SINCE 40 YEARS
IN BUSINESS NAZEER FRANCHISE AVAILABLE NOW
CALL: 9315185354
CONTENTS QUICK FACTS
03
FOUNDER’SM ESSAGE
04
THE TASTE
05
OUR HISTORY
06
VISION & MISSION
07
OUR RESTAURANTS
09
SUCCESS STORY
10
DIGITIZATION
16
OUR TEAM
20
SOME QUICK FACTS Somethingyou should know about Nazeer Foods
6Million
+22%
865
CUSTOMERS IN 2018
SALES GROWTH IN 2017
STAFF MEMBERS
At Nazeer we served more than 3.5 million customers across our 24 stores in Delhi-NCR.
Nazeer has beaten all the industry expectations, standards and grew exponentially at the rate of more than 24% against all odds.
With a workforce of more than 865 trained professionals, Nazeer is fast becoming favoured destination for young and talented individuals.
FOUNDER"S MESSAGE Mughlai flavours shouldnot be limited to elite only….itmust be savouredby everyone -
FounderAftabAhmed. I want common people to savour mouthwatering authentic Mughlai, Indian and fusion food, served in a pleasant, warm and comfortable environment at affordable pricing. Nazeer has grown to become a successful brand by focusing on its strengths which are:
QUALITY* QUANTITY* PRICE
DELECTABLE
TASTE Founder’s Secret Traditional HandmadeSpices
THE SECRET We use hand-picked fresh and top quality ingredients, which provide
distinctive aroma and avor to our food. We grind our own spices, and
use our secret the
magic,
spice
which
to create
leaves
customers craving for more.
our
OUR HISTORY Mr. Aftab Ahmed is a businessman who started supplying fresh poultry products to the five star hotels in Delhi. During his visits to the restaurants
and interaction with best chefs and industry experts of that era, a deep interest in cooking was developed. This interest was so profound that he decided to wind up his poultry supply business and bought a piece of land in Ganesh Nagar to open his first restaurant “CHICKEN TAKEAWAY”. He started with a limited menu of lip-smacking, delicious kebabs and fried chicken. With Kebabs becoming an instant hit, Mr. Aftab innovated and created fried chicken lollipop, which went on to become a landmark
product in Nazeer’s history. After a glimpse of the huge demand and love for the food, soon the focus changed to become a complete restaurant and he introduced many new mouth-watering dishes, which Nazeer is renowned for now. In process
Chicken Takeaway was rebranded into “Nazeer” when a restaurant was opened in 2002 at Vinod Nagar.
second
OUR VISION We just don’t happen to be a business that
sells food- it’swhat we’re all about. Cook delicious food - Offer heartfelt
welcoming service - Give back to the society - Run an efficient, profitable business -
Make Nazeer a better place for both our customers andemployees.
- We have a plan to open 500 + outlets in next five years.
OUR MISSION Food is the essence of who we are. Food should taste and smell great as it have a direct impact on the health and wellness of individuals, communities and the environment.
We want to make the word “Wah� synonymous with
Nazeer by providing hygienic & mouth-watering food.
PROFESSIONAL EXCELLENCE Our up skilled Chefs have set a benchmarkfor the recipe prepared.To satisfy our customers is what they aspire.
FLAVORSOME FOOD We have incomparable, delicious and authentic dishes to makeyour experience a sensational journey for your taste buds. ELABORATE SERVICE We understand the eating desires of every generation and so we have expanded our model to a whole new level of hospitality.
OUR VALUES Fundamental values at Nazeer:
Excellence We strive for excellence in every single thing we do with No compromise.
Honesty Honesty towards customers, employees and society
Ambition Set high objectives and push to achieve the best results.
GANESH NAGAR - DELHI KARKARDUMA - DELHI KKDMS - DELHI
VINOD NAGAR - DELHI VNMS - DELHI DWARKA - DELHI TIS HAZARI - DELHI KAROL BAGH – DELHI OKHLA –DELHI MALVIYA NAGAR – DELHI V3S MALL - NIRMAN VIHAR –DELHI DARYAGANJ - DELHI MUGHLAI KING – INDRAPURAM, GZB - UP SECTOR 4 , VAISHALI, GZB- UP
WINDSOR STREET, GZB - UP HAPUR - UP JAIPURIYA PLAZA, GZB - UP OPULENT
MALL, GZB - UP SECTOR-4 VAISHALI, GZB - UP CROSSING REPUBLIC, GZB –
OUR RESTAURANTS
UP SEC-12, VASUNDHARA, GZB - UP
DLF MOI, SEC 18 & 50 , GIP MALL - UP SECTOR 15A, FARIDABAD- HARYANA SECTOR 27, 47 & 52 , GURGAON- HARYANA
TOTAL 40+ OUTLETS WE ARE PRESENT ACROSS INDIA.
SUCCESSSTORY Started in 1980 | 25 Outlets in 2017
OUR FOOD Since 1980, Our food defines who we are and what we stand for as company
THEBRAND Respect is earned over time and we
have been in the restaurant world for over 30 years.
