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POINTSBET IN THE US: A TIMELINE

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FINAL WORD

FINAL WORD

In April, Australian operator PointsBet announced it is looking to sell its North American operations, despite heavy marketing that had resulted in at least some market share of note. Below, we examine a timeline of the brand’s operations in North America (and mainly the US)

Final Post-Game Show

The operator becomes first US ‘ always on’ sports betting provider and offers live same-game parlay bet types for NFL and NBA

‘Sanctuary’ 30-second advert launched but not featured on TV due to its “edgy nature.” PointsBet mobile app also goes live in Louisiana

The Massachusetts Gaming Commission announces that PointsBet will be withdrawing its temporary licence application for the state

Moelis & Company hired as investment bank to help sell its North American operations

PointsBet launches online casino in West V irginia and adds live casino games to New Jersey portfolio

PointsBet reports 122% increase in total North America net revenue ($93.9m). Turnover totalled $2.4bn

PointsBet launches retail sportsbook in Illinois and mobile sportsbook in Ohio

PointsBet announces US revenue has doubled... but posts net loss of AU$178m (US$119m)

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