THE BIG 5 ISSUE 2020

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Add A Little

Sparkle

To Your

Windows. Abdo khater Designs Love Your Window Again.

Abdo khater Designs… Curtains, like art, make a home look finished.

Add a dash of elegance to your living space with Abdo khater designs which comes in an array of fabric options. You can also exercise complete flexibility in terms of design while taking your pick amongst small motifs, botanical, geometric, stripe, and a lot more. When it comes to curtains, Abdo khater offers the perfect combination of budget-friendly and style-forward. Enhance the beauty of your house with exclusive curtain designs. You can enjoy privacy with the elegant curtains of Abdo khater which come in a plethora of colors to suit your home decor as well as individual personality. AYA ABD ELBARY

As with their furniture and home decor, Abdo khater’s curtains are invariably on-trend, giving you the look you want.

01001665598 - 01122263335

Abdo.khater.curtains@gamil.com

Abdo.khater.curtains

If you aren't quite sure what you are looking for the slew of products Abdo khater has will help steer you in the direction your space needs. They have a vast range of different styles, prices, and functions. Also, they rely on fast delivery of orders and of the highest quality and after-sales service for accessories as well. 9 2020



Step 2 Internal VS External culture…

LOOK AT EVERY PIECE OF FURNITURE AND EVERY OBJECT AS AN INDIVIDUAL SCULPTURE. AFTER 11 YEARS OF STRATEGIC PLANNING AND HARD WORK, WE BECAME ONE OF THE BIGGEST B2B COMPANIES IN EGYPT.

AYA ABD ELBARY

YOU NEED A STRATEGY IF YOU WANT YOUR VISION TO BECOME A REALITY. WITHOUT THE STRATEGY, YOU WILL LOSE ON YOUR ENTREPRENEURIAL JOURNEY.

Therefore, we are now taking steps towards globalization, just as we have spread in Egypt because we have become qualified for that. We will enter foreign exhibitions and we have already taken steps in that, but we decided to wait a little while, to liquidate the exhibitions that we will participate in. As for Egypt, we have two major factories in New Damietta City and we have another huge factory currently under construction and it will be in (DFC) Damietta Furniture City which will be One of The Biggest Factories In The Middle East.

And also we are now establishing a Mall in Alexandria and it will be the first mall exclusively for furniture and The Grand Opening will be in Feb 2021. Here they win both internal and external expansion steps. OUR SALES AND AFTER-SALES SERVICE… We understand that every order has a strict delivery timeline and that our clients are often eager to receive their new units as soon as they come off the production line. We own delivery trucks of various sizes and specifications, to ensure a flawless and timely delivery for every order. We believe in communication and active dialogue with customers and other entities. Therefore, we have established a solid communication platform, including different communication channels: Social Media, Print Media, and Call center.

Co-Founder: Ahmed Ali

Co-Founder: Mohamed Ali

A

rt House was founded in 2010 with a small showroom having a unique product design philosophy now to be number 1 manufacturer in Egypt with a showroom network covering all over Egypt.

THE BEGINNING… Step 1 Between Confidence And Risk. Egyptians throughout their lives preferred natural wood to make furniture such as Zan wood, and when Ultra Modern Furniture appeared, many people in Egypt admired it, but they were bothered by the industrial wood used in modern furniture, such as MDF. Therefore, we decided to achieve the equation, which is to make ultra-modern furniture from natural wood. We did not suspect that this would carry even a little risk as we always study well our client’s taste and needs, that’s how well we know what they need. So at this step… confidence wins.

We have a huge team and a large engineering department, their most important task is to follow the global market as they are always updated to newly things. They always travel around the world to attend external exhibitions to learn about everything new and also to mix with different cultures, minds and tastes to reach the results you see now.

PRODUCTION VOLUME OF ART HOUSE There are more than 50,000 home furniture units produced each year in which built from natural wood and high-quality treated fabrics sourced from Turkey, this to provide a touch of luxury to your home.

OUR ADVICE FOR BEGINNERS If you are unique you'll probably think differently from the rest of the world. So, you will need to find different ways to solve the same problems. That’s the difference between entrepreneurs and the rest of the world.

Our ISO Certificates: 1- Quality Management Certification 2- Customer Satisfaction Certification 3- Occupational Health & Safety Certification 4- Environmental Management Certification

CONTACT US ON:

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Vol. 8- ISSUE. 04- 2020

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CHAIRMAN

Shehab Hekal

EDITOR IN CHIEF

Kamal El-Garnousy

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INTERIOR

Abd El-Gawad Kharsa

MONA HUSSEIN

ART DIRECTOR

Hebatollah Ashraf ARCH

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SHADY MAHMOUD

Aya Abd El Bary

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Mostafa Hekal

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SEVENTH GLOBALLY

The success of Dar Al-Handasah is based on its commitment, dedication and entrepreneurial spirit that has enabled it to withstand all kinds of challenges and has made it a global leader in its ďŹ eld. Today, it has more than 10,000 highly skilled employees in 30 countries working hand in hand

Dar Al-Handasah is a multidisciplinary consultancy for engineering, architecture, planning, environ-

ment, project management and economics, founded in Beirut in 1956, it has worked on more than 950 projects in 63 countries and is a founding member of " Dar " Holding Company.

Dar Al-Handasah is expanding with 40 local representative ofďŹ ces in the Middle East, Africa, Asia and Europe, and ďŹ ve core design centers in Beirut, Cairo, London, Amman and Pune, India.

to develop their careers and serve their communities, because the keys to its success are embodied in the accuracy, strength, and trust, as well as the global engineering foundations on which it is based.

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There are numerous local, regional and international Dar Al-Handasah projects, which culminated in the last ten years, including: towing of the Litani River in Lebanon, Khalifa Stadium and Pearl Project in Qatar, Riyadh Metro in Saudi Arabia, Atlantic City in Nigeria, Sheikh Jaber Al-Ahmad Al-Sabah Bridge in Kuwait, The Cambodian Hydro Electric Project and the National Assembly of Angola, the new port of Aqaba in Jordan and the East-West Algeria highway.

The company is proud of its impressive record of participation in a number of projects adopted by the Egyptian government, including the integrated and ďŹ nal engineering design for all elements of the towers project in the new administrative capital including

the master plan and facilities, plus Participation in the project for development of the Suez Canal, which the company considered Medal of pride and a milestone in its history.

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Otair Mixed use tower, ksa

a year of hard work made us deserve to climb to a new peak

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distancestudio

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Architecture Construction & Design Awards

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First Award for Office Building (concept)

receives

Distance Studio Consultants “ DSC”

SOLAS OFFICE BUILDING


GREAT ENTITY

Lemania is a gated residential community located in Cocody suburb, north of Abidjan, Côte d’Ivoire. The entire compound consists of villas, houses, apartment buildings, and recreational areas. The community is located on a land area of 47,614 m2, with a total built-up area of 22,541 m2.

with

MAJOR PROJECTS Lemania Development, Abidjan, Côte d’Ivoire

City stars Kattameya, Cairo, Egypt

City stars Kattameya is a unique mixed-use development in one

of the most prestigious districts located at the heart of New Cairo. The site, which overlooks the Ring Road, is easily accessible from downtown Cairo, Cairo International Airport, and Giza Pyramids. It is on the route leading to imporant destinations to the east of Cairo, including the Suez Canal and Al-Ain Al-Sokhna.

Over a land area of 245,000 m2, the mixed-use development includes the following components:

• retail building: shops, restaurants, food court,gourmet market, D-Box movie theaters, entertainment park, snow city, and aquarium • office district • international hotel • three luxurious apartment buildings The hotel building comprises the

following:

• three-level basement: lobbies, meeting rooms, administration area, retail area, storage area, and parking area (2,610cars) • ground floor: entrance, reception, offices,cafés, etail area, toilets, andservices • nine upper floors: lobbies, rooms, suites, swimming pools, gym, spa, terrace, and services Located near the hotel, the three residential buildings offer more than 200 apartments providing residents with an atmosphere of ultimate relaxation and total luxury, with direct access to the amenities included in the development as a whole. Each residential building consists of a ground floor and eight upper floors. While upper floors are exclusivelydesignated for apartments, the ground floor of each building contains entrances, lounges, meeting rooms, a businesscenter, administration area, restaurant, bar, and retail area.

The project also comprises recreational areas, which include a 2-level clubhouse that contains a gym, bar, and many facilities with a total built- up area of 368 m2. Recreational areas also include a community park on a land area of 1,690 m2. ECG’s scope covers schematic design, detailed design, and quantity surveying.

