www.franchisebuyer.com.au
June 2016 Vol. 4 Issue 5
The flexible cleaning franchise where you don’t clean a thing
es Includ ise h Franc le S for a ds fie Classi
Increase Your Customers By Working to Your Strengths
How the Store Environment Effects Consumers
ALSO INSIDE: INSPIRED READING • APP CHAT • WEBSITES WE LOVE
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Highlights
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Contents
June 2016 • Vol 4. Issue 5 16 Negotiation Trent Leyshan walks through the steps of a negotiation
04 Cover Story Time For You tells how franchise flexibility can work in your favour
21 Planning & Performance Planning, technique and patience are the keys according to Peter Buckingham
elcome to another edition Franchise Buyer magazine. Make sure you are subscribed to this monthly digital magazine edition by going to www. FranchiseBuyer.com.au to fill in your details to subscribe, and we will deliver it to your inbox every month. We present again as much information as we can to help you be successful. We do our best to bring you the widest range of experts and information. If you are searching for a franchise business at the moment, you should find plenty to take in amongst the many brand features, and particularly the listings of current existing franchise businesses for sale. We got it all in Franchise Buyer! All the best, Glenn Walford Founder, Franchise Buyer
24 Store Design Mark Muller talks through how an environment can effect consumers 08 Market Happenings An update on ‘happenings’ around the traps in franchising and beyond
27 Brands In Action Stellarossa – Sit back to enjoy an exceptional cup of franchising with Stellarossa
10 Marketing John Dwyer (JD) tells how to increase a consumer base by working to your strengths
29 Inspired Reading
14 Brands In Action Drug-Safe Communities – A business model to create a better place
32 Events - Franchising Expo We preview the remaining expos for 2016.
30 Websites We Love 31 App Chat
34 Latest Listings 38 Franchise Classifieds
Opinions expressed in Franchise Buyer are not necessarily those of Franchise Buyer or the Publisher. Persons entering into a franchise agreement are strongly urged to seek their own independent advice. All material is copyright and reproduction in whole or in part is not allowable unless specific permission from the Editor is provided.
Editor Glenn Walford glenn@franchisebuyer.com.au Features Writer Leona Devaz Leona@franchisebuyer.com.au Content Writer Emma Webb emma@franchisebuyer.com.au Marketing & Production Coordinator Luke Vogelaar Luke@franchisebuyer.com.au Design Katherine Bercasio Contributors John Dwyer Emma Webb Mark Muller Trent Leyshan Peter Buckingham
www.FranchiseBuyer.com.au • June 2016 •
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Cover Story
The flexible cleaning franchise where you don’t clean a thing Flexibility is the key to a successful franchise system, according to Time For You General Manager, Richard Garraway and he should know, given the business now has more than 200 franchisees in the UK and expanding throughout Australia. By Emma Webb
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ime For You was established in the United Kingdom in 1988 before reaching Australian shores just last year. The company specialises in every area of household cleaning, employing fully vetted and tested domestic cleaners, all aimed at taking the stress out of finding the right person for homeowners with busy lifestyles, or those who are unable to clean their own homes. On its journey to become a fully ‘global brand’, Time For You now has five franchisees throughout Australia, in addition to the more than 200 throughout the UK. The Australian franchisees alone already service more than 150 customers nation-wide. Time For You General Manager Richard Garraway says the reason the franchise has been so successful is the fact that it provides flexibility for both homeowners and franchisees. 4
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“The key reason that our franchise has been so successful in the UK market, and now here in Australia as we steadily expand, is the flexibility of the business,” he says. “Each franchisee can run their franchise to suit their lifestyle. There are many tasks to complete in running any business, from marketing and advertising to customer service and sales, but with Time For You all of these tasks can be done in the times that suit them, which is a clear ingredient for success. “The key difference with a Time For You franchise versus any other cleaning franchise is that a Time For You franchisee will never do any cleaning, our franchise is a management franchise. A franchisee will market and advertise cleaning services to the domestic cleaning market, and sign up customers for cleaning services. They will then match a qualified cleaner to the customer and
• June 2016 • www.FranchiseBuyer.com.au
Cover Story
A typical day for a Time For You Franchise Owner receive a management fee for doing so.” Richard says a system has been put in place to ensure only the best and most reliable cleaners are employed by franchisees, taking the risk out of handing the work over to a contractor. “The great thing about Time For You is that there are no employees, all of the cleaners are self-employed so the franchisee is free to pick and choose only the best cleaners to match with their clients,” he says. “The vetting process that we have developed for our business owners that they put a potential cleaner through, is second to none in the cleaning industry. There are many checks that a franchisee will perform before adding a cleaner to the Time For You network cumulating with an in-home interview with the cleaner.” Not only are franchisees trained on how to screen potential cleaners, they also receive ongoing training and
support to set themselves up to succeed. “A new franchisee is taken through the initial franchise training at our head office in Melbourne,” Richard says. “They will then be supported in their territory with visits. There is also a 12-month local marketing campaign we develop with them to execute in their area to ensure their business will get off on the right foot.” Richard says that while there are many different qualities he looks for in potential franchisees, the main qualities are strong people skills, hard working, systemorientated and people who have a drive to succeed. “The best thing about a Time For You franchise is that it can be run part time,” Richard says “During the business start-up period you can start parttime and build up to a full-time business or you can always run the business part time. The clear feedback we have is that this is crucial as it allows people some security as they transition out of what they are currently doing, usually as an employee elsewhere.” Find Out More www.timeforyou.cleaning/au/
www.FranchiseBuyer.com.au • June 2016 •
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Serious Offer & Other Sales Terms
s r e f f O s u o i r e S • s • Urgent Saleons • Offers Invited • Price Reducti Queensland
Pizza Capers
Zambrero
$99,000 + SAV
$299,000 Negotiable + SAV
Hervey Bay
Dione Mauric 0415 543 469
Tobacco Station Mackay
$ P.O.A
Dione Mauric 0415 543 469
Movenpick Ice Cream Broadbeach
$129,000 + SAV
Bob Dean bob@franchisebrokers.com.au 0408 822 544
Sleepy’s
$80,000 + SAV
$100,000 + SAV
Bob Dean bob@franchisebrokers.com.au 0408 822 544
FRANCHISE BUYER
Dione Mauric 0415 543 469
Eagle Boys Ormeau
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Mooloolaba
• June 2016 • www.FranchiseBuyer.com.au
Helensvale
Bob Dean bob@franchisebrokers.com.au 0408 822 544
Serious Offer & Other Sales Terms
Queensland (continued)
Sleepy’s
Eagle Boys
$100,000 + SAV
$139,000 + SAV
Helensvale
Bob Dean bob@franchisebrokers.com.au 0408 822 544
Brisbane North
Russ Webb russ@franchisebrokers.com.au 0467 051735
Stepz Fitness
Submarine Sandwich
$99,000 + SAV
$149,000 + SAV
Ashgrove
Russ Webb russ@franchisebrokers.com.au 0467 051735
Baskin Robbins Everton Park
$179,000 + SAV
Russ Webb russ@franchisebrokers.com.au 0467 051735
Ashgrove
Russ Webb russ@franchisebrokers.com.au 0467 051735
OzSpy
Brisbane North
$297,500 + SAV
Russ Webb russ@franchisebrokers.com.au 0467 051735
www.FranchiseBuyer.com.au • June 2016 •
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News
Market Happenings Find out what the movers and shakers in the Australian franchise sector have been up to.
