Three Years of Print Enhancement

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CONTENTS p3

About Us

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Guiding Principles

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CSR

2019 Rose Wine Box

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Press Comment

2020 Poseidon Perfume Box

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Press Comment

2021

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SUSTAIN™ Promo

Press Comment


About Us

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Fresnels Innovations Ltd is a pioneer in the development of eye catching features for folding carton packaging.

These features are called ‘optically variable’ because they change appearance as either the lighting or the viewer changes position. They can take the form of lenses that reflect a small image of the face of the person looking at them. They can also take the form of small sculptures. They are effects that cannot be replicated by printing - they are print enhancement features.

For three consecutive years, our creative contributions to packaging design have been recognised by the Foil & Specialty Effects Association (FSEA).


Guiding Principles

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Environment recyclability Our DRIEMS™ plastic free carton board eliminates the need for laminates. Our material eliminates the need to involve foiling or lamination technology. Consumers are increasingly insisting on packaging sustainably manufactured with a low carbon footprint and which is bio degradable and/or capable of being recycled. With all this in mind, we bring to branded packaging materials which fulfil these conditions and also have unprecedented visual impact on those same consumers. For global brands we minimise the need to ship components from country to country, thus reducing shipping costs and associated carbon emissions.

Design Our 3D Cellini™ digital sculpting technology adds shelf appeal and brand strength to packaging design. Our award winning print enhancement materials have been internationally recognised three consecutive years for their contribitions to folding carton design (FSEA gold and silver awards 2019, 2020, 2021).

Security Our proprietary Cellini™ designs contain embedded digitised information protecting the IP and profits of brand owners. This encoded information helps brand owners avoid the $2 trillion underground economy of trade in counterfeits.

Our use of banknote public recognition features allow Brand owners to enter the $3 billion security packaging market painlessly. Consumer interaction through the use of dynamic imagery promotes effective policing through the global supply chain and ultimate prosecution of IP infringement organisations.


CSR

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Corporate Social Responsibility Fresnels Innovations Ltd embraces CSR addressed in packaging through the use of environment-friendly components and processes. With this in mind, we offer products for similarly minded brand owners. We reduce waste by minimizing the transfer carrier thickness and recycle it after transfer. Thus, our transfer product used to produce ‘SUSTAIN’ has the lowest CO2 footprint thanks to waste and energy-reducing production. Furthermore, the ultra thin print enhancement layer is one of the thinnest decoration layers available. It is compostable and completely recyclable thanks to PET return and reuse system integral to its production process.

Besides our sustainable transfer decorations, a resourcesaving, emission free, application process for sustainable packaging and label printing is achieved resulting in paper and carton board which are 100 % recyclable This enables brand owners to develop high-profile marketing campaigns with eye catching print enhancement designs with no concerns regarding sustainability.


2019 - ROSE Gold Award

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Press Comment

By Tony Corbin 26 November 2018

Fresnels unveils folding carton with enhanced security features A new recyclable folding carton featuring advanced brand enhancement technology has been launched by specialist Fresnel.

First shown at Luxepack Monaco in October 2018, the design features nanotechnology decorative elements, developed specifically to catch the eye and interact with customers in the retail drinks environment. Incorporating enhanced levels of security features for added brand protection, the box has been produced from FSC-certified paper over printed with a floral design before a clear, optically variable Peacock™ foil is applied via heated blind embossing. This ensures perfect register between the raised leaves and petals and the green to gold colour transformation imparted by the foil.


2020 - ‘POSEIDON’ Silver award

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Press Comment

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2021 - ‘SUSTAIN’ Silver Award

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Press Comment

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Visit us at

www.fresnelsinc.com

USA

Europe

Asia

Glenn Wood

Stephane Allain

Donghai Zhang

33b rue Jean Moulin

Saint Georges de Didonne 17110

France

No 78, Ai Nan Road, Rm B108, Li Hao Industry Park,

Longgang Shenzhen 518172

China

2732 Hunters Crest Drive

YORK PA 17402

USA


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