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ECG was the designated Architect of Record for the

St. Regis Hotel. ECG’s role also included supervising the construction of the exclusive development. The 180,000 m2 hospitality and hotel-serviced residential complex debuted the global St. Regis brand in Africa and encompasses two towers and a retail atrium with sweeping views of the River Nile. Towering 38 stories high, St. Regis Hotel hosts 300 furnished rooms, 210 hotel-serviced apartments, and 32 residential apartments and penthouses.

Cairo International Airport Terminal Building 2 , Egypt

The project site is bounded by the Cargo City to the east; Terminal Building 2 & Terminal Building 3 Access Road to the west; Terminal Building 2 Access Road and a multistory car park to the north; and airside taxiway “Oscar” to the south. With a built-up area of 228,000 m2, the project involved extensive renovations to the existing terminal, as well as a major upgrade and extension of airside and landside pavements, with a pavement area exceeding 300,000 m2. Sized in line with Level of Service B of the International Air Transport Association (IATA), the terminal building has a design peak hour capacity of 3,150 international passengers (two ways). The program involved a range of construction activities as follows: airside external works; Landside external works; asphalt roads; and a parking lot extending over a total area of approximately 16,000 m2.

ECG’s scope of work covered master-plan-

ning, infrastructure design, conceptual design, detailed design, tender documents, tender action, construction construction management, and construction supervision

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Integrated w

SYSTEM of

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SHAKER Consultancy Group was established in 1982 by Dr. Mohamed Shaker El Markabi as an electrical engineering firm. Since then, it has developed into a highly specialized firm providing integrated engineering services at the highest international standards.

New Capital City: Plot area of 170 million m2 . Design of the electrical high voltage substation, medium and low voltage electrical networks. Water, sewage and storm water networks. District cooling plants and distributed chilled water networks. Communication and smart city networks. Service tunnels.

SHAKER

currently covers the following main disciplines: •Electrical Works. •Telecommunication & information systems. •Mechanical works. •High Voltage. Substations & transmission Lines •Water Treatment Plants •Structure & Civil. •Architecture Detailing. •Power system control (SCADA, EMS,DMS). •LEED certification. •Environmental Studies. •Energy modeling.

Algeria Casablanca

International recognition: For the third consecutive year, SHAKER Consultancy Group has been listed in the Top 225 international design firms. Worldwide services SHAKER Consultancy Group provides their services to clients in 20 countries in three continents.

Cairo

Riyadah Doha

Kampala

Nairobi

Governmental district in new capital city: Shaker scope includes the design of the Cabinet building, the ministries buildings and the parliament building in the new capital city. With total built-up area of 1,750,000 m2 45

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Badr Medical City:

A medical complex comprising of 7 buildings for medical & rehabilitation centers in addition to Mall, Hotel, District cooling plant and utilities buildings. Shaker Scope includes infrastructure design and electromechanical services detailed design for all buildings.

Security forces medical city, Riyadh, KSA: The project is a medical city in Riyadh for Saudi Ministry of interior spread over a land area of 2,500,000 m2 comprising of medical facilities, college of applied medical science, college of nursing, academic research center and staff housing facilities. Shaker scope includes electromechanical services design and shop drawings for electrical, HVAC, Firefighting and Plumbing systems using the state of the art Building Information Management (BIM).

HSSAINE 225/20 KV SubstationMorocco: Under construction 225 kV GIS substation including (2) 225kV bays and (3) 225/20kV, 70 MVA Transformer bays. Shaker scope is design and build of electrical and civil works for the substation

The National Bank of Egypt Data center: Data center consists of 110 Racks, Shaker scope includes design and site supervision of electrical, HVAC, fire protection and plumbing works.

Bulyanhulu – Geita Project Tanzania

Construction of a new 220/33kV substation at Geita town, and Construction of a 220kV line bay at the existing Bulyanhulu substation

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DOWN TOWN NEW ALAMEIN CITY, ALAMEIN DOWNTOWN PROJECT

CONSOLIDA TED CONTRACTORS GROUP SAL (OFFSHORE) Founded in 1952, is a globally diversified company specializing in Engineering and Construction. In over Six decades of operation, CCC has grown to become one of the leading contractors in the international construction field, with over 172,000 employees composed of more than 80 nationalities. Go back to 1952 when three talented young entrepreneurs, the late Kamel Abdul-Rahman, the late Hasib Sabbagh, and Said Khoury, joined forces to create one of the first Arab Construction Companies. After decades of growth, CCC continues to practice the same style of Management incorporated at its founding, a style based on mutual trust with clients, Ease of Communication, and smooth Collaboration across Locations and Departments. CCC provides Engineering, Project Management, Procurement and complete Construction services for Oil, Gas, Petrochemical an Industrial Plants, and for Civil, Municipal works, Housing and High Quality Buildings Corporate Social Responsibility is a prominent file is CCC corporate strategy and encourages its employees to volanteer is CSR inititiatives in all its areas of operation across the globe. We are currently operating in Egypt in an array of prestigious projects with strong presence in the Egyptian market.

NEW ALAMEIN CITY, ARAB ACADEMY FOR SCIENCE, TECHNOLOGY & MARITIME TRANSPORT PROJECT Construction of 27 buildings including the Engineering Colleges, Dorms, Stadium, Innovation Centre and College Basement, Gymnasium, Theatre, Pharmacy and Dentistry Colleges, Business College, Services Area, Nursery and School. Building total built-up area - 300,588 m. Underground basement built-up area - 75,000 m2

ALAMEIN TOWERS NEW ALAMEIN CITY, ALAMEIN TOWERS PROJECT

ALAMEIN PROJECTS

Construction of 14 multiple use blocks in 2 areas (East & West strip) consisting of 2 basement floors, commercial ground floor, administrative mezzanine floor, 40 buildings including 1,320 residential units (8 typical floors and penthouse floor). The 2 area are connected with a piazza.

Construction of 4 towers (A, B, C1, C2 with floor areas from 1,700 m2 to 2,000 m2 resting on 3 floors podium. Tower A 34 floors including rooftop, tower B - 30 floors, tower C1 - 31 floors, and tower C2 - 27 floors. Plot Area 42,054 m2 and total built-up area - 330,000 m2.

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CAIRO FESTIVAL CITY MALL EXPANSION PROJECT

CITY CENTRE ALMAZA

CAIRO PROJECTS

The CFC Mall Expansion Project is located in New Cairo, Egypt. CFC Mall on is part of the Master Scheme of 700 acre community that includes residential, commercial and leisure facilities. The Construction of CFC Mall expansion, consists of two story building that includes approximately 100 shops that varies between retail, food and beverages and anchor units in addition to the 2 entertainment centers with all the services needed with 2 level basements providing car parking facility connected directly to the mall with BUA=84,629 m2

MIVIDA BOULEVARD PROJECT

The Mivida Project is located in New Cairo, Egypt. Boulevard Parcel 39, Parcel 40 and Parcel 41 is part of the Master Scheme – an 890-acre community that includes residential, commercial and leisure facilities. The scope of works comprises the construction of Boulevard Parcel 39, Parcel 40 and Parcel 41.

City Centre Almaza (CCA), one of the biggest retail malls in Egypt has received LEED-Gold certification from the US Green Building Council (USGBC). Consolidated Contractors Company (CCC) exceeded the contract requirement for a LEED-Silver rating and accomplished the higher certification level of LEED-Gold (the second highest ranking of the program). LEED stands for Leadership in Energy and Environmental Design and is recognized as the standard measure of sustainability in buildings.

CCC completed the construction and LEED certification process of CCA project, for the developer Majid Al-Futtaim (MAF), the projects is located in Heliopolis, East Cairo, this major retail and entertainment centre covers an area of 120,000 m2. The mall was successfully completed on time and was opened to the public at the end of September 2019. CCA accomplished the LEED-Gold rating for its green building features that positively impact the project itself, the environment and the broader community. High standards in energy savings, water efficiency and CO2 emissions reduction were adopted. For example, the mall features the exclusive use of LED lighting, bicycle storage facilities and changing rooms for its full-time occupants as well as preferred parking spots for fuel-efficient vehicles.

