EDITORIAL

The search is on How to buy the right business

Thousands of Australians across the country are right now gearing up for a new future with franchising.

Franchisees are a diverse bunch: they are school leavers, parents, ambitious singles, retirees; they are multicultural, quite often with English as a second language; they are business novices, corporate refugees, savvy investors.

Franchisees are skilled employees transferring their talents to build a similar business for themselves; they are looking for a fresh career in a brand new sector; they are ditching the sedentary desk space for a life of outdoor action; they are pet lovers, car mechanics, fitness fanatics and foodies wanting to indulge their passion.

What they all share is a common goal – to be in business for themselves, and to maximise the potential of their own business.

And as this edition of Inside Franchise Business reveals, inspiring stories of success are at every turn.

IN THIS ISSUE Fitness franchises are in the spotlight in this issue, with tales of extraordinary journeys taking individuals on uncharted paths.

Inside Franchise Business also puts the spotlight on trending food markets as Mexican and superfoods help to reshape the quick service restaurant scene.

Of course franchising’s reach stretches far beyond the fast food arena, and there’s an in-depth look at how technology is influencing and driving change in the burgeoning logistics and distribution space.

HOW TO BUY THE RIGHT BUSINESS Inside Franchise Business works with first-class experts to give the best insights and information that will help with the research process that is so essential before buying a franchise.

What every potential franchisee wants to know is, what’s the best brand to buy, and how do I get the best deal?

Sharpen your due diligence skills with our features on buying the best franchise, why overspending sets you up for failure, the importance of legal advice and much more.

And for all the food lovers lining up to invest in a hospitality business, don’t make a move until you’ve read our essential guide, “How to buy a food franchise”. Good luck with your search.

Sa rah

Sarah Stowe Editor

EDITOR Sarah Stowe P: 02 8224 8371 sarah.stowe@octomedia.com.au

SUB-EDITOR Karen Gee

JOURNALIST Nick Hall P: 02 8224 8355 nickhall@octomedia.com.au

SENIOR ACCOUNT MANAGER Charlotte Redfern P: 02 8224 8373 charlotte.redfern@octomedia.com.au

Marketing & sales co-ordinator Dali Hoffmann P: 02 8224 8373 dali@octomedia.com.au

GRAPHIC DESIGN Rozelle Carlos rozelle.c@octomedia.com.au

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