marketing Officer of Sumol+Compal

16.45

Questions and discussion

17.15

Close

Beverage Innovation Functional Drinks Awards Gala Dinner

Dress code: business suit

18.15

Coaches depart from the Four Seasons Hotel for a short drive to the Ronald Reagan Building and International Trade Center, a venue conceived to convey US recognition of the importance of trade in linking countries and communities. As well as being the site of international, federal, state and regional trade resources, the center’s architecture and art provide a dramatic backdrop for special events.

18.30

Cocktail reception in Pavilion Foyer

19.30

Gala dinner in Pavilion Room

21.30

Presentation of Beverage Innovation functionaldrinks Awards

22.30

Coaches depart for return journey to the Four Seasons Hotel

Corcoran Ballroom


2011 InnoBev Global Beverages Summit Thursday 31 March 09.00

Environmental and ethical innovation Sustainable growth: profits, people and the planet Eric Ostern, Americas Corporate Responsibility for Unilever

09.20

Strengthening partnerships Sabrina Vigilante, Chief of Sustainable Value Chains - Americas and Asia Pacific for Rainforest Alliance

09.40

Message in a PlantBottle Gopal Krishnan, Senior Director - Global Marketing for The Coca-Cola Company

10.00

Closure solutions for a healthy society Lance Mitchell, President of Closure Systems International

10.10

Questions and discussion

10.30

Refreshment break

11.15

Corcoran Ballroom

Latest in product innovation Coconut water: 100% natural Mark Rampolla, Founder and Chief Executive Officer of Zico Beverages LLC

11.35

Dairy drinks: functionality in Japan Richard Walton, Manager - Research & Development for Meiji Dairies Corporation

11.55

PalatinoseTM: providing a natural solution for sustained energy Joe O’Neill, Vice President of Sales & Marketing for BENEO Inc

12.05

Advances in hot fill closure technology for performance, savings and carbon footprint reduction Volker Spiesmacher, Marketing and Sales Director of BERICAP

12.15

Questions and discussion

12.30

Buffet lunch

Seasons Restaurant

Investing in healthy beverages

Corcoran Ballroom

13.45

Panel discussion Michael Farello, Partner of Catterton Partners Seth Goldman, President and Chief Executive Officer of Honest Tea Eric Melloul, Investment Director of Verlinvest Stephen Rannekleiv, Executive Director - Food & Agribusiness Research & Advisory at Rabobank International Peter Unsworth, Chief Executive Officer of Tata Global Beverages

Insight workshops

15.00

International brand expansion Josh Feldmeth, Managing Director of Interbrand

15.45

Flavoured and functional beverage market trends worldwide Ross Colbert, Managing Director - Americas for Zenith International Ltd Global market, regional breakdown, key countries, market dynamics, main trends, flavours, functions, innovation, leading companies and brands, volumes to 2010, outlook to 2015

16.30

Close

Programme as of 1 February 2011 - final details may be subject to change.


2011 InnoBev Global Beverages Summit About the venue The United States is the world’s biggest economy, with a population of over 300 million. Washington DC was founded in 1790, by an act of Congress, as the country’s new capital. Situated on the Potomac River, the city plays host to many of the nation’s key institutions, monuments and museums, with the federal government and tourism dominating the city’s activities. From 26 March to 10 April 2011, the city will host its 98th annual National Cherry Blossom Festival, which marks the anniversary of the gift of 3,000 cherry trees from the city of Tokyo in 1912. Three airports serve the Washington area. The Ronald Reagan Washington National Airport (DCA) is 7 miles from the Four Seasons Hotel and handles all major national airlines. The Washington Dulles International Airport (IAD) services all national and international airlines and is 26 miles west of Washington. The Baltimore Washington International Airport (BWI) services all major national and international airlines and is 30 miles east of the city. Situated in vibrant, upscale Georgetown, the Four Seasons Hotel Washington DC has 222 guest rooms, an interior winter garden and state of the art fitness and spa facilities. Just 12 blocks from the White House, the hotel is close to business, diplomatic and government offices as well as museums and heritage sites. Four Seasons Hotel Washington DC, 2800 Pennsylvania Avenue NW, Washington DC 20007, USA t +1 202 342 0444 f +1 202 944 2076

Four Seasons Hotel

White House

Ronald Reagon Building

CONSTITUTION AVENUE

Washington Memorial

THE MALL

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Lincoln Memorial

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About the event The US non-alcoholic beverages market is the largest in the world at 110 billion litres in 2009. While carbonated soft drinks remain strong at 48% of total consumption, the sector is now competing against a growing number of categories including iced tea and energy products, both of which have shown great growth potential. Beverages are now centre stage on serious social issues, notably health and the environment. The industry is well placed to shape its own future by demonstrating leadership in these key areas and by working collaboratively to bring about positive change. The 7th InnoBev Global Beverages Summit, held in co-operation with the American Beverage Association, will address the challenges and opportunities facing beverage producers in their quest to ensure a “Healthy industry for a healthy society.” The summit, incorporating retail tours, a conference, insight workshops and an awards gala dinner, brings together industry leaders, suppliers, customers and analysts to gain a complete overview of the latest trends and developments from around the world, with extensive time for informal contact and discussion. Booking To reserve your place, please use the form enclosed with this programme or visit www.zenithinternational.com/events. Visas may be required from some countries, so you are advised to check with your local consulate for more information. Sponsorship If you would like further information on the range of table top display and other sponsorship opportunities available, please contact Louise Gascoigne e lgascoigne@zenithinternational.com t +44 (0)1225 327942 Dress code Business suit or smart casual for the conference sessions and welcome reception. Business suit for the awards dinner.


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2011 InnoBev Global Beverages Summit

About zenithinternational

About Beverage Innovation

Recognised since the 1990s as Europe’s leading drinks consultancy, Zenith International has over 1,000 clients across more than 50 countries.

Beverage Innovation is the industry’s only dedicated international magazine, with a special focus on new products, market, company, brand and technical news and analysis.

The company’s main activities involve comprehensive market analysis, strategic and commercial advice, fi nancial and technical consulting projects, information services, trade journals and event organisation. With some 80 staff based in the World Heritage City of Bath, Zenith also has regional offi ces in Dubai and New York.

Launched in 2000, it is published ten times a year by Zenith International partner, FoodBev Media, which also produces Water Innovation, Cooler Innovation, Dairy Innovation and Food & Beverage International. For more information, visit www.foodbev.com

Zenith International Ltd FoodBev Media Ltd 7 Kingsmead Square, Bath BA1 2AB, United Kingdom t +44 (0)1225 327900 t +44 (0)1225 327890 f +44 (0)1225 327901 f +44 (0)1225 327891 e info@zenithinternational.com e info@foodbev.com zenithinternational.com foodbev.com



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