August 24 2015 by FresnoStateCollegian

THE COLLEGIAN MONDAY, AUGUST 24, 2015

FRESNO STATE'S STUDENT VOICE SINCE 1922

FRESNOSTATE.EDU/COLLEGIAN

Welcome back, Bulldogs!

CONVOCATION

A decade’s lost tradition

By Diana Giraldo @dianainspires

Fresno State is kicking off the school year by reviving the New Student Convocation welcoming tradition. All-new incoming freshmen, transfer and graduate students will be greeted into the university by faculty, staff, administrators and current students on

Monday to mark the beginning of their educational journey. “We really want to make this a very welcoming event for our students,” said Jessica Medina, the project coordinator. “We want to kick the year off right with the New Student Convocation to get students excited about their time here at Fresno State.” The tradition had a decade-long suspension but is now being restored by

President Joseph Castro and Vice President of Student Affairs Frank Lamas, said Medina. Doors are set to open in the Save Mart Center at 2 p.m. when new students will be received by current students and Fresno State personnel. “We are inviting the entire campus, anyone that is wanting to join is

See CEREMONY, Page 3

BULLDOGS MOVE IN By President Joseph I. Castro

elcome back, Bulldogs! I’m eager to see what the new year holds for us at Fresno State, and I hope to personally meet many of you to talk about your experiences here, your plans and your dreams. As we begin the university’s 105th year, we have a record number of students this fall – 23,882, including the largest-ever class of new students. And you might like to know that the California State University system of which we are a part of, has the largest living alumni base of any university system in the world – more than 3 million graduates! Fresno State is growing and getting stronger each year. As we make your success as students our top priority, we are attracting more applicants than ever before and our students are graduating in a more timely way. Our students, faculty and staff are modeling success and excellence in new and, yes, bolder ways than ever. At today’s New Student Convocation, I will share some brief thoughts on three important topics as we begin the new term. My first thought is about the role and purpose of a university in our society. Public universities like Fresno State have been established in our nation and around the world to address significant societal needs. We educate talented and diverse students like all of you and prepare you for success in your chosen careers. We conduct research on real-world issues that are important to the communities we serve. Our research on water is a timely example of an area that is of critical importance to the Central Valley, state and beyond. We also provide valuable public service in our region. One powerful example is the over 1 mil-

Darlene Wendels • The Collegian

Fresno State President Joseph Castro greets parents of the incoming students moving into the student dorms, Friday, Aug. 21, 2015.

BY THE NUMBERS

See CASTRO, Page 3

Echoing the sounds of independence By Gilbert Magallon @GillbeartM

With the booming sound of a dhol drum, the 69th annual India Independence Day celebration of freedom commenced Saturday at Fresno State in the Satellite Student Union. “This celebration is just like the Fourth of July for us,” said Fresno State Professor Emeritus Sudarshan Kapoor. “We want our younger generation to remember how the country was freed, the kind of sacrifices our leaders made, and that we are here because of their sacrifices. They made India a free country, liberated country, and that gets a lot of respect.” In attendance at the celebration were prominent members of the local Indian community and the city of Fres-

950

Students moved in this weekend

no. Among them were Fresno State President Joseph Castro, Congressman Jim Costa and keynote speaker Ujjal Dev Singh Dosanjh. During the ceremony, Mayor Ashley Swearengin and the Fresno City Council declared Aug. 22 India’s Independence Day throughout Fresno. Costa presented the Council of Indian Organizations a certificate of special congressional recognition for organizing the celebration. Other highlights of the event include Dosanjh’s speech, a colorful cultural fashion show coordinated by the Indian Student Club and the en-

See INDIA, Page 3

5,700

Newly enrolled freshman & transfer students

Khone Saysamongdy • The Collegian

Vinita Raj prepares to show off her dance skills in the Satellite Student Union, for the 69th anniversary of India’s Independence Day, Saturday, Aug. 22, 2015.

