ArcelorMittal by Amit Shanbhag

This is us The people of ArcelorMittal Project direction: Nicola Davidson – ArcelorMittal Project consultant: Ian Louden – FutureBrand Project management: Anthony Old – ArcelorMittal Zainab M. Tankiwala – ArcelorMittal Claire Koryczan – FutureBrand Art direction: Matt Buckhurst – FutureBrand Design: Matt Bridge – FutureBrand Copy writing: Mary Carey – ArcelorMittal Proof reading: Raquel Cordoba – ArcelorMittal Production: Ranjit Sehambi – FutureBrand Christian Smith – FutureBrand Fonts: VAG Rounded and Foundry Sterling Cover: Winters Collandre 34043 Text: Fedrigoni Tintoretto Gesso 200gsm End paper: Fedrigoni Arancio 170gsm

The FSC logo identifies paper stock produced from forests which have been certified in accordance with the rules of the Forest Stewardship Council.

All rights reserved. No part of this publication may be reproduced or transmitted in any form or by any means, electronic or mechanical, including photography or any storage and retrieval system, without permission in writing from ArcelorMittal. Published by ArcelorMittal, September 2008 Printed in the United Kingdom by The Good News Press Limited, working to ISO 14001 International Environmental Standards and Carbon Neutral through ClimateCare. www.arcelormittal.com

Thomas Edison

What makes a good company a great one? There are many components, but in the end, our greatest resource is our people. Both as individuals and as a team, it’s the things we do at work, the suggestions we make, the ideas we have and the performance we deliver that set us apart. The things we do help shape our company’s personality as a whole. Our people’s many achievements, on the job, at home and often outside their workplace, showcase not only the wealth of talent in our group, but the dedication, commitment and sheer hard work that comes together in our DNA. Our behaviour as a company, ‘transforming tomorrow’ through a shared boldness of spirit and our values of Sustainability, Quality and Leadership, is what this book is about. Our brand has value, but without our people to live our brand everyday, the words would become meaningless. I hope that each person’s story will inspire you as much as they inspired me. Of course they are only a few of the many contributions made around the world by our people across all parts of our company. Big and small, these achievements have made a significant impact on our business. I am proud of these efforts. Together, with our 320,000 employees worldwide, we are working towards building ArcelorMittal into one of the most admired businesses in the world.

Lakshmi N. Mittal

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This is us Our people

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ArcelorMittal’s purpose and vision are clearly defined and represented by our brand – ‘transforming tomorrow’ – and the values we stand for: Sustainability, Quality and Leadership. Our ambition is to build a steel industry for the modern age, one that is focused on customer and stakeholder satisfaction. We say ‘boldness changes everything’ in our advertising campaign, and we mean it.

The people who feature in this book are the living embodiment of our brand. They breathe life into our values. They give flight to our brand promise. They do a little bit extra (or often a lot), and they do it with a dash of boldness. Often, the recipe for their success includes hard work and determination.

Turn to the page numbers indicated for the stories 10/ Antoine Allanore 12/ Dan Nichols 14/ Jim Flannery 16/ Samuel B.T. Marwiah 18/ Stanislav Loska 20/ Jaime Pagalday 22/ Don MacVicar 24/ Alberto Vargas 26/ Mário Naime 28/ Raquel M.S. Packer 30/ Rubén Fernández del Corro 32/ Razina Rybakova 34(a)/ Bill Ball 34(b)/ Jim D’Orazio 36/ Gert De Vos 38/ Marisa Alonso 40(a)/ Boris Donnay 40(b)/ Bob Manet 40(c)/ Lucien Weber 42/ Ana Martínez Fieto 44/ Manuel Gonçalves 46/ Jean Lamesch 48/ Beatrice Au Yeung 50/ Christa Snyman 52/ Jackson Chiabi Duarte 54/ Long Nguyen Ngoc 56(a)/ Louis-Guy Cajot 56(b)/ Bruno Théret 56(c)/ Olivier Vassart 58/ Bruno Diné 60/ Xavier González 62/ Lawrence Fabina 64/ Colin Hautz 66/ Mahendra Pratap Singh 68/ Hendrik Vandekinderen 70/ Sylvie Gagnon 72/ Li Xiaowei 74/ Kevin Crawford

It wasn’t easy to make a final selection. Many wonderful candidates were proposed. In the end, our decisions were driven by the need for a mix of stories that demonstrates the depth, width and variety of our people’s achievements. From a man who has never taken a day off work, to a woman who bought a house in South Africa so that children would have a home. From engineers to volunteers, from miners at the top of the world to innovators in South America – this is us. Enjoy…

Sample of iron metal produced by electrolysis and pages from Antoine’s note book

Antoine Allanore Maizières, France Antoine Allanore is 26. He was recruited by ArcelorMittal in 2007 just after being involved with the Group during his three-year thesis. His job today is to develop on a larger scale the results obtained during his PhD. As a researcher for the European-funded and long-term programme ULCOS (Ultra Low CO² Steelmaking), he is investigating the possible industrial production of iron by electrolysis. “I feel like a pioneer,” he says, because surprisingly, nobody in the world is studying iron production by this technology. Consequently, there are few scientific publications on the subject. It’s a unique situation where they must start from scratch. Antoine says that, “Intellectually, this situation is exciting. No prejudice, just pure investigation on iron element physical properties or other electrolysis technologies already applied for other metals…” He sees this as an obtainable dream. “We can do it. We have already been able to switch from 200mg to 1.5kg samples with this technology! I feel confident in science for providing a competitive and environmentally-friendly process based on the sole use of electricity.”

Contributing to environmental protection is not only a motivation in his job; it’s also a personal one. Born in the centre of France, in the rural region of Limousin where people are close to nature, his awareness was instilled in him from the education he received from his family. There, hydropower is integrated in the landscape, supplying clean electricity to every home. “When I was a child, and even now when I go back home, I get involved with woodcutting and forest development as a heating source available to future generations.” In the case of Antoine’s research, patience will prove a virtue. The final technical answer is not expected today. ULCOS is a long-term programme aimed at finding new and perhaps revolutionary steelmaking processes in the next decade, adapted to a carbon-constrained world.

