2014 media kit
strategic ad packages - section sponsorships - banner ads premium business listings - advertorials - event promos calendar entries - e-mail blast banner ads - and more!
A LIL’ BIT ABOUT US... FranklinIS a website dedicated to all things Franklin and Williamson County! FranklinIS launched in the summer of 2006. Since its inception, the website has grown to a thriving webtropolis. Supporting local non-profits, businesses, residents and visitors, FranklinIS the go-to place for your Franklin and Williamson County Internet needs.
OUR VISITORS 2 2 .1 % New Visitors 7 7 .9 % Returning Visitors
Over the past
year, FranklinIS visitors continue to prove their establish ed lo yalty with a 77.9% return rate! We are delighted to report an average of 22.1% n ew visito rs.
Looking for something fun to do this weekend, curious about a restaurant, wanting to volunteer your time with a non-profit, stopping by Franklin for the day? It’s all here on FranklinIS. We encourage you to browse through the Living, News, Entertainment, Fashion, Real Estate, Parents, Visit, and Calendar sections.
OPTIMAL TRAFFIC
We receive traffic from all over the globe. Predominantly, we receive traffic from the following states: TN, NC, GA, KY, CA, TX, Il, FL, AL and SC. Within our TN traffic, the most popular locations visiting are: Franklin, Nashville, Brentwood, Columbia, Spring Hill, Murfreesboro and Memphis. On average, we receive OVER 1 6 ,8 8 5 page views per month OVER 9 ,2 5 7 visits per month
BANNER AD- STRATEGICALLY PLACED AT THE TOP
THE BIG PICTURE
FULL LENGTH AD ROTATING ALL OVER THE SITE
ad links directly to your site monthly ad reports premium placements
When you invest in promoting your business or event with a banner ad on FranklinIS you will HOME PAGE receive three ads for the price of AD BESIDE one ad. Each ad can be a different THE design and each ad comes in three BUSINESS different sizes. At the end of each DIRECTORY month, you will receive a statistic report will detailed numbers regarding how many impressions and clicks your ad receives. Pricing is as follows: 1 month a la carte: $250/mo. 3 month bundle: $230/mo. 6 month bundle: $200/mo. We offer three different banner ad sizes! 468px x 60px 120px x 600px 120px x 240px If you would like us to design the ad for you, we have a talented, creative design team that can design banner ads for you at an additional fee.
BUSINESS SPOTLIGHTS, ADVERTORIALS, EVENT RELEASES & MORE...
FrankliniS dedicated to all things Williamson County. We publish press releases, advertorials and featured articles about businesses, non-profits, events and more! When you feature your business on FranklinIS, it will receive home page exposure for 30 days, remain a part of the site as long as FranklinIS is active, and will be included in pur social media campaign for the month. In addition if you choose invest in a bundle package, you will receive a monthly statistic report regarding the traffic your article receives.
RATES 1 month a la carte: $300 3 month bundle: $250/mo. 6 month bundle: $200/mo.
With a spotlight, you will receive ho m e pag e exposure, featured sectio n exposure and category exposure!
WEEKLY E-MAIL BLASTS Filled with strategic content to engage our readers, the weekly e-mail blast offers businesses, events and non-profits the ability to market their name “outside of the box.� With business spotlights, monthly giveaways, contests, polls, contests and e-blast banner ads, there are several ways to promote your business.
Currently, the FranklinIS e-blast reaches over 1 6 ,9 3 0 accounts. In 2014, on average an e-blast receives over 1 ,2 9 0 clicks.
RATES
top tier $250/ month mid level $150/ month lower level $125/ month Rate includes 2 blasts in the same month.
BUNDLE & SAVE
Buy 3 months and save $100. Buy 6 months and save $250.
SPONSORSHIP OPPORTUNITIES Partner with FranklinIS and become a site sponsor. As a sponsor on site, you will receive optimal exposure with your logo in the FranklinIS footer. In addition, you can also sponsor a specific section on FranklinIS. Every month a statistic report will be generated for you regarding the amount of impressions your logo received. Talk with our team today about finding out how a portion of your sponsorship dollars spent on FranklinIS may be contributed to a non-profit.
Your logo goes here!
Gold Sponsorship $830/mo. Home page logo placement, featured placement in two sections of FranklinIS, Premium business listing, three spotlight articles about your business and three email banner ads. Silver Sponsorship $415/mo. Home page logo placement, featured placement in one sections of FranklinIS, Premium business listing, one spotlight article about your business and one email banner ads. Bronze Sponsorship $200/mo - $250/mo. Secondary page logo placement and a Premium business listing. Pricing varies depending on the secondary page placement. All of the above prices are based on a 12 month sposorship commitment.
#SOCIALMEDIA
With creative statuses and an energetic audience, FranklinIS reaches over 10,650 social media accounts through Facebook, twitter, LinkedIn, Pinterest and Instagram. This number grows weekly. As an advertiser on FranklinIS, you will be promoted over Facebook, twitter and LinkedIn. Where applicable, you will also be promoted on our Pinterest and Instagram accounts.
A LA CARTE
Throughout the year we run several different ad packages. They include the following:
Premium Business listing: $49.99/mo.
Logo presence, additional text and a link to your site.
Summer Camp and Program Guide
Feature your summer program on FI with unlimited text, images and links. Listing includes the following: Email banner ad Placement on the main Summer Programs page Featured advertorial on your summer program Early Bird rate: $250 before March 21. after March 21, $350
Real Estate Section Ad packages
Realtor Directory: $39.99/mo. (pricing based on a six month commitment) Listing includes your photo, your logo, links to your website, your open houses, featured properties, phone number, email address, and social media links, and one email blast banner ad to go out the month that you choose. This ad will link to your website. You may list up to 10 Open Houses in the FI calendar. Requests to be in the calendar must be received no later than 10 days before the Open House. You will receive Social Media shout outs specific to your listings and open houses (up to 10 a year). Placement in this online directory first come, first serve. Limited space available. Featured Properties: $199/mo. (pricing based on one month commitment) This is an exclusive page that is only available to one Realtor per month. Listing includes unlimited images and text with links to your featured properties that month. You may list up to 4 Open Houses in the FI calendar for the month that you are the featured property page. Requests to be in the calendar must be received no later than 10 days before the Open House. Two Social Media shout outs specific to your featured properties will go out each week that you are on the page. Placement on this page is based on first come, first serve. Limited space available. Open House Directory: $29.99/mo. (pricing based on a six month commitment) Realtors may list up to five open houses per month with up to 10 images, unlimited links and 500 words of text for their entire listing. This page allows for more text than the FI calendar. FranklinIS will give a social media shout out for each Open House listed once per month on our social media outlets. Placement is based on Open House chronological order.
Dining Guide $39.99/mo. for 6 - 12 months or $450 for a 1 time payment that covers 12 months
Feature your restaurant on FI with unlimited text, images and links. Listing includes the following: Email banner ad Placement on the main Summer Programs page Featured advertorial on your summer program
Shopping Guide
$350 Email banner ad Placement on the main Summer Programs page Featured advertorial on your summer program
2014 ad contract
strategic ad packages - section sponsorships - banner ads premium business listings - advertorials - event promos calendar entries - e-mail blast banner ads - and more!
Date: _________________ Company Name: _________________________________________________________ Contact Person: _________________________________________________________ Phone: ________________________________________________________________ E-mail: ________________________________________________________________ Address: _______________________________________________________________ City: _________________________ State: _____________ Zip: ________________