Sydney Children’s Hospital Gold Telethon
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his year was the biggest Telethon yet, with over $5.5 million raised! These much needed funds will make an incredible difference to the lives of critically ill and injured children from NSW and beyond. Last Monday, Base Zero Rock Climbing had heaps of fun being a part of this awesome cause, where we helped the Hospital reach their target. “Our team help kids conquer fear and develop courage.”
Former Prime Minister and Member for Warringah joins newest Just Cuts™ Owners at unveiling of brand new salon Today, Just Cuts™ celebrated its Grand Opening in Westfield Warringah Mall. The Grand Opening was attended by the Hon Tony Abbott MP, who was keen to show his support of the newest members of the local small business community, just days ahead of the federal election. The salon opened as the first part of the
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Westfield Warringah Mall’s $310 million redevelopment, along with 25 new and returning retailers. And to celebrate its Grand Opening, they are offering $19.95 Style Cuts™ cuts to all Clients, normally priced at $31. The brand new salon is located on level one of the mall, opposite Best & Less and near Big W. This is the first salon to be opened by the newest members of the Just CutsTM Owner community, Lindy and Charlie McFadden. Showcasing the latest Just Cuts™ look with a modern, open plan layout, Just Cuts™ Westfield Warringah Mall opens as a JUSTICE Professional™ exclusive salon, offering Clients a range of professional hair care, styling and scalp care products to help maintain and complement their Style Cuts™ cuts. The JUSTICE Professional™ range is available to purchase only from Just Cut™ salons Australia and New Zealandwide
• June 2016 • www.FranchiseBuyer.com.au
News
The couple changing the face of the turbulent aged care industry in Australia
Martin and Sarah Warner have combined a lucrative business model with a passion for care and compassion to create something truly special. The pair’s business, Home Instead Senior Care, which they began in 2004, now has a national network of 25 independently owned and operated offices in Australia with over 1,600 employees. Given Australia’s ageing population, in-home care is on the rise with nursing homes considered too expensive to meet the needs of seniors who are living longer than ever before. According to the Australian government, the number of Australians aged 65 years or over is expected to increase from 3.6 million in 2015 to 6.2 million in just twenty years 1 . Clearly, the traditional nursing
home option is becoming less and less feasible for families who may have to support their parents and grandparents for decades. It states in the Operations of the Aged Care Act report that during 2014–15, 68% of Australians aged 65 years and over lived at home without accessing Government subsidised aged care services, 25% accessed some form of support or care at home, while only 7% accessed residential aged care, meaning that in-home care is a sector that is booming. Martin says, “Our research shows that 90% of seniors want to continue to live in their own homes. In-home care focuses on building the individual’s strengths and providing assistance to ultimately help them maintain their independence and overall wellbeing. In-home care allows people to continue to make valuable contributions to their community and feel a sense of purpose.” The aged care industry has been going through an upheaval recently with government policy changes allowing seniors who receive government funded home care the freedom to choose their service provider. Martin himself has been a strong proponent in bringing about this change in policy for over a decade. “Under the reforms, all home care providers need to be 100% transparent and accountable to their clients. This will lead to ongoing consolidation with the less efficient organisations leaving the industry. Simply put, seniors will control the aged care industry and those providers who aren’t up to scratch won’t survive,” says Martin.
Dymocks Chadstone opens a new chapter in books Strong growth in sales heralds expansion for Australia’s leading bookseller Australia’s leading bookseller Dymocks celebrated the opening of its brand new store at Chadstone Shopping Centre, Melbourne’s largest premium shopping location, on 1st June 2016. The Chadstone store is the first to open in a new location in Victoria in four years and the fifth store for Franchise Owners Michelle Lee and John Brock. Dymocks now has 17 stores across Victoria. Designed for the 21st century, the space has been transformed into a luxury retail store, with sleek bookshelves, a modern light-filled interior and an elegant, waved ceiling designed to look like an open book. Michelle Lee is delighted with the contemporary look of the new store. “The store looks fantastic and will become a destination zone for Chadstone booklovers. It’s designed as a vibrant, welcoming space for customers to mingle and browse the shelves. Dymocks is constantly evolving its store design to keep pace with today’s customer.” The innovative design extends to the front window, with interactive digital display screens which can be updated instantly to promote new releases, in-store events and special offers.
The opening of the Chadstone store builds an even stronger presence for Dymocks in Victoria. “We’re excited to expand our retail presence in Melbourne and look forward to offering the service, range and value that the well-read team of Dymocks prides itself on delivering,” Ms Lee said. The future of bookselling in Australia is extremely positive. “Book sales continue to rise with Dymocks reporting strong sales growth over the last two years. These buoyant sales reflect Australians continued love of reading,” Ms Lee said.
www.FranchiseBuyer.com.au • June 2016 •
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Marketing
Funfields Theme Park, Melbourne, GETS 300% ATTENDANCE INCREASE IMMEDIATELY!
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unfields is a “water-themed” amusement park in Melbourne, Australia, owned by John and Liz Verga. When coming onboard JD’s coaching program, John Verga explained that like most other theme parks, Funfields needed to invest in new rides or slides regularly in order to continue attracting big crowds during the Spring/Summer season. The theme park’s website at www.funfields.com.au was “okay” – but could probably benefit from some extra “theatre and direct response inclusions.” When visiting the park for the first time, JD was quite impressed. The landscaping and gardens were somewhat “Disney-like” and the rides and the slides were attractively presented. The park featured evergreen favourites like the pirate ship, go karts and mini golf, but its major focus was on waterslides and water attractions. After spending some time with John and Liz in their office studying previous TV advertisements, radio ads, brochures and other marketing collateral, JD was taken on a tour of the park by the owners.