Dan Nichols Woodstock, Canada Dan Nichols is a Sales Account Manager in the Tubular Automotive Products Group. He has been with the company for thirteen years and has recently accepted a position as Director of Energy Pipe and Tube for North America. He is a man who loves a personal challenge. An accomplished athlete in over 200 triathlons, of which six are Ironman competitions, Dan has represented Canada on the National Team for six years. Clearly, he finds joy in pushing himself to the limit. But he also understands that there are people who are up against a challenge they did not choose – those who suffer from cancer. On August 4th 2007, Dan accomplished the amazing achievement of swimming the length of Lake Erie for the ‘Fight against Cancer’, raising in excess of $27,000 CDN for the Canadian Cancer Society.

Dan swam from Erie, Pennsylvania to Long Point, Ontario (52 kilometres or 32.31 miles) in 20 hours and 45 minutes. A feat that has never before been accomplished. In fact, only five other people have swam across Lake Erie (four near Buffalo, over shorter distances and one near the middle of the lake, 43 kilometres in distance). As is his nature, Dan pushed himself to do it faster and at the greatest distance. Like many incredible feats, his would not have been successful if he had done it alone. He was supported by a great team in all aspects of his swim, including a ground crew that helped him with logistics, fund raising and moral support. Reach for the stars, his accomplishment tells us, but do it for a reason. When compassion combines with the drive to achieve, it would appear that there are simply no limits to what a person like Dan can do.

Jim Flannery Indiana Harbor, USA As an environmental manager at ArcelorMittal’s largest US facility, Indiana Harbor, Jim Flannery loves what he does, and does what he loves. He exemplifies leadership through his passionate actions for the environment and his commitment to supporting his local community. Learning of Jim’s work with environmental education and protection of waterways in Northwest Indiana, ArcelorMittal’s USA Foundation sought a programme that would build upon and complement this work, enhancing Jim’s efforts within and beyond Indiana. Fast forward and ArcelorMittal USA is now partnering with the National Fish and Wildlife Foundation and federal agency partners in the US to establish the ArcelorMittal Great Lakes Restoration Programme. As the sole corporate partner to support the Great Lakes initiative, ArcelorMittal is investing in sustainability. The Great Lakes Restoration Programme is funded by a $2.1 million USD donation over three years from our USA Foundation that will be matched by a $3 million USD investment by the programme’s partners. Contributions will then be leveraged by grantees to enable an impact of $9 million USD throughout the Great Lakes watershed. Jim is thrilled that the company he works for is supporting the Great Lakes Restoration Programme. “It’s the bi-national, holistic nature of the programme, as well as the on-the-ground efforts that will help this programme succeed in restoring a vital resource representing ten percent of the global fresh water supply.”

Samuel B.T. Marwiah Yekepa, Liberia Since Samuel joined the ArcelorMittal family in 2005, things have changed in a most positive way for him and his family. His first job was Head Administrator for the company’s high school – ArcelorMittal High – formally LASS High. There he worked with dedicated teachers under difficult conditions to transform the lives of war-ravaged youths, making them happier and more productive citizens. Later, promoted to Community Advisor, he helped to identify some of the most important community infrastructures that had been damaged, and which needed reconstruction, such as houses, hand pumps, wells, roads, health institutions and sanitation facilities. His role also included the delicate task of helping to sensitise the war-torn and sometimes suspicious community members to the brand values of ArcelorMittal. A third assignment took Samuel to the HR Department to manage one of the company’s most important assets – human resources. Samuel is the living embodiment of how ArcelorMittal is ‘transforming tomorrow’ for local communities through the hands-on care and knowledge of the people who know that community best – the locals. The most important thing for Samuel? Playing an active role in bettering the future for the people he loves. “This job has given me the opportunity to earn a salary that enables my family to have a daily meal. It has also given my children who are under 18 years old free access to school and medication.”

Stanislav Loska Ostrava, Czech Republic For some people, the loss of something so vital as a limb would be an almost unbearable hurdle, a one-way ticket to despair. Yet when faced with the loss of his left arm after an accident in his youth, Stanislav Loska did not allow his world to collapse. He steeled himself against bitterness, set bold goals for himself and is now not only an asset to ArcelorMittal, but a promising sportsman as well. Despite having undergone injuries and complicated operations, Stanislav has been an alpine skiing competitor at several Paralympic European and World Championships. And of course a much admired worker at ArcelorMittal Ostrava. As fellow employee Vladimir Raszka says, “I remember seeing Stanislav only two days after his return from the 9th Winter Paralympics in Torino, Italy. He was in his little office studying technical drawings. Here in Ostrava he is responsible for the furnace lining and at that time a repair of the furnace at the wire rod line was in preparation. ‘I am responsible for that, so I have to be here,’ he said.” Stanislav is a man with commitment and drive who knows what’s important in life. His further skiing plans include the 2010 Paralympics in Vancouver, Canada. “On that occasion,” he says, “I would like to end my active skiing in order to be able to concentrate on work and family.”

Jaime Pagalday Bergara, Spain Sometimes, people deserve recognition for what they do, but also for what they do not do. Jaime has been an employee for 45 years and has never been off sick. He started working at the Bergara plant on September 1st 1962 when he was 18 and recently took early retirement at the age of 63. Perhaps even more astonishing is that during this time he suffered only two accidents, both due to burns. Yet despite this, he still never took sick leave, reinforcing traditional therapy with other more ‘natural’ cures to accelerate his recovery. Even the delivery truck that he looked after for more than 20 years is still in circulation, so he must be doing something right! In his long – and unbroken – time as an employee, he has been admired as a reference for leadership. This was due to his responsibility for internal transport but also his morality and spirit. In fact, Jaime’s innate moral capacity has enabled him to act as a ‘judge of peace’ in disputes arising amongst internal and external carriers and amongst his colleagues at the factory. When Jaime likes a thing he sticks with it. He has never quarrelled with his wife in 40 years of marriage. Over the years he received various job offers, which he always rejected. “Where am I going to be better off than at home?” he asks. “The home where I live and my company.” Homemade remedy for treating burns and original technical drawings of the truck Jaime used throughout his career

Don MacVicar Hamilton, Canada If ever there was a person who deserves to be recognised for outstanding contributions to his community, it is Don MacVicar. This quiet hero has dedicated the last 25 years of his life to bringing hope and opportunity to unprivileged youth in Hamilton. His compassion for others has left an indelible mark on his community, his family and his colleagues. Don was recognised for his dedication to the Inner City Outreach Ministry he and his wife Carole co-founded nearly 20 years ago, as well as his most recent achievement, opening a community centre for the Keith neighbourhood at the former Robert Land School. Both initiatives serve neighbourhood children, youth, parents and seniors through recreation programmes and other much needed services. In 2006 he was presented with the Royal Bank Distinguished Citizen of the Year Award. “Employees are the best reflection of our core values in the community,” wrote colleague Brian Mullen in the letter nominating Don for the Award. “In my opinion, Don MacVicar is our finest example.”