VISION & MISSION With 25 Outlets in 2017 our goal is to launch over 500 Outlets by 2023
QUALITY Excellent Customer Service along with Excellent Taste which defines us
TEAM WORK Interaction with the teammembers defines the direction in which the company is headed,
CORPORATE CULTURE Businesses are run with systems and procedures & that’s what helps us to
maintain the taste in our restaurants.
MILESTONES THE RISE OF NAZEER FOODS
1980
ESTABLISHED BY MR. AFTAB AHMAD Journey was started by Mr. Aftab Ahmed, at Ganesh Nagar- Delhi in a small shop called Chicken Takeaway selling mouth-watering Kebab’s. Soon he introduced scintillating recipes and Chicken Takeaway became the go to place for foodies.
2002 SECONDRESTAURANT OPENED Second restaurant was opened at Vinod Nagar, with that name was changed from Chicken Takeawayto Nazeer foods.
2004 IMRAN AHMED GOT ASSOCIATED. SETUP Eldest of four sons Mr. Imran Ahmed, joined his father’s business at a very young ageof 18. His passion for restaurant was so much that he left studies after completing high school. He registered the company and trademarked Nazeer logo in 2005. With his dream of making Nazeer multi store restaurant business, he opened the third branch at Noida Sec-18 and the journey of becoming a brand started taking shape.
2006 BASE KITCHEN WAS ADDED First centralised kitchen was set up at Vinod Nagar in a carpet area of 5000 sq. feet which was catering to 6 restaurants at that time and later on it went to cater 12 restaurants by 2008.Now we are serving 40 restaurants.
2007
10th
OUTLETADDED
@ SOUTH DELHI –MALVIYA NAGAR Tenth restaurant was opened at Malivya Nagar in posh area of south Delhi, which became an instant hit with locals.
2009
MR. ABDUL KALAM GOT ASSOCIATED Joined the business after completing his Bachelor’s Degree. The knowledge and experience which was acquired while working with major restaurant brands he learned the trade from very best in business. This knowledge was implemented in business and he created standard operating procedures for every process to make sure that no matter what the quality will not get compromised. He also brought in the technology to effectively control the whole system from his desk.
MR. SHAHNAWAZ GOT ASSOCIATED
2010
Mr. Shahnawaz’s entry to the business saw a huge change in approach to the business. His keen sense of vendor management, product knowledge and strong business sense made him a perfect candidate to take reins of new business venture. The purchase model was reformed and supply chain was updated to deal with more backward integration with the vendors.
2013
CORPORATE OFFICE AT KAUSHAMBI The need for expansion and growth saw the company to focus on administrative part of the business as well and hence corporate oďŹƒce was purchased at the prime location of RadissonBlu Hotel in Kaushambi.
BASE KITCHEN TRIPPLED IN SIZE
2014
New base kitchen was set up with all modern equipment and facilities in 15000 sq. feet area to cater to 100 outlets across Delhi-NCR.
20th
OUTLETADDED
2016
AT WEST DELHI –DWARKA Nazeer opened their 20th outlet at Dwarka to reach out to people who wanted it in West Delhi.
2017 FARMAN QURESHI GOT ASSOCIATED Youngest of all the brothers, Farman Qureshi joined business in 2017 and took over the responsibility of liaising with property owners, architects, and other brand development companies to take the next step in growth of the business. TODAY
SILVER JUBLEE WITH 25 OUTLETS Nazeer is celebrating opening of its 25th outlet at Connaught Place, Central Delhi.
DIGITIZATION INTEGRATED In 2017, we integratedonline ordering feature to our
Website and Mobile App
WEBSITE ORDERING Place orders online and stay updated with latest offers
SPECIAL DISCOUNTS AVAILABLE Always somethingspecialis going on for the people to relish the food.
LOYALTY CARD Once you become a loyalty card owner you get special privileges and discounts which are exclusive to you.
ORDER ONLINE Placing orders online is as easy as 123. In a 3 step process you can place the order online.
WEB ORDERING
ONLINE ORDERING AVAILABLE VIA
MOBILE APP ORDER ONLINE
Order Online so you get authentic Mughlai taste in your home.
PEOPLE LOVE US Delightful taste is what brings everyone back for more
• Food Delivery Channels
• We Are Among the Premium Chains • InAlmost All Of the aggregators. And Many more…
MEET THE TEAM
CORE TEAM
MEET AFTAB AHMED QURESHI Founder of the Brand in 1980.
EDUCATION & EXPERIENCE With little to no formal education, Mr. Ahmed is a street smart business man and food lover who learnedthe trade from very best in industry and created a namefor himself.
CAPABILITIES Leadership
Creativity
TeamWork
80%
90%
80%
AFTAB AHMED QURESHI Chairman
MEET IMRAN AHMED QURESHI Director Operations
EDUCATION & EXPERIENCE With a keen interest in business, Mr. Imran left soon after completing high school.He is the brain child behind the idea of expanding Nazeer to all the corners in Delhi-NCR.