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It was early December and a school had booked the park for its End Of Year Student Party – and when walking past a waterslide titled Typhoon, JD could see that it was wildly popular with children of all ages, hearing screams of delight as they came screaming down an intense waterslide and then circling around in a giant bowl before sliding through a final tube into a pool. When JD suggested to the owner, “Wow, Typhoon is obviously a big drawcard,” John Verga explained that this multi million dollar attraction had been purchased from a Canadian waterslide manufacturer a year earlier and it had not really done the job of attracting new guests. In other words, attendance had not risen as expected. JD scratched his head and couldn’t believe this and interrogated the park owners further about the ride. Upon doing so, park owner, John Verga, mumbled, “So much for being the largest waterslide of its type in the world.” With that, JD exclaimed, “What!!” John Verga confirmed that Typhoon was the longest water slide of its type in the world. JD immediately recognised that this was a “wow factor” that had not been
• June 2016 • www.FranchiseBuyer.com.au
Marketing
exploited and that the relatively lame previous TV, radio and print ads had not done justice to “the story around the Typhoon waterslide.” In other words, Funfields had a “gigantic wow factor” but wasn’t marketing it as such! This was fixed very quickly and JD organised for new TV and radio commercials to be produced, exclaiming the fact that this was the longest waterslide of its type in the world and “daring” people to ride it! The ads hit TV and radio on Christmas Eve and on Boxing Day, the park had a 6km traffic jam down the road and more than triple the normal attendance. This spectacular result continued right throughout the January school holidays and the park enjoyed a monumental increase in attendance throughout the rest of the season. Why? Because a “wow factor” that had been ignored was all of a sudden given the “theatre” it deserved in all marketing communications. The next most popular ride in the park was the
evergreen Toboggan ride and this played a significant role in all advertising as well. In other words, JD suggested to the owner that instead of promoting all of the attractions “equally” in its marketing and communications, concentrate on the 2 big unique attractions and really push them. This is exactly what the park did and the rest is history. Maybe you’ve got a “Wow Factor” in your business that’s currently not being exploited? Hopefully this case study will prompt you to think about it and determine if you have a “sleeping giant!” John Dwyer is the marketing and advertising expert of The Institute of Wow and the author of “The WOW Manifesto Giant Book”. He is also known as The Seinfeld Guy because he scored a huge coup of gaining Jerry Seinfeld as a spokesman for The Greater Building Society’s advertising in Australia. www.theinstituteofwow.com
www.FranchiseBuyer.com.au • June 2016 •
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New Government Legislation set to ‘spark’ explosion in Drug-Safe franchise brand Recent Federal Government legislation that successful tenders of infrastructure projects in excess of $5million, will require a well-managed alcohol and drug testing workplace program, is set to open a world of opportunity for the ‘Drug-Safe Communities’ franchise. By Glenn Walford
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man driven to make an impact, Michael White, Director and Founder of Drug-Safe Communities explains, “I’m passionate about the role we play within our communities helping bring them back together and tackle the drug issue head-on.” The nature of the role and business means that “People who are attracted to our business are community minded with life experience, who are used to, and enjoy the general interaction around various workplaces, construction or sporting clubs and the like.” “They thrive on being actively involved in, and contributing to their communities.” As a Drug-Safe Communities franchise owner, you play a vital role within your exclusive territory (maybe it is your regional town / area), to educate business, local government and community leaders in; • Issues of drug use, 14
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• It’s economic and personal impact on your community, and • Deliver education services and seminars around this. “You are the ‘go-to’ person in your community, backed up by the support, training and technical know-how of an Australian business with 16+ years as a leader in the field. As the leader in your community on this, you deliver education as part of your pre-employment and ongoing employee drug testing services.” Michael is heavily focused on quickly expanding the reach of Drug-Safe Communities across the country to meet the demand sparked by new Government Legislation. “I can tell you that the new requirement to have a wellmanaged drug and alcohol testing program for larger infrastructure projects, is monumental for the workplace drug testing industry, and it’s impact wide-ranging.
• June 2016 • www.FranchiseBuyer.com.au
We have a real and urgent need to build a professional and enthusiastic team across Australia to meet demand and calls by communities for help to tackle this issue. To achieve this, Drug-Safe is offering strong incentives to join us in this most important work.”
We lobbied heavily for this as we have seen first-hand the breadth of the problem.” Importantly, partnering in the journey with Drug-Safe is the Master Builders Association of the ACT, as well as the Timber Trade Association, that are key and influential organisations who, as Michael says, have “Seen the need for expert assistance in helping their members comply with the legislative requirements”. However, not resting on Government Legislation prompted work alone, Michael also explains that the business already has many national and international clients. “We have a broad existing client base for franchise owners to work with including airports in country towns, quarries, fisheries, agricultural services, sports clubs, health institutions and government offices.” Such is the need at present caused by the range of factors mentioned above, that Michael has adjusted the offer in his mission to grow the Drug-Safe Communities brand nationally that much faster. “We are focused on making a difference in our communities, and to present a viable business model
Michael White, Director, Drug-Safe Communities. Here’s what you can expect when you start your new career as a Drug-Safe Community professional. • Over 16 years of experience from the team that “invented the industry” and grew to become the largest and most innovative alcohol & other drug (AOD) service providers in Australasia, • You’ll be trained to the highest accreditation and upgraded/updated as required, • Ongoing PR and promotional support to grow your business, • New client prospect lead generation through your “virtual office” and through your page on our website, • Your own “super-sized” and exclusive territory, big enough for you to recruit your own testing team as you grow, • Uniforms and PPE gear to meet your client’s safety requirements, • A professional presentation pack for you to promote your services and build your client portfolio. All Franchise applicants who meet our criteria and pass the application stage prior to December 31st 2016 will receive an investment discount of over 50%, that is valued at $45,000!
and opportunity to those passionate people who’d like to contribute to the community they live in, but importantly grow an asset at the same time.” “The Government Legislation has created an even greater opportunity for our business, and in light of that we have decided to make it that much easier to invest in your own Drug-Safe Communities franchise. We are significantly reducing the investment amount for the business from now until the end of 2016 to meet the opportunity.” With no specific related experience required, and full training, support and mentoring provided, the team at Drug-Safe is on a mission to positively impact communities across the nation. Find Out More: www.thefranchiseshop.com.au • 1300 139 557
www.FranchiseBuyer.com.au • June 2016 •
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Sales
Sheer persistence will overcome brilliance By Trent Leyshan
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welve hundred dollar!’ Snapped Lily. ‘No way, too much,’ I snorted. The pocket-rocket snatched the calculator from me and punched in a counter offer: ‘One thousand!’ ‘No, no. Still too expen-
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sive,’ I replied. Back and forth went the calculator like a tennis ball fizzing over the net in a grand slam final. Deep into the fifth set, Lily’s frustration became obvious, her wide smile morphing to a frown. I had moved in the
• June 2016 • www.FranchiseBuyer.com.au
Sales
I was on a mission to buy as much cheap stuff as I could in the smallest amount of time. In every stall I observed salespeople applying a similar method. They always request a ridiculously high price. Rejected by the customer, the salesperson asks what the customer wants to spend. Incremental counters then move the customer towards a price that both agree on. In the west, haggling is frowned on; in Asia, it’s simply part of a common respected and tested sales process. If you look more closely at this technique, you will find some real genius. For one, the salespeople apply their process and fully trust in it, and it rarely fails them. They begin by asking what the customer wants to pay, successfully gauging the customer’s expectations. They proceed to explain all the benefits of the product to position it in its most valuable light. The salesperson then sets a price, the customer’s counter- offer establishes their level of buy-in, and so the process moves forward. The salesperson understands that the more time a customer spends in dialogue with them, the more likely they are to buy. If a considerable amount of time passes in negotiations, and the customer then walks, I have witnessed amiable vendors mutating into spitting vipers —disgusted by the customer exiting the sales conversation without an outcome. In short, they are fiercely conscious of their time and how important every opportunity is. Wasted time is dead money.
