Optimization for all devices

7. Landing Pages

Landing page by definition is a webpage where your subscribers ‘land’ when they click any of your online campaigns (display banner, social media ads, blog post, etc.). The sole purpose of a landing page is to capture visitor information in exchange for the incentive that brought the subscriber to this page. To make the transition seamless, it is important for your landing page to communicate the same thing that was conveyed in your campaign.

Although it is very obvious to be even stated here, the landing page needs to be the final stop for your subscribers. It should thus be devoid of any navigations to distract your visitor.

8. Checking for SPAM and Improving Deliverability

Having a good sender reputation is very much important for your emails to reach your subscribers inbox and not land in the SPAM folder. Following are some of the tips to assure good sender reliability :

1. Don’t do email blast i.e. bulk emailing. Divide them into some segments and send them at some interval time

2. Choose an ESP with a good reputation.

3. Reduce the number of SPAM complaints, if any, by sending relevant emails.

4. Have double opt-ins to avoid adding bogus emails.

5. Don’t deceive your subscribers with misleading practices.

With technology evolving, it is always a good idea to keep up with the trends. Email marketing is, however, one of the most efficient and productive channels for direct marketing. So, execute these email marketing trends and be one step ahead of your competition.

Email Marketing is a successful yet inexpensive type of direct marketing that unables us to connect a huge audience of easily sending email messages.These mainly contain promotional information regarding product or services including discount offers.

Allentics IT Solutions is the best Email Marketing service provider company in India,that you get real value for your investment when you engage us to manage your Email Campaign.We have the encounters to target clients for specific promos and campaigns.Promote or share information,in any case,associated with your clients with this cost effective medium.

Our Email Marketing Services

Newsletter Promotions & offers Autoreply with clients Personalized campaigns,based on loyalty or spend Template Design Compelling email content