Visit South Devon Group Travel Campaign for Towns

Group Travel is also an important market for South Devon and the South Devon Towns. We have launched a new campaign this year to help increase awareness of what is on offer for groups in South Devon to help increase visitors during the off-peak season.

The campaign involves the following benefits.

• We will develop a bespoke town itinerary targeting the UK groups market and assist you in pushing this out to market. If your town has an itinerary we developed, we will develop a new thematic itinerary for 2023

• An enhanced town page on the new group travel section focusing on your coach parking, group travel offers and visitor information.

• Representation of your town within our Group Travel Display adverts we will be taking out in the group travel publications through 2023

• Representation and your leaflet displayed at the 2023/24 Group Travel Shows including BTTS in March 2024.

• Entry in our new group travel newsletters – sent out quarterly to a database of just over 1000 buyers

• Opportunity to host a Group Travel operator or the Group Travel media on a FAM trip.

• Representation in our Group Travel Social Media Campaigns to targeted buyers.

• Attendance at the quarterly South Devon Towns - Group Travel meeting on Zoom, discussing future plans to attract more groups and coaches and joined up opportunities.

• Representation in press releases sent out to the group travel media with a focus on your town

We have had buy in from Exeter, Totnes, Tavistock, Dawlish, Dartmouth, Exmouth, Dartmoor and Tiverton

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