negotiations marginally, while she had discounted to less than 10 per cent of her initial asking price. But that’s how the game is played in downtown Shanghai, China—a bustling marketplace—replete with all the delights and junk a discount hungry tourist can buy. Lily and I ground to an agreement. She sneered, ‘You a tough man.’ With a chuckle, I said goodbye, knowing I had still left money on the table. But, to spend another five minutes squabbling over what was essentially a few dollars seemed counterproductive. It was my last day in China and
Most importantly, they demonstrated the most vital element of success in any field: persistence. Incredibly relentless in their pursuit of the sale, these sales people work with a tested method that most Western salespeople couldn’t be bothered with. This process is grueling with every target customer being engaged in a structured and patient way, and it takes discipline, persistence and resilience —essential characteristics for success, no matter where in the world you do business. This blog is an excerpt from Trent’s book Outlaw
Trent Leyshan is the founder of sales training company BOOM! Sales and the author of Outlaw and The Naked Salesman. www.BoomSales.com.au
www.FranchiseBuyer.com.au • June 2016 •
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facebook.com/deganicafe
degani_
WHY DEGANI? Degani is Australian owned and operated with strong European influences, making each store unique. Degani boasts the finest coffee, consistent exceptional service and the freshest food options. Born in Melbourne in 1999, Degani has 80 established stores nationwide and is rapidly growing into something of a phenomenon. We have many opportunities for the perfect Franchise Business Partners who wish to be a part of something truly special. Degani provides the opportunity to ride the success of a recognised and trusted brand and will allow you to succeed through engaging your own business acumen, love of fine coffee, knowledge of your market and local area and tap into your own influences to maximize your profits the way you know how.
FLEXIBILITY Degani is unique in that it operates to suit its individual clientele and locale, therefore there are varied business models to choose from - espresso bar, kiosk, café and restaurant styles.
Our kiosks are able to provide a similar menu to our cafes, offering all the quality beverages you would expect from a café, along with indulgent cakes, sandwiches, wraps, focaccias and short order hot breakfasts and lunches. The kiosk model usually occupies mall locations in shopping centres or high traffic locations, such as train stations. Café - (100m2 - 200m2) Our Cafes are generally smaller footprint outlets typically located in high traffic areas like malls or shopping centres. They attract breakfast and lunch crowds. Restaurant - (200m2 - 400m2) Our Restaurants are sit-down licensed venues with full table service. Some outdoor seating areas may be pay at the counter. The key features of our Restaurants include: • Our extended menu • Extended trading hours • Fully Licensed • Full table service Degani can cater to suit your budget.
COMPLETE TRAINING AND SUPPORT PROGRAM
Espresso Bar - (20m2 to 35m2) Our Espresso Bar model is best suited to high traffic zones, like the middle of shopping centre walkways, or the bustling foyer of a train station. Kiosk – (30m2 to 60m2) Our Kiosk format represents a smaller seating footprint to that of our traditional Café model.
The newest Degani Franchise Business Partners are trained through a five-week program, which includes information on how to operate, administer and market their own Degani business. During this time, you can expect to spend time in our support office where you will develop your business
FOR MORE INFORMATION VISIT www.degani.com.au OR CONTACT Franchise Development Coordinator - Eloise Scott eloise.scott@degani.com.au
Australia’s fastest growing CAFÉ
management, leadership and operational skills. We also offer to place you in an approved training store that will mentor you through the day-to-day operations of your new business. We will teach you how to utilise the strength of the Degani reputation to market your store on a local level and to provide an exceptional customer experience. In addition to the training program, you can also expect on the ground support from the operations and training team, when you open. Our support continues, assigning you a Business Development Manager who will support you on your day to day needs. They will visit regularly, providing advice and guidance regarding the operation and profitability of your store; coaching, assistance, training and support is always available to help you succeed. Our aim is to ensure your life within the Degani franchise is a long, successful and profitable one.
WHY YOU? Degani takes the process of selecting each Franchise Business Partner very seriously. Ultimately we want to help franchisees build successful businesses and be profitable. To meet this objective, and to ensure every franchisee in the network is successful, we become selective when it comes to approving Franchisees. We want the best of the best, your success is our success. If you would like to know more about this exciting opportunity, please fill in the “Request information form”.
Franchising and Sailing
Franchising and Sailing
Both require planning, technique and patience to win the Championship ….. By Peter Buckingham CFE
Americas Cup 2013 As much as we may dream of this level of sailing, the beautiful Couta boat I sail on does not quite reach this level of performance or perfection – but we try hard to!
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have been a sailor since I was 9 years old, and I think there is a great comparison between sailing and franchising in many areas. To be successful in either, there are many parallels, which may lead me to suggest Franchisors looking for high quality Franchisees, should start scouring the Sailing Clubs!
Zephyr – 2016 SSCBC
will do which jobs, and who is to support them. Some jobs take 2 people in a specific order and all this is agreed upon. Probably the equivalent would be a Team Meeting, (Franchisor or Franchisee level), where the jobs are allocated, and everyone hopefully can see the big picture, and knows the jobs they need to do.
Some of the areas I will use in my comparison are: Need a Race Plan, or maybe a Business Plan Need good equipment Good leadership (the Skipper) Need to build a consistent team (regulars) Be able to celebrate the successes
Having Good Equipment
I am a gluten for punishment my wife says, and I happen to sail at 2 Clubs. Whilst we see it as very serious, I was privy to attending the last America’s Cup in San Francisco in 2013, and that was the level approaching perfection – one that every Franchisor dreams of. These boats were approaching 100 km/hr up on foils and were being sailed by the best professional sailors in the world.
Having a Race Plan or Business Plan
The day before a race, our skipper decides on how many people he wants to take as crew depending on the forecast wind. Often we sail with 7, or down to 5 on a light day. I would compare this to looking at the economic climate, and having a feel of what may be coming in the near future. All franchises should be doing this possibly in the form of a SWAT analysis on a regular basis. Before we start a race on the Couta boat we normally have a small meeting where we discuss the weather, who
Whether in business or sailing, you need good equipment. If a Franchise system is skimping on fitout, equipment required to service the customer, and just looks tired, the performance will probably mirror that image. In my days at Caltex, it was essential that every so often a new image was bought in to keep the service stations competitive, or they just lost their shine and performance followed. In sailing this is reflected in having a good boat that will be consistent and reliable. The America’s Cup boats were the most consistent I have ever seen, relying on technical innovations (which happened to Team USA half way through the Regatta), to achieve superiority over their competition. In the Couta boats this comes down to good design, regular maintenance and even getting the bottom cleaned every couple of weeks by a diver (not me)!