Through the use of sustainable strategies, the project achieved: - 14.6% energy savings with the use of energy efficient equipment and renewable energy. - 89% waste recycling via a detailed waste management program. - 47% reduction of water-use through low flow fixtures and wastewater management. - 4.7% offset of total energy consumed by utilizing renewable energy generated on-site. - Procuring and using environmentally preferable materials: 30.9% of the total building materials were manufactured using recycled materials and 48.5% were sourced locally. City Centre Almaza is one of the only two LEED-Gold certified shopping centres in Egypt. CCC’s project team providing construction and environmental management expertise ensured that the project achieved the prestigious Green Building certification. The LEED-Gold seal awarded to City Centre Almaza, is the latest addition to CCC’s list of Green Building projects including the Abu Dhabi International Airport Midfield Terminal Building, two Doha Metro stations and the Palestinian Museum. CCC’s extensive knowledge and experience in sustainable practices is helping to shape the Green construction industry in the MENA region.

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Restructuring and Development plans Throughout 82 years ,the company has significantly developed , it has undergone various phases of changes influenced by the economic policies prevailed at certain times, till the present management took place and immediately started a wide scale reform program and restructuring of the company’s organization to curb the difficulties and place the company into a new high profile. The company’s restructuring plan was set by renowned experts to achieve overcoming strategic challenges, improve employees competence, make training courses essential to each one, understand the changing market locally and abroad keeping the top management positively connected to all work aspects ,reduce operational costs , optimize productivity and modernizing plant and equipment , remarkable outcome of the restructuring plan is obvious and helped acquire the trust and credibility among clients and employers. An overall plan was set to exploit the outcome of each employee, improving their skills to be more productive, transfer their profession when possible and apply reform policy of promotion rules and correction of the employee’s careers in a bid to build up higher allegiance to the company goals and targets.

A NAME has

HISTORY NASR GENERAL CONTRACTING Co. (HASSAN M. ALLAM) a subsidiary of the Holding Company for Construction and Development represents a history of proven record of accomplishment to tackle the responsibility of the giant and the national priority demand projects in Egypt since it was founded on 1936. Over years hundreds of most vital and important projects were built, Hassan Allam has a unique and exceptional role in the construction field in Egypt, along its vital contribution in different Arab countries like Libya, Kuwait, Iraq, U.A.E and Sudan, where roads, utilities and buildings projects were executed.

Given its great history in the field of construction, NGCC was awarded the first class medal of merit in recognition of its efforts in the construction of Mirghany Bridge in 3 months only. The company is also awarded Quality management System ISO 9001: 2008, Environment Management System ISO 14001:2004 and Occupational Health & Safety Management OHSAS 18001:2007

Naval Quay at East Port Said

Among the projects under construction: Roads & Bridges - Khatatba over Nile Bridge a part of the Regional Ring road, the project comes within the ambitious state plan of constructing a road network to connect between the main roads and to eliminate traffic congestion in Cairo entrance to traffic coming from Alexandria, Ismailia and Suez with total value 400 million EGP. - Belbeis Entrance bridges to solve intersection of Ring Road with Ismailia desert road in both directions. The project comprises two bridges, and 10 km roads with 300 million EGP value.

Fowah Bridge

- Upgrading Assiut – Sohag – Red Sea road to dual carriageway with 20 km length and 165 million EGP value. As well as two new bridges awarded to the company: Dsons – Om Dinar bridge 700 m length with 118 million EGP value and Abu 65 Tesht over railway bridge at Qena Governorate with total value 100 million EGP. 65

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Buildings The company is contributing in the construction of New Administrative capital by executing roads, utilities and Ministry of Justice building on 27000 m2 land area 10 700 footprint area and 80 000 m built up area The project value reach 650 million EGP.

Real Estate Investment - The company aims at expanding its work in the real estate projects, at the present, execution of a housing, commercial and administrative complex at Somoha district in Alexandria and housing community in Sheraton Heliopolis suburb in Cairo, are underway.

Foreign Branches With branches in Sudan and KSA, the company started working in the Republic of Sudan over 15 years ago and currently executing two major road projects. The ďŹ rst extends 145 km and connects Gedaref town, which falls 450 km to the south east of Khartoum the capital until Samsam & Um El Khair near the Ethiopian Border. The second is 180 km long connecting Toker south of Port Sudan till Garora near the border with Eretria.

Talkha Bridge

Khatatba bridge

Ministry of Justice

Utilities In the view of developing infrastructure all over the country, the company is executing two major projects: Filtered Water pipelines from Kafr El Elwy and Tebbin with 320 million EGP value and Developing Menyet El-Saad Station (one of the feeding stations at beheira Governorates) from 311 L/second to 511 L/second with 109 million EGP value.

Nubariyah Station

New Runway at Cairo International Airport

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The company seeks to expand its presence in key markets in the MENA region, Egypt, the United States, Saudi Arabia, Algeria and Iraq, and continued geographic expansion in strategic markets.

Orascom Construction Company has built the Cathedral of the birth of Christ in the new administrative capital, and was supervised by the Armed Forces Engineering Authority.

ISINVADING THE

ENERGY FIELD

Orascom Construction, one of the largest construction companies in Egypt and the Middle East, was founded by Onsi Sawiris in 1976 under the name of Orascom General Contracting and Trade, one of the largest inuencers in the Egyptian and international stock exchanges, the company's CEO, Onsi Sawiris, and Sawiris family have 60% of the Company's capital. 69 2020


The cathedral covers 15 acres with a total area of 63,000 square meters, with an area of 10,000 square meters. The cathedral building has 8200 individuals, and a 60-meter lighthouse. The cathedral includes a chapel alongside the main church, a main banquet hall, two sub-rooms, rest rooms and a control room. Orascom Construction is expected to expand its operations in the future by signing contracts for energy projects in Egypt and real estate in the United States of America, as well as studying projects in the energy sector in Libya, following the growth of profits by 12% by the end of the first half of 2017. Orascom Construction has signed a contract with a foreign alliance for the development and construction of a $ 400 million power plant with a capacity of 250 megawatts in the Ras Ghareb region. The project is the first independent power plant in the renewable energy sector in terms of type and size in Egypt, Orascom's investment in the project is about 20%

Orascom Construction is contributing to the implementation of the Cairo-Sharm El-Sheikh route at a cost of LE 3.5 billion. ENR's 'News Record Engineering', the world's leading news and construction consulting firm, has announced the selection of Orascom Construction as one of the world's largest companies in 2017. Orascom ranked fifth in United States and eighth in Africa in the list of leading international contractors, and ranked number 32 in the world.

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Achievements of the Arab Contractors Company in through the implementation of several national projects in Egypt

THE BARON PALACE

ENG. SAYED FAROOK – CEO and President of the Arab Contractors Company stated

that we have built up an impressive business portfolio that competes with world renowned companies. The Arab Contractors Company since its establishment in 1955 by its founder Eng. Osman Ahmed Osman is participating in implementation of several national projects with the highest efficiency and quality.

Cairo Metro Line 3 – Phase 4 is one of the important achievements in 2020 inaugurated by President Abdel Fattah El Sisi. It is within the framework of the governmental strategy for developing the transport sector and increasing the efficiency of the roads. The project represents a major turning point in construction field in Egypt that for the first time an Egyptian JV of the Arab Contractors Company and Orascom Construction implemented a huge metro project that was exclusive for the foreign companies. Eng. Sayed Farook declared that the implementation of such mega projects raises the reputation of the Egyptian contracting companies abroad and providing the possibility to compete in the implementation of similar projects abroad.

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HICCUP STATION Cairo Metro Line 3 – Phase 4 consists of 6 elevated stations and the track is 7.8km. The stations are as follows: El Nozha – Hesham Barakat – Qubaa – Omar ibn El Khattab – El Haykesteb – Adly Mansour interchange station and the major overhaul workshop and depot built upon 65 feddans and includes 31 concrete and steel buildings for the gross and light overhauling, in addition to other services buildings. Therefore, it is considered the biggest workshop in Africa.

The Arab Contractors Company implemented several bridges which represent the governmental plan launched by President Abdel Fattah El Sisi to develop Greater Cairo hubs, especially the districts of East Cairo, Nasr City and Heliopolis. The projects’ objectives are to facilitate the traffic movement and accommodate the traffic density. For example, the Middle Ring Road which is 5km length and it is aiming at the development within the industrial residential interval range. It is width varied from 56m to 82m. Moreover, AC executed Borg El Arab Silos Complex which is one of the biggest wheat silos in Egypt with a storage capacity 90000tons, and total value 110.680 million EGP for local component and 7 million US$ for foreign component.