Alberto Vargas Las Cardenas, Mexico As part of his duties, Alberto Vargas helps to preserve the ecological reserve that exists on the plant where he works. Within the 125 hectares there is a lake where crocodiles are free to live in their natural state. There is just one small problem. During the rainy season, when water levels rise, the young crocodiles escape from the lake looking to expand their territory. So, it is not that rare to find one of them in the streets or the working areas of the company! This situation led to Alberto taking part, along with his colleagues, in a course on handling the feisty critters. This was an eye-opening experience for them, in more ways than one. Because this activity can only be conducted at night, more than a dash of boldness was required. “We went out to the lake, alone in the dark and silence, rowing slowly,” says Alberto. “We directed the light of our flashlights towards the shadows of the crocodiles. Their eyes shone intensely like two beautiful red rubies.” Prior to the project, when a crocodile was found in the channels or sewers, it was sacrificed. Today the crocodiles are marked and reviewed to ensure they are in a healthy condition. Then they are returned to their natural habitat. Alberto is now one of a 30 person team of ‘crocodile hunters’ at that location. Up to date, 54 crocodiles have been marked and registered in the company. Combined with the iguanas, deer and other species of animals, they are assets from the ecological reserve and part of the beautiful environment that surrounds the Las Cardenas plant.

Mário Naime Martinho Campos, Brazil Mário Naime is Forest Manager of Mid-West Regional at ArcelorMittal Florestas, in charge of 24.5 thousand hectares of planted forests of eucalyptus and native forests. During his time there he has grown to realise how important the planted forests are economically, socially and environmentally. “Many people do not appreciate the scale of the possibilities the forests offer in terms of generating jobs and income for the people in small communities in the countryside of Brazil, which is exactly where job opportunities are lacking,” he says. From the time he arrived in 1970 up until today, many transformations have taken place. The company is now certified by the FSC (Forest Stewardship Council) and is in line with ISO 14001. He tells us that ArcelorMittal Brazil has worked following the principles of the law, aiming at the best human and environmental resources management, with results in quality and cost, alongside a goal of business sustainability. The Florestas culture is very strong, built upon 50 years of pioneering activity. It is likely that the reason for this is its succession process: starting people young and having the more experienced help to nurture this commitment. “Competence is not enough,” Mário says to the young by way of advice. “You must be committed and more. When you like what you are doing, opportunities for growth always present themselves.”

Raquel M.S. Packer Piracicaba, Brazil A skilled employee who runs the entire Quality Area in the Human Resources department, Raquel has been working with us for 29 years. Due to a great team effort and Raquel’s professionalism, ArcelorMittal Piracicaba was granted, in 1995 and in 1999 respectively, the ISO 9001 norm – Quality Management, ISO 14001– Environment and OHSAS 18001 – Safety and Occupational Health. These were landmarks not only for the company, but also for this diligent woman. In 2006 she co-ordinated the implementation of the SA 8000 norm (Social Accountability) that together with the three other norms mentioned above, compose the Integrated Management System. As a result, Raquel received the Prêmio Mérito Técnico Administrativo (Administrative Award) and the Relógio de Homenagem (a watch given to employees for their time serving the company). Dating from when, at 18, she started working for the former Dedini – today ArcelorMittal Piracicaba – Raquel considers her career a life that has been transformed. “Our company has offered me excellent working conditions” she says. “Difficulties came up, and we overcame each one of them, believing that with boldness, creativity and flexibility we can thrive. Why? Because we have leaders who make us dare a little more each time and deliver a product of higher quality.” Recently she was acknowledged by her peers and elected Employee Representative (ER) with an expressive number of votes cast mainly by operational employees.

Certificate received by Raquel at the International Women’s Day celebration

Rubén Fernández del Corro Avilés, Spain You could describe Rubén as an organic coating line operator at ArcelorMittal Asturias, in Spain. You could also call him a mountain climber. Both would be correct. In December 2007, Rubén reached the summit of Kilimanjaro, an altitude of 5,895 metres. When preparing for his trip to Tanzania, he packed an ArcelorMittal flag to place on the ‘Roof of Africa’ and a picture of his family to accompany him. To climb Kilimanjaro, Rubén exchanged the Asturian green valleys for the Tanzanian Savannah, where he stayed for 17 days. Asked to describe his experience at the peak, he says: “The view from the top is gorgeous. I had never experienced such amazing sunrises and sunsets.”

But all was not picturesque and pleasant. The weather conditions at the end of the climb were hard. Perhaps some would have given up, but Rubén had a terrific personal perspective that kept him going.

“The cold temperatures were compensated by the human warmth I received from the Tanzanians. They welcomed me with open arms,” he says. An individual can dream a dream, but often, he needs a team and support to make it real. Rubén extends special thanks, not only for the people of Tanzania, but also to his colleagues at the site. They changed shifts with him last year so that he could train for his African adventure. His bosses at the line were also very understanding and continue to support the personal goals of their young team.

Razina Rybakova Temirtau, Kazakhstan At home she is a loving mother, a dutiful wife and a gracious hostess. Outside the home, Razina is a tram driver at our plant in Kazakhstan. The name of her tram is The Metallurgist, which seems only fitting, considering the cargo it carries. A Tatar (Turkic people of Eastern Europe and Central Asia), Razina was born and raised in Temirtau in the Soviet Union. The modes and values of a time now long past – a time of grand construction projects, dignity of labour and social recognition of the working class – influenced her career choices. Temirtau was a young and developing city in need of competent and sincere workers. Razina qualified as a tram driver in 1980 and began a career that continues to this day. Her working day starts at 3:30am before she sets off for a working ‘meeting’ with an ‘Iron Horse’. Strangers might consider trams as only masses of cold steel. Those who know them know they possess a heart and a soul. The heart of the tram is a fervent motor, the soul its experienced driver.

