Joe Fogarty, Arete Real Estate & Development | Pat Justice, BHGRE Gary Greene

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prepared for

JANUARY 6, 2023

company overview

COMPANY OVERVIEW

Houston’s largest independently owned real estate firm, recognized for providing distinguished residential brokerage services and a tradition of integrity since 1963, BHGRE Gary Greene lead by Mark Woodroof, one of Houston’s most recognized real estate leaders.

Our business philosophy stems from the tried-and-true concepts of attention to detail and customized personal service hallmarks of our company since its inception. Our name symbolizes our company’s deep roots in the community and our belief that honesty and integrity truly define an organization. We continue to uphold such a reputation and are dedicated to building productive client relationships providing in-depth information, honest communication, and immediate attention to your needs.

We are proud of our history and continue to provide an unmatched range of services and geographic capabilities to meet all of our clients’ real estate needs.

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COMPANY OVERVIEW - CONTINUED

SERVICE

• Multiple Offices - Locations throughout greater Houston, added to our affiliation with the Distinctive Collections’ brand, offer limitless possibilities.

MARKETING

• In-House Marketing/Advertising Team - A manager/ production coordinator, a creative director/PR, expert/blogger, a team of designers, social media experts and an advertising coordinator deliver excellent materials.

• Luxury Marketing Program - Significant print and digital advertising and innovative marketing tools offer our homeowners local, national and international exposure.

EXPERIENCE

• A Tradition Of Integrity Since 1963 BHGRE Gary Greene has served Houston for almost six decades.

DEDICATION

Industry Leaders - Seven members of our team, including owner Mark Woodroof, have been elected as Chairperson of the Houston Association of Realtors®.

• Thought Leaders - Many from our Leadership Team and agents assume governing and leadership roles on industry boards, panels and committees participating on local, state and national levels.

• Expertise - Most associates have nationallyrecognized professional designations, and many have broker’s licenses and/or are regularly recognized with awards for impressive achievements.

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COMPANY OVERVIEW - CONTINUED

SUPPORT

• Professional Support - A 24/7 Information Technology team, able agent assistants, in-house graphics and marketing, presentation/ showing departments and an excellent administrative staff make BHGRE Gary Greene a leader.

• In-House Training - Year round internal training and informative weekly sales meetings ensure our team is armed with the latest market intelligence, legal interpretations and contract revisions.

AFFILIATIONS

• Better Homes and Gardens | Realogy

RELOCATION

• Relocation Team - Our team guides transferees through the home-finding process while providing the highest possible level of service and satisfaction.

• Destination Services - These include Realtor selection, area overviews, transferee awareness counseling, newcomer packets, financial counseling and rental assistance.

• Residential Leasing

ADDITIONAL SERVICES

• Commercial Services - Whether seeking land, warehouses, multi-family investments, or commercial buildings, BHGRE Gary Greene can facilitate the process, and has particular expertise in the medical field.

• Gibraltar Title, Gibraltar Mortgage, and Gibraltar Insurance.

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our leadership

PAT JUSTICE REALTOR

ASSOCIATE

Pat Justice is a REALTOR® determined to provide clients with a personalized, professional experience. Whether buying, selling, leasing, relocating, or considering new options she manages the process and maintains constant communication with all parties involved. Solving problems and bringing the transaction to a successful conclusion with the least amount of stress for her clients is the goal.

She uses all of BHGRE Gary Greene’s resources –marketing, systems, and educational/ethical support. Her network includes highly qualified resources to assist when necessary. With more than 30 years in business and human resources management she is an excellent listener so you know you will be heard. She has experience negotiating complicated benefit and retirement plans and managing legal/ethical processes in her business career which benefits her clients.

Since she has relocated several times herself, she understands the additional challenges of starting over in a new place. She is especially passionate about working with Seniors. It can be a challenging time to decide on new priorities and goals. She has obtained the Seniors Real Estate Specialist (SRES) designation to ensure a wide range of resources that support all the challenges. She also has the Graduate Real Estate Institute (GRI), Masters Certification in Negotiation (MCNE), and Certified Negotiating Expert (CNE). Her BA and graduate work are the foundation for a professional who is organized, focused, calm and supportive.

