ADVENT CREATES EXPERIENCES THAT MOVE PEOPLE ®
WOW FACTOR, COLLEGIATE EXPERIENCE RECOGNIZE PAST ALUMNI AND CHAMPIONSHIP TEAMS
SCHOOL PRIDE + INSPIRATIONAL + ASPIRATIONAL MULTIPURPOSE SPACE, VARIETY OF AUDIENCES, CONSIDER CONTEXT OF ADJACENT SPACES
COMBINATION OF STATIC AND DIGITAL ELEMENTS
WHAT WE HEARD
KICKOFF + STORYMINING
01/09/20
FRANKLIN ROAD ACADEMY
| HALL OF FAME
CREATE AN ENGAGING, MULTIPURPOSE SPACE THAT SHARES THE STORY OF THE FRA HALL OF FAME INDUCTEES WITH A WIDE VARIETY OF AUDIENCES.Â
STRATEGY+ VISION
Supervisor 0325
MEN’S SPORTS GRAPHIC Men Tlt. 0326
Corridor 0320
Fam. Tlt. 0322
WOMEN’S SPORTS GRAPHIC
Women Tlt. 0321
Fitness / Weight 0323
HALL OF FAME + TROPHY DISPLAY + DIGITAL HOF + BRAND MOMENT
IMPACT GRAPHIC OR BRAND MOMENT
IMPACT GRAPHIC OR BRAND MOMENT
DISTINGUISHED ALUMNI
MASTER PLAN
FLOOR 2
01/09/20
FRANKLIN ROAD ACADEMY
| HALL OF FAME
HALL OF FAME
OPTION A
01/09/20
FRANKLIN ROAD ACADEMY
| HALL OF FAME
AT A GLANCE: DIGITAL
HALL OF FAME
OPTION A
01/09/20
•
ROOM FOR APPROX. 20 TROPHIES (MOST RECENT FROM EACH SPORT)
•
TROPHIES SET AT AN ANGLE, PARTIAL VIEW INTO WEIGHT ROOM
•
INTERACTIVE DIGITAL ON THE LEFT, VISIBLE FROM HALLWAY
FRANKLIN ROAD ACADEMY
| HALL OF FAME
DIGITAL
DRINK TABLE
DRINK TABLE
AT A GLANCE:
DRINK TABLE
•
DRINK TABLE
HALL OF FAME
OPTION A
DRINK TABLE
DRINK TABLE
DRINK TABLE
SMALL DRINK TABLES (24-30” ROUNDS) CAN BE ADDED FOR PREEVENT FUNCTIONS
DRINK TABLE
01/09/20
FRANKLIN ROAD ACADEMY
| HALL OF FAME
HALL OF FAME
OPTION B
01/09/20
FRANKLIN ROAD ACADEMY
| HALL OF FAME
AT A GLANCE: DIGITAL
HALL OF FAME
OPTION C
01/09/20
•
ROOM FOR APPROX. 18 TROPHIES (MOST RECENT FROM EACH SPORT)
•
INTERACTIVE DIGITAL CENTERED WITHIN TROPHY CASE
•
MOST RECENT TROPHIES PLACED ON PEDESTALS
FRANKLIN ROAD ACADEMY
| HALL OF FAME
HALL OF FAME
OPTION C
01/09/20
FRANKLIN ROAD ACADEMY
| HALL OF FAME
AT A GLANCE:
•
ROOM FOR APPROX. 45 TROPHIES
•
MOST RECENT TROPHIES PLACED ON PEDESTALS, ROOM FOR GROWTH INTO HALLWAY
•
INTERACTIVE DIGITAL CENTERED WITHIN TROPHY CASE
DIGITAL
HALL OF FAME
OPTION B
01/09/20
FRANKLIN ROAD ACADEMY
| HALL OF FAME
TEAM CHAMPIONSHIPS
TEAM PROFILE
LISTED BY YEAR
TEAM ROSTER + PHOTO(S)
OPTION TO FILTER BY SPORT
YEAR WON
OPTION TO SELECT DECADE
SHORT COPY AND/OR GAME STATS
INDIVIDUAL HONORS
PLAYER PROFILE
LISTED ALPHABETICALLY UNDER GRADUATING YEAR
PLAYER NAME + PHOTO(S)
RESTING STATE BRAND MOMENT LOOPING CONTENT CALL-TO-ACTION
OPTION TO FILTER BY SPORT OPTION TO SELECT DECADE
DIGITAL
CONTENT OPPORTUNITIES
SPORT(S) PLAYED GRADUATING CLASS SHORT BIO
01/09/20
FRANKLIN ROAD ACADEMY
| HALL OF FAME
DIGITAL
POTENTIAL CAPABILITIES
01/09/20
FRANKLIN ROAD ACADEMY
| HALL OF FAME
GRAPHIC STYLE
01/09/20
FRANKLIN ROAD ACADEMY
| HALL OF FAME
ALL SPORTS GRAPHIC
MASTER PLAN Corridor 0230
BRAND MOMENT NUMEROLOGY DISPLAY
FLOOR 1 01/09/20 FRANKLIN ROAD ACADEMY
| HALL OF FAME
Laundry 0231
Riser 0241
Flex Locker Room 0238
Flex Locker Room 0236
Locker Room 0235
Locker Room 0233
Training Room 0232
HALLWAY
ALL SPORTS GRAPHIC
01/09/20
FRANKLIN ROAD ACADEMY
| HALL OF FAME
HALLWAY
NUMEROLOGY + BRANDING
01/09/20
FRANKLIN ROAD ACADEMY
| HALL OF FAME
PURDUE BASKETBALL
OPTIONALITY
MARYLAND BASKETBALL
LIGHTING AND MATERIALS
01/09/20
FRANKLIN ROAD ACADEMY
| HALL OF FAME
LIT FABRIC GRAPHIC
HALO LIT WITH COLOR, METAL LOGO
NON-LIT FABRIC GRAPHIC
NON-LIT ACRYLIC LOGO
OPTIONALITY
LIGHTING AND MATERIALS
01/09/20
BACKLIT LOGO
NON-LIT METAL LOGO
FRANKLIN ROAD ACADEMY
| HALL OF FAME
LET’S RECAP
Supervisor 0325
MEN’S SPORTS GRAPHIC Men Tlt. 0326
Corridor 0320
Fam. Tlt. 0322
WOMEN’S SPORTS GRAPHIC
Women Tlt. 0321
Fitness / Weight 0323
HALL OF FAME + TROPHY DISPLAY + DIGITAL HOF + BRAND MOMENT
IMPACT GRAPHIC OR BRAND MOMENT
IMPACT GRAPHIC OR BRAND MOMENT
DISTINGUISHED ALUMNI
MASTER PLAN
FLOOR 2
01/09/20
FRANKLIN ROAD ACADEMY
| HALL OF FAME
ALL SPORTS GRAPHIC
MASTER PLAN Corridor 0230
BRAND MOMENT NUMEROLOGY DISPLAY
FLOOR 1 01/09/20 FRANKLIN ROAD ACADEMY
| HALL OF FAME
Laundry 0231
Riser 0241
Flex Locker Room 0238
Flex Locker Room 0236
Locker Room 0235
Locker Room 0233
Training Room 0232
HOF OPTION B
HOF OPTION C
HOF OPTION A
LOWER HALLWAY
OVERVIEW
01/09/20
FRANKLIN ROAD ACADEMY
| HALL OF FAME
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