Within the framework of the Egyptian Government interest with the humanitarian heritage, Arab Contractors Company carried out the restoration of Eliyahu Hanavi Synagogue in Alexandria. It sends a message to the world that the Egyptian Government is concerned about its heritage throughout the historical periods.

ADLY MANSOUR STATION Besides, the restoration works of the historical Baron Empain Palace in East Cairo. It is one of the most magnificent architectural masterpieces in Egypt. The total area of the building is 4000m2. Its garden includes statues implemented by famous European sculptors inspired by European legends, such as the statues of David the Victorious, Narcisse, Amalthia and others. The restoration works preserved the authenticity standards by using the original drawings of Eng. Alexander Marcel.

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Raef Fahmi who is an Ain Shams University graduate in the year 1986. established ‘Raef Fahmi Architects’ in the year 1991, since which continued rising to be established as one of the esteemed Architectural firms in Egypt. The firms’ philosophy; in which Architect. Raef implements is, recognizing that we live in a diverse and complex society that has its own special characteristics and constraints whether they be, historic, social, economic, climate or cultural. The aim of the company is to enhance architectural awareness within Egypt and the Middle East by encompassing the endless richness and diversity of the region and re-interpreting that history in a modern workable architecture.

Waterway Mall - Commercial - The Fifth Settlement (2012)

Waterway - Residential - The Fifth Settlement (2012)

As a firm we are sensitive to our clients’ diverse needs and budgetary constraints. We believe that architecture can be achieved for a wide range of budgets through which we create culture and reflect our clients’ way of life. We identify the problems and opportunities, develop and evaluate alternative choices to best meet the broad spectrum of the vision presented. Our role goes beyond architecture as place-makers crafting environments that have meaning and relevance for people. This relies on more than an understanding of architecture, but on urban design, on understanding of context and scale to create comfortable and safe urban districts with animated public spaces and life.

Waterway White - Commercial - The Fifth Settlement (2017)

“We are a community sensitive architectural firm that takes the initiative from the urban planning perspective to create a homogeneous society.”

Hadith Narrators Museum Medinah- Competition, 3rd Prize - (2019)

We work to achieve a proper project ‘fit’, providing for human comfort, entertainment and access, and facilitating long term care. As urban designers and architects our role, includes the coordination and leadership of teams of multi- disciplinary experts utilizing state of art computer modeling, simulation. As well as, generating visual imagination and analogy that play a central role in innovation and creative design.

Arkan Mall - Sheikh Zayed (2006)

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Our main criteria for design is interactions with clients, in a form of Workshops to fulfil the needs, parameters and requirements of the client. We design along with our clients, so they can enjoy the process. Therefore, trust is built and a story for the design concept becomes clear. Aesthetics are always debatable, however we as architects are story tellers and once the story is set, the place begins to retain character starting from the Macro Scale till the Micro Scale.

Raef Fahmi Architects and Planners will consult with the Developer to ascertain the applicable requirements of the project and the feasibility of achieving the Developer’s task. Before any design work can begin, it is necessary to identify and evaluate the existing conditions, define the needs and prepare preliminary documents.

Bloomfields - Mostaqbal City (2018)

Soma Bay Reef Villas Layout - Hurghada (2013)

Furthermore, we believe that the design process doesn’t end on paper, it continues the journey until life happens in the space and even then it morphs the space to accommodate different aspects such as socio-economical aspects. In the end this gives the place a signature identity and fulfills the needs of not only the clients, but also the society.

The Tree House - Maadi (2016)

Park Lane Compound - New Capital (2018)

Sarajevo Villas Layout - Bosnia (2019)

In the end this gives the place a signature identity and fulfills the needs of not only the clients, but also the society.

Based on the project brief, Raef Fahmi Architects and Planners will study the basic Architecture and Interior Architecture concepts and prepare for the Developer’s review a preliminary project presentation with all-suitable perspectives and drawings.

Sarajevo Villa

Reyadah Center for Special Needs - 10th of Ramadan (2019)

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THE BREATHTAKING ARCHITECTURE Each project of YBA projects has a unique set of challenges and constraints of site, community, and cultural, physical, political, and economic context. Since 1995, YBA Architects has been providing architectural and design services. Their hallmark is that they believe in finishing each project in a way that exceeds their clients’ expectations while remaining with the budget and time constraints. AYA ABD ELBARY

What YBA Architects is most famous for, is its modern, urban, and innovative designs that are being praised In Egypt The Middle East. One of the reasons we consider it one of the best architecture firms in Egypt is the fact that it has award-winning projects throughout different territories, such as Asia, Europe, and even the Middle East. YBA won 28 global awards out of 33 competitions and has worked on more than 1,200 projects all over the world.

Architecture

Arouses Sentiments

In

Humans.

The Architects Task, Therefore, Is To Make Those Sentiments More Precise. YBA DESIGNS… A Journey From Concepts To Real.

ALAMEIN

Arc. Yasser Al Beltagy

Founder / Chairman Of YBA GOOD ARCHITECTS TELL A STORY AND ENGAGE THE SENSES, AND UNDERSTAND THE RULES. TWENTY FIVE YEARS AFTER OPENING HIS FIRM Arc. Yasser Al Beltagy… He Is One Of The Most Important Architects Who Write The Rules. One of the great and most famous architects in Egypt. Yasser Al Beltagy works to reflect an individualized and distinctive style, his work was influenced by his passions in life architecture and nature. Al Beltagy attempts to develop the broadest possible vision of the construction site, analyzing the issues involved and the potential for use and development of the land. He places conceptual discipline and social formations with technology. He aims to create a new type of architecture that responded to new functions, materials, technologies, and social systems.

FINDING BEAUTY IN BUILDINGS

Art is something that allows people to tell a story or attach emotionally to interpret its meaning and echoes the artist’s creativity and imagination. Good architecture does the same, but also has to meet the basic requirements of a functioning, safe building. The challenge that all architects tackle is creating functional art… This is what YBA achieves with its designs.

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YBA ARCHITECTS PEOPLE

SCENE 7

WE DEVELOP LEADERS, WHO DEVELOP PEOPLE, WHO DEVELOP BUSINESS YBA houses some of the best architects in this field who each have their own areas of expertise, including urban design, landscape design, interior design, and even research and branding. When the creative visionaries at YBA’s design department, begin a project they first study and research massive amounts of references. In addition to studying buildings, they also look at the areas surrounding them or leading up to them. Every building tells a story, therefore, it’s setting and how you reveal it is equally important. They studied countless crests, windows, pillars, tiles, roofs, ceilings, ornaments, and building materials to find the right look and feel for the project.

HAITHAM SALAH

ARCHITECTURE DESIGN DIRECTOR

MOHAMED ADEL CEO / PARTNER

SARAI MANSIONS THE CURVE

REGENT’S PARK

MAADI VIEW

SODIC EAST

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INTERIOR DESIGN

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The Power Of Talent Young Age With Big Capabilities

W h e n C r e at i v i t y M e e t s Innovation It’s Like the Rays of the Sun.. When They Overlap They Illuminate CREATIVITY IS THE POWER TO CONNECT THE SEEMINGLY UNCONNECTED

“Don’t try to become a man of success, rather become a man of value... try to become you.”

Arc. Hussein Nassar The best buildings and the best interiors are those where there is no obvious disparity between the many elements that make up the whole. These elements include everything from the structural aspects of a building, site planning, and landscaping, to furniture, architectural graphics, and the interior details. Indeed, there are many examples of distinguished buildings and interiors that were created and coordinated by one guiding hand, and when one thinks of them, one must include the architectural brilliance of Hussein Nassar Designs.

He is one of the greatest interior design inspirations of his time. His projects are a showcase of luxury architectural design and exquisite interiors. He has no less than 50 restaurants and more than 300 houses under his belt. The best thing about Nassar’s interiors is the blend of practicality and luxury, resulting in an eclectic style that accentuates any space and brings it to life.

AYA ABD ELBARY

Mixing classic and modern, Hussein Nassar receives his inspirations from his clients’ backgrounds and stories. After which he personalises his designs by integrating antiques, vintage furnishings, and family heirlooms with his own signature design style. He is from Egypt and studied architecture at Ain Shams University, many of his works have a sense of traditional Egyptian charm that is brought to life with contemporary elements, interesting prints, and bold colours.

Nassar learned the importance of colour and detail at an early age from his parents, who are also engineers. He grew up watching project sites and seeing engineering designs from drawing to implementation. He frequently visited showrooms and antique stores, which translated into his cozy, but sophisticated signature style.