CAPABILITIES Business management Financial Management Strategic Planning
90%
80%
90%
IMRAN AHMED QURESHI CMD
MEET ABDUL KALAM QURESHI Director Operations
EDUCATION & EXPERIENCE
Bachelors in International Hospitality Management and experienceof working with pioneers in the restaurant industry gave Mr. Kalam, a very clear vision on how he will help Nazeer in becoming pioneer in fast foodindustry while serving Mughalai and Indian cuisine CAPABILITIES Strategic
90%
Thinking Commercial
Awareness Critical Thinker
80%
90%
ABDUL KALAM QURESHI Managing Director
MEET SHAHNAWAZ QURESHI Director Operations
EDUCATION & EXPERIENCE Degree in Sales and marketing and a very keen foodie, Mr. Shahnawaz handles the base kitchen which is spread across 15000 sq. feet. He has bought in strict standards to the procurement process, so quality of the products remain constant across every single store CAPABILITIES Leadership
Creativity
Client Management
80%
80%
90%
SHAHNAWAZ QURESHI Director
MEET FARMAN QURESHI Director Operations
EDUCATION & EXPERIENCE Youngest of all, Farman completed his Master’s degree from Europe. After spending some time gaining experience in places like France, Germany and Italy he has gained international experience which reflects in his ambitious projects of expanding Nazeer across panIndia. CAPABILITIES Planningand
80%
Organising Franchise
90%
Management
Concept creation
80%
FARMAN QURESHI Director
OUR SPECIALITY DELICIOUS, HYGENIC & HEALTHY NAZEER SPECIAL FOOD
o
DAL MAKHANI
o CHICKEN LOLLYPOP
o
SHEER MALL
o TAKATAK ROLL
o
KHEER
o MUTTON RAAN
o
SOYA CHAAP
o MUTTON NIHARI
o
TAWA CHAAP
o AFGHANI TIKKA
o
BUTTER CHAAP
o FISH TIKKA
o
KADHAI CHAAP
o MUGHLAI TIKKA
EXPANSION PLANS
Having set up all the systems to successfully run a restaurant, now we want to hit another gear and start expanding at an unprecedented rate. We have set our selves a target of opening another 500 stores and 200 Delivery Kitchens by the end of 2023, across India and even Across Boundries
Why To Invest? 1.The Indian fast food industry is pegged at Rs 20bn with an expected annual growth rate of 40%. 2. Several multinationals like McDonald's, Dominos and Pizza Hut have established their presence in India, and many are on verge of opening . 3.Very Few or no brands are into the Indian fast food industry, As the cooking and process is itself a big time consuming process. 4.Though Gentry want’s to stick to Indian food but have to land up to western foods as they don’t have any brand dealing with indian food. 5. Which gives Nazeer Foods a great opportunity to explore the market and rule it in this format. 6. Nazeer Will serve Most of ready to Eat products with vey less cooking and serving time as the food come semi processed from the base kitchen Itself , Hence maintaining the consistency in Taste.
HOW WE HELP YOU The main goal of the Nazeer Foods chain is to be ranked the number one QSR restaurant by consumers and in every market that Nazeer Foods serves. Furthermore, Nazeer Foods does not speciďŹ cally select the new cities it enters. All Nazeer Foods restaurants are owned and operated by local business people, who choose the place for their Nazeer Foods restaurant. The franchisee buys the right to run a Nazeer Foods franchise A development team will work with the new entrepreneur to provide assistance in opening and running a Nazeer Foods restaurant within a new market. Nazeer Foods will continuously provide assistance to make sure that the franchisee gets all the basic information Structure
We Walk Hand In Hand 1.Training. Before opening the Nazeer Foods restaurant the partner has to take part in an intensive two-week training. 2.Site selection. Nazeer Foods will help the partner to secure a location for the new Nazeer Foods restaurant.
3.Restaurant design. Nazeer Foods provides the project floor plans for the specific location. 4.Equipment ordering. Nazeer Foods provides the equipment that the project will need running the business. 5.Access to product formulas & operational systems. Nazeer Foods offers training courses and information resources. 6.Products - Nazeer Foods will provide the food products to be cooked at outlets through its cloud kitchens been operated at different parts of country. 7. Audits - Nazeer Foods Will Ensure the timety process audits to all outlets , to maintain the brand legacy and standards of brand.
• • •
One of the Fastest growing Mughlai QSR chain Our Partners is our brand ambassador We would like to growth with our partners
1. This is the only an ďŹ rst of its kind Indian QSR Brand . 2. This will be solving the problem of consumers who are l
looks for quality products but due to high prices at Indian restaurants ends up eating at dhabba’s or have to switch the cuisine. 3. This will be a QSR oriented model model , focusing
over Quick Dine in at comfort or take away . Which Increace the covers turnover.
4.We have a huge market to serve the lunch meal hence solving the problems of many corporate consumers Who looks for quality product at right prices. 5. We with this model also gives solution to consumers looking for Small sized catering services at their home , With Our Bulk Food deliveries. 6.All of the central marketing and Brand building still Remains with Nazeer Foods Team , who makes sure to go Hand in Hand With their Franchisee.
QUESTION & ANSWERS
Lets Be a Partner
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NAZEER FRANCHISE AVAILABLE NOW
CALL: 9315185354 www.franchisetv.in