Cutting Edge

A generation of perfecting the modern lifestyle

by JaCquelyn De longe

Santa Barbara’s Mission Audio/Video combines passion, technology and wisdom to create the most luxurious lifestyle experience available. From entertaining home theater systems, custom shades and lighting, to climate control and irrigation, the future of automated living is at your fingertip here along the Central Coast.

Beginning small, Mission Audio (originally focused solely on audio systems) struck out to develop the best acoustic experience for audiophiles and has evolved over the decades along with their industry. William Janka, President and CEO of Mission Audio/ Video, reflects, “We were very passionate about music, and pursued the most faithful reproduction. We started business as Mis- sion Audio in the fall of 1989. Three of us had worked for other companies, and felt we could do it better! The market in our mind was underserved, so there was an opportunity. We were on a quest to save the music lover from squandering their money at a “big box” electronics store, and receiving poor performance. As time went on, television screens became larger. We were early pioneers of putting TVs and great HiFi systems together, merging into an audio/video system. Later the phrase “home theatre” was coined when the screen size increased. We then added “Video” to our name.”

Continuing to learn and grow with demands, Janka ensured Mission Audio/Video met every client’s needs. Combining home audio and video systems was the first expansion into blending technologies and over time clients inquired about additional programmable features, such as, external and internal lighting, designer window coverings, security systems, HVAC units, programmable pool and spa features and complete property irrigation. With today’s advanced technology, the company is able to fulfill the desire for complete home automation systems conveniently managed on mobile devices, a feature that is especially appealing when maintaining multiple properties. Janka explains, “We partner with vendors who provide well-developed robust control systems. We have learned what works well over the last 20+ years. With the power of apps, everything can be controlled from one’s Smartphone or tablet, in the home or offsite.”

With a few subtle changes, homes transform into gathering places, drawing people together and building dynamic relationships. Improved and synced equipment creates a screen experience viewers can feel, like the calming effect of waves lapping on a beach or the heart-racing boom of an explosion. With proper amplifiers and speakers the atmosphere becomes tangible but customized audio/video systems also create an entertainment experience that reaches beyond surround sound. By updating their systems, clients are sure to enjoy more pleasure out of their homes and entertain to the fullest, inviting guests to relax in their personalized home theater with plush seating, rich acoustics and hide-away display screen. A client’s improved system is sure to be as captivating a conversation piece as the action on the screen.

Mission Audio/Video recommends only high quality user-friendly products to their clients, from televisions and subwoofers to headphones and audio players. Their knowledge extends from electronics to environments offering seating, cabinetry, and lighting for a continuity of style. Working with interior, theatre, and lighting designers, acousticians, and tradesmen who specialize in drywall, painting, electrical and carpeting, Mission Audio/Video maintains the integrity of each space, and, in doing so, has creating a loyal following of clients. When not beginning new projects, they are servicing over 25 years of installed systems from Ojai to Santa Ynez and all cities in between. With their technological expertise and exemplary customer service, Mission Audio Video is defining the streamlined automated lifestyle and taking it to the next level.

Mission Audio & Video is located at 1910 De la Vina St.805-682-7575.