Everybody’s Business

READY TO ROLL

With 2022 in the rearview, the rental industry has a lot to look forward to in the new year.

For starters, the American Rental Association (ARA) Show will head to Orlando in February, and CONEXPO will take on Las Vegas in March.

With my iPhone and reporter’s notebook in tow, I’m eager to learn what people in the rental and construction industries are talking about and to see all of the new products that will be on display on the trade show floors.

In addition to all of that, I am also looking forward to connecting with you, our readers, to learn about how last year went for you, what products you’re enthusiastic to try out at the shows, what your challenges have been and how you’ve worked to overcome them.

The editorial staff and I will be running around to cover as much of the shows as we possibly can, but if you happen to see us, please stop us to say hello. We love to hear from readers and meet new faces. If we don’t get the chance to meet you in person, connect with us after.

To get the full scoop on how you can make the most of your time at the ARA Show, see p. 10.

In the spirit of fresh starts and looking toward the future, we also have a story on the ARA’s Young Professional program and how it’s seeking to shape the next generation of the rental industry (p. 16); our general tool and power departments reveal the latest trends in hand tools (p. 28) and EFI capabilities in engines (p. 30); and to round it all out, our columnist Dick Detmer offers up his wisdom on what he expects the year 2023 to bring (p. 42).

What events, products or initiatives are you most looking forward to in the new year? I’d love to hear them—and I’m sure your fellow readers would, too. Email your thoughts to swebb@ acbusinessmedia.com or connect with me on LinkedIn using the QR code.

@Li Ding.stock.adobe.com

EDITORIAL

Editor ................................................................ Sarah Webb swebb@acbusinessmedia.com Managing Editor ............................................... Gigi Wood gwood@acbusinessmedia.com Technology Editor ...................................Charles Rathmann crathmann@acbusinessmedia.com

AUDIENCE

Audience Development Manager ................ Angela Franks

PRODUCTION

Senior Production Manger ..............................Cindy Rusch crusch@acbusinessmedia.com Art Director ......................................................... Willard Kill

ADVERTISING/SALES

Brand Director ................................................ Sean Dunphy sdunphy@acbusinessmedia.com Sales Representative .................................Megan Perleberg mperleberg@acbusinessmedia.com Sales Representative .......................................Nikki Lawson nlawson@acbusinessmedia.com Sales Representative .........................................Kris Flitcroft kfl itcroft@acbusinessmedia.com Sales Representative ......................................Tadashi Soma tsoma@acbusinessmedia.com Sales Representative .........................................Kristin Pride kpride@acbusinessmedia.com.

AC BUSINESS MEDIA

Chief Executive Offi cer ....................................... Ron Spink Chief Financial Offi cer ................................ JoAnn Breuchel Chief Revenue Offi cer ..................................Amy Schwandt Chief Digital Offi cer ......................................Kris Heineman VP, Audience Development ......................... Ronda Hughes VP, Operations & IT ......................................... Nick Raether Content Director ........................................... Marina Mayer Director, Online & Marketing Services ..Bethany Chambers Content Director, Marketing Services ......... Jess Lombardo Director, Demand Generation & Education ....... Jim Bagan Director, Enterprise Sales .............................Kay Ross-Baker

CIRCULATION & SUBSCRIPTIONS

PO Box 3605, | Northbrook, IL 60065-3605, Phone: (877) 201-3915 | Fax: (847) 291-4816 circ.rpn@omeda.com

LIST RENTAL

Sr. Account Manager.............................Bart Piccirillo | Data Axle (518) 339 4511 | bart.piccirillo@infogroup.com

REPRINTS

Megan Perleberg, mperleberg@ACBusinessMedia.com

Rental (ISSN 2375-9925, Print | ISSN 2471-7657, online | USPS 686-370) is published eight times per year: January/February, March, April, May, June/July, August/September, October/ November and December by AC Business Media, 201 N. Main Street, 5th Fl., Fort Atkinson, WI 53538. Periodicals postage paid at Fort Atkinson, WI and additional entry offices. POSTMASTER: Please send change of address to Rental, PO Box 3605, Northbrook, IL 60065-3605. Printed in the USA. SUBSCRIPTION POLICY: Individual subscriptions are available without charge in the U.S. to rental centers, equipment distributors, and other businesses with rental departments. To subscribe please visit www.ForConstructionPros.com. Publisher reserves the right to reject nonqualified subscribers. One year subscriptions for nonqualified individuals: U.S. $35.00; Canada and Mexico $60.00; and $85.00 all other countries (payable in U.S. funds, drawn on U.S. bank). Single issues available (prepaid only) $10.00 each. Published and copyrighted 2023 by AC Business Media. All rights reserved. No part of this publication may be reproduced or transmitted in any form or by any means, electronic or mechanical, including photocopy, recording or any information storage or retrieval system, without written permission from the publisher.

@RENTALMAGAZINE

@RENTALPNI @RENTAL-MAGAZINE

@RENTALPNI

Published by AC BUSINESS MEDIA 201 N. Main Street, Fort Atkinson, WI 53538 (800) 538-5544 • www.ACBusinessMedia.com

WWW.FORCONSTRUCTIONPROS.COM/RENTAL