Razina says: “The work of a tram driver is not easy. One must take care of the tram, cater to traffic safety (in a booming economy which means many cars on the road), and ensure the safety of the passengers.” Her work requires the highest qualification, a responsible character and great concentration. Fortunately, there have been no emergencies or distressful situations during her entire working career. In spite of her hectic work life, Razina always looks fresh and energetic. She is good-natured and despite her uncommon job, she has a common lifelong dream: to see her children happy.

Bill Ball and Jim D’Orazio Long Beach, USA In August 2005, Hurricane Katrina became one of the five deadliest hurricanes in the history of the United States. Along with the near elimination of towns such as Long Beach, at least 1,836 people lost their lives in the hurricane and the subsequent floods. Learning of the devastation along the entire coast, ArcelorMittal selected Long Beach as a town that was in dire need of help. In the aftermath, the company provided an initial grant of $1 million USD to support reconstruction efforts there. In 2007, a further pledge was made of $250,000 in support towards the initial construction of a Senior Center, $250,000 for the construction of a new firehouse and another $250,000 was committed in 2008 for the completion of the Senior Center. Three years later, the team of Bill Ball and Jim D’Orazio continue to lead their fellow colleagues, volunteers and local residents in ongoing efforts to bring life back to Long Beach. Together, these two individuals have dedicated many hours to ensure the goal of rebuilding becomes a reality. Bill Ball, Director of Engineering for ArcelorMittal Americas, has spent nearly 35 years in a number of roles including his current position of providing guidance, counsel, expertise and management of key strategic capital investments and efforts. Serving as a key partner and dedicated programme manager in Long Beach is ArcelorMittal USA retiree Jim D’Orazio. One thing that Jim is diligent about: making sure that funding issues are aligned and work in accordance with state and governmental funding and insurance. Within the time they’ve dedicated to the rebuilding project, an emotional bond has been cemented between Jim, Bill and the community there. Key Long Beach officials agree that, when times were bleakest, they turned to Bill and Jim for the knowledge and resources they could provide in helping to restore and rebuild the city.

Gert De Vos Gent, Belgium Born in 1970, Gert started working as an operator on a tensile testing machine. He attended the metallurgy course at the Gent plant and became fascinated by steel. He decided to combine work with studying and graduated whilst he was already working at ArcelorMittal’s Research Centre, obtaining his Masters in Electromechanical Engineering. Today he manages the Zwijnaarde laboratory for metallurgical processing where he has technical, scientific, and managerial responsibility. Amongst his many achievements, Gert combined existing apparatus and installations of diverse origin – Gent University, Dunkerque Research Centre, the Bremen plant – and in so doing revamped their control and added automation. His ‘boldness’ resulted in a unique metallurgical laboratory with up-scaling possibilities to fully support ArcelorMittal’s production units. In addition, he was responsible for the construction of the new building to house all the facilities. This extension of the existing facility on the campus of the University of Gent was erected in only a few months’ time, making maximum use of steel and creating 2000m² of additional lab space.

These are only a few examples of his innovative mind. Thanks to his creativity and never ending desire to get things done better and faster, a co-engineering study resulted in a highly innovative approach for fast throughput processing of tailor-made alloys. As a result, the Zwijnaarde lab now also has two cold crucible levitation melting facilities allowing for quick screening. Gert performs his tasks with efficiency and enthusiasm, and forms part of a growing critical mass of ambitious employees combining diverse areas of skill. It is people like Gert who make the idea of innovation a reality for ArcelorMittal.

Marisa Alonso Burns Harbor, USA The Association of Women in the Metal Industries’ (AWMI) goal is to mentor, network, grow and educate. Members are encouraged to get involved to become better leaders and in turn, better employees. Becoming a member gave Marisa Alonso the opportunity to put our brand values of Sustainability, Quality and Leadership to good use. AWMI develops members through education, mentorship, networking and professionalism in the metals industry. Marisa was a member of AWMI for only nine months when she was nominated for the ‘Volunteer of the Year’ Award for 2007. Up to this point, she had made it her quest to meet every professional attending AWMI events and to volunteer at every AWMI event. In her own words, “I took pride in introducing myself and representing ArcelorMittal.” Imagine how elated she was when she won. At the AWMI Industry dinner, the Chicago Chapter presented Marisa with a very unique trophy designed especially for her. Detail of the trophy presented to Marisa at the AWMI industry dinner

Co-workers later cut out the design and displayed it in their cubicles and some are now members of the AWMI. It seems that leadership is contagious. Marisa knew she was on the ‘right track’ to becoming a leader inspired by ArcelorMittal’s corporate culture. Since the award she has been promoted to AWMI Chicago Chapter Publicity/ Newsletter Chair. With three ArcelorMittal people currently on the board at once, it has become her passion to get her co-workers involved with AWMI as well. Her goal? “To continually learn from others professionally and culturally while representing our company and always keeping in mind that I am ‘transforming tomorrow’.”

Boris Donnay, Bob Manet and Lucien Weber Luxembourg Once in a while a story comes along that is loaded with emotion. Such is the case with the long journey of the so-called ‘Freedom Beams’ – from Luxembourg to Ground Zero in New York City. The beams, also referred to as ‘Jumbo’, travelled from Luxembourg via Belgium to their final destination: the Freedom Tower, one of the world’s most iconic buildings and the long awaited replacement for the World Trade Centre. Here, they will transform the New York skyline, becoming an integral part of a building 1776 feet tall, representing the year of US independence. The development process takes place at the Metallurgy department in Esch-sur-Alzette and 40

in Differdange, both small cities in Luxembourg. Boris (metallurgy department), Bob (engineer) and Lucien (technical advisory/sales) are the proud representatives of the design, manufacturing and vendor teams involved. Many steps were necessary to create the beams before they travelled to their ultimate destination, and many people were involved. The trio’s teams know what it takes to go from 100% recycled liquid steel to precisely measured beams.

that can produce these beams. It would also not have been possible without the bold dream of one of the world’s tiniest countries to supply steel to one of the world’s largest, and the team behind this dream to make it all happen. Lucien recounts how satisfied they all felt, “both in Luxembourg and in the States, when we finally convinced the designer of the Freedom Tower, Cantor Seinuk, of the advantages of ArcelorMittal’s Jumbo beams made of our special high strength steel.”