Hussein Nassar

“The meaning of success for me is being able to balance your personal and professional lives” 117 2020


The Power Of Difference

Adding Creativity to your Triumph Design is not a purely personal expression it is influenced by dominant traditional media and language. It is said that design is the art we are living in. It is a representation of values, issues, development, culture, and the way of life of every epoch. Since we are the generation witnessing the tech revolution first-hand, it’s only natural to see technology's influence exuded in design styles everywhere and that’s exactly what I have done. I aim to mix the old with the new while adding my own personal style giving life to a whole new visual concept.

There are so many places you’d want to explore in whatever city you are in. I want my clients to be eager to touch, sit, feel, see, and enjoy everything around them, just as though they would in their city and place of choice” Hussein Nassar

Hussein Nassar is a sought-after Egyptian designer and has been working under his own name since 2003. He is the CEO of Hussein Nassar Designs.

FIRST DESIGN PROJECT- CHALLENGES AND APPROACH “Since it was my first time designing a space for a client, I truly had no idea what I was doing!” I said to myself, “This will be an opportunity for me to learn hands-on and it will help me develop a methodology for project management for future projects.” “The idea of conquering the unknown made this both an exciting and encouraging project that could help me establish credibility and build a name for myself. That’s what I believed in... and exactly what I did.” He succeeded in transforming Andrea's Zamalek branch into Sequoia, which hands-down became Cairo's favourite nile-side restaurant for over a decade.

The Power Of Design

Designs That You Can’t Ignore… 7 lebanon street, Mohandessen , Giza, Egypt

Hussien Nassar Designs

whatsapp only: 01222132575

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Years of Success

IFFCO OFFICE INTERIOR HAS BEEN

AWARDED

DESIGN HOUSE

The design was mainly inspired from the company’s identity. Focusing on the brand’s colors which are red white and black in the design. we tried to highlight the company’s products by creating feature walls varying from posters, map, branding wall and photography collection. Iconic logo inspired patterns in our design through different aspects such as flooring, partitions and wall design.

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A W A The Design

R

NA3NA3 RESTAURANT INTERIOR HAVE BEEN

D

E

D

THE BRONZE A' DESIGN AWARD IN INTERIOR SPACE AND EXHIBITION DESIGN CATEGORY

of the restaurant is based on the principle of reflection. Surrounded by the coastline sea and open sky, the interior walls are cladded with tampered metal sheets as the main interior element flowing like water throughout the space, reflecting the light of the environment around it. The different tone of blue on each column tries to reflect the ever changing tones of the blue sky.

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HISHAM GHORAB Founded in 1989 by Arch. Hisham Ghorab & Eng. Ehab El Khodary, Style Design is one of the leading companies in the industry paving its way through contemporary & innovative designs. It is a creative hub based on the collaboration of former design experts with the innovative thinking of young designers. Moreover, seamlessly merging elements of tradition and modernity creating timeless turnkey projects. A range of work on an international scale including commercial, residential, and hospitality projects. Style Design strives along the vision of creating user centric experiences and enhancing finely executed spaces through story-telling and functionality.

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“I look at every piece of furniture and every building that I design as an individual sculpture, I think this is the key to success"

A vision of fine execution & functionality Style Design seeks to find an opportunity in every challenging project. Each intricate step of the process is conducted with utmost care and precision with the aim of delivering results to the heightened. Through-out the creative cycle they develop design solutions supporting visions while carrying out all the necessary needs to deliver a successful project. Furthermore, providing clients with an unparalleled service when it comes to construction and renovation. This vision comes to life across their strategy that several associates implement with each doing a part, but all subordinating personal prominence to the efficiency of the whole, creating a functional future through the power of

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Designs

That Make

Your Eyes S pa r k l e

The Designs You Will Crave For.

It's said there's a world of difference between a room designed by a professional interior designer and one done by a home decorator. From balancing schemes to hanging artwork, planning, lighting and even positioning curtains.

CDA Studio (Creative Designers Associate Studio) is a multidisciplinary design firm catering to high-end luxury residential and commercial projects. They are a team of professional, energetic individuals with talented designers and experienced managers available to guide their client’s through the flawless and timely execution of any residential design project. They design spaces that look carefully curated yet are luxuriously comfortable.

CDA Studio…

CONTACT US +2 02 2519 0408 +2 010 0115 3227 / +2 010 6983 2238

info@cdastudio.net www.cdastudio.net

3/3 Laselki Street, Maadi, Cairo, Egypt

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LEADERSHIP

COMING TOGETHER IS A BEGINNING

KEEPING TOGETHER IS PROGRESS...WORKING

TOGETHER

IS

Hasan Fikry is the Principle and founder of DABS EGYPT, A design and build firm dedicated to creating beautiful spaces that blend elegance and ease, sophistication and warmth., After receiving a bachelor of architecture from Cairo university in 2003, he worked in several famous Multinational companies in Egypt and MENA Region on different scales varying from Architectural projects and interior design and construction management, picking up best practices until launching DABS EGYPT in 2008 with his partner Ahmed Mansour.

HASAN FIKRY

MANAGING DIRECTOR OF DABS EGYPT

VISION

Our aim is bringing our client’s vision to life through a built environment with respect to balance among Quality, Time, Economy and Scope. Our design approach embraces trust and intimacy.

A

SUCCESS. DABS DESIGN & BUILD SERVICES Villa 236, Yasmine (8), Mostafa Kamel St., P.O. Box: 11865 New Cairo. Cairo - Egypt (+2) 0122 34 712 60

info@dabs-eg.com

(+202) 26 13 1425

www.dabs-eg.com

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IT IS RARE TO FIND A SELFLESS BUSINESS PARTNER… IF YOU ARE LUCKY IT HAPPENS ONCE IN A LIFETIME.

DABS…

Your

Psychology of Space is Impacting Interior Designing

Aya Abd Elbary

Satisfaction.

Having all of the design team at the table…ensures that the client’s wants, needs, and vision can be met, each discipline can offer valuable information focused on design, constructibility, and budget, Ideas build upon one another creating a well-integrated project that exceeds a client’s expectations (Sometimes Even Exceeds The Design Team’s Vision).”

PROJECTS DIRECTOR

THERE ARE THREE RESPONSES TO THE DESIGN…YES, NO, AND WOW! WOW IS THE ONE TO AIM FOR. WOW IS OUR GOAL.

our

This relationship is one based on collaboration, it must include Trust, Respect, Understanding, and Communication. Designers must “Get Into The Heads” of clients, understanding their exact needs and wants lifestyle, tastes, and preferences.

AHMED MANSOUR

Before entering a partnership with one or more people, you have to trust them. This means depending on your partner to make decisions in the best interest of the company. Dabs founders, Hasan Fikry and Ahmed Mansour trusted each other from the time they met. Their management style reflected their belief in each other and was built on trusting and respecting their employees, which they referred to as “DABS Stands For Design And Build Services, FYI” Hasan Fikry (Director of Dabs) Added: A successful partnership is balanced, not only in power but in responsibility. Each partner should be assigned roles based on their strengths when partners tend to own unique abilities. Some of the world’s most successful business partnerships have been the result of two people with different skill-sets joining forces to create a successful business that they could never have achieved alone.

is

Dabs Team believes that one of the most important things is the relationship between the interior designer and client. For every project you work on, your client is essentially your business partner. While your goal as an interior designer is to create artfully composed spaces. To do your job successfully, you need to be a strong leader and manage the process from beginning to end with tact, diplomacy, and an unwavering pleasant demeanor.

THIS IS THE SECRET OF THE SUCCESS OF HASAN FIKRY AND AHMED MANSOUR, FOUNDERS OF DABS

Dabs…We have Secrets of Good Design.

Passion

DABS PROVIDES HIGH-QUALITY PROFESSIONAL SERVICES FOR COMMERCIAL AND RESIDENTIAL CONSTRUCTION PROJECTS. YOU’VE PROBABLY ENTERED A STORE OR RESTAURANT THAT THEY’VE DESIGNED OR IMPLEMENTED AS THEY IMPLEMENTED STARBUCKS, TIMBERLAND, THE BODY SHOP, RAVIN, REEBOK, TABALI, STEAKOUT AND LEVIS AND A LOT OF OTHER FAMOUS B R A N D S . THEY’VE BUILT ICONIC VILLAS IN CAIRO’S SUBURBS, TURNING SMALL ORDINARY SPACES WITH GORGEOUSLY DESIGNED LUXURY INTERIORS, WHERE WE WOULDN’T MIND BEING LOCKED IN FOR THE FORESEEABLE FUTURE.

