2018 www.freshieandzero.com | 1
Our Story Beth “Freshie” Lawrence began her jewelry-making career early in life. While still in elementary school, she created earrings out of friendly plastic and sold them door-to-door (and even to a local boutique!) from her Caboodle. Eventually her creative focus shifted to drawing, painting, and photography, and memories of jewelry making faded away. After earning a Studio Art degree from Belmont University, Beth began working in a craft gallery. It was there she was enamored once again with handmade jewelry. However, she did not love the high prices. She became a woman on a mission to bring beautiful handmade jewelry into the world at a price anyone could afford. In 2006, Beth officially named her line “Freshie & Zero,” after her nickname and her spunky dog, Zero. She then dove into the craft circuit to sell her jewelry under a 10’x10’ pop-up tent, traveling from New York City to San Francisco and everywhere in between, in rain or shine, gale force wind, and one April snow. What started as a small coffee table operation has evolved into a very busy business. Freshie now has a small team helping her create her designs, and together they work in her downtown Nashville studio, listening to music and podcasts, laughing, hammering, and wire wrapping the day away.
SOUTHERN LIVING NASHVILLE LIFESTYLES COOL MOM PICKS STATIONERY TRENDS GIFT SHOP MAGAZINE 2 | www.freshieandzero.com
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BEAU & ARROW EDIBLE MAGAZINE HERE & NOW HOPEFULLY HALIE JESSICA ZWEIG
Meet our best-selling
Sentimental Notions
Each style below comes with the card shown. Cards also available for corresponding bracelets.
306 – love
452 – storied
109 – knot
455 – large many moons
584 – hustle
380 – sparky
370 – cluster
404 – sparky stitch
424 – sisters
378 – inky amie
(462 – rose cluster)
223 – many moons
amie
201 – cartwheel
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SIMPLE NECKLACES – available in the following options: (A) 16” sterling silver (F) 24” gold filled
(B) 18” sterling silver (C) 24” sterling silver (D) 16” gold filled (E) 18” gold filled (G) 16” rose gold filled (H) 18” rose gold filled (J) 24” rose gold filled
550 geodes A/B/C/D/E/F/G/H/J
572 apex A/B/C/D/E/F/G/H/J
455 large many moons A/B/C/D/E/F
577 pivots A/B/C/D/E/F/G/H/J
526 faceted petals A/B/C/D/E/F/G/H/J
551 refracting petals A/B/C/D/E/F/G/H/J
456 trapezoids A/B/C/D/E/F
123 bucket & pail A/B/D/E/G/H
461 stem A/B/D/E/G/H
467 gather A/B/C/D/E/F/G/H/J
529 simple caldera A/B/C/D/E/F
201 cartwheel A/B/D/E
454 small honey petals A/B/C/D/E/F/G/H/J
386 honey petals A/B/C/D/E/F/G/H/J
463 bloom A/B/C/D/E/F/G/H/J
424 sisters A/B/D/E
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SIMPLE NECKLACES – available in the following options: (A) 16” sterling silver (F) 24” gold filled
(B) 18” sterling silver (C) 24” sterling silver (D) 16” gold filled (E) 18” gold filled (G) 16” rose gold filled (H) 18” rose gold filled (J) 24” rose gold filled
384 sideways heart A/B/D/E
new!
617 aloft A/B/D/E
223 many moons A/B/D/E
NEW!
keepsake ceramic jewelry and trinket trays pg. 22
left to right
– crush flutter love
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CLASSIC MIXED METAL NECKLACES – available as shown, choose gold or silver chain (A) 16” sterling silver (F) 24” gold filled
(B) 18” sterling silver
(C) 24” sterling silver
613 coupled hearts A/B/C
595 seek A/B/D/E
370 cluster A/B/D/E
404 sparky stitch A/B/D/E
(D) 16” gold filled
596 sparky droplets A/B/C/D/E/F
(E) 18” gold filled
new!
626 bright totem A/B/C/D/E/F
567 – flow earrings 568 – flow necklace
476 sparky stem A/B/C/D/E/F
443 triple mini chevron A/B/C/D/E/F
568 flow A/B/C/D/E/F
549 sparky bars A/B/C/D/E/F
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185 haze A/B/D/E
186 glow A/B/D/E
CLASSIC MIXED METAL NECKLACES – available as shown, choose gold or silver chain (A) 16” sterling silver (F) 24” gold filled
(B) 18” sterling silver
(C) 24” sterling silver
(D) 16” gold filled
306 love A/B/D/E
C306 (2C –5C) custom love (2 – 5 circles) A/B/D/E
380 sparky amie A/B/D/E
433 river rocks A/B/D/E
531 mini caldera A/B/D/E
474 caldera A/B/C/D/E/F
(E) 18” gold filled
474 – caldera necklace
left to right 633 - balance necklace 628 - antique totem necklace
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ANTIQUED MIXED METAL NECKLACES – available only as shown, choose: (A) 16” chain
(B) 18” chain
(C) 24” chain
597 meander A/B/C
598 crush A/B
614 solidarity A/B/C
599 rosey droplets A/B/C
452 storied A/B
503 shield A/B/C
462 rose cluster A/B
628 antique totem A/B/C
378 inky amie A/B
584 hustle A/B/C
584-SS hustle A/B/C
561 mixed trapezoids A/B/C
484 inky caldera A/B/C
563 mixed refracting petals A/B/C
339 antique stone A/B
498 vessel A/B/C
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(also available: 584-GF)
new!