The selection of the Differdange site to produce sections of the Freedom Tower is a fantastic achievement. It really is moving to know that ArcelorMittal has the only steel mill in the world 41

Ana Martínez Feito Gijón, Spain Ana is in charge of more people than she is years old, but this fact does not intimidate her. At the age of 26, she is a shift supervisor at the rail mill in Gijón (Asturias), a job she took up after less than three years’ experience at ArcelorMittal, endorsed by a curriculum which includes having taught maths and chemistry in an academy and having carried out various projects for an engineering firm. She arrived at this destination of a job through sheer determination and effort. After submitting her application to some of the leading companies in the region including ArcelorMittal several times, she was finally taken on. “I was willing to join the company as an operator but when I was called for the recruitment tests, I applied for a job as technical engineer. There were about 20 or 30 people doing the tests. Three of us were selected,” Ana explains. Sometimes we cannot know exactly in which direction our career paths will go. In Ana’s case, her trajectory has led her to taking part in a very important project. It gives her great satisfaction to know that in Asturias, they are producing the railway tracks that will eventually be shipped to help build the infrastructure of Liberia, left devastated after the 1989–2003 civil war.

ArcelorMittal is developing an iron ore mine in the western part of this African nation, spending $900 million to build the mine, railway and port. What does Ana value most in her job? “The diversity of tasks,” and, thanks to her sociable nature, the contact with other people. Calm, cool and collected, her self-possessed expression changes when she speaks about her hobbies – reading and canoeing – or her plans for the future. Clearly an over-achiever, she says that she does not want to work on shifts forever. But for now, she says that these are the best working hours so that she can attend her German classes three times a week and prepare to graduate as a senior engineer through the Open University. You are well on your way, Ana!

Manuel Gonçalves London, United Kingdom In the case of Manuel, the butler really did do it. In fact, as Head Butler in the London office and the person in charge of catering for around 120 employees, he seems to do it all! A hallmark of the age we live in is that we all need to adapt to change. For Manuel, his line of work is no different. “Everyone should be innovative in the work they do,” he says. “I regret the fact that some people think that catering is no big deal. It’s a very important part of the functioning of any company. People cannot work well without proper food!” When clients visit the office, good catering makes them feel comfortable. “It is the essence of hospitality.” He also puts forth that it is not very easy to cover the entire office but that it can be done with good organisation.

The quality of the food is of the utmost importance and Manuel stresses that this includes Health and Safety, in terms of ensuring that everything is properly cooked and that hygiene standards are high. The next thing in line of importance to him is consistency. He tries to always serve the food in the best manner and always with the same excellent standards. He makes sure that the staff he hires maintain top hygiene and service levels and are trained to the standards required by the company. When he started working in his capacity at ArcelorMittal there was no catering department in London as such. He started from scratch and has been developing it steadily ever since. In so many ways he embodies the same drive for ultimate satisfaction in service that can be found elsewhere in the group, no matter what the task. A toast to Manuel then, for making it all look so easy.

Jean Lamesch Belval, Luxembourg Jean Lamesch has spent more than 30 years of his career in the steel industry in Luxembourg, starting in production, moving into research, then into the Commercial and Marketing departments of the former Arbed, then Arcelor, and now ArcelorMittal. He has a deep love and knowledge of the history of the industry, but he also cares about the future. When he retired in early 2008, he felt that the time had come to put into practice an idea he had been thinking about for quite some time, namely building homes for those in need. Thanks to the ArcelorMittal Foundation, that project is on its way to potentially becoming a reality. And it will proceed in partnership with â&#x20AC;&#x2DC;Habitat for Humanityâ&#x20AC;&#x2122;, an international organisation specialised in building affordable homes for the poor. Habitat is interested in using more steel in future housing projects, for such things as hollow sections, studs and metal tiles.â&#x20AC;&#x2030;The project is only in its initial phase, and will cover in a first step Romania, Costa Rica and Argentina. Once again, like so many big dreams that seem almost impossible until we dare to try, a project such as this can only proceed with a team. For this reason Jean extends his thanks to his colleagues from the Foundation, from the Legal Department, from Construction and from Communication, who all have encouraged him in this endeavour. We can only hope that the project will succeed. 46

Beatrice Au Yeung Hong Kong, China Beatrice is Regional Manager for Hong Kong and has been working for ArcelorMittal for over 21 years. She joined ArcelorMittal and its predecessor as an admin temp and gradually became a manager thanks to her excellent sales and trading skills, a few early mornings and many late nights. The very breadth of her career accomplishment deserves attention. Having first joined the company as a temporary worker, she later became permanent, mainly handling administration and accounting matters as well as orders follow-up. A significant turning point in her career was in 1996 when trading became one of the main business activities in Hong Kong. Beatrice ‘accidentally’ started to help out the trading team. Problem solving is what excites her. At the very beginning, before she even knew the products or shipment terms, she managed to book orders of 10,000–15,000 tons. No matter what product, order, or circumstances, Beatrice always used all her efforts to make every deal a hit for both the company and its clients. In 1998–1999 she also became active in the sales of granite, opening up the China market. When in 2002 she became General Manager of the HK office, circumstances were very critical. Beatrice managed to revitalise the sales activities completely. For about two years, except when she travelled, she worked almost every single evening until midnight. She cut costs by 60–70%, profit tripled and the HK office rediscovered its dynamic energy to emerge even stronger. Over the years, her office has been responsible for selling steel products to large projects such as Hong Kong Airport, Macao casinos, private job sites and government projects as well as railway links. How does she do it? A winning combination of hard work and opportunities seized. “I have learned the importance of focussing on and giving attention to every deal and every contract – not just the biggest ones” she says. Bea never lets a small fish swim away.