OPINION

MONDAY, AUGUST 24, 2015

TARGET

GENDER NEUTRAL AISLES

IT’S NOT THE END OF THE WORLD By Megan Bronson @Bronsosaurus

Earlier this month, the retailer Target announced that it would no longer be labeling toys, bedding and entertainment by gender. Hurray! This is a major win for gender-neutral marketing. Target’s decision to remove the gender labels in these departments is a positive action. It will help disintegrate modern and harmful gender stereotypes and create a welcoming environment for children to choose their own entertainment. Gender-neutral toy sections are a move in the right direction. Without labeling items for “boys” or “girls,” children will not have to face one of the many stigmas of gender roles so early. Is it so terrible if a young boy wishes to play with a doll? Or is it so awful if a young girl desires to build model cars? What is a society saying to its members when it labels one toy definitively into one group? Is it telling men that they cannot be nurturing? Or is it telling women that they cannot build things? When children grow up ingrained with the idea that certain activities are set apart for only one gender, they are hindered. By breaking down some of the first societal barriers that children

encounter, Target is helping construct a more inclusive generation that will no doubt make great strides in ensuring equal opportunity for all. There is still more to be done than removing the labels, though. Taking a walk through the toy aisle, the remnants of the blue and pink camps remain. While the word “boys” is removed, the blue, black and steel colors emanate masculinity. It is enough to make even a 24-yearold woman feel displaced between the Bionicle figurines and Erector sets. The previously-labeled “girls” aisle is no different. Pink dolls and tea sets are strewn on the shelves, and an Elsa handbag will not stop staring at you, no matter which direction you turn. It is an unsettling feeling for anyone walking down the aisle. A more reasonable way to separate toys, rather than by gender or by designated color, would be to organize them by the age of the children they are intended for. Shopping for a toy suitable for a toddler is much different than choosing a toy for a preteen. Choking hazards and age requirements play a huge role in choosing a toy for a child. Categorizing the section by age would facilitate a safe environment for both children and adults to find appropriate toys. There would be less confusion,

Zbigniew Bzdak/Chicago Tribune/TNS • Chicago Tribune/TNS

Diane Shannon shops for toys on Black Friday with her daughter Davadia, 5, right, and Darladia, 4, at Target on Friday, Nov. 28, 2014 in Chicago.

and it would save parents the time of searching each toy individually for an age requirement. Not surprisingly, individuals have spoken out saying that without the labels, children and even adults will be confused as to what toys to purchase. Luckily, if confused individuals were to accidentally walk 20 feet forward, they would find themselves conveniently located in the book aisle. This is the aisle in which individuals have been

shopping genderlessly and enlightened for years, proving that the choice of entertainment is not dependent upon associated gender. Another criticism of Target’s decision is the misunderstanding that Target will also remove the gendered clothing labels. Target is not removing the signage from the clothing department. The only departments affected by these new changes are the toys, bedding and entertain-

ment sections, where Target has deemed gender labels unnecessary. Target is not asking individuals to give up traditional gender roles, rather, the company is choosing not to contribute to the natural constriction that stereotypes enable. A major retailer like Target backing away from gender stereotypes sets an example for other major retailers. Who will be next? I’m looking at you, Walmart.

Paul Vieira • The Collegian

THE COLLEGIAN The Collegian is a student-run publication that serves the Fresno State community on Mondays, Wednesdays and Fridays. Views expressed in The Collegian do not necessarily reflect the views of the staff or university.

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THE COLLEGIAN • NEWS

MONDAY, AUGUST 24, 2015

PAGE 3

‘...make your own distinctive, positive impact’ CASTRO from Page 1 lion hours of community service that Fresno State students, faculty and staff have provided each year for the past six years. Students at Fresno State have the unique opportunity to get involved in each of these important areas of the university. I encourage you to participate in whatever interests you most: try an internship, conduct research, join a club, run for a student body office, study abroad, attend athletic events and cheer on your classmates. All of these opportunities are here for you to seize and take pride in. Second, focus on the skills and virtues you will acquire while you