ANTIQUED MIXED METAL NECKLACES – available only as shown, choose: (A) 16” chain
(B) 18” chain
562 antique stem A/B/C
new!
631 mini antique caldera A/B
new!
640 mixed honey petals A/B/C
(C) 24” chain
543 antique striped sweet A/B/C
633 balance A/B/C
new!
new!
639 small mixed honey petals A/B
560 antique echo A/B/C
638 explore A/B/C
new!
583 antique oar A/B/C
636 ramble A/B
new!
new!
630 antique caldera A/B/C
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703A – glam mini echo necklace 600A– mini sparky echo earrings
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DOUBLE STRAND NECKLACES – available as shown on 16”-18” adjustable chain
700A noir glimmer
701A noir large echo
702A noir caldera
703A glam mini echo
adjustable clasp on all double strand necklaces
704A glam orbits
705A glam caldera haze
SEMI-PRECIOUS NECKLACES – choose silver, gold filled or rose gold filled (A) 16” sterling silver
497-G audrey – grey freshwater A/B
(B) 18” sterling silver
(D) 16” gold filled
497-W audrey – white freshwater D/E
(E) 18” gold filled
109 knot – white freshwater A/B/D/E
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LONG LARIATS (24”) – available as shown
562 – antique stem necklace 565A – antique stem earrings 567 – flow earrings 571 – gold stem lariat
623B antique pivot
new!
594A rose stem
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621 glean lariat A/B/C
571A gold stem
new!
624A inky pivot
574A silver stem
new!
620 apex lariat A/B/C
625A
new!
new!
567A – flowpivot earrings sparky 571A –gold stem lariat
570A-WP flutter (white pearl)
MINIMAL HOOP EARRINGS – available in the following options: (A) sterling silver
(B) gold filled
(C) rose gold filled
558 shift A/B/C
559 column A/B/C
557 small half moon A/B/C
556 half moon A/B/C
459 small circle A/B/C
479 medium circle A/B/C
593 large circle A/B/C
478 upside down teardrop A/B/C
592 apex A/B/C
458 rectangle A/B/C
477 small square A/B/C
457 large square A/B/C
558 – shift
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605A – crush earrings 598B – crush necklace
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572– apex necklace 553– apex earrings
SIMPLE EARRINGS – available in the following options: (A) sterling silver
(B) gold filled
(C) rose gold filled
590 droplets A/B/C
619 element A/B
591 simple ame A/B
581 pebble drops A/B
553 apex A/B/C
552 geodes A/B/C
580 pivot A/B/C
446 glean A/B/C
451 stem A/B/C
214 post A/B/C
554 little wave A/B
555 wave A/B
504 trapezoids A/B
618 aloft A/B
522 simple caldera A/B
521 mini simple caldera A/B
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SIMPLE EARRINGS – available in the following options: (A) sterling silver
(B) gold filled
(C) rose gold filled
158 lolly A/B/C
162 orbit & halo A/B
408 stitch A/B
417 tiny zero A/B/C
323 simple cartwheels A/B
361 heavy drop A/B/C
155 halo & spin A/B
MIXED METAL EARRINGS – available only as shown
637 – ramble earrings
325A sweet halo
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195A glow
513A tiny glow
512A tiny haze
194A haze
MIXED METAL EARRINGS – available only as shown
new!
602A sparky droplets
603A rosey droplets
604A flame
608A antique caldera
606A glimmer
605A crush
586A antique oar
637 ramble
567A flow
500A storied
372A gold swirl teardrop
new!
627A bright totem
new!
629 antique totem
607A meander
new!
508A shield
373A gold swirl zero
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MIXED METAL EARRINGS – available only as shown
564A antique echo
535A sparky echo
460A deco lolly
434A river rocks
442A inky vignette
566A sparky bars
495A sparky stem
565A antique stem
511A antique striped sweet
293A mini shadow
401A sparky stitch
399A antique stitch
534A mini inky caldera
488A inky caldera
533A mini caldera
487A caldera
18 | www.freshieandzero.com
MIXED METAL EARRINGS – available only as shown
634A balance
new!
new!