Christa Snyman Vanderbijlpark, South Africa Christa has a passion to support children in a neighbourhood adjacent to ArcelorMittal Vanderbijlpark. She runs the project with her husband Philip Snyman, who works for ArcelorMittal as well, and her family and friends. Along with 30 other group leaders, she has committed to a community project for the last seven years. The main goal is to open new worlds to children, to stimulate their minds and to lead to the development of a better community. Some children cannot afford a vacation, some do not have privacy and some need emotional support or help at school. Many of them do not have access to books or even running water. Christa bought a home, ‘Prism House’, where these children can go when they need help. She regularly takes the children (sometimes 50 at a time) to the cinema, the zoo or weekend camps, to help them forget about their daily lives and teach them about things they would never encounter in their environment. The idea is to expose the children to as many different aspects of life as possible. Some outings are aimed simply at the fun side of things. Never underestimate the power of having a good time. “It is a fulfilling adventure and a joy to be able to help children in need and to deal with all the challenges that go with it,” says Christa.

Jackson Chiabi Duarte Tubarão, Brazil You can fix an injury with a band-aid, or you can try to prevent it from happening in the first place. Sounds simple, doesn’t it? However, sometimes you need the right person to help to get the message across and to put initiatives in place. In 2007, ArcelorMittal Tubarão received the ‘Alaseht’ prize from the Latin-American Association of Safety and Hygiene at Work, in two categories: ‘Company’ and ‘Individual’. This is an acknowledgment of the many efforts made which focused on the areas of accident and risk prevention. Furthermore, the Brazilian Association for Accident Prevention (ABPA) recommended that the facility be recognised, and it is the only one to receive such distinction in Brazil. The additional prize singled out Production Technical Director, Jackson Chiabi Duarte, who has gained accolades for his ongoing efforts to ensure safety, health and risk prevention in Brazil.

Jackson is one of those people who does more than talk about making things better. He does something about it. He started implementing a series of important Health and Safety steps at Tubarão beginning in 1992. Since then, while productivity at the site has more than doubled, the number of accidents has decreased nearly 13-fold. What is the secret to achieving these positive results? “The non-transferable responsibility of the directors and line managers together with the unfolding of the guidelines through action plans and discipline.” Until his retirement in May 2008, Jackson was a Health and Safety advocate, giving scores of presentations, seminars and lectures. He has also been a strong proponent for enhanced employee education, thus further ensuring employees ease in comprehending action plans for health, maintenance and safety operations. Helping to improve the quality of people’s lives is what brings a smile to his face. 53

Louis-Guy Cajot, Bruno Théret and Olivier Vassart Luxembourg The patented Angelina® cellular H-beam is the product of a fruitful cooperation between the internationally renowned French architect Claude Vasconi, the Marketing of Building and Construction Support (BCS), ArcelorMittal’s Research Centre in Esch and the Luxembourg beam finishing shop. It started with a bold idea. Mid 2006, Claude shared an idea with long time acquaintance Bruno Théret: give the circular openings of cellular beams a softer and larger shape. The architect wanted to create a beam that would be transparent, aesthetic, light, aerial, environmentally friendly and economical, allowing long spans up to 25 metres as well as the integration of large ventilation girdles. Louis-Guy Cajot heads the profiles department of Long Carbon Europe Research and Development. He translated the architect’s hand drawing into an industrialised product. Calculations and discussions with the finishing department resulted in the elaboration of preliminary shapes and fabrication processes. Louis-Guy then asked one of his research engineers, Olivier Vassart, to optimise the concept by advanced numerical modelling and to validate it by a full-scale experimental test.

Thanks to his experience, know-how and dynamism, Olivier finalised this research project in less than six months. Specimens were realised in the Wallerich beam finishing shop, where the team there gave the final touches to the fabrication process. The result? Six months later, at the edge of innovation and Leadership, Angelina® was born. Today, the world of architects and engineers welcomes their baby with open arms. And what a beautiful baby! In recognition of her many qualities, Angelina® was awarded the Batimat Golden Design Trophy in the category ‘structures’. This trophy, granted by the Paris fair, is considered a springboard for the latest trends in the construction industry. It acknowledges the efforts of manufacturers who successfully integrate an approach to industrial design into their development strategy.

Bruno Diné Basse-Indre, France Constantly on call. Constantly at the ready. For years, Bruno Diné worked as an electrolytic bath operator on the electrolytic coating lines at ArcelorMittal’s French packaging factory at Basse-Indre. Initially, he was recruited as a crane operator, but he was also hired because of his particular skill as a fireman. Bruno volunteered as a fireman at the Emergency Centre of the City of Indre, located right next to the factory where he worked. For 30 years, he intervened on all operations where firemen were called. This activity demanded a great willingness to tackle situations where the extent of risks and consequences was often unknown. Bruno had to respond to emergency calls at every hour of the day and night, including weekends. When you also consider that his regular job as an electrolytic bath operator was shift work (4x8 hours), you begin to form a complete idea of the energy, mental strength, selflessness and civic dimension that was reflected in this long-term commitment. The company allowed him to leave his job at any time for an emergency intervention and enabled him to follow the specific training required by the

fire brigade. For this attitude, Bruno was greatly appreciative, as his voluntary work meant a lot to him. He was also very aware of the importance of sharing his fireman skills with his colleagues. In his view, security is of the utmost importance. If there was an emergency, he was there. But it was also in his daily work life that he tried to pass on his knowledge and his skill. His experience made him more vigilant and aware than anyone else of the importance of enforcing the safety rules and wearing the correct protective equipment. He never hesitated to intervene and assist in the implementation of preventive measures or to make decisions about the safety of his colleagues and the security of the factory’s tools. Recently, after 24 years of valuable service as a fireman, Bruno retired with a well-deserved bronze trophy award. At his factory in Basse-Indre, six other volunteer firemen, just like Bruno, now place themselves in the service of their fellow men, and of their security. Many thanks, Bruno. We hope you can now have a good long sleep in!

Xavier González Sagunto, Spain Xavier González Martinez has been Communication Manager at Sagunto since 2004. In 2007 when Sagunto celebrated its 30th anniversary, Xavier turned his vision of uniting people through sports into a reality. His bold idea has brought new life to the site, and shows just how important teamwork, health and good relationships are to the success of the company. Xavier took his concept for a company sports competition to the Sagunto Board where it was unanimously accepted. Then, in only three months, and outside of his normal working hours, he managed to single-handedly organise seven different sporting events, with 200 employees participating.