are at Fresno State. During your time here, I hope you will focus on what David Brooks of The New York Times calls “resume virtues” and “eulogy virtues.” The resume virtues include very important technical skills – excellent written and oral skills, critical thinking skills, the ability to collaborate with others and content skills connected to the major you select. These are skills that receive the most attention in our society. Along with your resume virtues, I urge you to spend time developing your eulogy virtues. These include honesty, integrity, loyalty, respect for others and humbleness. They are the types

of virtues you will be known for throughout your life among your family, friends and coworkers. Eulogy virtues are necessary to be an effective leader in whatever field you choose. The third focus is your role as the next generation of leaders in promoting what is called “the greater good.” Fresno State’s mission is to educate the next generation of leaders for our region and beyond. We have over 200,000 alumni who live and work in the Valley and throughout the nation and world. Our alumni are leaders who are making a positive difference in their communities. One Fresno State alumnus, Marvin Baxter, who was a

first-generation student like 70 percent of our current students, just completed his service as a member of the California Supreme Court – the highest court in our state. You can be next. Today’s Fresno State students are the next generation. I hope you will leverage all you have learned to lead and make your own distinctive, positive impact. As emerging leaders, you have a special responsibility to conduct yourselves honorably and to think about what is best for the greater good of our community and our society. This is easier to say than to do, as you will undoubtedly face temptations to focus on self-interests — or the interests of a few

influential voices — that may not align with the greater good. I urge you to resist those temptations — small and large — and live your life according to the eulogy values of honesty, integrity, loyalty, respect for others and humbleness. I hope you will capture this incredible opportunity of higher education to discover your own passion and potential. When you do, I know that you will have a fulfilling, life-changing experience. Be Bold. Be Nice. Be Proud, Be a Bulldog! President Castro welcomes Twitter followers at @JosephICastro and anonymous feedback .about Fresno State at www.fresnostate.edu/president/feedback.

Swearengin, city council mark India Independence Day INDIA from Page 1

Khone Saysamongdy • The Collegian

Bhangra Bloodline performing for the celebration of the 69th anniversary of India’s Independence Day in the Satellite Student Union, Saturday, Aug. 22, 2015.

ergetic bhangra performance by the competitive co-ed dance team Bhangra Bloodline. “It’s very important in Fresno because we don’t know where our community is,” said transfer student Hitesh Gosavi. “If we are to get our community close, we have to organize such kind of things, which can be helpful for us because we can get our community to get closer.” India gained independence from British colonial rule on Aug. 15, 1947, with the help of leaders including Mahatma Gandhi. “We have to remember the things that happened in the past and we are free because of those people,” said Sruthi Yellapati, a computer science major. “We have to give some respect to the struggle they have made for us

and we are enjoying our freedom because of them.” Keynote speaker Dosanjh addressed the young generation of Indians telling them to take pride in their culture and who they are. “If you can be an American first, you can sure as heck be Indian first as well as part of your civilization inherently,” said Dosanjih. “It is so important, so important that we do that.” Before completing his address, Dosanjh left the audience with a call to action for positive change. “If you want to have an impact on lives in India and if you want to have a positive impact on the lives of people in the countries where you live, you have to go back to basics,” said Disanjih. “Basics that Mahatma Gandhi taught us, basics that actually got India the independence from the British.”

Convocation CEREMONY from Page 1

Yellowman Racism, colorism, and the struggles within families and friends.

A Midsummer Night’s Dream A classic tale reinvented to frighten and to explore passion.

For more information

Visit the Box Office

www.fresnostate.edu/artshum/theatrearts 559.278.2216 universitytheatre@csufresno.edu

Monday - Friday Noon to 4pm (located in the Speech Arts Building)

Directed by: Brad Myers

Directed by: Kathleen McKinley

Fall 2015 Season

Directed by: Thomas-Whit Ellis

welcome to come and join this event,” said Medina. “All of our faculty, staff and everyone that’s coming is going to be a part of our welcoming line.” The only thing students need to join the event is their student I.D. card. The day of the event parking enforcement will be relaxed in the Save Mart Center area, said Medina The program will start at 3 p.m. when the Bulldog Marching Band and other student group will provide entertainment and several guest speakers will address the students including President Joseph Castro and Associated Students, Inc. President Abigail Hudson. Following the convocation, a Bulldog Bash after-party will begin at 4 p.m. Students will have the opportunity to receive a T-shirt, enter to win goodies, have a blast with inflatables, and boogie to the music. Fresno State will be hosting numerous welcome week events. To see the full list visit to the Collegian online.

