CONVENTA CROSSOVER
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WHERE THE MEETING INDUSTRY IS HEADING? Interview with Gorazd Čad, Founder of Conventa Crossover GORAZD ČAD //
WWW.KONGRES-MAGAZINE.EU
Q: You chose to move forward with the organisation of Conventa Crossover in spite of the current situation with COVID-19. What influenced that decision? Even in the most difficult times, we mustn’t stay silent. As meeting planners, we need a platform that will allow us to gaze into the future of our industry. The same goes for venues, hotels, congress centres, providers of meetings services, associations, tourist destinations and everyone else involved in the meetings industry. We want to know how to overcome the coronavirus crisis, what events of the future will look like
and if events are still an important part of marketing strategies. Our goal is to find answers and solutions for the survival of our industry through the opinions of international experts and a community of creatives that will come together on 27 August 2020. Due to the unpredictability of the current situation, HYBRID was the only way to go, as backing down was never on our agenda. Despite the new hybrid form, Conventa Crossover will remain the central THINK-TANK for the meetings industry of New Europe. Our goal is to create a good practice case that will empower colleagues and instill optimism for the future