DABS Vision In Home Décor & Importance of Space Perception Space is an important factor in interior design. It has an immense influence on our mood, behavior, and physical activity: in short, human psychology. Every element that we choose for an interior or exterior area is driven by the psychology of space. When we refer to space, it’s mostly the aesthetic appeal many of us concern ourselves with, rather than the functionality. Functionality is one factor that is often overlooked, but greatly impacts the inhabitants. However, in a practical subject, such as interior designing, space psychology plays a major role in defining the look and feel of a place.

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The Design Concept Behind Optimus Designs… UNIQUE, COMFORT, AND ELEGANCE

ou Have To Learn The Rules of The Game And Then…

ou Have To Play Better Than Anyone Else. Aya Abd Elbary

“Treating such clients with respect while not losing your temper and convincing them to accept a design, is an art not everyone knows.

The Meaning of Play By The Rules… But Be Ferocious.

Marwan Noaman”

Optimus Designs Has A Strong And Special Relationship With Their Clients.

Interior Design (And Why Can It Really Make You Feel Better…) Interior Design is the process of shaping the experience of interior space, through the manipulation of spatial volume as well as surface treatment.

As a designer, you encounter hundreds of clients, each with a different psychology. As a respectable designer, you can’t ask them to leave nor can you stand up, push the chair away and walk out!

Optimus Designs We believe that interior designing is an art of structuring, arranging, furnishing, and decorating the surroundings and make sure to create a magnificent place for you that makes you fall in love with your life. Marwan One of the most important interior designers that are not only making a powerful contemporary impact on the spaces they put their creative hand to but the entire industry as a result.

Therefore, when we work on any project we always have to be prepared with a variety of designs, we never stop until we meet up with our client’s expectations.

Founder/ CEO of Optimus Designs & Contracting: MARWAN NOAMAN

“Without continual growth and progress, such words as improvement, achievement, and success have no meaning. Marwan”

The main influence on Marwan's childhood started from the time he spent in Germany in his early years, that he spent most of his time with his grandfather in the fields of his manor, which made him always appreciate the scenery, all of that assured him that the outside and the greenery had an impact on him.

Most of us don't remember our first two or three years of life… but our earliest experiences may stick with us for years and continue to influence us well into adulthood.

Marwan gained his inspiration from the many people he met throughout his journey, but the most influential person in his life was his father, who was always passionately dedicated to his work.

That’s why our clients always give us their full confidence because they know what we are capable of. Polygon business Park, Building 3, 2nd Floor, Office 2-A-2 SODIC (+2) 01099778422

www.optimusdesigns.net Info@optimusdesigns.net

optimus_contracting Optimus Designs & Contracting

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XDAR Interior design completed more than 600 projects world wide, from residential, commercial, corporate, hotels and governmental head ofďŹ ces.

IMAGINE IT... WE WILL DO IT.

SINCE 1996

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Interior Design Every space we create has it’s own distinctive character, carefully designed to express an individual narrative and showcasing it’s best international design standards.

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PRODUCT DESIGN

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This prize was Cherif’s first contact with product design or just design, in the greater sense of the word. It was also his opportunity to “do something else”, to explore, to seek other meanings to his imagination. It literally started his career as a designer, not just an architect or just an interior designer or a graphic designer. He just became a designer. He is a staunch believer all fields of design are intricately connected and a “designer”, if he/she is considering taking his/her career as a life vocation as opposed to an occupation, should be able to surf between any given field of design, each with its challenges and complexities. However, Cherif confirms it is a feat that cannot be achieved without a rigorous work methodology mixed with an imagination open to acceptance and change. This is the only way that can make this mix possible, and successful.

METROPOLIS bespoke vase, Egypt, 2019

Born 1971, Belgium After studying architecture at Cairo University, from which he graduated in 1994, he worked at a few architectural practices up until 1999 when he stumbled upon an international design competition organized by Alessi, the famous Italian household name, by pure coincidence! The competition’s theme was “Objects For Life On The Go, Nomadic Objects”. Luckily, Cherif’s entry, “Yoyo” torch, became a finalist, along with 10 others out of more than 750 international designers’, earning it a Special Mention. cherifmorsi@hotmail.com

FIN mirror/shelf, Egypt, 2018 +20 (0) 111 5 660 667

AMPHORA bespoke vase for Kelos, Egypt, 2020 cherif morsi 163 2020


His products have been consistently shown at the biggest most influential furniture design fair in the world, the Milan Fair, since 2004, a testimony to Cherif’s ever present profile. Furthermore, he has also been featured in significant international publications such as L’Officiel (France), Wall Paper (UK), Monitor (Russia), Residences (France), L’Officiel Maroc (Morocco), Elle Singapore etc.

MING lamp collection for Covo, Italy, 2007

OWL suspension lamp, Egypt, 2013

SLICE armchair, Egypt, 2018

CELL bespoke vase for Kelos, Egypt, 2020

NEO chair for Meuble El Chark, Egypt, 2019

LUNIQUE coffee table for Sawaya & Moroni, Italy, 2008

MOSK stool, UK/Egypt, 2013

A designer should quickly realize all kinds of design strengthen each other considerably bringing new approaches and solutions one to the other, the cornerstone of a fruitful dialogue. Cherif believes this “dialogue” is the starting point for the development of design at large, continuously bringing new horizons, new capabilities, new solutions and eventually new products.

Cherif is currently one of a handful of designers from the Middle East to have designed products & furniture for some of the most respected international design powerhouses and brands such as Sawaya & Moroni (sawayamoroni.com, Italy), Covo (covo.it, Italy), Droog Design (droogdesign.nl, The Netherlands) etc.

When reflecting on his career spanning more than 20 years, he believes it is this specific link, bringing together many aspects of various industries to try and offer authentic alternatives, that can be reflected upon to track his design language so far.

MEDUSA floor lamp, Egypt, 2019

VESSELS bespoke vase, UK/Egypt, 2013

DRUM bespoke vase for Kelos, Egypt, 2020

Additionally, Cherif strongly believes his multi-cultural background has had a profound effect on his life and, accordingly, on his language as a designer. He also considers his work a very fine line between both Eastern and Western cultures making it a true representation of himself and probably a reflection of his own life, with the various experiences and diversity it entails.

APOTHEQUE bespoke vase, UK/Egypt, 2013

LUNIQUE coffee table for Sawaya & Moroni, Italy, 2004

He kept evolving ever since his Alessi recognition, continuously honing his design language. With enough perseverance, he managed to become one of Egypt’s main design figures, giving numerous lectures at prestigious universities and fairs as well as being a jury member for multiple yearly competitions for almost a decade.

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MAHALLY is a homegrown Egyptian furniture store and workshop. Its design twist harnesses the background of our Egyptian heritage and culture while translating it into contemporary furniture design pieces combining the art, handicraft and passion. 171 2020


MAHALLY The store exhibits new and innovative designs of home furniture, home accessories, lighting ďŹ xtures, photography and art works.

is aiming to support and inhibit young Egyptian talents. We welcome Egyptian designers to use MAHALLY as a platform for showcasing their talents throughout their designs.

The Waterway Compound, W Mall

Building B, 1st Floor, New Cairo, Cairo, Egypt M: + 2 0102 858 8004 T: + 2 0222 539 0097

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“ THERE IS BEAUTY IN EVERYTHING…

WHAT NORMAL PEOPLE PERCEIVE AS “OLD OR UGLY” I CAN USUALLY SEE SOMETHING OF BEAUTY IN IT. SHOSHA KAMAL”

A Woman Who Will

Make Any Girl Feel

Proud Of Being A

When talking about Ancient Egypt, Cleopatra has always remained a singular influence in her world of style. And when we talk about modern Egypt, some women made an impact in the world of design and also at a young age, such as designer Shosha Kamal.

Shosha Kamal revolutionized the design of the Products while redefining the concept of reviving the ancient civilization in a contemporary, elegant, and unique. A gifted designer, she has a sharp eye for color, form, and space. Her early career highlighted the revival of the Egyptian Pharaonic civilization, her headstrong determination, and remarkable creative talents could not be stifled and, ultimately, she succeeded spectacularly. This ‘Queen of Reviving Egyptian Heritage' had a singular creative vision that not only altered the design and architecture, landscape but showed by example how a woman could conquer the upper echelons of those worlds on her terms.

W o m a n Shosha Kamal… A Special Kind of Woman, With Special Talent And Designs.