Really Really The aftermath of a wild college party within Generation Me.

@FresnoStateTheatre

@FSTheatre

@FresnoStateTheatre

#freswow

All events FREE and open to all Fresno State Students (unless otherwise noted)

Fresno State Weeks of welcome 2015

MONDAY, 8/24

New Student Convocation

Especially for new students!

3:00 p.m. New Student Convocation (Save Mart Center) 4:00 p.m. Bulldog Bash After Party (Student Recreation Center) Meet and make new friends and enjoy live music, interactive actrivities, and check out various campus resources before the start of classes!

FRIDAY, 8/28

Aram, Aram - Cineculture Film (5:30 p.m.)

Peters Education Center Auditorium, inside Student Recreation Center

SATURDAY, 8/29 Luau Pool Party (4 - 7p.m.)

Fresno State Aquatic Center

TUESDAY, 8/25

Come out and bring your swimsuit and enjoy free food, games, live DJ, and awesome prizes

FIRST DAY OF CLASSES!

Monday through Friday

MONDAY, 8/31

LGBTQ+ Awareness Social (4 p.m.)

Learning Center Open House (11 a.m.–2 p.m.) 8/31–9/4

Target Back to College Night (9:30–11:30 p.m.)

Student Aﬀairs Eat & Greet: Snack Attack Monday (1–3 p.m.)

Graves Hall Recreation Room, University Courtyard

Target (Sierra Vista Mall, 900 Shaw Ave, Clovis)

Target extends their hours to bring live music, activities and great deals especially for Fresno State students. Free shuttle starting at 9 p.m. from Lot P27.

Campus Welcome Tents 8/25–8/26 Various Campus Locations

Tuesday

& Wednesday

Tuesday & Wednesday

Services for Students with Disabilities Welcome Back 8/25–8/26

Services for Students with Disabilities, Henry Madden Library 1202

Thursday

Tuesday through Student Health & Counseling Center Welcome (9 a.m.–2 p.m.) 8/25–8/27

Student Health & Counseling Center, corner of Shaw and Barton

WEDNESDAY, 8/26

Traditions Day & Student Organization Fair (11 a.m.–1 p.m.) Outside University Student Union

Check out the USU Open House and Club & Organization Fair featuring free Fresno State Ice Cream, Sweet Corn, shaved ice, rock climbing wall, photo opportunity with Athletics, meet Victor E Bulldog III, plus more!

African American Awareness Social (4 p.m.)

Baker Hall Recreation Room, University Courtyard

Learning Center, lower level of Henry Madden Library

University Center, Thomas Building, University Student Union, Library, Family Food Science, and Health Center

Find your way around the many Student Aﬀairs oﬃces in the center of campus and grab a snack while you’re there!

TUESDAY, 9/1

Student Aﬀairs Eat & Greet: Progressive Lunch (11 a.m.–1 p.m.)

Joyal Administration Building and Student Recreation Cente

Work your way through Student Aﬀairs oﬃces with Joyal and the Student Rec Center to gather your lunch.

Turnt Up Tuesday (4–7 p.m.) Student Recreation Center

Fresno State Lobby Corps (5 p.m.) University Student Union 308

t Check ou I! SAFAR , 9/10 Thursday

Women’s Volleyball vs Cal Poly (7 p.m.) Save Mart Center

WEDNESDAY, 9/2

Community Service Opportunities Fair with Taste of Service (10 a.m.–2 p.m.) Memorial Gardens, outside Kennel Bookstore

Welcome Black (5–7 p.m.) Sponsored by Black Faculty & Staﬀ Assoc., Edge Initiative

THURSDAY, 8/27

Latina/o Awareness Social (4 p.m.)