641A mixed flame
632A mini antique caldera
new!
600A mini sparky echo
449A – treble earrings 449B– treble earrings
SEMI-PRECIOUS EARRINGS – available in the following options (A) sterling silver
(B) gold filled
(C) rose gold filled
588 soar A/B/C
449 treble – white freshwater A/B
569A flutter aquamarine/turquoise
569B flutter aquamarine/pyrite
496A-W audrey – white freshwater
496B-W audrey – white freshwater
496A-G audrey – grey freshwater
496B-G audrey – grey freshwater
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632A - mini antique caldera earrings
631 - mini antique caldera 20 | www.freshieandzero.com
CALDERA EARRINGS AND NECKLACES
Caldera Collection
duos of organic hammered circles come together to make one of our most popular styles, available in a variety of metals.
new!
new!
484 inky caldera A/B/C
630 antique caldera A/B/C
488A inky caldera
608A antique caldera
534A mini inky caldera
632A mini antique caldera
new!
new!
631 mini antique caldera A/B
531 mini caldera A/B/D/E
474 caldera A / B /C /D/ E/F
529 simple caldera A / B /C /D/ E/F
487A caldera
522 simple caldera
533A mini caldera
521 mini simple caldera A/B
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BRACELETS – 7” total length, available only as shown
490A / 491A ss many moons gf many moons
431A tiny hearts
489A double pebbles
540A storied
JEWELRY TRAYS, DISPLAYS and EXTRAS – only as shown
ceramic jewelry dish love / crush / flutter
extA & extB 2” chain extenders
(also available: extC – rose gold)
22 | www.freshieandzero.com
new!
disp-aqua & disp-espr earring display in minty wash or espresso stain
cloth polishing cloth
WHOLESALE TERMS Thank you for your interest in Freshie & Zero! To open an account, please visit our website and fill out our wholesale application here: http://freshieandzero.com/wholesale MINIMUM OPENING ORDER IS $300. REORDER MINIMUM IS $150. There is no minimum per item. Up-to-date wholesale price lists and order forms are available upon request. ORDERING For approved new accounts and existing accounts, you may easily place wholesale orders online! Please contact us for access to online wholesale ordering. You may also fax your order to 615-469-3427 or email us at wholesale@freshieandzero.com. We are also on Etsy Wholesale. PAYMENT We request payment for opening orders to be paid by credit card at the time of shipment. We accept payment by check, all major credit cards, Square or PayPal. Terms are available upon request to retailers with a credit sheet and an established relationship with Freshie & Zero. A final invoice is included with your shipment and serves as the packing list. TURNAROUND Orders are shipped between 1-3 weeks upon receipt, but may be longer depending on current order volume. Everything is handmade to order in our Nashville studio (with love and a hammer, of course), and we do our best to fill orders as quickly as possible. Expedited ship dates may be possible depending on our current production schedule. SHIPPING Packages are shipped from Nashville via FedEx Ground or Priority Mail (for smaller shipments). PACKAGING For brick & mortar stores,
earrings are shipped with luxe letter-pressed earring cards. They fit in slotted wood risers (we have them available for purchase), but may also be added to trays filled with sand, rice, etc. Necklaces come with a letterpressed string tag (they are not available carded). If you prefer not to use our earring cards, please let us know. EXTRA DETAILS Each order is shipped with a stack of Freshie & Zero Artist Bio cards, perfect to give to the customer with their purchase. Necklaces and bracelets with sentimental notions are sent with 2” circle Meaning Cards to display with the pieces or give to the customer with their purchase. A 5x7 display photo with a brief story about Freshie & Zero is also included with the first shipment. Don’t be shy – let your customers know they are buying handmade! CUSTOMER SPECIAL ORDERS We know that sometimes you just need one or two pieces for customer requests. If you need to place an order below our minimum reorder amount, there may be a 20% special order fee added to the invoice – please contact us for details. LET’S GET CONNECTED! Take a peek behind the scenes in our studio! Preview our newest products, display inspiration, and the occasional picture of Zero by visiting us on Facebook, Instagram, or Twitter. Our username is freshieandzero on all of our social media accounts.
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MADE WITH LOVE & A HAMMER IN NASHVILLE, TN™ All materials are sterling silver, gold filled, rose gold filled or vermeil
24 | www.freshieandzero.com 1201 4TH AVE S, SUITE 102
| NASHVILLE TN 37210 | 615-259-0878 | FAX 615-469-3427 | WWW.FRESHIEANDZERO.COM COPYRIGHT® 2006-2018 FRESHIE & ZERO