Taste Britain in Brazil – Second Edition British Drinks São Paulo, March 2018
Craving for Business? Taste Britain – 2nd Edition! • The second edition of the Taste Britain in Brazil will bring the best the UK has to present on the Drink sector. • This is part of a series of events aimed at changing the perception of Brazilians regarding British cuisine and drinks, which are very diverse and of extreme quality. • The UK offers products that are both innovative and traditional, and are very attractive to the public in Brazil.
Craving for Business? Taste Britain – 2nd Edition! • The first edition of the event took place in March 2017, with a renowned Chef and the main chains of importers and supermarkets in Brazil, and was a success. • The idea of the 2018 edition is to bring a variety of British drinks brands, such as Gin, Vodka, Scotch Whisky and others. • This is an opportunity to showcase your brand to the most important buyers in the region.
Activities in São Paulo for British Companies 13-16 March 2018
Briefing sessions: • Brazilian Drinks Market • Main Brazilian Companies in the Sector • Q&A Technical visits • Big Brazilian Retailer • Small Brazilian Retailer One to one meetings • Previously scheduled by British Consulate Team in Sao Paulo
Brands showcase event 15 March 2018
Estimated number of people: • 50-60 Venue: • To be confirmed Target public: • British companies showcasing brands • Brazilian retailers and importers • Press representatives
Main activities: • Brands presentation • Tasting of products • Drinks preparation and tasting • Networking with retailers and press
Be our partner! Anne Solai Food & Drink Sector Manager for Brazil British Consulate-General in SĂŁo Paulo P: + 55 11 3094 2725 E: Anne.Solai@fco.gov.uk
Juliana Alves Food & Drink Sector Analyst for Brazil British Consulate-General in SĂŁo Paulo P: + 55 11 3094 2710 E: Juliana.Alves@fco.gov.uk