Graves Hall Recreation Room, University Courtyard

College of Health and Human Services Student Services Center Open House (10 a.m.–2 p.m.) McLane 194

for more welcome week info :

Africana Studies and Cross Cultural & Gender Center.

North Gym 118

Welcome reception for new & returning African and African American students, faculty, staﬀ & administrators.

THURSDAY, 9/3

Club Sports Expo (10:30 a.m.–1 p.m.)

Memorial Gardens, outside Kennel Bookstore

Associated Students, Inc. (ASI) Student Tailgate (5 p.m.) Red Lot Space #57

Football vs. Abilene Christian (7 p.m.) Bulldog Stadium

Get your tickets @ www.gobulldogs.com

FRIDAY, 9/4

Student Cupboard Open House (10 a.m. - 12 p.m.) Industrial Technology 144

www.fresnostate.edu/welcome-week All students are welcome. If you need special accommodations, please call the Student Involvement Oﬃce, 559.278.2741

Sweet Dreams - Cineculture Film (5:30 p.m.)

Peters Education Center Auditorium, inside Student Recreation Center

Women’s Soccer vs CSU Northridge (7 p.m.) Soccer/Lacrosse Field

Sandra Gutierrez Bachelor’s in Business Administration & Chicano Studies Fresno State

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Law School 101

Tuesday, September 22 | 7-9pm You’re invited to this free program to learn more about the legal profession and what a law degree can do for you! At this forum you will be introduced to law school, from courses offered to admission requirements. Register now at: www.sjcl.edu or 559/323-2100 A Degree in any Major Qualifies you to Apply to Law School.

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Next LSAT, Saturday, October 3, 2015 Go to www.lsac.org to register Deadline to Register is August 28th 82% of the Class of 2013 Bar Passers are Employed as Full-Time Attorneys.

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SPORTS

6 QB Position Up For Grabs

MONDAY, AUGUST 24, 2015

FOOTBALL

VIRGIL 5 HEIGHT

WEIGHT

By Daniel Leon @danleon1994

6’1”

With the Sept. 3 home opener against Abilene Christian approaching, the dust has yet to settle on Fresno State’s quarterback battle. The Bulldogs originally had a trio of signal callers competing throughout fall camp including freshman Chason Virgil, redshirt freshman Kilton Anderson and redshirt sophomore Zack Greenlee. But a fourth was added to the mix with former West Virginia quarterback and junior transfer Ford Childress – who joined the program over the summer. “It’s going back and forth,” Fresno State head coach Tim DeRuyter said. “In the scrimmages, those guys have done some really good things and some things they need to work on, and it’s been that way through camp. But right now there’s no leader in the clubhouse.” DeRuyter – entering his fourth season with the program – added that there is no timetable for when the starter will be announced because of a lack of persistent play. “It has to play out,” DeRuyter said. “You can artificially pick somebody and as soon as you do, someone’s going to play better. So we want to look at the sum of what guys are doing: who’s leading, who’s making good decisions and who can do it on a consistent basis, and right now we’re not consistent enough with any of them.” Of the four, Childress has the most in-game experience. The junior transfer is the eldest of the group, and played in the Big 12 Conference when he appeared in two games for the Mountaineers in 2013. He left the program after the season and enrolled at Trinity Valley Community College in Athens, Texas – where he spent the 2014 season. In his two starts, Childress threw for 427 yards on 36-of-63 passing for three touchdowns and the same amount of interceptions. The former Mountaineer faces the challenge of learning the terminology of Fresno State’s offense, but offensive coordinator Dave Schramm said he is making good progress. “Ford is a little bit behind only because of his situation, but I’ve been very impressed with how fast he’s picked things up,” Schramm said. “The different terminology catches him sometimes be-