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Franchising and Sailing Good leadership (the Skipper)
A good boat needs a good Skipper to win. The Skipper must have a great understanding of his vessel, and be able to understand / participate in the decisions that have to go on around him. This does not mean he has to do everything, it means he has to be able to delegate, and make sure all the rest of the crew do their jobs, and give him feedback as required.
Skipper James Spittle on Oracle Team USA
In a Franchise, this has to be the case from the CEO of the Franchisor, through the Franchisee, and then passed through to the staff. If the leaders are unsure what they are doing, this creates doubt down the chain and inevitably leads to poor performance.
event. Even if you are a solo sailor, you still probably rely on parents, a partner, or a mate to assist you in your sailing endeavours. In a team like the Couta boats there has been around 20 different people who were on board at different times in the 20 race season. Skipper Max Chester on Zephyr
The America’s Cup demonstrated this to perfection, with Australian Jimmy Spittle leading Oracle Team USA as the skipper, and yet taking in information from the tactician and all around him.
Need to build a consistent team (regulars)
How often do we go into a business and over a quiet time, or on a weekend are dismayed by the staff who are on hand? Whether it be poor service in a coffee shop, staff taking phone calls or chatting amongst themselves while the customer stands looking at them, it all reflects poorly on the business. In sailing, it is not always easy to get a regular crew (especially when it can need 7 on a Couta boat), so it is always the Skipper’s problem to be recruiting and training so they have a good size pool to draw on. Our recent success on Zephyr this year was probably a regular crew of 5 people who all knew what was required, and then some others to add ballast and weight to the boat.
Team Zephyr So if you can get your hands on the silverware, hold on to it and enjoy it.
Summary Franchising and sailing have a lot in common as both rely on consistent performance to achieve the highest level of success. Maybe the FCA needs to start a training program for Franchisors, Franchisees and their staff on small boats at the various yacht clubs around Australia to build up the resilience! Good luck with your new business.
Be able to celebrate the successes In a Franchise system, whether as the Franchisor or the Franchisee, it is good to be successful. This may be in just making a tidy profit, or it may be in recognition from others such as the FCA Awards, or it may be internal awards within the Franchise System. By passing on acknowledgement of a job well done, everyone feels better and is more willing to perform at that little bit extra that often makes a big difference. In sailing it is similar, and in most cases it is a team 22
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• June 2016 • www.FranchiseBuyer.com.au
Peter Buckingham is the Managing Director of Spectrum Analysis Australia Pty Ltd, a Melbourne based Geodemographic and statistical consultancy. Spectrum specializes in assisting clients with decisions relating to store and site location using various scientific and statistical techniques. To contact Peter email peterb@ spectrumanalysis.com.au or call on (03) 98300077.
www.stellarossa.com.au
Store Design
Seeing the Light in Retail
Next time your walk into a retail store, take a moment to consider the impact that the lighting environment has on you and your purpose and behaviors in that store. By Mark Muller
I
n retail stores, lighting can affect how we feel about the store environment and the brand. It can create ambience, distinguish product zones and affect our decision-making. While the technology of lighting is constantly advancing, the implementation of lighting design remains as much art as science. Like such industries as photography, filmmaking, architecture and graphic arts, it is technology that provides the tools, but it is creativity that engages the emotions. How a store is lit affects how customers perceive products and, thus, how the goods are sold. While it is true that brightly lit products attract the eye, the misconception of many retailers is that simply adding more light will increase sales. If this was the case, then successful stores would require customers to wear sunglasses. This is not the case, though. The human eye is a complex and sensitive device. It is capable of distinguishing between many millions of different colours and brightness down to just a few photons. Flooding this sensitive instrument by
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many trillions of photons at every point in a shop is not necessarily the best way to engage customer interest. In fact, the eye regulates the quantity of light entering the pupil by constricting the iris. This compensates for light levels that are extremely low or extremely high, bringing them into the middle ground of optical understanding. You can easily test this by closely watching a match being struck in both broad day light and complete darkness. In daylight the brightness is barely noticed, but in darkness it is almost blinding. The key point here is that it is not so much the absolute intensity of light that we notice, but rather the change in lighting level. This means that we can control the way products are perceived in a retail environment by using a combination of high and low lighting levels, rather than just adding more light. This sensitivity to change is a common trait of human psychology, and the effect can also be seen in retail pricing strategy. For example, the easiest way to make a product appear cheap is to either place it next to a much more
• June 2016 • www.FranchiseBuyer.com.au
Store Design
expensive product, or show the original and discounted prices together. As with lighting, it is the change in pricing level that is more powerful than the absolute price alone. The application of this theory to a retail store can be a daunting exercise due to the many types of light fittings available and the many different products in need of light. This is where the use of a strategic approach to the application of lighting can simplify the process. Lighting design strategy begins with understanding that it is easier to control our lighting environment if we break it down into layers, with each layer performing a specific function. In retail stores there are four key layers of lighting: ambient, feature, task and decorative. The ambient layer is a general lighting array positioned at the highest level in the ceiling space and can cover up to 100 per cent of the ceiling area. It provides a background level of illumination throughout the store so that customers can interpret the overall shop space and navigate around it. Ambient light fittings, such as fluorescent tubes, emit a broad wash of light over a large area. While its levels can change between zones, the light created in the ambient layer is too blunt to be product specific. Highlighting specific areas is the job of the accent layer. Where the ambient layer may cover up to 100 per cent of the ceiling space for general illumination, the accent layer is used intermittently to provide feature illumination. Accent fittings such as dichroic spotlights use narrowbeam lamps to increase the light level on specific products or displays. This focused lighting creates the required change in level to capture a customer’s attention. Accent lighting is used to direct the attention of a customer towards feature products, brands, specials and promotions. The light fittings used here should have a more narrowly focused beam, with adjustable direction to increase illumination directly on the product. As a rule of thumb, accent lighting needs to increase the brightness of a
display by 50-100 per cent to create a noticeable difference in its surroundings. There is no point in accenting everything, though. It is the relief in brightness between features that resets the eye. The third layer is for task lighting, which is used to increase illumination over areas where specific work or tasks are performed: eg, service counters, demonstration benches and work surfaces. Lamps that reduce shadow, such as fluorescent fittings, are good for providing even task illumination, but to provide sufficient increase in brightness they usually need to be suspended at a lower level. In many retail stores, feature light fittings are used to attract attention and enhance décor. Pendant fittings with custom lampshades, LED strip lighting and even chandeliers can be used to create a statement and highlight a particular display area. Decorative fittings should be used sparingly in most stores, partly because they need to remain a ‘feature’ and partly because their high cost usually prohibits excessive use. While these layers provide the basics of retail lighting application, interesting, unique and spectacular lighting effects can be created by manipulating the quantity of and location of fittings in each layer. At the very least, a simple application of the four-layer approach can help stores both enhance the display of products and avoid simple lighting mistakes. This article first appeared in Retail Pharmacy Magazine With more than 20 years in the retail design and fit-out industry, Mark Muller is the author of “The Power of Retail Design”, which is available at www.gurushopdesign.com.au, and is the founder of Mark Retail. www.markretail.com.au or 1300 397 968.