Xavier is now in the middle of planning this year’s event, which he claims will be even bigger and better. This time around, he has the help of three volunteers. Over six months, there will be twelve disciplines: hiking, tennis, squash, bowling, biking, racquetball, ping-pong, chess, darts, pilates, trivial pursuit and electronic soccer. An accompanying newspaper will be published on the Sagunto intranet, with daily updates on the ongoing events. Sports have a democratising effect. “Participants come from all areas within the company including all six Board Members!” says Xavier, who will be participating too – albeit as a referee.

“The success of the event was down to everyone who got involved,” he says. “It was amazing to see everyone so unified, doing things together in teams, having fun, and getting to know each other. When employees feel unified and part of a team, this feeling flows over into their working relationships. That’s good for our whole company. After the great results in 2007, the Board has decided to do something like this every year.” 61

Lawrence Fabina Burns Harbor, USA Finding ways to do more with less has always been second nature to Larry Fabina’s genetic makeup. Larry grew up a conservationist, although he didn’t fully understand what that word meant, or the role it would eventually lead to in his adult years. To Larry, conserving meant shutting off the lights when leaving a room, turning down the thermostat and putting on a sweater in colder months. It meant fixing drips from a leaky tap; long before it was ‘fashionable’. He took actions like these because it was intuitively the right thing to do. Today, Larry continues to live the same mantra. Now however, its impact has a broader reach. As Manager of Continuous Improvement at ArcelorMittal Burns Harbor, USA, Larry works to improve the facility’s operations, implement new technologies and identify cost savings. He also leads the company’s USA Energy Team, a group of ‘energy champions’ from each USA facility who work together to improve energy

efficiency. Their goal is to improve the company’s bottom line and reduce greenhouse gas emissions. Larry is modest about his contributions but the impact of his commitment to sustainability is extremely visible, even if (perhaps mostly if) the lights are off. Under Larry’s leadership, ArcelorMittal’s USA Energy Team was charged with reducing energy intensity by 6 percent over a three year time period, a reduction of almost $200 million USD in energy costs by 2009. Guided by a three year Energy Reduction Initiative, the team worked to attain energy reductions quickly and build a base for continuous improvement in energy reductions. Take a lesson from Larry. Please switch the light off.

Colin Hautz Rotterdam, The Netherlands In a global company as vast as ours a wealth of talent exists. Getting it together is another story. In fact, it is Colin Hautz’s story. Colin is responsible for leading three major global initiatives, all of which are focussed on enabling the company’s operations to improve. The basic principle is simple: leverage the knowledge and experience of the ArcelorMittal Group in order to get more value from its existing assets. The realisation is not as simple. It takes a leader, a lot of organisation and a keen desire to see these initiatives bear fruit. The global Knowledge Management Programme (KMP) brings together operations managers from a specific technical area as a global peer group. In annual KMP events, the most urgent issues are discussed so that experiences and expert opinions can be exchanged. “By breaking down communication barriers, these meetings facilitate the exchange of best practices,” says Colin. “This is vital. It is only when people exchange ideas and then implement those ideas, that any improvement can actually be made.” KMP events are a unique strength for ArcelorMittal. 13 such technical KMP meetings were held in 2007, for all the major production processes, with over 450 participants from all over the world. One outcome is Global Technical Benchmarking (GTB), a tool built to allow operations to compare performance, to identify areas for improvement and to help identify who to contact for best practice exchange. Finally, Colin is leading the rollout of ‘The ArcelorMittal Way of Continuous Improvement’. This is a simple and structured approach comprised of three basic phases: Focus, Solve and Sustain. The ultimate goal is effective knowledge management. Or as Colin might put it, “Getting the right knowledge to the right problem all of the time.”

Mahendra Pratap Singh London, United Kingdom To call M.P. Singh, Global Head of Mining at ArcelorMittal, a seasoned traveller, would be an understatement. For more than 25 years, he has worked in senior managerial capacities in various coal and iron ore mines in India, Australia, Mexico and Kazakhstan. For the last five years, he has led the Mergers and Acquisitions team for the acquisition of raw material resources. “Mining is one of the most ancient industries,” he says. “For some time it was steadily losing its charm and profitability. Now, after a long struggle for survival, the mining industry has once again regained its status.” Perhaps everything old is new again? It is believed that the first mining activities occurred in Africa somewhere around 43,000 BC. In more recent times, MP has been involved in a new mining project in Liberia (Africa) and it is clearly a task he approaches with dedication and passion. “ArcelorMittal’s Liberian iron ore project is one of our first projects in West Africa, and the first iron ore greenfield project of our group.” He adds, however, that what makes it truly unique is that it is the first and only mineral concession agreement of the group which has been negotiated and concluded twice within a period of one year.

In 2006, when President Ellen Johnson-Sirleaf came to power, her new government decided to review all major contracts and concessions. MP says that, in the review process, all factors imaginable came into play.

“The Liberian government was represented by its senior leadership, distinguished independent academicians and reputed lawyers. We were tense at the start of the process; each member of the Liberian team had their own independent views on every issue. It was almost impossible to reach any agreement. But quickly we discovered that despite their differences, they all had one thing in common: a concern for Liberia and its people. This realisation helped us to reach amicable solutions.” There were anxious moments during the negotiations, but MP and his team understood the Liberians’ unspoken fears and appreciated how they expected the mine to improve the life of their people. “We adjusted the terms so that the Liberian people would benefit more from the mine and participate more in the success.” The process at times left him and his team nervous wrecks, but it taught them deep appreciation and respect for the Liberian leadership and eventually the agreement was concluded. “Besides organisational gains, there were priceless personal bonuses for us; we earned true friends and well wishers on the Liberian team.”

Hendrik Vandekinderen Isbergues, France Hendrik, a native Flemish engineer, joined ArcelorMittal’s Research and Development Stainless Unit in Isbergues after successful years at the Centre of Research in Metallurgy (CRM) in Gent working on metallurgy of stainless steels. On his arrival at Isbergues, he took the lead on cold rolling issues, specifically stainless rolling, i.e. small radius work rolls. He started a tribometer (a lab tool enabling measurement) aimed at the quantification of the wearing characteristics of different stainless steels versus rolling oils/emulsions and rolls materials. He has taken advantage of existing internal know-how at ArcelorMittal Maizières and Stainless Europe and associated universities’ network activities in this technical field. His decisive contribution and expertise has pushed oil suppliers to propose new solutions.

