Inside Franchise Business Nov/Jan 2022

Page 14

THE LIST

Green Fingers 11 brands pumping plant power.

P

lant-based foods are part of today’s dining scene and analyst firm Euromonitor International is expecting this sector to be worth $6 billion globally within 10 years.

Vegetarian, vegan, flexitarian, pescatarian, meat-reducer – whatever the dietary label people identify with, more Aussies are opting for less or no meat on the plate, and franchise chains are switching it up to cater for the new breed of diners. A more conscious consumption shows itself in the variety of fast food options available now in every major brand – we’ve listed a few here. But there’s a new wave of planet-friendly businesses that are banking everything on the growing plant-based market. Some franchisors are also forging their brands on an ethical platform that extends beyond ingredients to packaging, sourcing, and planet-saving fundraising initiatives.

All or nothing 1. DELICIA

2. LORD OF THE FRIES

3. RED SPARROW PIZZA

“Plant based living is our specialty” boasts the Delicia website, and this Adelaideborn business takes an ethical stance with its motto “planet over profit, people over numbers”. This translates not just in its low wastage approach to ingredients and its focus on ingredients sourced from small local suppliers, but the use of recycled materials in store fitouts. Franchisees can operate a bricks and mortar store, the mobile Delicia to You caravan option or an even more compact business – the Delicia Espresso mobile business model which operates from a trailer. Delicia serves up superfoods in a variety of menu dishes including acai bowls, savoury veggie dishes, smoothies and raw treats.

The original vegan icon, which started life as a food truck, veered into franchising with bricks and mortar stores, then embraced its on-the-road spirit by reintroducing trucks as a franchise option. Famous for its crunchy chips served in a cone, the Melbourne-born fast food brand now spans the country with 20 outlets and an expanding menu that stays true to its vegan roots.

Red Sparrow Pizza is the latest brand to launch into the crowded pizza franchise marketplace. Founders Michael Craig and Shelley Scott opened Red Sparrow Pizza’s first outlet in 2017 in Collingwood, Melbourne, and have since added a Chapel Street store and a food truck. The couple pride themselves on the vegan menu and the brand’s authentic Neapolitan approach using traditional techniques for making pizza dough and tomato sauce, and baking the pizzas in Italian wood-fired ovens. Read more in our pizza feature on page 41

NOV/JAN 2021-2022 | 14 | WWW.FRANCHISEBUSINESS.COM.AU


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