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Stellarossa expansion taking shape Providing a quality choice to those looking for a premium coffee experience as well as those looking to establish a solid business has seen one espresso bar franchise grow to more than 25 sites Australia-wide. By Emma Webb
S
tellarossa’s first store was established in 2009 in Fortitude Valley, Brisbane, and has since grown to 26 franchises throughout Australia. Offering premium coffee and food options, there are a three main business models, from an espresso bar offering coffee and a cabinet range of food; a café, offering a menu as well, and sites with extended hours, offering a larger menu as well as cabinet options. Stellarossa Director Darren Schultz says while the business’s growth seems to be happening at a rapid pace, he is actually taking his time. “We’ve been patient with the growth of the business to ensure solid foundations were built before expanding,” he says. “Site selection, along with franchisee selection has been the key to our success.” Darren says a further 10 sites will open throughout Australia by the end of this year. Each site having a unique offering keeps the customers coming back, according to Darren. “There is so much choice in the hospitality marketplace, therefore you have to continue to provide quality service and product,” he says. “It’s about retention, not just getting the public in once.”
It is not just about signing up franchisees either, according to Darren, who says each site owner is given training and support throughout the term of the franchise to ensure they have the best chance at success. “Franchisees receive ongoing support for the term of the franchise agreement with monthly visits from a member of our Operations Team,” he says. “Support is given in the areas of quality control, ongoing training, expense management and marketing. “As franchisors we operate a very transparent systems and our goal is to get franchisees into the business at the best possible price, without affecting the integrity of the brand. “We look for personality and passion in our franchisees. You can teach skills but you can’t teach personality.” As well as ongoing training, buying a Stellarossa franchise means you are provided with a turnkey business, meaning the hard work is done for you right at the start. This includes operation manuals, uniforms and a complete shop fitout. Franchisees will also be assisted with marketing and product development. Find Out More: www.stellarossa.com.au or call 07 3106 5810
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Become a master negotiator
Reading
Negotiating is a big part of business and can affect the cost of your partnerships and essentially define your profit margins – learn how to do it better. Negotiating for Success: Essential Strategies and Skills
Secrets of Power Negotiating: 15th Anniversary Edition
Negotiation (The Brian Tracy Success Library)
Negotiation Genius: How to Overcome Obstacles and Achieve Brilliant Results at the Bargaining Table and Beyond
George Siedel • October 5, 2014 • Van Rye Publishing, LLC We all negotiate on a daily basis. We negotiate with our spouses, children, parents and friends. We negotiate when we rent an apartment, buy a car, purchase a house and apply for a job. Your ability to negotiate might even be the most important factor in your career advancement. Negotiation is also the key to business success. No organization can survive without contracts that produce profits. At a strategic level, businesses are concerned with value creation and achieving competitive advantage. But the success of high-level business strategies depends on contracts made with suppliers, customers and other stakeholders. Contracting capability—the ability to negotiate and perform successful contracts—is the most important function in any organization.
Brian Tracy • June 19, 2013 • AMACOM Div American Mgmt Assn. Negotiation is an essential element of almost all of our interactions—personally and professionally. It’s part of how we establish relationships, work together, and arrive at solutions for our clients, our organizations, and ourselves. Simply put, those who don’t negotiate well risk falling victim to those who do. Throughout his career, success expert Brian Tracy has negotiated millions of dollars worth of contracts. Now, with this concise guide, you too can become a master negotiator and learn how to: • Utilize the six key negotiating styles • Harness the power of emotion in hammering out agreements • Use time to your advantage • Prepare like a pro and enter any negotiation from a position of strength •Gain clarity on areas of agreement and disagreement • Develop win-win outcomes • Use the power of reciprocity • Know when and how to walk away • Apply the Law of Four • Plus much more Smart negotiation can save you time and money, make you more effective, and contribute substantially to your career. Jam-packed with Brian Tracy’s trademark wisdom, this practical and portable book puts the power of negotiation right in your hands.
Roger Dawson • April 24, 2012 • Open Road Media Award-winning negotiation expert Roger Dawson shows readers how to ask for—and get—what they want. Thinking “win-win”—looking for that magical third solution in which everyone wins but nobody loses—can be a naive and ultimately unsuccessful approach in today’s tough business environment. Power Negotiating teaches that the way you negotiate can get you everything you want and still convince the other side that they won also. Secrets of Power Negotiating covers every aspect of the negotiating process with practical, proven advice, from beginning steps to critical final moves: how to recognize unethical tactics, key principles of the Power Negotiating strategy, why money is not as important as everyone thinks, negotiating pressure points, understanding the other party and gaining the upper hand, and analyses of different negotiating styles.
Deepak Malhotra Max Bazerman • September 25, 2007 • Bantam. From two leaders in executive education at Harvard Business School, here are the mental habits and proven strategies you need to achieve outstanding results in any negotiation. Drawing on decades of behavioral research plus the experience of thousands of business clients, the authors take the mystery out of preparing for and executing negotiations—whether they involve multimillion-dollar deals or improving your next salary offer. What sets negotiation geniuses apart? They are the men and women who know how to: •Identify negotiation opportunities where others see no room for discussion •Discover the truth even when the other side wants to conceal it • Negotiate successfully from a position of weakness •Defuse threats, ultimatums, lies, and other hardball tactics •Overcome resistance and “sell” proposals using proven influence tactics •Negotiate ethically and create trusting relationships—along with great deals
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Online
Pick up a new skill
Whether you’re in it to improve your existing skills in business – or rather just learn something you have no idea about, these sites can help you out. Udemy For Business
www.business.udemy.com People need access to content that is engaging and useful. That’s why we at Udemy for Business offer organizations content that’s been vetted by 11 million learners around the world. We continuously monitor trends and work with our content partners to ensure our content collection is always updated with the skills your employees need to succeed. Our instructors are renowned subject matter experts, publishers, and consultants who share their knowledge using proven methods. For the topics unique to your organization, our intuitive course creation platform lets you deliver proprietary content quickly and easily, from one central learning portal.
