Smith f project05

Page 1

Contents Brief and Ideas Concept Market Research Persona Competitor one Conpetitor two Consumer Research Brand Message Brand Essence Brand Positioning Mood Board Interior Initial Design Design Development Further Development Design Development Final Application Packaging Packaging Prototypes Experiment and develop Apply the Brand Final Outcome

























Turn static files into dynamic content formats.

Create a flipbook
Issuu converts static files into: digital portfolios, online yearbooks, online catalogs, digital photo albums and more. Sign up and create your flipbook.