Shosha Kamal… She Doesn’t Design Products, She Designs Dreams And A civilization. The world of Product Design may seem often dominated by male minds, however, these Female Product Designers prove just the opposite, reigning supreme in this field with their outstanding furniture designs. Some people say that the future is female, we, however, believe that the past and present also have a feminine say So, let's discover one of the brilliant names in the world of feminine design today.

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The Wing Sofa

Shosha Kamal Has Won The International Product Design Awards For The Year 2016, London, UK For Her Wing Sofa Design. The pharaonic inspired sofa is officially named by the prestigious jury panel as the best sofa design worldwide for the year 2016. Inspired by the goddess Nekhbet wings, the Wing Sofa is the first attempt to resurrect the Ancient Egyptian Design Style, creating the first of its kind, contemporary Pharaonic furniture line.

When The Sun Talks

The shades are designed to tell a story in Hieroglyphs on the floor of museums when the sun hits the table. The design philosophy is to let the sun with all its glory speak for the site. Shosha told us about her cooperation with the Ministry of Antiquities and UNESCO for this unique tourism experience, added that ”When the Sun Talks” is a project that is found in all UNESCO ancient Egyptian World Heritage Sites.

Reviving Humanity Memorial

The memorial is a celebration of peace, creativity, and development. This memorial's core concept is to embody and immortalize this fascinating creation. (The Heart). AYA ABD ELBARY

The Great Zayed Memorial The memorial is comprised of several soaring pigeons that form the face of the sheikh, reflecting his humanitarian work as well as his charitable works around the globe. Kamal added: “Every morning and sunset, high soaring pigeon sculptures come together to form his face in midair to portray how this man was born from both the greatness of the sun and the pigeons’ goodwill,”

WWW.SHOSHAKAMAL.COM

INFO@SHOSHAKAMAL.COM

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'AL AHLY'

Al-Ahly Real Estate Development Company plans to launch a number of projects in 2018, ranging from the development of new areas or stages in existing projects in the East and West of Cairo and the North Coast, whether in partnership or individually, in addition to competition on partnership lands proposed by the Ministry of Housing. Al-Ahli Real Estate Development is the largest developer in Al-'Mostakbal' city, where 4 projects have been implemented in the city including the Green Square project, which is located on an area of 80 acres in partnership with Dar Al-Maali in Saudi Arabia's, the project 'L’Avenir' is located on 100 acres, Al Ahly also signed a partnership with Al-Mostakbal for Urban Development, the owner and the general developer of Al-'Mostakbal' for the development of a project on an area of 578 acres.

ONE OF THE PIONEERS OF

REAL ESTATE

DEVELOPMENT Under the slogan 'Building a Better Life', Al Ahli Real Estate Development lunched projects between tourism, commercial and residential projects. Al Ahli Real Estate Development one of the leading real estate development companies in the world of construction and construction throughout the Arab Republic of Egypt - from Cairo to the Red Sea and the North Coast.

DR. HUSSAIN SABOUR

Al Ahli Real Estate Development was established in 1994 by Hussain Sabour, Chairman of the Board of Directors, which owns 60% of the company and the remaining 40% of the National Bank of Egypt. Ahmed Sabour is one of the founders and managing director of the company.

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In the northern coast, the company completed the implementation of the first and second stages of the Amwaj project, and some 99% of them were completed along with all the units of the third phase. The company is currently carrying out the construction of the fourth phase, which is built on 80 acres and the license took 6 years, It is scheduled for delivery in the summer of 2019. The company is looking for licenses to develop two projects in the coast in partnership with the owners of land, one of them on 300 acres and the other occupies 100 acres and are located on the sea near the new Cairo-Dabaa road.

Al-Ahly Real Estate Development Company is competing with Al-Kom Real Estate Investment Company and Sixth of October Development and Investment Company (SODIC) to reserve the 144-acre plot of partnership system in the eastern expansions of 6th of October City to establish an integrated urban residential activity. The company is currently preparing to launch its first stock on April Next.

Al-Ahly approached the finalization of the partnership project with Kuwait Lien company at New Cairo. Al-Ahli Company has re-designed small villas to suit the requirements of the Egyptian market.

The company has several distinguished residential projects that have been named in the real estate development world, including the 'Grand Residence', 'Katameya Hills',' Katameya Residence 'and' The Square 'in New Cairo,' Piacera 'Compound' and 'Topaz' in Ain Sokhna, in Sharm El Sheikh 'Cintro' and 'Sunterra'.

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THE SECRET OF CHANGE IS TO FOCUS

ALL YOUR ENERGY NOT ON FIGHTING THE OLD

BUT ON BUILDING THE NEW. You Can Dream It…We Can Do It. EMAAR… THE GOOD LIFE

H.E. MOHAMED ALI RASHED ALABBAR Founder and chairman of Emaar

Emaar is one of the largest real estate companies in Egypt and its headquarters is in the United Arab Emirates and this company is a global company whose projects varied in many world countries and the company has implemented many projects that have become a distinctive imprint in the world of real estate and architectural design and of the most important of these buildings is Burj Khalifa, which is the tallest building in the world.

A global entrepreneur with active interests in high-value property development, Mohamed Alabbar is the founder and chairman of Emaar Properties PJSC.Ranked second in the list of the (World’s 100 Most Powerful Arabs Leaders) by Arabian Business. He spearheads the growth strategy of Emaar, which has a presence in over 18 countries.

Welcome into a realm of lavish living and vibrant sophistication and enjoy The Good Life at Emaar’s prodigious and exquisite communities. Everything at Emaar is thought down to the finest details offering you a lifestyle that is second to none a life that redefines luxury with all it may entail. From community events that will leave nothing to be desired to the latest technological quality entertainment straight into your homes.

Emaar operates through 3 different main segments: Real Estate, Leasing and Related Activities, and Hospitality.

From exclusive privileges and offers from amongst 250 of the world’s most prestigious brands to services that grant you a hassle-free life from the moment you choose your dream home.

The Hospitality segment develops and manages a portfolio of hospitality assets, such as Hotels, serviced residences, golf retreats and yacht clubs, among others. Its portfolio includes properties, such as Burj Khalifa, Dubai Marina, among others.

Welcome to the World of Emaar.. Welcome to The Good Life.

The Real Estate segment develops, creates and sell condominiums, villas, commercial units, and plots of land. The leasing and Related activities develops malls and manages malls in addition to retail, commercial and residential areas.

Emaar Misr Emaar Misr’s vision is to become Egypt’s premier lifestyle community provider, through developing world-class projects to fulfill the aspirations of its customer base. Emaar Misr’s aim is to continue to maintain a strong market position while increasing revenue and profitability.

Emaar Misr initiatives in 2020 • EMAAR MISR DONATED 10 MILLION POUNDS TO COMBAT COVID-19 TO THE EGYPTIAN GOVERNMENT. The project aimed to improve the living conditions of thousands of poor families across Egypt.

• THE LONG LIVE EGYPT FUND AND EMAAR MISR SIGNED THE SIDI ABDEL RAHMAN DEVELOPMENT PROTOCOL. Emaar Misr contributes EGP 20m to first phase of improvements on village’s infrastructure, services.

Emaar Misr Reports 222% q-o-q Growth, EGP 770.6m Revenues In Q2 of 2020 189 2020


Emaar

Projects in

Egypt

MARASSI

UPTOWN CAIRO Uptown Cairo is spread over 4.5 million sq metres, and features a business park, town centre, mall, resorts, spa, sports and leisure facilities, golf course, and luxurious residential villages. At its heart is Emaar Square, home to Egypt’s largest open mall and a five-star premium Address hotel.

Marassi is a 1,544-acre tourist resort project located on Sidi Abdel Rahman and Alamein and has seven distinct lifestyle districts, 3,000 hotel rooms, a marina, golf course and healthcare facilities.

MIVIDA CAIRO GATE

Cairo Gate plans to have a mega shopping mall set on 120 thousand sqm as the main attraction of the project. That is almost 1.5 times the size of its opposing Dandy Mall.

The 3.8 million sq m Mivida pioneers a new residential concept in Egypt, by introducing smaller, smarter, and cost-competitive fully-finished and ready-to-furnish homes. 191 2020


"Mountain View"

is one of the largest and most successful Egyptian Real Estate enterprises. It is not simply a matter of real estate and housing; we provide a lifestyle for those who have high standards, the kind of lifestyle we all dream our children will have one day.

