FRANCESCA VITA
NICE TO MEET YOU! ABOUT ME Printed graphics has always been my main passion, but I am recently trying to broaden my horizon. To be a good communicator I believe that a clear, simple tone should be used, but with a meaning. I do not select a typeface or a color just because it looks “cool”. Rather, I try to add value to every single project according to the client’s needs. I take care of the whole process for each task, from the start to the final outcome, until this fully satisfies me and the person I work for. I am strongly attracted by typography, packaging, vector graphics and photography, fields that I constantly develop with new experiments. One of my goals at the moment is continuing to improve my skills and expertise in order to build a career in the graphic design industry.
BASIC INFORMATION Place of birth: Kyoto (Japan) Birthday: 23/12/1985 Nationality: Italian and Japanese Occupation: graphic designer Email: francesca.vita85@gmail.com Mobile: +393318329226 Skype: f.vita85 Currently living in: Bologna, Italy Languages: Italian, Japanese and English
SOFTWARE
HOBBIES
Photoshop Illustrator InDesign Html Photography
Listening to music Cooking Art exhibitions Travelling to other countries Doodling
Screenprinting Circus excercises Reading books Walking my dog
EXPERIENCE 2015 Graphic designer at the advertising company G-Com, Bologna, Italy. - illustrations for an advertising campaign - brochures and flyers layout - web materials 2014 Graphic designer at the advertising 2015 company Maked, Bologna, Italy. -restyling and creation of logotypes -photographic renderings -packaging 2014 Freelance graphic designer for Le Silve di Armenzano, Ottobre Giapponese, Studio di Ingegneria Pagnoni-Vita, Freakout Drasticbeat, Italy. -branding and corparate identity -illustration -production of advertising material 2014 Graphic designer for Inarea design studio, Rome, Italy. -branding and corporate identity -brochure -flyers 2013 Freelance graphic designer for Samatoa, Silk ShopSeam Reap, Cambodia. -flyers -brochures 2012 Freelance graphic designer for L.a. Sueno Mexican kitchen, London, U.K. -posters -packaging
2009 Internship for Modo Comunicazione design studio, Rome, Italy. -logo design -brochures -posters -flyers 2008 Graduation thesis for Istituto Europeo di Design, Rome Italy. -designed 2 posters to enter a design contest for “Narni Le Vie del cinema” Film Festival -contest winner (the posters were used for the 2009 edition of the festival)
EDUCATION 2015 Digital photography course Fotoimage, Bologna. 2011 Postgraduate Diplome in Visual Communication, London College of Communication. 2010 Dreamweaver short course, City Lit Centre for adult living, London. 2009 Intensive Upper Intermediate English course, St.Giles College, London. 2008 B.A. in Graphic Design, Istituto Europeo di Design, Rome. 2005 Arts, Music and Performing Arts Course, University of Rome 3 (Faculty of Arts)
2011 Internship at Interact Magazine, London, U.K. 2004 High School diploma, -magazine layout Liceo-ginnasio statale L.A.Seneca, Rome. 2010 Internship at Good Company design studio, London, UK. -logo design -website layouts
EMIL BANCA SCONTO CORRENTE ILLUSTRATION
Illustrations for an advertising campaign of a local Bank in the Emilia Romagna region. The drawings are for the city of Bologna, Ferrara and Modena.
CHEAP CALL FOR ARTISTS
E
RO L
ILLUSTRATION
Posters selected for the Open Call for the “Cheap Street Poster Festival”in Bologna. Theme: full and void.
LE SILVE DI ARMENZANO
PACKAGING
Packaging for Le Silve di Armenzano, a farm near Assisi (Umbria), in central Italy. At Le Silve di Armenzano fresh preserves, meat sauce and different cuts of meat are produced and carefully packed. The goal of my work was to communicate the freshness of their products with clean but rural graphics in order to give to the object a familiar, natural touch.
WEB BANNERS
I was also charged with creating web banners for special events, such as main course tasting nights or truffle based dinners.
STYLIGHT INVITATION AND POSTER
FROM SIX O CLOCK P.M.
7
FOR MORE INFORMATION: http://www.stylight.it
Stylight is an online platform for online shopping from the most important fashion companies in the world. Stylish and trendy fashion goods and garments are sold there. I was given this assignment to be selected for an interview for a graphic design position in the company. The task was to design a print invitation and poster for the launch party of their New York office.