His work is fully supported by the three European stainless cold rolling mills and is now part of the technical exchange with ArcelorMittal Timóteo, formerly Acesita. Practical potential changes of oils have been proposed and industrial tests are now planned for the first semester, 2008 at Gueugnon’s plant. Currently, Hendrik is deepening relationships with suppliers as a technical expert for the dedicated purchasing team. Rolling oils have not been tuned for more than a decade in our plants. It surely requires boldness and leadership to demonstrate that higher productivity and a better quality could be obtained by modifying rolling conditions. “An industrial trial with a new neat oil happened,” Hendrik tells us happily. “The results are really positive both regarding surface quality and productivity.” 69

Sylvie Gagnon Québec, Canada Today, heading a team of 300 men and women, Sylvie Gagnon leads the mining operations at Mont Wright in Canada, North America’s largest open-pit mine. But let’s start at the beginning, with a ‘typical’ little girl’s dream. Sylvie grew up in Gagnon, a town built lock, stock and barrel by Québec Cartier, now part of ArcelorMittal in Canada, to house employees at its Lac Jeannine mining site in the north of Canada’s Province of Québec. Her dearest wish? To one day join the company her father worked for. With fierce determination, Sylvie never wavered from her goal. In 1986, her dream came true. After completing her degree, she joined Québec Cartier’s Mont Wright Mine as a geological engineer. In the isolation at the 52nd parallel she has always loved, she finds the surroundings in tune with her forceful personality and her passion for the earth sciences. “The Far North still appeals to me just as much as it did when I was little,” she says.

Li Xiaowei Hunan, China Perhaps due to his keen interest in history, it should come as no surprise that Li Xiaowei is a leader with a grand vision. He has been instrumental in the transformation of his company, Hunan Valin Steel Tube and Wire. Under the centrally planned economies in China in the late 1950s, the then State Metallurgical Bureau set up three steel plants, in Hunan Province, Central China to manufacture different steel products.â&#x20AC;&#x2030;These were mostly construction oriented steel products such as reinforcing bars, wire rod etc. By the mid 90s, the three plants were facing bankruptcy. In such an environment, Li was entrusted by the State to manage these assets and revive their fortunes. He consolidated these three companies under an organisation called Hunan Valin Group. Post consolidation, Chairman Li took the company public, listing part of the entity in Shenzhen. He raised sufficient funds to bring these companies back from the brink of extinction and through a more consolidated approach, helped to get these firms back into the black. Today Hunan Valin is among Chinaâ&#x20AC;&#x2122;s 10 top steel companies and is one of the few companies that has taken a bold step towards partnering with an international steel maker.

Kevin Crawford Burns Harbor, USA Kevin Crawford, who works as a Maintenance Electrical Technician in the Burns Harbor 160" Plate Mill, had a minor epiphany a couple of years ago about our society’s addiction to gasoline. And with that, he changed his way of thinking and ultimately, his lifestyle. One of the biggest changes is that now, Kevin cycles to work. If this doesn’t sound like a grand achievement, think again. It could very well be the start of a revolution. It takes Kevin about a half hour each way to and from work, a distance of 8 miles, or a 16 mile round-trip. He actually takes a route that is a little longer, because it is more enjoyable. Fortunately, a new bike path starts right near his house. The more pleasant path constitutes around one third of the trip, but the highways which follow are much more difficult. He has to be very careful around the cars, travelling at high speeds. Kevin’s aim is to set a good example as a commuter cyclist. In so doing, he hopes to raise awareness of cycling as a legitimate, responsible and healthy means of transportation. He also hopes that increased awareness and accommodations in infrastructure will allow others to cycle in safer conditions. Our ‘born-again’ cyclist points out that he is not the first person to bike to work. “I know of at least three other people at the 160" Plate Mill here that bike at least sometimes. Just as my actions may inspire you, many others inspired me first,” he says. On and off the job, Kevin increasingly makes a sincere effort to minimise usage of energy and materials. “I know that I am both saving the company money and having less impact on the environment this way. I am working towards sustainability. I use my background in electrical systems to help me conserve and I recycle as much as I can.” Kevin is just an ordinary guy trying to facilitate change for the future of the one planet we all live on and share. The thing about individual efforts, is that when many people make them together, they add up to a significant effort to transform tomorrow. “I am glad to see that we, at ArcelorMittal, recognise the enormous responsibility we have regarding these issues and that we treat them seriously.” The added advantage? Kevin says that the decision to ride a bicycle to work instead of driving is the best lifestyle change he ever made. “I’m healthier and happier. I’m proud of the fact that I have done my part to make the air a little cleaner for everyone.”

Acknowledgements We would like to thank all the people who helped us with the realisation of this project, especially the employees of ArcelorMittal, who with their interesting circumstances and situations have made this book possible. Thanks also to FutureBrand for their branding and design expertise. ----------------------------------------------------Original material supplied by ArcelorMittal employees Antoine Allanore: Text books and sample of iron metal produced by electrolysis. Dan Nichols: Goggles, newspaper and certificates. Samuel B.T. Marwiah: Liberia plans. Jaime Pagalday: Vehicle documents and homemade remedy. Don MacVicar: Drawings and notes from children Don helps. Raquel M.S. Packer: Certificate awarded at the International Womenâ&#x20AC;&#x2122;s Day Celebration. Razina Rybakova: Tram ticket and photograph. Gert De Vos: Diagrams and charts. Marisa Alonso: AWMI trophy. Manuel GonĂ§alves: Cup and saucer. Christa Snyman: Photographs. Mahendra Pratap Singh: Passport. Photography of people is genuine to the story with the exception of pages 64-65. ----------------------------------------------------Photo credits Mark Mercer: 10, 12, 13, 16, 18, 20, 21, 22, 24, 28, 36, 44, 47, 50, 53, 54, 57, 58, 60, 61, 62, 68, 69, 70, 74 Matt Buckhurst: 16 Getty Images: 14, 18, 26, 30, 48, 64, 66 Corbis: 4, 34, 76 Connected Pictures: 40 All other images were supplied by employees of ArcelorMittal.