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MANAGING PARTNER

Licensed since 1991, Mark Woodroof has managed and owned residential real estate brokerages for more than 20 years. As Managing Partner of Better Homes and Gardens Real Estate Gary Greene, he has led its recordsetting performance and its numerous and significant acquisitions to form what is now the No. 1 brokerage in Houston. The company’s success is exemplified by the distinctive honors it has received, among them, the multi-year recognition by Houston Business Journal as No. 1 on Houston Business Journal Lists ranking the largest Houston-area residential real estate brokerages by transaction sides and by sales volume.

Woodroof, the HBJ’s 2018 Most Admired CEO, feels a deep sense of obligation to serve the community both on a professional and personal level. Professionally, Woodroof currently serves on the Texas Real Estate Commission (TREC), a position gained only by the appointment of the Governor of Texas. Woodroof has also served as the 1999 Chairman of the Board of the Houston Association of Realtors® (HAR). Thanks to Woodroof’s current and past leadership activities with TREC, HAR, TAR, and NAR he is frequently invited to serve on panels or as a featured speaker at industry conferences.

In recognition of his many contributions to the industry, he and Gary Greene have been the recipient of numerous awards and recognitions. Among them are:

• Houston Business Journal No. 1 Brokerage by Transactions, 2016, 2017, 2018, 2019

• Houston Business Journal No. 1 Brokerage by Sales Volume, 2016, 2017, 2018, 2019

• Better Homes and Gardens Top Broker Sales Volume, 2016, 2017, 2018, 2019

Together with his partner Marilyn Eiland and Woodroof’s wife Ann, The Gary Greene Foundation was founded in 1994. The Foundation works to bring meaningful change to communities and individuals through a diverse array of causes. A few of those are:

• Triumph Over Kid Cancer

• Rebuilding Together Houston

• Souper Bowl of Caring

• Cy-Fair Education Foundation

Woodroof holds a Bachelor of Business Administration in Accounting from the University of Houston and an MBA from the University of St. Thomas. He has been married to Ann for over 41 years, is the father of Brett (Katie) Woodroof, and Matt (Karla) Woodroof, and the very proud grandfather of Porter, Conley, Finley, and Darby.

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CHAILLE RALPH

VP OPERATIONS

A licensed real estate Broker since 1982, Chaille Ralph brings a wealth of experience and a broad body of knowledge to BHGRE Gary Greene and her position as VP of Operations & Analytics.

A native Houstonian, it was Chaille’s love of the city that led her to a career in real estate. It began with the management and marketing of commercial office buildings, and then grew to include commercial construction and project management, before shifting into the residential sales market in the mid-’80s.

Building upon her successful sales career, she expanded her skills to include relocation services and naturally transitioned her experience and talents into sales management.

As a leader, Chaille’s keen understanding and unwavering support of sales associates, combined with her state-ofthe-art technology solutions, has translated to a higher level of service to clients and customers. Her training skills are a great asset in assisting and inspiring new and well-seasoned agents alike, and have proved to be an essential element in their development and increased production.

Chaille also has an impressive history of industry leadership, serving on numerous committees, task forces and leadership positions with the Houston Association of Realtors, where she was Chair of the Board of Directors for the 2014 calendar year. In addition, she has held Director and Committee positions with HAR, Texas Realtors and the National Association of Realtors. She currently serves as the 2022 Vice Chair for the HRIS Board of Directors, RVP for Texas Realtors and Director for the National Association of Realtors.

Chaille says that she loves the challenges that face her every day and delights in the fact that she found a way to mold her passion for Houston and its continuous redevelopment and growth into her life’s work. While she is passionate about the industry she serves, she is most proud of her daughter Ashley, who is a licensed Realtor as well and a 2019 graduate from Texas A&M.

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marketing samples
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market overview

PREVIOUSY REPRESENTED BUILDERS AND DEVELOPERS

Abercrombie Custom Homes, LP

Alan Edwards

Allen Black Custom Homes

Apple Group Builders

Avalon Development

Bainbridge Homes

Baker Street Builders

Bayer Homes

Bayside at Waterman’s, LLC

Bert Dement Company, LLC

Betz Realty Advisors

Bob Mansell

Brickland Homes

Building Solutions

Byer Homes

C.A. Homes

C. J. Design & Development

Campbell Garrett Homes

Campise Custom Homes

Carpenter Custom Homes

Carrera Estate Homes

Casa Builders

Cashiola Custom Homes

Chase Builders

Churchill, Inc.