FUTURE FILM FESTIVAL
17
Bologna 5-10 maggio
2015
futurefilmfestival.org
POSTER
Poster submitted for the Future Film Festival poster art competition. The task was to imagine the food of the future.
SKY IS THE LIMIT
POSTER
Inspired by the action sport of parkour, I made this typographic poster. I am fascinated by the concept of fighting against one’s own limits, facing different situations and overcoming fear. On sale at modoinfoshop, Bologna.
OTTOBRE GIAPPONESE POSTERS
Comune di Ravenna
Grafica: Francesca Naomi Vita http://cargocollective.com/franvita
“Ottobre Giapponese” is a festival held every year in Ferrara and Ravenna, in Northern Italy. Japanese culture is promoted there with events, exhibitions and film screenings. I created posters for three different events: the Judo competition, the film screenings and the Japanese sword show.
Consolato Generale del Giappone a Milano
PERSI NEL TEMPO E NELLO SPAZIO
VIAGGIO NEL
CINEMA GIAPPONESE 16-31 OTTOBRE 2014 Cinema Mariani
via Ponte Marino 19 RAVENNA
GIOVEDI GIOVEDI GIOVEDI VENERDI 16 OTTOBRE 23 OTTOBRE 30 OTTOBRE 31 OTTOBRE ore 21.00 ore 21.00 ALWAYS, TRAMONTO SPACE BATTLESHIP SULLA TERZA STRADA YAMATO (ID.), ‘64 (Always 3 chôme no yûhi ‘64) di Yamazaki Takashi, 2012 / 142’ Evento speciale a ingresso libero, fino a esaurimento posti, in collaborazione con l’Istituto Giapponese di Cultura. www.ascig.it
animazione, di Yamazaki Takashi, 2010 / 131’
ore 21.00 WOLF CHILDREN
(Ookami kodomo no Ame to Yuki), animazione, di Hosoda Mamoru, 2012 / 117’
www.facebook.com/OttobreGiapponese
ore 18.00 CAPITAN HARLOCK
(-Space Pirate Captain Harlock-), animazione CG, di Aramaki Shinji, 2014 /115’
info@ascig.it
Biglietto 5 euro a proiezione, tranne la proiezione del 16 ottobre, a ingresso libero. Biglietteria presso il Cinema Mariani, tel. 0544.21520 Rassegna a cura di Marco Del Bene e Alessandro Montosi, in collaborazione con Ufficio Cinema, Comune di Ravenna.
tel 0544251926/3290295275
EX LIBRIS BOOK PLATES ILLUSTRATION
A bookplate, or ex-libris, is a small print or decorative label pasted into a book to indicate its owner, often on the inside front cover. I choose the subject of the drawings in accordance with the hobbies and interests of my client. The illustrations were hand drawn first, and then vectorialized with Illustrator. The aim was reproducing the black and white etching effect of traditional ex libris.
FREAKOUT DRASTIC BEAT
DJSET: SWING/DISCO/FUNK/SURF/80S/90S
PROMOTION
BANDINI Concept/bar via beatrice1 trapani
ar & t/b p e nc i co lezioni o: n i d I n BAN ana’s E esenta r r r Te icali p mus
Y
FFRREAIDK A OUT
PULP, SWING, FUNK, surf, DISCO
30.05.2014 BANDINI via beatrice1 trapani
Promotional material (printed posters, flyers and Facebook banners) for musical events in Rome and Sicily.
99 DESIGNS PACKAGING
For these projects I was shortlisted on www.99designs.com, a platform where clients submit a brief proposal by launching a design contest and eventually choose the design that best suits their needs. It was a useful exercise, especially for brushing up my packaging design skills.
L.A. SUENO MEXICAN KITCHEN PACKAGING
Labels designed for three different spicy dressings from a Mexican kitchen in London. The owner was from Los Angeles, and requested me to give to the illustrations some L.A. feelings. With young people in their twenties as a target, I decided to use strong and powerful colours, together with cartoon style illustration hand drawn by myself.
INVISIBLE GRIDS EDITORIAL
“The whole visible universe is but a storehouse of images and signs to which the imagination will give a relative place and value: it is a sort of pasture which the imagination must digest and transform.� Charles Baudelaire An editorial publication inspired by this quote from Baudelaire. By walking around London and taking pictures I explored the boundaries between visible and invisible grids in the urban environment.