Lynda.com
http://www.lynda.com/ Lynda.com leading online learning platform that helps anyone learn business, software, technology and creative skills to achieve personal and professional goals. Through individual, corporate, academic and government subscriptions, members have access to the lynda.com video library of engaging, top-quality courses taught by recognized industry experts. For 20 years, lynda.com has helped students, leaders, IT and design pros, project managers—anyone in any role—build software, creative, and business skills. Now part of Linkedin, Lynda.com serves more than 10,000 organizations. With tutorials in five languages, Lynda.com is a global platform for success.
Khan Academy
www.khanacademy.org Khan Academy offers practice exercises, instructional videos, and a personalized learning dashboard that empower learners to study at their own pace in and outside of the classroom. We tackle math, science, computer programming, history, art history, economics, and more. Our math missions guide learners from kindergarten to calculus using state-of-the-art, adaptive technology that identifies strengths and learning gaps. We’ve also partnered with institutions like NASA, The Museum of Modern Art, The California Academy of Sciences, and MIT to offer specialized content.
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• June 2016 • www.FranchiseBuyer.com.au
Technology
App Chat For any business it’s obvious you need to keep your spending in check, so why not make it easy on yourself with these smartphone apps to keep it under control the easiest possible way?
Trello
Swoodle
Slack
Asana
https://play.google.com/store/apps/details?id=com. trello Trello gives you perspective over all your projects, at work and at home. Whether it’s managing a team, writing an epic screenplay, or just making a grocery list, Trello is your sidekick for getting things done and staying organized. Trello is free to use forever. • Create boards to organize anything you’re working on.• Use them solo or invite coworkers, friends and family to collaborate. • Customize workflows for different projects
https://play.google.com/store/apps/details?id=com. Slack All your team communication in one place. A new way to get more done, spend less time in meetings, and reduce email. That’s Slack.• Real time messaging and file sharing for one-to-one and group conversations • Powerful search and archiving, so you can find information easily • Hundreds of integrations with apps and services including Dropbox, Asana, Google Drive, Twitter, Zendesk and more • Instantly syncs across all devices
https://play.google.com/store/apps/details?id=com. displaynote.solano • Messaging for teams with real time collaboration, editing and viewing your office docs, presentations, pdfs and images plus group video, voice and messaging at the same time. All for free.• Messaging for teams with drag and drop file sharing.• Collaboration and Co-Editing on Docs, Images, Presentations, Doodles.• Grab an office doc, pdf, images and share it with your contacts. As you edit, scroll, pinch, zoom they follow along in real-time. Collaboration has never been easier. Unlock it and allow others to co-edit, scroll, annotate at the same time.
https://play.google.com/store/apps/details?id=com. asana.app Asana is the easiest way for teams to track their work and get results. From tasks and projects to conversations and notifications, Asana enables teams to move work from start to finish. It’s simple to get started, but powerful enough to run your entire business. And it’s free. - Create tasks, to-dos, reminders, and requests from anywhere in the app (or from your home screen, with the widget) - Create projects to organize your tasks - Add due dates, assignees, followers, details, and files to your tasks - Comment on tasks from anywhere
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Want to get into Franchising?
Come to the Franchising Expo in your city. Secure your free ticket today at www.franchisingexpo.com.au using code FRANBUYER Sydney Royal Hall of Industries, Moore Park, 18-20 March Perth Perth Convention Centre, 6-7 May Brisbane Brisbane Convention Centre, 23-24 July Melbourne Melbourne Exhibition Centre, 26-28 August
ENDORSED BY
Events
Dare to dream big at Franchising Expo
E
ver dreamed of owning your own business, but not sure how? Or expanding the one you already have? Head to the Franchising & Business Opportunities Expo in Brisbane in July or Melbourne this August, to meet the people who can tell you more. “Attending the Expo in Brisbane or Melbourne is a great way to investigate franchising options and learn more about this exciting and dynamic sector,” says Exhibition Manager Fiona Stacey. “Researching online is always a good start, but nothing can replace asking questions faceto-face, or hearing from the experts first-hand.” The Melbourne Franchising & Business Opportunities Expo is traditionally the biggest of the year, and will once again be a highlight of the Victorian Small Business Festival. Meanwhile there will be plenty of buzz in Brisbane, with new concepts to see plus motivating presentations in the seminar theatre, including keynote speaker John O’Brien. As Poolwerx’s high profile CEO, O’Brien will share what he has learned as he built Australasia’s largest pool and spa network with over 300 active franchise territories, 330 mobile vans and more than 70 retail stores. O’Brien has been highly involved in the Australian franchise industry for over 20 years as a member of the Franchise Council of Australia (FCA) and World Franchise Council, and is a regular contributor at high profile franchise events such as the National Franchise Convention. An engaging and informative speaker who wowed Expo audiences in Sydney and Perth, O’Brien will give crucial advice to visitors, particularly around the best questions to ask prospective franchisors. Joining O’Brien as a keynote speaker in Melbourne will be Chris Malcolm, owner and Managing Director of Clark Rubber. Malcolm took the brand from an ailing
John O’Brien, CEO of Poolwerx, offers crucial franchising advice to Expo visitors.