Mountain View boasts a multinational management team with local and international experience. This unique mixture of local and international expertise gives Mountain View an edge in the Real Estate market, enabling Mountain View to provide unparalleled services with professionalism and creativity.

" CUSTOMER HAPPINESS"

Mountain View projects are milestones in the Egyptian real estate market. Such projects include "Mountain View October Park", which has American-style designs with green areas, fountains and trees to enjoy fresh air, breathtaking scenes and tranquility. Moreover, "Mountain View New Cairo" project is located in 90th street, just five minutes from the American University in Cairo in El-Tagamu El-Khames. "Mountain View Executive Residence Katameya" is characterized with tranquility and green areas. "Mountain View Sokhna" is located over high mountains of the Red Sea and characterized by favorable climate throughout the year. Furthermore, "Mountain View North Coast" embodies beauty, peace and tranquility since it is located in the best area in Egypt.

SUCCESS CRITERION

IS

"Mountain View" is a resounding name in the world of real estate projects in Egypt and one of the largest and most successful Egyptian Real Estate enterprises of "Dar Al Mimar Group" (DMG). DMG has been established for more than two decades as an engineering and contracting firm. Today, DMG has become a major leading company in the fields of engineering and real estate in the Middle East.

193 2020


Whether successful businessmen or young couples starting their lives together, Mountain View provides them with a standard of luxuries, peace, healthy and quiet lifestyle for every age group.

"Mountain View" enterprises aim to create a community that would take residential life in Egypt to a new level. It is no longer about the housing units alone; our integrated community provides a new way of life and changes how we see the world. We strive to build integrated, lasting communities that share the same beliefs and values, the same ethics and even the same dreams.

In order to see the smiles on the faces of our customers' children and witness their happiness, we recruited a team of the highest calibers; from our engineers to our designers. Accordingly, Mountain View enterprises have managed to build communities in accordance with the highest standards and speciďŹ cations to satisfy clients. Our dedication to our clients and their satisfaction means that we do not only strive to build excellent real estate units; we offer people a comprehensive lifestyle. As Mountain View enterprises are part of one of the largest real estate groups, Dar Al Mimar Group, they have the resources to make these dreams come true. Our greatest reward is to see the happiness on our clients faces. Through constantly challenging ourselves, we have succeeded in providing the customers with the lifestyle of their dreams, the lifestyle they all work very hard to 195 achieve for themselves and their families. Their smiles and the joy on their children's faces are the measure of our success.

195 2020

2020


O

vercoming All Obstacles

Improves Us…

Develops Our Natural Ability And Makes Us S t r o n g e r . PALM HILLS DEVELOPMENT... A NAME THAT YOU CAN TRUST.

PALM HILLS…

A Home That Matches Life And Style.

A Higher Form Of Reality

PALM HILLS Developments is one of the strongest companies that its name shines in the sky of the development, market, and real estate investment in the Middle East, It has a name with a history and fixed principle that can be relied on executing its construction and real estate projects with all its forms and shapes.

PALM HILLS Developments has a portfolio of 26 projects spanning different development stages nationwide and spreading over 27 million square meters in Egypt, including 5 million sqm in which is held for sale in Saudi Arabia. The Company's product offering includes primary homes on both West Cairo and East Cairo, as well as second homes by the Mediterranean Sea North Coast.

Since its foundation in 2005, PALM HILLS Developments achieved tremendous progress in gaining the trust of customers, through seeking the best to offer. Also, it has a pre-qualification to be among the best Arab Egyptian real estate companies. Beyond the Arab region, it also has projects in the United Kingdom, Singapore and Saudi Arabia.

A NEW TRACK OF MAKING BUILDINGS New Cairo City in the 3 compounds ( First,Third, and Fifth ) witnesses an unusual real estate leap that hasn't been acclaimed before, especially the Fifth Settlement where it witnesses executing many real estate projects with marvelous designs on the modern and Europian style.

SOME OF PALM HILLS PROJECTS : Through achieving some projects by selecting the best sites throughout Egypt, and consists of: • Palm Hills October City • Palm Hills New Cairo • Village Gardens • Village Avenue

• Palm Valley • Village Gate • Capital Gardens

PALM HILLS leans on carrying out its projects on accuracy and professionalism. The company is taking into consideration applying the highest standards of quality in all stages’ projects; choosing site location and staff to completion and delivery.

197 2020


PALM HILLS FINANCIAL REPORT 2020

The Compound Of Palm Hills New Cairo

Palm Park Compound in 6 of October City

PALM HILLS NEW CAIRO is located in Fifth Settlement, the location of the compound palm hills new Cairo is very special, the place is close to all services and close to schools and universities. also surrounded by many other residential areas.

PALM HILLS OCTOBER compound is one of the biggest residential areas in 6 October city. It is regarded as a prosperous neighborhood that spans over more than 2 million square meters. The architectural designs of the buildings are in mere harmony with the offbeat landscape

PALM HILLS Developments reported a 39% Year on Year decline in its consolidated net profit in the first half (H1) of 2020, according to the company’s September 1st financial statements filed to the Egyptian Exchange. Consolidated net profit before minority interest stood at EGP 276,585,132 in H1 2020, compared to EGP 451,477,934 achieved in H1 2019. Standalone net profit reached EGP 227,224,732 in H1 2020, a 22% decline from EGP 291,056,210 posted in H1 2019. In August, PHD decided to cancel its global depository receipts(GDRs). The company's extraordinary general meeting approved the cancellation and writing off GDRs from London Stock Exchange.

199 2020


A World Full Of Creativity

DOES NOT SEE THE WORLD AS IT IS...

IT SEES IT AS YOU DREAM TO SEE IT IN THE F U T U R E . EVERYTHING YOU CAN IMAGINE IS REAL. SODIC DEVELOPMENT Is one of the country’s leading real estate development companies. SODIC has taken luxury living to a new level with homes designed to reflect your style and personality. With integrated communities focused on what’s most important to you, you can rest easy knowing that you’re getting the most premium services available

SODIC’s residents only experience the best of the best. SODIC introduces an unparalleled level of luxury and exclusive community management alongside the amenities, style, quality, and creature comforts.

SODIC was established in 1996 as an Egyptian joint-stock company. It works on purchasing lands, contracting and construction, dividing and planning lands, and building various properties. The company brings to the market award-winning large-scale developments, meeting Egypt’s ever-growing need for high-quality housing, commercial, and retail spaces. SODIC has not only contributed to real estate projects but has contributed to financial donations, social initiatives, and financing solutions for social initiatives, the company has carried out several projects in different places in Egypt.

201 2020


The Value Of SODIC’s Investments In H1 Of 2020, And Targeted Investments In H2… “At SODIC, we have an optimistic outlook for H2 of the year, and we believe that the market is showing promising signs of recovery following the COVID-19 shock.”

The Most Important Projects Of SODIC • Sodic Easttown New Cairo. • Kattameya Plaza Project. • October Plaza Compound. • Beverly Hills Sheikh Zayed. • Sodic East New Heliopolis. • Caesar North Coast. Through all these projects and more, Sodic was keen to present a new concept of residential life and meet the needs of modern urban communities.

East Town New Cairo. Eastown by Sodic is offering you luxurious homes with a breathtaking view and state-of-the-art facilities. It is flawless.

October Plaza Compound.

October Plaza has a prime location that makes it minutes away from many important destinations. Imagine water features lined by lush greenery is the view you wake up to.

Beverly Hills Sheikh Zayed. Beverly Hills Compound is the typical model of your dream community. It’s one of the most sought after compounds where you will enjoy the best residential experience.

Caesar North Coast

Caesar has everything you might need; you can just chill out and relax! Beachfront properties, Restaurant, Children playing area, Walking paths.

Sodic East New Heliopolis. Strategically located between two of Cairo’s main throughways. SODIC East is close to Al Sherouk City and close to The New Administrative Capital, the compound consists of 655 acres, a unique location in the new Heliopolis.

Egypt’s Real estate market is driven by strong underlying fundamentals that create real demand. • SODIC had planned to inject investments worth EGP 3.7bn in 2020, in addition to EGP 623m as land installments. In Q1 of 2020, SODIC spent EGP 950m on construction, in addition to EGP 75m inland installments to NUCA. In Q1 of 2020, we witnessed a 25% increase in residential sales despite limited new launches. • SODIC delivered some 100 units during Q1 of 2020 out of 120 units initially targeted for this period. • East Cairo projects accounted for 61 of the delivered units while delivering 37 and 2 units in West Cairo and the North Coast respectively.

AYA ABD ELBARY

203 2020




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