184

FRESHMAN ANDERSON 19 HEIGHT

WEIGHT

6’2” 217

FRESHMAN CHILDRESS 10 HEIGHT

WEIGHT

cause they called it different at other places he’s been but he’s doing a good job, and spending time in the meeting rooms. He’s working at it and that’s all you can do, right? Even though at West Virginia they were in a spread [offense], the concepts kind of carry over, but terminology and the way we protect are much different.” When it comes to Virgil and Anderson, neither have in-game experience. Virgil was an early high school graduate and enrolled at the university in January to compete in spring ball. Anderson redshirted last season and didn’t appear in any games. He was however, allowed throughout the season to get reps in practice, learn the system and develop both physically and mentally. Redshirt sophomore Zack Greenlee – who has the most experience with the Fresno State system – has three in-game appearances under his belt, including a start from last season. In his first and only start, he completed 7-of-16 attempts for 55 yards, struggled and was eventually relieved of the starting duties. But, he also had bright spots such as when he threw an 81-yard touchdown pass late in the game in a Week 4 blowout win over Southern Utah. The Stockton native used his rocky 2014 season as motivation to elevate his game and be better prepared this time around. “I’ve just been waiting for camp to start,” Greenlee said. “All the film work that I’ve done over the summer and everything I’ve worked on, I just want it to show. I’m just coming out here and trying to do the best I can. We just come out and compete every day and take every period seriously. You can’t ever take a day off or any drill off because there’s always someone right behind you working just as hard.” Schramm said he sees no frontrunner yet for the starting spot and there is still a “long way to go” until the coaching staff unveils the starter, but his evaluation process is simple: he is looking to see who makes the best decisions when the pressure is on. “Don’t turn the ball over and lead the team,” Schramm said. “They have to play right in situations. We can’t do the dumb things that are going to hurt the offense and the team, in general. You can’t take sacks, you can’t throw the ball into coverage -all those things. So, that’s what I’m looking for. The guy that basically screws it up the least may have the best chance.”

6’5” 230

JUNIOR GREENLEE 17

WEIGHT

6’1” 216

SOPHOMORE

Darlene Wendels • The Collegian

HEIGHT

START ACCOMPLISHING MORE. START THINKING AHEAD. START ON THE CUTTING EDGE. START BECOMING A LEADER. START AHEAD OF THE THE CURVE. START MAKING A DIFFERENCE. START READY FOR THE FUTURE. START STRONG. For more information, please contact Mr. Rachapol Lamee at (559) 278-5460 or email rachapol.lamee.civ@mail.mil visit goarmy.com/rotc/z657 to learn more about Army Nurse opportunities

THE COLLEGIAN • SPORTS

MONDAY, AUGUST 24, 2015

FOOTBALL

‘Dogs searching for answers heading into season

PAGE 7

ATHLETICS

Fresno State Athletics Goes Airborne

Johnny Martin @Coll_Sports_JM

Darlene Wendels • The Collegian

Fresno State football coach Tim DeRuyter leads stretches during practice on Wednesday, Aug. 19, 2015. The Fresno State Bulldogs will have their first game Sept. 3.

Tomas Kassahun @tomaskassahun

On a 100-degree afternoon in Fresno, the average person is not crazy enough to stay outside. However, for the Fresno State football team, it's a different story. With the season opener quickly approaching and still much work to do, there's no time for excuses. Fresno State head coach Tim DeRuyter welcomes the heat with open arms as the team prepares for the Sept. 3 season opener against Abilene Christian. "It felt good to practice in the heat," DeRuyter said after Wednesday’s practice session last week. “It finally felt like Fresno. Before, I thought we were on the beach somewhere. We came out in shorts this afternoon, and guys flew around pretty good.” Aside from the heat, the more pressing question at Fresno State remains the same as last season: who will emerge as the starting quarterback for the Bulldogs? So far, sophomore Zack Greenlee has battled with junior transfer Ford Childress, and freshmen quarterbacks Chason Virgil and Kilton Anderson for the position. Still, a leading candidate has not emerged. As the ‘Dogs search for their quarterback for 2015, they’re looking to cut down on the turnovers from 2014. “We had too many turnovers a year ago. We’ve gotta eliminate those,” DeRuyter said. Defensively, last season’s team struggled to cause turnovers, while giving up too many big plays. So far in 2015, DeRuyter is encouraged by what he has seen from the secondary in training camp. “They’re catching balls; most of the time they’re contesting balls,” DeRuyter said. “That’s what you want – guys physically challenging receivers and making them

