FSSIR NOTEWORTHY STATS First Quarter 2020
F O U R S E A S O N S S I R .C O M
85K
USERS ON SITE (+56% Increase VS Q1 2019)
80K
+36% USERS
(March 2019 vs. March 2020)
NEW USERS
+42% NEW USERS
2.22 minutes Average Session Duration
+26% PAGE VIEWS
(March 2019 vs. March 2020)
(March 2019 vs. March 2020)
2.97 AVG. PAGES VIEWED PER VISIT
+30% SESSIONS
(March 2019 vs. March 2020)
115,273 SESSIONS (+43% Increase VS Q1 2019)
341,856 PAGE VIEWS (+35% Increase VS Q1 2019)
W E BSITE VISITOR LOCATIONS
COUNTRIES
UNITED STATES
USA 79,919
VT
Vermont 20,139
Canada 966
NH
New Hampshire 13,893
China 911
MA
Massachusetts 9,308
India 531
NY
New York 6,655
France 262
CA
California 4,225
LEAD VOYAGER
By the numbers... OVER 108,135 UNIQUE VISITORS OVER 141,501 VIEWED LISTINGS OVER 1,186 PROSPECTS IDENTIFIED OVER 161,272 TOTAL PROPERTY SEARCHES OVER 712 LEADS GENERATED
GOOGLE SEM KEYWORD CAMPAIGN
We launched a footprint wide SEM (paid search ads) campaign on Google targeting high volume keywords to drive traffic to our new website starting in April 2019. Here is a look at how it’s performing so far:
We have generated over
We have generated over
348,320
Our campaign represents over
100 LEADS
23K CLICKS to our website
IMPRESSIONS
SimilarWeb.com Website Visits Comparison April 2019 - March 2020
sothebysrealty.com luxuryportfolio.com knightfrank.com berkshirehathawayhs.com
engelvoelkers.com christiesrealestate.com compass.com leadingre.com
luxuryrealestate.com savills.com elliman.com
Source: similarweb.com *post July 2019 Algorithm Update
ADWERX DIGITAL CAMPAIGN
All new listings priced above $250K+ automatically receive a digital advertising campaign for 1-3 weeks targeting home intenders within a 25 mile radius of the property.
OVER 2,256 PROPERTIES PROMOTED OVER 34 MILLION IMPRESSIONS OVER 86.3K CLICKS TO OUR WEBSITE
PRINT ADVERTISING
14.6M
The number of impressions that our print ads generated in over
OVER 1,000
ADVERTISEMENTS
SOCIAL MEDIA ACCOUNTS
3.3K TOTAL REACH 3.2K PAGE LIKES
2,993 FOLLOWERS 3,110 LIKES
YouTube
ISSUU
14,710 VIEWS 221 VIDEOS
1,790 IMPRESSIONS 114K READS
Pinterest 6,900 MONTHLY VIEWERS 8,100 IMPRESSIONS - UP 100% ENGAGEMENTS 441 - UP 82% ENGAGED AUDIENCE 352 - UP 76%