Francorp Middle East launches franchise Opportunity portal
Francorp Middle East has launched ‘Francorp Opportunity’http://www.francorpme.com/opportunity/, a portal to connect franchisors with entrepreneurs and investors from across the Middle East. Businesses can submit their franchises for listing at the Francorp Opportunity page to attract potential investors, franchise buyers and entrepreneurs. The major audience of Francorp Opportunity includes entrepreneurs from United Arab Emirates, Saudi Arab, Qatar, Oman, Bahrain, Kuwait, Jordan, Lebanon, Egypt and Turkey.
Franchising is not a new concept to the Middle East market and its worth more than $47 million in the region. Although there are numerous franchisable industries, Food and retail sectors account for more than 60% of the entire franchise market. Middle East, an extremely dynamic market for franchising opens its doors for more and more businesses every single day. The region has about 400,000 individuals who have liquid assets of $5 million each which consequently generates a whooping sum of $2 trillion readily available for new investments. The biggest challenge, however, is the lack of awareness and the initiative to direct businesses and individuals towards franchise investments. Francorp opportunity aims to bridge the gap between franchisors and franchisees by expanding its outreach to various business owners and potential investors through trade shows, seminars & webinars, print and social media. Francorp has already begun the execution of this plan and is going to be the major sponsor of the SIAL Middle East, the region’s biggest Food & Beverages Exhibition.