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Subaru WinterFest 2023 will feature stops at eight of the country’s top mountain resorts, where winter sports enthusiasts and Subaru owners can enjoy live music, food & beverage, gear demonstrations, avalanche rescue dogs, and more.
Subaru of America Celebrates the Return of Annual WinterFest
Subaru of America, Inc. announced the return of its annual mountain tour, Subaru WinterFest, which celebrates everything that winter offers for skiers, snowboarders, snow-enthusiasts, music fanatics, animal lovers and everyone in between.
“For many people, the winter months actually mean spending more time outdoors enjoying a wide variety of activities with friends and families, and our canine friends too,” said Alan Bethke, Senior Vice President of Marketing at Subaru of America, Inc. “Our Subaru community looks forward to the return of WinterFest each year, which brings family-friendly activities to eight different ski resorts across the country.”
In partnership with Powdr, the leading adventure lifestyle company, with multiple mountain resort destinations across North America, the tour aims to promote the Subaru Wilderness family of vehicles across the natural environments of each
Weekend Resort
February 11-12 Killington Mountain Resort, Vt.
February 25-26 Eldora Mountain Resort, Colo.
March 11-12 Copper Mountain Resort, Colo.
March 18 Woodward Park City, Utah
March 24-26 Snowbird Ski Resort, Utah
April 1-2 Sierra-at-Tahoe Resort, Calif.
April 8 Woodward: Tahoe Resort, Calif.
April 15-16 Mt. Bachelor, Ore.
Powdr resort. Each WinterFest event will also include live music and special satellite concerts sponsored by Harman Kardon, the premium audio partner for Subaru vehicles. Bands including Infamous Stringdusters, Lil Smokies, Tyler Bryant and the Shakedown, Spazmatics, Sunsquabi, Bad Fish, Big Gigantic and more will all be taking stage this winter along the tour.
Subaru fans and resort guests will also have the opportunity to demo the latest gear from top brands such as Nordica, Arbor Collective, Mammut, Dynamic Wax and Thule. Mountain-goers are invited to play ski-inspired lawn games, warm up at the upgraded Solo Stove hang out zones and enjoy chef-inspired s’mores, Vafels and Alpine Start Coffee at the Winterfest Café.
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