make tough catches.” Junior defensive backs Jamal Ellis, Dalen Jones and Eric Wilson, along with freshman Daquawn Brown, have strengthened the secondary so far in camp. Senior Charles Washington is also back in the secondary for the ‘Dogs, along with sophomore Malcolm Washington. After graduating from Alief Elsik High School in Texas, Malcolm Washington played in all 14 games in 2014 and made seven starts as a true freshman, becoming the first true freshman on defense to make a start under DeRuyter. Charles Washington started all 14 games in 2014 and ranked fourth on the team in tackles with 78. With a roster that includes a mix of young players, as well as experienced players, DeRuyter has found another reason to look forward to the season. “We’re much more talented than we were a year ago,” he said. “We’re younger, but we’ve got some exciting players.” A younger team also means mistakes could come here and there. But DeRuyter doesn’t want the players to worry about errors. “If you’re hesitant because you’re worried about making mistakes, you’re not gonna be a good football player,” DeRuyter said. “We want them to go as fast as they can and when they make mistakes, just learn from it. Just don’t repeat the mistake.” Despite the lingering questions at the quarterback position and a plethora of fresh faces coming in, the Bulldogs are firm on the focus. “Our expectation is always to compete for the Mountain West title,” DeRuyter said. “We’re never gonna shy away from that. We know we’re gonna be young. We know we’re not picked to win it. But we like to be in that position.”

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It’s a bird, it’s a plane, it’s Bulldog1! Fresno State Athletics has released its biggest splash for its marketing plans during the 2015-16 season – a half of a football field length blimp, Bulldog1. Bulldog1 took to the air on Aug. 13 above Bulldog Stadium for the first open scrimmageof the year. The flight gave fans the first look at what will be an intricate part to Fresno State’s promotional plans for the season. “We were looking for a unique splash to kick off the 2015 athletic season,” Fresno State senior associate athletic director Paul Ladwig said in a press release. “By partnering with the best aerial marketing firm, we are able to use this iconic platform to engage our Bulldog community.” According to a press release via Fresno State Athletics, a five-year agreement was reached with Boling Air Media of Fresno for the use of the blimp and other planned aerial campaigns. The lease for the blimp was privately funded. The full-size blimp has grabbed the attention of most of Fresno, taken the Central Valley by storm and made na-

tional news as one of the first collegiate blimps in the country. It has gained coverage by USA Today and news teams up and down the valley. The 150-foot blimp is highlighted with a four-paw dog logo as well as banners on both sides that can be used for messaging or co-branding with sponsors. The blimp has been seen sporting a banner that reads “See You At The Game!” in preparation for the first home game of the upcoming football season. “It was pretty cool and a neat national story,” head football coach Tim DeRuyter said. “When it went up the other night, the players were like, ‘what is that.’” Bulldog1 has been seen around town and will continue to soar over Fresno for the remainder of the month. The blimp will make its official takeoff in front of its biggest audience on Sept. 3 for the first football game of the season when the Bulldogs take on the Abilene Christian Wildcats. The blimp will be seen during the duration of the football season at Bulldog Stadium. Other aerial campaigns for the 201516 season, including possibly during some of the road games this year, will be announced in the near future.

Come experience California Cookin’ with Southern Flair! The Bayou Crew at Huckleberry's is very proud of your accomplishments and we congratulate you for continuing your education! The owners are a Fresno family who will be praying for you and your endeavors. Show your server your valid Fresno State ID for 20% oﬀ your entree Monday through Friday (discount not oﬀered on the weekend). Valid for students and faculty.

Invite a friend!

Locations 222 E. Bullard Ave (near Fwy 41) open daily from 6am to 3pm (559) 440-9045 1083 E. Champlain Dr. (near Perrin) open daily from 6:30am to 3pm (559) 433-4830

We also have a banquet room for private meetings or parties. When you’re on the run, you can order food to go!

GO BULLDOGS!

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