chain of stores to a thriving franchise business, when he became a licensee in 1995, then in 2000 he bought the Clark Rubber brand from Pacific Dunlop. He went on to win Franchisor of the Year in the FCA awards, and today Clark Rubber has over 75 stores nationally and is continuing to grow. Now his focus is on helping franchisees build their own successful Clark Rubber retail business. Poolwerx and Clark Rubber are exhibiting at both shows, along with other renowned companies VIP Home Services, The Coffee Club, Lenard’s and New York Slice, as well as new players Refresh Renovations and National Drones. Stacey adds that the recent Perth Franchising & Business Opportunities Expo, held for the first time in some years, was a huge success and demonstrated the vitality and strength of the franchising sector. “This was a one-day show, and it was pumping from the get-go,” she says. “Our exhibitors commented that the visitors were serious about investing and keen to find out more from franchisors and industry experts. We’ll definitely schedule another Expo in Perth next year.” Register now for your free ticket to a Franchising & Business Opportunities Expo in Brisbane or Melbourne; go to www.franchisingexpo.com.au and use code FBM. Diary Dates: Brisbane: 23-24 July, Brisbane Convention & Exhibition Centre, South Bank Melbourne: 26-28 August, Melbourne Exhibition Centre, South Wharf
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Latest Listings
Latest Listings QUEENSLAND
$449,900 + SAV Cartridge World
$320,000 + SAV The Coffee Club
$350,000 + SAV Subway
$379,000 Rent The Roo Rentals
$459,000 The Coffee Club
$549,000 + SAV Worldwide Printing Solutions
Cairns Dione Mauric 0415 543 469
Mermaid Waters Bob Dean bob@franchisebrokers.com.au 0408 822 544
Everton Park Russ Webb russ@franchisebrokers.com.au 0467 051735 34
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Innisfail Dione Mauric 0415 543 469
Gold Coast North Bob Dean bob@franchisebrokers.com.au 0408 822 544
Brisbane North Russ Webb russ@franchisebrokers.com.au 0467 051735
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classifieds classifieds
classifieds A selection of listings from www.FranchiseBuyer.com.au
Queensland Muffin Break (Cairns Central)
Price Details:
$199,000
A selection of listings from www.FranchiseBuyer.com.au
* Refurbishment included in sale price! No more to spend! * Prime foodcourt location * Experienced franchisor with excellent support and training Dione Mauric 0415 543 469
Accuracy Statement Whilst all care is taken to reproduce this information, please contact the listing owner for the most current information on listings. Search By Listing Name
Price Attack (Cairns Central)
Price Details:
$199,000
* No prior experience required, full training and ongoing support provided * Comprehensive national marketing program to deliver sales to your business * Located in the largest shopping centre in Cairns Dione Mauric 0415 543 469
Outback Jack’s (Cairns)
Price Details:
$595,000
Boom Boom Burgers (Chevron Island)
Pizza Capers (Bundaberg)
Price Details:
$348,000 + SAV
* Ranked in the top 10 performing stores across the whole brand for customer count * Profitable business with strong weekly sales * Business is ideal for a Husband/Wife team Dione Mauric 0415 543 469
Price Details:
$259,000 + SAV
Pizza Capers (Hervey Bay)
Price Details:
$99,000 + SAV
* Great location in the recently refurbished Stockland Shopping Centre * No more money to be spent, business has a near new fit-out and meets all requirements of the Landlord and Franchisor! * Favourable new lease terms in place Dione Mauric 0415 543 469
* This is a high performing business with a strong 7 figure turnover * This business is continuing to grow and has the highest sales nationally * Favourable lease tenure Dione Mauric 0415 543 469
* Fantastic location on Chevron Island in the dining mecca * Fantastic reputation with regular clientele * Open 6 days a week for lunch and dinner Bob Dean bob@franchisebrokers.com.au 0408 822 544
Provender (Gold Coast)
Price Details:
$499,000 + SAV + Cash Floats
• Very little overheads - no staff required • Easy to run business with flexible hours • No qualifications required - full training provided Bob Dean bob@franchisebrokers.com.au 0408 822 544
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classifieds Bright Eyes (Robina)
Price Details:
$99,000 + SAV
• Prominent location in the heart of Robina • Kiosk located in the largest shopping centre on the Gold Coast • Easy access and ample parking Bob Dean bob@franchisebrokers.com.au 0408 822 544
A selection of listings from www.FranchiseBuyer.com.au Accuracy Statement Whilst all care is taken to reproduce this information, please contact the listing owner for the most current information on listings. Search By Listing Name
Hip Pocket Workwear & Safety (Lawnton)
Clark Rubber (Southport)
Price Details:
$150,000 + SAV
* Prominent location with great visibility * Easy access and off street parking * Iconic brand spanning over 65 years Bob Dean bob@franchisebrokers.com.au 0408 822 544
Price Details:
$420,000 + SAV
Wild Nature (Gold Coast)
Price Details:
$130,000 inc. SAV
* Work part time and still build your own 6 figure business with the lifestyle you want, work at home and be at markets 2.5 days a week. * Ideally suit someone who can connect with people and build long term relationships * You must be willing to engage with people at markets and connect with people Bob Dean bob@franchisebrokers.com.au 0408 822 544
Salsa’s (Indooroopilly)
Price Details:
$699,000 + SAV
Zambrero (Brisbane North)
Price Details:
$429,000 + GST
* No experience needed as full training is given on brand operations, HR, Marketing and Finance . * Outstanding Local and National support from a dedicated and passionate franchisor team. * Plate for Plate scheme helping stop world hunger Russ Webb russ@franchisebrokers.com.au 0467 051735
Price Details:
$550,000
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FRANCHISE BUYER
• June 2016 • www.FranchiseBuyer.com.au
* Awesome location - in the food court of the largest shopping centre in the Western suburbs of Brisbane * Fast, fresh, healthy, Salsa’s Fresh Mex ticks all the boxes * Part of the Retail Zoo stable of franchises that includes the successful Boost Juice brand Russ Webb russ@franchisebrokers.com.au 0467 051735
Brumby’s Bakery (Wavell Heights)
Price Details:
$300,000 + SAV
Midas Service Centre (Indooroopilly)
* Location - within the Indooroopilly Central Shopping Centre, with main road frontage and massive exposure to passing traffic * Modern and well maintained equipment * Comprehensive operational systems in place Russ Webb russ@franchisebrokers.com.au 0467 051735
* Well established and very well known within the area * Excellent signage on main road location * Extensive client base Russ Webb russ@franchisebrokers.com.au 0467 051735
* This store sits in the top 20 of Brumby’s stores in Qld and in the top 5 for sales per customer * Location-Shaw Road - one of Brisbane’s busiest roads so traffic (vehicle & pedestrian) is at a high Russ Webb russ@franchisebrokers.com.au 0467 051735
Pizza Capers (Kenmore)
Price Details:
$339,500 + SAV
* Most established Pizza Capers store - opened in 1996 * Run under management - great opportunity for new owner operator * Trained and dynamic team already in place Russ Webb russ@franchisebrokers.com.au 0467 051735
classifieds Brazilian Beauty (North Adelaide)
Southern Australia
Price Details:
$345,000 + SAV
Fasta Pasta (Mount Gambier)
* Rent is under 6% of turnover * New franchise agreement just signed with option to renew to 2030 * Turnover in excess of $1.6m for the last three years James Grigg james@franchisebrokers.com.au 0401 237 717
Price Details:
$1,000,000 + SAV
Cibo Expresso (Elizabeth)
Price Details:
$290,000 + stock
Red Rooster (Mount Gambier)
* Currently run under management - benefit from the fully trained staff in place * Potential for a full time owner operator to increase returns * Rent under 6% of sales James Grigg james@franchisebrokers.com.au 0401 237 717
Price Details:
$700,000
* Ideal location in North Adelaide Shopping Village operating six days a week * No fit out required - salon is equipped with all updated equipment and fittings * Brazilian Beauty is the market leader in their niche with more than 20 stores operating across Australia James Grigg james@franchisebrokers.com.au 0401 237 717
* This business would benefit significantly from being run by a full time, motivated owner operator * Prime location in the busy food court at Elizabeth Shopping Centre * Long franchise agreement in place with options to renew to 2035 James Grigg james@franchisebrokers.com.au 0401 237 717
Ultra Tune (Christies Beach)
Price Details:
$265,000 + stock
* Revenue has been increasing for the past three years * Return to owner of over 40% * Owner currently works only 25 hours per week James Grigg james@franchisebrokers.com.au 0401 237 717
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