Citiscape Builders

City Center Corporation

CMH Properties

Cobblestone Homes

Comfort Homes

Countryside Building Co.

Country Village Homes

Cunningham Custom Homes

Damon Homes

David Crosswell

Davis-Rowback

Domicile Custom Homebuilder

Drake Homes

Scott Frasier Homes

Steve Fuqua Homes

Gabriel Custom Homes

The Garvey Companies

Gilboa Homes

Gruene Wald

Hahnfeld Witmer Davis

Heritage Home Builders

Hoff Builders

Horace Homes

Hutchison Homes

Jeff Paul Custom Homes

Karen Daugherty Homes

David & Allan Klein

Kurtin Fine Homes

L E Peters Construction

Lisenby Builders

Luff Lane Development

Magnolia Estate Homes

Martin Lide

Masterpiece Homes

McCollum Custom Homes

McVaugh Custom Homes, Inc.

Melrose Custom Homes

Midway

Millennium Custom Classics

Millis Custom Homes

Morningside Builders

Orion Homes

Palm Builders

Pelican Builders

Prime Preferred Properties

Ranier Custom Homes

Richmark Homes

Rockwell Homes

Ronny Carroll Custom Homes

Scenic Classic Homes

Skyland Lodge Tract, LLC

SilverKey Homes

Smith Custom Builders

Southern Legacy Custom Homes Spire Realty

Sprouse House Custom Homes

Stacey Fine Homes of Texas

Stewart Vaughn Builders

Stiffel Schwab Builders

St. James Custom Homes

Stone Construction Stonehenge

Stoneleigh Custom Homes

Sullivan Brothers Builders

Tommy Bailey Homes

Tricord Development

Trust Homes Wallace/ Halpin Inc.

Willowick Builders

Willowick Partners

Yago Custom Homes YMB Construction

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1400 Hermann 2016 Main 2400 McCue

2727 Kirby @ River Oaks 3525 Sage Condominiums 5000 Montrose @ The Museum 6007 Memorial 7575 Kirby

Bayou Bend Towers Bayou Lofts Briar Place

Byrds Lofts Condominiums Capitol Lofts Commerce Towers Cosmopolitan Diamond Beach Empire Executive House Four Leaf Towers Franklin Lofts Gotham Lofts Greenway Hermann Lofts Herrin Lofts Highland Tower Il Palazzo

Inwood Manor Jackson Place Condominiums Keystone Lofts Kirby Lofts Lamar Tower Lofts On Post Oak Lovett Place Manhattan Metropolis Lofts Midtown Vistas Montebello

One Montrose Place Parc IV

Parc V

Park Square Parklane Condominium

Regency House

Renoir Lofts Rise Lofts St. Clair St. Germain St. James Stanford The Beaconsfield The Bellaire The Breakers The Briarglen The Bristol The Campton @ Post Oak The Edge The Houstonian The Huntingdon The Mark The Memorial The Mercer The Mosaic on Hermann Park The Oxford The Piedmont The Point The Robinhood The Royalton The Spires The Sussex The Tanglewood The Tealstone The Valencia The Vistas The Willowick The Woodway Timber Top Travis Lofts Tremont Tower Venti Villa D’Este Villa Serena Warwick Towers Woodway Place Atrium Woodway Place II

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SERVICES PROVIDED

SERVICES PROVIDED

DEVELOPEMENT SERVICES

Create Strategic and targeted marketing plan to drive qualified traffic to the subject property that includes:

• Brochure Design & Creation

• Signage Design & Creation

• Direct mail campaign

• Print & digital media campaign

Utilize the services of our in house marketing team to assist in crafting a strategic message and call to action as well as a well thought out marketing & advertising plan

Line item marketing budget

Assignment of an aggressive sales agent that will become knowledgeable in the builder’s product

Comparative Market Analysis/Pricing Analysis

Floorplan and Unit Mix Analysis (as needed)

Demographic studies to identify our target market (as requested)

Absorption goals and timelines

Promote a unique selling position and maximize brand awareness

Proactively monitor the market and competition

Professional photography

Weekly traffic reports with detailed follow up with all prospects

Bi-weekly meetings as needed with Sales Team, BHGRE Gary Greene Management, BHGRE Gary Greene Marketing and Builder

Broker Outreach

Utilize our realtionships nationally with Better Homes and Gardens and Anywhere

Broker/Prospect Event Coordination (Builder/Developer/ Broker)

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