INTERACT MAGAZINE EDITORIAL
I was in charge of producing page layouts for a quarterly magazine published by a charity organisation that brings together students from different religions and cultural backgrounds. Working as a member of a design team was a lot of fun as well as an interesting experience. I had a chance of co-operating with journalists, copywriters, photographers, and closely follow the whole process of magazine production.
NARNI LE VIE DEL CINEMA POSTERS
Le Vie del Cinema is a Film Festival held every year in the town of Terni, in central Italy. My task was creating two co-ordinated posters: one for the festival in general and the other for special screenings of 8mm film movies. For the final project of my B.A. my supervisor had the idea of organising a contest among students graduating on that year. He made an agreement with the Festival to use the best piece of work for the posters of the 2010 edition. My posters were first shortlisted for the final selection, and eventually won the contest. Therefore, as agreed, they were used to advertise the event. I wanted to create an engaging image using one of the most important features in acting: facial mimics. We then organised a photoshooting session asking the models to make several facial expressions. The result was a funny, colourful and witty poster that draws the attention by stimulating curiosity in the viewer.
MI RITORNI IN.. MENTE
CAR
LO A
LBE
S
P IAN
RTI
N
G
luca
maz
zam
urro
GR A
ZIE
LLA
GA ND O
LFI
DUO IDEA
O IER
I P R TE
PRESENTA: CLAUDIO VENTURI A SOSTEGNO DI: MALATTIE RARE INFANTILI POLICLINICO S.ORSOLA BOLOGNA UN PROGETTO DI: FIORI DI CAMPO ONLUS
CON L’AMICHEVOLE SUPPORTO DI:
4 DICEMBRE 2014 ORE 20.45
POSTER
An ironic, surrealist poster for a comedy show. Made at the communication studio Maked in Bologna.
MI I N R RITO IN E T N ME ... (
IE )
QUIRIZ
IN LI E NON
O L O C A T T E SP I HUMOR E D E CARAMELL
TEATRO ANTONIANO BOLOGNA
UNA PRODUZIONE DUBROSKY BROTHERS
GRUPPO BALLETTA
CHEESE DEPARTMENT VISUAL ARRANGEMENT
A commercial work for Gruppo Balletta, a steadily growing business venture in the Campania area, Southern Italy. I created a texture to be applied on a showcase for a dairy products stand and a suspended crowner. Made at the communication studio Maked in Bologna.
THE GREAT UNBAKED
SOOO DELICIOUS! the
you CAN’T STOP EATING! START YOUR DAY WITH:
100%
DAIRY FREE/GLUTEN FREE/ NON GMO/ORGANIC
because we
our planet
INGREDIENTS
CACAO PASTE / CACO BUTTER/CASHEW BUTTER / AGAVE NECTAR / COCONUT SUGAR / CACAO POWDER / COCONUT NECTAR / COCUNUT OIL/ ALMONDS CAROB / VANILLA EXTRACT / VANILLA BEAN / HIMALAYAN PINK SALT
PACKAGING
This is a pakaging project for a contest focussed on the identity of a raw chocolate brand. I paid attention to the aesthetic appeal as well as to the communication aspect by using an everyday tone.
HUUM SO TASTY! our
ARE THE BEST IN TOWN! REVEAL YOUR ROMANTIC SIDE WITH:
RASPBERRY ROSE FLAVOUR
100%
DAIRY FREE/GLUTEN FREE/ NON GMO/ORGANIC
because we
our planet
INGREDIENTS
CACAO PASTE / CACO BUTTER/CASHEW BUTTER / AGAVE NECTAR / COCONUT SUGAR / CACAO POWDER / COCONUT NECTAR / COCUNUT OIL/ ALMONDS CAROB / VANILLA EXTRACT / VANILLA BEAN / HIMALAYAN PINK SALT
LOGOS
PHOTOGRAPHY
ONLINE PRESENCE LINKEDIN it.linkedin.com/in/vitafrancesca PINTEREST https://www.pinterest.com/francescavita85/ PREMIO CELESTE http://www.premioceleste.it/artista-ita/idu:79364/ ISSUU http://issuu.com/francescavita23 CARGO COLLECTIVE http://cargocollective.com/franvita BEHANCE https://www.behance.net/vitafrancesca
THANKS
FOR
YOUR
ATTENTION