Passion for Pets

Passion for PETS

by Alesia Visconti

We are obsessed. We fret over what they eat, how they look, and their overall happiness. We pamper them. We post pictures of them on social media. We lose sleep if they are sick. We worry about them when we have to travel and leave them home. They protect us, keep us company, and love us unconditionally. Our pets are more than just the animals we keep. They are family.

Indeed, pets are precious. If you need proof of that, take a look at the $69 billion pet industry, which by the way, is expected to hit $100 billion by 2020. Thinking of buying a franchise? The pet market—with so many sub-categories–may be a great bet.

Today’s pet industry includes pet supermarket brands, grooming brands, daycare brands, and specialty pet-food brands, just to name a few. Not only is the industry growing—at a steady rate of 7.8 percent per year, mind you—but it’s proving to be extremely recession-resistant. Pet ownership is at an all-time high: 68 percent of all U.S. households include pets and many have more than one.

While a pet franchise may include adorable four-legged customers, it is still a business. You still need to look at the business model, investment costs, royalties, and the training and support provided by the franchisor. But in an era where career bliss is often found outside of corporate America, owning a franchise in the pet industry can be very rewarding. You may even get puppy licks as a bonus.

Alesia Visconti has 20-plus years helping others find their career bliss. She is the CEO of FranServe Inc, the world’s largest franchise consulting & expansion organization. Her motto in life is “work hard, play hard, help others, repeat.” She and her expert team of franchise consultants are passionate about helping others achieve their dreams of business ownership through franchising. Alesia is a self-proclaimed nerd and loves all things “superhero.” For more information visit www.franserve.com. To reach Visconti, call 800-206-5454 or email avisconti@franserve.com