Original Poster Company-Franchise Kit

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Your future is on the cards...


Live The Original Life Have you ever sat staring at a computer screen in an office, lamenting the rigmarole of the nine-to-five? Or clock-watching, thinking about how many minutes there are until lunch? Or sat worrying about how many weeks it will be before you get your next pay slip…the pay slip that’s pretty much the same as last month, the month before, and the month before that? Ask yourself a question...when was the last time you were able to make more money just by working that little bit harder or smarter?

Turn time to your advantage

Dene Reynolds Franchisee, Sunshine Coast

“From my point of view, the best thing about running an OPC franchise is that I’ve finally found the flexibility I craved.”

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From young, single-minded individuals wanting to shake off the shackles of employment, to mums desperate to spend more time with their kids, to couples wanting to work more closely together…hundreds of people from all walks of life have taken the step to become OPC (Original Poster Company) franchisees. And despite their varied backgrounds they have one thing in common – they have taken hold of destiny and made a commitment to living their dream.

Living by Design Take Dene Reynolds, a mother who was fed up with having to squeeze time with her son into her busy working life. Today, she runs an OPC franchise on the Sunshine Coast. She picks the hours she works and comfortably fuses the demands of parenthood with running the franchise operation and because running an OPC franchise involved counting and sorting stock – sometimes that is invariably done at home.


Future Origins So, where do you see yourself a year from now? Where do you see yourself in two, three or five years? At OPC we like to ask these questions because reflecting on your possible future is perhaps the greatest investment of time you will ever make. Making the right choice about where you want your life to go, and then taking the crucial steps to get there, are the very things that will shape your sense of personal fulfillment, your selfesteem, your financial status – and ultimately your success. We know that starting out in business without support isn’t easy. Most people who try to make it on their own don’t get past their first year. Why? Because they don’t have the experience or the backing. The pressures come in from every angle, they run into cash flow problems and are hampered by uncertainty. It’s a tough climb. But there is a middle path between working for someone and going it alone. In buying an OPC franchise, new franchisees are able to tap into the wealth of experience and knowledge that the company has acquired and systemised over nearly two decades. And having the backing of a knowledgeable and caring franchisor, one that encourages careful and effective business planning, will prevent many problems arising. When problems do arise, the resources and support structures are there to tackle them head on, with confidence. The relationship with OPC and its franchisees is one of unfaltering trust. We have positioned ourselves to encourage and sustain our franchisees throughout the initial development of their business, to guide them according to our tried-and-tested business model, and to act as a safety net when and if they run into difficulties. With OPC, there’s always somebody to talk to or turn to.

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Stocked With Potential OPC Australia has untouched, virgin areas for you to develop from scratch, however, sometimes the resale of an existing territory will become available in your area. Whichever option is the right choice for you, be sure OPC will support you in reaching your personal development and income goals.

A simple plan, well executed The great thing about an OPC franchise is its lack of complexity. Stripped down to its basic components, the business is really only about three things: greeting cards, display stands and customers. What OPC franchisees need to do is get the balance of these things right, focus on building fruitful relationships, and provide exemplary and consistent customer service. The combination of these things will ensure the success of any OPC franchise.

Geoff Rowell Franchisee, Melbourne

“The great thing about my OPC franchise is that it’s only as stressful as I want it to be. I can choose to put in 14 hours one day, and then give myself a day off. Or I can fit an entire week’s work into two or three days.”

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If you enjoy interacting with people, are enthusiastic, and can understand the nuts and bolts of how a greeting card consignment franchise works (something that shouldn’t be difficult once you’ve read this prospectus), OPC would love to talk to you.


More Glad Tidings... To be an OPC franchisee, you don’t need to be… An expert in the greeting card industry An authority on aspects of graphic design An accountancy expert Experienced at running your own business “The moment you make the decision to buy your own franchise, one that provides you with the help and support of a team of professionals entirely dedicated to you, you begin to take control of your own life and finances.” Caroline Esmond Master Franchisee Australia

A sales guru If you have the right set of personal attributes and drive, you can learn all of the above in OPC’s comprehensive seven-day training course held at its head office. You’ll also gain knowledge and experience in your territory with a dedicated Business Development Manager working alongside you.

Qualities we do like our franchisees to have… Lots of energy and enthusiasm A genuine desire to succeed The ability to run and expand an established territory Sufficient funds for the investment A car and driving licence Somewhere to keep stock, such as a garage or good-sized room

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Why Go With OPC? OPC Australia operates as Master Franchisee for Australia from their warehouse, office and training facility in Broadbeach Waters, Queensland. One of the best things about OPC is that it is the most securely established greeting card consignment franchise in the world. In times of economic uncertainty, this is the kind of information anyone thinking about buying a franchise needs to hear. In the UK we have a team of dedicated staff including web experts, designers, warehouse operatives and admin staff working closely together to ensure the smooth running of our UK and International franchises.

A picture of passion

Brian Pierson Franchisee, Sydney

“The best thing about running an OPC franchise is that it works for you while you’re away. Before I recently went on holiday to Cyprus, I put in extra hours to make sure all of my customers were fully stocked with the best ranges. While I was sunning myself on the beach I was thinking about customers buying my cards and making me money.”

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What’s more, at OPC we’re not in the business of diluting ourselves into other ventures. We believe in keeping our eye on the ball, and giving exemplary service and support to our franchisees at all times. Creating innovative, fun, high quality cards, and supporting our franchisees up and down the country is what we do best. We refuse to be a jack-of-all-trades. We prefer instead to be master of one – and that’s the greeting card industry!

Why retailers love OPC franchisees OPC franchisees provide their customers with an exceptional business proposition, one most accurately described as a no-brainer. Customers get display stands, stock, a range of striking cards to suit every occasion, new designs every month, a full merchandising service plus removal of any damaged stock. All at zero cost! In fact, the only time a retailer parts with any of their hard-earned cash is when they’ve actually sold some cards.

And the best bit for franchisees… Day or night, every time a card is sold in your territory, you make money.


Why Me? Because you are you! Franchisees come to us from all walks of life. Some have been franchisees before, suddenly keen to branch out in a new direction. Some have been working mothers looking for more flexibility. Others have been city professionals taking advantage of redundancy payouts – or those simply looking for a better work/life balance. We don’t mind what background our potential franchisees have; what we are looking for are genuine qualities that will ensure the success of a resale territory. Our formula is incredibly simple: we want all of our franchisees to build good, respectful, long-lasting relationships with retailers to ensure high sales volumes. The more places franchisees have their display stands, the more cards they will sell and the more money they will make. It’s a three-way relationship between OPC, its franchisees and their customers, that translates into a win-win-win situation.

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Natural Selection If you want to team up with a leading brand providing retailers with an unparalleled range of cards and an unparalleled service, on a consignment basis, there is only one sensible choice...

Here are a few more reasons to buy into OPC... A worldwide brand Operating for over 20 years A full member of the British Franchise Association A diverse range of greeting cards and ancillary products An irresistible proposition for retailers High profits A business that works around you A business that works for you A business you can run from home Your own protected territory Extensive training A high level of support Now that we’ve put our cards on the table and told you how OPC works, why not give us a call today? Find out how you can start to turn a profit from your own greeting card franchise.

Call us on: 07 5538 6983 originalposter.com


07 5538 6983 The Original Poster Company Australia 58 Allambi Avenue, Broadbeach Waters, 4218, Qld

australia@originalposter.com

www.originalposter.com


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